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Thomas  E.  Jeffrey 
Lisa  Gitelman 
Gregory  Jankunis 
David  W.  Hutchings 
Leslie  Fields 

Theresa  M.  Collins 
Gregory  Field 
Aldo  E.  Salerno 
Karen  A.  Detig 
Lorie  Stock 

Robert  Rosenberg 
Director  and  Editor 


Rutgers,  The  State  University  Of  New  Jersey 
National  Park  Service,  Edison  National  Historic  Site 
New  Jersey  Historical  Commission 
Smithsonian  Institution 

University  Publications  of  America 
Bethesda,  MD 

Edison  signature  used  with  perm 

of  MoOmw-Edison  Company 

Rutgers,  The  State  University 
endorsed  by 

National  Historical  Publications  and  Records  Commission 
18  June  1981 

Copyright  ©  1990  by  Rutgers,  The  State  University  •  • 

All  rights  reserved.  No  part  of  this  publication  including  any  portion  of  the  guide  and  index  or  of 
the  microfilm  may  be  reproduced,  stored  in  a  retrieval  system,  or  transmitted  in  any  form  by  any 
means — graphic,  electronic,  mechanical,  or  chemical,  inciudingphotocopying,  recordingor  taping, 
or  information  storage  and  retrieval  systems—' without  written  permission  of  Rutgers,  The  State 
University,  New  Brunswick,  New  Jersey. 

The  original  documents  in  this  edition  are  from  the  archives  at  the  Edison  National  Historic  Site 
at  West  Orange,  New  Jersey. 


Robert  A.  Rosenberg 
Director  and  Editor 

Thomas  E.  Jeffrey 
Associate  Director  and  Coeditor 

Paul  B.  Israel 

Managing  Editor,  Book  Edition 
Helen  Endick 

Assistant  Director  for  Administration 

Associate  Editors 
Theresa  M.  Collins 
Lisa  Gitelman 
Keith  A.  Nier 

Research  Associates 

Gregory  Jankunis 
Lorie  Stock 

Assistant  Editors 
Louis  Carlat 
Aldo  E.  Salerno 

Grace  Kurkowski 

Student  Assistants 

Amy  Cohen  Jessica  Rosenberg 

Bethany  Jankunis  Stacey  Saelg 

Laura  Konrad  Wojtek  Szymkowiak 

Vishal  Nayak  Matthew  Wosniak 


Rutgers,  The  State  University  of  New  National  Park  Service 
Jersey  John  Maounis 

Francis  L.  Lawrence  Maryaiuie  Gerbauckas 

Joseph  J.  Seneca  Roger  Durham 

Richard  F.  Foley  George  Tselos 

David  M.  Oshinsky  Smithsonian  Institution 

New  Jersey  Historical  Commission  Bernard  Finn 

Howard  L.  Green  Arthur  P.  Molella 


James  Brittain,  Georgia  Institute  of  Technology 
R.  Frank  Colson,  University  of  Southampton 
Louis  Galambos,  Johns  Hopkins  University 
Susan  Hockey,  University  of  Alberta 
Thomas  Parke  Hughes,  University  of  Pennsylvania 
Peter  Robinson,  Oxford  University 

Philip  Scranton,  Georgia  Institute  of  Technology/Hagiey  Museum  and  Library 
Merritt  Roe  Smith,  Massachusetts  Institute  of  Technology 


The  Alfred  P.  Sloan  Foundation 
Charles  Edison  Fund 
The  Hyde  and  Watson  Foundation 
National  Trust  for  the  Humanities 
.Geraldine  R.  Dodge  Foundation 

National  Science  Foundation 
National  Endowment  for  the 

National  Historical  Publications  and 
Records  Commission 


Alabama  Power  Company 



Atlantic  Electric 

Association  of  Edison  Illuminating 

Battelle  Memorial  Institute 
The  Boston  Edison  Foundation 
Cabot  Corporation  Foundation,  Inc. 
Carolina  Power  &  Light  Company 
Consolidated  Edison  Company  of  New 
York,  Inc. 

Consumers  Power  Company 
Cooper  Industries 
Corning  Incorporated 
Duke  Power  Company 
Entergy  Corporation  (Middle  South 
Electric  System) 

Exxon  Corporation 

Florida  Power  &  Light  Company 

General  Electric  Foundation 

Gould  Inc.  Foundation 

Gulf  States  Utilities  Company 

David  and  Nina  Heitz 

Hess  Foundation,  Inc. 

Idaho  Power  Company 

IMO  Industries 

International  Brotherhood  of  Electrical 

Mr.  and  Mrs.  Stanley  II.  Katz 
Matsushita  Electric  Industrial  Co.,  Ltd. 
Midwest  Resources,  Inc. 

Minnesota  Power 
New  Jersey  Bell 
New  York  State  Electric  &  Gas 

Nortli  American  Philips  Corporation 
Philadelphia  Electric  Company 
Philips  Lighting  B.V. 

Public  Service  Electric  and  Gas  Company 

RCA  Corporation 

Robert  Boscli  GmbH 

Rochester  Gas  and  Electric  Corporation 

San  Diego  Gas  and  Electric 

Savannah  Electric  and  Power  Company 

Schering-Plough  Foundation 

Texas  Utilities  Company 

Thomas  &  Betts  Corporation 

Thomson  Grand  Public 

Transamerica  Delavol  Inc. 

Westinghouse  Foundation 
Wisconsin  Public  Service  Corporation 


A  Note  on  the  Sources 

The  pages  which  have  been 
filmed  are  the  best  copies 
available.  Every  technical 
effort  possible  has  been 
made  to  ensure  legibility. 


Reel  duplication  of  the  whole  or  of 
any  part  of  this  film  is  prohibited. 
In  lieu  of  transcripts,  however, 
enlarged  photocopies  of  selected 
items  contained  on  these  reels 
may  be  made  in  order  to  facilitate 


Edison  Business  Phonograph  Company 

Starting  with  the  issue  of  August  1 , 1 908,  Tips  was  a  publication  of  the  Edison  Business 
Phonograph  Co.  Issued  roughly  once  a  week,  it  provided  dealers  with  technical  and  promotional 
information,  usually  in  a  single-sheet,  broadside  format.  The  publication  was  continued  by  Thomas 
A.  Edison,  Inc.,  in  February  1911  and  endured  into  the  1940s. 

Edison  Manufacturing  Company 
The  Kinetogram 

The  Kinetogram  (originally  called  The  Edison  Kinetogram)  was  published  by  the  Edison 
Manufacturing  Co.  during  the  period  August  1909-January  1916.  The  semi-monthly  issues 
provided  descriptions  of  the  latest  Edison  productions  and  general  news  about  the  motion  picture 
business  to  exchanges  and  exhibitors. 

Edison  Portland  Cement  Company 
The  Edison  Aggregate 

The  Edison  Aggregate  was  a  monthly  sales  brochure  published  by  the  Advertising 
Department  of  the  Edison  Portland  Cement  Co.  Each  issue  highlights  a  particular  ornamental 
residential,  or  industrial  application  for  Edison's  cement.  One  issue  concerns  construction  projects 
in  Haiti  and  Cuba;  another  involves  the  New  York  City  subways.  The  March  1910  issue,  selected 
as  a  sample,  identifies  factories  and  warehouses  that  were  constructed  with  Edison's  cement  and 
includes  an  illustration  of  his  concrete  factories  in  West  Orange. 

National  Phonograph  Company 
The  Phonogram 

Written  by  Herbert  A.  Shattuck,  advertising  managerof  the  National  Phonograph  Co  The 
Phonogram  was  a  company  publication  from  May  1900  until  Shattuck's  resignation  in  October 
1902.  It  succeeded  a  publication  of  the  same  title,  which  was  issued  by  the  North  American 
Phonograph  Co.  during  the  early  1890s. 

National  Phonograph  Company 
The  New  Phonogram 

Starting  with  the  issue  of  July  1904,  The  New  Phonogram  was  a  monthly  publication  of  the 
National  Phonograph  Co.  The  publication  was  continued  in  February  1 91 1  by  Thomas  A.  Edison 
Inc.  Its  title  was  changed  to  Phonogram  in  November  1912. 

National  Phonograph  Company 
Edison  Phonograph  Monthly 

Starting  with  the  issue  of  March  1903,  the  Edison  Phonograph  Monthly  was  a  publication 
of  the  National  Phonograph  Co.  The  monthly  issues  provided  jobbers  and  dealers  with  technical, 
promotional,  and  other  information,  including  articles  on  products,  matters  of  corporate  policy,  and 
the  progress  of  litigation,  as  well  as  lists  of  new  records,  available  printed  matter,  current  jobbers 
and  suspended  dealers.  Each  issue  printed  numerous  communications  from  jobbers  and  dealers 
who  related  their  experiences  or  posed  questions  regarding  the  sale  of  Edison  phonographs  and 
records.  The  publication  was  continued  by  Thomas  A.  Edison,  Inc.,  in  February  1911  and  it  was 
renamed  the  Edison  Amberola  Monthly  in  1 91 7. 

Primary  Printed  Series  -  Serial  Publications 

Starting  with  the  issue  of  August  1, 1908,  Tips  was  a  publication  of  the 
Edison  Business  Phonograph  Co.  Issued  roughly  once  a  week,  it  provided 
dealers  with  technical  and  promotional  information,  usually  in  a  single-sheet, 
broadside  format.  The  publication  was  continued  by  Thomas  A.  Edison,  Inc.! 
in  February  1 91 1  and  endured  into  the  1940s. 

The  archives  of  the  Edison  National  Historic  Site  contains  nearly  a 
complete  run  of  Tips.  The  extant  issues  for  the  period  August  1 908-December 
1913  can  be  found  in  a  bound  volume  with  a  cover  marked  "Tips  1-199."  The 
issues  through  May  13,1911  (number  100)  have  been  selected.  An  index  to 
numbers  1  -49  appears  at  the  end  of  the  issue  of  December  1 5, 1 909.  An  index 
to  numbers  51-100  is  bound  between  the  issues  of  June  10, 1911,  and  June 
26, 1911.  The  indexes  have  been  filmed  first. 


Number  35 

July  27,  1909 

Foreign  dealers  now  represent  the  Edison  Business  Phonograph 
in  many  countries.  London  is  a  distributing  point  for  the  continent 
while  other  foreign  dealers  are  supplied  through  The  National  Phono¬ 
graph  Co.,  Foreign  Department  No.  10  Fifth  Avenue,  New  York  City. 
The  universal  motor  has  made  it  possible  to  successfully  market  our 
product  under  electrical  conditions  in  the  old  world  that  heretofore  have 
been  a  positive  barrier  to  any  practical  use.  The  fact  that  the  Edison 
Business  Phonograph  provides  an  amanuensis  that  records  letters  in 
every  language,  where  before  it  has  required  stenographers  of  different 
nationalities,  is  one  of  the  best  recommendations  for  its  use  abroad. 

WE  give  a  good  .upply  of  cylinder,  wilh  our  outfil.— other,  do  not;  make  that  fact  clear 
with  your  customer*. 

Number  37 

Aug.  14.  1909 

Number  44 

Fac-Simile  of  the  Original  Patent  Drawing 
Edison  Business  Phonograph 

December  18,  1909 

December  28,  1909 

if.Vvcr.  "  "  1  '  NO  ORDERS  FOR  REPAIR 


«  ach.m  *l.c  nrm  is  ol,-  ^  ^  pLAjNLY  5JATED  XHEY 

,ficT'amlLlVro7i!ln,.[TVira''c.m!  ARE  FOR  A  CERTAIN  SERIAL 
Z  «T.0*»?  arranlrcmcn'/.'  iml  for«c-  NUMBER  MACHINE. 

Go  Right  On  W  o  r  k  i 

n  g 

Number  61 

March  15, 



. . , .  rite y  t 

..ic  voice-writing  trade 
machine  salesman  of  competition,  wl 
understands  quite  why  they  lost  out. 

We  suppose  that  as  long  as  talking 

attraction.  But  with  the  inachi 
and  system”  in  which  any  dcak 
largely  influence  a  purchaser. 

that  the  shape  of  the  machine  01 
improvement— although  these  may 
Edison  design — is  the  whole  reasor 

The  Electric  Motor,  Second  Edition,  • 

1 12  illustrations.  . 

Electric  Incandescent  l.ujhlttuj,  1  hiri 

Yesterday?  Forget 

'  work '  it  ^ri^IiL*  wilMnnke 
yesterday.  Alls  well  with 

additional.^  ^ 

It  is  endorsed  hy  M 

re  than  85.000  copies  up  to 

cribing  machine. 

NEW  CHIP  PANS  i«d”!lyounMd«nyfor)roul 


«"l«rpriK  Write  it  on  your  heart  that  every  day 
•  oilier.,  if  is  the  best  day  in  the  year.  No  man 
hai  learned  anything  rightly  until  he 
i  knows  that  every  day  is  doomsday. 

1  Today  is  a  King  in  disguise.  Today 
:  always  look,  mean  to  the  thoughtless, 

("7,  in  the  face  of  an  uniform  experience 
that  all  good  and  great  and  happy 
■"  '7  actions  are  made  up  precisely  of  these 
kioi-  blank  todays.  Let  us  not  be  so  de- 
>'  S'"1  ceived,  let  us  unmask  the  King  as  he 
passes. — ‘Ralph  Waldo  Emerson. 


fft  “The  man  who  is  worthy  of  be-  $ 
$  ing  a  leader  of  men  will  never  com-  W 
*  plain  of  the  stupidity  of  his  help-  jjj 

%  “Whenever  any  good  comes  our  W 
$  way,  let  us  enjoy  it  to  the  fullest  w 
•g  and  then  pass  it  along  in  afiother  $ 

e  £6  6-e  eeee  6  ee  eeeee  ee  e«s  6*^ 





A  Talk  By  Our  Credit  Manager 
So  many  of  on 
rcspondcnce  t 

ic  whole  Edison  selling  plan  is  built  on  uni- 
....lit  outfits— uniform  prices — uniform  treatment. 
It  iynuch  tlic^sanuMts  if  aU  the  present  dealers 

fair  to  all  of  you  if' I  were  the  person  intrusted 
with  the  collection  of  accounts  for 
facturer,  and,  knowing  yc 

other  in  *  business ;  and t  exceptional  tt 

. ns  of  the  Agreement,  that  perhaps  I 

n  indirect  force  for  business  progress.  I  reasor 

id ‘those  that  take 

we  should  he  more  lenient  in  requiring  prompt 
payments;  perhaps ^  we  are  too  conservative  in 

dealership  requires  a 

One  little  point  and  I  must  finish:— Many  of 
■“  dealers  take  advantage  of  the  Cash  Discount 
cl  «ft  -i~—  jn  doing  this,  I  believe  they  are 

dealer.  If  only  a  proportion  of  your  cus- 
tomers  take  the  2%  cash  discount,  you  should 
figure  this  out  and  take  2%  on  the  same  propor- 

dnes*  take  hitT 2%— then  you  arc  out  4%. 


Success  in  the  selling  game  doesn’t  simply 
mean  goods  sold.  It  means  customers 

It  means  treating  a  man  after  you  sell  him 
as  well  as  you  do  before.  It  means  bills 
paid  outside  of  court,  and  complaints  han¬ 
dled  on  square-deal  principles. 

Irritating  back  talk  and  aggravating  threats 
never  got  a  good-will  settlement  nor  brought 
back  a  disappointed  customer.  A  “Chip- 
on-the-Shoulder”  attitude  drives  trade  away. 

But  courtesy,  tact,  frankness,  fairness — 
disarm  antagonism,  melt  opposition,  bring 
back  business. 

Sell  satisfaction — and  your  goods  will  sell 

WHAT  A  PITY  *h:„ 

properly  maul 
jr  temperament 

Number  68 

The  New  Edison  Dictation  Records 

rm  .....  i . —  ami  descriptive  circular 

vc  been  prepared  for  advertising.  Order  these 
be  shipped  with  other  goods  weigh- 

Curtiss  recently  flew  in  Ins 
*  '  in  Albany  to  Gov- 

.  . . .  They  say  this  is 

the  beginning  of  real  aerial  nav¬ 
igation.  Well,  if  that’s  the  case 
may  as  well  begin  to  circularize  the  aviators 
that  we  can  sell  them  an  Edison  Business 
uiograpli  when  they  get  “up  in  the  air”  w*  ’ 

it  lady  stenographer 

1  of  ours,  it  will  be  a  case  of  meeting  us  at 
machine  weight — 50  pounds— which  will  ex- 
Ic'thc  “experienced  old  stenographer.”  Bus!- 
*  is  surely  looking  up.  “Pot-hooks”  won't  hold 

son  Business  Phonograph, 

nirTvi'inv  WHY  ,hou,d  ond  1  work  nnd  #lrive 

;  GI-NEHAL-  ■  to  overcome  difficulties  in  order  that 

three  good  reasons  why  we  might  fail? 

The  Passing  Year 

Here  it  is  Christmas!  Another  year 
nearly  gone-crowded  with  recollections 

■L  SB  of  three  bund  red  strenuous  days  of  business. 

■IW'  To  the  individual  dealer  it  may  not 

MU  -/M  seem  that  we  have  made  remarkable 
1  mr~  M  progress.  You  are  right  from  your  stand- 

IMfe-  ■  point.  From  ours,  we  have  done  the 

frank  L.  dyer  best  year's  work  of  all. 

o”.“°L  Let  any  dealer  manufacture  Business 

Phonographs  for  himself  alone— supposing  he  were  compe¬ 
tent  to  do  so-and  he  would  make  quick  changes,  rapid 
progress,  until  his  business  grew.  The  slowing  up  process 
would  continue  in  proportion  to  his  growth,  and  his  pro¬ 
gress  ill  the  past. 

we  think  of  to-day  may  require  a  month  or  a  year  to  become 
operative,  depending  on  the  magnitude  of  the  change. 

Look  through  the  pages  of  Tips,  and  you  will  find  a  con¬ 
tinuous  stream  of  betterments.  Depend  upon  it,  that  progress¬ 
ive  idea  of  yours  will  show  up  in  practice,  surely,  if  slowly. 

And  stop  to  think  that  Edison  progress  is  not  limited. 
We  do  not  confine  ourselves  to  new  yearly  models.  We  goat 
it. hammer  and  tongs  for  improvements  every  day  in  the  year. 
We  acknowledge  criticisms  for  immediate  correction.  We 
try  to  be  sympathetic  and  helpful  in  making  the  salesman’s 
work  easier.  Besides,  we  carry  the  principal  stock  at  the 
Edison  Works  so  as  to  put  the  latest  and  best  in  the  dealers’ 
and  customers’  hands. 

But  the  greatest  progression  we  believe  lies  in  the  im¬ 
proved  attitude  of  the  dealer,  the  public  and  the  customer. 
I  n  the  past  year  the  dealer  has  become  bigger  and  better 
satisfied,  and  the  public,  as  well  as  the  customer,  has  be  ¬ 
come  more  appreciative  and  enthusiastic. 

Take  it  all  in  all,  1910  was  the  greatest  year  in  our  history. 

Nineteen  Eleven 

EHj  The  important  fact  that  voice-writing 

J|  S-  ti"  ^  ^  ^ 

•  L0U“ . D- ,  Brand«*.  Counsel’  for  the 
"A°"  Shippers  in  the  R  R  1  •  , 

rsely  defined  the  National  needs:  h“nn*  has 

“Whatw . -.1  . 

is™01  n,"h“,s 

Postmaster  Hitchcock  is  wiping  out  the  deficit  of  hL 

irmSsy  the  application  of  simpie-  —able  L!;;: 

t)mrlnr°  fTT  °f  spent  in  advertising  could  have 

produced  the  demands  for  economic  appliances  which  have 
become  almost  a  factor  in  National  growth. 

Doubt,  prejudice,  pessimism  can  no  longer  stand  in 
he  way  of  progress.  Economy  is  now  a  question  of  necesi 
;Per-  Preferen,ces  give  way  before  the  greater 
principle  of  hfe-namely,  existence.  So  we  feel  that  voice- 
JZS  P'°ventyim  Nlneteen  Eleven  is  only  limited  by  all 
ac  ivities.  Let  us  go  out  into  the  New  Year  with 
these  conditions  fully  in  mind. 

Surely  a  Happy  and  Prosperous  New  Year  awaits  us. 

To  be  a  success  in  any  job  you  must  get 

Hillfillli  a  perspectiveof  theentiresubjectand  calcu- 
3S;J  tite  to  omit  the  unimportantdetailsasfar 
as  possible,  so  that  you  can  concentrate 
on  the  big  things  that  are  worth  while. 
Wi’'S3rk*-' ^  Now  your  problem  of  selling  the  Ed- 

ison Busi ne8s ph°iTtvi«i^ 

nelson  C.  DURAND  'i^dred  —  five  bund red -business  con¬ 
cerns’  or  individuals  that  should  buy  in  your  territory. 
Have  vou  prepared  a  file  with  their  names  ?—  The  best  man 

_ number  of  stenographers,  etc  i 

'  Yes?  Then,  realize  that  the  big  thing  to  do  is  to  get 
i„  touch  with  these  prospective  purchasers.  '  ou i  can  cir¬ 
cularize  and  advertise— that  will  help— but  you  must  get  out 
and  talk  to  the  firms,  also,  knowing  that  advertising  has 

''“^No^ist  of  prospective  purchasers  ?  No  canvassing  plans? 
Well,  you  are  not  selling  the  Edison  Business  Phonograph— 
nrobablv  you  know  that. 

1  S  cce  ful  salesmen  keep  working  among  heir  pros¬ 
pects  with  a  systematic  follow-up  and  a  nose  for  business  ; 
they  are  like  reporters  for  the  newspapers  who  are  constant¬ 
ly  circulating  in  the  channels  where  news  is  found. 

This  reminds  me  of  the  cub  reporter  who  was  detailed 
to  report  a  society  wedding.  He  came  in  late.  The  forms 
had  been  held  waiting  for  his  story..  He  said,  I  didn  t 
get  anything,  for  the  couple  eloped.’ 

If  you  ‘‘go  up  against  prospects  like  that  reporter 
vou  will  soon  learn  your  faults  and  how  to  sell  successfully 
—hut  never  if  you  sit  at  your  desk  and  wait  for  experience. 

illiancy  is  not  so  necessary  as  plugging. 

Tips  can’t  help  this  opportunity  to  lecture  a  bit  even 
intgli  we  know  that  we  have  the  most  loyal  and  interested 
esmen  on  earth. 

Cheer  up!  And  a  bright  and  Happy  Holiday  to  you  all. 

Our  Office 

JtL  rJhk  —  • 

is  Clone  hereCl;'hne  ..K°ornreSPfn,denCe  Work 
■■H  i,s  s°me  Has  said  le0f  the  red  ta‘le" 

from  President  Dyer  do, vn  Buf  ^Phorograpt' 

partment  for  the  general  work  o An  W  inscribing  S? 
sists  of  ten  employees  who  tvrite  Ietterf  '  ComPaniescon- 
.  All  dealers’  mail  is  p|ace[i  i  f°.r  three  cents  a  folio, 
•dent  and  Sales  Manager  to  it?  the  °ftce  of  the  Vice-Pres- 
of  two  secretaries  and  Wderk,8^  ^  the 

Hie  trade  and  prove  the1 claims  KWn°iT,n,ptne" t0 
greatly  by  conning  ort™P£*n“*  ^nlers'can' assist  us 

10US  officials  or  employees^  Vc  the  attention  of  var- 

Our  office  fully  realizes  tint  „„  1  i 
ent  business  men  who  must  be  infWm  dT*  ®jS  a,re  indePend- 
fhan  criticised,  unless  our  crft  cis?  ™d,andl educttted  rather 
interesting  advice.  nticism  can  he  accompanied  by 

sonally,  for  then  tve  could  dj°P  U  kne'V  cacl'  d(-‘aler  per- 

»i.i,  h«cr  ,;;x“  r'  -  <K 

many  faces  we  do  know-and  to  von  ?  S  -ye 've  see 
and  to  those  we  hone  to  It  1  ^°u— our  acquaintances— 
possible  Holiday  and  a  New  Year  ol  Prosperity!'1  *** 

“S>r-  you  are  very  welcome  to  our  house- 

Therefore PTascnnt0fperkWay,S  than  'vords:’ 

'ore-  1  scant  this  breathing  courtesy.” 


/S  1  many  ways,  more  difficult  and  exacting 

Lm  1  i  San  making  a  time-piece,  winch  latter  is 

I-VS  the  popular  idea  of  accuracy  in  manutac- 

If  your  watch  runs  slow  or  fast,  runs 
down  or  becomes  noisy,  your  business  is 
“  „  not  affected— with  a  business  phonograph 

SU,T-  perhaps  it  is.  . 

Constancy  and  uniformity  of  motion  in  all  moving 
jarts  of  a  phonograph  are  required,  It  is  easy  to  detect  a 
variation  of  less  than  1%  in  the  speed  of  revolution  of  a 
:ylinder  playing  a  musical  note. 

And  what  makes  it  easily  the  most  unique  and  wonder- 
ful  machine  manufactured  to-day  is  that  it  performs  its 
luiman-like  work  successfully  without  assistance.  No  extra¬ 
neous  power  can  compel  a  more  perfect  operation.  _  When 
it  leaves  our  hands  we  have  practically  endowed  it  with  in¬ 
dividuality’'— we  have  almost  placed  the  breath  of  life  in  the 
wheels  and  wax— improved  over  the  human,  if  possible. 

We  believe  that  we  build  the  mostperfect  Voice-writing 
Machine  obtainable.  This  is  not  conceit.  Our  customers 
demand  it,  and  the  inventor  of  the  original  machine  still 
has  the  aim,  desire  and  ability  to  fulfill  the  most  exacting 
requirements.  Our  dealers— considerate  as  they  are — be¬ 
ing  independent  of  the  factory,  must  necessarily  regard  us  as 
strictly  business  connexions.  We  operate  without  branch 
offices,  and  we  ask.  prompt  payment  for  our  shipments  in 
return  for  goods  that  operate  successfully. 

But,  build  as  we  will,  the  occasional  ills  of  the  machine 
must  be  understood  in  the  field  to  be  corrected. 

With  pride  we  acknowledge  that  as  manufacturers  we 
could  not  succeed  to-day  but  for  the  intelligence  and  me¬ 
chanical  interest  that  our  dealers  display  in  their  daily  work. 

advantages'  of' ^ S'?0winff  de"rly  tlle 
amuntages  of  voice-writing,  and  unWn* 
immediate  investigation  throng  he  T0? 
cl  Icier  hoe  me  and  ddre  ap 
pears  on  an  enclosed  postal  card  readyto 

up  of  the  salesman  wh^XMe^ft  **  ^ 
cut  out  all  lost  motion,  all  "  «£, ,  ™ V?®  ll8t*  ^  have 

thneTmd  place!*181  °Unce  a^vert'slnK  cffor^at^lieTdes^re'd 

country accordhigtoffib growdrd^ma'nds0'!^ d  the  entire 
local  representation.  IHs  estimated  tint  f  ”n  lnterest°f  flle 
letters  have  been  mailed  from  Orange  in  the’fiv'^  m‘  ll0n 

•  i  '\emcmber  that  mailing  card  returns  are  not  always  an 
ndex  to  effectiveness:  often-times  the  better— larger— more 

a  cataloguT  Cw^'T0"1'"!'  himKlt  to  writing  for 
ital oguc  but,  we  find  he  knows  the  Edison  product  well 

'  °l The' A rlv'  1  ■e-Salnman  milkes  Ills  Personal  follow-up. 

The  Advertising  Department  wishes  you  all  a  most  pros¬ 

perous  New  Tear,  and,  with  your  co-operation,  will  surely 


A  dealer's  credit  is  like  his  shoe;  if 
small,  it  pinches;  hut,  if  large,  it  causes 
him  to  stumble. 

Small  capital— small  credit— is  some¬ 
times  an  unfortunate  accompaniment  to 
energy  and  ability  in  selling  the  Edison 
Business  Phonograph. 

g  H  p„IUPS  Large  capital  and  credit  are  very  de- 

sirable,  but  they  usually  indicate  the  side¬ 
line”  dealer,  who  does  not  always  secure  the  specialists  who 
could  make  the  most  of  such  favorable  conditions. 

Can  you  sell  Edison  Business  Phonographs?  Then, 
your  first  duty  to  yourself  is  to  obtain  capital  sufficient  to 
meet  the  manufacturer’s  terms  on  purchases  that  you  know 
must  be  made  if  you  yourself  are  to  be  satisfied. 

The  raising  of  this  capital  must  remain  a  local  issue  with 
the  dealer.  If  he  has  ability  to  sell  goods  which  he  cannot 
purchase,  it  is  a  logical  conclusion  that  local  connections 
are  in  a  position  to  know  and  investigate  the  truth  better 
than  the  manufacturer.  After  all,  the  manufacturer  can  do 
no  better  than  to  treat  all  dealers  uniformly;  make  the  goods 
worth  handling  by  high  standards  of  credit;  and,  by  a  mini¬ 
mum  of  risk,  have  more  profits  for  the  advancement  of  the 
growing  industry. 

We  urge  upon  all  dealers  operating  on  small  credit  to 
give  this  subject  the  consideration  that  the  growth  of  the 
business  demands.  Local  capital  can  be  interested  now  that 
could  not  a  year  ago.  Capital  must increase  with  the  growing 
public  demand  for  the  voice-writing  system. 

It  is  a  pleasure  at  this  holiday  time  for  our  Credit  De¬ 
partment  to  reflect  upon  our  close  and  friendly  relations  with 
the  trade— a  condition  which  could  only  exist  with  a  fixed 
and  honorable  policy  toward  all. 

May  you  enjoy  a  Merry  Christmas,  and  may  the  New 
Year  bring  you  added  prosperity. 


after1,t  las  ?nce  been  created,  but  quite 
another  problem  to  obtain  that  starting 
wmm;  P0111,1; ln  tlesiKn  which  will  repay  the  ex- 
JpTJgC-  penditure  for  tools  and  material  to  satisfy 
the  sa,es  of  a  great  organization  like  ours. 

.X.  'rhen  you  come  to  visit  tile  Edison 
Works,  you  wil1  find  that  Invention  and 

Engineering  form  a  distinct  branch  of  the 

industry.  I  Ins  branch  is  independent  of  manufacturing  and 
% 3£'ly  »W'  i«  power  plant  anil  fh„" 

hi.  L?b.™“™*.  Mr-  Edison  apenda 

i  i  1  be  ®illes  departments  of  many  other  concerns  suffer  for 
lack  of  this  engineering  ability  and  the  spirit  of  progressive 
development, whmh  in  our  case  encourages  the  men  on  the 
firing  line  to  assist  in  keeping  the  product  up  to  the 
most  advanced  standard. 

liri,Hrf“rtll“.e  jt  » f°r  Ac  future  of  the  Business  Phono-  I 
graph  that  the  Edison  Works  are  so  thoughtfully  organized.  ; 
for  a  bales  Department  to  know  that  an  open  ear  is  offered 
at  all  times  by  a  capable  engineering  force  constitutes  a  key-  j 
note  of  success.  j 

Furthermore,  the  close  association  of  Engineering  and  I 
sales  is  one  of  the  most  attractive  guarantees  of  the  value  of  3 
an  Edison  Dealership.  To  know  that  selling  efforts  will  j 
continually  be  made  easier  by  active  invention  and  progress-  j 
ive  design  is  a  distinct  consideration  for  those  who  give  their  '• 
time,  energy  and  capital  to  disposing  of  our  product.  I 

With  renewed  efforts  we  will  plan  ami  work  to  make  } 
your  New  Year  both  Happy  and  Prosperous.  J 

Simply  “shipping  k  ‘‘ 


i  Department,  such  as  ours. 

I  .|.jlis  S(.rvii;e  is  more  valuable  to  the 
T  R,T“S  dealer  than  would  appear  at  first  thought. 

'  It  embodies  an  expert  s  study  of  tralhc 
tions.  avoiding  routes  .hat  are  in  trouble  through 

paUUw  then,,  to  advise  the  manufacturer. 

5o  let  us  have  as  much  co-operation  as  possible.  Tr; 
k'ulate  your  future  demand  for  goods  in  time;  carry 
t  ie  stock;  consult  the  local  freight  agent  about  de 
even  before  consulting  us;  anticipate  slow  deliver* 
[lg  the  storms  of  winter.  And,  in  other  ways,  help  h 
Sc  Department  to  make  a  better  showing  with  lei 
espondence,  or  telegraph  charges,  and  to  a  record  fc 
ig  better  satisfaction. 

After  all,  let  us  say  that  we  appreciate  the  position  ( 
dealer  as  an  independent  business  concern  desiring  i 


i  youit  memory. 

“I  must  work  outside  these 
golden  months  of  the  New 
Year  when  ambition  is 
young  and  new  resolutions 
for  economy  are  made 
by  every  office  manager.  ” 

Number  96 

April  7,  191 

Number  98 

April  22,  1911 

Selling  Plan  No.  9 

(Local  Newspaper  Advertising) 

The  Edison 

not  only  saves  SO  per  cent 
of  your  actual  dictating  time, 
reserving  that  time  for  other 
equally  important  work, 
nearly  SO  per  cent  of  the 
typist’s  actual  transcribing 
time,  but  it  saves  all  the 
time  in  which  she  is  ordi¬ 
narily  occupied  in  taking 
your  dictation.  This  econ¬ 
omy  of  time  results  in  a  re¬ 
duction  in  the  cost  of  your 
correspondence  of  at  least  50 
per  cent. 

Ask  us  to  prove  it  on  some 
of  yourown  correspondence. 


order  for  advertising  placed  liv  a  dealer  will  often  pro¬ 
duce  a  similar  interest  in  purchasing  Business  Phono¬ 
graphs;  this  should  not  he  an  “exchange  for  advertis- 
ing”  sale  (which  is  not  permitted  in  the  argument)  hut 
a  distinct  purchase  in  each  case  of  phonographs  and 

Newspaper  advertising  in  small  towns  which  the 
dealer  works  with  an  outlying  representative  will  he  es¬ 
pecially  profitable,  livery  business  man  in  a  small  town 
reads  the  advertisements  and.  if  accompanied  by  reading 
notices  of  successful  users,  the  publicity  will  bring  quick 
returns  by  helping  the  salesman  in  his  transient  calls. 

small  banks  in  different  localities; 

using  the  li.  H.  P. . 

Primary  Printed  Series  -  Serial  Publications 
The  Kinetogram 

The  Kinetogram  (originally  called  The  Edison  Kinetogram)  was 
published  by  the  Edison  Manufacturing  Co.  during  the  period  August 
1909-January  1916.  The  semi-monthly  issues  provided  descriptions  of 
the  latest  Edison  productions  and  general  news  about  the  motion 
picture  business  to  exchanges  and  exhibitors. 

The  archives  of  the  Edison  National  Historic  Site  contains  a 
complete  run  of  The  Kinetogram,  as  well  as  a  card-file  index  to  the 
publication.  The  first  issue  (August  1,1909)  has  been  selected  as  a 
sample.  It  contains  an  announcement  about  the  inauguration  of  the 
publication,  along  with  statements  by  Edison  and  Frank  L.  Dyer. 



AUGUST  1,  1909 


Vol.  I. 

AUGUST  1,  1909 

No.  1 

The  Kinetogram 

Usting  b'.dison  Films  from  August  I -14,  4900 

A  Bi-Monthly  Bulletin  of  Moving  Picture  News,  with  the  emphasis 
on  Edison  Films  and  Kinetoscopes.  Published  b\  The  Edisok 
Manufacturing  Company,  Orange,  N.  J.,  U.  S.  A. 


The  Kinetogram  is  the  outcome  of  a  belief  that  the  time 
has  arrived  for  a  better  and  more  dignified  medium  of  inform¬ 
ing  the  trade  about  Edison  Kinetoscopes  and  Films  than  was 
possible  with  the  supplements,  bulletins,  etc.,  heretofore  issued. 

It  has  also  been  designed  to  bring  the  Edison  organization 
into  closer  touch  with  the  Exchanges  and  Exhibitors.  Its  pages 
will  furnish  a  new  opportunity  to  tell  the  trade  about  our 
work,  our  aims  and  our  products. 

It  will  provide  a  better  way  of  illustrating  and  describing 
new  Films  and  will  make  it  possible  to  list  more  of  them  at 

The  Kinetogram  will  be  dated  the  1st  and  15th  of  each 
month.  The  issue  of  the  1st  will  include  all  Films  issued  be¬ 
tween  the  1st  and  14th;  that  of  the  15th  all  Films  issued  between 
the  15th  and  31st. 

™s>  the  tirst  issue.  has  some  matter  from  the  pen  of 
Mr.  Edison  and  also  an  interesting  article  from  Mr.  Dver 
Vice  President.  ’ 

The  Kinetogram  will  be  mailed  without  charge  to  all 
present  and  prospective  Exchanges  and  Exhibitors  handline 
or  exhibiting  Edison  Films.  '  B 

We  want  the  trade  to  feel  that  this  publication  is  being 
issued  for  its  benefit,  quite  as  much  as  it  is  for  ours,  and  we 
hope  that  all  receiving  it  regularly  will  co-operate  with  us  in 
making  each  issue  better  than  those  that  have  gone  before. 

The  August  1st  KINETOGRAM 

The  August  1st  KINETOGRAM 

The  Aug , 


Edison  Film  No.  6496 

The  Tobacco  Edict 

Old  New  York,  1648 


Code,  VERROOKEN  c«»rleht«d,  Auau.t,  1909 

R.l..,ed  wilh  No  S4BB  App.  Length,  199  feet 

In  the  early  days  of  New  York,  when 
this  whole  district  svas  known  as  New 
Netherlands,  an  early  Governor,  fatnil- 
iarly  known  as  “William  the  Testy,"  is- 
sued  an  edict  against  the  smoking  of 
tobacco.  The  story  of  the  effect  this  edict 
had  on  the  burghers  of  the  town  is  shown 
in  Boughton’s  famous  painting,  but  the 
real  reason  for  the  Governor's  issuing  the 
edict  has  never  been  made  known  until 
now.  The  rebellion  of  the  burghers 

Old  Dutch  New  York,  with  its  quaint 
houses,  costumes  and  characters,  is  repro¬ 
duced  here  with  human  and  comic  touches 
that  will  appeal  to  any  audience. 

Edison  Film  No.  6497 

Apprentice  Boys  at  Newport  Naval 
Training  Station 


Code,  VERROSTEN  Co„,ri,M.d.  Ao.u.t,  1909 

Released  August  10,  1909  App.  Length,  2!6  feet 

The  August  1st  KINETOGRAM 


The  August  1st  KINETOGRAM 

prisoner  to  his  benefactor’s  li 
Realizing  tlmt  the  convict  i 
can  he  saved,  the  good  old  in 
the  police  by  greeting  Jean 

and  spoons?” 

Such  heights  of  magnanimity  at 
ness  overcome  Jean’s  despair  an 

Furnished  Rooms  to  Let 

couple  turned  back— although  not 

Their  son  and  his  chum  had  rented 
rooms  during  the  absence  of  the  old  fc 

lodgers  attempted  to  flirt  with  one  of 
ladies  whose  husband  objected  rat 

It  was  during  this  exciting  scene  t 
the  old  couple  returned,  and— well,  wh 
the  use  of  spoiling  it  all  by  telling. 

New  Copyright  Law 

law,  which  was  made  a  misdemeanor  to  wilfully  at 
ent  into  effect  July  profit  infringe  any  copyright  secure 
is  of  the  courts,  mo-  der.the  act,  or  to  knowingly  aid  01 

The  August  1st  KINETOGRAM 

A  Word  from  Mr.  Edison 

-I-  “d  the  7d7  P-'«urc  in  the  summer  of  .883.  I 

k !l,c  cyc  w,mt  tl,c  Phonograph  had  done  for  the  car.  The 
nn- n  thB  7  S!n,“  tl,c  ''is1'  character  of  the  pictures  made  by 
' “?’T,y,|and  °'l,crrA,,nCrlCan  Bnd  forci'Rn  manufacturers  under  my 
patent.,  and  thc  thousands  of  theatres,  many  of  which  were  built  cspcciaily 
for  the  purpose,  represent  a  development  that  has  far  exceeded  my  most  ambN 

I  an.  proud  of  the  Moving  Picture  industry,  of  the  effect  it  has  had  and 
mentPofX  AmeI°cV,nS  P,C1tUrc  wil1  do  m"cl>  towards  thc  intellecmalTvelop" 

mmutes  books,  poems  and  dramas  that  wc’may  not  havcTeTme  nor'inclinv 
t  on  to  read  may  be  brought  before  us,  in  tabloid  form  it  is  ,r„„  i  "  * 

cfently  in  detail  to  be  perfectly  comprehensible  ’  ^  ^ 

to  If  t 

to  come  t  r  travf  r  zzz 

on  this  culturc  of  our  c,w  wm  b-d 


Mr.  Dyer  to  the  Trade 

The  August  1st  KINETOGRAM 

:ars,  operate  three  large  studios  in  New  York  City,  and  maintain  an  exten- 
ve  developing  and  printing  plant  at  the  Edison  Works,  Orange,  N.  J. 

For  the  production  of  our  pictures  we  require  the  services  of  four  sep- 
ratc  theatrical  companies,  each  in  charge  of  a  highly  skilled  stage  director, 
ipablc  of  interpreting  the  lines  of  the  plot  or  scenario  and  developing  from 
a  finished  and  artistic  theatrical  performance. 

Many  of  the  actors  arc  on  our  permanent  roll;  others  are  specially  cn- 
Jged,  because  of  particular  qualifications,  for  individual  pictures.  We  spare 
a  time  nor  expense  in  these  pictures,  nor  in  the  scenery,  properties  and  other 

We  intend  from  time  to  time  (as  we  have  in  the  past)  to  put  out  espe- 
ally  high-class  pictures,  based  on  familiar  themes  or  plots  of  well-known 
layrights  and  literary  producers,  with  actors  of  known  reputation,  and  these 
iccial  pictures,  sold  as  they  will  be  at  the  same  price,  will,  we  believe,  com- 
icnd  themselves  strongly  to  the  trade  as  an  indication  of  what  the  Edison 
'ompany  is  willing  to  do  to  advance  the  interests  of  the  business. 

Some  of  our  recent  pictures,  such  as  "Brothers  in  Arms,”  “The  Legend 
f  Sterling  Keep,”  and  "The  Man  Without  a  Country,”  compare  most  favor- 
)ly  with  any  pictures  ever  put  out  in  the  United  States  or  abroad,  and  we 
ly  to  our  friends  that  if  hard  work  and  the  expenditure  of  money  are  factors 
I  the  business,  we  intend  that  there  shall  be  no  backward  step  from  these 

Recognizing  that  the  Exchanges  and  the  Exhibitors  prefer  two  pictures 
:r  reel,  we  will  endeavor  to  meet  their  wishes  in  this  regard;  and  we  will 
it  out  single  reel  pictures  only  when  the  character  of  the  subject  requires 
.  Comedy  and  special  “trick"  pictures  will  also  be  produced,  of  as  high  a 
laracter  as  we  are  capable  of  making. 

We  take  this  opportunity  of  thanking  our  many  friends  for  their  patron- 
;c  and  support  in  the  past,  and  we  continue  to  welcome  any  and  all  criticism 
y  which  the  quality  of  our  pictures  may  be  improved. 


August  1st  KINETOGRAM 

The  August  1st  KINETOGRAM 

Primary  Printed  Series  -  Serial  Publications 
The  Edison  Aggregate 

The  Edison  Aggregate  was  a  monthly  sales  brochure  published  by  the 
Advertising  Department  of  the  Edison  Portland  Cement  Co.  Each  issue 
highlights  a  particular  ornamental,  residential,  or  industrial  application  for 
Edison's  cement.  One  issue  concerns  construction  projects  in  Haiti  and 
Cuba;  another  involves  the  New  York  City  subways. 

The  archives  of  the  Edison  National  Historic  Site  contains  seven  issues 
for  the  period  March  1910-March  1911.  The  March  1910  issue  has  been 
selected  as  a  sample.  It  identifies  factories  and  warehouses  that  were 
constructed  with  Edison's  cement  and  includes  an  illustration  of  his  concrete 
factories  in  West  Orange. 

The  Edison  Aggregate. 

IHE  average 

which  figure 
perty  every 

1  The  business  men  of  large  interests  are 
steadily  adopting  the  reinforced  concrete  factory  as 
a  means  of  stopping  this  tremendous  waste  and  every¬ 
where,  from  coast  to  coast,  may  be  seen  innumberable 
buildings  of  this  type,  either  constructed  or  under  con¬ 

The  architect  and  engineer  of  today  have  it  within 
their  power  to  aid  a  national  building  movement  of  this" 
nature  by  advocating  concrete  construction  to  their  clients 
and  on  account  of  its  many  desirable  features,  namely: 
safety,  durability,  fire  resistance,  low  insurance  rates,  light, 
cleanliness,  rapid  construction,  economical  upkeep,  free¬ 
dom  from  vibration  and  a  variety  of  architectural 

It  is  well  known  that  in  San  Francisco,  Baltimore 
and  other  large  cities  wherever  a  great  conflagration  has 
occurred  concrete  was  the  only  type  of  construction  which 
withstood  the  ravages  of  the  fire. 

The  following  pages  contain  illustrations,  of  many 
interesting  types  of  concrete  factory  buildings  made  of 
Edison  Portland  Cement. 

66  Water  St.,  Brooklyn,  N.  Y. 

Specify  And  Use  “EDISON”  On  All  Your  Work. 

Reinforced  Concrete 
Factory  of  the 
Bridgeman  Company 

1 5  th  St.  and  Washington  Ave., 




Pittsburgh,  Pt 


A  Few  of  the  Prominent  Architects 
using  Edison  Portland  Cement 

Philadelphia,  Pa. 
Ballinger  &  Perrot 

Ernest  Arend 
Don  Barber 
Beatty  &  Stone 
Clarence  Brazcr 
Clement  B.  Brun 

Chas.  S.  Clark 
Clinton  &  Russell 

Crow,  Lewis  &  Wickenhoefcr 

Dodge  &  Morrison 
Eidlitz  &  MacKensie 
Bradford  L.  Gilbert 
G.  Curtis  Gillespie 
Wm.  Higginson 

The  Mar.hall  Electric  Company. 
Architect— Adolph  Such,  Hyde  Park- 
Contractors— Armstrong  Concrete  Specialty  Co.,  Ik 


C.  W  Bolton  &  Son 
Cope  &  Stewardson 
Henry  E.  DeHoff 
Carl  DeMoll 

Long,  Jersey 
.  Paterson,  Je 

Hewitt  &  Paiste 
Louis  C.  Hickman 
Chas.  Hoffman 
Henry  B.  Hughes 
j.  A.  Jeffries 

Arthur  Connelly 
Faulkner  &  Fougnt 

Hooper  &  Co. 

II.  J.  King 
J.  V.  King 
Bruse  P.  Kitchell 



Norman  McGlashan 
Maynicke  &  Frank 
Mowbray  &  Uffinger 
Albert  Morris 
John  Russell  Pope 
F.  H.  Quimby 
Renwick  Aspinwall  & 
Rossiter  &  Wright 
J.  B.  Snook  &  Sons 
Fredrick  J.  Sterner 


Price  &  McLanahan 
C.  E.Ralin  ;  v 
Henry  L.  Reinholds 
Frank  Rommell  . 
C.  E.  Schermerhorn 
F.  Russell  Stertuck 
Herbert  C.  Wise 

Sch'orriing . 



A.  W.  Leh,  South  Bethlehem, 
Stetler  &  Mengel,  Reading 

Henri  Desmond, 

John  Kleh 

The  Edison  Aggregate  is  published  monthly  and  will  be  sent  free,  upon  request 
communications  to  the  Advertising  Department,  Room  920  St.  James  Building, 


Primary  Printed  Series  -  Serial  Publications 
The  Phonogram 

Written  by  Herbert  A.  Shattuck,  advertising  manager  of  the  National 
Phonograph  Co.,  The  Phonogram  was  a  company  publication  from  May 
1 900  until  Shattuck's  resignation  in  October  1 902.  It  succeeded  a  publication 
of  the  same  title,  which  was  issued  by  the  North  American  Phonograph  Co. 
during  the  early  1890s. 

The  archives  of  the  Edison  National  Historic  Site  contains  fifteen  of  the 
twenty-nine  monthly  issues.  The  May  1900  issue  has  been  selected  as  a 



Copyright  1500,  hy  Herbert  A.  Bhaltuck  ' 

MAY  190O  f 




o*  0*  We  can  furnish  you  with  some  of  thes- 
PHONOGRAMS  for  general  distribution^ 
The  June  number,  ready  the  18th,  contains  a 
list  of  5J  new  Records.  The  July  number, 
ready  July  1st,  will  have  a  list  of  80  new 
Concert  Records. 



r  a  Phonograph  Buoy 

An  Up-to-date  Ghort  810^ 
Thomas  A.  Edhon  (portrait) 

The  title  of  this  periodical  has  been  chosen 
for  its  peculiar  significance  \  fuvrf  ,  Phone, 
the  voice,  and  yfxfmm  ,  Gram,  that  which  is 
'written.  In  simple  words,  The  Phonogram 
is  a  magazine  devoted  to  the  arts  of  recording 
and  reproducing  sound. 

TOonosrapl)  ftecort*  mat*  ^ 
^  Sira  2©.  $s>anfiep 

Bared  by  Grace,"  and  others  oTthe  famous 


Price,  7 Sc.  per  record  $S.S0  per  dozen. 

C“Jf  "BARD  at  AT.I,  rhonorraph  Dealer.. 

3EI )t  IBIgloto  (j  Spain  Co.  "Ve'J™"'* 

Languages — Cortina’s  Sel 
Instruction  by  Phonograpl 

FRENCH,  in  zo  IcTLTcompletc,  < , .  r 

SPANISH,  in  zo  lessons  complete,  1 1 .  c. 

GERMAN,  In  zo  lessons  complete,  1 1 .  ei 

&V.,  ejTr.  *  > 

Columbian  IfxpMn. 

4  Imported  Spaniih  Book*. 

R.  D.  Cortina 
Academy  of  Languages 

44  West  34th  Street,  New  York. 

Primary  Printed  Series  -  Serial  Publications 
The  New  Phonogram 

Starting  with  the  issue  of  July  1904,  The  New  Phonogram  was  a 
monthly  publication  of  the  National  Phonograph  Co.  The  publication  was 
continued  in  February  1911  by  Thomas  A.  Edison,  Inc.  Its  title  was  changed 
to  Phonogram  in  November  1912. 

The  archives  of  the  Edison  National  Historic  Site  contains  a  majority  of 
the  monthly  issues  through  March  1914.  The  July  1904  issue  has  been 
selected  as  a  sample. 




Primary  Printed  Series  -  Serial  Publications 
Edison  Phonograph  Monthly 

Starting  with  the  issue  of  March  1 903,  the  Edison  Phonograph  Monthly 
was  a  publication  of  the  National  Phonograph  Co.  The  monthly  issues 
provided  jobbers  and  dealers  with  technical,  promotional,  and  other 
information,  including  articles  on  products,  matters  of  corporate  policy,  and 
the  progress  of  litigation,  as  well  as  lists  of  new  records,  available  printed 
matter,  current  jobbers,  and  suspended  dealers.  Each  issue  printed 
numerous  communications  from  jobbers  and  dealers  who  related  their 
experiences  or  posed  questions  regarding  the  sale  of  Edison  phonographs 
and  records.  The  publication  was  continued  by  Thomas  A.  Edison,  Inc.,  in 
February  1911,  and  it  was  renamed  the  Edison  Amberola  Monthly  in  1 917. 

The  archives  of  the  Edison  National  Historic  Site  contains  a  complete 
run  of  the  Edison  Phonograph  Monthly.  All  issues  for  the  period  March 
1903-December  1910  (volumes  1-8)  have  been  selected.  Prior  to  1908,  the 
monthly  issues  are  numbered  from  1  (March)  through  12  (February). 
Beginning  in  1 908,  the  January  issue  is  the  first  numbered  issue.  Each  issue 
is  individually  paginated  and  contains  approximately  twenty  pages.  The 
volume  and  issue  numbers  appear  on  page  one.  Each  issue  contains  a  table 
of  contents;  the  contents  pages  are  missing  from  the  1908  volume.  A  20- 
page  index,  prepared  by  the  editors,  has  been  filmed  first. 

The  majority  of  terms  in  the  index  are  the  names  of  jobbers  and 
dealers.  Also  included  are  recording  artists  and  company  employees  who 
are  the  subject  of  feature  articles,  as  well  as  Edison  products  and  other 
topics  that  are  noted  in  particular  detail.  Among  the  items  not  indexed  are 
lists  of  jobbers  and  dealers,  lists  of  new  record  releases,  and  the  names  of 
recording  artists  associated  with  those  releases.  A  useful  source  for 
information  about  early  cylinder  records  and  recording  artists  is  Allen 
Koenigsberg,  Edison  Cylinder  Records,  1889-1912,  2nd  ed.  (Brooklyn 
N.Y.:APM  Press,  1987). 

Index  entries  appear  in  the  following  format- 

index  term:  Volume  [Issue]:  Page  (Month  Year). 



Ackerman  &  Co:  1[6]:8  (Aug  1903),  1  [1 0]:6  (Dec  1903),  2[1]:  12  (Mar  1904),  5[5]:15  (Jul 

Adams,  I  C:  5[10]:14  (Dec  1907) 

Adams,  James  G:  6[1]:12  (Jan  1908) 

Agency  Co:  7[3]:19  (Mar  1909) 

Agreement,  Dealers':  1[5]:7  (Jul  1903),  1[6]:3  (Aug  1903),  1[8]:5  (Oct  1903),  4[11]:7 
(Feb  1907),  5[8]:1  (Oct1907),  5[8]:6 (Oct  1907),  5[10]:6 (Dec  1907),  6[2]:12(Feb 
1908),  6[3]:9  (Mar  1908),  7(1]:  15  (Jan  1909),  7[5]:5  (May  1909),  8[7]:6  (Jul  1910) 
Agreement,  Dealers' and  Jobbers':  2(6]:2  (Aug  1904),  4[4]:4  (Jun  1906),  4(41:12  (Jun 
1906),  5[2]:6  (Apr  1907) 

Agreement,  Jobbers':  1  [3]:  1  (May  1903),  1  [4]:  1  (Jun  1903) 

Aiken,  Edward  L:  6[3]:11  (Mar  1908) 

Ainsworth  Music  Co:  3[1]:13  (Mar  1905) 

Albani  (Madame):  1  [3]:  10  (May  1903) 

Albert,  M  Francois:  1  [8]:  10  (Oct  1903),  4[8]:5  (Oct  1906) 

Alden  Bidinger  &  Co:  6[2]:17  (Feb  1908) 

Allen's  Emporium:  8[9]:9  (Sep  1910) 

Amberol  Attachment:  6[10]:7  (Oct  1908),  6[11]:5  (Nov  1908),  7(11]:  11  (Nov  1909), 
7[11]:2  (Dec  1909),  8[1]:4  (Jan  1910),  8[3]:2  (Mar  1910),  8[5]:1  (May  1910)’ 
8[6]:2  (Jun  1910),  8[11]:12  (Dec  1910) 

Amberol  Grand  Opera  Records:  7[7]:7  (Jul  1909),  7[11]:9  (Dec  1909) 

Amberol  Records:  6[10]:7  (Oct  1908),  6[11]:5  (Nov  1908),  6[11]:2  (Dec  1908)  7[2]  2 
(Feb  1909),  7[3]:1  (Mar  1909),  7[5]:4  (May  1909),  7[9]:  12  (Sep  1909) 

Amberola:  7[10]:2  (Oct  1909),  7[11]:2  (Nov  1909),  8[1]:4  (Jan  1910),  8[3]:7  (Mar  1910), 
8[4]:3  (Apr  1910),  8[4]:5  (Apr  1910),  8[5]:2  (May  1910),  8[6]:4  (Jun  1910),  8[91:2 
(Sep  1910),  8[11]:6  (Dec  1910) 

American  Electro-Chemical  Society:  5[9]:21  (Nov  1907) 

American  Federation  of  Musicians:  2[2]:6  (Apr  1904) 

American  Phonograph  Co:  2[2]:5  (Apr  1904),  2[10]:10  (Dec  1904),  3[2]:6  (Apr  1905), 
3[8]:5  (Oct  1905),  3[10]:10  (Dec  1905),  5(2]:  15  (Apr  1907),  5[10]:15  (Dec  1907) 
Andem,  James  L:  5[9]:15  (Nov  1907) 

Anderson,  George  L:  8[4]:8  (Apr  1910) 

Andrews,  JA/  D:  4[2]:4  (Apr  1906),  4[7]:4  (Sep  1906),  5[7]:9  (Sep  1907),  7[11]:29(Dec 

Araki,  Waichi:  1  [1  ]:5  (Mar  1 903) 

Argentine  Records:  7[7]:14  (Jul  1909) 

Aschbach,  GC:  2[8]:7  (Oct  1904),  4[6]:  19  (Aug  1906),  4[1 01:7  (Dec  1906) 

Atkin,  LH:  7[6]:21  (Jun  1909) 

Atwood,  F  M:  3[3]:7  (May  1905),  6[5]:12  (May  1908) 

Austin  Music  Co:  6[9]:2  (Feb  1908),  6[7]:2  (Sep  1908) 

Austin,  George  P:  7[9]:13  (Sep  1909) 

Aylsworth,  Jonas  W:  5[4]:5  (Jun  1907) 


BabsonBros:  4[4]:11  (Jun  1906),  5[3]:12  (May  1907),  5[6]:15  (Aug  1907),  7[1 11:16  (Dec 
1909),  8[11]:9  (Dec  1910) 

Babson,  Gustavus:  4[1]:12  (Mar  1906) 

Bachelder,  George  H:  4[2]:13  (Apr  1906) 

Bacigalupi  (Peter)  &  Sons:  7[1]:20  (Jan  1909),  7[2]:8  (Feb  1909),  8(31:29  (Mar  1910) 
8[5]:20  (May  1910) 

Bacigalupi,  Peter:  2(1  ]:7  (Mar  1904),  2(9]:  12  (Nov  1904),  2(11]:  13  (Jan  1905)  4(317 
(May  1906),  4[4]:10  (Jun  1906),  4(5]:  10  (Jul  1906),  4[10]:11  (Dec  1906)  '7[11]-9 
(Nov  1909) 

Bailey,  WE:  7(3]:  18  (Mar  1909) 

Ball-FintzeCo:  3[6]:4  (Aug  1905),  3[11]:13  (Jan  1906),  4[9]:5  (Nov  1906),  4[11]:7  (Jan 
Ballard  Music  House:  8[8]:9  (Aug  1910) 

4 - | 

Banner,  William:  7[11]:8  (Nov  1909) 

Banta,  Frank  P:  1  [1 1  ]:4  (Jan  1 904) 

Barden,  Will:  3[6]:8  (Aug  1905) 

Barklow,  BR:  4[8]:3  (Oct  1906) 

Barney  (James  H.)  Jr  &  Co:  8[2]:9  (Feb  1910),  8[8]:11  (Aug  1910) 

Barney,  FM:  2[2]:4  (Apr  1904),  8[6]:9  (Jun  1910) 

Bartlett,  CW:  3[11]:12  (Jan  1906) 

Batchelor,  Charles:  5[4]:17  (Jun  1907) 

Batchelor,  E  A:  1[5]:10  (Jul  1903) 

Bates,  General:  2[1]:5  (Mar  1904) 

Bauland  Co:  1[2]:8  (Apr  1903) 

Bawden,  Charles:  6[4]:  13  (Apr  1908) 

Becht,  Fred,  Jr:  6[11]:20  (Nov  1908) 

Beckwith,  0  R:  7[3]:20  (Mar  1909) 

Bell,  Digby:  7[6]:17  (Jun  1909) 

Bellamy,  Edward:  3[1):  11  (Mar  1905) 

Bent  (G.R.)  &  Sons:  2[11]:12  (Jan  1905) 

Bentel  (Theo.  F.)  Co:  1[8]:5  (Oct  1903),  3[6]:  13  (Aug  1905),  4[3]:12  (May  1906),  5[2]:8 
(Apr  1907) 

Bergen  Empire  Athletic  Goods  Co:  1[9]:13  (Nov  1903) 

Bergen,  C  B:  7[3]:17  (Mar  1909) 

Berggren,  Ernest  J:  8[7]:9  (Jul  1910) 

Bergmann,  Sigmund:  5[4]:4  (Jun  1907) 

Bernath,  Adolph:  4[11]:9  (Feb  1907) 

Bernhardt,  Sarah:  8[2]:3  (Feb  1910),  8[3]:6  (Mar  1910),  8[8]:5  (Aug  1910),  8[1 1]:7  (Nov 

Bernier,  JE:  1  [3]: 8  (May  1903) 

Bertholf,  Roy  E:  7[4]:8  (Apr  1909) 

Bettini  Phonograph  Laboratory:  1[2]:8  (Apr  1903) 

Bicycle:  2[3]:3  (May  1904) 

Billboard  Advertising:  5[3]:15  (May  1907),  5[5]:1 1  (Jul  1907),  5[6]:14  (Aug  1907),  7[9]:8 
(Sep  1909),  8[7]:10  (Jul  1910),  8(11]:  11  (Nov  1910) 

Bishop,  F  N:  7[11]:12  (Dec  1909) 

Blackman  Talking  Machine  Co:  1[7]:12  (Sep  1903),  3[3]:7  (May  1905) 

Blackman,  J  Newcomb:  1[4]:13  (Jun  1903),  4[11]:16  (Feb  1907),  7[6]:13  (Jun  1909) 
Blair,  James:  8[6]:8  (Jun  1910) 

Blake,  PW:  6[3]:  13  (Mar  1908) 

Blankenbaker  Phonograph  Concert  Co:  1[5]:11  (Jul  1903) 

Bohemian  Records:  8[8]:5  (Aug  1910),  8[11]:13  (Dec  1910) 

Bollinger  (R.C.)  Music  House:  6[5]:9  (May  1908),  6[6]:  16  (Jun  1908) 

Bomberger,  Franklin  E:  6[5]:12  (May  1908) 

Bori,  Lucrezia:  8[9]:10  (Sep  1910) 

Boston  Cycle  &  Sundry  Co:  1  [8]:  12  (Oct  1903),  1[10]:7  (Dec  1903),  2[11]:7  (Feb  1905) 
4[2]:4  (Apr  1906),  5[8]:  19  (Oct  1907),  8[11]:9  (Dec  1910) 

Bozeman  Pharmacy:  8[4]:9  (Apr  1910) 

Brandon,  A  E:  5[3]:5  (May  1907) 

Brenner,  John  F:  8[4]:6  (Apr  1910) 

British  Records:  1[9]:4  (Nov  1903),  2[5]:11  (Jul  1904) 

Brobeil,  C  F:  8[2]:8  (Feb  1910) 

Bromley,  AH:  7[9]:13  (Sep  1909) 

Bromley,  Mrs  N  A  H:  7[8]:13  (Aug  1909),  8[4]:9  (Apr  1910) 

Bronx  Air  Light  Co:  2[9]:6  (Nov  1904),  8[4]:9  (Apr  1910) 

Brooks,  Ruby:  8[3]:7  (Mar  1910) 

Broussard,  W  L:  2[3]:  10  (May  1904) 

Brown  &  Durham:  4[4]:11  (Jun  1906),  4[11]:5  (Feb  1907) 

Brown,  C  J:  7[3]:13  (Mar  1909) 

Brown,  S  M:  2[7]:11  (Sep  1904) 

Browning,  Robert:  5[8]:22  (Oct  1907) 

Broyles,  L  W:  7[3]:10  (Mar  1909) 

Bruce  &  Brown  Co:  7[3]:9  (Mar  1 909) 

Bryan,  William  Jennings:  6[7]:9  (Jul  1908),  6[7]:  16  (Jul  1908),  6[11]:7  (Dec  1908) 

Bryant,  R  M:  7[6]:21  (Jun  1909) 

Buckeye  Music  Co:  2[11]:11  (Feb  1905) 

Buckingham,  Charles  L:  5[10]:7  (Dec  1907),  7[7]:10  (Jul  1909) 

Buehn  (Louis)  &  Bro:  5[8]:  19  (Oct  1907),  6[6]:8  (Jun  1908) 

Bullock,  Arthur  E:  8[11]:9  (Dec  1910) 

Burkholder,  J  H:  1[5]:10  (Jul  1903) 

Burt,  Fred:  4[2]:  10  (Apr  1906),  5[5]:14  (Jul  1907),  7[8]:8  (Aug  1909) 

Buss,  George  E:  4[11]:6  (Feb  1907),  7[1]:  10  (Jan  1909) 

Butin,  Roy  H:  7[1 1]:8  (Nov  1909) 


Cabanas,  Raphael:  3[9]:3  (Nov  1905),  5[10]:9  (Dec  1907),  6[4]:11  (Apr  1908) 
Campbell  &  King:  4[11]:9  (Jan  1907) 

Canary,  SL:  7[2]:3  (Feb  1909) 

Carle,  Richard:  5[8]:14  (Oct  1907) 

Carnegie,  Mrs  Andrew:  1  [3]:  1 0  (May  1903) 

Cartwright,  Earl:  7[8]:9(Aug  1909) 

Central  States  Talking  Machine  Jobbers  Assn:  4[2]:4  (Apr  1906),  4[5]:5  (Jul  1906) 
Chandler,  A  B:  3[3]:10  (May  1905) 

Chandler,  A  V:  5[7]:14  (Sep  1907) 

Chandler,  Martin  G:  2[2]:10  (Apr  1904) 

Chappie,  Joe  Mitchell:  1[3]:5  (May  1903) 

Chinese  Records:  1[1]:6  (Mar  1903),  1[5]:12  (Jul  1903),  1  [10]:  12  (Dec  1903),  8[3]:15 
(Mar  1910),  8[9]:4  (Sep  1910) 

Chipot,  Louis  A:  2[4]:12  (Jun  1904) 

Christie,  Nimmo:  3[1):  11  (Mar  1905) 

Cilia,  Luigi:  8[4]:  12  (Apr  1910) 

Clarke,  Herbert  L:  7[11]:8  (Nov  1909) 

Clavel,  A  C:  5[7]: 13  (Sep  1907) 

Clayton  Music  Co:  6[5]:9  (May  1908) 

Clokey,  C  W:  5[8]:12  (Oct  1907) 

Clough,  Arthur  C:  7[11]:8  (Nov  1909) 

Cochran  (G.W.)  Co:  1[6]:7  (Aug  1903) 

Cockburn,  H  D:  7[9]:7  (Sep  1909) 

Coe,  CG:  2[1]:  12  (Mar  1904) 

Cohen  &  Hughes:  8[4]:24  (Apr  1910) 

Coin  Slot  Phonographs:  2[6]:  10  (Aug  1904),  3[1]:4  (Mar  1905),  3[8]:  10  (Oct  1905), 
4[4]:4  (Jun  1906) 

Collingwood,  F  J:  1[2]:5  (Apr  1903),  2[4]:10  (Jun  1904) 

Collins,  Arthur:  3[4]:  13  (Jun  1905),  3[5]:10  (Jul  1905) 

Columbia  Phonograph  Co:  2[4]:5  (Jun  1904) 

Commercial  Phonograph:  1  [2]:6  (Apr  1 903),  1[3]:7  (May  1903),  4[11]:12  (Jan  1907), 
5[3]:7  (May  1907) 

Commercial  System:  3[6]:3  (Aug  1905),  4[9]:  18  (Nov  1906),  4[1 11:6  (Feb  1907),  5[1V6 
(Mar  1907) 

Compania  Edison  Hispano-Americana:  5[3]:3  (May  1907),  6[5]:14  (May  1908) 
Compton,  N  R:  5[4]:  15  (Jun  1907) 

Concert  Records:  1[2]:7  (Apr  1903),  2[8]:6  (Oct  1904),  4[2]:5  (Apr  1906),  6[11]:11  (Nov 

Concerts:  4[9]:3  (Nov  1906),  4[10]:10  (Dec  1906),  6[1]:15  (Jan  1908),  6[3]:15  (Mar 

1908) ,  6[8]:8  (Aug  1908),  6[10]:17  (Oct  1908),  6[11]:9  (Dec  1908),  7[1]:6  (Jan 

1909) ,  8[3]:16  (Mar  1910),  8[8]:  11  (Aug  1910),  8[10]:10  (Oct  1910) 

Concrete:  5[5]:3  (Jul  1907) 

Conroy  Piano  Co:  3[5]:7  (Jul  1905),  3[7]:4  (Sep  1905),  5[8]:  19  (Oct  1907),  7[5]:7(May 

Conroy,  PE:  5[4]:4 (Jun  1907) 

Constantino,  Florencio:  4[10]:7  (Dec  1906),  5[3]:11  (May  1907) 

Conway,  J  A:  1[8]:6  (Oct  1903) 

Cook  (A.S.)  Co:  7[3]:  18  (Mar  1909) 

Cook  Bros:  5[9]:  19  (Nov  1907) 

Cook,  CH:  1[4]:13  (Jun  1903) 

Copyright:  4[1 1]:3  (Jan  1907),  6[3]:  18  (Mar  1908),  6[5]:  12  (May  1908),  7[7]:10  (Jul 

Corrington,  B:  4(71:11  (Sep  1906) 

Cowles  &  English:  7(7]:  16  (Jul  1909) 

Cox,  (Miss)  Ray:  7[7]:11  (Jul  1909) 

Crabb,  CC:  4[2]:11  (Apr  1906) 

Craig  Jay  Co:  3[11]:7  (Jan  1906) 

Cronkhite,  W  H  A:  4[1]:4  (Mar  1906) 

Crosby  (S.L.)  Co:  1[8]:6  (Oct  1903),  2[1]:7  (Mar  1904),  2[10]:13  (Dec  1904),  4[8]:10  (Oct 

1906) ,  8(1 1]:9  (Dec  1910) 

Crosby,  Fanny  J:  8[11]:7  (Dec  1910) 

Cuban  Records:  4(2]:  10  (Apr  1906),  5[5]:5  (Jul  1907),  5[9]:8  (Nov  1907) 

Cuenca,  Amalio:  7[5]:7  (May  1909) 

Cummings  Shepherd  &  Co:  8[3]:29  (Mar  1910),  8[4]:24  (Apr  1910) 

Curry,  AH:  6[6]:5  (Jun  1 908) 

Curtice  (Ross  P.)  Co:  5[2):8  (Apr  1907),  6[5]:11  (May  1908),  6[6]:8  (Jun  1908) 


D'Entremont,  H  L:  6[4]:13  (Apr  1908) 

Daniel,  LD:  7[7]:16  (Jul  1909) 

Daniels,  C  I:  7[11]:21  (Nov  1909) 

Danish  Records:  5[10]:8  (Dec  1907) 

Daspit  Hardware  Co  Ltd:  7[9]:13  (Sep  1909) 

Daspit's  (O.B.)  Sons:  2[4]:10  (Jun  1904) 

Davega,  I,  Jr:  1[11]:13  (Jan  1904),  6[3]:20  (Mar  1908),  8[5]:20  (May  1910) 

Davega,  Solomon  B:  1[4]:4  (Jun  1903),  1[9]:11  (Nov  1903),  5[7]:9  (Sep  1 907) 
Davidson,  E  E:  5[4]:5  (Jun  1907) 

Davidson,  J  H  M:  2[2]:10  (Apr  1904) 

De  Angelis,  John:  8[3]:21  (Mar  1910) 

De  Foreest  (W.C.)  &  Son:  3[4]:5  (Jun  1905),  4[2]:4  (Apr  1 906) 

Dean  (John  M.)  Co:  2[3]:5  (May  1904),  6[3]:20  (Mar  1908),  7[2]:8  (Feb  1909) 

Dean,  John  M:  2[11]:13  (Jan  1905) 

Demorest  Sewing  Machine  Co:  1[3]:4  (May  1903) 

Dennison,  Edgar  W:  3[8]:5  (Oct  1905) 

Denver  Dry  Goods  Co:  6[5]:16  (May  1908) 

Diaz,  Porfirio:  2[8]:  11  (Oct  1904),  7[9]:5  (Sep  1909) 

Dillon,  E  L:  2[3]:10  (May  1904) 

Dillon,  George  B:  4[9]:5  (Nov  1906) 

Dixie  Music  Co:  5[10]:14  (Dec  1907) 

Dodge,  CJ:  1[6]:7  (Aug  1903) 

Doersam,  J:  7[3]:  17  (Mar  1909) 

Dolbeer,  Frank  K:  1[5]:11  (Jul  1903),  5[1]:5  (Mar  1907),  5[5]:4  (Jul  1907),  5[5]:14(Jul 

1907) ,  5[8]:10  (Oct  1907),  6[2]:7  (Feb  1908),  6[5]:9  (May  1908),  6[6]:13  (Jun 

1908) ,  6[11]:6  (Nov  1908),  7[1]:6  (Jan  1909),  7[3]:9  (Mar  1909),  7[61:21  (Jun 

1909) ,  7[11]:6  (Nov  1909),  7[11]:11  (Dec  1909) 

Dorland's  Music  House:  8[3]:9  (Mar  1910) 

Douglas  &  Co:  1[6]:4  (Aug  1903),  2[9]:5  (Nov  1904) 

Douglas  Phonograph  Co:  2[11]:10  (Feb  1905),  3[7]:4  (Sep  1905),  4[21:4  (Apr  1906) 
5[5]:4  (Jul  1907),  6[11]:20  (Dec  1908) 

Doyle,  W  C:  6[3]:  17  (Mar  1908) 

Dressier,  Marie:  8[1]:5(Jan  1910),  8[7]:1  (Jul  1910) 

Droop  (E.F.)  &  Sons:  3[5]:7  (Jul  1905),  4[8]:4  (Oct  1906),  4[8]:5  (Oct  1906),  7[1 11:29 
(Dec  1909),  8[4]:24  (Apr  1910) 

Dulitz,  E:  4[8]:12  (Oct  1906) 

Duncan,  Wallace:  4[7]:5  (Sep  1906) 

Durand,  Nelson  C:  1[6]:10  (Aug  1903),  3[6]:3  (Aug  1905) 

Durham,  L  M:  8[1 1  ]:8  (Nov  1 91 0) 

Dyer,  Frank  L:  6[9]:2  (Sep  1908),  7[7]:10  (Jul  1909),  7[8]:5  (Aug  1 909),  7[91:3  (Sep 
1909),  7[10]:4  (Oct  1909),  8[11]:9  (Dec  1910) 

Dyer,  W  H:  3[2]:  12  (Apr  1905) 


Early  Music  House:  4[8]:4  (Oct  1906) 

Eastern  States  Talking  Machine  Dealers  Assn:  8[3]:11  (Mar  1910),  8[4]:7  (Apr  1910), 
8[5]:16  (May  1910) 

Eastern  Talking  Machine  Co:  1  [7]:  12  (Sep  1903),  3[3]:7  (May  1905),  3[8]:5  (Oct  1905), 
3[9]:13  (Nov  1905),  7(5]:  15  (May  1909),  8(4]:  16  (Apr  1910),  8[5]:9  (May  1910) 
Eastern  Talking  Machine  Jobbers  Assn:  4[5]:5  (Jul  1906),  5[7]:13  (Sep  1907) 

Eastman  Kodak  Co:  2(3]:  10  (May  1904) 

Eastman,  I  F:  3(4]:  13  (Jun  1905) 

Eclipse  Musical  Co:  3[4]:5  (Jun  1905),  5[8]:19  (Oct  1907) 

Edison  Gesellschaft:  2[9]:10  (Nov  1904),  3(1  ]:7  (Mar  1905) 

Edison  Phonograph  Works:  8(3]:  1  (Mar  1910) 

Edison  Polyform  Co:  5(7]:  12  (Sep  1907) 

Edison  v.  American  Mutoscope  &  Biograph  Co:  5[2]:3  (Apr  1907) 

Edison,  Thomas  Alva:  1(1  ]:3  (Mar  1903),  1[3]:5  (May  1903),  2(1  ]:5  (Mar  1904),  3(3]:  10 
(May  1905),  3(3]:  11  (May  1905),  3(6]:  11  (Aug  1905),  3[7]:9  (Sep  1905),  4[5]:12 
(Jul  1906),  4[9]:12  (Nov  1906),  4(11]:  14  (Feb  1907),  5(1  ]:3  (Mar  1907),  5[10]:16 
(Dec  1907),  6[3]:7  (Mar  1908),  6[4]:7  (Apr  1 908),  6(11]:  11  (Nov  1908),  7[5]:5 
(May  1909),  7[10]:7  (Oct  1909),  8[9]:9  (Sep  1910) 

Edison-Bell  Consolidated  Phonograph  Co  Ltd:  6[2]:6  (Feb  1908) 

Eiler's  Music  House:  7[8]:  13  (Aug  1909) 

Einselen,  G  A,  Jr:  8[11]:8  (Nov  1910) 

Electric  Phonograph:  5[5]:7  (Jul  1907),  5[10]:12  (Dec  1907) 

Ellett,  George  J:  7[4]:9  (Apr  1909) 

Emporium  of  Music:  8[7]:8  (Jul  1910) 

Erickson,  E  C:  5[10]:15  (Dec  1907) 

Ethnography:  1[10]:4  (Dec  1903),  4[9]:9  (Nov  1906) 

Ethology:  3[11]:5  (Jan  1906),  6[6]:11  (Jun  1908) 

Eureka  Phonograph  Co:  7[11]:20  (Nov  1909) 

Evander  Drug  Co:  8[3]:  12  (Mar  1910) 

Excelsior  Phonograph  Co:  7[1]:20  (Jan  1909) 

Exhibition.  Alaska  Yukon  Pacific  (1909):  7[11]:3  (Nov  1909),  8[1]:3  (Jan  1910) 
Exhibition.  Boston  Mechanics  (1910):  8(1 0]:6  (Oct  1910),  8[11]:11  (Nov  1910)  8[11]  5 
(Dec  1910) 

Exhibition.  Christchurch  (New  Zealand)  (1907):  5[3]:16  (May  1907) 

Exhibition.  Grand  Rapids  Furniture  (1907):  5[6]:13  (Aug  1907) 

Exhibition.  Jamestown  Ter-Centennial  (1907):  5[3]:5  (May  1907),  5[4]:11  (Jun  1907) 
Exhibition.  Nottingham  (U.K.)  Midlands  (1904):  2[8]:12  (Oct  1904) 

Exhibition.  Portland  (Ore.)  Lewis  &  Clark  (1905):  3[2]:5  (Apr  1905) 

Exhibition.  Richmond  Piano  (1910):  8[5]:7  (May  1910),  8[6]:5  (Jun  1910) 

Exhibition.  St  Louis  (1904):  1[11]:4  (Feb  1904),  2[3]:1  (May  1904),  2[3]:6  (May  1904), 
2[4]:11  (Jun  1904),  2[5]:13  (Jul  1904),  2[6]:  12  (Aug  1904),  2[11]:6  (Jan  1905), 
3[2]:12  (Apr  1905) 

Exhibitions:  1[8]:5  (Oct  1903),  2[6]:11  (Aug  1904),  8[10]:10  (Oct  1910) 


Factory,  European:  1  [6]:  1  (Aug  1903),  2[4]:7  (Jun  1904),  7[1]:4  (Jan  1909) 

Factory,  Expansion  of:  1  [5]:5  (Jul  1 903),  1[7]:3  (Sep  1903),  2[2]:7  (Apr  1 904),  4[2]:5 
(Apr  1906),  4[6]:  19 (Aug  1906),  4[7]:3 (Sep  1906),  4[8]:11  (Oct  1906),  4[9]:3(Nov 

1906) ,  4[10]:6  (Dec  1906),  5[2]:8  (Apr  1907),  5[4]:5  (Jun  1907),  5[9]:7  (Nov 

1907) ,  6[6]:13  (Jun  1908),  6[7]:17  (Jul  1908) 

Factory,  London:  5[7]:  15  (Sep  1907),  5[10]:21  (Dec  1907) 

Factory,  Mexican:  2[4]:4  (Jun  1904) 

Factory,  Paris:  3[11]:7  (Feb  1906) 

Fair:  1[5]:4  (Jul  1903) 

Farrell  &  Leroux:  2[1]:13  (Mar  1904) 

Farrell  &  Wuller:  4[2]:  12  (Apr  1906) 

Ferriss,  A  F:  3[10]:12  (Dec  1905) 

Field,  JL:  5[4]:17  (Jun  1907) 

Fields,  Lew:  3[2]:6  (Apr  1905) 

Finch  &  Hahn:  3[8]:5  (Oct  1905) 

Finney,  John  E:  1[11]:5  (Feb  1904) 

Fireside  Phonograph:  7[6]:10  (Jun  1909),  7[7]:12  (Jul  1909) 

Flint  &  Brickett  Co:  3[3]:7  (May  1905),  6[2]:  17  (Feb  1908),  7[11]:29  (Dec  1909) 
Florence,  Marie:  8[4]:16  (Apr  1910) 

Fort  Bragg  Music  House:  8[10]:8  (Oct  1910) 

Fort  Morgan  Drug  Co:  8[6]:9  (Jun  1910) 

Foster  &  Foster:  2[1]: 12  (Mar  1904),  3[8]:  11  (Oct  1905) 

Foster,  J  A:  1  [7]:  10  (Sep  1903) 

Fredericksen,  C:  8[2]:8  (Feb  1910) 

Fredricks,  Charles:  8[4]:6  (Apr  1910) 

Freeman,  C  H:  1[5]:13  (Jul  1903) 

Freight:  3[1]:7  (Mar  1905),  3[9]:7  (Nov  1905),  3[11]:3  (Jan  1906),  3[11]:10  (Jan  1906), 
3[1 1]:4  (Feb  1906),  6[3]:7  (Mar  1908),  8[2]:20  (Feb  1910) 

French  Records:  6[1]:15  (Jan  1908),  6[5]:  10  (May  1908) 

French-Canadian  Records:  1[9]:4  (Nov  1903) 

Fritchey,  F  L:  3[4]:6  (Jun  1905),  3[6]:5  (Aug  1905) 


Gamage  (A.W.)  Ltd:  2[11]:7  (Feb  1905) 

Gardner,  C  S:  5[10]:7  (Dec  1907) 

Gardner,  L  S:  1[11]:4  (Jan  1904) 

Garland  City  Music  Store:  6[6]:14  (Jun  1908) 

Garner,  RL:  3[11]:5  (Jan  1906) 

Gamier,  Emile:  5[1]:7  (Mar  1907) 

.  Garret,  George  H:  5[4]:17  (Jun  1907) 

Garvin,  James  E:  2[8]:4  (Oct  1 904) 

Geltz's  Cash  Store:  2[11]:12  (Feb  1905) 

Gent  &  Eagen:  6[1 1  ]:20  (Dec  1 908) 

George,  Howard:  2[1]:  12  (Mar  1904) 

Gerhart  &  Hassler:  5[3]:  14  (May  1907) 

German  Records:  4[11]:4  (Jan  1907),  5[10]:1  (Dec  1907) 

Gerson,  Louis  J:  6[2]:  18  (Feb  1908),  7[5]:7  (May  1909) 

Gibson,  Will  S:  8[11]:9  (Dec  1910) 

Gilmore,  William  E:  1[6]:3  (Aug  1903),  1  [9]:  10  (Nov  1903),  1[11]:3  (Feb  1904),  2[2]:5 
(Apr  1904),  2[5]:6  (Jul  1904),  3[9]:7  (Nov  1905),  5[3]:3  (May  1 907),  5[4]:5  (Jun 

1907) ,  5[6]:  10  (Aug  1907),  6[5]:9  (May  1908),  6[6]:13  (Jun  1908),  6[7]:11  (Jul 

1908) ,  6[8]:7  (Aug  1908) 

Giorgini,  Aristodemo:  8[9]:11  (Sep  1910) 

Glegg,  A  S:  6[10]:13  (Oct  1908) 

Golden,  Billy:  1[1]:6  (Mar  1903) 

Goldsmith,  A  M:  8[8]:8  (Aug  1910) 

Goodwin,  C  E:  7[8]:9  (Aug  1909),  8[5]:11  (May  1910) 

Gordon  Bros:  3[9]:5  (Nov  1905) 

Gordon,  M  A:  8[4]:  16  (Apr  1910),  8[6]:8  (Jun  1910) 

Gove,  G  A:  3[8]:  12  (Oct  1905) 

Gove,  S  A:  8[11]:8  (Nov  1910) 

Graf,  Thomas:  4[6]:  18  (Aug  1906),  5[6]:10  (Aug  1907),  5[7]:7  (Sep  1907) 

Grand  Opera  Records:  3[11]:4  (Jan  1906),  3[11]:3  (Feb  1906),  4[1]:4  (Mar  1906),  4[2]:5 
(Apr  1906),  4[2]:6  (Apr  1906),  4[5]:5  (Jul  1906),  4[9]:9  (Nov  1906),  4[10]:3(Dec 

1906) ,  4[1 1]:7  (Jan  1907),  4[11]:12  (Feb  1907),  5[2]:7  (Apr  1 907),  5[4]:10(Jun 

1907) ,  5[7]:8  (Sep  1907),  6[6]:5  (Jun  1908),  6[7]:17  (Jul  1908),  8[1]:21  (Jan 
1910),  8[2]:4  (Feb  1910),  8[3]:  18  (Mar  1910) 

Grant,  R  E:  3[11]:13  (Feb  1906) 

Graves  &  Co:  3[10]:1 1  (Dec  1905),  6[2]:22  (Feb  1908) 

Graves  Music  Co:  8[11]:9  (Dec  1910) 

Graves,  C  W:  6[4]:16  (Apr  1908) 

Green,  FN:  1  [2]:5  (Apr  1 903) 

Greisch,  Nicholas  F:  5[10]:17  (Dec  1907),  7[7]:16  (Jul  1909) 

Grinnell,  C  A:  6[7]:10  (Jul  1908) 

Grist,  FE:  1[6]:9  (Aug  1903),  7[3]: 16  (Mar  1909) 


Hagadone,  Harry  N:  2[1]:12  (Mar  1904) 

Hagerty,  E:  7[4]:11  (Apr  1909) 

Hall  (G.W.)  &  Co:  3[11]:13  (Jan  1906) 

Halloway,  Henry:  3[3]:9  (May  1905) 

Hammitt  &  Cook:  2[2]:  13  (Apr  1904) 

Hampton  (George  D.)  Piano  Co:  4[11]:19  (Jan  1907) 

Hanna,  JO:  5[4]:15  (Jun  1907) 

Hansen,  M  A:  8[9]:9  (Sep  1910) 

Harding  &  Miller  Music  Co:  8[7]:8  (Jul  1910) 

Harding  (J.C.)  Co:  8[9]:9  (Sep  1910) 

Harding,  E  H:  8[5]:8  (May  1910) 

Hardy's  Music  House:  5[3]:18  (May  1907),  5[9]:19  (Nov  1907) 

Hardy's  Music  Store:  8[3]:8  (Mar  1910),  8[5]:8  (May  1910) 

Harger  &  Blish:  5[8]:  19  (Oct  1907),  5[9]:1  (Nov  1907),  6[11]:11  (Nov  1908),  7[2]:8(Feb 

1909) ,  8[4]:24  (Apr  1910),  8[5]:20  (May  1910) 

Harlan,  Byron  G:  2[5]:3  (Jul  1904),  3[4]:13  (Jun  1905) 

Harrell,  George  F:  7[8]:12  (Aug  1909) 

Harrington,  John:  1  [1 1  ]:7  (Feb  1 904) 

Harrison,  William:  5[9]:21  (Nov  1907) 

Hart,  HS:  8[4]:  10  (Apr  1910),  8[11]:8  (Dec  1910) 

Hartez,  J  L:  5[6]:9  (Aug  1907) 

Hatfield,  H  D:  8[3]:21  (Mar  1910) 

Hay,  John:  3[6]:4  (Aug  1905) 

Hayes,  Howard  W:  1[1 1]:3  (Jan  1904) 

Haynes  (C.B.)& Co:  4[11]:7  (Jan  1907),  5[6]:10  (Aug  1907),  7[71:10  (Jul  1909),  8(51:20 
(May  1910) 

Haynes,  A  Scott:  5[9]:22  (Nov  1907) 

Haynes,  C  B:  1[7]:7  (Sep  1903),  4[8]:4  (Oct  1906) 

Hebrew  Records:  2[11]:6  (Feb  1905),  4[7]:5  (Sep  1906) 

Heim,  Gustav  F:  8[6]:5  (Jun  1910) 

Heinemann,  Alexander:  8[11]:7  (Dec  1910) 

Henkel,  C  V:  4[2]:4  (Apr  1906) 

Henry,  W  E:  3[8]:5  (Oct  1905) 

Henton,  H  Benne:  8[1]:5  (Jan  1910) 

Heppe  (C.J.)  &  Son:  1[8]:5  (Oct  1903),  1[11]:5  (Jan  1904) 

Herbert,  Victor:  7[6]:2  (Jun  1909),  7[6]:4  (Jun  1909),  7[6]:9  (Jun  1909),  7(7]:4  (Jul  1909), 
7[9]:3  (Sep  1909),  7[9]:7  (Sep  1909),  7[11]:7  (Nov  1909) 

Hersey,  H  B:  6[4]:14  (Apr  1908) 

Hibbard,  Charles  L:  3[6]:3  (Aug  1905) 

Hindermeyer,  Harvey:  7[1 1]:7  (Dec  1909) 

Hines,  Henry  G:  2[11]:12  (Jan  1905) 

Hird,  Allan  M:  4[2]:4  (Apr  1906) 

Hobbs,  Alfred  K:  2[9]:6  (Nov  1904) 

Hobson,  William:  1  [11]:  11  (Feb  1904),  2[4]:9  (Jun  1904),  2[9]:6  (Nov  1 904) 

Holleman  (H.M.)  Co:  2[11]:11  (Jan  1905),  3[4]:13  (Jun  1905),  3[5]:10  (Jul  1905) 
Holmes,  CE:  7[3]:  19  (Mar  1909) 

Homan  &  Co:  8[1 1]:8  (Nov  1910) 

Home  Recording:  1[8]:4  (Oct  1903),  6[7]:5  (Jul  1908),  6[7]:11  (Jul  1908),  8[10]:9(0ct 

1910) ,  8[11]:6  (Nov  1910),  8[11]:19  (Dec  1910) 

Hoover-Ball  Co:  3[6]:4  (Aug  1905) 

Hopkins  Bros:  6[1 1]:5  (Nov  1908),  8[3]:29  (Mar  1910) 

Hopkins,  Harry  C:  7[4]:7  (Apr  1909) 

Horn  Equipment:  5[6]:6  (Aug  1907),  5[7]:1  (Sep  1907),  5[8]:13  (Oct  1907),  5[9]:1  (Nov 
1907),  5[9]:15  (Nov  1907),  5[10]:12  (Dec  1907),  6[2]:11  (Feb  1908),  7[8]:3(Aug 
1909),  7[10]:5  (Oct  1909),  7[11]:3  (Dec  1909),  8[8]:7  (Aug  1910) 

Houck  (O.K.)  Piano  Co:  3[5]:12  (Jul  1905),  3[9]:11  (Nov  1905),  4[3]:12  (May  1906), 
7[5]:13  (May  1909),  7[8]:  12  (Aug  1909),  7[11]:29  (Dec  1909),  8[3]:  16  (Mar  1910)! 
8[11]:9  (Dec  1910) 

Hough,  Thomas  C:  3[2]:11  (Apr  1905),  4[1]:12  (Mar  1906) 

Houghton  (L.D.)  &  Co:  8[5]:9  (May  1910) 

Houston  Phonograph  Co:  7[5]:7  (May  1909) 

Huber,  J  A:  7[4]:8  (Apr  1909) 

Huberdau,  Gustave:  8[3]:4  (Mar  1910) 

Hug,  WH:  7[9]:6  (Sep  1909) 

Hullinger,  Charles:  7[6]:20(Jun  1909) 

Humboldt  Piano  Co:  7[2]:11  (Feb  1909) 

Hunt,  William  F:  5[3]:18  (May  1907) 

Hyatt,  E  B:  2[4]:11  (Jun  1904),  7[4]:24  (Apr  1909) 

Idol,  PH:  6[4]:14 (Apr  1908) 

Ilsen&Co:  1[9]:8  (Nov  1903) 

Import  Duties:  6[3]:7  (Mar  1908) 

Indiana  Music  Co:  8[4]:9  (Apr  1910) 

Indiana  Phonograph  Co:  8[3]:29  (Mar  1910) 

Installment  Sales:  1[5]:4  (Jul  1903),  2[9]:6  (Nov  1904),  3[10]:4  (Dec  1905),  3[11]:12  (Jan 

1906) ,  3[11]:11  (Feb  1906),  3[11]:12  (Feb  1906),  4[1]:7  (Mar  1906),  4[1 1]:3  (Feb 

1907) ,  5[5]:12  (Jul  1907),  5[8]:5  (Oct  1907),  7[2]:4  (Feb  1 909) 

Interchangeable  Parts:  7[7]:15  (Jul  1909) 

International  Correspondence  Schools:  1[5]:5  (Jul  1903),  1  [6]:  10  (Aug  1903)  1[10]  5 
(Dec  1903),  1  [1 0]:1 1  (Dec1903),  2[3]:6  (May  1904),  2[4]:11  (Jun  1904),’ 2[1 11:12 
(Jan  1905),  3[2]:12  (Apr  1905),  5[1]:5  (Mar  1907) 

Ireton,  Albert  C:  1[4]:3  (Jun  1903),  5[4]:5  (Jun  1907),  8[4]:7  (Apr  1910) 

Italian  Records:  7[7]:5  (Jul  1909),  7[8]:9  (Aug  1909) 


Jackson,  Harry:  2[10]:5  (Dec  1904),  4[1]:5  (Mar  1906) 

Jacot  Music  Box  Co:  1[3]:10  (May  1903) 

Japan.  Honorary  Commercial  Commission:  7[11]:20  (Dec  1909) 

Japanese  Records:  1[4]:7  (Jun  1903),  1[6]:4  (Aug  1903),  1[7]:3  (Sep  1903) 

Jenkins  (J.W.)  Sons  Music  Co:  1[8]:11  (Oct  1903),  5[4]:4  (Jun  1 907) 

Jerd,  JE:  1  [10]:  13  (Dec  1903) 

Johnson,  A  W:  8[9]:8  (Sep  1910) 

Johnson  (Iver)  Sporting  Goods  Co:  1[7]:12  (Sep  1903) 

Johnston  (D.S.)  &  Co:  5[1]:10  (Mar  1907) 

Jones,  Ada:  6[3]:11  (Mar  1908),  8[4]:11  (Apr  1910),  8[7]:4  (Jul  1910) 

Jones,  Francis  Arthur:  3[3]:  11  (May  1905),  3[7]:9  (Sep  1905) 

Jones,  H  S:  6[5]:13  (May  1908),  6[10]:11  (Oct  1908) 

Jorda-Rocabruna  Quintet:  7[1lj:7  (Dec  1909) 

Jorn,  Karl:  8[6]:11  (Jun  1910) 

Jurgens  &  Walker:  7[3]:18  (Mar  1909) 


Kaner&Co:  7[6]:20  (Jun  1909) 

Kauffmann,  Oliver  K:  5[4]:5  (Jun  1907) 

Kaufmann  Bros:  1[1]:3  (Mar  1903) 

Keefe,  Andrew:  4[7]:  12  (Sep  1906) 

Keefe,  M  F:  4[10]:12  (Dec  1906) 

Keely  Phonograph  Co:  1[1 1]:9  (Jan  1904) 

Keim,  Charles  B:  2[2]:3  (Apr  1904) 

Keller  (William  H.)  &  Sons:  8[4]:8  (Apr  1910) 

Kellogg,  George  H:  7[11]:12  (Dec  1909) 

Kern,  George  L:  7[8]:12  (Aug  1909) 

Killea,  William  J:  2[4]:  10  (Jun  1904),  2[8]:  13  (Oct  1904),  3[6]:8  (Aug  1905) 

Kimball,  J  N:  1[5]:12  (Jul  1903) 

King  &  Gager:  7[4]:15  (Apr  1909) 

Kipp  Bros  Co:  4[3]:  12  (May  1906) 

Kipp-Link  Phonograph  Co:  5[5]:4  (Jul  1907),  7[8]:  12  (Aug  1909),  7[9]:20  (Sep  1 909) 
Kishpaugh,  R  A:  5[6):12  (Aug  1907) 

Klar  &  Kress  Jewelry  Co:  6[6]:11  (Jun  1908) 

Knowles,  H  G:  8[6]:9  (Jun  1910) 

Knoxville  Typewriter  &  Phonograph  Co:  1  [1 1  ]:7  (Feb  1904),  6[3]:15  (Mar  1908) 
Knuepfer  &  Dimmock:  8[4]:9  (Apr  1910) 

Koehler  &  Hinrichs:  4[8]:4  (Oct  1906),  4[9]:3  (Nov  1906) 

Kohler  &  Chase:  5[1]:5  (Mar  1907),  6[1]:  14  (Jan  1908),  7[3]:9  (Mar  1909),  7[5]:7  (May 
1909),  7[11]:9  (Nov  1909) 

Kostenbader,  E  W:  5[9]:16  (Nov  1907) 

Kroeber,  A  L:  1[10]:4  (Dec  1903) 

Kurz,  Selma:  8[9]:10  (Sep  1910) 

Labels:  2[2]:6  (Apr  1904),  2[5]:3  (Jul  1904),  2[8]:13  (Oct  1904),  3[11]:4  (Jan  1906), 
4[7]:4  (Sep  1906),  6[7]:  12  (Sep  1907),  7[2]:6  (Feb  1909),  7[2]:  12  (Feb  1909) 
LaFollette,  Robert  M:  3[1]:5  (Mar  1905) 

Lambert  Co:  1  [1  ]:5  (Mar  1 903) 

Language  Study:  1[7]:13  (Sep  1903),  1[8]:7  (Oct  1903),  1[11]:8  (Jan  1904),  2[3]:11  (May 

Larue,  AN:  7[1]:  10  (Jan  1909) 

Lauder,  Harry:  6[1]:9  (Jan  1908),  6[2]:1  (Feb  1908),  6[3]:5  (Mar  1908),  6[3]:14  (Mar 
1908),  6[4]:  11  (Apr  1908),  6[9]:7  (Sep  1908),  6[10]:9  (Oct  1908),  6[11]:4(Nov 

1908) ,  6[11]:1  (Dec  1908),  7[3]:  10 (Mar  1909),  7[5]:15(May  1909),  7[11]:17 (Nov 

1909) ,  8[3]:3  (Mar  1910),  8[4]:5  (Apr  1910),  8[10]:9  (Oct  1910) 

Laureigh,  C  A:  1[6]:6  (Aug  1903) 

Lauten,  Albert  E:  1[11]:10  (Feb  1904) 

Leeming,  HT:  4[2]:4  (Apr  1906),  5[10]:7  (Dec  1907),  6[6]:  13  (Jun  1908),  6[11]:6  (Nov 

Leonard,  Thomas  H:  1[5]:7  (Jul  1903),  4[1]:7  (Mar  1906),  4[4]:11  (Jun  1906) 

Lepper,  JH:  3[6]:8  (Aug  1905) 

Levi,  Maurice:  7[2]:7  (Feb  1909) 

Lewis  (J.G.)  Music  House:  7[7]:16  (Jul  1909) 

Lewis,  LL:  5[10]:9  (Dec  1907) 

Lift  Mechanism:  1[3]:4  (May  1903) 

Linnell,  H  C:  7[3]:  18  (Mar  1909) 

Lipchitz,  Louis:  2[9]:12  (Nov  1904) 

Lipton,  Thomas:  1[6]:6  (Aug  1903) 

Little,  EO:  6[5]:  15  (May  1908) 

Loftus  Music  Co:  3[11]:13  (Feb  1906) 

Logue,  William  S:  1  [3]:  12  (May  1903),  4[3]:7  (May  1906) 

Lola  la  Flemenca:  7[5]:6  (May  1909) 

Longone-White,  Carolina:  8[9]:10  (Sep  1910) 

Lothrop  (J.E.)  Piano  Co:  4[1]:13  (Mar  1906) 

Lovejoy  Novelty  Works:  3[8]:3  (Oct  1905) 

Lovett,  Earl  J  G:  7[3]:19  (Mar  1909) 

Lowman  &  Hanford:  2[3]:12  (May  1904) 

Lynch,  John  Henry:  7[4]:9  (Apr  1909),  8[9]:9  (Sep  1910) 

Lyon  &  Healy:  3[9]:6  (Nov  1905),  3[9]:7  (Nov  1905),  4[3]:11  (May  1906) 


MacGowen  Cycle  Co:  1[2]:8  (Apr  1903) 

Macon  Phonograph  Co:  3[9]:7  (Nov  1 905),  6[6]:14  (Jun  1908) 

Madison,  Frank  E:  3[11]:5  (Feb  1906),  4[6]:  18  (Aug  1906),  4[7]:5  (Sep  1 906),  5[41:5 
(Jun  1907) 

Maguire,  Charles  S:  2[3]:13  (May  1904) 

Malhiot,  A  E:  4[10]:7  (Dec  1906) 

Markham,  Edwin:  6[2]:13  (Feb  1908) 

Marks,  George  Croyden:  2[3]:11  (May  1904),  4[1]:5  (Mar  1906) 

Marmouth  &  Pflum:  8[3]:7  (Mar  1910) 

Marschalk,  Henry  E:  6[2]:18  (Feb  1908) 

Marsh,  Ira:  8[8]:8  (Aug  1910) 

Martin  (W.)  &  Co:  5[5]:10  (Jul  1907),  6[6]:14  (Jun  1908) 

Martin,  Edward  H:  6[2]:10  (Feb  1908),  7[4]:6  (Apr  1909) 

Martin,  Louis  R:  8[8]:9  (Aug  1910) 

Martin,  Thomas  Commerford:  8[11]:9  (Dec  1910) 

Marvin,  Cornelia:  8[4]:16  (Apr  1910) 

Matheis,  Archie:  6[9]:21  (Sep  1908) 

Matthews,  Azel  D:  1[4]:4  (Jun  1903) 

Maxwell,  Joe:  8[3]:19  (Mar  1910) 

Mayhew,  Stella:  7[11]:7  (Dec  1909),  8[5]:20  (May  1910),  8[7]:1  (Jul  1910) 

McChesney,  Leonard  C:  8[2]:  19  (Feb  1910) 

McCullom,  J  W:  5[3]:7  (May  1907) 

McCusker,  James:  6[2]:15  (Feb  1908) 

McGreal  Bros:  1  [8]:  11  (Oct  1903),  1[1 1]:4  (Feb  1904),  2[8]:  13  (Oct  1904),  2[9]:8  (Nov 
1904),  2[11]:11  (Jan  1905),  3[3]:7  (May  1905),  4[1]:11  (Mar  1906),  4[4]:7  (Jun 

1906) ,  5[2]:8  (Apr  1907),  5[5]:4  (Jul  1907) 

McGreal,  L  E:  5[4]:5  (Jun  1907),  5[8]:19  (Oct  1907) 

McGreal,  Lawrence:  6[6]:8  (Jun  1908),  8[3]:27  (Mar  1910) 

Mead,  FL:  7[8]:  12  (Aug  1909) 

Meehan,  F  J:  8[9]:8  (Sep  1910) 

Melis,  Carmen:  8[3]:4  (Mar  1910) 

Menardi  Stationery  Co:  7[1]:9  (Jan  1909) 

Mendlow  Bros:  2[2]:7  (Apr  1904) 

Metropolitan  Phonograph  Co:  5[6]:14  (Aug  1907) 

Mexican  Records:  2[11]:4  (Jan  1905),  3[7]:5  (Sep  1905),  5[2]:7  (Apr  1907),  5[5]:14  (Jul 

1907) ,  6[3]:8  (Mar  1908),  7[8]:8  (Aug  1 909),  7[11]:10  (Nov  1909) 

Miller,  Carl  F:  4[4]:11  (Jun  1906) 

Miller,  Charles:  2[7]:5  (Sep  1904) 

Miller,  Giles  B:  4[11]:7  (Jan  1907) 

Miller,  Harry  F:  6[3]:13  (Mar  1908) 

Miller,  LC:  2[8]:7  (Oct  1904) 

Miller,  Polk:  8[1]:5  (Jan  1910),  8[3]:  18  (Mar  1910) 

Miller,  Walter  H:  3[4]:  12  (Jun  1905),  3[8]:5  (Oct  1905),  4[1]:4  (Mar  1906) 

Milner  Music  Co:  6[6]:8  (Jun  1908),  8[3]:29  (Mar  1910) 

Minnesota  Phonograph  Co:  1[7]:6  (Sep  1903),  8[11]:9  (Dec  1910) 

Mitchell,  L:  8[4]:22  (Apr  1910) 

Mole,  Charles:  2[11]:6  (Feb  1905) 

Montenegro-Riehm  Music  Co:  4[11]:5  (Feb  1907) 

Moore,  Guernsey:  6[2]:20  (Feb  1908) 

Motion  Pictures:  1  [7]:  13  (Sep  1903),  5[2]:3  (Apr  1907) 

Moulded  Records:  1  [6]:  11  (Aug  1903),  1[10]:1  (Dec  1903),  2[91:7  (Nov  1 904),  3121:13 
(Apr  1905) 

Muhlenberg,  George  H:  4[10]:11  (Dec  1906) 

Murray,  Louis  R:  6[3]:17  (Mar  1908),  7[4]:9  (Apr  1909),  7[5]:  12  (May  1909) 

Murray,  Pete:  7[7]:11  (Jul  1909) 

Music  Instruction:  3[1]:11  (Mar  1905),  4[7]:  12  (Sep  1906),  5[3]:  14  (May  1907) 

Musical  Echo  Co:  7[5]:7  (May  1909) 


Narelle,  Marie:  4[2]:3  (Apr  1906),  8[7]:1  (Jul  1910) 

Nashville  Furniture  Co:  5[9]:16  (Nov  1907) 

National  Association  of  Talking  Machine  Jobbers:  5[8]:5  (Oct  1907),  6[6]:17  (Jun  1908) 
7[6]:13  (Jun  1909),  7[7]:24  (Jul  1909),  7[8]:11  (Aug  1909),  7(11]:  12  (Nov  1909)! 
8[5]:16  (May  1910),  8[6]:  14  (Jun  1910),  8[8]:  14  (Aug  1910),  8[10]:19  (Oct  1910) 
National  Business  Show:  5[1]:6  (Mar  1907) 

National  Phonograph  Co  (Australia):  3[11]:7  (Jan  1906),  6[1]:11  (Jan  1908) 

National  Phonograph  Co  (Canada):  4[10]:4  (Dec  1906) 

National  Phonograph  Co  (Chicago):  4[4]:3  (Jun  1906),  4[5]:4  (Jul  1906),  5[3]:5  (May 

National  Phonograph  Co  (Mexico):  3[11]:7  (Jan  1906),  4[1]:6  (Mar  1906),  5[1]:4  (Mar 

1907) ,  5[10]:9  (Dec  1907),  7[11]:7  (Nov  1909),  7[11]:12  (Nov  1909) 

National  Phonograph  Co  (New  York):  4[5]:4  (Jul  1906),  5[8]:15  (Oct  1907),  7[7]:7  (Jul 


National  Phonograph  Co  Ltd:  1[11]:3  (Jan  1904),  2[5]:  10  (Jul  1904),  2[8]:6  (Oct  1904), 
2[9]:  11  (Nov  1904),  2[11]:7  (Feb  1905),  5[7]:  15  (Sep  1907),  6[2]:6  (Feb  1908), 
6[5]:9  (May  1908) 

National  Phonograph  Company  of  Australia  Ltd:  4[1]:6  (Mar  1906),  5[5]:13  (Jul  1907), 
7[10]:13  (Oct  1909) 

Neal  Clark  &  Neal  Co:  4[7]:4  (Sep  1906) 

Nebraska  Cycle  Co:  2[11]:10  (Feb  1905),  5[6]:  10  (Aug  1907),  7[1]:20  (Jan  1909) 

Neff,  E  A:  8[3]:27  (Mar  1910) 

Nelson  (B.E.)  Drug  Co:  6[1]:15  (Jan  1908) 

Nelson,  CG:  8[3]:20  (Mar  1910) 

Nelson,  Minnie:  4[2]:10  (Apr  1906) 

New  Century  Talking  Machine  Co:  4[11]:17  (Feb  1907),  6[1]:11  (Jan  1908) 

New  York  Phonograph  Co:  1[4]:4  (Jun  1903),  3[5]:5  (Jul  1905),  4[2]:3  (Apr  1906),  4[6]:8 
(Aug  1906),  4[11]:3  (Feb  1907),  5[10]:7  (Dec  1907),  6[3]:8  (Mar  1908),  6[7]:6  (Jul 


Niehaus  &  Dohse:  5[2]:8  (Apr  1907) 

Nightingale,  Florence:  5[8]:22  (Oct  1907) 

Nikolai,  George:  8[5]:8  (May  1910) 

Niles,  John  I:  3[11]:11  (Feb  1906) 

Nisbett,  George  M:  2[3]:5  (May  1904),  2[8]:4  (Oct  1904),  3[8]:4  (Oct  1905),  4[1]:5(Mar 
1906),  4[8]:4  (Oct  1906),  4[9]:9  (Nov  1906),  7[3):9  (Mar  1909) 

Nishkian,  KH:  8[1]:9  (Jan  1910) 

Noorbhoy,  Rustamji  Jamsedji:  3[7]:13  (Sep  1905) 

Noyes,  CW:  1[1]:4  (Mar  1903),  1  [5]:  14  (Jul  1903),  1  [8]:  10  (Oct  1903) 


O'Connor,  T  H:  7[7]:7  (Jul  1909) 

O'Dea,  James  K:  3[4]:5  (Jun  1905),  5[1]:  10  (Mar  1907) 

Oakford,  Clara  B:  8[4]:6  (Apr  1910) 

Ohio  Assn  of  Talking  Machine  Dealers:  7[9]:6  (Sep  1909),  8[3]:28  (Mar  1910) 

Oil:  6[3]:1 1  (Mar  1908),  7[4]:15  (Apr  1909) 

Olinger  &  Warvel:  6[7]:5  (Jul  1908) 

Olney,  C  M:  5[3]:18  (May  1907) 

Omaha  Bicycle  Co:  3[1]:5  (Mar  1905) 

Osborne,  E  A:  1  [9]:  10  (Nov  1903) 

Otto,  John:  2[3]:7  (May  1904) 

Outcault,  Richard  F:  3[9]:7  (Nov  1905) 

Outlet  Co:  2[9]:11  (Nov  1904) 


Pacific  Phonograph  Co:  7[5]:7  (May  1909),  8[3]:29  (Mar  1910),  8[5]:20  (May  1910) 
Packaging:  2[6]:6  (Aug  1 904),  2[7]:4  (Sep  1904),  3[1]:11  (Mar  1905),  3[7]:3  (Sep  1905), 
5[8]:7  (Oct  1907),  6[2]:16  (Feb  1908),  6[3]:5  (Mar  1908),  6[7]:8  (Jul  1908) 
Pancoast,  F  R:  5[6]:5  (Aug  1907) 

Pardee-Ellenberger  Co:  1[2]:7  (Apr  1903),  1[11]:5  (Feb  1904),  3[10]:12  (Dec  1905) 
3[11]:7  (Jan  1906),  4[3]:13  (May  1906) 

Park's  Music  House  Co:  4[2]:12  (Apr  1906) 

Paxton  &  Baker  Co:  7[5]:5  (May  1909) 

Peary,  Robert  E:  4[9]:9  (Nov  1906) 

Pease,  Richmond:  2[2J:  12  (Apr  1904) 

Peeler,  William:  4[2]:7  (Apr  1906) 

Pelzer,  William:  5[10]:7  (Dec  1907) 

Penick,  R  L:  4[6]:21  (Aug  1906) 

Penn  Phonograph  Co:  2[3]:12  (May  1904),  8[2]:20  (Feb  1910) 

Pepper  &  Powell:  5[6]:  12  (Aug  1907) 

Perkins,  E  S:  1  [7]:  1 0  (Sep  1 903) 

Petersen,  Peter:  2[2]:12  (Apr  1904) 

Petit,  Albert ,0:  2[2]:4  (Apr  1904),  5[1]:5  (Mar  1907),  6[11]:20  (Dec  1908) 

Pfau,  Fred:  2[7]:  10  (Sep  1904) 

Philips,  EH:  5[9]:  15  (Nov  1907),  6[2]:7  (Feb  1908),  6[11]:6  (Nov  1908),  7[1]:6  (Jan 
1909),  7[3]:9  (Mar  1909) 

Phillips  &  Crew  Co:  3[11]:7  (Jan  1906),  5[6]:  10  (Aug  1907) 

Philology:  4[11]:21  (Jan  1907) 

Phonograph-Clock:  5[3]:17  (May  1907) 

Pianos:  3[11]:11  (Jan  1906),  8[5]:7  (May  1910) 

Picard  &  Moss:  2[3]:10  (May  1904) 

Pike,  William  A:  2[8]:6  (Oct  1904) 

Pittsburgh  Phonograph  Co:  6[5]:8  (May  1908) 

Pius  X  (Pope):  8[6]:7  (Jun  1910) 

Pleasants,  Jack:  8(1  ]:5  (Jan  1910) 

Polese,  Giovanni:  8[6]:11  (Jun  1910) 

Polyform:  5(7]:  12  (Sep  1907) 

Pommer  (A.J.)  Co:  8[3]:29  (Mar  1910) 

Pommert,  Charles  J:  7[3]:  1 7  (Mar  1909) 

Porter,  L  R:  1[6]:9  (Aug  1903),  4[5]:13  (Jul  1906),  7[3]:11  (Mar  1909) 

Portland  Phonograph  Agency:  3(5]:  1 0  (Jul  1905),  4[11]:15  (Jan  1907),  6[10]:12  (Oct 


Powers  &  Henry  Co:  4[1]:5  (Mar  1906) 

Prendergast,  William  A:  2[2]:6  (Apr  1904) 

Price  Phonograph  Co:  1[6]:6  (Aug  1903),  2(1 0]:5  (Dec  1904),  3[5]:7  (Jul  1905),  4[2]:4 
(Apr  1906) 

Prospect  Phonograph  Co:  1[4]:8  (Jun  1903) 

Purseglove,  Thomas  A:  8[10]:8  (Oct  1910) 


Quick,  A  R:  2[2]:4  (Apr  1904) 

Quincy  Phonograph  Co:  3[3]:7  (May  1905) 


Ramsay  &  Co:  7[5]:12  (May  1909) 

Randolph,  John  F:  6[3]:9  (Mar  1908) 

Rapke  Phonograph  Co:  6[11]:20  (Dec  1908) 

Rapke,  Victor  H:  1[9]:9  (Nov  1903),  1[10]:7  (Dec  1903),  2[2]:6  (Apr  1904),  2[4]:7  (Jun 

1904) ,  2[8]:13  (Oct  1904),  3[9]:10  (Nov  1905),  7[2]:8  (Feb  1 909) 

Rawling,  John:  8[1 1]:3  (Nov  1910) 

Ray  Co:  1[4]:1 1  (Jun  1903),  1  [5]:  15  (Jul  1903),  1[10]:9  (Dec  1903),  1[11]:5  (Feb  1904) 
Raymond,  George  J:  7[3]:4  (Mar  1909) 

Raymond,  Maude:  8[7]:5  (Jul  1910) 

Record  Exchange:  3[1]:5  (Mar  1905),  3[2]:7  (Apr  1905),  3[4]:3  (Jun  1 905),  3[4]:7  (Jun 

1905) ,  3[11]:6  (Jan  1906),  4[8]:6  (Oct  1906),  4[9]:4  (Nov  1 906),  4[10]:4  (Dec 

1906) ,  5[9]:1  (Nov  1907),  5[10]:12  (Dec  1907),  7[1]:4  (Jan  1909),  7[2]:2  (Feb 

1909) ,  7[5]:3  (May  1909),  7[6]:9  (Jun  1909),  7[8]:4  (Aug  1909),  7[9]:2  (Sep  1 909), 
8[3]:2  (Mar  1910),  8[4]:  10  (Apr  1910),  8[7]:5  (Jul  1910),  8[8]:4  (Aug  1910),  8[10]:3 
(Oct  1910),  8[10]:10  (Oct  1910),  8[11]:4  (Nov  1910),  8[11]:12  (Dec  1910) 

Recording  Plant:  2[2]:7  (Apr  1904),  4[9]:6  (Nov  1906),  7[1]:4  (Jan  1909) 

Rees  (H.C.)  Optical  Co:  3[7]:4  (Sep  1905) 

Regina  Co:  5[1]:5  (Mar  1907) 

Reichard,  D  S:  1[6]:10  (Aug  1903) 

Reid  (Frank  H.)  &  Sons:  4[4]:12  (Jun  1906) 

Reinhorn,  David:  8[7]:6  (Jul  1910) 

Repeating  Attachment:  1[7]:5  (Sep  1903),  2[8]:10  (Oct  1904),  2[9]:3  (Nov  1904), 
2[11]:10  (Jan  1905),  4[1]:6  (Mar  1906),  4[7]:11  (Sep  1906),  6[8]:7  (Aug  1 908) 
Reproducer  Exchange:  3[4]:3  (Jun  1905),  7[7]:5  (Jul  1909),  8[8]:4  (Aug  1910) 
Reynolds  Talking  Machine  Co:  4[5]:13  (Jul  1906),  8[3]:  18  (Mar  1910),  8[4]:8  (Apr  1910) 
8[8]:9  (Aug  1910) 

Reynolds,  O  A:  7[3]:17  (Mar  1909) 

Rhodes,  E  B:  3[7]:5  (Sep  1905) 

Rice,  John  S:  7[3]:19  (Mar  1909) 

Richaud,  Leon:  7[1 1]:28  (Nov  1909) 

Ricker  &  Son:  5[9]:22  (Nov  1907) 

Riehl,  E:  5[7]:  15  (Sep  1907) 

Rinehart,  Ora  E:  8[11]:5  (Nov  1910) 

Ritt,  Julius:  8[1 1]:9  (Dec  1910) 

Roberts,  D:  4[4]:13  (Jun  1906) 

Robertson,  Charles  E:  6[6]:8  (Jun  1908) 

Rocabruna,  Jose:  8[5]:5  (May  1910) 

Rodgers,  D  M:  4[2]:12  (Apr  1906),  8[5]:9  (May  1910) 

Rogers,  John  T:  6[11]:6  (Nov  1908) 

Roland,  P  P:  4[10]:10  (Dec  1906) 

Romain,  Manuel:  8[5]:7  (May  1910) 

Rosen,  Harry:  8[5]:9  (May  1910) 

Ross  (W.H.)  &  Son:  5[1]:5  (Mar  1907),  8[4]:24  (Apr  1910),  8[11]:9  (Dec  1910) 
Roth,  M  J:  7[4]:11  (Apr  1909) 

Roush,  J  C:  8[10]:19  (Oct  1910) 

Routh  (H.H.)  &  Son:  3[8]:11  (Oct  1905) 

Routh's  Music  House:  4[8]:5  (Oct  1906) 

Rowlen,  Mrs  S  C:  7[9]:13  (Sep  1909),  7[11]:21  (Nov  1909) 

Ruegnitz,  F  C:  7[11]:12  (Dec  1909) 

Ryan  &  Dame:  8[11]:8  (Nov  1910) 


Sacker,  Charles  S:  8[3]:8  (Mar  1910) 

Sackett,  HR:  8[4]:9 (Apr  1910) 

Sadler,  Josie:  7[6]:18  (Jun  1909) 

Salesmen:  4[11]:9  (Jan  1907),  6[2]:7  (Feb  1908),  6[9]:21  (Sep  1908),  7[2]:5  (Feb  1909), 
7[11]:17  (Nov  1909),  8[2]:19  (Feb  1910),  8[5]:11  (May  1910),  8[10]:7  (Oct  1910), 
8[11]:13  (Nov  1910) 

Sample  Records:  2[1]:3  (Mar  1904),  3[1]:3  (Mar  1905),  3[3]:3  (May  1905),  3[1 01:3  (Dec 

Sampson  Music  Co:  4[11]:6  (Jan  1907) 

Santa  de  Leon,  J:  1[11]:5  (Jan  1904) 

Sante  Fe  Watch  Co:  3[8]:  13  (Oct  1905),  8[1]:9  (Jan  1910),  8[11]:8  (Dec  1910) 
Schaefer,  Fred  G:  6[4]:6  (Apr  1908) 

Schaff  Bros  Co:  4[1]:13  (Mar  1906) 

Schall  Talking  Machine  Co:  5[8]:14  (Oct  1907) 

Scheffer,  Fred  G:  4[3]:10  (May  1906) 

Schermerhorn,  John  Relyea:  3[8]:5  (Oct  1905),  3[11]:13(Jan  1906),  4[61:18(Auq  1906) 
5[6]:  10  (Aug  1907) 

Schirmer,  J  C:  5[6]:13  (Aug  1907) 

Schlegel-McNevin  Piano  Co:  2[3]:4  (May  1904) 

Schmelzer  (J.F.)  &  Sons  Arms  Co:  3[3]:7  (May  1905),  3[7]:13  (Sep  1905),  5[4]:4  (Jun 

Schmidt  (H.)  &  Son  Co:  2[1]:6  (Mar  1904),  2[7]:13  (Sep  1904),  7[11]:20  (Nov  1909) 
Schonberger,  Ludwig:  7[11]:7  (Dec  1909) 

Schreiber,  Leopold  J:  7[4]:11  (Apr  1909),  7[4]:  15  (Apr  1909) 

Schultz,  Frank:  4[8]:12  (Oct  1906) 

Scott  &  Jones:  7[10]:14  (Oct  1909) 

SCOtt’  1910)3[1°]:9  (DeC  1905)'  3[11]:5(Feb1906)'  8[2]:19  (Feb  1910),  8[3]:21  (Mar 

Scripture,  Edward  W:  2[1]:6  (Mar  1904) 

Scull,  George  F:  8[6]:2  (Jun  1910) 

Severin  (Theodore)  &  Co:  5[5]:16  (Jul  1907) 

Shackleton,  Ernest  H:  8[5]:3  (May  1910) 

Shattuck,  Herbert  A:  1[1]:4  (Mar  1903) 

Shaving  Machine:  2[1]:  10  (Mar  1904),  8[11]:12  (Nov  1910) 

Shaw  Bros:  6[5]:  13  (May  1908) 

Sheets,  W  A:  3[3]:13  (May  1905) 

Sheibley,  WL:  5[9]:  16  (Nov  1907) 

Sheridan,  John  E:  6[3]:17  (Mar  1908) 

Shipley  &  Bopst:  4[1]:  13  (Mar  1906) 

Shull,  EW:  5[9]:16  (Nov  1907) 

Sibilance:  5[9]:  15  (Nov  1907) 

Sidles  (H.E.)  Cycle  Co:  1[8]:9  (Oct  1903),  2[2]:7  (Apr  1904),  2[3]:11  (May  1904) 
Siegel-Cooper  Co:  5[6J:  10  (Aug  1907) 

Silverstone  Talking  Machine  Co:  5[3]:5  (May  1907),  5[6]:11  (Aug  1907),  7[2]:8  (Feb 

1909) ,  8[10]:8  (Oct  1910) 

Simon's  Music  House:  3[9]:11  (Nov  1905) 

Slezak,  Leo:  7[8]:7  (Aug  1909),  7[9]:5  (Sep  1909),  8[1]:2  (Jan  1910),  8[3]:4  (Mar  1910) 
Smith,  A  F:  4[11]:19  (Jan  1907) 

Smith,  Arthur  H:  5[8]:  10  (Oct  1907) 

Smith  (M.)  &  Co:  1[1 1]:10  (Feb  1904) 

Smith,  SLS:  3[6]:7  (Aug  1905),  4[8]:  10  (Oct  1906) 

Smith's  Phonograph  Co:  8[8]:10  (Aug  1910) 

Snider,  George  L:  8[8]:8  (Aug  1910) 

Snyder,  J  A:  1[5]:11  (Jul  1903) 

Soes,  J  B:  7[3]:16  (Mar  1909) 

Sousa,  John  Philip:  4[8]:  10  (Oct  1906),  7[7]:3  (Jul  1909),  7[9]:10  (Sep  1909),  7[111:12 
(Nov  1909) 

Southern  Phonograph  Co:  3(7]:  13  (Sep  1905),  6(10]:  12  (Oct  1908) 

Spahr,  Henry:  7(6]:  12  (Jun  1909) 

Spalding,  Albert:  7(6]:  17  (Jun  1909) 

Spanish  Records:  7[5]:6  (May  1909) 

Speed  Indicator:  2[4]:6  (Jun  1 904) 

Spencer,  Len:  2(10]:  12  (Dec  1904) 

Spratt  &  Corcoran:  3[8]:7  (Oct  1905) 

Squire,  Charles  C:  4[2]:4  (Apr  1906) 

Standard  Music  Co:  5(6):  14  (Aug  1907) 

Standard  Talking  Machine  Co:  5[2]:8  (Apr  1907),  6[3]:20  (Mar  1 908),  6[11]:20  (Dec 

1908) ,  7[2]:8  (Feb  1909),  7(1 1]:29  (Dec  1909),  8[2]:20  (Feb  1910),  8[4]:24  (Apr 


Stanton,  J  Frank:  4[10]:7  (Dec  1906) 

Star  Phonograph  Co:  6[7]:1  (Jul  1908) 

Stevens,  Walter:  3[7]:5  (Sep  1905),  3[11]:11  (Jan  1906),  5[3]:3  (May  1907),  5[5]:13  (Jul 
1907),  6(4]:  10  (Apr  1908),  6(6]:  13  (Jun  1908),  7[7]:7  (Jul  1909),  7[11]:6  (Nov 

1909) ,  8[2]:19  (Feb  1910),  8[5]: 13  (May  1910) 

Stevenson,  Fred  E:  8[1]:9  (Jan  1910) 

Stewart,  Cal:  1[8]:4  (Oct  1903),  6[9]:  14  (Sep  1908) 

Stilley,  William  J:  4[1 1]:17  (Feb  1907) 

Stock,  Frank  G:  8[1 1]:9  (Nov  1910) 

Stoll  Blank  Book  &  Stationery  Co:  1[10]:9  (Dec  1903),  1[11]:13  (Feb  1904),  3[31:6(May 
1 905) 

Strauss,  Johann:  7[10]:6  (Oct  1909),  8[8]:3  (Aug  1910) 

Superior  (J.H.)  Phonograph  &  Music  Co:  1[3]:10  (May  1903) 

Swedish  Records:  3[5]:4  (Jul  1905) 

Sweet,  JS:  6[3]:15  (Mar  1908) 

Switky,  David:  2[2]:12  (Apr  1904),  2[3]:7  (May  1904) 

Sykes,  John:  3[4]:5  (Jun  1905) 


Taft,  EF:  3[3]:00  (May  1 905) 

Taft,  Jay  N:  4[7]:4  (Sep  1906) 

Taft,  William  H:  6[9]:4  (Sep  1908),  6[11]:6  (Dec  1908),  7[31:3  (Mar  1909),  7[4T4  (Apr 
1909),  7[10]:12  (Oct  1909) 

Talking  Machine  Co:  4[1]:5  (Mar  1906) 

Talking  Machine  Jobbers  Assn:  4[4]:6  (Jun  1906),  6[8]:7  (Aug  1 908) 

Taussig,  Emil:  7[4]:10  (Apr  1909) 

Taylor  Bros:  4[4]:12  (Jun  1906),  5[5]:16  (Jul  1907) 

Telephone:  2[4]:6  (Jun  1904),  2[11]:11  (Feb  1905),  5[4]:11  (Jun  1907) 

Temple  of  Music:  6[1]:14  (Jan  1908) 

Tennyson,  Alfred:  2[2]:  10  (Apr  1904),  5[8]:22  (Oct  1907) 

Texas  Phonograph  Co:  3[5]:7  (Jul  1905),  3[10]:11  (Dec  1905),  5[6]:  10  (Aug  1907) 
Thierien,  B,  Jr:  7[2]:7  (Feb  1909) 

Thomas  Bros:  3[9]:  11  (Nov  1905) 

Thompson,  O  C:  1[11]:12  (Feb  1904),  2[2]:6  (Apr  1904) 

Tighe,  Thomas  J:  6[3]:11  (Mar  1908) 

Tilley,  Vesta:  7[6]:19  (Jun  1909) 

Tolstoy,  Leo:  6[6]:9(Jun  1908) 

Trademark:  6[1]:6  (Jan  1908) 

Trading  Stamps:  1  [3]:  12  (May  1903) 

Tucker,  Sophie:  8[3):  19  (Mar  1910),  8[7]:1  (Jul  1910) 

Turner  Bros:  8[2]:9  (Feb  1910) 


Utica  Cycle  Co:  6[5]:8  (May  1908),  8[3]:29  (Mar  1910) 


Vallorbes  Jewel  Co:  8[3]:15  (Mar  1910) 

Van  Vleck,  Frederick  B:  2[5]:4  (Jul  1904) 

Vanderbilt,  Reginald:  1  [3]:  10  (Apr  1903) 

Victoria  (Great  Britain):  1[11]:7  (Feb  1904) 

Vim  Co:  1[9]:9  (Nov  1903) 

Vincent  (G.)  &  Co:  1  [8]:  10  (Oct  1903) 

Voltz,  Walter  A:  8[3]:21  (Mar  1910) 

Von  Buelow,  Count:  2[9]:9  (Nov  1904) 

Voss,  C  Frederick:  7[6]:16  (Jun  1909) 

Voullaire,  F  A:  3[3]:5  (May  1905),  4[1]:5  (Mar  1906) 


Waco  Electric  Supply  Co:  1[9]:9  (Nov  1903) 

Wagner  Drug  Co:  7[10]:14  (Oct  1909) 

Waitt(M.W.)  &  Co:  4[11]:13(Jan  1907),  4[11]:5  (Feb  1907),  5[3]:17  (May  1907),  8[2]:20 
(Feb  1910),  8[8]:  15  (Aug  1910) 

Waldhorn  Quartette:  8[6]:5  (Jun  1910) 

Walker,  E  W:  2[7]:10  (Sep  1904) 

Walthall,  EB:  2[2]:5  (Apr  1904) 

Walz  (W.G.)  Co:  3[6]:4  (Aug  1905),  7[4]:7  (Apr  1909),  8[2]:20  (Feb  1910),  8[3]:9(Mar 
1910)  ... 

Wanamaker,  John:  3[11]:7  (Jan  1906),  5[8]:  16  (Oct  1907),  8[5]:7  (May  1 91 0) 
Wangemann,  A  T  E:  3[3]:11  (May  1905),  4[5]:6  (Jul  1906) 

Wardell,  Thomas:  1[2]:7  (Apr  1903),  2[7]:  12  (Sep  1904) 

Warner,  W  W:  3[1]:5  (Mar  1905) 

Weber,  Peter:  4[2]:4  (Apr  1906),  5[2]:5  (Apr  1907) 

Weiss,  Alfred:  3[3]:7  (May  1905),  4[1]:5  (Mar  1906) 

Wellmann,  Walter:  5[6]:  14  (Aug  1907) 

Wells  Phonograph  Co:  4[11]:5  (Feb  1907) 

Welsh  Records:  8[7]:5  (Jul  1910) 

Werlein  (Philip)  Ltd:  8[4]:24  (Apr  1910) 

Werner  Music  Co:  3[7]:13  (Sep  1905) 

Werner  Music  House:  1[4]:9  (Jun  1903) 

Werner,  George:  4[2]:  10  (Apr  1906),  5[2]:7  (Apr  1907),  5[5]:14  (Jul  1907),  7[8]:8  (Aug 
Westbrook,  C  D:  5[7]:11  (Sep  1907) 

Westee,  Alphons:  3[8]:5  (Oct  1905),  6[3]:  13  (Mar  1908),  8[7]:9  (Jul  1910) 

Western  Talking  Machine  Co:  3[4]:5  (Jun  1905),  4[11]:7  (Jan  1907) 

Weymann  (H.A.)  &  Son:  5[6]:  10  (Aug  1907),  7[5]:20  (May  1909) 

Wheat,  James  M:  7[7]:16  (Jul  1909) 

White  Co:  7[4]:24  (Apr  1909) 

White,  CC:  8[5]:5  (May  1910) 

White,  James  H:  1[1]:5  (Mar  1903),  1[3]:3  (May  1903),  1[6]:3  (Aug  1903),  2[2]:7  (Apr 

1904) ,  2[4]:6  (Jun  1904),  2[5]:6  (Jul  1904),  4[6]:3  (Aug  1 906) 

White-Smith  Music  Publishing  Co  v.  Apollo  Co:  3[7]:5  (Sep  1905) 

Whitney  Bros:  7[8]:9  (Aug  1909) 

Whitsit  (Perry  B.)  Co:  2[2]:  10  (Apr  1904),  6[10]:11  (Oct  1908),  7[3]:2  (Mar  1909),  8[3]:9 
(Mar  1910),  8[5]:11  (May  1910) 

Wilber,  CT:  5[4]:  15  (Jun  1907) 

Wilhoite  (W.W.)  &  Bros:  5[9]:16  (Nov  1907) 

Wilkes,  Alonzo:  7[1]:11  (Jan  1909),  7[9]:  13  (Sep  1909),  8[3]:9  (Mar  1910) 

Wilkins,  WH:  5[5]:16  (Jul  1907) 

Williams  (R.S.)  &  Sons  Co  Ltd:  3[4]:5  (Jun  1905),  4[9]:20  (Nov  1906),  4[10]:10  (Dec 

1906) ,  5[8]:19 (Oct  1907),  7[11]:9 (Nov  1909),  7[11]:16 (Dec  1909),  8[4]:24(Apr 

Williams,  Charles  A:  1  [1 1]:10  (Feb  1904) 

Williams,  George  W:  7[6]:20  (Jun  1909) 

Williams,  Joseph  G:  7[4]:7  (Apr  1909) 

Williams,  R  S:  4[2]:6  (Apr  1906) 

Williams,  TE:  5[2]:  14  (Apr  1907),  5[5]:4  (Jul  1907) 

Willis,  M  B,  Jr:  3[2]:10  (Apr  1905) 

Wills,  Nat  M:  7[6]:  18  (Jun  1909) 

Wilson,  CH:  1  [9]:  10  (Nov  1903),  1[10]:3  (Dec  1903),  3[4]:7  (Jun  1905),  3[8]:3  (Oct 

1905) ,  3[8]:5  (Oct  1905),  3[11]:11  (Jan  1906),  4[10]:4  (Dec  1906),  5[8]:10(Oct 

1907) ,  7[11]:10  (Nov  1909),  8[1]:3  (Jan  1910) 

Wilson,  DR:  1[11]:13  (Feb  1904) 

Wilson,  F  K:  1[8]:7  (Oct  1903) 

Wilson,  TF:  2[1]:  13  (Mar  1904) 

Window  Dressing:  3[3]:4  (May  1905),  5[2]:5  (Apr  1907),  6[4]:12  (Apr  1908),  6[5]:15(May 

1908) ,  6[6]:18  (Jun  1908),  6[7]:  14  (Jul  1908),  8[5]:16  (May  1910),  8[11]:5(Nov 
1910),  8[11]:6  (Dec  1910) 

Winn,  J  D:  8[11]:8  (Nov  1910) 

Winnek  Co:  6[8]:2  (Aug  1908) 

Winnek,  C  F:  6[7]:11  (Jul  1908) 

Wisconsin  School  for  the  Deaf:  2[7]:10  (Sep  1904) 

Wise  (Clark)  &  Co:  7[6]:20  (Jun  1909) 

Wise  Piano  House:  7[5]:13  (May  1909) 

Wiseman,  John  A:  7[6]:20  (Jun  1909) 

Wittmann  Co:  1[1]:3  (Mar  1903),  1[2]:3  (Apr  1903),  2[2]:11  (Apr  1904) 

Woodard  Clarke  &  Co:  7[3]:5  (Mar  1909),  7[6]:19  (Jun  1909) 

Woodbury,  Frank  M:  1[8]:3  (Oct  1903) 

Woodman,  Helen  M:  7[5]:5  (May  1909) 

Woolworth,  F  W:  6[2]:18  (Feb  1908) 

Wright  &  Metzler:  6[1 1  ]:20  (Dec  1 908),  7[3]:4  (Mar  1 909) 

Wright's  Music  House:  1[5]:9  (Jul  1903) 

Wu  Ting  Fang:  6[6]:  18  (Jun  1908) 

Wurlitzer  (Rudolph)  Co:  2[3]:7  (May  1904),  2[11]:10  (Jan  1905),  5(51:13  (Jul  1907), 
6(1 1]:20  (Dec  1908),  7(1  ]:20  (Jan  1909) 

Wurth,  Charles  N:  3[8]:5  (Oct  1905) 

Wyeth,  C  E:  4[9]:20  (Nov  1906) 

Wynn,  Bessie:  7(1 1]:8  (Nov  1909) 

Wyper,  William:  3[9]:3  (Nov  1905) 


Yeatts,  William  C:  5[8]:17  (Oct  1907) 

Youmans,  George  R:  3[3]:7  (May  1905),  3[4]:5  (Jun  1905) 

Youmans,  Warren  V:  7(7]:  10  (Jul  1909) 

Zacharias,  C  R:  2[5]:7  (Jul  1904),  6[1]:15  (Jan  1908) 
Zimmerman,  Eugene:  2[6]:12  (Aug  1904) 



Phonograph  Monthly 

■ _  THE  national  PHONOGRAPH  CO. 



OECORDS  listed  herein  will  be  ready  for  shipment  as  near  April  ist,  1903, 
possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  Mari 
15th,  will  be  shipped. 

April  Supplements  will  bear  the  date  of  April  ist,  and  will  be  forwarded 
Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insu 
prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  ord 
blanks,  and  letters  relating  to  April  Records  should  refer  to  no  other  matter. 

Kindly  comply  with  above  requests  and  thus  aid  your  Jobber  and  ourselves 
handling  advance  orders. 

7  Selection  from  The  Sultan  of  Sulu  Introducing  Since 

„  I  First  Met  Yon  Peerless  Orchestra 

8  The  Song  Bird  of  Melody  Lane  Watts  song  from 

_  _  h/r.  lilnc  Heard  Thompson 

9  Pretty  Peggy  Song  and  dance  Belts  with  orchestra 

accompaniment  Rubsam 

o  Somebody’s  Waiting  for  Me  Descriptive  song  Harlan 

1  Ihe  Beer  that  Made  Milwaukee  Famous  Comic  song 

from  Air.  Blue  Beard  Favor 

2  Alice  Where  Art  Thou  Cornet  and  trombone  duct 

. .  Bohuinir  Kyrl  &  I<croy  Haines 

3  Hebrew  Vaudeville  Specialty  Introducing  parody  on  Rip  Fan 

Winkle  i uas  a  Lucky  Alan,  talking  and  singing  Julian  Rose 

4  It  s  the  Man  in  the  Soldier  Suit  Descriptive  male  duet  * 

„  tl  /ni  .  .  ■  W.  H.  Thompson  &  Albert  Campbell 

5  Heidelberg  (Stem  song)  from  The  Prince  of  Pilsen  MacDonougli 
S  When  the  Winter  Time  Conies  ’Round  Comic  watts  song 

..  ,  „  ,  ,  Mate  duct  Collins  &  Harlan 

7  Alagazatn  March  Xylophone  with  orchestra  accomfianiment  Konkins 
t  What’s  the  Matter  with  the  Moon  To-Night  Descriptive  P 
t  m  1  „  ffSf'O"'  The  Mocking  Bird  Arthur  Clifford 

9  I  Wonder  Why  Bill  Bailey  Don’t  Come  Home  Coon  song 

_  T .  .  with  orchestra  accompaniment  Collins 

a  When  Our  Lips  111  Kisses  Met  Contralto  and  basso  duel 
from  When  Johnny  Coincs  Marching  Home 
r  f .  ,,  ..  Miss  Morgan  &  Mr.  Stanley 

1  Selection  from  Montana  Edison  Concert  Band 

2  Hamavdel  Von  em  groben  jung  Comic  Hebrew  song  Seiden 

Edison  Moulded  Records  are  made  only  in  Standard  size.  Both  Standard  a 

Concert  Records 



phonogram  is  an  infringement  of 
and  2  of  complainants'  patent  No. 
a  phonogram  having  a  bore  tapered 
its  length.  Or,  in  other  words,  is 
phonogram  or  record,  with  its  end 
rying  in  depth  to  engage  a  tapered 
each  end  of  the  record,  an  cquiva- 
plainants'  tapered  bore  ?"- 
dants*  device  is  of  material  rigid  and 
ought  to  effect  this  result  with  no 
i  end  frictional  engagements  with 
rel.  Defendants  claim  that  their 
'  be  used  upon  a  stepped  mandrel 
I.  Ill  my  judgment,  this  would  not 
haractcr  of  the  device.  Complain* 
first  to  establish  frictional  engage* 
e  record  with  the  mandrel  at  both 
well  as  throughout  its  length.  I 
of  the  opinion  from  the  record  that 
ants'  device,  with  its  end  flanges 
depth  to  engage  a  tapering  man- 
infringement  of  claims  i  and  2  of 
ts'  said  patent  No.  382,418,  and 
such  infringement  complainant  is 
the  injunction  prayed." 
jy  notify  all  dealers  that  the  selling 
mbert  records  provided  with  end 
ying  in  depth  to  engage  a  tapering 
an  act  of  infringement,  for  which 
d  them  liable,  and  that  we  propose 


THE  National  Phonograph  Company, und 
date  of  February  24th  issued  the  folio’ 
ing  notice  to  the  Jobbers: 

"  Owing  to  the  large  increase  in  orders  f 
March  Records,  together  with  the  largo  and  i 
creased  orders  received  for  Records  previous 
listed,  it  will  bo  impossible  for  us  to  mal 

or  latter  part  of  March.” 

ment,  giving  the  November,  Decembe 
January  and  February  Records.  Jobbers  an 
Dealers  who  have  a  supply  on  hand  of  tl 
former  edition  may  have  a  sufficient  numb< 
of  these  supplements  to  ninkc  their  catalogue 
complete  by  advising  the  Advertising  Depar 
ment  of  the  number  required.  State  how  yc 
want  them  shipped. 


T  N  commemoration  of  the  opening  of  the  Ii 
A  dustrial  Exposition  at  Osaka.  Tanan.  c 



-ist  we  announced 
Moulded  Records 
node  at  San  Fran- 
ional  Phonograph 
might  he  made  in 
tad  Walter  II.  Mil- 
Department  at  our 
c  a  special  trip  to 

aking  and  as  the 

n  a  foreign  lan¬ 
ds  comprise  ninc- 
?  found  necessary 
give  the  song  or 

Records  to  give 
c  twelve  of  the 
produced  by  the 

jrchestra  accom- 
s  Lament.”  Rc- 
3iig  complete. 

it  a  Sand  Bank.” 
3ng  complete, 
n,  by  Slier  ~ 
s  to  give  recita- 

12776.  Comic  recitation,  “The  Wia 

12777-72780.  Chinese  band  sclcctior 
"To  Celebrate  Long  Life  and  Prcscn 
Requires  four  Records  to  give  song 
12781.  Chinese  Band  selection. 
12782-12783.  Chinese  Band  select! 
quires  two  Records  to  give  selection 
12784-12785.  Chinese  Band  sclcctior 
"To  Prepare  Dinner.”  Requires  two 
to  give  selections  complete. 

12786.  Chinese  Band  selection,  enti 
Persuade  a  King.” 

A  circular  concerning  these  Records 
part  in  English  and  part  in  Chinese,  : 
prepared  by  this  Company  and  was  n 
the  entire  trade  early  in  February, 
quantity  of  these  circulars  will  be  fun 
such  Jobbers  and  Dealers  as  may  be  ab 
them  to  advantage  among  the  Chinese 
cities.  Address  requests  to  the  Ad 




1  in  the  Snow.” 
ng  complete. 

f  Coong  Ming.” 
ng  complete. 

Iter  Doy  Wong. 
Foong  Wong 

^TpllE  plan  foltowcd  at  the  Edison 
-*■  lory  at  Orange,  N.  J.,  in  decidii 
lists  of  new  Records  each  moi 
reached  such  a  degree  of  perfection 
most  instances  Jobbers  and  Dealers  .wh 
ing  advance  orders  include  the  entire  1: 
ply  ordering  a  larger  number  of  such 
in  their  opinion  are  likely  to  sell  more 
Dealers  report  that  not  infrequently  th 
rs  order  the  entire  list  in  advance, 
having  shown  them  (hat  few  und 
selections  ever  gel  on  the  list.  In  mal 
Ivancc  list  our  Record  Departm 
s  to  make  it  sufficiently  varied 

strated  by  its  patronage,  is  that 

HE  January  Records  welcomed  Bi 
X  t!cn  hack  into  the  fold  of  talent 

:k  into  the  fold  of  talent 
National  Phonograph  Company,  1 

s  f0n0 wctj  by 


most  unprecedented  demand  for  them.  Tl 
songs  made  by  him.  for  the  January  list, 
key  in  the  Straw,  (No.  8293);  “Roll  c 
Ground,”  (No.  8298),  and  “Mixed  Ale  Party,' 

them.  The  February  list  of  Records  showed 
two  more  selections  by  Golden,  “Rabbit  Hash,” 
(No.  8328),  and  “Uncle  Jefferson”  (No.  8343) 
and  these  were  also  ordered  heavily.  -'The 
n .  . .  (No.  8358),  listed  in 



Phonograph  Monthly 


VOL.  J.  NEW  YORK,  APRIL,  J903.  No.  2. 


THE  first  issue  of  the  Edison  Phonograph 
Monthly  has  been  cordially  received 
by  the  trade.  In  another  column  we 
print  the  comments  of  a  number  of  Jobbers 
and  Dealers.  Many  others  wrote  in  a  similar 
manner,  our  limited  space  making  it  impossi¬ 
ble  to  print  more  of  them  this  month.  With¬ 
out  exception  nil  commend  the  publication  as 
furnishing  an  excellent  method  of  “  talking 
shop.”  Not  a  few  correspondents  offer  sug- 

The  National  Phonograph  Co.,  | 




RECORDS  listed  herein  will  be  ready  for  shipment  as  near  May  ist,  1903,  as 
possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  April 
20th,  will  be  shipped. 

May  Supplements  will  bear  the  date  of  May  ist,  and  will  be  forwarded  to 
Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insure 
prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  order 
blanks,  and  letters  relating  to  May  Records  should  refer  to  no  other  matter. 

Kindly  comply  witli  above  requests  and  thus  aid  your  Jobber  and  ourselves  in 
handling  advance  orders. 

8392  In  Old  Alabama 

Characteristic  Barn  Dance 

Peerless  Orchestra 

8393  My  Little  Pansy  Collins 

Serio-comic  song  with  orchestra  accompaniment  from  The  Billionaire 

8394  Violets  (Transcription)  Piano  solo  Frank  P.  Banta 

839s  Life’s  Dream  Is  O’er  Miss  Chapell  &  Mr.  Stricklett 

Soprano  and  Tenor  Duet 








Under  the  Bamboo  Tree  Medley  J.  Frank  Hopkins 

Introducing  The  Little  Gypsy  Maid — Xylophone  solo  with 
orchestra  accompaniment  ‘ 

The  Banquet  in  Misery  Hall  Descriptive  song  Harlan 

Blaze  Away  March  (with  bells)  Edison  Concert  Band 

I  Wonder  If  Your  Love  Will  Last  Thompson  &  Campbell 

Sentimental  male  duel 

Hamlet  Was  a  Melancholy  Dane  Favor 

Comic  song  from  Mr.  Blue  Beard 

Glory  Arthur  Clifford 

March  song  from  The  Billionaire 

Waltz  Me  Down  the  Alley  Sallie  (Waltz  song)  Collins  &  Harlan 
Male  duet 

Hebrew  Vaudeville  Specialty  Julian  Rose 

Introducing  parody  on  In  the  Good  Old  Summer  Time 

Edison  Moulded  Records  are  made  only  in  Standard  size.  Both  Standard  and 
Concert  Records  may  be  ordered  from  this  list.  Order  by  Number,  not  title.  If 
Concert  RecorJs  are  wanted,  give  the  number  and  letter  C. 


’’"VNE  after  another  the  courts  of  the  country 
^  are  upholding  the  validity  of  the  agrcc- 
icnt  system  of  the  National  Phonograph  Com- 
any.  Last  month  we  noted  in  these  columns 
ic  granting  of  two  restraining  orders  by 
udgo  M  ungcr,  of  the  U.  S.  Circuit  Court  for 
ic  District  of  Nebraska,  restraining  the  Witt- 
mtin  Company,  of  Lincoln,  Neb.,  and  Kansas 
!ity,  Mo.,  from  cutting  prices  and  also  from 
Imaging  the  serial  numbers  on  Phonographs. 

,vas  deemed  advisable  to  cut  down  th< 
>f  new  Records  to  be  listed  in  Apri 
dead  of  thirty  or  more,  as  has  been  th 


A  JOBBER  suggests  that  we  ai 
I*-  trade  in  these  columns’  not  t< 
too  prompt  delivery  of  Phoi 
Records  and  Reproducers,  in  view 
ability  of  the  Company  to  make  I 
enough  to  fill  orders.  While  it  is  ju 

[V  we  did  not  feel  that  so 
due  the  trade  because 

husc  columns  to  the  growth  of  our  business  in  Edison  goods.  They  are  as  stabh 
he  last  six  months.  A  year  ago  wo  believed  and  just  as  certain  to  sell. 

hat  our  factory  facilities  at  Orange,  N.  J.,  _ _ 

vore  sufficient  to  meet  all  demands  for  a  long 

hue.  Earl  yin  the  fall  orders  began  to  increase  RECORDS  BY  MAIL  17  CENTS 
jevond  their  usual  number,  making  it  neces-  CENTS. 


f.very  night  a  concert  in  your  own  home 


pa on  s  Sinssrs  will  sms  for  m 
entertain  yourself,  family,  and  friends 


From  San/e  Ft',  Watch  Co.,  Topeka,  Fans. 
— Wc  have  this  day  received  the  first  copy  of 
the  Phonograph  Monthly  and  are  glncl  to 
know  that  you  will  have  something  of  the  kind 
to  keep  us  posted.  Please  answer  these  ques¬ 
tions  through  the  columns  of  your  Monthly. 
ist.  Wo  often  find  that  Reproducers,  when 
they  come  from  Jobbers,  have  a  blast  or  jar  to 

they  will  take  any  action ;  before  whom  do  wc 
place  it  ? 

Answkrs — ist.  If  a  Reproducer  blasts,  it 
may  be  due  to  the  diaphragm  not  being  clamped 
tight  enough,  or  the  rubber  cushion  under¬ 
neath  the  diaphragm  may  have  slipped  from 
the  seat  in  the  cup,  leaving  the  diaphragm  loose 
at  that  point.  The  remedy  is  to  take  the 
Reproducer  apart  and  see  whether  the  rubber 

any  lining  man  our  ability  to  tr; 
ness  with  ease  and  comfort.  Quae 
graphy,  the  incandescent  clectri 
the  microphone,  which  makes  the 
to-day  practicable,  are  his,  and  v 
genius  to  be  of  the  inspiration  a 
tion  kind. — Hatton's  Wedge. 

.*s  cause  specially  arranged  w 
a  Phonograph,  which  sings 
i,  simultaneously,  clockwork 


Occasionally  a  Dealer  as 
are  going  to  make  Concert 
the  moulded  process.  T 
Record  was  originally  placed  on  tl 
consequence  of  a  demand  for  a  I 
enough  for  exhibition  purposes, 
demand  fully,  and  thousands  of 

pHOMAS  WARDELL,  a  Jobbe 
L  Mass.,  has  adopted  the  plar 



r,  APRIL  I,  1903,— SUPERSEDING  A 


awrknce— LORD  &  CO„  314  I! 
liw  IlKDl'niU) — IT,  H.  DkWOLPF. 

ic  Citt— SAMUEL  D.  WOLF,  3 

wakk— R,  L.  CORWIN. 
rKRSON— CIIAS.  II.  KELLY,  25  N.  Main  st 
PHONOGRAPH  CO.,  f.19  Spring  street 


HAWTHORNE  &  SHEBLE,  207  Broad¬ 
way,  also  Philadelphia,  Pa. 

R.  H.  INGERSOLL  &  BRO.,  67  Cort- 

J.  McELLYNNE,  202  Broadwa 
F.  M.  PRESCOTT,  44  Broad  street. 
STAR  CREDIT  CO„  or  Paul  Sacks,  i! 
East  Houston  st.  and  57  Third  ave. 
Saratoua— W.  J.  TOTTEN. 


Cincinnati— J.  L.  ANDEM. 

Si'RiNnriKi.n— D.  &  M.  VANDERPOOL. 

h  us,  FOR  OUR  MUTUAL  GOOD, 



ong  from  "When  Joh 



'he  Pittsburg  Phonograph  Co.:— 

We  lmvc  gone  over  the  Edison  Phonocjraph 

Iontiii.y  and  are  much  pleased  with  its  eon- 
""**  gives  a  great  deal  of  condensed 
. '  l~  advanced 

*»viv  many  Edison  Records  I 
have  sold  in  a  city  of  about  4,500  people.  I 
have  sold  in  the  past  year  over  3,000  Records. 
How  is  that  for  doing  business  ? 

I  think  that  the  P 

that  thecxchnmrc  column  will  be  nllriiriit. 


The  following  is  a  list  of  firms  in  the  various  cities  of  the  United  S 
are  handling  Edison  Phonographs  and  Records  as  Jobbers: 


Phonograph  Monthly  h 






E.  Dernier,  of  Ottawa,  Canada, 
months  head  an  expedition  to  the 
s  that  is  being  fitted  out  under  the 
the  Canadian  government.  His 
lude  an  Edison  Phonograph,  a  lot 
ad  a  quantity  of  blanks.  The  en- 
I  be  loaned  Captain  Bernier  by  the 
Box  Co.,  of  New  York  city.  The 
serve  to  amuse  the  explorers 

at  one  tunc.  The  use  of  a  card  syst< 
other  method,  whereby  the  dozen  pric 
is  allowed  on  Records  purchased  in  1 
tity  than  one  dozen,  at  one  time,  is 
price;  therefore  n  violation  of  nf 
Any  Dealer  or  Jobber  violating  Agr< 
this  manner,  will  be  subject  to  immc> 
pension  and  such  further  action  as 
may  warrant. 


Elmer  O,  Bcchtolt,  Germantown,  0  : 

I  to-day  received  No.  a  of  the  Edison  Pno- 
N00»Arn  Monthly;  ' -  '  •  • 


Aiu  iviunthly;  ana  nave  derived  mm 
I  from  a  careful  perusal.  I  haven’t  r 
id  No.  i  and  ask  you  to  kindly  send  n 
i,  so  that  I  can  keep  a  complete  file  i 

it  Monthly 

credit  is  due  the  promoters  o 

es  of  your  Phono- 

umc.  It  can  prove  nothing 
y  beneficial  to  Phonograph, 

helpful  little  volume, 
less  than  greatly  bcne..„„. 

Jobbers  and  Dealers  at  large. 

IV,  A.  Bowen ,  Kcwanec,  lit. 

We  thank  you  for  the  compliment  paid  us  in 

We  thank  you  for  the  compliment  paid  us  in 
o™?"'3„01.,r  effort*  out  so  nicely  hi  placing 
our  .Id  in  your  April  Edison  Phonograph 
Monthly.  Its  a  fine  publication.  We  wish 
you  all  kinds  of  success  and  predict  that  flat¬ 
tering  results  will  follow  in  the  furthering  of 
your  immense  business.  We  carry  other  ma- 
chmcs  in  stock  because  we  cannot  get  rid  of 
tneni  or  close  them  out  at  any  price. 

H.  IV,  Kells,  Pittsburg,  Pa.: 

Your  Phonograph  Monthly  is  just  what 
was  wanted  to  bring  all  the  friends  of  the 

wease  inalsL  t0?Cd'er'  1  hope  that  it  will  in- 

fohn  Pf longer,  899  N.  Talmon  Avenue,  Chi. 

son  Sgsr^hir 

hfd  f^teW^S  at  last9 
?  benefit  to  us  Dealers.  It  keeps  us 

whidiS^^r  wafouTr!  on  many  poin,s 


F.  N.  Green,  Willimantic,  Conn.:  Q— 
Have  recently  received  machines  with  a  loud 
hummjng'  noise  ^caused  by  the  governors; 

A.  The  application  of  a  little  graphite  or 
vaseline  will  usually  cause  the  noise  to  disap- 

The  Jacot  Music  Box  Co.,  of  Union  Square, 
New  York,  in  one  day  last  month  sold  an  Edi¬ 
son  Phonograph  to  Mrs.  Andrew  Carnegie, 
another  to  Reginald  Vanderbilt  and  a  third 
wedding  present  to  Miss 

Katherine  Neilson,  „„„  marrow  to  .nr. 
Vanderbilt  in  April.  Each  machine  was  a 


C.  A.  Dodds,  Dealer,  at  Patoka,  Ill,,  writes 
under  date  of  May  ad  : 

Yours  of  the  29th  ult.  advising  me  of  the  rc- 

ofT— T - 7.  of  Vandalia,  III.,  is  at 

hand.  I  ^  thank  you  for  the  same,  and  have 
written  him  to-day.  Rest  assured  he  will  hear 
from  me  until  he  either  buys  or  concludes  not 

a  LkeI“iS  Sr"  gSSl 

?avoritc,aas  talffS.  "«?“  tl,Cy  "is  . 


One  of  the  most  interesting  letters  received 
by  the  Advertising  Department  in  the  past 
month  was  the  following  from  a  Dealer  at 
Montreal,  Canada  - 

J?' ,2  *  tl"s  mo?th’s  Monthly  I  notice 
herewith  !„SP  ,s f  advertisements,  and  I 
™  anclosc  a  clipping  of  my  advertisc- 
in  “PPeared  in  four  of  tile  best  papers 

in  this  city.  I  consider  the  statement  as  in 
the  advertisement  of  considerable  honor  as 

well  as  a  great  advertisement  for  the  Edison 
machine,  for  in  Canada  as  well  as  all  ro" 

machine,  for  in  Canada^as  v 
world,  Madame  Albani’s  name  is  known  "  to 

Xb?ody’  and  1,cr  statemc',ts  '"Shly 

lours  truly, 

J.  H.  Superior. 

The  clipping  referred  to  was  from  the  Mon¬ 
treal  Daily  Star  of  April  3,  1903,  and  it  is  here- 
with  reproduced  : 

th»  rSn£  lor.  rcc0,nt  BlaY  ?"  ‘.hi*  City,  on  March  27th  last, 
•  |,  -  -  2458-6 1.  Catherimiast?,nand)hiNiriDgesCovoral1aolcctilons^on:the)" 


ability ,  of  RECORDING  your  voice  to ttSl??1"!1  ?Uh ‘h°  w<wlie'M  reprodubtion,  also  the 

.  'oanadiaIn  headqcarS",.  ™I0E3 10  6U,T  ALL  rurisE3- 


«... _  oiu^f  d  Srt)  C  th  rIno  Street>  MONTREAL. 


The  list  of  Records  for  June  comprises 
twenty  domestic  selections  and  one  foreign 
selection.  It  is  a  list  fully  up  to  the  standard 
of  this  company.  The  numbers  and  titles  are 
given  in  order  on  page  2  of  this  issue.  For 
the  information  of  the  trade  we  give  below  a 
brief  comment  on  each  title. 

No.  8404,  “Spring  of  Love/*  is  another 
violin  and  flute  duct  by  Eugene  Jaudas  and 
Louis  Atz,  whose  Record  in  the  March  list 
has  won  unstinted  praise  throughout  the  trade. 
This  new  selection  is  played  with  more  vol¬ 
ume  of  sound  and  the  air  is  equally  pretty. 
It  will*  be  fully  as  popular  as  No.  8349  in  the 
March  list.  No.  8405,  “Won’t  You  Roll  Dcm 
Eyes,”  is  a  coon  song  with  orchestra  accom¬ 
paniment,  sung  by  Arthur  Collins  in  his  usual 
clever  manner.  The  song  itself  is  one  that  has 
become  very  popular. 

No.  8406,  “Up  the  Street  March,”  by  the 
Edison  Concert  Band,  is  a  selection  that  has 
been  made  popular  throughout  New  England 
by  the  fact  that  the  students  of  Harvard  Col¬ 
lege  have  taken  it  up  and  made  it  one  of  their 
college  airs.  It  is  added  to  the  list  in  response 
to  a  large  demand  from  our  New  England 

No.  8407,  “If  I  But  Knew,”  is  a  sentimen¬ 
tal  song  from  the  tuneful  comic  opera  “The 
Sultan  of  Sulu.”  It  is  sung  by  William  H. 
Thompson,  whose  singing  of  sentimental  airs 
has  caused  his  Records  to  be  much  in  demand. 
No.  8408,  “The  Mississippi  Bubble,”  is  another 
clever  banjo  solo  by  Vess  L.  Ossman.  Every 
lover  of  banjo  Records  will  want  this  one. 
No.  8409,  “In  the  Valley  Where  the  Bluebirds 
Sing,”  is  a  descriptive  song  by  Byron  G. 
Harlan  and  is  accompanied  by  the  Edison 
Symphony  Orchestra.  It  is  a  pretty  air,  intro¬ 
ducing  in  the  chorus  the  singing  of  birds,  ring¬ 
ing  of  chimes  and  an  echo  effect  sung  by  a 
soprano  voice.  This  will  sell  wherever  played. 

No.  8410,  “My  Country  ’Tis  of  Thee,”  gives 
the  Edison  Male  Quartette  an  excellent  oppor¬ 
tunity  to  display  its  abilities  in  making  a  quar¬ 
tette  Record.  No.  8411,  “Julie,”  is  a  song 
from, Mr.  “Bluebeard”  which  has  become  a 
great  favorite  on  account  of  its  swing  and 
rythmic  air.  It  is  sung  by  Edward  M. 
Favor.  No.  8412,  “Down  Where  the  Wurz- 
burger  Flows  Medley,”  introduces  the  air 
“Susie  Anna  ”  It  is  a  xylophone  solo  by  J.  F. 
Hopkins  with  orchestra  accompaniment,  and 
cannot  fail  to  be  as  good  a  seller  as  all  the 
xylophone  solos  made  by  Mr.  Hopkins  have 

No.  8413,  “Long  Ago,”  is  another  sentimen¬ 
tal  song.  It  is  sung  by  Arthur  Clifford. 

The  words  of  this  song  tell  a  cute  little 
story.  No.  8414,  “Cupidietta,”  is  an  intermezzo 
composed  by  Tobani,  whose  work  “Hearts  and 
Flowers”  has  made  him  known  throughout 
the  entire  world.  It  is  claimed  by  some  that 
this  new  selection,  “Cupidietta,”  will  be  as 
great  a  favorite  with  music  loving  people. 

No.  8415,  “Down  at  Lover’s  Roost,”  is  a 
waltz  song.  It  is  sung  in  an  excellent  manner 
by  Harry  MacDonough.  No.  8416,  “Butterfly 
Gavotte,”  is  a  bell  solo  played  by  Edward  F. 
Rubsani,  accompanied  by  the  orchestra.  Mr. 
Rubsam’s  bell  solos  have  always  found  a 
ready  sale,  and  this  one  will  be  equally  in  dc- 

Nos.  8417  and  8423  arc  two  more  of  the  ser¬ 
ies  of  Hebrew  specialties  by  Julian  Rose. 
They  open  with  the  usual  talk  in  Hebrew 
dialect,  followed  by  singing.  The  song  in 
8417  is  a  parody  on  “When  the  Boys  go 
Marching  By,”  and  that  in  8423  is  a  parody 
on  “Go  ’Way  Back  and  Sit  Down.”  One 
or  more  of  Mr.  Rose’s  Hebrew  special¬ 
ties  will  be  found  in  every  complete  se¬ 
lection  of  Edison  Records.  No.  8418, 
“Sing,  Smile,  Slumber,”  is  the  same  air 
as  Gounod’s  "Serenade.”  It  is  given  as  a  cor¬ 
net  solo  by  Bohumir  Kryl,  and  is  played  as 
only  Mr.  Kryl  can  play  for  Record  making. 

No.  8419,  “In  the  Starlight,”  is  another  of 
those  delightful  contralto  and  bass  duets 
by  Miss  Morgan  and  Mr.  Stanley,  which 
have  been  so  much  admired  since  the 
first  one  was  listed  in  February.  In 
No.  8420  Mr.  Hopkins  gives  that  well 
known  air  “Little  Dinah  Jones,”  an  ex¬ 
cellent  rendition  on  the  xylophone,  accom¬ 
panied  by  the  Edison  Orchestra.  No.  8421, 
“Ma  Starlight  Sue,”  is  a  nicely  sung  duct  by 
Thompson  and  Campbell.  No.  8422  "  Refuge,” 
by  the  Mendelssohn  Mixed  Quartette,  will 
find  much  favor  among  those  who  prefer  the 
more  serious  Records. 

No.  12827,  “Koi  Nidre,”the  only  foreign  se¬ 
lection  listed  for  June,  is  the  great  Hebrew  re¬ 
ligious  song.  It  is  sung  by  Frank  Sciden. 
Mention  is  made  in  the  list  on  page  2  of  Nos. 
12813  to  12826,  Japanese  Records,  simply  to 
retain  the  numerical  order  of  the  list.  These 
Records  will  not  be  ready  for  trade  use  till 
late  in  June,  before  which  time  a  special  cir¬ 
cular  will  be  issued. 

The  London  office  of  the  National  Phono¬ 
graph  Company,  Ltd.,  has  been  changed  from 
56  Chancery  Lane  to  52  Gray’s  Inn  Road,. 



avc  received  letters  from  several  Deal¬ 
ing  if  it  is  allowable  to  give  trading 
with  Edison  Phonographs,  Records 
oks.  We  take  this  means  of  informing 
e  that  giving  trading  stamps  is  equiva- 
giving  a  discount  on  goods  and  is  a 
i  of  our  Agreement,  rendering  the  vio- 
thle  to  the  same  penalties  as  for  price 
Tlie  principle  involved  is  the  same  as 
tier  openly  offered  a  discount  on  all  '■ 
id  we  cannot  countenance  it  in  any 
A  New  York  Department  store 


The  following  is  a  list  ol  the  form  numbers 
f  catalogues  and  other  printed  matter  in  use 
t  the  present  time  by  the  National  Phono- 

lie  offer  was  modified  to  except  Edi- 
tographs  and  Records,  and  these  are 
as  restricted  goods. 


-ogue,  who  for  nearly  a  year  has  had 
:  the  Chicago  office  of  the  National 
ph  Company,  will  come  East  on 
i  become  Manager  of  Sales  for  the 
epartment  of  the  Edison  Manufac- 
mpany  and  also  Manager  of  Sales 
ates  Manufacturing  Company.  The 
tions  have  been  held  by  J.  W.  Glad- 
e  the  organization  of  the  two  com- 
cral  years  ago.  Mr.  Gladstone  will 
i  business  for  bimsclf.  Under  Mr. 
lanagcmcnt  the  business  handled  by 
to  office  has  largely  increased  Mr 

.175.  Cahlogue^of  Phonographs-superseding 
376.  Catalogue  of  Accessories  and  Coin  Slot 
Piionographs—supcrscding  Form  w 
38°.  CatnU>su^o(^ Domestic  Rccords-super- 

&  C?t?,l°Bue  of  Foreign  Records. 

386J.  Jobbers^Djscount  Sheet— superseding 

•l87D'  Fom‘ir'«cDDCC""‘t  Sll'Ct— superseding 
.190.  “Soldier’’  Hanger. 

.191.  "Sailor"  Hanger. 

.19-’.  “Uncle  Sam”  Hanger. 

393-  Coon  Hanger. 

^Hanger  (will  be  sent  out  this 

•193,  Ns,melCf“L?lrl0g“'  of  a11  R«ords— 

398. Mn^rBullrefinFo0frRe2cSor'ds 

399.  April  Bulletin  of  Records.' 

‘l°o.  Chinese  Record  Folder. 

402.  May  Record  Supplement. 

407.  March  Record  Supplement 

408.  May  Record  Bulletin. 

inrougn  error.) 

“■  sztT«tedt^coidovcr,^rshows 

"  KnSfiJf  G™’  SUnd- 

5.  Electrotype  Catalogue-supersedingForm 

Lawrbnce-LorP  &  CO.,  314  Essex  s 
Malden-A.  T.  FULLER. 

New  Beukoiu,.1_||,  B.  DeWOLFF. 


Detroit-F,  1  scUWANKOVSKY. 
Saginaw— GRo  \V.  EMENDORFER. 


Lincoln— TIIr  \vIT'rMANN  CO. 
Omaha-THE  wi-TTMANN  CO. 


Atlantic  Citv— sA1i:ULL  D.  WOLF,  32-34 
Arkansas  pveziue. 

Bayonne—1,  WigPOR'  45o  Avenue  D. 
Jersey  City-w.  L-  HOFFMAN,  151  Mont- 

Newark-r'l  cOR'WIN. 

Paterson— CIias  H-  KELLY,  25  N.  Main  st. 
West  Ho»OKe„_£MIL  HOLLANDER,  or 
PHONOGi^pH  CO,,  6:9  Spring  street. 

Bedeoed  Paek-GEO.  H.  TYRRELL. 

New  York  City-A.  T.  ARJISTRONG,  or 

R.  ’L.  CORWIN,  also  Newark,  N.  J. 

LOWENTHAL,  83  Nassau  Street. 

HAWTHORNE  &  SHEBLE,  297  Broad¬ 
way,  also  Philadelphia,  Pa. 

R.  H.  INGERSOLL  &  BRO.,  67  Cort- 
lnndt  atreet 

W.  L.  ISAACS,  1 14  Fulton  street. 

S.  LEMBURG  &  CO.,  194  Broadway. 

J.  McELLYNNE,  202  Broadway. 

F.  M.  PRESCOTT,  44  Broad  street. 
STAR  CREDIT  C0„  or  Paul  Sacks,  180 
East  Houston  st.  and  57  Third  ave. 
Saratoga— W.  J.  TOTTEN. 

Cincinnati— J.  L.  ANDEM. 

Sprinoeield— D.  &  M.  VANDERPOOL. 
Uhrichsvili.e— F.  A.  MAZURIE, 

Philadelphia— HAWTHORNE  &  SHEBLE, 


Phonograph  Monthly 







It  is  evident  from  the  many  letters  we 
have  received  that  the  getting  out  of  the  Edi¬ 
son  Phoxogkadh  Monthly  is  fully  approved 
by  the  trade.  We  should,  however,  like  some¬ 
thing  more  than  mere  approval.  We  cannot 
believe  that  the  Monthly  has  no  shortcomings, 
and  would  Ike  to  have  its  readers  point  out 
what  they  arc.  It  must  fail  to  cover  some 
points  concerning  the  Phonograph  business, 
and  we  would  consider  it  a  favor  if  such  fail¬ 
ures  were  brought  to  our  attention.  We  also 
would  be  glad  to  have  suggestions  for  making  I 
the  Monthly  more  interesting  to  the  trade. 
Criticisms  and  suggestions  cannot  fail  to  make 
the  Monthly  a  more  readable  publication. 


Referring  to  your  invitation  *on  the  first 
pafec  of  the  first  number  of  the* Edison  Phono- 
cuArit  Monthly,  I  fed  like  saying  a  few 
words  in  favor  of  the  continuance  of  such  a 

like  to  know  what  other  people  arc  doing, 
to  exploit  their  own  ingenuity. 

These  people,  I  say,  ought  to  be  lo 
after.  They  arc  going  to  spend  all  the  m 
they  have— that  is  a  foregone  conclusion  1 
they  start  in.  The  disease  has  got  to  ru 
course,  and  it  is  only  charity  for  the  dcah 
help  the  victim.  The  trade  should  have  si 
thing  to  send  to  its  retail  customers  c 
month,  something  broad,  something  br 
something  breezy,  something  worth  rent 
and  filled  with  hints  to  keep  the  “crar 
brain  and  hand  busy.  That  is  just  what 
trade  wants,  and  it  need  not  be 
expensive.  Books,  circulars,  catalog!! 
these  can  never  lake  the  place  oi 
oncc-a-month,  up-to-date  little  maga; 
Moreover,  if  properly  carried  on,  there  wi 
be  a  balance  on  the  right  side  of  the  lei 
at  the  close  of  the  year,  be  the  expense  w 
•so  great.  J.  N.  KiMUAL 

1,158  Broadway,  New  York  City. 

May  8,  1903. 





Phonograph  Monthly 




Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  or 
Dromot  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  order 
blanks,  and  letters  relating  to  July  Records  should  refer  to  no 

Kindly  comply  with  above  requests  and  thus  aid  your  Jobber  and  ourselves  in 
handling  advance  orders. 

8449  Badinage  (Victor  Herbert) 

8440  Ballet  Music  from  Faust,  Part  I 
45  Walts  corps  de  ballet 

8451  Rove’s  Dream  After  the  Ball  (Czibulka) 

8452  I'm  Thinkin’  of  You  All  of  de  While 

8453  Alec  Busby,  Don’t  Go  Away 

8454  Up-to-date  Minstrelsy  No.  i 
TnCvnducintr  sontr  ‘ *Mv  Love  / . 

Edison  Concert  Band 
Coon  song  Billy  Murray 
Coon  song  Billy  Murray 
uu-iu-uu.s  .  Edison  Modern  Minstrels 

’’’  Introducing  song  "My  Love  I  Dare  Not  Tell,"  by  Arthur  Clifford 
8455  Heart  Bowed  Down,  Aria  from  “The  Bohemian  Girl”  Tuson 



The  fact  that  out  of  nearly  5,500  Dealers  in 
Edison  goods  we  find  it  necessary  to  place  only 
.thirty-four  on  the.  Suspended  List  is  a  record 
of  which  we  are  proud.  Even  thirty-four  is  a 
high:  number,  for  we  know  that  several  of  the 
firms  on  this  List  are  no  longer  in  the  Phono¬ 
graph  business.  The  smallness  of  the  number 
shows  that  there  is  little  price  cutting  in  Edi¬ 
son  goods.  It  is  most  gratifying  to  us  to  find 
the  trade  living  up  to  our  Agreement  System 
with  such  unanimity.  This  is  doubtless  be¬ 
cause  Jobbers  and  Dealers  have  found  from 
experience  that  it  is  much  more  profitable  and 
more  satisfactory  to  sell  Phonographs  and 

to  increase  their  business  by  selling  at  less  than 
the  established  prices. 


Occasionally  we  get  a  letter  from  an  im¬ 
patient  Dealer,  informing  us  that  his  com¬ 
petitor  is  cutting  prices,  and  demanding  that 
some  immediate  action  be  taken  to  stop  it.  He 

but  last  month  the  matter  was  re-considered  so 
far  as  to  agree  to  publish  advertisements  of 
goods  or  articles  allied  to  the  Phonograph 
trade,  such  as  horns,  cabinets,  handbooks,  etc. 
In  consequence  "of  this  re-consideration,  we 
.accepted  an  order  from  Uscn  &  Company,  of 
Cincinnati,  to  advertise  their  Handbook  of  the 
Phonograph.  This  will  explain  why  tile  ad- 

rate  of?'?  aPP“rcd  in?  "’'Jj1"6  issuc’  The 

ment  for  less  than  a  half  page  being  accepted. 
We  are  not  soliciting  advertising,  but  if  firms 
selling  goods  to  the  Phonograph  trade  desire 
to  use  the  columns  of  the  Monthly  to  reach 
Jobbers  and  Dealers  they  may  do  so  at  these 


Jobbers  frequently  complain  that  Dealers 
think  they  can  buy  Edison  goods  through  any 
Jobber  on  our  list  so  long  as  they  signed  an 
Agreement  through  any  one  Jobber.  This  un¬ 
derstanding  is  wrong.  In  order  to  deal  with 





Below  will  be  found  copies  of  an  order  and 
an  injunction  recently  entered  in  a  suit  brought 
by  tlie  National  Phonograph  Company,  to  pre¬ 
vent  "The  Fair,”  a  department  store  in  Chi¬ 
cago,  from  selling  Edison  Records  procured 
by  them  without  their  signing  the  required 

We  might  add  in  this  connection,  that  “The 
Fair”  has  now  signed  Agreement  with  us,  and 
will,  we  believe,  hereafter  live  up  to  our  Terms 
and  Conditions  in  every  respect. 

ISml).  'j  “sIAHSHAU-B.’saApsBU,  CUrt. 
Service  occopted  of  mo  nl»vo  jo  junction^  order. 



Some  weeks  ago  a  Western  Jobber  wrote  to 
our  Sales  Department  with  reference  to  the 
plan  followed  by  Dealers  who  make  a  feature 
of  selling  Phonographs  and  Records  on  the 
instalment  or  easy  payment  plan.  The  reply 
of  the  Sales  Department  covered  the  ground 


The  improvements  now  being  made  to  tile  '  LANGUAGE  OUTFITS, 
factory  of  the  National  Phonograph  Company,  The  International  Correspondence  School  of 
at  Orange,  N.  J.,  comprise  two  things :  First,  Scranton,  Pa.,  has  been  most  successful  in  the 
an  entirely  new  brick  building;  second,  add-  Past  few  years  with  its  use  of  the  Edison 
ing  a  second  story  to  a  building  that  has  Phonograph  in  teaching  its  French,  German 
been  in  use  several  years.  The  new  brick  and  Spanish  language  courses.  Students  using 
building  will  be  a  two-story  structure,  66  feet  the  Phonograph  and  the  Records  prepared  by 
wide  and  276  feet  long,  with  an  L  58  by  105  at  the  school  have  been  unanimous  in  their 
one  end.  It  will  be  built  with  16-inch  walls  praises  of  them.  Tile  system  is  a  pronounced 

and  little  effort  will  be  made  at  exterior  or-  success.  Up  to  the  present  time  it  has  not 

namcntation.  This  building  will  be  devoted  been  possible  to  secure  these  language  study 

entirely  to  the  manufacture  of  Moulded  Rcc-  outfits  except  from  the  International  Corrc- 

ords.  Under  its  roof  every  process  will  be  spondcncc  School.  This  institution  has  now 

carried  out,  from  the  mixing  of  the  special  decided  to  place  the  outfits  in  the  hands  of  the 

composition,  up  through  tile  moulding,  testing  Phonograph  trade  generally,  and  Nelson  C. 

and  other  processes,  till  they  arc  wrapped  in  Durand,  manager  of  the  language  department 

cotton  and  paper  and  then  packed  in  cases  for  ot"  the  school,  is  taking  the  matter  up  with 

shipment  to  all  parts  of  the  world.  It  is  ex-  Jobbers  and  Dealers  as  rapidly  as  possible, 

pcctcd  that  with  this  building  we  shall  have  He  expects  to  call  personally  upon  many  of 

facilities  for  turning  out  twice  as  many  Rcc-  them  and  to  correspond  with  tile  others.  Any 

ords  as  at  present.  The  building  now  used  who  “Ay  desire  immediate  information  should 

for  Record  making  will  be  devoted  to  making  address  Mr.  Durand  at  Scranton. 

Masters  and  Moulds,  both  of  which  branches  The  advent  of  tile. I.  C.  S.  Language  Study 
are  badly  cramped  for  room  at  present.  Outfits  opens  a  new  field  for  the  Edison 

The  building  that  is  having  a  story  added  Dealer  by  helping  him  to  place  the  Phonograph 

LOWENTHAL,  83  Nassau  Strei 

way,  also  Philadelphia,  Pa. 

R.  H.  INGERSOLL  &  BRO.,  67 
landt  street 

W.  L.  ISAACS,  1 14  Fulton  street 

S.  LEMBURG  &  CO.,  194  Broadwo 
J.  McELLYNNE,  202  Broadway. 

F.  M.  PRESCOTT,  44  Broad  street 
STAR  CREDIT  CO„  or  Paul  Sacks 

HAS.  H.  KELLY,  25  N.  Main  st. 
en — EMIL  HOLLANDER,  or 
PHONOGRAPH  CO.,  619  Spring  street. 


:o-operate  with  us,  FOR  OUR  MUTUAL  0 

Entrancing.  The  EDISO^1 

Che  C.  10.  lVfiandbook  of  the  Phonograph 

Instructions  for  making  Records. 

BY  0,  W.  NOYES. 

0f  0  tolki',R  m»cMne  sl,o,,ld  I,avc  °  c°py of  tliis  ''"’u“bl<! 

Every  V/ WIICI  book.  IUs  replete  with  Instructions  for  tho  Care  and  Ubc 
"  of  the  Phonograph,,  and  the  chapters  devoted  to  RECORD 

MAKINQ  are  corooiled  from  the  author’s  many  years  of  experience  in  some  of  the  principal 




Mega  {Papery  Horns  and  Record  Cabinets 

The  Horn  that  Made  us  Famous,  Attrnrtivi*  nmt  ^nhstnnttni 



Phonograph  Monthly 




TD  ECORDS  listed  below  will  be  ready  for  shipment  as  near  September  ist,  1903, 
as  possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  August 
15th,  will  be  shipped. 

September  Supplements  will  bear  the  date  of  September  ist,  and  will  be  for¬ 
warded  to  Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insure 
prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  order 
blanks,  and  letters  relating  to  September  Records  should  refer  to  no  other  matter. 

Kindly  comply  with  above  requests  and  thus  aid  your  Jobber  and  ourselves  in 
handling  advance  orders. 

8474  Anona  (Intermezzo)  Edison  Concert  Band 

•  8475  Parody  on  Hiawatha  Comic  male  duct  Collins  &  Harlin 

8476  Hot  Scotch  March  Hopkins 

Xylophone  solo  with  orchestra  accompaniment 

8477  I  Could  Never  Love  Like  That  Coon  song  Billy  Murray 

-  - - -  * -  Traditional  Irish  ballad  Clifford 

Male  Quartette  Edison  Quartette 
Sentimental  male  duct  Harlan  &  Stanley 
:s  Dreaming  Edison  Brass  Quartette 
Cornet  solo  Kryl 
Waltz  song  Harry  L.  Tally 

8478  You’d  Better  Ask  Me 

8479  The  Chapel 

8480  When  We  Were  Boys 
848:  Come  Where  My  Love  Lies 

8482  National  Fantasia  (Kryl) 

8483  My  Little  Coney  Isle 

8484  Two  Rubes  in  an  Eating  House  Harlan  "&  Stanley  • 

Comic  Rube  talking  and  singing  duel 

8485  Scarecrow  Dance  Characteristic  Edison  Symphony  Orchestra 

8486  When  Jane  and  I  Were  Wed  Harlan 

Descriptive  song  with  orchestra  accompaniment 

8487  The  Minstrel  Boy  Bagpipe  McAulilTe 

1’ Got  No  Use  for  Sleep  Coon  song  Collins 

aloo  A  Hindoo  love  song  Edison  Concert  Band 

t  Music  from  Mathias  Saudorph  .  Tuson 

Clarinet  solo  with  orchestra  accompaniment 

8491  Medley  of  Coon  Songs  Golden 

8492  The  Star  Dreamer  Oriental  serenade  Edison  Symphony  Orchestra 

8493  Dreamy  Eyes  Banjo  Ossmau 

8494  Though  It  Was  Within  this  Hour  We  Met  Duet from  "Robin 

Mood"  Miss  Morgan  and  Mr.  Stanley  • 

8495  Mountain  Echoes  Violin  and flute  duet  Jaudas  &  Atz 

'  ”  Sweet  Home  (John  Howard  Payne) 

Mendelssohn  Mixed  Quartette 
Walter  Wheatley 

S489  Buiij 
8490  Balls 

8496  : 

8497  : 

8498  Heb 

:  to  Me  Only  with  Thine  Eyes 
Old  English  s 
ew  Vaudeville  Specialty 
Introducing  parody  on  “ Ain 

Edison  Moulded  Records  are  made  only  in  Standard  size.  Both  Standard  and 
Concert  Records  may  be  ordered  from  this  list.  Order  by  Number,  not  title.  If 
Concert  Records  are  wanted,  give  the  number  and  letter  C. 


istcr  Records  will  be  shipped  to 
1  at  Orange,  N.  J.,  where  moulds 
and  duplicate  Records  turned  out 

ants  can  be  established  for  mak- 
i.  The  company  proposes  doing 
ly  as  possible,  and  in  this  way 
ire  field  with  Edison  Records.  It 
on  of  the  National  Phonograph 
Records  of  the  voices  of  all  the 
if  the  world. 


I  dealers  who  have 
of  the  Emson  Phonograph 
I  bcjlie  last  printed  matter  of 

sent  to  any  Dealers  except  those 
cd  the  new  Agreement.  Dealers, 

>  find  that  their  names  have  been 
our  mailing  list  or  who  find 

tat  it  is  because  their  signed 
not  on  file  at  our  office.  We 
y  Dealer  who  has  not  yet  signed 
once,  cither  through  his  Jobber 
direct  and  keep  himself  in  good 

|  agreements 

Putting  into  effect 
brought  to  light  the  i 
|  were  selling  goods  to  1 
an  Agreement,  but  a  co; 
sent  to  us.  Just  why 
is  difficult  to  understan 
advantages  on  the  side 
to  the  Agreement  syst< 
impossible  to  believe  th. 
tcntionally.  The  only  t 
possibly  arise  to  a  Jobl 
company  the  names  of 
he  sells  Edison  goods, 
has  shown  that  this  is  i 
company  docs  not  mak 

policy  of  the  comp* 
through  the  .  trade,  a 
have  Dealers  buy  tl 
other  hand,  there  are 
mg  Dealers  sign  Ag 





Jamestown,  N.  Y.,  July  is,  190, 
lie  Edison  Fiionoceapii  Monthly' 
.  was  reading  “An  Every  Day  Ex] 
and  it  called  to  mind  one  that  I 
is  not  an  every  day  one  but  ought  to 
d  on  two  brothers  who  owned  anot 
>f  Talking  Machine,  to  sell  them  sc 


We  arc  indebted  to  the  New  York  Tin 
July  20,  1903,  for  the  following  unsol 
paragraph  on  the  Phonograph  and  its  Rec 
Phonographs  have  to  some  extent  take 
p  ace  of  the  music  box,  particularly  for 
pie  who  do  not  care  for  the  delicacy  of 
of  the  latter.  A  Phonograph  is  sold  wi 
Records.  They  cost  with  a  14-inch 
from  $10  up— $20,  $30,  $50,  and  $75.  ’ 
with  larger  horns  are  more  expensive.  ' 



I'e  have  received  tho  first  three  issues  of  the 
king  Machine  Nctos,  published  by  E.  T. 
ran  &  Co.,  9  Tottenham  street,  London, 
;hnd.  It  is  published  in  the  interest  of 
entire  talking  machine  trade  in  England 
announces  that  it  will  treat  ail  styles  with 
al  fairness.  The  numbers  thus  far  issued 
full  of  interesting  matter. 

novel  advertisement  of  Edison  goods  was 
of  the  Minnesota  Phonograph  Company, 
last  7th  street,  St.  Paul,  Minn.,  which  ap¬ 
ed  in  the  St.  Paul  Daily  Nave  at  July  9. 
advertisement  was  printed  in  red  ink, 
le  tile  remainder  of  the  paper  was  printed 
•lack,  as  usual.  It  was  an  advertisement 
would  attract  more  attention  than  an  cn- 
pago  printed  in  the  usual  manner.  It  stood 
so  strongly  that  no  reader  of  the  paper 
d  fail  to  see  it.  It  was  a  most  creditable  ' 
if  advertising. 

e  are  steadily  catching  up  on  orders  for  the 
tidy  Records.  The  June  Records  were  cn- 
r  shipped  early  in  July,  and  the  July  Rcc- 
werc  out  of  the  factory  on  July  29.  This 
IS  only  the  August  list  to  be  sent  out.  It  is 
able  that  these  will  go  out  early  in  Au- 
and  that  the  September  list  will  get  back 
ic  normal  time  of  shipping,  viz :  on  or  bc- 
Scptcmbcr  1.  We  hope  from  that  time 
take  regular  shipments  cacli  month  and 
then!  out  before  the  first  of  the  month. 


ab"ues"and  “  f sl  °‘  !he  form  nurabers 

,  .  an,d  other  printed  matt 

id  to  the  trade  at  the  present  time: 

Jingle  Book  No.  3. 

Catalogue  of  Parts. 

Catalogue  of  Phonographs. 

Catalogue  of  Accessories  and  Coin  Slot 

Catalogue  of  Foreign  Records. 

Soldier  Hanger. 

Sailor  Hanger. 

^Prairie  Citv,  III.,  July  ^4,  t 

We  signed  the  [it  . .  ,..v  . 

aud  it  is  a  source  of  great  pleasure  to 
realize  how  well  you  protect  the  Dealer 
assist  him  in  the  selling  of  your  goods, 
have  been  receiving  your  list  of 
'  . 1  . ill  co-operate 

pended  Dealers,  at._  ...  . .  . 

you  in  every  manner  possible  to  put  doivr 
ruinous  practice  of  price  cutting,  etc.,  an 
only  wish  that  other  manufacturers  woulc 
low  up  these  same  methods,  thereby  pre 
ing  the  retail  dealer  to  the  fullest  extent. 

The  Edison  Phonograph  Monthly 
reached  us  regular  since  its  first  public! 
We  thank  you  for  same,  and  trust  wr 

business  for  the  past  three  years,  and  we 
built  up  a  nice  business  here  in  that  line, 
obtain  our  goods  through  your  general  a 
Eugene  Zimmermann,  of  the  Peoria  Ph 
graph  Co., ^Peoria,  III. 

-—-phones,  but  being  a  great  admirer  of 
Edison,  his  achievements  and  inventir"- 
naturally  sought  for  the  best  sound  re 
in^machine  on  the  market. 

— r--  . .  w>-...5ive  piano  solos  Inn 

yet  been  manufactured.  Since  the  piano 
ord  ‘Violets,”  by  Frank  P.  Banta,  has 
made,  it  has  been  pronounced  here  as  very 
by  all  who  have  heard  it,  and  we  trust  tl 
mand  will  be  so  great  for  these  part 
Records  that  you  will  find  it  to  your  in 
to  add  a  piano  solo  to  your  list  cvcrv  mont 

During  the  fall  and  winter  we  g'ivc  P 
graph  concerts  every  two  weeks,  invitin 
our  jewelry  customers  and  Phonograp 
trons  to  spend  a  few  hours  in  our  stor 
hear  the  Moulded  Record  selections. 

Tn  this  manner  we  do  a  great  amount  0 
advertising,  to  say  nothing  of  the  local 
paper  advertising  and  distribution  of 
printed  matter.  As. a  result  of  these  con 

it  result  of  these  ci 



At  our  request  last  month,  Douglas  &  Co., 
of  89  Chambers  street,  New  York,  wrote  to 
their  customer  at  Fort  Gaines,  Ga„  whose  col¬ 
lection  of  Edison  Records  was  referred  to  in 
the  July  issue  of  the  Edison  Phonograph 
Monthly,  for  permission  to  use  his  name  and 
for  more  information  about  his  collection. 
With  true  Southern  courtesy  tile  gentleman  in 
question  replied  as  follows: 

„  Fort  Gaines,  Ga„  July  2  1001 

Messrs.  Douglas  &  Co.,  New  York,  N  Y 

Gentlemen.— You  have  my  permission  to 
t  f,  ln  Sll?jr  *•)'  «>«  be  of  benefit, 

tion  ^  kno"'  w  1Bt  t0  s“3'  “bout  my  coliec- 
f  At  my  residence  on  Hancock  street  I  keep 
two  that  play  the  Standard!'!-!™  om^tlmTpFays 
rv,iCoICDrt  Rcford,f-  While  I  find  the  E& 
the  F, ff. ™,CTrds  “  1  ft®1,1?  ''abned  for  them, 
the  Ed, soil  Triumph  Machine  with  the  Edison 
Standard  Records  have  proved  the  favorite. 

E„Co?cert  m»?bmc  I  have  a  hall  fifty 
feet  long.  In  an  adjoining  room,  16x18  feet, 

h,  ndre,l  'Cf  M°  °|tl;Crxnr,aC  ,!"?S'  and  0Ver  Sevcn 

hundred  of  the  late  Moulded  Records.  These 
Kccords  arc  kept  in  two  largi  '  ' 

two  cabinets,  each  holding  on 

n  iwo  large  cases,  and 
bolding  one  hundred  a 
nd  have  twenty-four  o 
rttli  Records. 

cignty-hvc  feet  in  length. 

My  business  (dealer  in  fancy  poultry,)  re¬ 
quires  my  attention  only  from  7  to  o  A.  M., 
rind  I  have  plenty  of  time  to  entertain  my 

that  I  have  just  learned  to  appreciate  it 
in  entertainer,  nothing  can  approach  the 
™  machine.  Very  respectfully. 


Appleton,  Wis.,  July  20,  1903. 

I  am  in  receipt  of  July  Monthly,  and  must 
say  L  find  many  points  of  interest  in  each  and 


.  Germantown,  Ky„  June  29,  1903. 

I  beg  to  acknowledge  receipt  of  your  June 
Suspended  List.  I  wist  to  assure  you  that  110 
suspended  Dealer  on  this  list  can  get  Phono¬ 
graphs,  Records  or  any  of  Edison’s  goods 
from  me.  And  I  trust  all  Dealers  will  co¬ 
operate  with  you.  Tile  new  Agreement  I 

sat  and  helpful  little  volume.  I  do  not  wi 
■  miss  any  number  or  part  of  a  number. 

I  recently  made  a  competing  machine  Io 

store  played  two  airs  on  the - phono  and  then 

caned  on  me  to  play  the  Phonograph.  I  took 
an  Edison.  Standard  Phonograph  from  my 
buggy,  set  it  up  and  started  it.  After  playing 
eight  airs  one  of  the  listeners  said,  “that  is  the 
best  talking  machine  I  ever  heard.  Say,  it 
m?.8  'tt  ~ T?1,10"15  look  as  cheap  as  a  coffee 
mill.  He  said  that  right.  I  would  just  about 


T  ,  .  Bbockton,  Mass.,  July  1,  1903. 

ist  toSJuneai  nAmflS°  rctC'pt  ot  ■  Suspended 
>e  Phonograph  Monthly.  'Yliavc  'reached 

sr  every  talking  machine  made,  I  sell  mo 
Ionic  Phonographs  than  all  the  other  kirn 
ut  together.  The  Home  is  good  enough  fi 
ic.  And  it  is  good  enough  for  me  to  sell,  i 
push  it  along.  Sometimes  I  have  a  custom- 
line  into  my  store  to  buy  a  machine  that  don 
iem  to  know  just  which  machine  to  buy. 


The  Catalogue  of  Accessories,  Form  376, 
>w  being  furnished  to  the  trade  does  not 
oiv  any  Record  Cabinets,  it  having  been  de¬ 
led  to  discontinue  listing  them  after  the 
esent  supply  is  exhausted.  We  still  have  a 
iv  of  these  cabinets  at  tile  factory,  and  Job- 
rs  and  Dealers  who  have  a  demand  for  them 
Dtild.  write  to  our  Sales  Department  and 



s  So^rSnir1&j,”“'  ssggsgg  ■ 

to°  attract  Ir,ES’iaCC01ilpanied  by  PHONOGRAPH^ECORDS3 
striking  successes?  “  their  busiuess-  «2di 

Write  for  Tietailed  Plans,  answers  to  the  following 

tain  the  electric  current  for  light,  preferably  110  volts  direct? 
at  to  add  to  your  profits  by  advertising  your  neighbors’  business? 


52  State  Street.  Chicago.  Ill. 

Language  Study  on 
the  Phonograph. 

Language  Records  and  40  I.  C.  S.  textbooks  L  pamphlet  £ 

These  Language  Outfits  are 
now  offered  to  the  trade 
complete  for  $50.00,  or 
the  records  and  textbooKs 
only  at  $25.00.  ... 




Phonograph  Monthly 




J^ECORDS  listed  below  will  be  ready  for  shipmentas  near  October  rst,  1903, 
as  possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  Septem¬ 
ber  15th,  will  be  shipped. 

October  Supplements  will  bear  the  date  of  October  1st,  and  will  be  for¬ 
warded  to  Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insure 
prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  order 
blanks,  and  letters  relating  to  October  Records  should  refer  to  no  other  matter. 

Kindly  comply  with  above  requests  and  thus  aid  your  Jobber  and  ourselves  in 
handling  advance  orders. 

8499  Happy  Days  Miss  Corrinne  Morgan 

Contralto  song  with  violin  obligato 

8500  American  Standard  March  Edison  Military  Band 

5°rt,  ^PV"  t.1'.e,VYaU  .  Byron  G  Harlan 

Utas,  K .  Hams  latest  descriptive  song ,  with  orchestra  accompaniment 

8502  Hungarian  Dance  No.  1  (Brahms)  Edison  Hungarian  Orchestra 

8503  Praise  Ye,  from  Attila  Metropolitan  Mixed  Trio 

8504  The  Laughing  Medley  Mate  Quartette  Invincible  Quartette 

®5°S  In  Starlight  Sentimental  Song  VV.  H.  Thompson 

8506  Thy  Sentinel  Ain  I  Frank  C.  Stanley 

Basso  song  with  orchestra  accompaniment 

8507  Leona  Polka  Leo  Zimmerman 

„  „  _  trombone  soto,  accompanied  by  the  Edison  Concert  Band. 

8-00  t,UwYh  Si!°';t,Storles  (Humorous)  Len  Spencer 

W  StheDTCh  ,  ,  Coune  male  duet  Collins  &  Harlan 

sc  ?  K  Berne  in  brnnee  Intermezzo  Edison  Symphony  Orchestra 
85 1 1  Waiting  for  the  Dinner  Horn  to  Blow  Harlan  &  Stanley 

a  iv,  \r  Com,c  H«bc  talking  and  singing  male  duet 
8-!c  tIU'1V°Ui  Comic  song  from  “  Wizard  of  Os”  Edwin  M.  Favor 

80 1 3  Le  lir-molo  Flute  solo  with  orchestra  accompaniment  Charles  Mole 
85.4  Poverty's  Tears  EM,  and  Flow  P 

„  r-  . £  ruugm  Edward  Harrigan's”  Old  Lavender” 
o5,lA  .  A’ew  coon  song  Arthur  Collins 



Dealers  in  Edison  Phonographs  and  Records 
will  get  heller  service  if  they  will  address  this 
company  at  its  office  nearest  to  their  city  or 
•owns.-  Those  doing  business  in  Wyoming, 
Colorado.  New  Mexico,  North  Dakota,  South 
Dakota,  Nebraska,  Kansas,  Missouri,  Okla-  ' 
homa,  Minnesota,  Iowa,  Michigan,  Illinois,  and 
Indiana  should  refer  all  matters  pertaining  to 
the  business  to  our  Chicago  office,  304  Wabash 
avenue.  Dealers  in  Washington,  Oregon,  Cali¬ 
fornia,  Nevada,  Idaho,  Utah,  Arizona  and  1 
Montana  should  be  able  to  get  better  attention 
through  Peter  Bacigalupi,  933  Market  street, 

San  Francisco,  headi|uarters  for  our  goods  on 
the  Pacific  coast.  He  gets  large  quanti¬ 
ties  of  goods  by  water  from  our  factory  and 
is  able  to  save  Dealers  part  of  the  heavy  trans¬ 
portation  charges  when  goods  arc  shipped 
overland  by  freight.  Canadian  Dealers  will 
find  it  advantageous  to  deal  with  R.  S.  Wil- 

somc  very  interesting  letters  concerning 
matters  from  Jobbers  and  Dealers.  We 
be  glad  to  receive  more  of  these.  By  th 

Phonograph  Monthly,  but  those  conti 
suggestions  for  its  improvement,  criticts 
its  treatment  of  matters,  descriptions  of 
oils  of  selling  goods,  advertising,  tvindot 
plays,  etc.,  Phonograph  incidents  ant 
many  other  every  day  happenings  in  cc 
lion  with  the  sale  of  Phonographs 

building  operations  at  our  factory  in  Orange, 
New  Jersey.  The  new  Record  building  is 
going  up  rapidly,  the  laying  of  bricks  for  the 

tcct  has  promised  that  we  shall  be.  making 
Records  in  this  new  building  before  December 
1.  The  work  of  adding  a  story  to  the  building 
used  for  assembling,  packing  and  shipping,  is 


With  the  August  Bulletins  and  Supple 
was  mailed  a  folder  of  the  Japanese  Re 
Form  464.  We  are  now  in  a  position  t< 
ply  orders  for  these  Records.  With  th 
ccption  of  two,  these  Japanese  Records  a 
Sokichi  Kudzuoko,  who  possesses  an  ext 
voice  for  Record  making.  We  think  that 
Japanese  titles  will  become  quite  popular  i 
English  trade  for  tile  reason  that  some  of 
arc  sung  to  well  known  English  tunes. 

shall  issue  the  latter  part  of  this  year.  It  will 
not,  however,  be  distributed  gratuitously,  but 
will  be  sold  to  the  trade  at  a  price  which  will 







We  acknowledge  with  pleasure  the  receipt  of 

seel  up.  Said  somclhing  was  the 
it,  and  there  certainly  was.  Upon  ■ 
c  Reproducer  and  holding  it  up 

sends  one  of  the  circulars  he  gels  out  each 
month  when  he  receives  each  new  lot  of  Edi¬ 
son  Moulded  Records.  It  was  set  in  display 
type  and  was  arranged  as  follows: 

New  Edison  Moulded  Recobds 
Made  . in  Standard  Size,  $5.00  per  dozen. 
Wert  was  given  the  July  list  of  Records.] 

alter  can  be  discussed  freely.  Also  think 
at  tile  hanger  No.  454  showing  price  list, 
mis  and  conditions  of  sale  under  which  Edi- 
n  Phonographs  and  Records  are  sold,  to 
unc  or  hang  in  the  store,  will  be  a  fine  thing, 
sonic  people  always  think  that  tile  goods 


We  ar  •,Qu'™ax-  Y0 


Fort  Gaines.  Ga,  Xug.  8,  1903. 

I  acknowledge  receipt  of  Suspended  List  for 
August,  and  it  is  my  pleasure  to  state  I  will 
not  violate  my  contract,  will  under  no  circum¬ 
stance  deal  with  names  published. 

In  this  connection  allow  me  to  thank  you  for 


Orange  makes  up  a  list  every  mouth  of  the  8„„ 
best  selling  Records  of  the  monthly  Supple-  8376! 

of  all  titles  previously  listed.  This  record  of  S‘17°* 
sales  is  so  interesting  that  we  have  given  up  g,-x 

theMbjecT  CO"sidcrablc  ?pacc  in  rcfcrri,,S  to  8369! 
as  far  back  as  January.  This  comment  is  in-  J&65. 
tcrcsting  as  showing  the  tastes  of  the  public  *354' 
m  the  matter  of  Phonograph  Records.  In 
January  we  listed  thirty-three  Domestic  Rcc-  °n  • 
ords.  Of  these  the  fifteen  best  sellers  were  the  lhcsct 
following :  niand : 

8293.  Turkey  in  the  Straw . Golden  838°' 

8313.  Strike  Out  McCracken.Collins  &  Harlan  s,7n 

8314.  Nationality  Medley,  *379- 

q_q_  n  D  .  .  Invincible  Quartette  83ii0, 

8287.  On  Broadway  in  Dahomey  Bye  and  Bye  g3g- 

8298.  Roll  on  the  Ground. ‘I?.*. GoldS  839°* 

8285.  Eva— Xylophone  . Hopkins 

0295.  Marriage  Bells..... . Rubsam  Of  t 

8285.  Eva— Xylophone  ”.’.7 ‘.‘.Hopkins 

0295.  Marriage  Bells . Rubsam  Of  ( 

8294.  Tell  Me  Dusky  Maiden.  lowing 

83...  Mixed  Ale  Party . ^ * .  GoIdS  8396. 

8300.  In  the  Sweet  Bye  and  Bye . Libbv  „ 

0290.  Dance  of  the  Skeletons. . Band  °394* 

8311.  Mixed  Ale  Party . Golden  8396. 

8300.  In  the  Sweet  Bye  and  Bye . Libbv  „ 

8200.  Dance  of  the  Skeletons. . Band  §3!>4- 

8306.  There’s  No  Place  Like  Home... Harlan  8398- 
lem  wY’3*1?  Way '  to  Spell  Chicken.. Collins  „ 

8291.  When  It’s  All  Coin’  Out  and  Nothin'  8-l0-' 

Comm’  In . Quinn 

8309.  I’m  so  Tired  Livin’  I  Don’t  Care  When  8303’ 

1  D«e . Collins 

1’  {"d1?1'™”?  tllirly't'vo  Dom.cstie  titles  were  In|  1,1 
the  most  in  demand :  8412,  ] 

8325.  Reminiscences  of  Minstrelsy.  .Minstrels  o..rt  , 

8326.  Echoes  of  Minstrelsy . Minstrels  ? 

feP'VO  United  States . Thompson  1 

P?e  GotyAty°Ev«  on  Vou ' '  •ThomB0,!2  8W-  8 

8331.  Little  Cotton  ftolly..  .Edison  ‘ Quartette  J 

8.135.  Turkish  Patrol.... . .Hopkins  &,aa  1 

8321.  Good  Night,  Good  Nieht,  Beloved,  q,„T  * 
-  _  Mixed  Quartette  8421‘  * 

,3J9.  Trouble.. . Collins  &  Harlan'  ofn^  t 

3332.  I’ll  Kill  the  Man  Who  Swiped  My  Can.  ***•  1 
,  c  hj  Collins  &  Harlan  o,0-  v 

There  were  thirty  titles  listed  in  March,  and 
he  following  fifteen  lead  all  the  Vest,  the 
liffcrencc  in  sales  between  the  highest  and  the 
owest  of  the  fifteen  being  2,400  Records : 

'366.  Mr.  Dooley  Medley— Xylophone. 


;  ten  best  selling  Records  of  the  August  two  < 
ere  the  following:  when 

A  Scene  in  a  Country  Store.  read 

Santiago  .Waltz . 

Alila  .  Bcnzlcr  do' « 

Up-to-date  Minstrels,  No.  i... .Clifford  and  I 
1'herc's  Always  a  Mother  Waiting  for  cost  c 

Yon . I-Iarian  &  Stanley 

Congo  Love  Song . MacDonongh  be  ™ 


,  is  exhausted.  Orders  now 
ill  be  filled  with  a  new  edition 
nbbers  whose  orders  for  For- 
ilogucs  arc  not  filled  promptly 
he  reason  for  the  delay, 
and  a  small  quantity  of  the 
cs  used  by  Dealers  for  Isold- 
and  other  printed  matter 

the  task  of  consigning  from  one  to  ten  difi 
cut  forms  to  a  printer,  looking  after  the  we 
repacking,  shipping  and  billing  the  chart 
especially  .when  it  would  cost  the  Dealer  i 

can  supply  these  in  quanli- 
twcnty-fivc  to  such  Jobbers 
a  supply  last  year,  or  we  will 
Dealer  sending  six  cents  to 

:  edition  of  Catalogue  of 
dated  June  t,  two  trifling 
In  page  it  the  price  of  the 
ding  Screw  Posts  for  the 


Most  readers  will  recall  the  article,  “A  M< 
sage  to  Garcia,”  written  by  Elbert  I-Iubbard 
hundreds  ofd  a"d  Published  in  editions 
tral  Railroad.  Captain  Rowan  Tras  the  m 
who  “carried  the  message,"  and  he  is  no 
located  at  Manhattan,  Kansas,  where  he  hca. 

ui  Ph°"°?raph  a"d  a  Spanish  Reco, 
from  the  International  Correspondence  Schoi 
Language  System.  That  he  was  very  much 
impressed  is  shown,  by  the  following  endorse- 

Manhattan'  Kansas,  February  24,  toot 
l.,av«.  examined  the  method  of  tcad.Tn 
sE5  i  la  International  Correspondenc 
Schools,  and  have  no  hesitation  in  rccom 
mending  the  course  to  any  one  who  is  desirou 
tically,C  5y'Ta,|nL,t°hoTit,l,fst 
the  correct ion  so  that  one  mav  tin 
derstand  and  be  understood  by  Spaniards 
Very  sincerely, 

_  .  ...  A.  S.  Rowan. 

Laptain  Nineteenth  Infantry. 


...  Wai.ungford,  Conn.,  July  2;,  1903. 

,  Avn,lcr  ls.  a  vfy  enthusiastic  Phono¬ 
graph  Dealer.  I  realize  that  your  system  of 
doing  business  is  a  great  thing  for  the  small 

be  sold  M  ethensame°mmmc^  °lhcr  goods  C°U'd 

Heruert  G.  Mix 


the  Exhibition  model  selling  at  $115,  and  the 
Universal  model,  at  $75.  The  latter  has  re¬ 
cently  been  placed  on  the  market.  Both  instru¬ 
ments  are  high  grade  moving  picture  machines 
and  none  of  the  competing  instruments  on  the 
market  can  be  compared  with  it. 

Edison  moving  picture  Films  arc  divided 
into  two  classes,  A  and  B.  Class  A  retails  at 
15  cents  per  foot  for  subjects  of  any  length; 
class  B  sells  for  12  cents  per  foot.  The  price 
classification  is  determined  by  considerations 
other  than  quality,  such  as  the  original  cost  of 
obtaining  the  negative  from  which  the  films 

The  pricc  conditions  relative  to  the  selling 
of  Edison  Kinctoscopes  and  Films  arc  the 
same  as  with  the  Phonograph  and  Records. 
List  prices  must  be  maintained.  The  clTcc- 
tivc  carrying  out  of  ythis  policy  has  been  of 
benefit  to  all  Dealers  in  Kinctoscopes  and 
Films,  and  price  cutting  is  practically  unknown 

*  'file  Phonograph  Dealer  who  receives  ail 
inquiry  for  information  need  not  have  special 

knowledge  of  the  goods,  as  tlic  printed 

issued  by  the  Edison  Manufacturing  Co.  covers 

m  be  trans¬ 

subject  tuoroughly,  and  this  ca..  . - 

ted  to  the  customer.  If  the  Dealer  is  asked 
: ther  he  can  furnish  out  of  stock  any  of  the 

answer  in  the  negative  and  still  not  be  at  a  dis¬ 
advantage  in  competition  with  other  Dealers. 
It  is  impracticable  to  carry  a  complete  line  of 
Films  in  stock.  Many  of  the  subjects  are  or¬ 
dered  but  rarely,  and  the  Edison  list  is  very 
large,  comprising  many  hundreds  of  Films. 
rSmA‘ —  * —  . .  the  factory  will  be 

Orders  for  Films  sc 

lu  accepting  orders  for  Films,  it  should  be 

understood  between  the  Dealer  and  customer 

The  Dealer’s  first  investment  should  embrace 
he  following  as  a  minimum:  Two  Edison 
style;  first  order  for 

Films,  assorted  subjects,  including 

ucs,  mysterious  and  traveling 



Lawrence— LORD  &  CO.,  314  Essex  street. 
Malden— A.  T.  FULLER. 

New  Bedford— II.  B.  DkWOLFF. 


Sacinaw-GEO.  W.  EMENDORFER. 

Kansas  City—' THE  WITTMANN  CO. 

Lincoln— THE  WITTMANN  CO. 



Atlantic  City— SAMUEL  D.  WOLF,  32-3. 

Bayonne-1.  WIGDOR,  450  Avenue  D.  \ 
fERSKY  City— W.  L.  HOFFMAN,  15 1  Mout- 

Nbwark— R.  L.  CORWIN. 

Paterson-CIIAS.  II.  KELLY,  25  N.  Main  st. 
West  Hobokkn-EMIL  HOLLANDER,  or 
PHONOGRAPH  CO.,  619  Spring  street. 

k  City— 



Wall  street.  . 

R.  L.  CORWIN,  also  Newark,  N.  J. 

LOWENTIIAL,  83  Nassau  Street. 
14th  street. 

HAWTHORNE  &  SHEBLE,  297  Broad¬ 

way,  also  Philadelphia,  Pa. 
ic,  II.  INGERSOLL  &  BRO. 

W.  L.  ISAACS,  1 14  Fulton  street. 

S.  LEMBURG  &  CO.,  194  Broadway. 
J.  McELLYNNE,  202  Broadway. 
♦RICHMOND  PEASE,  44  W.  133d  st. 
F.  M.  PRESCOTT,  44  Broad  street. 
STAR  CREDIT  CO.,  or  Paul  Sacks,  1; 
East  Houston  st.  and  57  Third  ave. 


Cincinnati— J.  L.  ANDEM.. 
Sirincfield-D.  &  M.  VANDERPOOL. 
Uhrichsville— F.  A.  MAZURIE. 


Pit  I I.AliKI.1- 1  j  l a— A.  U.  CASSIDY,  2783  E. 

Pittsiiurg— A.  LIPPARD,  615  Wylie 
Providence- PY  P.  MOORE." 

Bedford  Park— GEO.  H.  TYRRELL. 

•Added  since  last  Suspended  List  was  issued  August  I, ~ 

Jobbers  and  Dealers  are  asked  to  co-operate  with 
ly  being  careful  that  they  do  not  suonlv  »  „i 



Che  C.  m.  n.  handbook  of  (he  Phonograph 

Instructions  for  making  Records. 

BY  C.  W.  NOYE8. 

Every  Owner 

of  the  Pho - -  — ' 

MAKING  are  compiled  from  the  author's  it: 
laboratories  of  this  country. 

Any  one  possessed  of  ordinary  intelligent 
can  make  a  perfect  record  if  the  directior 
are  followed. 

Fully  Illustrated— Handsomely  Bound. 



Instructions  for  the  Care  and  Use 
Phonograph,  and  the  chapters  devoted  to  RECORD 
of  experience  in  some  of  tile  principal 

For  Sale  by  All  Jobbers,  or 

ILSEN  &  COMPANY,  Cincinnati,  Ohio. 




2  invited  to  write  us  for 


Mega  (Paper)  Horns 

The  Horn  that  Made  us  Famous. 

Record  Cabinets 

Attractive  and  Substantial. 

**  MEGA  ” 

‘♦MEGA  JR.” 




4inList  $2.25  100  Pe&  Polished  Oak,  List  $12.00 

%  inciTcs 1  $1’50  125  “  Quartered  Oak,  .*  ‘15.50 

Mark  ISO  «*  ♦*  *«  «*  18.00 

write  for  Special  Leaflets  and  Net  Prices. 


misers  Street.  '  71  Roade 



Phonograph  Monthly 



The.  National  Phonograph  Co., 

ORANGE,  N.  J. 




All  communications  to  The  I’iionookapii  Monthly 

«3  Chambers  Street,  New  York. 


I'V.  *  UDSK,  JS03.  No.  8. 


Jobbers  and  Dealers  In  Edison  Phono- 
graphs  and  Records  are  hereby  formally 
advised  that  no  change  will  be  made  In 
prices  or  discounts  on  Phonographs  or  Rec¬ 
ords.  Announcement  has  repeatedly  been 
made  to  the  trade  that  no  changes  of  any 
kind,  either  In  the  style  of  the  various  types 
of  Phonographs  or  In  the  prices  of  Phono¬ 
graphs  or  Records,  were  In  contemplation, 
and  nothing  has  taken  place  that  will  have 
any  effect  upon  this  decision.  Relying 

orders  have  been  placed  with  us  for  large 

To  the  Trade .  i 

Advance  List  of  November  Records .  2 

More  Injunctions  Against  Violators  of 

Agreement .  , 

The  Phonograph  for  Nervousness .  4 

Don't  Hold  Back  Agreements .  4 

Teach  Your  Customers  to  .Make  Records. .  4 
Funkin'  Centre  Stories .  4 

The  National  Phonograph  Company  pro¬ 
tects  Its  Jobbers  and  Dealers  to  the  utmost 

A  Jobber  Criticises .  5 

All's  Lovely .  e 

Canadian  Dealers  Must  Sign  by  Nov.  1.  .!.  5 

County  Fair  Advertising .  5 

Record  Titles  in  Rhyme . 6 

Printed  Matter .  6 

ords  as  they  now  exist 

Very  truly  yours, 


W.  E.  Gilmore, 

October  Advertising .  6 

Advertising  Language  Study  Outfits .  7 

Comments  on  November  Records .  8 

Fair  Exhibits  a  Success .  9 

A  West  Australian  Advertisement .  10 

Best  Selling  Records .  n 

September  29,  1903. 

The  foregoing  is  a  copy  of  a  letter  mailed  on 

September  29  to  all  our  Jobbers  and  Dealers. 

It  explains  itself. 

Edison  Phonographs  and  Edison  Records 

The  Agreement  Hanger .  n 

Trade  Advertising .  u 

Suspended  List,  October  1 . . 

Jobbers  of  Phonographs  and  Records . 13 

reason  exists  for  cutting  the  price.  Every 
article  bearing  the  trademark  of  Thomas  A. 

mark0"  pIT  “'XTtl'’"!!  ^'b  a*  h'Eh':St 




A  New  York  Jobber  recently  told  a  curious 
instance  in  connection  with  the  sale  of  a  Phon¬ 
ograph.  I-Iis  customer,  a  prominent  business 
man,  had  a  wife  who  was  so  extremely  ner¬ 
vous  that  she  would  not  even  see  her  friends. 
She  practically  shut  herself  indoors,  would 
not  leave  the  house,  and  was  rapidly  develop¬ 
ing  into  a  morbid  state  that  almost  threatened 
to  affect  her  reason.  Her  husband  tried  many 
different  things  in  the  hope  of  interesting  her 
and  get  her  mind  away  from  her  conditions 
and  surroundings.  Hearing  a  Phonograph  one 
day,  it  occurred  to  him  that  possibly  here  was 
something  that  might  interest  his  wife.  He  in¬ 
duced  her  to  consent  to  having  one  sent  to  his 
house,  at  the  same  time  making  a  careful  se¬ 
lection  of  such  Records  as  socmcd  to  him  to  be 
of  the  proper  character.  In  purchasing  the 
machine  lie  told  the  Jobber  in  question  about 
the  condition  of  his  wife  and  why  he  was  buy¬ 
ing  it.  Some  weeks  later  lie  returned  to  the 
store  and  said  that  the  Phonograph  had  been 
a  success  beyond  his  utmost  expectations.  His 
wife  had  become  interested  in  it  from  the 
start.  She  readily  learned  to  operate  it  and 
frequently  ran  it  for  long  periods  of  time.  Her 
condition  improved  at  once,  and  he  said  that 
she  had  reached  a  point  where  she  would  go 
out  for  a  walk  or  a  drive,  and  actually  asked 
tq  see  company.  He  attributed  the  entire 
change  solely  to  the  use  of  the  Phonograph. 
This  may  read  like  a  testimonial  in  a  patent 
medicine  advertisement,  but  its  truth  is  fully 
vouched  for. 

catalogues,  cards,  folders  and  various  other  ad¬ 
vertising  literature,  all  of  which  keep  the  Dealer 
fully  informed  concerning  the  Phonograph 
business,  and  enable  him  to  not  only  do  more 
business,  but  to  do  it  more  intelligently.  A 
Jobber  can  make  no  greater  mistake  than  to 
believe  that  we  desire  the  names  of  his  Dealers 
for  our  direct  benefit.  Everything  done  by  this 
company  is  for  the  benefit  of  the  trade,  and  our 
system  in  this  respect  has  the  same  end  in  view. 


by  Dealers  in  teaching  their  customers  to 
make  Records  is  evidenced  in  the  following 
from  Douglas  &  Co.,  Jobbers  of  this  city,  as 
related  by  G.  H.  Baker,  a  well  known  Dealer 
of  Ossining,  N.  Y. 

Mr.  Baker  has  three  Records  he  uses  for  this 
purpose,  a  tenor  solo  made  by  himself,  a  song 
by  his  daughter,  and  the  third  Record  made  by 
a  three-year-old  child  of  a  well  known  judge. 
These  Records  always  interest  the  listener  and 
arc  a  strong  influence  in  effecting  a  sale.  When 
the  judge  referred  to  heard  the  Record  made 
by  his  litttle  daughter,  lie  ordered  a  $50  outfit 
from  Mr.  Baker,  and  an  uncle  of  the  child 
purchased  a  $40  outfit. 


Cal  Stewart's  fun,  so  well  known  to  users 
of  Edison  Records,  has  just  been  published  in 
book  form  under  the  title  of  “Uncle  Josh 
Weathersby’s  ‘Punkin  Centre’  Stories.”  The 



“A  rather  interesting  matter  came  to  our 
auemionto-day,"  wrote  C.  J.  Ilcppe  &  Son, 
o!  Philadelphia,  under  date  of  September  22. 
“A  Standard  Phonograph  was  brought  to  us 
for  repairs  with  practically  all  of  tile  top 
broken  away  from  the  bed  plate.  All  the  ma- 

tioning  the  owner,  \il  elicited  Urn  information 
that  this  Phonograph  had  been  laying  under 
a  pile  of  rubbish  in  the  cellar  of  his  home  for 

warned  to  *  yT’ 11131  hC  had  Unearthcd  il  and 
We  wound  it  up  to  test  it  and  found  that 
oven  with  all  the  rust  and  accumulated  filth  in 
the  motor  parts,  it  started  off  promptly,  and 
practically  needed  no  attention  with  the  ex¬ 
ception  of  cleaning  and  oiling.  We  have  always 
realized  that  the  Edison  product  will  stand  use, 
but  cannot  realize  how  this  one  withstood  so 
much  abuse.” 


One  of  our  Jobbers  has  written  the  Adver¬ 
tising  Department,  criticising  it  for  omitting 
from  the  August  issue  of  the  Edison  Phono¬ 
graph  Monthly  the  list  of  Suspended  Deal¬ 
ers.  We  confess  that  the  omission  was  a  mis¬ 
take,  and  promise  not  to  offend  in  the  same 
manner  again.  The  same  Jobber  suggests  that 
the  list  of  distributors  be  published  more 
frequently.  We  will  endeavor  to  publish  it 

and  this  will  be  done  until  November  1.  All  w 
desire  to  continue  in  the  Phonograph  busint 
must  sign  by  that  time.  Those  whose  Agre 
incuts  are  not  in  the  hands  of  their  Jobbe 
by  that  date  will  find  it  difficult  to  get  orde 
filled.  Their  names  will  also  be  removed  fro 
our  mailing  list. 


showing  an  interesting  manner  of  awakenir 
the  interest  of  Dealers  in  the  matter.  It  wi 
sent  by  The  Tlico.  F.  Bcntcl  Co.,  Inc.,  of  Pitt 
burg,  to  all  of  its  Dealers : 

The  question  of  whether  it  is  profitable  t 
exhibit  at  County  “Fairs”  is  one  that  you  hat 
together^-,  ,fi)nSt|  ^ rcd.^  ^''r  0Wn  exPer*enCl 
lfv,.CTnofi thc  bcst,'  mcdi,uinseoft0advertUin 
that  a  Dealer  can  adopt.  You  come  in  contai 
*™  a„class.  °*  People  whom  you  could  ne 
meet  otherwise.  You  meet  them  face  to  faci 
thus  furnishing  you  an  opportunity  to  explai 
the  merits  of  the  goods,  and  ft  thcrmorc,  g 
the  prospective  buyer  an  opportunity  to  judg 

tore  does  it  not  appeal  to  him  in  the  same  v< 
as  were  you  to  send  him  a  beautiful  lithograj 
cut,  accompanied  by  a  circular  letter,  explai 
'ts.  vJrtue  in  glowing  language.  As  1 
nirUtiaM  e^°rC*  "!e  bave  tr‘cd  tt  and  found 
profitable  as  an  investment  and  a  good  mediu 
of  advertising.  You  can  sell  enough  and  mo 


With  thc  exception  of  Canada,  which  has 
been  delayed  for  legal  reasons,  our  new  Agree¬ 
ment  is  in  full  force  throughout  the  country 
and  is  working  satisfactorily.  Dealers  who  have 

our  mail  list  and  hosts  of  new  ones  have  been 
added,  and  everything  has  again  resumed  its 
normal  condition.  We  shall  be  glad  if  Jobbers 
will  advise  us  of  any  eases  where  their  Dealers 
do  not  receive  matter  by  mail.  We  have  en¬ 
deavored,  of  course,  to  get  on  our  mail  list 

so  large  a  number  it  is  quite  possible  that  here 
and  there  a  name  has  been  overlooked.  If 
Dealers  find  errors  in  thc  address  that  comes 
to  them,  we  shall  also  be  glad  to  have  them 
send  corrections  direct  to  thc  Advertising  De- 

E.  A.  Batchelor,  Manager  of  the  Utica  Elec 
trie  and  Phonograph  Co.,  in  ordering  a  half- 
page  advertisement  in  the  Phonograph 
Monthly  for  October,  writes: 

“The  little  article  in  your  Phonograph 

fSft  Three 

I*oot  Throe  Tnch  Rnll  *  line  t.,.  — _ * 

;very  day.  We  have  hired  Mr.  Ecker  to  mak« 
■ame  ”  °r  US*  a”d  have  fiIIcd  several  orders  foi 
The  advertisement  of  this  horn  may  be  found 
n  another  column. 



J.  A.  Conway,  Manager  of  the  Walden 
Sporting  Goods  Co.,  Walden,  Mass.,  issued 

ing  the  September  list  of  new  Records.  In  it 
some  recent  Edison  Records  as  follows: 

to  the  entire  trade.  This  catalogue  includes 
not  only  all  foreign  selections  listed  to  and 
including  September,  but  it  also  contains  Chin¬ 
ese  and  Japanese  selections. 


In  the  advertising  of  this  company  for  Octo- 

Sing  me  a  song  of  the  Sunny  South 
Where  the  sweet  magnolias  bloom 
Sing  again  that  sweet  refrain, 

The  Whistling  Girl,  or  Laughing  Coon. 

While  the  band  is  playing  Dixie 
Or  My  Country  ’tis  of  Thee, 
Any  old  place  I  can  hang  my  hat 
Is  Home,  Sweet  Home  to  me. 

September.  This  cut  shows  the  Phonograph 
as  a  means  of  entertainment,  and  the  copy 
urges  prospective  purchasers  not  to  buy  any 
talking  machine  until  they  have  visited  the 
nearest  Dealer  and  heard  the  Phonograph. 
The  mediums  used  were  the  following:  Argosy, 
Current  Literature,  McClure’s,  Munscy,  Sat¬ 
urday  Evening  Post,  Field  and  Stream,  Crafts¬ 
man,  Ainslcc's,  The  Bookman,  Brown  Book, 
Colliers,  Everybody’s,  Good  Housekeeping, 
Life,  Lippincott’s,  National  Magazine,  Pear¬ 
son’s,  Scribner’s,  St.  Nicholas,  Strand,  Suc¬ 
cess,  Smart  Set,  Town  Topics  and  Sunset 

J.  A.  Conway. 


The  new  Catalogue  of  Domestic  Records  is 
now  in  the  hands  of  the  printer,  and  will  be 
ready  for  the  use  of  the  trade  sometime  the 
latter  part  of  October.  This  will  contain  all 
Records  listed  to  and  including  October.  Or¬ 
ders  now  being  received  for  Record  Catalogues 
380  are  being  cut  down  in  some  instances  for 
the  twofold  purpose  of  making  our  present 
supply  last  until  the  new  edition  is  printed  and 
to  see  that  the  Dealers  do  not  have  a  large 
supply  of  the  present  edition  when  the  new  one 
appears.  Every  Jobber  and  Dealer  wants  to  be 
up  to  date  with  the  printed  matter,  and  will 
thank  us  to  see  that  he  docs  not  have  on  hand 
:atalogucs  that  do  not  include  the  latest  titles. 
The  new  catalogue  will  be  somewhat  different 
from  the  one  now  in  use,  in  that  it  will  have  a 
colored  cover,  made  necessary  by  the  additional 
Records  listed  in  the  last  three  months. 


The  Bangor  Sporting  Goods  Co.,  of  Bangor, 
Me.,  has  combined  its  interests  with  S.  L. 
Crosby.  The  new  firm  will  be  known  as  the 
S.  L.  Crosby  Co. 



Philadelphia,  Sent.  7,  1903. 

We  note  in  your  September  Monthly  that 
Thomas  Wardcll,  at  Lowell,  Mass.,  has  adopted 
your  monthly  comments,  and  put  same  into  cir¬ 
cular  form.  We  think  that  we  are  the  original 
ones  to  ever  use  this  method  of  advertising,  as 
the  writer  personally  issued  such  a  list  even 
prior  to  the  time  that  you  printed  it  in  your 
Monthly.  Of  the  list  of  Records  that  were 
issued  we  selected  from  twelve  to  eighteen,  and 

correct.  We  adopted  this  style  of  advertising 
in  February  of  this  vear. 


nonth  concerning  the  new  Machine  Catalogue. 
Preparations  arc  being  made  for  a  new  edition, 
DUt  the  details  arc  not  sufficiently  definite  to 
jive  to  the  trade.  We  shall,  however,  take  the 
liberty  of  holding  down  orders  for  Machine 
Catalogues  of  the  present  edition  so  as  to 
nake  our  present  stock  last  until  the  new  ones 
ire  printed. 

The  new  edition  of  Foreign  Record  Cata¬ 
logue,  Form  381,  was  received  from  the  printer 
n  September  and  samples  copies  were  sent 
>ut  with  September  Bulletins  and  Supplements 

and  you 

October  received  and  jt  certainly 

.  . — , - ..Jways  place  an  order  for  the 

list  of  Records  therein  at  once. 

We  keep  three  styles  of  machines,  the  gen- 
ine  Edison,  the  scratching  machine  and  the 

-  . . . ,  M1y"oidlrN”w 

Hampshire  Home,  as  sung  by  the  Edison 
Quartette,  and  Dear  Old  Bess  and  I,  by  Natus, 


30011  work-  Foster  &  Foster.  P 


.  CoATsyii.i.K,  Pa.,  September  27,  1903. 



•ark— R.  L.  CORWIN. 
brson— CIIAS.  II.  KELLY,  25  N.  Main  sL 


R.  L.  CORWIN,  also  Newark,  N. 
LOWENTIIAL,  83  Nassau  Str< 
14th  street. 

way,  also  Philadelphia,  Pa. 

R.  IL  mGERSOLL  &  BRO.,  67 

W.  L.  ISAACS,  X14  Fulton  street. 

S.  LEMBURG  &  CO.,  154  Broadwi 
J.  McELLYNNE,  202  Broadway. 
RICHARD  PEASE,  44  W.  132,1  si 
F.  M.  PRESCOTT,  44  Broad  street. 

Saratoga— W.  J.  TOTTEN. 


Cincinnati— J.  l!  ANDEM. 
Springfield— D.  &  M.  VANDERPOOL 
Uiiriciisville — F.  A.  MAZURIE. 

Pittsburg— A.  LIPPARD,  615  Wylie  a. 

‘  #Adaod  alncQ  But  S  s  d  d  L'  Pr°V.,DENCE~F-  P’  M00RE' 

'  supply  an  .  •  OR  OUR  MUT 


Phonograph  Monthly 



The  National  Phonograph  Co., 



As  every  one  in  the  Phonograph  trade  him 
the  announcement  made  by  this  company 
month  ago  to  the  effect  that  no  change  wot 
he  made  in  the  price  of  Edison  Phonograp 
and  Records  was  due  to  the  fact  that  mint!: 
company  had  cut  the  price  of  its  records 

aur  policy  to  attend  strictly  to  our  ov 
:ss  and  pay  no  attention  to  that  of  otltei 

iood  Records  and  Others . 

Advance  List  of  December  Records. . 
special  Ad  vnneo  List  of  British  and  Freni 

Canadian  Records . 

tritish  and  Prench-Canadian  Records. . . 

seep  Sending  Agreements . 

’honograph  Art  Calendar  . 

flanges  in  Accessories  Catalogue . . 

•Comments"  for  Trade  Use . 

rrames  for  Record  Bulletins . 

’honogrnphs  for  Lodges .  . 

ncreaso  in  Advertising  Rates . 

’ays  to  Carry  a  Full  Lino . 

let  After  die  Y.  M.  C.  A.’s . 

took  Up  for  Holidays . 

usincss  Keeps  Coming . 

omments  on  December  Records . 

ittle  Talk  About  a  Talking  Machine.  . . . 

ovemher  Advertising . 

ealcrs’  Comparison  of  Two  Kinds  of  Liter? 

est  Selling  Records . 

o  Determine  a  Speed  of  t6o  Revolutions, 
ispended  List . . 

Continuing  this  policy,  we  should  not  dignii 
the  company  in  question  by  referring  to  i 
official  confirmation  of  the  price  at  which  i 
records  have  sold  for  a  long  time.  .But  ot 
trade  is  writing  on  the  subject,  and  in  ordc 
to  avoid  a  lot  of  correspondence,  we  must  as 
the  indulgence  of  our  friends  in  departing  froi 
our  policy  and  publishing  this  article. 

There  is  no  likelihood  of  our  making  a  rc 
duction  in  the  price  of  Records,  nor  is  thcr 
any  need  of  such  a  step.  The  manufacturer 
of  tile  cheap  record  referred  to  were  com 
polled  to  announce  a  lower  price  for  it  liecaus 
unable  to  successfully  compete  with  the  Edisoi 
Record.  The  acknowledged  superiority  of  til, 
Edison  Gold  Moulded  Record  had  broueh 





I?  ECORDS  listed  below  will  be  ready  for  shipmentas  near  December  ist,  1903, 
■*-v  as  possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  November 
1  ;th,  will  be  shipped. 

December  Supplements  will  bear  the  date  of  December  ist,  and  will  be  for¬ 
warded  to  Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insure 
prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

Stock  orders  for  Records  contained  in  this  list  must  be  written  on  separate  order 
blanks,  and  letters  relating  to  December  Records  should  refer  to  no  other  matter. 

Kindly  comply  with  above  requests  and  thus  aid  your  Jobber  and  ourselves  in 
handling  advance  orders. 

8549  Southern  Smiles  March,  by  the  composer  of  “Peaceful 

Henry’’  Edison  Military  Band 

S550  Bedelia,  an  Irish  Coon  Serenade  Billy  Murray 

8551  The  Flowers  of  Dixie  Laud  Francklyu  Wallace 

<?  Fields'  "  Whoop  'Dec- Deo" 

S552  Trixie  Serio-comic  song  Will  F.  Denny 

S.35.3  I’11'  Going  to  Leave  Collins  &  Harlan 

Coon  male  dud,  with  banjo  accompaniment  by  Fess  L.  Ossman 
S554  Soko,  Moorish  March-Internie/./.o  Edison  Symphony  Orchestra 
8858  Tell  Me  that  Beautiful  Story  Sentimental  Tenor  and  Bari¬ 
tone  dud  Andrew  Schneider  &  Francklyu  Wallace 

8556  The  Last  Farewell  Francklyu  Wallace 

Expressly  written  and  composed  by  Chas.  A'.  Harris  for  Adelina 
Patti's  Farcied!  Tour  of  A  mcrica 

8.3.37  Scene  in  a  Country  Blacksmith  Shop  Harlan  &  Stanley 

Comic  Rube  singing  and  Talking  matt  Dud 
855S  The  Miller’s  Daughter  Harry  MacDonough 

Descriptive  song  with  orchestra  accom  from  "  Three  Little  Maids" 
s559  That’s  How  I  Love  Yott  Mattie  Bowery  Lovc’soug  Arthur  Collins  . 
8.360  North  and  South  Medley  U.  S.  Marine  Fife ‘and  Drum  Corps 
Introducing  "Marching  Through  Georgia"  and  "Dixie”  and  Bugles 
8561  Down  Where  the  Swanee  River  Flows  Byron  G.  Harlan 

Descriptive  song  with  orchestra  accompaniment 
S562  Peaceful  Henry  Edison  Concert  Baud 

Characteristic  March  and  Two-slep 

8563  Won’t  You  Write  a  Letter,  Papa  Male  dud  Harlan  &  Stanley 

8564  Up  in  the  Cocoanut  Tree  Billy  Murray 

Love  Song  of  the  Cocoanut  Grove 

8565  Sammy  Serio-comic  song from  "  Wizard  of Oz"  Harry  MacDonough 

8566  Melody  of  Love  - 

8567  Moriarity 

8568  -  The  Girl  You  Love 

Serio-comic  song  with  orche 

8569  The  Two  Comrades  Polka 

Edison  Symphony  Orchestra 
'  Irish  male  duel  Collins  &  Harlan 
Harry  MacDonough 
m.  from  ‘  *  Three  Little  Maids'  ' 
John  Hazel  &  Frank  S.  Seltzer 

Cornet  duet  accompanied  Ay  the  Edison  Military  Band 

8.370  I’m  Longing  for  You  Sweetheart  Day  by  Day 

Sentimental  song  Francklyu  Wallace 

5.371  Keep  on  A-Shiuing.SilV’ry  Moon  Edison  Quartette 

Song  and  quartette  chorus  with  orchestra  accompaniment 
8572  The  Maid  of  Timbuctoo  Harry  MacDonough 

As  sung  by  Lillian  Russell  in  Weber  &  Fields'  “  Whoop  Dee-Doo" 
s573  Any  Rags  Medley,  introducing  the  Coon  song  “  Any  Rags  ” 

■  and  other  popular  songs  Edison  Military  .Baud 

Edison  Gold  Moulded  Records  are  made  on  ly  in  Standard  size.  Both  Standard 
and  Concert  Records  may  be  ordered  from  this  list.  Order  by  Number,  not  title. 
If  Concert  Records  are  wanted,  give  thq  tWRljer  and  letter  C. 


of  British  and  French-Canadlan  Selections  Edison  Gold  Moulded  Records, 
hould  the  demand  tor  regular  Records  make  itfmpoS^ 

ons  in  time  for  such  shipment.  *  * 

Special  supplements  will  be  issued  for  these  selections  and  will  be  forwarded  with  the  R 
rds  to  such  Jobbers  as  order  a  supply. 

Jobbers  are  requested  to  order  these  Records  on  separate  sheets  and  not  on  sheets  w 
rders  for  regular  Records  or  other  goods. 

:CT10NS.  ,2862  Banks  of  Allan  Water, 

r,"  _  Miss  Octavia  Ba: 

ritish  Military  Band  12,%3  u,rd  Imitations,  11  Miss  Maud  Dev 
Priests,  Canary,  Skylark,  Chaffinch. 


ritish  Military  Band  12876  Blue  Bells  of  Scotland, 

Scliool  Gir1,5'  rThc  Kilties”)  48th  Highlanders'  Ba 

ritish  Military  Band  12877  Cock  of  the  North, 

If),  Leonard  Mackay  (“The  Kilties”)  48th  Highlanders'  Ba 

:h  Lomond,  12878  Rob  Roy, 

Miss  Octavia  Barry  r*Thc  Kilties”)  48th  Highlanders'  Ba 

M‘tryoGir  *  ’  B  12879  C°n,i,,S  Through  the  Rye. 

12830  “Tommy  Atkins”  and  “Soldiers  of  the  J 

King,”  •  British  Military  Band  12876 

2831  Selection  from  “The  School  Girl, 

British  Military  Band  12877 

2832  Motherland  (San  Toy),  Leonard  Mackay 

2833  Bonnie  Banks  0’  Loch  Lomond,  12878 

'  Miss  Octavia  Barry 

2834  “Coo”  (From  “A  Country  Girl”),  12879 

Miss  Octavia  Barry 

3835  I’ve  Made  Up  My  Mind  to  Sail  Away,  12880 
Leonard  Mackay 

2836  Queen  of  Love,  Hamilton  Hill  12881 

2837  Bird  Imitations,  I,  Miss  Maud  Dewey 

Blackbird,  Nightingale,  Thrush.  12882 

2838  Salvage  Man,  (Dan  Leno), 

Fred  T.  Daniels  '  12883 
2840  Forward  March,  British  Military  Band  12884 

Si  Paddy  on  the  Turnpike— Bagpjpe^ 
*2  Donnybrook  Fair— Bagpipe,  ^ 

a  Country  Girl,  No.  1,  12886  L’Enfant  du 

British  Military  Band  12887  O  Milcdy, 
a  Country  Girl,  No.  2,  12888  Y  commit  to 


eras.  Hamilton  Hill,  the  Australian 
>,  has  five  selections  in  the  list,  part 
us  and  part  sentimental.  .Miss  Maud 
perhaps  the  best  woman  whistler  in 
Id,  has  given  in  two  Records  some  ro¬ 
le  imitations  of  English  singing  birds, 
kbird,  nightingale,  thrush,  canary,  sky- 
d  chaffinch.  These  Records  will  espe- 
anind  every  Englishman  of  his  native 
Fred  T.  Daniels  makes  two  talking 
ging  Records,  both,  being  titles  made 
in  Great  Britain  by  Dan  Leno.  Five 
tch  songs  have  been  given  to  the  list 
inas  Reid,  whose  excellent  baritone 
s  made  splendid  Records, 
e  thirty-seven  Frcnch-Canadian  selcc- 
ur  arc  made  by  the  famous  “Kilties" 
f  the  Forty-eighth  Highlanders,  and 
•c  bagpipe  solos  by  J.  C.  McAuliffc. 
icrs  are  solos  and  ducts  in  French, 
them  being  of  a  comic  character.  They 
roll-made  lot  of  Records  and  cannot 
e  popular  in  Canadian  territory.  Lack 
and  time  makes  it  impossible  to  give 
d  description  of  them. 

aluc  of  the  Phonograph  was  demon- 
n  a  remarkable  manner  at  the  Maid- 
[England]  Baptist  Church  yesterday 
i.  The  pastor  of  the  church,  the  Rev. 
Williams,  was  stricken  with  illness  a 
s  ago  in  the  midst  of  arranging  a 
i  aid  of  the  organ  fund.  Mr.  Thomas 
kc  took  a  Phonograph  to  the  bed- 
the  pastor,  who  spoke  an  opening 
into  the  instrument. 

Kpcrimciit  was  a  great  success,  the 
ircss  by  the  pastor  being  received  by  j 
udicncc  with  pleasure  at  the  opening 
azaar  yesterday.— From  the  London. 



The  Phonograph  Art  Calendar  for  1904 
drags.  Copies  arc  expected  daily  from 
lithographers,  and  one  will  be  mailed  to 
Jobber,  accompanied  by  a  letter  on  the  sufc 
Retail  Dealers  who  feel  that  they  would  li 
few"  copies  to  sell  or  give  to  their  custoi 
arc  asked  to  write  the  Advertising  Dej 
nient  for  information.  This  Calendar 
gotten  up  with  the  intention  of  advertisinj 
sale  by  means  of  our  magazine  announccnu 
This  will  still  be  done,  the  advertisement 
appearing  in  the  December  issues.  Its  r 
by  mail  will  be  twenty-five  cents,  postpaid. 
,  costs  fifteen  cents  a  copy  and  such  Jobbers 
Dealers  as  may  desire  one  or  more  copies 
be  supplied  at  cost. 

This  Calendar  is  equal  in  every  rcspeci 
any  similar  art  Calendar  yet  issued,  and  s 
no  advertising  appears  on  the  face  of  the  sh 
it  may  be  hung  up  anywhere  in  the  home, 
consists  of  six  sheets,  ioj4xr4#  inches 
size,  beautifully  lithographed  in  twelve  col 
on  fine  embossed  paper.  TJic  sheets  arc  1 
together  with  white  satin  ribbon. 

I  The  sketches  arc  the  work  of  John  Cas 
the  well  known  artist,  and  arc  of  the  m 
attractive  character.  Cupid  is  a  promin 
figure  in  all  of  the  sketches,  his  match-mak 
propensities  being  charmingly  brought  out 
each.  The  sheet  for  January  and  Febru: 
shows  a  young  couple  stopping  while  1 
sleighing  to  lift  Cupid,  in  out  of  the  sn< 
March  and  April  shows  a  young  artist  gazi 
enraptured  upon  the  fair  one  whose  portrait 
is  painting.  Cupid  holds  the  palette,  a  m 
chicvous  smile  on  his  face  the  while.  On  1 
May  and  June  sheet  a  youth  and  young  dam 
sit  side  by  side  in  a  birch  canoe.  Cup 
paddle  in  hand,  is  furnishing  the  moti 
power.  July  and  August  shows  a  pair 
lovers  in  steamer  chairs  on  board  ship.  Th 

The  Phonograph  should  be  a  feature  ol 
Lodge  work  throughout  the  country.  One  ol 
the  difficulties  in  successfully  conducting  secret 
societies  and  similar  Omani™!, one  i.  ..  . 



Beginning  with  the  January  issue,  the  adver- 

cs  and  similar  organizations  is  the  find- 



A  Jobber  recently  related  to  us  an  experience 
he  bad  with  a  Brooklyn  Dealer  which  will 
show  to  many  Dealers  in  Edison  Phonographs 
why  they  do  not  make  a  great  success  in  sell¬ 
ing  these  goods.  Like  many  other  Dealers,  the 
Brooklyn  man  bought  a  few  machines  and  a 
small  stock  of  Records.  He  ordered  in  a 
small  way  from  time  to  time,  and  finally  said 
to  the  salesman  of  the  jobbing  house:  “I  do 
not  seem  to  make  much  of  a  success  of  this 
business  and  think  that  I  shall  give,  it  up 
entirely.”  The  salesman  replied :  “Unless  you 
conduct  your  business  in  a  different  manner 
than  you  arc  doing,  I  agree  with  you  that  it 
will  be  better  to  give  .it  up  entirely.  Unless 
you  feel  able  to  put  in  a  larger  .stock  and 
carry  a  complete  line  of  Records,  it  is  really 
hardly  worth  while  trying  to  make  much  of  a 
success  of  it.”  The  Dealer  asked  a  number  of 
questions  and  then  agreed  to  think  the  matter 
over.  The  outcome  of  the  conversation  was  an 
order  to  put  in  every  Record  in  the  entire 
catalogue  and  a  larger  supply  of  machines. 
In  telling  of  this  Dealer’s  experience,  the  Job- 
ber  said  that  the  Dealer  is  now  doing  one  o i 
the  best  businesses  of  anyone  in  the  line  in 
Brooklyn.  He  carries  a  complete  stock  at  all 
times,  and  his  customers  arc  sure  of  find¬ 
ing  what  they  want  when  they  enter  the  place. 
This  experience  is  the  same  as  many  Dealers 
throughout  the  country  have  had.  They  buy 
one,  two  or  three  machines  and  two  or  three 
hundred  Records,  and  endeavor  with  this  out¬ 
fit  to  carry  on  a  Phonograph  business.  It  is 
an  even  chance  that  when  they  arc  asked  for 
a  certain  Record  they  dp  not  have  it  in  stock 
and  if  they  get  it  at  all  they  arc  compelled  to 
send  to  their  Jobber  somc  distancc  away,  occa¬ 
sioning  a  loss  of  time,  or,  in  many  instances, 
failing  to  make  a  sale  at  all.  The  successful 
Dealers  in  this  line  to-day  are  those  who  carry  • 
the  entire  stock  of  Records  as  shown  in  the 
catalogue.  All  Dealers,  like  the  Dealer  in 
Brooklyn,  would  do  well  to  think  this  matter 

anyone  to  operate  without  injuring  it.  Our 
lists  of  Records  includes  numbers  of  airs 
which  arc  popular  among  young  men. 
Altogether  the  Phonograph  is  an  ideal  instru¬ 
ment  for  Young  Men’s  Christian  Associations, 
and  every  Dealer  should 1  make  every  reasonable 


Dealers  would  do  well  at  this  time  to  look 
over  their  stock  of  Phonographs  and  Records 
and  make  up  an  order  so  as  to  have  a  full 
supply  of  both  in  tiie  holiday  season.  The 

demand  for  Edison  goods  is  greater  at  the 
holiday  season  than  at  any  other  time  in  the 
year,  and  Dealers  who  do  not  have  a  large 
stock  on  hand  fail  to  get  the  business.  There 
is  no  risk  whatever  in  stocking  up  in  this 
manner,  for  prices  arc  not  to  be  changed  and 
our  goods  will-  be  just  as  saleable  in  Janu¬ 
ary  and  February  as  in  December.  It  will 
only  mean  a  little  more  outlay  of  money  in 
anticipation  of  business,  but  it  cannot  fail  to 


Ilscn  &  Company,  Jobbers  at  Cincinnati,  rc* 
port  a  similar  experience  with  advertising 

a  fair  ns  was  written  about  last  month  by 
H.  E.  Sidles  Cycle  Company,  of  Lincoln,  Neb. 
Ilscn  &  Company  made  an  exhibit  at  a  recent 
fair  in  Cincinnati  and  they  state  that  after  the 
close  each  night  they  purposely  looked  around 
to  see  whether  or  not  circulars  given  out  by 
them  had  been  kept  or  thrown  away.  They 
were  able  to  find  very  few  of  them,  showing 
that  in  nearly  every  case  the  recipient  of  these 
folders  and  cards  took  them  away,  although 
the  floor  was'  strewn  with  printed  matter  of 
almost  every  other  exhibit. 

GET  AFTER  THE  Y.  M.  C.  A.’S. 

In  every  city  of  size  in  the  country  there  is 
a  Young  Men's  Christian  Association.  Every 
such  association  is  constantly  devising  means 
of  amusement  for  its  members  and  those  who 
frequent  the  rooms' of  its  buildings.  Every 
such  association,  therefore,  should  be  ready 
to  meet  a  Dealer  half  way  in  an  effort  to  sell 
it  a  Phonograph  and  a  supply  of  Records.  Of 
all  musical  devices  that  might  be  placed  in  a 
building  of  this  kind,  the  Phonograph  is  un¬ 
questionably  one  of  the  most  popular.  Its 

We  have  received  a  supply  of  Binders  for 
the  Ediso^t  Phonograph  Monthly  and  will 

lettered  with  the  name  of  the*  publication. 
They  will  hold  copies  for  one  year. 


Lacona,  Iowa,  Oct.  io,  1903. . 

I  have  just  received  your  October  1st  list 
of  Suspended  Dealers.  It  is  a  pleasure  to  do 
hncttiAcc  *>  "'1’~ - ' possible 


nslNa’  ITSELF. 

I  lie  plan  of  getting  out  cards,  folders,  etc.,  I  am  the  Phonograph,  without  tcetli  or  tongue 
showing  the  list  of  nfcw  Records  each  month  is  I  am  not  very  old  nor  yet  very  y 
steadily  on  the  increase.  In  past  issues  we  have  Still  I  sing  any  song  that  ever  was 
given  the  names  of  several  Jobbers  who  have  And  I  speak  every  language  under 
done  this  for  some  time.  We  have  this  month 

received  copies  of  these  lists  from  R.  S.  Wil-  You  whistle  or  sing,  you  may  v 

liams  &  Sons  Co.,  Ltd.,  Toronto,  Canada;  And  you  get  it  all  back  in  my  reply ; 

Penn  Phonograph  Co.,  Philadelphia,  and  Grin-  Whatever. the  message  you  give  tc 

ncll  Bros.,  Detroit,  Mich.  The  folder  issued  Returned  again  each  word  will  be. 
by  R.  S.  Williams  &  Sons  Co.  is  most  atlrac-  ,rl  ,  , 

tivcly  printed  in  red  and  black  ink  on  coated  1  lc  rus  1  0  tbe  nvcr’  the  ocean’s  roi 
paper.  The  front  page  shows  a  picture  of  the  Tbc  surScs  thundering  on  the  shore 

two  little  girls  “Looking  for  the  Band,”  and  P,e  cry  of  man’  or  beast>  or  bird. 

below  the  picture  the  following  neat  phrase  is  0r  any  sollnd  tbat  cvcr  was  heard, 

printed  in  imitation  of  handwriting;  U  g;,cn  ,0  .  . 

Tiie  land  that  with  wires  has  girdled 
Is  tiie  glorious  land  that  gave  ME 
And  I  love  to  warble  the  musical  b: 

Copies  of  newspapers  containing  advertise-  AMONG  Tl 

inciHs  of  Edison  goods  have  been  received  The  Waco  Elcctrk 
from  the  Penn  Phonograph  Co.,  Philadelphia;  Texas,  has  been  sue 
J.  W.  Jenkins’  Sons  Music  Co.,  Kansas  City,  Hobson  Electric  Co., 
Mo. ;  the  Ray  Co.,  New  Orleans ;  W.  J.  Dcvall,  225  Elm  street,  Dalla 

Pittsfield,  Mass.;  R.  S.  Williams  &  Sons  Co.,  house  at  Houston. 

Toronto,  Canada;  P.  A.  Powers,  Buffalo,  N.  The  Vim  Co,,  of 
Y.;  Graves  &  Co.'s  Music  Store,  Portland,  branch  house  at  704  ’ 

Specimens  of  advertising  literature  exploit¬ 
ing  Edison  goods  have  been  received  from  Mc- 
Grcal  Bros.,  Milwaukee,  Wis.;  Eastern  Talk¬ 
ing  Machine  Co.,  Boston;  George  E.  Buss, 
New  Philadelphia,  Ohio;  Newark  Phonograph 
Co.,  Newark,  N.  J. ;  Prospect  Phonograph  Co.,  j 
.Cambridge,  Mass. 


Electric  Supply  Co.,  of  Waco., 
ccn  succeeded  by  the  Duncan- 
ric  Co.,  who  have  removed  to 
t,  Dallas,  Texas,  with  a  branch 

house  at  Houston. 

The  Vim  Co.,  of  Chicago,  has  opcncc 
branch  house  at  704  West  Walnut  street,  ] 
Moines,  Iowa. 

The  Ray  Co.  branch  at  Atlanta,  Ga.,  ! 


Victor  II.  Rapkc,  of  i66r  Second  avenue, 
New  York,  in  another  column,  advertises  a  new 
style  of  clamp  horn  crane  for  use  with  horns  as 
large  as  thirty-six  inches  and  having  20J4  inch 

EDISON'S  LATEST.  sary  to  have  a  stall 

P  Stands  for  Phonograph  of  Edison's  make.  The  cut  in  the  advc 

H  Stands  for  Him  who  will  no  other  take.  the  crane  clamps  to  a 

0  Stands  for  Orders  which  exceed  the  supply,  the  smallest  styles. 

N  Stands  for  Natural  Tone  of  Records  you  buy.  ^  _ 

O  Stands  for  Others  of  inferior  kind.  '  WILL  AID  HI 

G  Stands  for.  “Gem,”  not  left  behind.  __  w  n 

R  Stands  for  Records,  the  best  in  the  land.  5  4  v\  est  u 

A  Stands  for  Artists  in  Edison  Band.  Since  I  became  a 

F  Stands  for  People  who  own  a  Machine.  National  Phonograp 

H  Stands  for  Happiness  there  to  be  seen.  ago  I  have  been  qui 

An  advertisement  used  by  the  Phonograph 
•  Exchange,  Albert  Hall,  Commercial  Road,  a^^ock^d*, 
Portsmouth,  England.  every  respect. 


A  Joy  at  Home,  tih-  EDISON 


“A  JOY  AT  HOME.”  , 

The  use  of  half  page  copy  makes  it  pos¬ 
sible  to  present  a  longer  argument  than  usual 
in  the  November  advertising  of  this  Com¬ 
pany.  It  also  introduces  a  somewhat  new 
style  of  illustration.  So  charming  a  child 
as  here  shown  could  not  be  otherwise  than 
"A  Joy  at  Home”;  a  phrase  that  applies 
equally  well  to  the  Phonograph.  The  medi¬ 
ums  used  in  November  were : 

Argosy,  Atlantic,  Bookman,  Colliers’,  Cen¬ 
tury,  Craftsman,  Current  Literature,  Every¬ 
body’s,  Four  Track,  Harper's  Monthly,  In¬ 
dependent,  Life,  Lippincott’s,  McClure’s, 
Munscy’s,  Metropolitan,  Musical  Record  & 
Review,  National  Magazine,  Outdoor  Life, 
Outlook,  Pearson’s,  Review  of  Reviews, 
Saturday  Evening  Post,  St.  Nicholas,  * 
Strand,  Success,  Scribner’s,  Smart  Set, 
Town  Topics,  World’s  Work. 



Malden — A.  T.  FULLER. 

New  Bedfobd— II.  B.  DeWOLFF. 

is  City— THE  WITTMANN  CO. 

:oln — THE  WITTMANN  CO. 



antic  City— SAMUEL  D.  WOLF,  3 

Newark— R.  L.  CORWIN. 
Paterson-CHAS.  H.  KELLY,  25  N.  Main  st. 

:d  Park— GEO.  H.  TYRRELL. 


way,  also  Philadelphia,  Pa, 

R.  H.  INGERSOLL  &  BRO.,  1 

W.  L.  ISAACS,  1 14  Fultor 
S.  LEMBURG  &  CO.,  194 
J.  McELLYNNE,  202  Bros 
F.  M.  PRESCOTT,  44  Bro 
Saratoga— W.  J.  TOTTEN. 

incinnati— J.  L.  ANDEM. 

llRicilsviLLE— F.  A.  MAZURIE. 


iiiladecphia-A.^R.  CASSIDY,  27S3  I 

SHEBLE,  604  Chest 
LIPPARD,  615  Wylie  avenue 

Jobbers  and  Dealers  are  asked  to  co-operate  with  us,  FOR  OUR  MUTUAL  dOOD, 






Bells  of  Brass.  Bodies  of  Steel. 

Outside  Covered  with  Black  Silky  Cloth.  . 
Inside  Japanned. 

No  Counter  Vibration.  No  Rattle. 

All  Absorbed  by  Cloth  Covering. 

Don’t  be  deceived,  but  get  the  best  made.  , 

Write  for.  information  and  prices  on  the 

Most  Popular  Horn  Produced 

Dealers  write  for  Discounts  and  Sample. 
Direct  all  communications  to  Lafayette  House. 
Send  to  us  also  for' the  famous  booh, 

PRICE,  $1.00. 



Jobbers  of  Phonograph. Supplies, 


47  W.  5th  Street.  304  Main  Street.  199  S.  Illinois  Street 


New  England  Dealers 
in  Edison  Goods 





Edison  Phonographs, 
Records  and  (Supplies, 

We  are  exclusive  New  England  Distributers 


Distributers  Exclusively  of  Everything  for  ■ 
Talking'  Machines.  - 

177  Tremont  St, 

Boston,  Mass. 




IMPORTED  Weight  28  ozs.  30  inches  long  15  inch  Bell 


Peter  Bacigalupi,  Sole  Agent  U.  S.  A. 



Che  £.  01.  n.  handbook  of  the  Phonograph 

..  Instructions  for  making  Records. 



Interested  in  giving  their  customers  best  results  arc  invited  to  write  us  for 
•quotations  on 


Mega  {Paper)  Horns 

The  Horn  that  Made  us  Famous. 
Superior  to  any  metal  horn  made  in  purity, 
volume  and  absence  of  metallic  tones. 

Record  Cabinets 

"  MEGA  *’  u  •  j  • 


Writ*  for  Spkcial.Lkaki.rts 


>  Chambers  Street, 



71  Reade  Street, 


Phonograph  Monthly 



T>  ECORDS  listed  below  will  be  ready  for  shipment  as  near  January  ist,  1904, 
AV  as  possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  December 
15th,  will  be  shipped. 

January  Supplements  will  bear  the  date  of  January  ist,  and  will  be  for¬ 
warded  to  Jobbers  with  their  stock  order  for  Records. 

Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at  once,  to  insure 
iprompt  shipment  as  soon  as  Jobbers’  stock  is  received. 








Bedelia  Medley  Edison  Military  Band 

Introducing  " The  Maid  of  Timbucloo "By  the  Sycamore  Tree," 
and  ” Keep  on  A  Shining  Silv'ry  Moon" 

Under  the  Anheuser  Bush  '  Billy  Murray 

By  the  composer  of '  'Down  Where  the  Wurzburger  Flows,  ’  ’  waltz  song 
with  orchestra  accompaniment 

Keep  off  the  Grass  Vess  L.  Ossman 

Banjo  with  orchestra  accompaniment 
Nobody’s  Looking  but  the  Owl  and  the  Moon. 

Miss  Morgan  and  Mr.  Stanley 
Contralto  and  basso  duet 

The  Rooster  Dance  Edison  Symphony  Orchestra 

Characteristic  selection  from  ' '  The  Runaways'  ’ 

Peggy  Brady  Harry  MacDonough 

Waltz  song  from  "The  Isle  of  Spice"  with  orchestra  accompaniment 
Hickory  Bill  Talking  and  banjo  Leu  Spencer  and  Parke  Turner 
My  Dixie  Lou  Arthur  Collins 

Coon  hoe  song  with  orchestra  accompaniment 
The  Last  Rose  of  Summer  Comet  Boliumir  Kryl 

Like  a  Star  that  Falls  from  Heaven  Francklyn  Wallace 

Descriptive  song 

Dixie  Girl  Characteristic  march  and  two-step  Edison  Concert  Band 
An  Evening  Call  in  Jayville  Center  Harlan  and  Stanley 

Comic  Rube  singing  and  talking  male  duet 
Uncle  Sammy  March  j;  Frank  Hopkins 

Xylophone  with  orchestra  accompaniment 
The  New  Colonial  March  Edison  Military  Band 

What  Would  the  Neighbors  Say  Comic  male  duet  Collins  and  Harlan 

8589  Sukey  Sue  Harry  MacDonough 

Coon  love  song  with  oicheslra  accompaniment 

8590  Little  Dolly  Driftwood  Byron  G.  Harlan 

Descriptive  song  by.  the  composer  of  "  Anona,  "with  orchestra  accompaniment 

S591  Come  Ye  Disconsolate  Organ  effect,  mandolin  Samuel  Siegel 

8592  Celia  Coon  love  song  with  orchestra  accompaniment  Arthur  Collins 

8593  The  Whistling  Bowery  Boy  Song  with  whistling  S.  H.  Dudley 

S594  The  Banjo  Evangelist  •  Len  Spencer  and  Parke  Hunter 

Comic  talking  selection,  introducing  banjo 

8595  Pretty  as  a  Butterfly  Albert  Benzler 

(Bobby  Newcomb's  song  and  dance )  Bells  with  orchestra  accompaniment 

8596  Felice  (Canzonetta)  Edison  Symphony  Orchestra 

8597  Mary  Ellen  Billy  Murray 

Irish  coon  serenade  with  orchestra  accompaniment 

8598  Two  of  Us  John  Hazel  and  Frank  S.  Seltzer 

Cornet  duet  accompanied  by  the  Edison  Military  Band  ' 

12913  Malkes  Comic  Hebrew  song  Frank  Seiden 

12914  Dem  Rehens  choclimes  Comic  Hebrew  song  Frank  Seiden 

Edison  Gold  Moulded  Records  are  made  only  in  Standard  size.  Both  Standard 
-and  Concert  Records  may  be  ordered  from  this  list.  Order  by  Number,  not  title. 
-If  Concert  Records  are  wanted,  give  the  number  and  letter  C.  ! 



An  incident  occurred  in  New  York  City  on 
November  4th  which  furnished  an  excellent 
means  of  comparing  the  popularity  of  two 
companies  manufacturing  and  selling  cylin¬ 
drical  Records,  one  of  which  is  the  National 
Phonograph  Company.  A  New  York  jobbing 
firm  failed  some  time  ago,  and  its  stock  of  all 

offered  for  sale  on  the  date  mentioned.  In 
the  stock  was  a  large  number  of  Edison  Rec- 


One  of  our  Western  Jobbers  relates  an  in¬ 
cident  that  is  amusing  as  showing  the  stature 
of  some  men.  For  the  purpose  of  telling  the 
story  we  will  say  that  the  Jobber’s  name  is 
Mack.  The  list  of  our  Jobbers  will  not  show 
such  a  name,  but  real  names  are  not  neces¬ 
sary  for  the  purpose.  Mr.  Mack  was  selling 
the  “stecn  cent”  records.  One  day  his  stenog¬ 
rapher  answered  a  telephone  call  and  a  male 



OF  RECORDS.  The  Phonograph  Art  Calendar  for  1904 

For  the  benefit  of  those  Dealers  who  have  now  ready.  It  was  described  in  these  coin 
not  been  able  to  find  a  satisfactory  way  of  last  month,  and  is,  we  believe,  quite  as  cfTcc 
keeping  a  stock  of  Records,  we  would  like  to  tivo  as  any  similar  calendar  yet  issued, 
comment  upon  the  plan  adopted  by  Victor  H.  think  that  it  will  be  an  excellent  souvenir 



“I  would  like  to  tell  you  about  a  matt  from 
Germany,  who  came  in  our  store  a  few  days 
ago,  and  bad  us  put  a  Record  on  tile  Home 
Phonograph  for  him,"  said  A.  R.  Ingram, 
manager  for  the  Ray  Co.,  in  Cleveland,  O. 
"When  the  machine  was  started  the  reproduc¬ 
tion  was  that  of  a  dog  barking  and  howling; 
the  gentleman  explained  to  us  that  it  was  a 
Record  made  by  his  dog  in  Germany — a  dog  in 
Germany,  barking  in  the  United  States.  This 
man  purchased  a  Home  Phonograph,  one  dozen 
blank  Records,  Recording  Horn,  thirty-six  inch 
Amplifying  Horn,  just  for  the  purposed"  mak¬ 
ing  Records.  He  has  an  Edison  Phonograph 
at  his  home  in  Germany,  and  gave  the  one  he 
purchased  of  us  to  his  daughter  here  in  this 
oily.  His  wife’s  mother  lives  with  the  daugh¬ 
ter,  and  this  old  lady  makes  Records  here 
and  sends  them  to  her  grandchildren  in  Ger¬ 
many,  where  they  arc  reproduced  on  an  Edi¬ 
son  Phonograph,  making  the  interesting  com-, 
bination  of  a  grandmother  in  the  United 
States  talking  to  grandchildren  in  Germany.” 


^  A  Dealer  at  Mattcawan,  N.  Y„  states  that 

his  house  in  order  that  he  may  be  at  once 
informed  when  the  new  Edison  Phonograph 
Records  arrive  each  month.  He  is  an  cn- 


The  out-of-town  Jobbers  who  called  at  out 
New  York  oflice  during  the  past  month  were; 
G.  L.  Ackerman,  of  Ackerman  &  Co.,  Scranton, 
Pa.;  N.  D.  Griffin,  of  the  American  Phono¬ 
graph  Co.,  Glovcrsville,  N.  Y.;  William  Wer¬ 
ner,  Easton,  Pa.;  W.  O.  Pardee,  of  Pardec- 
Ellenberger  Co.,  New  Haven,  Conn.;  Mr, 
Caulkins,  of  the  Caulkins  &  Post  Co.,  Mid¬ 
dletown,  Conn. ;  Mr.  Williams,  of  the  Western 
Electric  Co.,  Philadelphia;  Mr.  Babson,  of  the 
Talking  Machine  Co.,  Chicago;  James  K. 
O'Dca,  Paterson,  N.  J. 


The  following  Dealers  have  been  placed 
upon  our  Suspended  List  during  the  past 
month,  and  the  trade  is  warned  against  selling 
them  Edison  goods  of  any  description 

Hopkins-Scars  Co.,  or  Hopkins  Bros.  Com¬ 
pany,  Des  Moines,  Iowa. 

E.  M.  Gowenlock,  Clay  Centre,  Kansas. 
^Marvin  A.  Cote,  Saratoga  Springs,  New 

Bentley  &  Craig,  Boulder,  Colorado. 

Osborn  Gillette,  or  the  Boston  Jewelry  Com¬ 
pany,  L.  F.  Maloney,  Manager,  Woburn,  Mass. 

Finch  &  Halm,  Schenectady  and  Albany, 
New  York. 

F.  A.  McMastcr  &  Co.,  Nashua,  N.  H. 

concerning  a  window  display  made  by  the 


i  the  following  December  publ: 
s,  Argosy,  Atlantic,  Bookman, 
entury,  Collier’s,  Country  Life, 
urrent  Literature,  Everybody' 
ream,  Four-Track  News, 

Life,  Lippincott’s,  Metr 
’s,  National  Magazine,  News  I 
mcisco,  Outing,  Pearson's,  Re 
Saturday  Evening  Post,  St 
Set,  Strand,  Success,  Sunset 
World’s  Work. 

publicity  should  have  been  c 


♦Clay  Centre— E.  M.  GOWENLOCK. 

Malden — A.  T.  FULLER. 

New  Bedford— H.  B.  DkWOLFF. 
♦Woburn- OSBORN  GILLETTE/,  or  Trf 


Bedford  Park— GEO.  H.  TYRRELL. 
Hobart— F.  H.  MARSHALL. 

'  Nf.wYork  City-A,  T.  ARMSTRONG,  or 

R.  -Li  CORWIN,  also  Newark,  N.  J. 

LOWENTHAL,  S3  Nassau  Street. 

HAWTHORNE  &  SHEBLE,  297  Broad¬ 
way,  also  Philadelphia,  Pa. 

;  '  R.  H,'INGERSOLL.&  BRO.,  67  Cort- 

W,  L.  ISAACS, .114  Fultoo  street, 

-  Si  LEhlBURO-  &  CO.,  194  Broadway. 

J.  McELLYNNE,  202  Broadway. 
RICHARD  PEASE,  44  W.  i3zd  St. 

F.  M.  PRESCOTT,  44  Broad  street. 
Saratoga— Wr  J. ..TOTTEN.  •  ■ 

•Saratoga  Springs— MARVIN  A.  COTE. 

I  Cincinnati— J.  L.  ANDEM. 
Srr.iNGFiEi.D-D.  &  M.  VANDERPOOL. 
Uhriciisville — F.  A.  MAZURIE. 

Paterson-CHAS.  H.  KELLY,  25  N.  Main  st  Pittsburg— A.  LIPPARD,  615  Wyhe  a\ 
West  Hoboken— EMIL  HOLLANDER,  or  lit  allt4 


PHONOGRAPH  CO.,  619  Spring  street.  I  Providence-F.  P.  MOORE. 

Jobbers  and  Dealers  are  asked  to  co-operate  with  us,  FOR  OUR  MUTUAL  G 



Phonograph  Monthly 

The  National  Phonograph  Co., 


Still  Crowded  with  Record  Business .  1 

Advance  List  of  Edison  Gold  Moulded 

Records  for  February .  s 

Death  of  Judge  Hayes .  5 

New  Headquarters  of  the  National  Phono¬ 
graph  Co.,  Ltd.,  London,  England .  z 

Of  General  Interest . 

A  Way  To  Learn  a  Popular  Song.., 

Child’s  Cries  Sold  a  Phonograph . 

An  Unusual  Caller . 

Names  of  “Out  of  Business”  Di 
Wanted . . : . 

Record  Suggestions  Gladly  Received . 

A  Tribute . ..... 

Educators  Approve  Language  Courses  with 

Omitted  British  Selection... 

Trade  Novelties . 

Neat  Device  for  Use  wit 

Dealers’  Advertising .  13 

January  Advertising .  13 

Suspended  List,  January  I,  1904 . •'  *4 

Jobbers  of  Edison  Phonographs  and  Records  15 

Notwithstanding  the  reduction  in  price  of 
another  make  of  cylindrical  record,  which  the 
trade  might  naturally  expect  would  afTcct  the 
sale  of  Edison  Gold  Moulded  Records,  the 
factory  of  the  National  Phonograph  Company, 
at  Orange,  N.  J.,  has  never  made  so  many 
Records  as  at  the  present  time.  Our  Record 
plant  is  being  run  day  and  night,  with  two 
entirely  different  forces  of  hands,  and  in  spite 

out  Records  as  fast  as  orders  come  in.  We 
have  but  one  plant  in  this  country,  and  cannot 
get  any  more  goods  out  of  it  no  matter  what 
the  inducement  might  be.  The  demand  for 
Edison  goods  is  always  greatest  at  this  time 
of  the  year,  but  in  no  previous  year  has  such 
a  demand  been  made  upon  the  factory.  It  is 
greater  now  because  our  manufacturing  facili- 

for  good  and  cheap  pianos;  good  typewriters 
and  low-priced  imitations.  If  the  Edison  Gold 
Moulded  Record  had  not  proved  its  superiority 
there  would  have  been  no  reason  for  cutting 
the  price  of  the  competing  record.  No  pianu- 
facturcr  doing  a  good  business  cuts  the  price 
of  his  goods  in  half;  he  would  only  do  it 
under  compulsion,  and  to  hold  business  or  get 
back  a  losing  one.  The  reduction  in  price  was 
an  admission  of  Edison  superiority.  If  the 
Edison  Gold  Moulded  Record  was  then  super¬ 
ior  it  is  now  much  more  so,  for  greater  pains 
arc  being  taken  and  no  expense  spared  to 
improve  the  latter.  No  cylindrical  Records 


401  S 





_  Jobbers  will  confer  a  favor  npon  our  Adver¬ 
tising  Department  if  they  will  at  least  onco  or 
twice  in  each  year  go  over  the  list  of  their 
Sub-Dealers  and  advise  us  of  any  names  that 
ihould  be  taken  from  our  mailing  list.  Dealers 
vill  go  out  of  business  and  we  do  not  desire 
o  continue  mailing  them  literature  when  they 
lave  no  further  use  for  it.  A  little  attention 
o  a  matter  of  this  kind  will  be  appreciated 
ly  our  Advertising  Department. 


The  trade  is  hereby  advised  that  printed 
orms  Nos.  414,  418  and  428  are  out  of  print 
nd  cannot  be  supplied  in  any  quantity. 

■omments'oby  ^R™  °d  S,1C,etS  8‘vins  ,he 


Occasionally  we  receive  letter  fror 
ber  or  a  Dealer  offering  suggestions 
ing  the  making  of  a  Record  or  the  li 
a  certain  musical  composition  among  c 
ords.  These  are  always  referred  to  oui 
Department  and  receive  due  consh 
Tlie  fact  may  not  be  generally  knowi 
trade,  but  we  shall  be  glad  to  rcccivi 
time  suggestions  that  Dealers  may 
send  in.  Such  will  be  carefully  coi 
by  our  Record  Department.  Wc  may 
able  to  follow  all  of  them,  but  such  sug 
may  result  in  very  decided  benefit  to  til 
trade.  We  are,  therefore,  glad  at  all  I 
hear  from  our  Dealers  on  such  matte 



fc  for  His 
a  popular 

t,  the  first 

i  pathetic 
Do  no  ugh. 
:tiry  Buck 

vostep  air 

r,  Why 

in  friend. 

oon  duet  by  Collins  and  Harlan.  TJiis  Recot 

-  ;  -..icle  Wilii  orchestra  accoiiipaniuici 

and  with  No.  8608  nre  the  tin  t  Reeu  ds  cv 
made  at  the  Edison  Laboratory  with  such  a 
companiment.  “I  Ain't  Got  No  'rime"  is  a 
excellent  Record  and  will  attract  more  the 
ordinary  attention.  Mr.  Collins  sings  the  a 
and  at  each  pause  Mr.  Harlan  breaks  in  wit 
a  funny  remark.  The  chorus  is  then  sung  t 
?  duct.  Felix  F.  Feist  wrote  the  words  an 
fed  S.  Barron  the  music  of  this  song. 

No.  8(132,  "Girlish  Dreams,"  is  a  bell  sol 
by  Albert  Render,  with  orchestra  nccompan 
ment.  l  lte  air  is  pretty.  Mr.  Bcnzlcr  plaj 
n  perfectly,  and  the  orclicstra  music  adds  to  tli 
attractiveness  of  tile  Record.  This  coinpositio 
was  written  by  E.  Holst. 

No.  88m,  ''Daughter  of  Love  Waltz,”  is . 
fine  Record  by  the  Edison  Military  Band.  It 
music  is  very  attractive  and  the  band  cxccutioi 
could  not  be  better.  It  was  recorded  at  slot 
tempo  for  dancing.  The  music  is  by  C.  W 




One  of  the  most  enthusiastic  Dealers  in 
Edison  Phonographs  and  Records  is  the  Kcely 
Phonograph  Co.,  H.  P.  Keely,  manager,  fiiofl 
Penn  avenue,  Pittsburgh,  Pa.  Mr.  Kcely 

chines  or  records  if  by  any  means  lie  can  avoid 
it.  Edison^goods  have  not  Dealers  more  loyal 

advertising  'is  a  rubber  stamp  with  which  lie 
prints  the  following  on  all  his  mail  matter: 

Soc  each,  $5.00  Doz. 

- Records  (Indestructible) 

asc  each,  $3.00  Doz. 

-  Records,  X  P 

If  you  cannot  duy  coop  ones. 

Hard  Brittle  and  Easily  Broken  Super 

We  asked  Mr.  Keely  if  lie  objected  to  a  men¬ 
tion  of  his  rubber  stamp  in  these  columns 
and  received  the  following  characteristic  let- 

Mr.  Kcely’s  reference  to  selling  disk  records 
at  one  cent  an  inch  is  an  actual  fact  of  almost 
daily  occurrence.  When  asked  the  price  of 
disk  records  lie  replies:  “One  cent  an  inch," 
[  and  actually  sells  them  for  seven  or  ten  cents, 
according  to  diameter.  Another  of  his' unique 
methods  of  advertising  is  to  announce  a  sale 
of  the  cheap  cylindrical  records  at  ten  cents  a 
dozen,  and  lie  carries  out  his  promise.  He 
had  been  holding  a  sale  of  this  kind  one  day 
each  week  and  disposing  of  cheap  cylindrical 
records  at  twenty-five  cents  a  dozen.  The 
manager  of  the  branch  store  of  tile  manu¬ 
facturers  of  these  records  was  skeptical  con¬ 
cerning  the  sales  and  sent  a  boy  with  twenty- 
five  cents  to  the  Kcely  store  to  buy  a  dozen. 
The  boy  returned  with  the  dozen  records  and 
fifteen  cents  in  change,  saying:  "They’re  sell¬ 
ing  them  for  ten  cents  a  dozen  to-day.”  With 
all  this  Mr.  Kcely  is  a  staunch  upholder  of  the 
Edison  Agreement  and  prices. 

‘‘Y°iU  T3?  d<\l>cni?  we  will,  co-operate  with 
your  text  to  the  letter.”— Pierce  &  Quinn. 
North  port,  Wash.  U  h 


sec  that  none  of  these  firms  get  Edison  goods 
from  ns  at  less  than  contract  price.”— Fulton 
Mercantile  Co.,  V emit  ale,  Minn. 

"You  can  depend  on  me  keeping  up  the 
goods  °o  *  E‘,)IS0"  fi^0(ls  and  nol^  selling  any 

and  hope  to  scl|Eabout  one  thousand 'Records 
during  the  holidays.  I  do  think  Edison  Rec¬ 
ords  arc  getting  better  all  the  time.  It  is  im¬ 
possible  to  sell  - goods  here.” — Albert 

Palmer,  Garrett,  Ini. 

“We  have  no  time  or  place  in  our  store  for 
anything  but  the  'Edison',  in  the  talking  ma¬ 
chine  line.  Price  cutters  have  no  right  to 
live  (commercially),  and  tve  will  do  all  we  can 
to  kill  them  and  the  'stecn  cent’  records.”— 
Hoovcn  Novelty  M/s.  Co.,  Hazleton,  Pa. 

“w«  have  had  some  little  experience  lately 


C.  J.  Hcppe  &  Son,  of  Philadelphia,  write: 
*'A.  Bonanzo,  one  of  the  leading  structural 
engineers  of  the  country,  who  is  at  the  same 
time  an  authority  on  good  music,  considers 
Edison  Record  No.  &m  Ballet  Music,  Ma¬ 
thias  Sandorph,  with  Clarinet  Solo,  the  most 
wonderful  reproduction  of  a  wood  wind  in- 

these  records  yet,  and  may  decide  soon  to  g 
them  away,  as  they  will  not  sell,  and  our  ro 
is  valuable.  We  enjoy  the  Edison  goods  v 
much  ourselves,  and  only  wish  we  had  su 

.1  |»  a  pleasure  to  acal  with  a  house  that 
five*  uMo  what  tt^  publishes,  and  that  is  what 

suspend' d^t'l ’’J" liltc  10  scc  the  Dealers 
We  arc  Edison  people  from  the  word  go,  and 
hope  to  do  more  in  the  future  with  your 
go-ids." — Prank  IP.  Thomas,  Albany,  N.  Y. 

“Am  glad  to  see  that  you  keep  up  the  price 
on  Records.  I  can  get  .fifty  cents  just  as  easy 


Samuel  Briggs,  Jr.,  a  boy  living  on  Stacy 
street,  Burlington,  N.  J.,  has  constructed  a  toy 
theatre  that  excites  the  envy  of  his  young 
friends  and  the  marvel  of  older  acquaintances. 
The  miniature  stage  is  two  feet  deep,  two  feet 
high  and  three  feet  wide,  and  is  so  arranged' 
"'?«  *,l«  scenes  may  be  easily  and  quickly 
shifted  behind  an  automatically  rolling  curtain. 
1  lie  ingenious  young  owner  has  made  up  scen¬ 
ery  for  the  different  acts  which  lie  presents. 
The  backgrounds  and  landscapes  are  clipped 
from  show  posters,  while  paper  or  wax  figures 
represent  the  actors.  The  plavs  range  from 
the  minstrel  to  the  drama,  the  illustrations 
showing  scenes  from  Dumont’s  Minstrels  and 

good  music  when  we  hear  it  and  do  our  trade." 
—Hammett  Sr  Cook,  Philadelphia,  Pa. 

*'I  for  one  will  not  sell  any  of  your  apparatus 
to  any  of  the  Suspended  List  or  to  customers 
for  less  than  the  list  prices,  as  I  think  they 
arc  fully  worth  all  you  ask  for  them.  I  have 
as  good  a  chance  for  as  many  sales  as  any  of 


No.  12S39,  ‘‘Atild  Lang  Syne,”  by  Thomas 
Reid,  was  omitted  from  the  list  of  British 
Records  issued  in  December.  We  have  moulds 
of  this  Record  and  can  fill  orders  for  it. 

your  authorized  Dealers  under  your  rules  and 
regulations,  and  when  I  get  so  I  can’t  comply 
with  these  I  will  resign  from  the  business.”— 
Joshua  Boss,  Liberty,  R.  I. 

“I  talk  National  goods  forever;  in  fact,  they 

•We  opened  up  our  Edison  Phonograph  D 
partment  quite  recently,  and  both  the  sale  - 
tile  apparatus  and  Records  for  same  has  bci 
more  than  satisfactory  to  us.  The  only  lliii 

pany,  and  said  that  he  desired  to  purchase  a 
good  machine  for  his  personal  use.  He  there¬ 
fore  bought  an  Edison  Phonograph. 


"There  are  numerous  imitations,  with  many 
claims  of  superiority,  but  there  Is  no  other  ' 
.  Record  mode  that  equals  the  genuine  Edison, 
for  perfect  tonal  qualities.”—  From  a  Holiday 



There  is  a  law  in  Lake  County,  Illinois, 
against  chasing  the  rabbit  out  of  his  warm 
burrow  or  brush  heap  by  means  of  the  squeak¬ 
ing  ferret.  The  Chicago  Tribune  of  Decem¬ 
ber  13,  contained  an  article  tilling  at  length 
how  a  hunter  gets  around  the  law  by  means 
of  a  Phonograph.  He  made  a  Record  of  a 
squeaking  ferret  and  with  it  succeeds  in 
'frightening  the  rabbits  as  much  as  with  the 
real  article.  The  squire  who  was  asked  to  ar¬ 
rest  the  offender  refused  and  reasoned  thus: 
Suppose  a  gang  of  men  should  surround  your 

house,  and  hoot,  and  yell,  and  hammer  on 
the  doors  until  you  ran  out  in  a  fright  and 
|  then  robbed  your  house.  That  would  be  riot 
and  robbery.  But  suppose  some  one  should 
load  up  a  Phonograph  with  these  yells,  and 
hoots,  and  cries,  and  set  the  machine  outside 
your  house  some  night  and  turn  it  loose— 
you  couldn’t  arrest  any  one  for  riot,  could 
you?  It  would  be  a  practical  joke,  wouldn’t 
it?  And  no  judge  or  jury  could  hold  you  for 
a  practical  joke  played  on  a  rabbit,  could  it? 
Well,  I  guess  not.” 

In  the  meantime,  says  the  Tribune,  the  mere 
dog  who  “knows  his  master’s  voice”  is  en¬ 
tirely  passe  in  Lake  County,  Illinois. 


oulder-BENTLEY  &  CRAIG. 


iy  Centre— E.  M.  GOWENLOCK. 



wrknce— LORD  &  CO.,  314 
E.O.  MOSHER,  420  Essex: 
—-A.  T.  FULLER. 

dford — H.  B.  DkWOLFF. 

.den-A.  T.  FULLER. 
v  Bedford— H.  B.  Dp.W(._.  .. 
lurrn— OSBORN  GILLETTE,  or  Til 

nsas  City— THE  WITTMANN  CO. 
jcoln— THE  WITTMANN  CO. 


-f.  aemcMasterr&  CO. 

:  ClTY-isAMUELVb.  WOLF,  3 
-I.  WIGDOR.CjSn  Avenue  D. 

.AINFHH.D  — S.  W.  FRUCHT,  or  K. 

FRUCIIT;  also  New  York  City. 

1ST  II  ouokiIn — EM  I L  HOLLANDER,  or 
PHONOGRAPH  CO.,  r.19  Spring  street 

bany-FINCHN&VHAHN;  also  Schenec¬ 

word  Park— GEO.  H.  TYRRELL.  | 
:>  "Added  siace  last  Suspended  Li 


New  YoRK-Continued. 


VIIJ  SWITKY,  sod  Willis  Avenue. 
R.  L,  CORWIN;  also  Newark,  N.  J. 

LOWENTHAL,  83  Nassau  Street. 

*S.  \V.  FRUCIIT,  or  R.  FRUCHT,  7  Bar- 
clajr  st.,  or  68  Cortlandt  st.j,  also 
Plain  Held,  N.  J.  . 

*0.  HACKER,  2  Murray  street 
HAWTHORNE  &  SHEBLE.  297  Broad- 

iiAW  1  riUKiVb  &  blUSBLE.  2c 
-twt  YKJV  "Iso  Philadelphia,  Pa. 



M.  PRESCOTT,  4, 

tooa  SratNGS— MARVIN  A.  COTE. 
"Kctadv — FINCH  &  HAHN; 

n.n— D.  &  M.  VANDERPOOL. 


"  M.  VANDliltl'l 

'  R.  CASSIDY,  2783  Em- 

HAWTIIORNE  &  SI-IEDLE,  604  Ches 
nut  street,  or  Oxford  and  Wasc 
streets ;  also  New  York  City. 
ttsdurg — A.  LIPPARD,  615  Wylie  aven 







For  Every  Edison  Phonograph 

Edison  grasp  the  opportunity  of  securing .  more  business  through  "Double 
Trade  Service.”  It  is  certain  that  those  who  buy  Language  Outlits,  afterwords 
buy  amusement  records;  then  there  are  language  sales  to  be  made  to 
thousands  of  Phonograph  owners  who  perhaps  are  not  active  buyers.  As  a  selling 
point  for  the  Edison  Phonograph  there  is  nothing  more  unique  and  forcible  than 
an  I.  C.  S.  Language  Lesson. 

Prepare  Yourself  at  Once 

Ask  for  the  new  free  Catalogue  of  I.  C.  S.  Language  Outfits,  and  order 
the  Demonstrating  Outfit,  consisting  of  three  (3)  Molded  Records  with  Textbooks, 
delivered  prepaid  iu  the  United  States  or  Canadn.  Price,  fl.SO 

Apply  to  the  Following  Jobbers  ol  I.  C.  S.  Outfits 


Phonograph  Monthly 


The  National  Phonograph  Co., 


The  inability  of  our  factory  to  fill  orders  for 
Records  is  not  the  only  evidence  wc  have  that 
the  Edison  Gold  Moulded  Record  is  holding 
its  own  everywhere  as  the  leading  cylindrical 
Record  on  the  market.  An  investigation  into 


I?  ECORDS  listed  below  will  be  ready  for  shipment  as  near  Mar.  ist,  1904,  as 
1V  possible,  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  Feb.  15th, 
will  be  shipped.  March  Supplements  will  be  forwarded  to  Jobbers  with  their 
stock  order  for  Records.  Retail  Dealers  should  place  stock  orders  with  their  Jobbers 
at  once,  to  insure  prompt  shipment  :as  soon  as  Jobbers’  stock  is  received. 


(Continued  from  pnge  x.) 

ask  tile  trade  to  be  patient.  Unless  the  busi¬ 
ness  increases  beyond  our  expectations,  we 
shall  before  long  be  in  splendid  shape  to  not 
only  fill  orders  for  catalogue  numbers  prompt¬ 
ly  but  get  out  those  for  the  monthly  supplement 

inc  for  fifteen  years  with  the  Natibnal  Phono- 
raph  Company,  of  Orange,  N,  J.,  a  part  of  the 
Sdison  Company.  He  arrived  in  the  city  yes- 
erday  with  special  paraphernalia." 



One  of  the  most  gratifying  things  in  con- 
lection  witli  our  business  is  the  loyalty  to  the 
Sdison  product  shown  by  Jobbers  and  Dealers 
verywhere.  It  lias  always  bccn,a  feature  in 
vhich  the  officials  of  the  National  Phonograph 
lompany  have  felt  the  greatest  pride,  but  it 
las  never  been  so  strongly  manifested  as  in 
he  past  five  months.  Our  salesmen  meet  it 
verywhere.  Whenever  an  official  of  the  coni¬ 
nny  comes  in  contact  with  one  of  the  trade 
ic  finds  that  Edison  Phonographs  and  Rec- 
rds  are  being  pushed  to  the  exclusion  of 
thcr  goods.  Letters  from  all  parts  of  the 
ountry  are  full  of  kind  words  for  Edison 
:oods  and  the  National  Phonograph  Com- 
nny.  All  of  this  is  gratifying  to  the  com- 
any  because  it  shows  that  the  trade  has 
ealized  beyond  question  that  our  chief  aim  is 
a  sell  our  product  through  Jobbers  and  Dcal- 
rs  and  not  at  retail.  It  is  a  complete  recog- 
ition  of  our  policy,  and  shows  an  absence 
f  distrust  on  the  part  of  the  trade.  It  is  a 
trong  approval  of  the  plan  we  arc  following 
l  restricting  prices,  protecting  the  trade  and  ■ 
rosecuting  those  who  violate  our  Agreement; 

plan  that  grants  no  favors  to  ,a  few,  but 
rcats  all  with  absolute  uniformity.  There 
fill  be  no  change  in  this  plan,  but  on  the 
ontrary  nothing  will  be  left  undone  to  make 
:  niorc  effective  in  increasing  the  business 
f  Jobbers  and  Dealers. 


The  visiting  Jobbers  from  out  of  town  dur- 
ig  January  were  the  following:  William 
verner,  of  Easton,  Pa.;  S.  J.  Francis  and  D. 
:.  Harvey,  of  the  Iver-Johnson  Sporting 
oods  Co.,  Boston;  John  N.  Willys,  of  the 
a  Arms  Co.,  Elmira,  N.  Y. ;  W.  0.  Pai 
nd  H.  L.  Ellcnbcrgcr,  of  Pardee-EIIer 
r  Co.,  New  Haven,  Conn.;  H.  E.  Fred 
n,  Omaha,  Neb.  ;  J.  M.  Linscott  and  C 
Boston  Cycle  and  Sundr 

"Immediately  on  taking  charge  of  this  store 
fortune  threw  an  excellent  opportunity  in  my 
hands  of  giving  the  Triumph  Phonograph  a 
hearing  by  a  select  audience/’  writes  John  E. 
Finney,  successor  to  The  Ray  Co.,  at  Savan¬ 
nah,  Ga.,  under  date  of  January  5. 

“The  management  of  the  local  theatre  have 

orchestra,  and  on  Thursday  evening  last  Vir- 

...  _n  appearance.  The  writer  stepped  in  the 
breach  and  supplied  the  place  of  the  orchestra 
with  the  Triumph,  and  a  selection  of  operatic 
and  popular  music,  playing  before  the  perform¬ 
ance  and  during  the  intermission.  The  inno¬ 
vation  caused  some  amusement  at  the  start,  but 
before  the  evening  the  occasion  made  many  new 
friends  for  the  Edison  wonder,  judging  from 
the  frequent  and  long  applause  following  our 

“We  made  good  beyond  doubt ;  for  the  man¬ 
agement  requested  that  we  repeat  our  ’orches¬ 
tra’  for  Roselle  Knott,  who,  with  ‘When 
Knighthood  Was  in  Flower/  attracted  a  large 
audience  at  a  matinee  on  Friday  and  a  brilliant 
audience  at  night.  Our  end  was  a  pronounced 
success,  and  has  been  favorably  commented  on 

while  I  have  been  , . „  _  , _  _ _ 

Ss  of  playhouses  generally,  I  have  never 
of  this  being  done  before.  Whole  enter¬ 

tainments  have  bcen'gi 

n  without  doubt;  l 

in  orchestra  that  I  have  heard. 

commenting  on  the  performance  of  ‘Iris/  says 
in  part:  ‘Not  the  least  enjoyable  part  of  the 
evening  was  contributed  by  the  Edison  Phono¬ 
graph,  which,  in  place  of  the  orchestra,  sup¬ 
plied  the  musical  end  of  the  evening/  ” 


Edison  Phonographs  double  the  pleasure  of 


The  Pardcc-Ellenbcrger  Co.,  of  New  Haven, 
Conn.,  send  the  following  contribution  from 
F.  W.  Willoughby,  of  East  Haven,  a  Phono- 

Thcrc  was  a  family  gathering  of  twenty-four 
in  New  Haven,  Conn.,  on  Christmas  Day  and 
the  Phonograph  was  used  as  a  “Santa  Claus/’ 
For  instance,  one  of  the  party  had  a  favorite 
Record— “The  Parrot  Said/’  At  the  finish  of 
the  Record  he  received  a  large  green  parrot. 
The  Record  entitled  “The  Miilcr?s  Daughter” 
was  then  played,  all  joining  in  the  chorus.  The 
Record  “Anona”  was  played  for  a  “two-step” 
with  good  success,  the  music  being  loud  and 

Record,  “Turkey °in  the  Straw, ’’’by  Billyh Gol- 
and  at  the  finish  of  this  Record  a  turkey 

stuffed  w 

r!’  by  liilly  Gol- 
......  Record  a  turkey 

. . —  given.  The  Military 

Lanciers  was  then  played  for  a  good  old-fash- 
toned  square  dance,  the  music  and  prompting 
being  very  distinct.  Then  the  party  sang 
“Won’t  You  Roll  Them  Eyes,”  by  Arthur  Col¬ 
lins.  Another  of  the  party  is  a  great  lover  of 
Indians.  "Hiawatha”  was  then  played  and  an 
Indian  was  presented.  A  number  of  two-steps 

was-  “about  what  the  Doctor  ordered”  v 
given  a  Bamboo  Queen.  The  owner  of  tne 
machine  played  the  Record  “High  Up  in  a, 
Cocoanut  Tree,”  and  was  the  recipient  of  five 
monkeys.  “Turkey  in  the  Straw”  was  then 
played  for  a  Virginia  reel,  and  so  on  through 
the  day  the  Phonograph  was  brought  in  as  a 
funniakcr,  and  was  a  grand  success,  there  be¬ 
ing  no  end  to  the  uses  to  which  a  Phonograph 

“Enclosed  find  copy  of‘  rather  unique  invi- 
ition,  which  proved  profitable  to  both  Mr. 
Delahanty  and  ourselves,  as  each  guest  bought 
from  one  to  three  Records.  O.  J.  Junge, 
245  E.  Chicago  Ave.,  Chicago,  Ill.” 



Richest,  Smoothest,  Most  Brilliant. 

Sustained  by  their  Reputation. 

No  Scratch.  No  Changing  Needles. 




Records  for  March.  The 


a  manner  that  shows 

iiitation  for  a  singer, 
t  prove  popular  the 
e  heard  it  will  be  at 

National  Airs/ 

....  Marine  Fife  and 
:cs  "The  Red,  White 
[He,”  and  the  playing 

The  playing 
ly  brought  out. 
iirds,  Sing  On,”  by 
i  whistlii - * 

_ _ S8JE . 

Mr.  Belmont  does 
artistic  manner  and 
us,  Mr.  Harlan  sing- 
i  unusually  pretty, 
a  Record  of  the  now 
;ong  by  Marie  Cahill 

Record  is  made  by 
orchestra  accom- 
rcndcring  of  this 

rcrtainly  be  a  great 

nd  for  it  in  Edison 

i  singing  c 

selling  Record. 

No.  8646,  ‘'Sweetest  Girl  in  Dixi< 
pretty  descriptive  song,  with  orchestra 
paniment,  sung  by  Harry  MacDonoug 
words  of  this  song  are  by  James  O’J 
the  music  by  Robert  Adams.  Mr.  ft 
ough  makes  the  Record  with  excellci 
and  clear  articulation.  The  latter,  in 
a  feature  of  all  of  Mr.  MacDonougl 

No.  f 

is  sung  as  a  male  duct,  with  orchestra 
paniment,  by  Collins  and  Harlan.  A 
of  the  song  is  the  warbling  of  a 

Record  is  made  in  the  usual  careful 
characteristic  of  the  work  of  these  two 
and  will  make  the  air  popular  all  c 
country.  The  words  of  this  song  were 

iv  Andrew  B.  Sterling  and  the  111 

me  popular  medleys/  one  of’  which  i 
issued  each  month.  This  one  introduce 
ncy,”  “In  the  Village  by  the  Sea” 
Love  Song,”  and  “Coonville’s  Cullud 
This  Record  will  be  popular  not  alone 
it  is  finely  played,  but  because  it  gi 
airs  of  four  different  songs,  all  of  wl 
well  known  and  popular. 

'Down  Where  the 

Song  Birds,”  by  the 

limond  and  arranged 
ersed  with  the  music 
al  species  of  birds, 

arcly  Living,  That's 

llcnt  addition  to  the 


On  another  page  we  print  a  pictu 
window  display  made  by  the  Stoll  Bk 
Stationery  Co.,  of  Trenton,  N.  J.  V 
be  glad  to  have  other  enterprising  Jot 
Dealers  send  us  photographs  of  any  ui 
good  window  display  they  may  make 
as  possess  sufficient  merit  will  be  rep 
in  these  columns. 

"My  Phonograph  department  had 
novel  attraction  in  the  window  during  t 
days,”  writes  Andrew  Redmond,  a  D< 
Harrisburg,  Pa.  "It  was  as  follows:  1 
nine  small  (14-mch)  horns  placed  in 
circle,  with  a  colored  electric  light  in 
them.  The  window  was  trimmed  ir 

Phonograph,  with  a  24-inch  horn  attacl 
horn  having  a  red  electric  light  inside  i 
remainder  of  the.  space  was  taken  up 
Home,  a  Standard,  reproducers,  tubes 
Record  boxes,  and  one  and  two  dozen 

"It  made  quite  an  attraction  and,  bes 
an  excellent  advertisement  in  that  Iin< 



‘  HAHN;  also  Schenec- 







We  will  furnish' any 
Edison  dealer  with 
I.  C.  S.  literature 
and  a  demonstra¬ 
ting  outfit  consist¬ 
ing  of  3  moulded 
Records  with  I.  C. 
S.  Textbooks  in 
French,  German, 
Spanish,  delivered 
prepaid  in  the  Unit¬ 
ed  States  and  Can¬ 
ada  for 


Apply  to  the  Following  Jobbers  oil  C.  S.  Ontlils 


Phonograph  Monthly 

NEW  YORK,  MARCH,  1904  . 


The  National  Phonograph  Co.: 


About  Trade  In  General . 

Advance  List  of  Edison  Gold  Moulded 

Records  for  April . 

*  Imitation  is  Flattery . 

Sample  Record  Plan . 

A  New  Volume . 

Electros  to  be  Dropped . 

227  Selections  to  be  Cut  from  Catalogue. . . 

February  Records . 

Banquet  to  Mr.  Edison . 

Concert  Phonographs  May  be  Changed  to 

Play  Small  Records . 

Phonograph  Effected  the  Sulu  Treaty  . .  . 
Phonograph  Records  of  Emperor  William’s 

Here’s  a  Plan  Worth  Copying . 

A  New  South  Wales  Way . 

Advertising  the  Greatest  Essential . 

Comments  on  April  Records . 

Cabinet  for  Double  Service . 

A  New  Shaving  Machine . 

Supplement  to  Parts  Catalogue . 

No  Complaints  About  Edison  Goods.* . 

Printed  Matter . 

Dealers’  Experiences . 

Suspended  List  March  i.  1904 . 

Jobbers  of  Edison  Phonographs  and  Records 


“We  never  saw  such  a  rush  for  Records  as 
this  month.  Thought  \vc  had  plenty,  but  cal- 

way  the  Penn  Phonograph  Co.  of  Philadel¬ 
phia  writes,  and  it  fully  represents  the  Record 
situation  so  far -as  Edison  Gold  Moulded 
Records  are  concerned.  The  steadily  increas¬ 
ing  demand  for  our  Records  shows  that  no 

market,  there  will  always  be  a  sufficient  num¬ 
ber  of  buyers  of  the  genuine  Gold  Moulded 
article  to  keep  our  Record-making  plant  run¬ 
ning  to  its  capacity.  Dealers  in  all  parts  of 
the  country  arc  writing  that  the  cheap  Records 
arc  cutting  no  figures  in  their  localities,  and 
that  customers  who  have  been  led  by  tlieir 
price  to  buy  a  few  arc  coming  back,  declaring 
that  they  arc  through  with  them.  Wc  ask 
nothing  else  from  the  public  than  that  it  will 
compare  Edison  Gold  Moulded  Records  with 
any  on  the  market— either  cylinder  01  ” 
and  no  matter  by  what  talent  they  arr 
Many  of  our  Dealers  have  put  in  a 

cheap  Records  for  the  purpose  of  showing  their 
customers  the  difference  between  them  and 
Edison  Gold  Moulded  Records.  They  report 
that  almost  invariably  the  comparison  sells 

In  all  that  has  been  said  and  written  dur¬ 
ing  the  past  six  months  about  the  talking  ma¬ 
chine  trade,  it  has  been  clearly  demonstrated 
that  the  Edison  Phonograph  is  the  only  high 
high  grade  machine  of  its  type  now  being 
bought  by  the  public.  The  only  other  cylindri¬ 
cal  machine  approaching  its  sale  in  quantity  is 
one  given  away  as  a  premium  with  newspaper 
subscriptions  and  equally  cheap  mail  order 
propositions.  The  trade  may  be  assured  that 
the  Edison  Phonograph  will  never  get  into  that 
class.  When  such  a  course  seems  necessary, 
the  National  Phonograph  Co.  will  retire  from 
the  field.  • 

(Continued  on  rage  3.) 





:  have  just  mailed  to  the  entire  trade  a 
f  227  selections  tiiat  will  not  appear  in  any 
>gue  after  July  1st  next.  Of  these,  39  are 
cd  to  indicate  that  orders  for  them  cannot 
be  filled  because  we  have  no  stock  on 
and  the  moulds  are  out  of  commission. 
:s  for  any  of  tile  others  will  be  filled  as 
as  our  present  stock  lasts,  or  until  the 
is  become  unfit  for  manufacturing.  We 
every  Dealer  to  have  a  copy  of  this  list 
•out,  and  any  one  who  did  not  receive  it, 
;cd  with  tile  new  Numerical  Catalogue,  is 
to  write  the  Advertising  Department  for 
:r  copy. 

principal  factor  in  determining  to  cut 
selections  from  the  catalogue  was  the 
lent  of  many  Jobbers  that  some  steps 
I  be  taken  to  drop  each  year  a  number  of 
lenrly  equal  to  the  additions.  The  facili- 
[  many  Jobbers  and  large  Dealers  have 
axed  to  carry  a  stock  of  every  selection, 
must  be  done  no  matter  how  slow  some 
ell.  With  tile  addition  of  300  domestic 
lack  year,  to  say  nothing  of  the  forcjgn 
111s,  the  Jobbers  began  to  wonder  how 
ould  carry  a  stock  a  few  years  hence 
something  was  done  toward  cutting  out 
if  tlie  selections.  This  company  accord- 
ecided  to  make  a  beginning  in  this  dircc- 
nd  after  carefully  going  over  tile  entire 
;uc,  and  also  asking  many  Jobbers  for 
lews  concerning  slow  sellers,  this  list  of 
s  issued.  It  may  not  be  ns  large  as  many 
i  would  like  to'  see,  but  it  could  not  be 
larger  without  loss  of  business.  All 
in  the  catalogue  arc  still  selling  too  well 

cut-out  that  is  not  ordered  almost  daily. 
1st  has  been  fixed  as  the  date  after 
these  selections  will  not  be  catalogued 
r  that  tile  trade  may  have  four  months 
111  to  work  off  such  stock  as  they  may 
1  hand,  for  it  is  not  our  intention  to  take 
ick  for  credit  or  replace  them  with  other 


incinnati  resident  recently  bought  a 
Phonograph  and  became  so  enthusias- 
lic  sent  us  the  following  letter: 


“I  notice  in  the  Edison  Phonoi 
Monthly  for  February,  how  A.  E.  L 
plays  Records  by  telephone,"  writes  S 
Corey,  of  Fort  Dodge,  Iowa.  “I  think  I 
an  improvement  on  In's  method,  and  one 
ing  less  trouble.  In  the  first  place,  I  ti 
fourteen-inch  horn  and  put  the  small  ei 
tlie  transmitter  of  tile  telephone.  Tlici 
my  Phonograph  on  a  stand  a  little  lower 
tlie  telephone,  so  as  to  get  botli  horns  in 
with  tlie  bells  of  botli  horns  about  tweh 
fourteen  inches  apart.  By  putting  the 
ceiver  to  your  car  tlie  distance  can  be  1 
latcd.  I  have  run  Records  this  way 
have  been  heard  fifty  miles.  I11  fact,  I 
mfo  lied  by  ‘hi  lira, 11,  r  of  Hi,  tclep 
company  that  it  was  too  strong  for  him. 
could  not  cut  it  out.  I  am  informer 
persons  that  have  listened  to  Records  pi 
over  telephone  that  they  are  more  dis 
and  louder  than  away  from  tlie  telephone.’1 


Notwithstanding  tlie  most  strenuous  ell 
in  tlie  part  of  our  Record  Department, 
vere  not' able  to  ship  out  the  last  of  tlie  1 
“ary  Records  till  February  201I1.  The 
.Hand  for  Records  previously  listed  was 
great  that  the  department  was  unable  to  ei 
up  on  tlie  February  selections.  Rcfcrcnc 
made  to  the  above  facts  in  order  that  Dca 
.  ' .  <l'“t  tlie  inability  of  their  Jobl 

. Il,c  '"ability  of  tin 

to  fill  orders  earlier  in  tlie  month  was  not 
to  any  fault  of  the  Jobbers,  but  simply 
cause  they  did  not  have  tlie  goods. 


ptihlrc^schools’Jh^^^  lhrC'lti  V’  'ni^r'scl 

-n,  singly  and  in  classes,  h 
quarters  of  Bros,,  173  Third  sti 
and  talked  and  sang  into  an  Edison  Phe 
graph,  and  thus  made  Records  for  cxhibii 
e  World’s  Fair.  It  was  probably 



. . .  jf  Electrical  Engineers  at 

.Valdorf-Astoria  banquet  in  New  York  City 
the  night  of  February  nth.  The  affair 
s  a  celebration  of  the  twenty-fifth  anniver- 
•y  of  Mr.  Edison’s  invention  of  the  electric 
lit.  Everybody  of  electrical  prominence 
s  there  and  enough  interesting  things  were 
id  and  done  to  fill  all  .the  pages  of  the 
lONOcKArit  Monthly.  The  function  of  this 
blication  is  not  to  act  as  a  press  agent  for 
r.  Edison,  however,  but  to  exploit  one  of  his 
cat  inventions— the  Phonograph.  From  this 
indpoinf  we  reprint  tlie  following  cable- 
am  from  Lord  Kelvin: 

“I  join  heartily  with  the  American  Institute 

ons  for  the  pub¬ 
is  toastmaster,  in 



Here  is  an  opportunity  for  live  Dealers  tc 
work  up  some  new  business.  We  are  non 

mwmoin  shaft  and  mandrel  by  which  Concer 
Phonographs  may  be  changed  so  as  to  pla: 
standard  size  Records.  These  parts  are  soil 
at  $7.95,  subject  to  the  usual  repair  discount, 
to  the  trade.-  The  new  parts  maybe  appliei 
by  any  one  of  ordinary  intelligence.  Witl 
these  new  parts  tlie  owner  of  a  ConccrMna 

Concerts  arc  now  unused  because  their  owner 
do  not  care  to  make  the  sacrifice  necessar 
to  exchange  them  for  other  types.  It  is„  im 
portant  to  note,  however,  that  only  the  Modi 
B  or  Model  D  Reproducers  can  be  used 
Model  C  will  not  work.  Dealers  will  do  we 
to  ascertain  the  names  of  owners  of  sue 
Concert  machines  and  get  them  to  put  on  th 
new  parts.  The  profit  on  the  parts  will  nc 
amount  to  much  in  itself,  but  the  sale  of  Rci 
ords  should  be  considerable. 

Among  tlie  good  things  brought  by  th 
mails  during  the  past  month  was  the  fo 
lowing  from  John  E.  Finney,  a  Dealer  : 




It  is  evident  that  many  small  Dealers  in 
Edison  Phonographs  and  Records  make  little 
effort  to  push  the  line.  They  buy  the  quan¬ 
tity  necessary  to  become  a  Dealer,  put  the 
goods  in  their  stores  and  wait  for  buyers  to 
come  along.  If  these  are  slow  in  coining  and 
tlic  goods  are  not  sold  quickly,  they  eventu¬ 
ally  dispose  of  what  they  have  aiid  close  the 
line,  deciding  that  such  goods  are  not  profit¬ 
able  Had  they  done  some  advertising,  cither 
in  their  weekly  paper  or  with  circulars,  in 
all  probability  they  would  have  sold  their  stock 
quickly  and  created  a  demand  that  would 
make  it  necessary  to  replenish.  The  life  of 
business  in  these  days  is  advertising,  and 
every  Dealer  has  it  in  his  power  to  get  as 
effective  results  from  advertising  as  any  busi¬ 
ness  house  in  the  land.  No  matter  how  small 
his  town  or  how  remote  from  a  large  city 
lie  may  be,  lie  can  do  effectual  advertising.  If 
he  only  places  a  small  advertisement  m  Ins 
weekly  paper  he  will  get  as  propo rt'° 
results  as  the  large  advertiser  who  takes  a 
page  in  a  city  daily.  He  will  get  even  more 
attention,  for  the  average  country  weekly  is 
perused  with  greater  care  than  any  city  daily. 
An  expenditure  of  one  dollar  will  secure  from 
four  to  six  inches  in  many  weekly  papers,  and 
such  an  advertisement  will  be  read  by  from 
ioo  to  1,000  different  families.  And  it  will 
sell  goods.  If  a  town  has  no  weekly  paper, 
a  Dealer  can  send  out  a  circular  or  a  cata¬ 
logue  to  a  selected  list  of  families  who  should 
be  interested  in  Edison  Phonographs.  An 
expenditure  of  $.00  in  Edison  Phonographs 
and  Records  will  yield  a  profit  of  from  $75  to 
$80  according  to  the  types  of  machines  bought, 
and  we  firmly  believe  that  an  expenditure  0 
$5  for  advertising  will  sell  goods  to  that 
amount  Too  many  Dealers  regard  such  an 
xnenditurc  as  a  loss,  but  the  lack  of  courage 
make  it  is  the  most  potent  reason 
lot  succeed  in  business.  ™ 
'  the  believers  in  advertising. 

necessary  tc 

left  bis  would-be  imitators  miles  tc 
■.  Come  early  and  judge  for  yourselves. 

_  lie  shipments  also  include  Standard  anil 
Home  Phonographs,  Recorders,  C  Speakers 
21/-,  Cement,  Main  Springs,  all  Duplicate 
Parts  of  Machines,  Jewels  for  B  and  C  Speak¬ 
ers  and  Recorders,  Glass  and  Mica  Dia¬ 
phragms,  Carrying  Cases  and  Boxes  for  Rec¬ 
ords,  Stands  for  Horns. 


Thanking  you  for  your  inr 
and  hoping  to  have  the  pleas 

13  OUT  OF  16  CALLED  IT  A  PHONO¬ 

One  of  the  trials  of  manufacturers  of  otliei 
styles  of  talking  machines  is  to  get  the  publii 
to  realize  that  their  particular  machine  is  no 
tlie  one  invented  by  Edison.  A  Chicago  youni 
woman  recently  gave  an  advertising  guessini 
party.  She  cut  from  magazines  a  series  of  wel 
known  advertisements  and  gave  prizes  to  thosi 
guessing  the  greatest  number  correctly.  On- 
of  the  advertisements  was  that  of  a  talkini 
machine.  Of  the  sixteen  persons  present,  tlirc 
guessed  the  advertisement  correctly.  The  othe 
thirteen  called  it  a  Phonograph. 


A  new  and  novel  advertising  scheme  wa 
successfully  worked  last  Saturday  for  the  Fire 
men's  minstrels.  J.  B.  Kenncrdcll,  of  the  firr 
of  Eunice  and  Kcnnerdell,  agents  for  til 
Edison  Phonographs,  also  a  member  of  til 
fire  department,  made  a  record  announcing  th 
Minstrels  on  Washington’s  Birthday,  an 
played  it  during  the  afternoon  and  cvcnini 
interspersed  with  popular  songs,  etc.,  froi 
the  second-story  window  of  their  store, 
was  certainly  a  good  advertising  schemc.- 
Daily  News,  Kilaiming,  Pa-  ' 



Clay  Centre-E.  M.  GOWENLOCK. 
Lawrence— BELL  BROS. 


Lawrence-LORD  &  CO.,  314  Essex  street 

E.  0.  MOSHER,  420  Essex  street. 
Malden— A.  T.  FULLER. 

New  Bedford-H.  B.  DkWOLFP. 

Worcrn — OSBORN  GILLETTE,  or  THE 

F.  Maloney,  Malinger. 


Sacinaw— GEO.  W.  EMENDORFER. 

ew  York  City— A.  T.  ARMSTRONG,  or 
Wall  street 

VID  SWITKY,  506  Willis  Avenue. 
R.  L.  CORWIN  1  also  Newark,  N.  J. 

Plainfield,  N.  J. 

O.  HACKER,  2  Murray  street 
HAWTHORNE  &  SHEBLE,  297  Broad¬ 
way:  nlso  Philadelphia,  Pa. 

N.  HORN,  148  E.  58th  street. 
R.  H.  INGERSOLL  &  BRO., 
W.  L.  ISAACS,  1 14  Fulton  strei 

Nashua— F.  A^McMASTER  &  0 

Bayonne— I.  WIGDOR.  450  Avenue  D. 

Jersey  City— W.  L.  HOFFMAN,  151  Mont- 

Newark— RCILS CORWIN;  also  New  York 
Paterson— CH  AS.  H.  KELLY.  25  N.  Main  st. 
Plainfield  — S.  W.  FRUCHT.  or  R. 

FRUCHT;  also  New  York  City. 

West  Hobokkn-EMIL  HOLLANDER,  or 
PHONOGRAPH  CO.,  619  Spring  street 

Bedford  Park— GEO.Tl  TYRRELL. 

Re-instated  since  February  I— FINCH  &  II 

[AWTHORNE  &  SHEBLE,  604  Chest¬ 
nut  street,  or  Oxford  and  Wasclier 
streets;  also  New  York  City. 
euro— A.  LIPPARD,  615  Wylie  avenue. 

|  Milwaukee-J.  C.  BLATZEK. 

II  &  HAHN,  Albany  and  Schenectndy,  New  Yo 

to  co-operate  with  us,  FOR  OUR  MUTUAL  a 
supply  any  of  the  above  named  firms  wltt 




We  will  furnish  any 
Edison  dealer  with' 
I.  C.  S. '  literature 
and  a  demonstra¬ 
ting  outfit  consist¬ 
ing  of  3  moulded 
Records  with  I.  C. 
S.  Textbooks  in 
French,  German, 
Spanish,-  delivered 
prepaid  in  the  Unit¬ 
ed  States  and  Can¬ 
ada  for 


Apply  to  the  Following  Jobbers  of  I.  C.  S.  Outfits 

NISCTBEk'sTOKES,  The  Bay  <5.°^" 


Phonograph  Monthly 

r  YORK.  APRIL,  1904. 

No.  2. 

The  National  Phonograph  Co., 


The  Trade.. . i 

Plans  for  Carrying  Records .  3 

More  British  Selections . 4 

Record  Playing  by  Telephone .  4 

He  Changed  His  Views .  5 

Record  Shipments .  5 

The  I.  C.  S.  Display  Rack .  5 

No  Longer  Antagonistic .  6 

A  Phonograph  Address .  6 

To  Also  Make  Masters  in  New  York .  7 

Comments  on  May  Records .  8 

A  Record  Incident .  9 

Dealers.  Read  This! . io 

A  Historic  Record .  io 

My  Phonograph. .  *° 

Final  Decrees  in  the  Wittmann  Cases .  it 

Injunctions  Against  Price  Cutting .  iz 

Suspended  List . *3 

Jobbers  of  Edison  Phonographs  and  Records  14 
A  Striking  Comparison. . . 15 


There  is  practically  nothing  new  to  say  con¬ 
cerning  the  conditions  of  trade  in  Edison 
Phonographs  and  Edison  Gold  Moulded  Rec¬ 
ords.  Jobbers  and  Dealers  every  where,  report 
that  business  is  excellent,  and  their  reports  are 
borne  out  by  the  orders  being  received  and  by 
the  weekly  output  from  our  factory.  Trade  is 
better  than  Jobbers  and  Dealers  expected,  be¬ 
cause  for  a  timc  .it  was- feared  that  the  in¬ 
troduction  of  a  cheap  record  might  affect  tlie 
sale  of  the  Edison  Gold  Moulded  Record.  Now 
that  experience  has  shown  that  such  is  not  the 
case,  a  better  feeling  pcrvails,  and  less  attention 
is  being  paid  to  the  cheap  record  complication. 
It  was  predicted  in  these  columns  six  months 
ago  that  the  public  would  soon  find  out  the 
difference  between  Edison  Records  and  the 
imitation  product,  and  time  has  shown  the 
correctness  of  the  prediction.  No  one  disputes 
the  claim  that  many  cheap  records  are  being 
sold,  but  they  have  created  their  own  market 
and  arc  being  bought  solely  because  of  their 
price.  The  demand  for  Edison  Gold  Moulded 
Records  remains  unchanged.  They  are  still 
eagerly  sought  by  thousands  of  music  loving 
owners  of  Phonographs,  who  regard  the  best 
obtainable  as  none  too  good.  To  supply  this 
demand  the  output  of  Records  at  our  factory 
is  the  largest  in  its  history.  Nor  is  there  any 
doubt  in  any  one’s  mind  that  this  demand 
will  continue  to  grow  as  it  has  grown  since 
the  National  Phonograph  Co.  was  organized. 

This  Company  has  never  attempted  to  re¬ 
strain  a  Dealer  from  handling  other  styles  of 
talking  machines  or  records.  It  has  held  to 
the  belief  that  Edison  Phonographs  and  Rec¬ 
ords  would  hold  their  own  in  comparison 
with  any  other  kind  sold  and  has  been  willing 
that  Dealers  should,  add  to  their  profits  by  * 
supplying  the  demand  that-  other  companies 


tip  to  the  improvcmci 
ograph,  and  in  fifteen 
were  delighted  with 
stead  of  leaving  in  a 
n  o’clock.  My  friend 



Thompson,  a  Dealer  at  New  Albany,  Many  Dealers  have  at  one  time  or  anc 

te  National  Phonograph  Company  has  cs- 
slicd  a  new  plant  (or  making  Master  Rcc- 
at  6s  to  60  Fourth  avenue.  New  York, 
is  in  addition  to  its  present  quarters  at 
Edison  Laboratory,  Orange,  N.  J.  The 
place  is  on  the  top  floor  and  occupies  the 
e  floor.  It  has  been  fitted  up  in  the  most 
ilctc  manner  and  with  the  most  approved 
ratus  and  appliances  for  Record  making. 


uccii  equalled,  either  in  quality  or  in  pri 
Ackerman  a  Co.,  Prairie  City,  III, 

When  any  advertiser  tells  you  that  the 
carded  records  made  for  machines  that 
discontinued  years  ago  are  equal  to  the 
proved  Edison  Gold  Moulded  Records — 
ignorance  that  is  talking.  An  adver 
should  become  familiar  with  what  he  is 
ing  to  sell. — I.  A.  Foster  6r  Co.,  Providi 

monograph  world.  Possession  of  tile 
luartcrs  dates  from  April  i. 

bbers  will  confer  a  favor  by  sending  us 
time  to  time  the  names  of  any  Deal- 
horn  they  know  ore  no  longer  selling 
n  goods.  Please  look  over  your  lists 


I  Here’s  how  the  H.  E.  Sidles  Cycle  C 
Lincoln,.  Neb.,  extended  an  invitation  t. 
patrons  to  hear  the  February  Records  pis 
Dear  Friend: 

A  Phonograph  Concert  will  be  given  for 
Our  February  Records  are  novel  and  net 
Hear  ^Tnrry  MacDonough  sing  “Dear 

Make  no  mistake;  this  is  a  pearl. 

March  2d,  thirty  minutes  of  eight, 

James  H.  White,  manager  of  the  Natio 
Phonograph  Co.,  ■  Ltd.,  London,  under  d 
of  February  26,  sends  the  following  amus 

for  which  we  shall  find  a  suitable  dump- 




A  Philadelphia  Jobber  recently  wrote: 

“We  are  greatly  in  need  of  Records  on  or¬ 
ders.  •  Every  Record  on  these  orders  is  needed 
here  now.  Please  rush.  The  demand  is  in¬ 
creasing.  Many  Dealers  formerly  handling 

-  Records  arc  coming  back,  and  we 

•were  unprepared.” 

Ackerman  &  Co.,  of  Scranton,  Pa., 'wrote 
under  date  of  March  12: 

“We  consider  the  March  and  April  lists 
of  Edison  new  Gold  Moulded  Records  the 
finest  ever  produced,  and*  will  undoubtedly 

:h  these  selections 

wuiui  order  placed  with  your 
short  of  supplying  the  demand, 
e  bound  to  create.” 

Pl!il.Ai>KM'iUA,  March  13,  1904. 
We  beg  to  acknowledge  the  receipt  of  the 
Suspended  List  to  date,  March  1.  Will  say 
that  we  will  do  all  in  our  power  to  aid  in  its 
good  work.  The  February  list  was  grand. 
The  Gold  Moulded  Records  are  in  a  class  by 
themselves,  and  all  other  records  had  better 

from  existence  in  the  country  of  intelligence. 

Hammitt  &  Cook. 


Edison  Phonographs,  58 
Edison  Phonographs,  426 
Edison  Phonographs,  539 
Edison  Phonographs;  637 
Edison  Phonographs,  95 

Edison  Phonographs 

Commanded  the  following  prices  in  1900: 

$10,  $20,  $30,  $50  and  $75. 

Edison  Phonographs  in  1904  at  your  service  at 
$10,  $20,  $30,  $50  and  $75. 

Edison  Records 

In  1900,  50c  each,  $5.00  per  dozen. 

Edison  Records  in  1 904, 50c  each,  $5.00  per  dozen. 

The  improvement  of  EDISON  RECORDS  and  EDISON  PHO) 
OGRAPHS  has  enabled  us  to  satisfy  thousands  of  patrons.  Ot) 
TERMS  :  Conmlete  outfit,  with  15  Tthicnn  — _  _ 

Mendlow  Brothers 

tsLc  14'CentraI  Avenue,  Lynn,  Mass.  Z 


Phonograph  Monthly 




“The.  claim  is  occasionally  made  that  the 
Phonograph  is  a  fad,  as  was  the  bicycle  a 
few  years  ago,”  recently  said  a  New  Yorker, 
who  has  been  identified  with  tile 'talking  ma- 

to  the  Eastern  trade.  "In  my  opinion  there  is 

belief  that  the  demand  for  Phonographs  wil 
be  greater  in  the  future  than  it  has  been  u 
to  the  present  time.  I  am  unable  to  see  hoi 
it  can  be  otherwise.  Certain  it  is  that  ther 
is  no  similarity  between  the  Phonograph  am 
the  bicycle,  and  the  decline  of  the  latter  wil 
never  be  duplicated  in  the  Phonograph.” 




selling  Records.  There  is  too  much  of  a  ten¬ 
dency  to  push  one  or  two  Records  which 
appeal  to  the  Dealer  personally,  or  to  his 
clerk,  or  whoever  may  be  in  charge  of  the 
Record  stock.  The  result  is  that  a  demand 
is  created  for  one  or  two  selections  each 


information,  with  illustrations,  for  the  adjust¬ 
ment  or  repair  of  Edison  Models  B,  C  and  D 
Reproducers  and  the  Edison  Recorder.  Job¬ 
bers  and  Dealers  who  find  it  necessary  to  have 
information  of  this  kind  are  asked  to  write 
for  a  copy  of  Form  No.  553. 


WHAT  THE  TRADE  SAYS.  I  Home  nod  gave  them 

«  pleased  tojiote  the  greet  increase  of  have  not  found  one  V 
*  * .  only  for  the  I  the  Edison  is  so  much 

for  Edison  Records,  r 


Double  Service  in  the  Homes 

DOUBLE  SERVICE— Pleasure  and  Profit- 
Amusement  and  Language  Study— Are  you  able 
to  demonstrate  the  Edison  Phonograph  for  both 

We  want  to  coach  you  on  the  Language  Proposition.  There  is 
nothing  out  of  your  pocket  to  learn  a  good  talking  point  for  the 
Edison  Phonograph.  And  you  might  just  as  well  handle  your  part 
of  the  thousands  of  I.  C.  S.  Language  Outfits  that  are  sold  every 

REMEMBER;  Edison  Dealers  are  the  only  merchants  who  han¬ 
dle  our  Outfits,  and  they  are  protected  by  regular  National  Phono¬ 
graph  Company  Agreements.  Edison  Jobbers  in  every  part  o'f  the 
World  carry  our  Outfits  in  stock  and  can  fill  your  orders. 

Write  Us  Today  for  Advice  and  Literature. 


International  Correspondence  Schools 


An  Offer 
Edison  Trade 


Phonograph  Monthly 



The  National  Phonograph  Co., 

iptain  John  Thompson,  a  pilot  living  at 
aria,  B.  C.,  finds  much  pleasure  in  his 
re  hours  in  running  his  Edison  Home 
lograph.  He  writes  that  since  hC  bought 
o  and  a  half  years  ago  lie  has  owned  520 
*rds  and  has  300  on  hand  now.  He  has 
t  200  of  the  old  style  wax  records,  which 
scs  to  make  records  when  he  desires  to 

$500,”  he  says,  "and  I  must  say  that  I 
the  loudest,  finest  and  in  every  way  the 
Phonograph  outfit  in  this  city.  Every- 
says  so  that  has  heard  it”  He  keeps 
Records  in  a  specially  designed  cabinet, 
in  his  dining  room  and  secured  to  the 
This  has  two  tiers  of  five  drawers  each 
e  bottom,  with  two  tiers  of  four  drawers 
and  one  of  three  drawers  above  them, 
ng  twenty-one  drawers.  Each  drawer 
i  a  dozen  Records.  His  Phonograph 
s  on  another  special  cabinet,  ornamented 


1  Rome,  April  30.— -At  the  re 
’  Pope,  the  singing  of  the  Grege 
St.  Peter's  on  the  occasion  of 
of  St.  Gregory,  which  was  c> 
chorus  of  1,500  voices,  has  bcci 
for  the  use  and  instruction  of 
outside  of  Rome.  Arrangement 
with  a  Phonograph  Company  to 
ords  of  the  most  important  part: 
cution  and.  a  special  meeting  of  a 

celebration.  The  makipg  of  the 
perfectly  successful  and  soon  lovi 
music  all  over  the  world  will  be 
to  the  most  perfect  execution  < 
music. — Chicago  Record-Herald. 




•We  have  fitted  the  Edison  Triumph  Phono¬ 
graph  with  a  speed  indicator.  It  is  now 
attached  to  all  machines  of  this  type.  It  is  a 
simple  device,  consisting  of  a  pointer  attached 
to  the  body  of  the  speed  adjusting  screw. 
There  are  three  gilt  lines  marked  on  the  top 
plate,  indicating  120,  144  and  160  revolutions, 
respectively.  The  friction  bracket  and  gover¬ 
nor  arc  so  adjusted  that  the  mandrel  makes 
exactly  160  revolutions  when  the  pointer  points 

points  to  the  120  mark.  At  the  back  of  the 
screw  is- a  stop  pin  which  prevents  tile  screw 
from  being  turned  clear  around  and  there  is 
no  chance  of  the  speed  being  altered.  Any 
one  who  reads  the  instructions  that  our  Rec¬ 
ords  are  made  at  160  revolutions  per  minute 
can  readily  adjust  the  machine  to  160  revo¬ 


The  editor  of  the  Phonograph  Monthly 
is  anxious  to  own  a  file  of  the  Phonogram 
published  from  January,  1890,  to  May,  1892, 
and  edited  by  V.  H.  McRae;  also  of  the 
Phonograph,  published  September,  1893,  by  a 
Mr.  Johnston;  also  of  the  Edison  Phono- 

May,  1894,  to  April,  1896;  also  the  Phono¬ 
graph  Record,  published  from  1897  to  1900; 
also  a  copy  of  the  Echoes  from  the  Talking 
Machine  World,  issued  May,  igoo.  Any  'in¬ 
formation  concerning  the  above,  or  of  any 
other  talking  machine  publications,  that  our 


All  agreements  signed  by  Jobbers  contain 
this  stipulation: 

"Jobbers  must  keep  a  record  of  tile  serial 
numbers  of^aH  Phonographs  sold  by  them  to 

National  Phonograph  Company  upon  re- 

ber  of  blank  books,  with  printed  headings,  for 
the  use  of  Jobbers  in  keeping  sucli  records. 
They  were  listed  at  ?t.oo  each  and  many  Job¬ 
bers  bought  copies.  For  some  reason  they 
never  were  included  in  any  catalogue  and 
not  a  few  Jobbers  will  now  learn  of  them 
for  the  first  time.  These  books  comprise  150 
ruled  pages,  headed  "Phonograph  Stock 
Book,"  and  have  special  headings,  as  follows : 
"From  Whom  Purchased”;  "Received”;  "Ma¬ 
chine  Nos.”;  "When  Sold”;  "To  Whom 

Sold”;  “Address”;  "List  or  Dealer.”  They  arc 
bound  in  durable  board  covers.  They  are 
very  convenient  book3  for  Jobbers  and  worth 
several  times  their  list  price,  $1,00.  Dealers 
will  also  find  them  useful  in  keeping  track  of 
their  machines. 


"I  notice  an  article  in  the  Phonograph 
Monthly  for  April  having  reference  to  play¬ 
ing  Records  by  telephone,”  writes  James  H. 
White,  of  London,  European  Sales  Manager 
for  this  company.  "I  have  also  read  the 
various  articles  on  this  subject,  and  think  I 
can  give,  you  a  story  which  beats  them  all 
regarding  the  playing  of  Records  over  the 
telephone  line. 

“We  have  a  customer  in  Manchester,  Eng¬ 
land,  which  city  is  200  miles  from  London. 
This  customer  frequently  calls  me  up  on  the 
telephone  to  take  up  various  questions  in 
connection  witli  the  sale  of  our  goods.  While 
talking  with  him  over  the  telephone  a  short 
time  ago,  lie  inquired  as  to  the  merits  of  one 
of  the  Records  in  our  British  .Supplement 
No.  6,  "Cavalleria  Rusticana,"  No.  12854.  He 
stated  that  if  the  Record  was  good  he  would 
want  a  large  quantity  of  them.  I  happened 
to  have  tile  Record  of  this  selection  at  hand, 
and  told  him  to  hold  tile  line  for  a  moment 
and  I  would  let  him  hear  it  for  himself.  I 
then  placed  the  Record  on 'the  Home  Phono¬ 
graph  which  sits  within  two  feet  of  my  desk 
’phone,  and,  placing  the  receiver  in  the  horn, 
started  the  Record.  My  factor  in  Manchester, 
200  miles  away,  listened  to  the  entire  selection 
and  stated  that  he  heard  every  note  clearly 
and  distinctly;  in  fact,  lie  was  so  pleased  with 
the  selection  that  he  gave  me  an  order  then 
and  there  for  1,000  Records  to  be  included  in 
a  large  shipment  which  wc  already  had  in 
hand  for  him. 

"I  think  this  not  only  demonstrates  the 
efficiency  of  the  long-distance  telephone  ser¬ 
vice  in  England,  but  it  is  also  a  good  pointer 
as  to  the  possibilities  of’  up-to-date  Jobbers 
selling  Edison  Gold  Mounted  Records  by  tele¬ 
phone,  and  perhaps  is  an  idea  that  might  be 
adopted  with  profit  by  some  of  your  up-to-date 
and  .hustling  American  Jobbers." 

The  new  Records  for  the  last  three  months 
e  grand,  and  I  expect  to  do  a  fine  business 
is  summer.  W.  H.  Dyer. 



lington-JOHN  P.  WEISS,  711  Jc 
rx  City—'h ATTEN BACH  BROS. 

h  Bend— *EUGENE  MARSH,  126 


-vrbnce— BELL  BROS.  • 

deford— W.  H.  FIELD. 


whence— LORD  &  CO.,  314  Essex  strete, 

E.  O.  MOSHER,  420  Essex  street. 

.den— A.  T.  FULLER. 

itucket — ARTHUR  M.  TAYLOR. 
r  Bedford— H.  B.  DbWOLFF. 
mekville — E.  J.  WINCHESTER,  32 
Summit  avenue. 


F.  Maloney,  Manager. 


roit— F.  J.  SCHWANKOVSKY. 
inaw— GEO.  W.  EMENDORFER. 


sas  City— THE  WITTMANN  CO. 


uua-F.  A.  McMASTER  &  CO. 


ANTIC  City— SAMUEL  D.  WOLF,  32-34 

ONNE-I.  WIGDOR,  450  Avenue  D. 
iey  City— W.  L.  HOFFMAN,  151  Mont¬ 
gomery  street 

/ark-R.  L.  CORWIN;  also  New  York 

ssaic — I.  HURWITZ. 

erson-CHAS.  H.  KELLY,  25  N.  Main  st 

FRUCHT  •  also  New  York  City. 


Test  Hoboken— EMIL  HOLLANDER,  or 
PHONOGRAPH  CO..  619  Spring  street. 

Bedford  Peek— GEO.  H.  TYRRELL. 
Hodart-F.  H.  MARSHALL. 

New  York  City— A.  T.  ARMSTRONG.  0 


•BERN  BEARWALD,  373  West  nth  st 
VID  SWITKY,  S06  Willis  Avenue. 

R.  L.  CORWIN;  nlso  Newark.  N.  J. 
LOWENTHAL,  83  Nassau  Street. 

S.  W.  FRUCHT,  or  R.  FRUCHT,  7 
clay  st.,  or  63  Cortlandt  st.; 
Plainfield,  N.  J. 

O.  HACKER,  2  Murray  street 
way;  also  Philadelphia,  Pa. 

N.  HORN,  148  E.  58th  street. 

R.  H.  INGERSOLL  &  BRO.,  67  1 

W.  L.  ISAACS,  1 14  Fulton  street. 

S.  LEMBURG  &  CO.,  194  Broadway 
J.  McELLYNNE,  202  Broadway. 
RICHMOND  PEASE,  44  W.  132a  si 
F.  M.  PRESCOTT,  44  Broad  street. 
♦WINTIJROP  CYCLE  CO.,  2212  Sev- 

Saratoga— W.  J.  TOTTEN.  •  - 
Saratoga  Springs— MARVIN  A.  COTE. 

Cincinnati— J.  L.  ANDEM. 

Springfield— D.  &  M.  VANDERPOOL. 
UitRiciisviLLE — F.  A.  MAZURIE. 


Philadelphia— A.  R.  CASSIDY,  2783  Em- 

HAWTHORNE  &  SHEBLE,  604  Chest¬ 
nut  street,  or  Oxford  and  Wascher 
streets;  also  New  York  City. 

♦PENN  NOVELTY  CO.,  15  South  9th 

Pittsburg— A,  LIPPARD,  615  Wylie  avenue. 

Providence-F.  P.  MOORE. 


Milwaukee— T.  C.  BLATZEK. 

SOU  cannot  miss  our  prominent  building  after  passing  through  the 
main  entrance  to  the  Exposition.  Here  we  will  check  your  par¬ 
cels  and  give  you  the  best  information  about  reaching  the 
attractions.  You  may  use  our  reading  and  writing  room:  and  if 
there  are  any  ladies  in  the  party]  they  will  appreciate  the  commodious 
room  provided  for  their  comfort  in  charge  of  a  competent  matron. 

One  entire  wing  of  the  building  is  devoted  to  the  demonstration  of 
the  I.  C.  S.  Language  System.  Thousands  of  visitors  will  be  interested 
in  the  use  of  the  Edison  phonograph  for  “Double  Service”— Amusement 
and  Language  Study.  These  people  will  question  you  on  the  subject 
when  they  return  from  St.  Louis,  for  Edison  dealers  are  the  only  mer¬ 
chants  who  can  handle  I.  C.  S.  Language  Outfits. 

Important.  Order  sample  demonstrating  records  for  your  store  now. 
For  $1.50  we  will  send  you,  express  prepaid,  three  Edison  Moulded  Language  Records 
with  sample  textbooks  and  literature  in  French,  German,  and  Spanish.  Edison 
jobbers  in  all  parts  of  the  world  carry  our  Outfits  in  stock  and  make  deliveries  for  us. 


International  Correspondence  Schools 



Phonograph  Monthly 


NET  YORK,  JULY,  1904. 

No.  5. 

The  National  Phonograph  Co., 



New  York,  June  16,  1904. 

In  view  of  the  numerous  inquiries  received, 
asking  whether  stock  orders  for  July  Records 
would  be  shipped  prior  to  or  after  changes, 
referred  to  in  our  letter  of  May  16th,  were 
made,  we  would  advise  that  July  Records  will 


er  July  is 

lit  prices 



■p  ECOUDS  listed  below  will  be  ready  for  shipment  as  near  August  ist  as 
JLV  possibiei  at  which  time  Jobbers’  stock  orders,  if  placed  prior  to  July  15th, 
will  be  shipped.  August  Supplements  will  be  forwarded  to  Jobbers  with  their  stock 
order  for  Records.  Retail  Dealers  should  place  stock  orders  with  their  Jobbers  at 


igcs  that  might  be  made,  and  orders 
;an  to  come  in  at  a  surprising  rate 
isual  quantities.  First  came  advance 
July  Records,  and  then  for  stock 
It  is  evident  at  this  date  that  a 
usincss  in  Edison  goods  is  antici- 
obbers  and  Dealers  and  that  many 
c  getting  ready  for  it  by  ordering 
ods  to  make  their  stock  complete. 
Icrs  who  have  not  already  done  so, 
c  over  their  shelves  and  make  up 
once,  for  even  with  our  present 
acilitics  it  is  going  to  be  difficult 

We  recently  sent  a  circular  letter  to  a  large 
number  of  persons  who  during  several  years 
past  had  asked  us  for  catalogues  of  various 
kinds.  Many  interesting  facts  were  gleaned 
from  the  hundreds  of  replies  received  from 
this  letter.  Of  special  interest  to  everyone 
selling  Edison  goods  was  the  complaint  of 
numerous  writers  from  the  rural  districts  that 
they  were  unable  to  get  supplied  with  such 


To  the  Trade. 

ig  with  the  August  list  of  Records, 
ections  listed  thereafter  will  have 

a  white  In  the  bevelled  edge  of 
d.  They  will  also  be  boxed  In 
>  cartons.  Beginning  July  Ist, 
already  listed  will  be  changed 
lform  with  these  Improvements 

i  to  inform  you  what  particular 
will  be  changed  over  from  time 

ntlme  with  Records  both  of  the 

I  and  new  style  cartons. 

Yours  very  truly, 

C.  H.  WILSON. 

June  28,  1904. 

|  such  complaints  as  these.  They  do  not  occur 
where  Dealers  carry  a  full  stock  of  Phono- 
|  graphs  and  Records,  and  they  need  not  be 

antount  of  attention  is  given  the  subject.  It 
is  not  feasible  and  probably  would  not  be 
advisable  for  a  Dealer  in  a  small  town  to 
carry  a  large  slock  of  Edison  goods.  The 
business  he  might  do  would  not  warrant  it, 
even  if  he  had  the  capital  to  invest*  in  that 
way.  He  should,  however,  carry  at  all  times 
a  Gem,  Standard  and  Home  machine  and  at 
least  200  Records,  the  whole  representing  a 
very  small  investment.  Two  hundred  Records, 
if  carefully  selected,  will  form  a  very  fair 
nucleus  with  which  to  make  sales.  Among 
them  can  he  found  sufficient  variety  to  satisfy 
most  customers,  even  though  they  may  prefer 
other  selections  in  the  catalogue.  If  a  cus- 

i  his  Jobber  by  which  his  orcl 
quickly  filled.  Few  Dealers  a 
ly  from  their  Jobbers  that  they  ca 


ulile  in  soiling  Phonograph 
on  best  methods  o £  selling 


month,  Mr.  Jobber? 
your  Dealers  with 
write  tile  Advertisin 

all  the  Record 
i  use  to  advantaj 
Are  you  able  tc 
all  they  need? 
ig  Department.  C 

use  any  more  with  benefit  to  your  t 
Mr.  Dealer?  If  so,  ask  your  Jobber  ft 
The  most  successful  firms  selling 
goods  are  those  who  keep  a  list  of  all 
of  Phonographs  and  send  each  of 
list  of  tile  new  Records  every  month, 
era  who  haven’t  such  lists  should 
lime  in  getting  one  up.  A  list  of  t 
names  would  yield  a  nice  business  in 
and  it  would  only  cost  fifty  cents  a  in 
send  them  a  monthly  supplcm'cnt. 



will  be  made  to  get  out  a  new 
ogue  before  August.  This  *is 
vant  to  use  up  the  quantity  of 
on  hand.  Orders  will  be  filled 
inner  as  to  keep  the  trade  sup¬ 
having  many  on  hand  when  the 
ppcars.  The  delay  in  getting  out 
sue  will  give  the  trade  about  two 
time  in  which  to  dispose  of  the 
ich  are  to  be  cut  out  of  the  new 

515.  Repair  Parts  Catalogue 

535.  Folder  showing  Gem,  S 
and  Triumph  Phonogri 
540.  Folder  on  Edison  Gold  IV 
545.  Domestic  Record  Catalogi 
555.  Foreign  "  u 

Individuals  or  firms  nc 
arc  asked  to  advise  us  o 

ould  look  over  their  stock  of 
d  other  printed  matter  and  when 
hincs  or  Records  state  what  they 
a  their  stock  complete.  Business 
►ods  is  going  to  be  fine  this  fall 
too  early  to  make  plans  to  take 
hen  it  comes.  Jobbers  will  nat- 
ut  for  their  machine  and  Record 
is  quite  important  to  be  able  to 
catalogues  and  advertising  lit- 
1  they  ask  for  it.  We  have  none 
,-aste  but  we  want  every  Dealer 
lat  he  can  use  to  advantage.  We 
list  of  current  forms  from  which 
jrders.  A  good  plan  would  be  to 
Ivcrtising  Department  an  itiven- 
ogucs,  printed  matter,  signs,  etc., 
th  another  column  showing  what 
it.  We  will  then  know  just  how 
of  orders,  and  possibly  be  able 

try  to  keep  the  trade  advised  as 

irn  that  a  Jobber  docs  not  know 
at  has  been  in  use  for  some  time. 

Victor  II.  Rapke,  of  New  Yo 
his  scries  of  Record  numbers  on 
from  8741  to  9020.  There  a 
numbers  and  they  arc  being 
cents  for  the  set. 

A  juimbcr  of  Jobbers  am 
made  excellent  use  of  the  new 

graph  Monthly.  Especially 
advertisements  of  the  Easter 
chine  Co.,  Boston,  and  Graves 


William  E.  Gilmore,  Presid 
Manager  of  the  National  PI 
pany,  returned  on  June  n  fro 
trip  to  England  and  Europe, 
new  plants  of  the  company 
lin,  Paris  and  Brussels.  1 
panied  by  Mrs.  Gilmore. 

James  H.  White,  Europcar 
of  the  National  Phonograph  C 
j  from  London  on  the  Dlucchcr 
|  will  return  on  July  7. 



PHONOGRAM.  for  by  Phonograph  owners.  A  copy  of  the 

:hc  new  Phonogram  will  Phonogram  will  be  mailed  to  the  trade  cacli 
just  ahead  of  the  July  month. 

icially  requested  that  no  - 

y  either  Jobbers  or  Deal-  ACOUSTICS  TESTED  BY  PHONOGRAPH 
?iionogram  for  retail  use  C.  R.  Zacharias,  Dealer  at  Asbury  Park 
of  the  month  have  been  recently  gave  a  practical  demonstration  of  tin 
tain  a  list  of  new  Records  excellent  acoustic  properties  of  the  new 
distribution  ahead  of  the  Asbury  Avenue  Pavilion,  recently  built  al 
s  themselves  would  cause  Asbury  Park.  At  the  request  of  the  Bead 
Dealer  cannot  supply.  A  Commission,  Mr.  Zacharias  played  numerous 
upon  receiving  a  copy,  selections  in  various  parts  of  the  building 
me  that  Records  listed  in  on  a  Concert  Phonograph  and  both  the  musi- 
t  useless  trip  to  the  Deal-  cal  and  spoken  Records  were  heard  clcarlj 
in  annoyance.  It  will  be  and  distinctly  in  all  parts  of  the  structure. 
)crs  will  adopt  a  plan  of 



[entity  and  states  that  he  is  rich  enough  t< 
jy  the  freedom  of  Uncle  Jasper.  More  sing 
,g  follows  and  the  Record  closes  with  Uncl< 

Stanley.  It  gives  their  progress  through  the 
ide  show  and  menagerie,  with  tunny  rcmancs 
ibout  the  monkey,  lion  and  the  elephant. 
While  they  arc  in  the  latter  place  the  band 
s  heard  playing  in  the  distance;  as  they 
ipproach  the  ring  performance  the  music 
in  volume  until  they  have  entered 



A.  C.  D.  Loucks,  manager  for  Douglas  & 
Co.,  of  New  York,  sends  the  following: 

The  following  story  may  interest  readers  of 

removed  his  benzine  and  oil  cans  and  applied 
their  contents  to  the  Phonograph.  After  five 
minutes  more  of  exhortation  it  was  found  that 


II.  Schmidt  &  Son  Co„  Dealers  at  Musca- 
ine,  la.,  sends  another  bit  of  original  printed 
latter  in  the  shape  of  tiie  following  invita- 

Thc  prompt  answer  to  prayer  was  a  perfect  ■  . 
manifestation  of  the  Spirit’s  power.  The 
repair  man  being  a  somewhat  wild  youth, 

son’s  Gold  Moulded  Records,”  the  only  Rec¬ 
ords  that  embody  “PERFECTION”  and 
“LASTING  QUALITIES,”  everything  that 
is  good,  new  and  up-to-date,  including  the 
June  selections.  2,500  Records  in  all  have 
been  received  for  this  “Record  Day.” 

is  a  machine  makes  in 
st  people  retard  the  mot 
in  putting  their  finger  or 

attached  to  a  sewing  machine 
k  drive  was  stopped  to-day  at 
ic  Schuylkill  by  a  Phonograph 

ograph  sang  out  through  a  megaphone  atta 
ment  the  old  song: 

"Hey,  Nellie,  Hi,  Nellie,  listen  unto  me. 



the  New  York  daily  paperein  prominent  posi¬ 
tions,  a  news  item,  headed  “PHONOGRAPH 

cupies  the  office  adjoining  my  Phonograph 

Concert  Room.  As  I  sell  Edison  Records  it  is 


busy  all  the  time.  There  never  was  the  ghost 
of  a  kick  from  Mr.  Hill,  who  enjoyed  the  de¬ 
lightful  musio  from  our  Edison  Phonographs, 
until  one  day  we  had  occasion  to  play  a  disk 
machine.  (We  don’t  have  much  call  for  them, 
anyway.)  Then  the  trouble  began.  He  would 
not  stand  for  that 

Baraboo,  Wis.,  June  22,  1904. 



jngton— JOHN  P.  WEISS,  7H  Jcffcr- 

-H  Bend-EUGENE  MARSH,  i 

Michigan  si 


Centre-E.  M.  GOWENLOCK. 
rence— BELL  BROS. 

“.ford— W.  II.  FIELD. 

rrnck— LORD  &  CO.,  314  Essex  stx 
2.  0.  MOSHER,  450  Essex  street 

-bn-A.  T.  FULLER. 

’tucket— ARTHUR  M.  TAYLOR. 

'  Bedford— H.  B.  DeWOLFF. 
-rville-E.  J.  WINCHESTER,  32  S 

*.  Maloney,  Manager. 




ridge— E.  M.  BARNES. 
-A.  E.  DUMAS. 

\.  McMASTER  &  CO. 

Bedford  Park— GEO.  H.  TYRRELL. 
Hobart— F.  H.  MARSHALL. 

York  City-A.  T.  ARMSTRONG,  01 


BERN  BEARWALD,  373  West  nth  St. 
VID  SWITKY,  506  Willis  Avenue. 
E.  42d  street 

R.  L.  CORWIN;  also  Newark,  N.  J. 

LOWENTHAL,  83  Nassau  Street 

S.  W.  FRUCHT,  or  R.  FRUCHT,  7  Bar 
clay  st.,  or  68  Cortlandt  st. ;  also 
Plainfield,  N.  J. 

O.  HACKER,.  2  Murray  street 
HAWTHORNE  &  SIIEBLE,  297  Broad¬ 
way;  also  Philadelphia,  Pa.  , 

N.  HORN,  148  E.  58th  street 
W.  L.  ISAACS,  1 14  Fulton  street 
S.  LEMBURG  &  CO.,  194  Broadway. 

J.  McELLYNNE,  202  Broadway. 
RICHMOND  PEASE,  44  W.  I32d  st. 

Cincinnati— J.  L.  ANDEM. 

♦Coshocton — BURN S  &  GOSSER. 
Springfield— D.  &  M.  VANDERPOOL. 
Ujiriciisvillb— F.  A.  MAZURIE. 

HAWTHORNE  &  SHEBLE.  60 a  Chest 


Phonograph  Monthly 

NEW  YORK.  AUGUST.  >904. 

The  National  Phonograph  Co., 


A  Great  Future  Ahead . 

Advance  List  of  Edison  Gold  Moulded 

Records  for  September . 

The  New  Agreement . 

How  to  Determine  Imitation  Air  Holes 

in  Records  . 

Composers  Names  Added . 

The  Whole  Trade  Awake  and  Hustling. . 
New  Carton  and  New  Style  Marking....  i 

Dealers  Should  Sign  Promptly .  i 

How  to  Handle  New  Agreements .  ; 

Where  to  Send  Orders  and  Correspond- 

A  Word  to  Canadian  and  Foreign  D 
Comments  on  September  Records... 

Coin  Slot  Phonographs . 

The  Phonogram  . 

New  Record  Catalogue*. . 

Change  Catalogues  to  New  Prices... 

Get  Ready  for  Fairs . 

A  Striking  Sign . 

Moulded  Records  was  on  July  18th  reduced  to 
,15  cents  each  and  are  now  being  sold  all  over 
the  United  States  at  that  price.  Owing  prin¬ 
cipally  to  the  duty,  the  retail  price  in  Canada 
has  been  made  forty  cents.  Edison  Concert 
Records  have  been  reduced  to  75  cents  each, 
the  same  price  prevailing  in  Canada.  The 
impetus  given  to  orders  by  the  rebate  letter 
sent  out  in  June  was  very  satisfactory,  but 
was  almost  nothing  as  compared  to  the  orders 
received  since  the  lower  prices  were  formally 
announced.  The  advance  orders  for  August 
Records  fully  equals  those  for  the  same  month 
of  last  year  and  the  orders  for  stock  Records 
have  been  phenomenal.  It  was  only  because  of 
our  belief  that  a  largely  increased  business 
would  follow  that  a  decision  was  reached  to 
reduce  prices.  Had  our  Record  making  facili- 

ers  in  a  manner  satisfactory  to  the  trade, 
ccausc  of  inadequate  factory  facilities,  and 
nticipating  a  rapid  and  steady  increase  in 
ie  demand  for  Edison  Records,  we  built  and 
Dmpletely  equipped  an  entirely  new  Record, 
laking  plant.  The  plant  and  equipment  rep- 
:sents  an  expenditure  of  many  thousands  of 





samples  of  the  August  Records  sent  to 
ibers  early  in  July  were  packed  in  the 
tyle  Record  carton.  They  were  also 

received  in  the  meantime  with  Records  bo 
of  the  old  and  new  styles  of  marking  ar 
boxed  in  the  old  and  new  style  cartons. 




Dealers:  When  the  new  agreement 
reaches  you,  read  It  carefully,  date  and 
sign  each  copy  and  have  your  signature 
WITNESSED.  If  you  deal  through  a 
Jobber,  return  to  him  the  copies  marked 
“Original ”  and  “ Duplicate.’ *  Retain  the 
copy  marked  “Triplicate”  for  your  future 

Company  send  the  copy  marked  “Original” 
to  office  from  which  It  was  mailed,  and 
return  “Duplicate.” 

Jobbers:  When  dealers  return  Original 
and  Duplicate  copies  to  you,  send  us  the 
Original  and  retain  the  Duplicate  for  your 
fifes.  Be  sure  that  they  are  properly 
dated  and  witnessed  before  returning  Orl- 


AH  Dealers  in  Indiana,  Illinois,  Michigan, 
Wisconsin,  Minnesota,  Iowa,  Missouri,  Kansas, 
Nebraska,  Wyoming,  Colorado,  North  Da¬ 
kota,  South  Dakota,  Oklahoma  Territory,  j 

tory  and  the  New  York  office  four  times  daily, 
.and  send  a  messenger  from  New  York  to  the 
factory  at  noon  and  night,  every  day.  No 
matter  how  urgent  an  order  may  be,  it  will 
have  immediate  attention.  Our  system  requires 
that  all  orders  shall  pass  through  the  New 
York  office,  and  the  trade  will  get  better  ser¬ 
vice  if  they  bear  this  fact  in  mind. 


We  have  just  mailed  to  the  entire  trade  a 
hanger  announcing  the  reduced  price  of  Rec¬ 
ords  and  a  number  of  circulars  of  the  same 
purport.  The  hanger  is  for  temporary  use  by 
Dealers.  We  have  also  sent  to  every  Jobber 
throughout  the  country  a  large  supply  of  these 
circulars  and  a  show  card  printed  on  card¬ 
board,  both  of  which  we  are  asking  them  to 
distribute  to  their  Dealers.  Being  printed  on 
cardboard  the  show  cards  cannot  be  mailed. 

The  circulars  are  of  an  inexpensive  character 
and  were  intentionally  printed  in  this  way  in 
order  that  they  might  be  used  in  liberal 
quantities  by  all  Dealers.  The  number  of 
these  sent  to  each  Jobber  is  sufficient  to  allow 
him  to  distribute  them  freely.  Dealers  are 
urged  to  get  a  supply  of  these  circulars  and  at 
least  one  of  the  show  cards  and  sec  that  every 



With  the  withdrawal  ol  the  Edison  Imperial, 
Regal,  Climax,  Ajax  and  Vulcan  Coin-Slot 
Phonographs  and  the  introduction  of  the 
Windsor  and  the  Majestic,  the  National  Pho¬ 
nograph  Company  has  decided  to  adopt  an  en¬ 
tirely  new  plan  in  selling  these  types  of  coin¬ 
slot  machines.  It  has  been  found  that  to  instal 
coin-slot  Phonographs  and  keep  them  in  satis¬ 
factory  operation  requires  more  attention  than 
the  average  Dealer  can  afford  to  give  to  them. 
It  was  therefore  decided  that  the  proper  ex¬ 
ploitation  of  coin-slot  machines  could  only  be 
secured  by  having  them  handled  by  the  corn- 
piny  direct  and  a  special  department  has  been 
organized  for  that  purpose.  The  company  will 
solicit  this  class  of  business  direct,  will  instal 
machines  with  its  own  men  and  will  see  that 
they  are  started  in  a  proper  manner.  While 
it  will  not  be  formally  responsible  for  the 
machines  after  they  have  been  thus  installed, 
and  proper  Instructions  given  concerning  their 
care  and  operation,  it  will  always  stand  ready 
to  remedy  any  serious  trouble  that  may  arise. 
Briefly,  it  is  intended  that  Edison  Coin-Slot 
Phonographs  shall  have  the  attention  that  their 
merit  warrants  and  the  growing  demand  for 
them  demands. 

At  the  same  time  it  was  decided  not  to  take 


The  re-issue  of  Tiie  Phonogram  seems 
to  have  met  the  approval  of  the  trade  and  the 
public.  It  was  found  necessary  to  increase  the 
first  edition  to  100,000  copies.  We  have 
printed  110,006  copies  of  the  second  edition 
and  the  orders  already  on  file  will  take  the 
entire  lot.  Time  is  the  real  test  of  the  merit 
of  a  publication  of  this  character,  but  we  hope 
that  with  a  little  assistance  from  the  trade  and 
the  public  we  shall  be  able  to  make  The 
Phonogram  an  interesting  little  pamphlet  and 
one  that  will  be  looked  for  each  month.  We 
would  again  point  out  to  Jobbers  that  we  can¬ 
not  imprint  The  Phonogram  in  smaller  lots 
than  500  copies  and  multiples  of  that  number, 
and  to  do  this  we  must  have  an  order  at 
least  one  month  in  advance  and  be  continued 
for  at  least  several  months.  Unless  Dealers 
will  pay  express  charges,  it  will  be  necessary 
for  them  to  get  a  supply  of  Phonograms 
through  their  Jobbers.  They  are  too  heavy 
to  send  in  quantities  by  mail.  The  Phono¬ 
gram  will  be  shipped  to  the  trade  with  the  new 
Records  each  month.  This  will  make  its  date 
of  publication  each  month  somewhat  uncer¬ 
tain,  and  Dealers  should  explain  to  their 
patrons  why  the  time  of  publication  varies. 



Jobbers  and  Dealers  arc  asked  to  correct 
with  a  pen  the  Machine  and  Record  Cata¬ 
logues  they  are  now  using  so  that  they  will 
contam  the  proper  prices.  The  following 
table  shows  the  changes  that  have  been  made 
under  the  new  Agreement.  Jobbers  cannot  be 
expected  to  make  these  changes  in  catalogues 
t l  at  hey  furnish  to  Dealers,  and  the  latter,  1 
therefore,  should  give  the  matter  their  own 

mg  making  exhibits  at  county  fairs  should 
place  an  order  with  their  Jobbers  for  any 
printed  matter  they  require  and  have  it  for¬ 
warded,  provided  the  latter  cannot  supply  it 
out  of  their  own  stock.  This  literature  cannot 
lie  imprinted  with  the  Dealer’s  name  and 
address.  It  will  be  necessary  for  a  Dealer  to 
imprint  it  himself  or  do  the  printing  with  a 
rubber  stamp. 

NEW  PRICES  IN  EFFECT  JULY  |8,  1904. 

Hd'ZooCOntlUCr0r  Phonograph,  new  pn’« 
St2S  l’nCe,s  Record,. 

dozen  ’  rcduc011  t0  3SC’  cilch'  $4-ao  per 

CO"dozcn.iZC*  rCdl'CCd  ,0  7SC-  cach’  &•“>  P" 
Changes  in  trice,  ol  Edison  blank, 


Concert  size,  shaved,  reduced  to  50  cents  each. 

John  S.  Smith,  a  Philadelphia  Phonograph 
Dealer,  sends  an  official  membership  card  in 
the  National  Society  of  Butters  In.”  It  bears 
!"*  bus,ncss  “rd  O"  °'>c  side  and  the  follow¬ 
ing  matter  on  the  back: 



This  is. to  certify  that  hL°.°d.f?Z  °"C  Scason’ 


Billy  Butt,  Pres.  Angora  Butt,  Scc’y. 


It  is  about  time  to  consider  the  matter  of 
getting  literature  for  use  in  eonoction  with 
exhibits  at  county  fairs.  The  fair  season 
opens  in  September  and  there  is  no  better  way 
to  advertise  Edison  Phonographs  and  Records 
than  exhibits  at  these  fairs.  We  have  several 
forms  of  printed  matter  suitable  for  this  pur¬ 

These  are  No.  291,  one  of  the  Jingle  Book 
series ;  No.  409,  the  lithographed  card  in 
colors  showing  boy  with  hatchet  looking  for 
the  band;  No.  467,  the  four-page  folder  on 
the  merits  of  the  Phonograph;  No.  535,  a 
four-page  folder  showing  four  different  styles 


The  Pardec-EUcnbcrgcr  Co.,  of  New 
Haven,  Conn.,  send  the  following  letter  from 
one  of  their  customers : 

I  have  put  the  suspension  springs  I  obtained 
from  you  in  my  Triumph  phonograph  and 
nnLfCSAU  w?rc.cvcn  better  than  I  antici¬ 
pated.  All  noise  is  now  eliminated  and  I  ain 
J,"r®  n°  Phonograph  owner  would  be  without 
them  were  he  to  ever  .see  the  difference 
demonstrated.  The  “Triumph;7  is  triumphant 
now  in  every  respect.  My  neighbors  count  it 
?  Pi™™™  living  in  close  proximity  to  the 
best  talking  machine  in  the  world. 

S.  N.  Wing, 
Shelburne  Falls,  Mass. 


Our  Foreign  Department  recently  sold  a 
Concert  Phonograph  and  a  supply  of  Concert 
Records  to  a  customer  in  Mexico.  In  ac¬ 
knowledging  their  arrival,  he  wrote: 

I  received  the  Concert  Phonograph  and 
Records  in  good  shape,  I  am  very  highly 
pleased  with  the  Phonograph.  It  is  perfect. 
I  had  the  ’’blues”  at  mv  mines  when  the  Pho- 
nograpn  arrived.  I  immediately  set  it  up 
and  played  several  Records  on  it,  when  the 
bines  were  forcotten.  It  simply  saved  my 
life.  Wishing  you  unbounded  success,  I  am. 


I  played  before  a  party  of  expert  musicians 
lately  and  they  were  all  agreed  that  the  Edison 
machine  brought  out  the  natural  tone  more 
fully  than  any  other  they  had  ever  heard. 

change  the  speed  until  I  get  the  correct  tone. 
That  I  am  successful  is  proved  by  the  fact 
that  one  of  the  musicians  mentioned  above 
declared  that  I  was  one  of  the  few  whom  he 
had  ever  seen  operating  a  machine,  who  regu¬ 
lated  the  speed  in  a  manner  which  brought 

or  voice.  But  I  wish  to  state  right  here  that 
I  have  tried  the  same  thing  on  other  machines 
and  failed  every  time. 


T,  AUGUST  1,  1904— 

Boulder-BENTLEY  &  CRAIG. 
Buhlington— JOHN  P.  WEISS,  711  Jefler- 

South  Bend— EUGENE  MARSH,  126  Vis- 



Clay  Centbe-E.  M.  GOWENLOCK. 
Lawrence — BELL  BROS. 

Biddeford — W.  H.  FIELD. 


CO.,  S.  Katz,  manager,  93  Stamford  St. 
*T.  SINGER,  60  Levcrctt  St. 
Lawrence— LORD  &  CO.,  314  Essex  street, 

E.  0.  MOSHER,  420  Essex  street. 


Malden— A.  T.  FULLER. 

Nantucket — ARTHUR  M.  TAYLOR. 

New  Bedford— H.  B.  DeWOLFF. 
Somerville— E.  J.  WINCHESTER,  32  Sum- 


F.  Maloney,  Manager. 


Detroit— F.  J.  SCHWANKOVSKY. 
Saoinaw— GEO.  W.  EMENDORFER. 


Kansas  City— THE  WITTMANN  CO. 

Lincoln— THE  WITTMANN  CO. 


Hillsboro  Bridce-E.  M.  BARNES. 
Manchester— A.  E.  DUMAS. 

Nashua— F.  A.  McMASTER  &  CO. 

Atlantic  City— SAMUEL  D.  WOLF,  32-34 

wark-R.  L  CORWIN;  also  New  Y01 

Plainfield- S.  W.  FRUCHT,  or  R 
FRUCHT;  also  New  York  City. 


Bedford  Park— GEO.  H.' TYRRELL. 
Hobart— F.  H.  MARSHALL. 

New  York  City-A.  T.  ARMSTRONG,  c 

BERN  BEARWALD,  373  West  nth  S 
VID  SWITKY,  506  Willis  avenue. 

Plainfield,  N.  J. 

O.  HACKER,  2  Murray  street 
HAWTHORNE  &  SHEBLE,  297  Broad- 
way;  also  Philadelphia,  Pa. 

N.  HORN,  148  E.  58th  street. 

W.  L.  ISAACS,  xi4  Fulton  street 
S.  LEMBURG  &  CO.,  194  Broadway. 

J.  McELLYNNE,  202  Broadway. 
RICHMOND  PEASE,  44  W.  x32d  st 
F.  M.  PRESCOTT,  44  Broad  street 
WINTHROP  CYCLE  CO.,  2212  Seventh 

Cincinnati- J.  L.  ANDEM. 
Coshocton-BURNS  &  GOSSER. 
Springfield— D.  &  M.  VANDERPOOL. 
Uhrichsville — F.  A.  MAZURIE. 


Philadelphia— A.  R.  CASSIDY,  2783  Em- 

HAWTHORNE  &  SHEBLE,  604  Chest¬ 
nut  street,  or  Oxford  and  Wascher 
streets;  also  New  York  City. 

*A.  KROUSE,  832  Arch  street 
PENN  NOVELTY  CO.,  15  South  9th 

Phoenixvjlle— KEINARD  BROS. 
Pittsburg— A  LIPPARD,  615  Wylie  avenue. 


Providknck— F.  P.  MOORE. 


Milwaukee-!  C.  BLATZEK. 




To  the  GERMAN  To  the  FRENCH 



With  25  Standard  English 
Records  in  the 

New  I.  C.  S.  Series 

The  “stranger  in  a  strange  land”  will  now,  more  than  ever,  bless 
the  Edison  phonograph.  His  entertainer  at  once  becomes  his  teacher 
in  the  English  language,  which  he  must  know  if  he  is  to  live  and 
prosper  in  America. 

It  is  so  easy  to  learn  by  the  I.  C.  S.  Method.  The  familiar  lan¬ 
guage  of  the  foreigner  is  printed  side  by  side  with  the  English  transla¬ 
tion,  and  these  he  follows  with  the  eye  while  he  hears  the  pronunciation 
on  the  phonograph.  The  English  expressions  he  learns  in  private 
today,  he  uses  at  his  work  tomorrow,  and  so  progress  is  rapid  and 

English  people  may  also  learn  French,  German,  and  Spanish 
through  complete  sets  of  I.  C.  S.  Records  and  Textbooks. 


Address,  LANGUAGE  DEPT. 

International  Correspondence  Schools 

Scranton,  Pa. 


Phonograph  Monthly 

>nal  Phonograph  Co., 



Dealers  should  fill  in  and  return  the  cards  at 
once.  If  none  takes  place  in  three  weeks  that 
fact  should  be  noted  on 

opportunity  t( 
tinuc  to  refer  inquirers  to  Dealers  as  long  as 
they  do  their  part,  both  in  “following  up”  and 
advising  us.  When  they  persistently  neglect 
lmth,  we  stop  referring  to  them  and  find  some 
co-operate  better.  Such 

arc  able 

o  induce 

lien  puts 
ith  each 

We  so  thoroughly  have  the  good  will  of  the 
entire  trade  that  it  is  almost  like  carrying 
coals  to  Newcastle  to  refer  to  this  “follow  up” 
system  as  one  of  the  numerous  things  being 
done  by  this  company  to  get  business  for 
Dealers.  We  have  abundant  evidence  that  our 
efforts  on  their  behalf  arc  thoroughly  appre¬ 
ciated.  In  few  lines  of  business  arc  the  rela¬ 
tions  between  manufacturer  and  the  trade 
more  cordial,  a  fact  that  gives  us  much  satis- 



By  this  time  the  new  box  and  new  style 
of  marking  Edison  Gold  Moulded  Records 
have  become  known  to  owners  of  Edison 
Phonographs  everywhere  in  the  United  States 
and  Canada.  Many  Records  were  bought  just 
to  see  the  new  conditions,  both  of  which 
have  been  warmly  commended.  The  work  of 
making  over  the  moulds  of.  selections  previ¬ 
ously  listed  is  going  on  as  rapidly  as  possible, 
considering  the  phenomenal  demand  for  Rec¬ 
ords,  and  in  a  few  months  all  Records  made 
at  our  factory  will  go  out  in  the  new  box 
and  marked  on  the  end.  Each  new  monthly 
list  hereafter  will  be  so  marked  and  packed. 





continue  to  receive  many  complimentary 
in  reference  to  the  new  suspension 
that  are  being  placed  in  the  Triumph 
tome  machines  and  which  may  be 

nc  who  has  attached  them  has  ex¬ 
ilic  greatest  delight  at  the  results 
.  The  speed  indicator  with  which  the 
h  and  Home  arc  also  equipped  is  j 
improvement  that  is. being  favorably 
ited  upon.  This  speed  indicator  has  ; 
ircfully  tested  and  will  meet  all  the  I 
nents  of  those  who  do  not  find  it  I 
•  keep  their  machine  running  at  the 



A  Phonograph  owner  at  Narragansett  ] 
Rhode  Island,  sends  a  photograph  of  a  : 
ord  cabinet  that  he  has  made  for  his  own 
It  is  made  in  the  form  of  a  table,  wit 
drawer  in  the  base,  which  is  enclosed  or 
sides.  Above  this  base  arc  four  carved  . 
These  support  the  upper  leaf  upon  which 
Phonograph  rests.  Between  the  four  posi 
a  circular  enclosure.  In  the  latter  is  a  rev 
ing  drum  with  spindles  for  Records  projee 
at  intervals  all  around  and  from  top  to 
tom.  The  circular  enclosure  has  an  opei 
at  one  side  through  which  the  Records 
reached.  The  cabinet  is  at  once  novel, 
ful  and  attractive. 


.An  ^pfloN*  PHONOGRAPH, 


time  in  the  history  of  the  business 
trade  find  it  more  important  to  carry 
ack  of  Edison  Phonographs  and  Edi- 
)rds  than  in  the  coming  four  months. 


The  new  Record  catalogues,  Form  No. 
is  now  being  sent  to  the  trade  as  fast  as 
printer  can  supply  them.  It  includes  Auf 
Records.  With  the  exception  of  changing 
phrase  on  the  outside  from  "Domestic  Sc 
tions”  to  "American  Selections,”  the  covei 
the  same  as  on  Form  No.  545.  This  co 
was  so  satisfactory  that  it  was  decided  to  c 
in  the  new  edition, 
he  first  opportunity  we  .shall  mail 
trade  a  copy  of  our  St.  Louis  bool 
and  when  received  Jobbers  will  know  thal 
they  desire  a  limited  quantity  for  careful  1 
dilation  we  will  take  pleasure  in  filling  th 
orders.  We  want  every  Jobber  to  see  a  cc 
before  ordering,  for  a  page  of  the  booklet 
given  up  to  a  list  of  Jobbers  (without  str 
addresses)  who  were  in  business  when  it  v 
printed,  and  some  Jobbers  might  object 
distributing  anything  containing  the  names 
his  competitors.  It  was  originally  intend 
to  distribute  this  booklet  only  at  the  St  Lot 
Fair,  and  for  that  reason  the  names  of 
Jobbers  were  included  in  it.  We  think  t 
arguments  in  the  booklet  sufficiently  convi 
cing  to  make  it  a  good  medium  for  adv< 



msTics.  , 

loguc  No.  600,  now 
;rade,  contains  1,150  ’ 
Hows:  Bands,  178; 
s;  banjo,  35  j  bells, 

ibonc  duct,  1 ;  dulci- 
ute,  1;  mandolin,  9; 
nbonc,  2;  violin,  17; 

:  whistling,  8;  xylo- 

54;  male  quintetes, 

,  19;  duo-logucs,  8; 
musical,  3;  talking 

ns  made  by  each  in- 
lividuals  arc  as  fol- 
nd,  120;  Edison  Mil- 
lymphony  Orchestra, 
57!  Hungarian  Or- 
cAuliffc,  5;  Vess  L. 
jps,  7;  Ruby  Brooks, 

;  Albert  Bcnzler,  6; 
Sweet,  2;  chimes,  3; 
inmir  Kryl,  15;  A. 

1 ;  John  Hazel  and 
imir  Kryl  and  Leroy 
Moriarty,  2;  U.  S. 
'orps,  S;  First  Regi¬ 
me,  1;  Charles  Mole, 
lc  P.  Banta,  1 ;  Frank 
mermann,  2 ;  Charles 
l.  Jaudas  and  Louis 
:ne  C.  Rose,  1;  Joe 
,  13 ;  Albert  Bcnzler, 

'  Anthony,  2;  Albert 
3rd,  13;  Arthur  Col- 
3;  S.  H.  Dudley,  13; 

J.  Fisher,  6:  Billy 

tette,  2;  Edison  Male  Quintette,  3;  Mend 
sohn  Mixed  Quartette,  7;  Edison  Sextette 
Campbell  and  Harrison,  3;  Miss  Chapel! 
Mr.  Stricklctt,  3;  Collins  and  Natus,  12;  ( 
Iins  and  Harlan,  39;  Francelli  and  Lewis, 
Harlan  and  Belmont,  6;  Harlan  and  Star 
30 ;  MacDonough  and  Bidding,  1 ;  Miss  A 
gan  and  Mr.  Stanley,  11 ;  Schneider  and  V 
lace,  1;  Thompson  and  Campbell,  3;  Spei 
and  Girard,  6;  Campbell  and  Roberts,  2;  ] 
son  Modern  Minstrels,  5;  Spencer  and  H 
ter,  3;  Frank  Kennedy,  4;  James  H.  W1 
4;  Lcn  Spencer,  19;  Harry  Spencer,  1; 
Stewart  (talking),  26. 

A  mistake  too  frequently  made  by  s< 
Deafen  is  to  play  only  Records  from  the 
cst  supplements  and  pay  no  attention  to  tli 
in  the  regular  catalogues.  It  is  a  mistake 
think  that  the  newer  selections  are  the  n 
desirable.  There  are  hundreds  of  titles  in 
regular  catalogue  that  arc  most  desirable, 

them  because  Dealers  have  fallen  into  a  h; 
of  showing  the  latest  titles  first.  Dea 
should  remember  that  many  of  the  old  ; 
familiar  airs  arc  in  the  main  catalogue.  Tli 
arc  the  songs  that  really  never  grow  old 
have  as  strong  a  foothold  upon  the  public 
they  did  years  ago.  The  playing  of  these 
songs  will  ofttimes  awaken  pleasant  mcmoi 
of  the  past  in  the  minds  of  hearers  and  m 
sales  that  would  not  otherwise  have  been  p 
siblc.  The  wise  Dealer  is  lie  who  is  k 
enough  to  size  up  his  prospective  custom 
and  who  puts  on  Records  that  seem  m 
likely  to  please  him.  A  careful  study  of 
whole  catalogue  will  benefit  many  Dealers. 



made  over  with  different  talent  sion  and  rei 

of  Edison^  Gold  .Moulded  Records  renders  it  Jobbcrs^aiid*  Dea  I  cS'u 

laken  by  our  Recording  plant  to  make 
up-to-date  as  is  exercised  with  any  m 
list  of  Records.  The  talent  is  som 
changed  and  all  hands  strive  to  see  how 
better  they  can  make  the  new  Record  o\ 
aid.  Below  we  give  a  list  of  Records 
lave  been  made  over  since  Catalogue  N 

sometimes  names  of  all  who  have  not  signi 
bow  much  lowing  paragraph  is  reprinted  fi 
<1  over  the  gust  issue  '  of  the  Edison 
>rds  which  Monthly: 

Formerly  by  Edison  Band;  now  by  Edison 
dllltary  Band: 

I235  Rajah  March  (Lonka). 

■107  Semper  Fidclis  March  (Sousa). 

93  Stars  and  Stripes  Forever  March 

722  Dancing  with  Ma  Baby  (Anthony). 

261  Don't  be  Cross  Waits  (Zeller). 

376  Symphia  Waltzes  (Holzmann). 

128  Wedding  of  the  Winds  Waltz  (Hall). 
213  In  the  Good  Old  Summer  Time 

317  1'ye  Got  My  Eyes  on  You  (with  bells). 
Mb  Lizard  and  the  Frog  (Morse). 

Formerly  by  Edison  Orchestra;  now  by  Edi- 
>n  Military  Band: 

|§7  Intermezzo  from  Naila  (Delibes). 

164  At  the  Circus. 

I23  Down  on  the  Suwancc  River  (Foslcr- 

07  Darkies  Awakening. 

'25  Nigger  in  a  Fit. 

66  San  Toy  Selections  (Moncklon). 
Clarinet  soios  now  made  with  orchestra 

08  L'Estudiantina  Waltz  (IValdlcufcl). 

69  Minstrel  Boy  (air  and  variations). 

15  Nellie  Gray  (with  variations). 

24  Robert  C.  Diablc  ( Meyerbeer ). 

Piccolo _  solos  now  made  with  orchestra 

58  Blue  Bird  Polka  (Massioita). 

34  Gem  Polka  (Car). 
j6  Irish  Reel  (Masziotta). 

Dealers  :  When  the  new  agrccmci 
you,  read  it  carefully,  date  and  sign  ■ 
and  have  your  signature  Witnessed 
deal  through  a  Jobber,  return  to  him  1 
marked  Original"  and  "Duplicate/1 
the  copy  marked  "Triplicate"  for  yo 
reference.  If  you  deal  direct  with  t 
pany  send  the  copy  marked  "Original' 

ops  and  descriptions  of  Edison  PI 
Most  of  the  advertising  done  1 
[.  Kellar,  of  Easton,  Pa.,  outsidi 

August  lie  gave  outdoor  evening  concci 
an  Edison  Phonograph,  and  he  expects 
tinue  it  during  September. 


»rd  ”Virwta5o"aScda,1tta°i;f.aid  CAB’NET  F°R  STORING  PHONOGRAPH 
I  take  the  Phonograph.  He  afterwards  RECORDS. 

Ion  1o  'ha?eSan '“opporhSty  ‘of  hiring  ofP^nx°g”f  Rcc0;tls  !jcin*  ordinarily  made 
1  beautiful  music.  I  am  proud  of  my  new  '  v“  ■  arc  vcry  tfas'Ic  nnd  must  be  pre- 
inograph.’  I  selected  two  dozen  of  our  served  with  considerable  care,  and  when  many 

icest  Records  for  him,  and  altogether  the  are  to  be  provided  for  it  becomes  a  matter  of 

was  made  in  twenty  minutes.  I  will  say  difficulty  to  do  this  and  at  the  same  time 

is  but  one  of  the  few  incidents  that  hap-  i,-„-  .1  .. ,  a  at  tnc  same  time 

constantly.  Our  Edison  Record  trade  lias  /.  *  m  accessible  for  ready  selection.  A 
t  up  immensely  since  tile  new  changes  cabinet  has  been  invented  by  Mr.  Edgar  Krom, 
e  taken  place.  We  have  increased  our  of  538  West  159th  street,  New  York  City, 

!SS  we  did  so."  1  1  with  two  swinging  doors  pivoted  centrally  at 

_  tiic  top  and  bottom.  The  inner  face  of  each 

■HONOGRAPH  MUSIC  ON  DONKEY  £S|?  Sedf  ™  ' 'whi^'tT I&S  Zc 
BACK*  supported.  On  the  upper  end  of  each  pin  is 

ur  Mexican  representative  sends  the  fol-  p"!l!C3  °t\  wntten  thc  ™e  of  the  particular 
ng  paragraph  concerning  a  J  fabinet  is 


While  wandering  around  thc  public  square, 
“plaza,”  of  a  nearby  Indian  village,  where 
nr  was  being  held,  I  noticed  upon  approach- 

warrant  so  large  a  number  of  exhibitors 
though  one,  or  even  two  are  not  uncommon 
such  occasions),  I  was  rather  curious  to 

scnibly  of  people  r*M.l0Yc<1  witl,out  disturbing  tl 

incss.  not  having  gotten  a  glimpse  of  any  of 
machines,  owing  to  thc  thickly  packed 
cstos  or  booths,  gambling  tents,  etc.,  which 
ned  a  barrier  around  thc  fair  grounds 

doing  a  profitable  freely  accessible,  and  docs  away  with  any  dan- 




II.  Schmidt  &  Son  Co.,  of  Muscatine,  Iowa, 
always  get  out  some  original  literature  when 
they  go  after  business.  This  is  the  way  they 



How  Dealers  Unite  Two  Continents 

HE  Spanish-American  war  has  made  the  Spanish  language 
the  most  useful  to  Americans,  and  the  reverse  is  true  for 
South  Americans,  who  are  waking  up  to  the  necessity  of 
learning  English.  The  Edison  dealers,  through  the  sale  of 
■  II  the  I.  C.  S.  Courses,  will  be  the  principal  agency  for  this 
I  |  |  exc|iange  0f  languages  so  essential  to  the  expansion  of  trade 

and  commerce. 

Mr.  L.  L.  Lewis,  Superintendent,  Sun  Life  Insurance  Company,  of 
Canada,  writes  us  from  Monterey,  Mexico,  as  follows  : — “  Since  coming 
here  I  have  opened  a  new  branch,  have  perfected  myself  in  Spanish  by 
your  method,  and  in  June,  stood  second  in  new  business  for  the  whole 
western  foreign  field  of  my  Company.” 

I.  C.  S.  Records  and  Textbooks  are  arranged  to  teach  French, 
German,  and  Spanish  to  English  people,  and  English  to  nine 


We  send  samples  of  I.  C.  S.  Moulded  Records  and  Textbooks  in  French, 
German,  Spaniah^nnd^En^Ush  to  Edison  ijssortmmu  of^or' 


International  Correspondence  Schools 

Scranton,  Pennsylvania 


Phonograph  Monthly 


VOL.  II.  NET  YORK,  OCTOBER,  1904.  No,  8  = 

The  National  Phonograph  Co.,  the  demand  for  Edison  goods  be. 


Chicago  i  304  wabasii  'vrao*”’  regret  that  we  address  Jobbers"  anc/  Dealers  In 

KATIONA^b^PaoMOOmUMI  Ctf  ^LTD  “^5^  CLnBKEXWBLL  "lOnth.  Wc  JUStly  fed 

—  for  Edison  Phonographs  and  Records  l... 

EDISON  PHONOGRAPHS  AND  RECORDS,  existed  since  Air.  Edison  nave  the 




I  the  large  and  unprecedented  orders  received  to  date,  and  with  a  con- 
mate  of  orders  that  will  be  received  up  to  December  1st,  we  find  that 
lposslble  to  Issue  lists  of  25  new .  selections  each  lor  both  November 
r,  and  furnish  the  December  list  in  time  for  the  holiday  trade.  For  this 
ive  decided  to  combine  November  and  December  lists  Into  one,  and  Instead 
will  contain  30  selections. 

ctlons  will  be  shipped  to  Jobbers  on  or  about  November  20th  so  as  to 
nds  of  Dealers  about  December  1st. 




Dealers  who  buy  Edison  goods  through  Job¬ 
bers  and  who  find  that  the  latter  are  not  fill¬ 
ing  their  orders  completely  and  promptly  are 
asked  to  give  the  article  on  trade  conditions 
printed  on  the  first  page  of  this  issue  their 
careful  consideration.  The  facts  there  set  arc  the  simple  truth.  No  effort  has  been 
made  to  exaggerate.  It  is  not  necessary.  Ow¬ 
ing  to  the  unparalleled  demand  for  our  goods 
we  arc  unable  to  make  complete  shipments, 



Record  order  sheet,  Form  No. 
•"'  in  better  shape  to  till  moderate 

tint  sheets  arc  being  prepared  for 
e  trade.  As  soon  as  ready  copies 
cd  to  all  Jobbers  and  Dealers, 
have  been  held  back  awaiting 
certain  small  matters.  They  will 
my  new  discounts  or  make  any 

iresent -demand  for  Edison  Roe- 
surprising  that  there  should  be  a 
1  for  Record  catalogues.  While 
great  business  this  fall,  we  were 
cd  to  have  it  begin  so  soon  or 
The  demand  for  Record  cata- 
bcforc  tile  new  edition  was  ready, 
taking  partial  shipments  we  have 
e  to  get  catalogues  from  the 
■tough  to  keep  the  trade  satis- 
inuing  tlic  plan  of  making  partial 
hope  to  make  the  present  edition 
her  can  be  got  ready.  The  new 
neiude  September  and  October 
the  combined  November  and 

Dealers  arc  urged  to  use  their 
’  of  Phonograph  catalogue  No. 
tr  purposes  only  and  not  send 
circularizing.  We  have  but  a 
and  will  only  be  able  to  fill 
until  the  new  edition  is  ready. 

"•o  weeks.  In  the  new  catalogue 
ire  will  be  eliminated,  the  vari¬ 
ed  being  treated  in  much  the 
Catalogue  No.  375,  which  pre- 
.  .The  inferior  view  of  several 
tgraphs  will  be  omitted  as  tend- 
:  the  uninitiated,  and  the  ma- 
thown  a  little  larger.  The  cata- 
rinted  in  two  colors.  The  illus- 
’pe  work  ivill  be  in  black,  and 
be  surrounded  by  an  artistic 
•  It  will  be  a  creditable  piece 

A  Dealer  recently  wrote  that  lie  I 
August  list  of  Edison  Gold  Moulded 

cents  each.  I-Ic  seemed  surprised  I 
should  be  the  case.  We  should  rci 
much  to  find  that  any  one  had  loot 
deterioration  in  quality  because  our 
had  been  reduced  to  35  cents,  for  the 
will  be  the  ease.  Not  only  will  the 
let  up,  but  increased  efforts  will  be  1 
and  more  money  expended  to  make  1 
list  better  than  the  month  before. 

high  qualit; 

cutting  out  a  considerable  task  for 
ing  Departme 
“  make  good." 


Tlic  Advertising  Department,  u 
responsible  for  the  Edison  Piio 
Monthly  and  the  New  Phonogram,  h 
made  trouble  lor  the  trade  by  pi 
incorrect  information.  O11  page  5 
Phonoguai'h  Monthly  for  September 
that  Home  Phonographs  arc  nov 
equipped  with  speed  indicators.  Sucl 
the  ease.  We  are  experimenting  with 
device,  but  it  is  not  likely  that  it  wil 
on  the  Home  for  some  time.  Prope 
will  be  given  when  it  is  done. . 

O11  page  16  of  the  New  Phonogi 
September  we  said  that  the  Standard 
graph  is  equipped  with  on  Edison  R 
when  every  one  in  the  trade  knows  tl 


G,  C.  Aschbach,  Jobber  at  Allcntov 
sends  a  copy  of  his  fall  booklet  cal 
Leader  of  Music."  It  is  neatly  printed 

inslruments  carried  by  Mr.  Aschbach, 
ing  the  Edison  Phonograph. 

A  neatly  printed  folder  in  three  colon 
from  L.‘  C.  Miller,  a  Dealer  at  Wavcrly 
The  first  page  announces  Mr.  Miller’s  n 
concert  of  Edison  Records.  The  secon 


a  UzVr*  rir  ,British  b-d 

«  !10  InM^Wdi  i 

111  information  if  we  did  not  refer  x,  n,y  stor,cis  to  play  Record  No.  120. 
set  of  Record  numbers  that  Victor  £‘vcrywhcrc,"  for  every  pc 

itf'  «»  yZ  s.LaA/tt 

r  trade  use.  Flies*.  I  >n variably  results  in  their  purchasing 

... _ *  .  ,  ‘•rami  avenue,  New  iork,  what  domestic  Records  thev  wish  tn 

nmod  „„  rZVZt: 

Jot  them:""’8  *  "  «* 

Ballet  Music  from 

sold  about  400  Of  Record  Nc 
netted  me  quite  a  profit,  nt 
new  customers  it  has  sent  1 
pie  hearing  the  Record  c 




International  Correspondence  Schools 


Phonograph  Monthly 




NOVEMBER-DEC  EMBER,  i  90  4  . 

for  Phonographs  and  Records  will  have  their 
full  share  of  attention.  Dealers  who  are  de¬ 
laying  placing  stock  orders  with  their  Jobbers 
should  get  busy,  for  with  the  passing  of  Elec 
tion  Day  trade  is  coin*  m  i..,,..  ,i.„. 


jn  Day  trade  is  going  to  be  iven  better  Than 
it  is  now.  The  demand  for,  Edison  Phono¬ 
graphs  and  Records  continues  to  grow  by 

keep  up  their  stocks  will  have  much  to  regret 
The  reduction  in  the  price  of  Edison  1 

me  reduction  in  tne  price  of  Edison  Gold 
Moulded  Records  to  thirty-live  cents  cannot 
alone  account  for  the  remarkable  demand  for 
Edison  goods,  for  the  sale  of  machines  is  fully 
as  great  as  that  of  Records  and  no  change 
has  been  made  in  the  price  of  machines.  It 
shows  beyond  cavil  that  the  public  are  more 
and  more  recognizing  the  superiority  of  the 
Edison  Phonograph  and  with  the  fullest  op¬ 
portunity  of  trying  all  others  arc  choosing  Mr. 
Edison’s  invention.  It  must  be  admitted,  how- 

under  new  conditions.  Such  insistence  will 
only  cause  correspondence  and  delay.  There  is 
no  objection  to  a  preference  being  expressed 
and  it  will  be  followed  as  far  as  possible. 

Whether  marked  on  the  end  in  the  new 
style  or  not,  we  are  packing  'as  many  Records 
in  the  new  boxes  as  we  can  get  boxes  for,  the 
demand  for  boxes  exceeding  the  capacity  of 
the  manufacturer  to  turn  them  out.  We  have 
had  some  inquiries  from  the  trade  to  know 
whether  a  quantity  of  the  new  boxes  could  be 
purchased.  This  will  not  be  possible  until  the 
manufacturer  can  make  a  greater  number  daily 
than  at  persent. 


The  retail  price  of  the  new  Model  D  Re¬ 
peating  Attachment,  fully  described  in  the 
October  issue  of  the  Edison  Phonograph  ■ 
Monthly,  lias  been  fixed  at  $7.50,  subject  to 

ever,  that  the  high  standard  of  quality  of  Edi¬ 
son  Gold  Moulded  Records  has  much  to  do 
with  the  popularity  of  the  Phonograph. 


Occasionally  an  order  is  received  from  a 
Jobber  for  stock  Records  with  the  direction 
that  it  be  filled  only  with  the  new  style  cartons 
and  the  new  style  marking  on  the  end.  The 
Jobber  has  probably  been  induced  to  make 
out  his  order  in  this  way  because  his  Dealers 
have  made  a  similar  stipulation.  Since  it  is 

the  same  trade  discounts  as  repeating  attach¬ 
ments  previously  listed.  Considering  the  great 
superiority  of  the  Model  D  over  anything  else 
of  the  kind  on  the  market,  this  price  is  unusu¬ 
ally  low,  and  it  should  be  followed  by  a  large 
and  widespread  sale.  Every  progressive  Job¬ 
ber  and  Dealer  should  get  at  least  one,  and 
learn  how  to  attach  it  to  cither  the  Home, 
Triumph,  Concert,  Victor  and  Conqueror  Pho¬ 
nographs,  or  have  it  attached  to  a  machine 
coming  from  the  factory,  and  use  it  to  exhibit 
the  peculiar  effectiveness  of  the  device.  It  is 




Wc  have  on  hand  a  quantity  of  Form  No, 
516,  the  folder  Rotten  out  in  December  of 
last  year,  and  will  tilt  reasonable  orders  for 
it  as  long  as  the  supply  lasts.  It  is  just  as 

month  would  crowd  an  ordinary  size  post 
card  so  that  there  would  be  no  room  for  the 
incidental  advertising  possible  with  the  pres¬ 
ent  style  and  no  room  for  Dealers’  names  and 
addresses.  If  the  card  was  made  large  enough 
to  permit  this,  it  would  cost  at  least  another 


the  most  comprehensive  pieces  of 
ih  literature  that  we  have  received 
nc  is  a  large  four-page  circular  sent 
free!  K.  Hobbs,  a  Dealer  at  Man- 
.  II.  It  is  headed  “How  to  Obtain 
aph  for  Your  Home,”  and  explains 
low  to  purchase  an  Edison  Phono¬ 
joining  one  of  his  Phonograph 
scause  of  the  admirable  arguments 
by  Mr.  Hobbs,  we  take  pleasure  in 
part  of 'the  circular,  as  follows: 

Then  follows  a  detailed  reference 
club.  The  Gem  Club,  including  a  G 
and  five  Records,  costs  $15,  with  nu 
fee  of  $3  and  75  cents  weekly  dues  f< 
weeks.  The  Standard  Club,  inc 
Standard  outfit  and  five  Records,  c 
with  a  membership  fee  of  $5  and  $ 
dues  for  twenty  weeks.  The  Home 
eluding  a  Home  outfit  and  six  Rcco 
$36,  with  a  membership  fee  of  $10 
weekly  dues  for  eighteen  weeks, 
umph  Club,  including  a  Triumph  < 
twelve  Records,  costs  65,  with  a  nu 
fee  of  $25  and  $3  weekly  dues  for 


W.  Hobson,  an  Edison  Dealer  al 
town,  N.  J.,  writes  about  an  intcrc 
pcricncc  in  selling  an  Edison  Phono 

style  machine  but  was  buying  Edison 
One  day  Mr.  Hobson  took  a  Standar 
graph  to  his  customer’s  house  and  a« 
could  not  leave  it  there  till  he  retui 
senting  to  having  it  used  in  the  mca 
few  days  later  the  man  brought  the 
back  himself.  Mr.  Hobson  hoped  tli 
had  a  pleasant  time  with  it,  but  did 
him  to  buy  it.  “In  less  than  a  wee 
Mr.  Ilobson,  “he  ertme  back  for  it 
since  sold  him  ten  dozen  Records, 
large  horn  and  a  Recorder.  Now  he 
his  machine  is  the  best  in  the  world 
son  Gold  Moulded  Records  arc  his  c 



anufacturc  of  Edison  Records  by  the  ■ 
cess  was  discontinued  in  1902,  being 
-d  at  that  time  by  the  Gold  Mould 
low  used.  In  the  early  part  of  the 
loguc  No.  350  was  issued,  giving  678 
i  made  by  the  new  process.  In  June, 

:  first  regular  monthly  list  of  Gold 
Records  was  issued.  It  began  with 

8624  to  8648  inclusive 
8649  to  8673  inclusive 
8674  to  8698  inclusive 
8699  to  8723  inclusive 
8724  to  8748  inclusive 
8749  to  8773  inclusive 
8774  to  8799  inclusive 
8800  to  8S25  inclusive 
8826  to  8855  inclusive 

(as)  March,  1904.' 
(25)  April,  1904. 

(25)  May,  1904. 

(2S)  June,  1904. 

(25)  July,  1904. 

(25)  August,  1905. 

(26)  September,  1904. 
(26)  October,  1904. 
(30)  Nov.-Dee.,  1904. 


August  31,  1904.  Why  have  we 
do  Edison  Phonographs  and 
lison  Gold  Moulded  Records 


1  th>nk  from  all  indications  here  that  t 

your  reduction  in  prices  to  meet  the  dema 
for  cheap  records,  but  since  your  reduction 
35  cents  I  have  not  sold  as  many  as  a  doz< 
and  guess  I  am  “  stuck.”  However,  I  am  gl 
you  have  reduced  your  price,  as  it  is  more  s; 
is  factory  to  sell  a  good  record  than  a  po 
one.  A  good  record  acts  as  a  stimulus 

1 73  Third  St. 

ng  advertisement  of  McGreal 
:d  an  Edison  Phonograph 
che  in  a  wall,  illustrating  the 
she  by  Itself” 

Wauseon,  O.,  Oct  14,  1904. 
e  Phonograph  Monthly  for 
3,  under  caption  "An  Adver- 
something  which  reminds  me 
:  at  our  county  fair,  where  we 
m,  and  where,  as  stated  in  this 
t  the  need  of  a  talking  record 

Bowling  Green,  O.,  Oct  15,  1904. 
I  am  greatly  interested  in  the  Edison  goo 




sng  copies  of  newspaper  advertisements 
ison  goods,  received  from  Dealers  dur- 
c  month,  was  one  from  II.  Schmidt  & 
'o.,  of  Muscatine,  Iowa,  which  occupied 
1  of  a  page  in  the  Muscatine  Journal. 

N.  Green,  an  Edison  Dealer  at  Willi- 
:,  Conn.,  has  again  received  a  special 
at  his  county  -  fair  for  the  superior- 
his  exhibit  of  Edison  Phonographs  and 
1  Gold  Moulded  Records  over  all  others, 
rt  A.  Magwirc,  Dealer  at  Springfield 
nds  a  programme  of  a  Phonograph  con- 
at  he  gave  in  Ludlow  Town  Hall  on  the 
of  October  25th.  An  admis'sion  fee  was 
id.  A  selected  list  of  Edison  Gold 
cd  Records  was  played  and  the  Phono- 
was  assisted  by  two  young  lady  pianists. 
Outlet  Company,  of  Providence,  R.  I., 
1  most  thorough  demonstration  of  the 
ctory  manner  in  which  records  may  be 
with  an  Edison  Phonograph,  at  their 
on  October  7th  and  8th,  when  they 
rthur  Collins  and  Byron  G.  Harlan  make 
master  records  for  the  patrons  of 
lonograph  Department. 

organization  of  the  National  Phono- 
Co.,  Ltd.,  in  England  and  the  prosccu- 
F  an  adequate  campaign  for  the  sale  of 
1  goods  had  the  same  effect  upon  com- 
1  in  Great  Britain  that  the  demand  for 

prices  than  Edison  Records,  as  the  only  I 

eductions  led  to  rumors  that  the  Na- 
Phonograph  Co.,  Ltd.,  contemplated  a 
■  reduction  in  the  price  of  Edison  Gold 

circular  letter  on  the  subject  and  send 
he  trade.  It  was  as  follows: 

ing  received  a  number  of  inquiries  of 
to  whether  or  not  we  intend  reducing 
ice  of  genuine  Edison  Gold  Moulded 
s  during  the  present  or  coming  season, 
herewith  to  notify  all  our  trade  that  we 
10  intention  whatever  of  reducing  the 
mice  of  our  product. 

r  cent,  heavier  than  at  this  time  Is 
so  that  at  the  present  time  the  indie 
irCfin  1  we  s  havc  ,nore  or<Jers  th 

We  wish  to  impress  upon  Dealers  the  nec< 
sity  of  placing  their  orders  for  their  seasoi 
supply  with  our  factors  at  the  earliest  possil 
date,  as  we  fully  believe  the  demand  for  o 

“:,;!!«h8^tr^ttss,w,y  duri 

Very  truly  yours, 

National  Phonograph  Company,  Ltd. 

This  announcement  was  received  with  c 
pressions  of  approval  by  the  entire  trat 
Among  the  many  letters  received  was  the  f< 
lowing  from  a  Dealer  at  Lincoln,  England: 

September  28,  1904. 

We  thank  you  for  circulars  to  hand  re  pri 
reduction.  We  arc  quite  convinced  the 
is  absolutely  no  necessity  to  reduce  the  price 

your  Records.  Since  other  companies  _ 

reduced  their  prices  we  have  found  the  sale 
- Records  have  doubled.  People  will  ha 

them  and  no  other.  We  intend  shortly  ope 
ing  a  wholesale  warehouse.  Can  you  plea 
quote  us  factor’s  prices  for  your  Records  ai 

Lincoln  Talking  Machine  Co. 

The  following  letter  was  recently  receive 
it  our  Berlin  branch : 

“I  have  for  a  short  time  been  in  possess!* 

_ Ed :son  Standard  with  about  three  doz< 

Edison  Gold  Moulded  Records  and  a  lari 

..  musical  and  rhetorical  natur 
which  T  have  succeeded  in  doing  with  tl 
aid  of  various  horns  and  dispositions.  M 
efforts  have  been  crowned  with  no  small  mca 
sure  of  success.  By  chance  I  tried  sever 
Gold  Moulded  Records  and  was  astonish* 
to  find  that  this  small  article  used  with  tl 
concert  horn  gave  results  which  were  in  cvei 
equal  in  purity  and  clearness  of  repn 

“The  final  victory  of  the  Edison  Phonograp 

during  apparatus,  together  with  the  practic; 
shaving  attached  over  the  scratching  needh 
grinding  disk  machines  should  come  as  a  ma 





This  is  the  first  time  I've  had  an  opportunity 
to  write  to  you  concerning  my  sales  of  your 
Phonographs  and  Records.  It  is  about  eighteen 
months  that  I've  handled  your  goods  exclu¬ 
sively.  The  first  few  months  I  had  only  three 
machines  and  about  200  Records,  and  had  met 
with  quite  some  disappointments.  So  I  then 
.thought  it  would  be  wise  to  put  in  a  complete 
1  now  have -a  complete  stock  of  your 
bold  Moulded  Records  and  a  few  machines  of 
each  type  except  the  Triumph  and  the  higher 



A  Most  Acceptable  Holiday  Gift. 

It  is  the  most  useful  instrument  in  any  home.  Its 
power  to  amuse  makes  entertaining  easy.  It  plays  for 
aancing.  It  keeps  the  voung  folks  home  at  night.  It 
brings  the  hits  of  all  the  shows  to  you  in  town  or  country. 

Edison  Gold  Moulded  Records,  price  35  cents  each,  contribute  largely 
to  its  marvelous  results  by  their  unapproached  perfection.  Dealers  every¬ 
where  will  be  glad  to  prove  this  wonderful  superiority.  If  there  is  no 
dealer  near  you,  send  to  us  for  catalogue. 


New  York.  Chicago.  San  Francisco.  London. 


What  “Double  Service”  Means 
to  the  Edison  Christmas  Trade 

“Double  Service”  means  amusement  and  language  study — recrea¬ 
tion  and  education — fun  and  seriousness — combined  to  make  the  Edison 
Phonograph  the  most  attractive  holiday  gift  that  an  exacting  public 
could  wish. 

I.  C.  S.  Language  textbooks  represent  an  expenditure  of  $50,000  to 
standardize  the  languages  in  Edison  Gold  Moulds  or  in  other  words  to 
“print”  pronunciation  and  revolutionize  language  teaching. 

There  is  nothing  deep  or  impracticable  about  the  I.  C.  S.  language 
method.  Any  dealer  can  demonstrate  it  as  easily  as  he  plays  an 
amusement  record.  One  prominent  merchant  had  a  salesman  give  trial 
lessons  in  his  Edison  Phonograph  Department  and  sold  over  one  hun¬ 
dred  I.  C.  S.  Outfits  during  the  holidays. 

Let  ns  equip  you  for  “  Double  Service.  ”  Send  $2.00  for  dealers’ 
demonstrating  outfit  (expressage  prepaid);  includes  four  sample  moulded 
records  in  French,  German,  Spanish,  and  English  with  corresponding 
I.  C.  S.  textbooks  for  instructing  Americans  and  Foreigners.  Special 
holiday  circulars  aud  catalogues  are  now  ready  for  the  trade  to  push 
“  Double  Service.” 

Write  to-day.  Address, 


International  Correspondence  Schools* 



Phonograph  Monthly 



the  public  know  that  they  carry 
c  appropriation  of  this  company 
advertising  is  the  largest  in  its 
dudes  adequate  space  in  more 
tile  most  widely  circulated  pub¬ 
is  country  and  the  advertising 
public  to.  go  to 

t  avail  will  it  be  if  Dealers 
a  stock  and  wait  with  folded 
mblic  cannot  be  expected  to  go 
searchlight  trying  to  find  Deal- 
however,  go  to  the  man  who 
■  known  and  it  will  buy  his 
dmits  of  no  contradiction ;  it  has 
ten  too  many  times.  The  men 
making  the  greatest  successes 

take  advantage  of  the  general 
Edison  goods  and  who  say  to 
e  keep  them;  they’re  the  best; 
m."  Then  they  carry  the  stock 
d  to  the  public  and  their  own 

13061  Kaiser  Frederick  March. 

British'  Military  Ba 
There’s  a  Home  for  You  with  Me, 
Leonard  Mac! 
I  Clown  Polka,  British  Military  B; 
1  Miss  Kelly,  Fred  T.  Dani 

rd  Catalogue.  The  last  British 

e  issued  in  May. 

of  Allan  Water,  Thomas  Reid 

I  Miss  Kelly,  Fred  T.  Dani 

;  Austria  March,  British  Militant  B: 
>  Peace,  Peace,  Leonard  Mac! 


selections  made  at  our  London 
t  and  already  listed  for  use  in 
ivc  found  many  admirers  among 
wners.  More  of  them  would 
out  before  this  had  it  not  been 
lemand  of  the  past  four  months 
elections.  Now  that  our  Record 
cs  have  been  increased  we  take 
dvising  the  trade  that  we  arc 
ivc  orders  for  thirty-two  new 
below.  These  Records  arc  made 
cut  and  under  the  direction  of 
ar  with  ail  the  up-to-date  meth- 
Idison  Laboratory.  These  titles 

13068  just  in  a  Motherly  Way, 

British  Military  Band 
ml,  Hamilton  Hill 

British  Military  Bi 
i  It’s  the  Finest  Flow  of  Language 
Ever  Heard.  Albert  Win 

I  Selection  from  Falka.  . 

British  Military  B 
lolantlio.  British  Military  B 

Drink.  Leonard  Mat 

Pottcrgcislcr  Galon.. . 

13083  < 

British  Military  I 


It  will  greatly  facilitate  the  work  of  hanf 
Record  orders  if  Jobbers  will  always  r 
them  out  on  the  regular  order  blank  fund 
If  you  haven’t  a  supply  01 

:.  Tlie 

is  No.  425.  Sheets  A  to  D  include  all  dom 
numbers  and  sheets  E  to  G  cover  the  foi 


from  our  files  and  mailing  list  of  all  Dc 
who  did  not  sign  the  new  Agreement. 
Dealers  were  regarded  as  being  no  longt 
tcrested.  This  si  . 




jage  3  we  present  for  tlic  consideration 
trade  a  special  list  of  dance  Records, 
we  confidently  expect  will  be  one  of  the 

which  we  confident 
most  popular  feat 
National  Phonogr.1 

ph  Company.  The  mattf 

it  early  in  the  fall  had  nc 
pply.  Even  now,  with 


Tlic  Price  Phonograph  Co.,  of  1258  Broad¬ 
way,  Brooklyn,  has  opened  a  jobbing  and  re¬ 
tail  branch  store  in  Poughkeepsie.  This  com¬ 
pany  now  has  five  stores. 

Harry  Jackson,  of  219  Bowery,  New  York, 
has  opened  another  branch  store. in  Hartford, 
Conn.  He  now  has  five  Phonograph  stores. 

The  Rudolph  Wurlitzer  Co.,  of  80s  Vine 
street,  Cincinnati,  were  burned  out  on  Novem¬ 
ber  20th,  Its  loss  was  given  at  $230,000. 



F.  Droop  &  Sons  Company,  Jobbers  in 

D.  C.,  s 

ills  that  they  have  been  running  recently. 

these  were  cleverly  written  and  illus- 
so  as  to  get  some  publicity  out  of  the 
Presidential  election.  One  was  headed 
People’s  Choice,”  and  the  illustration 
d  Uncle  Sam,  a  large  elephant,  and- a 
hear  dancing  to  the  music  from  a  huge 
n  Home  Phonograph  placed  on  the  porch 
White  House.  Below  the  cut  were  the 

id  you  never  will  want  to  ‘lose  me’  if  you 

istration !  I  bring  joy,  music,  and  genu- 
ntertainment  into  the  home.  I'm  the 
ii  Phonograph  and  have  been  accorded 

laco  by  unanimous  vote  of  the  people !" 
second  one  was  headed  “Strenuous 
and  showed  Uncle  Sam  and  the  hear 
entertained  by  the  music  of  two  Edison 
Phonographs.  Explanation  of  the  illus- 
is  were  these  words : 
iticc  the  joy  depicted  on  our  old  Uncle 
face!  And  the  Bear  I  He’s  having 
kind  of  a  good  time!  There's  a  lot  of 
Air’ — music  from  the  ‘band’  wagons— 
g  from  each  of  these  Edison  machines! 
al  selections  arc  interspersed  with  inspir- 
ratorical  efforts!  (Lots  of  that  going 
it  now  I) 

ic  Voice  of  the  Land  Proclaims  the  Edi- 
honograph  the  Choice  of  the  People.” 
view  of  the  fact  that  this  company  sell 
akes  of  talking  machines,  the  following 
:ts  from  one  of  their  advertisements  are 

lison  Phonographs — Absolutely  the  most 
:t  machine  on  the  market.  No  rasping— no 
sounds  I  The  Edison  Phonograph  makes 
and  affords  constant  and  genuine  pieas- 

rc  developments  of  the  “language  stu- 
;  companion”  side  of  the  talker!  Some 
marics  who  went  to  Tripoli  to  learn  the 
age  took  a  machine  with  them.  They 
:dcd  in  speaking  the  Lord's  Prayer,  the 
I,  the  Ten  Commandments  and  certain 
sentences  in  I-Iaussa  into  the  Phono- 
.  The  cylinders  were  sent  home, 

'c  pronunciation  before  leaving 


The  Novcmbcr-Dcccmbcr  number  of  tl 
Phonogram  contains  half-tones  of  Len  Spe 
cer  and  Edward  M.  Favor.  The  edition  of  tb 
little  publication  holds  its  own  nicely,  and 
every  copy  ordered  by  the  trade  is  partial 
paid  for.  it  would  appear  as  if  it  was  regard* 
as  an  excellent  medium  for  selling  Edisi 
goods.  A  copy  is  being  mailed  to  every  Jobb 
and  Dealer  on  our  lists  in  addition  to  tl 
Phonograph  Monthly.  The  Novcnibcr-D 
comber  issue  went  out  November  21,  with  tl 
shipment  of  December  Records,  and  it  is  e 
pcctcd  to  send  out  the  January  issue  abo 
December  20th.  Following  is  a  schedule 
prices  at  which  Phonograms  may  be  obtain* 
by  the  trade : 

Delivered  With  Goods. 

Blank,  per  1000  copies . $2. 

Smaller  quantities  pro  rata. 

Imprinted,  per  500  copies .  1. 

Imprinted,  per  1000  copies . 2. 

No  orders  filled  for  less  than  500  copies 
requiring  imprint,  artd  all  imprinting  or¬ 
ders  must  be  for  multiples  of  500. 

Single  copies,  per  year . $  . 

Five  copies  to  one  address,  per  year . 

Twenty-five  copies,  one  address,  per  year.  1. 

Fifty  copies  to  one  address,  per  year . 3. 

■  Unless  they  have  open  accounts  on  o 
books,  Dealers  ordering  Phonograms  sent 
mail  are  requested  to  send  cash  or  stamps  wi 
their  orders.  The  amounts  are  too  small 
handle  in  any  other  way. 

popularly  known  as  the  Edison  people,  a  ri. 
concern  had  this  generous  comment  to  mak 
“We  find  it  the  hardest  work  to  capture 

Edison  dealer.  They  stick  like  wax,  and  1 
the  reason  that  the  company  take  mighty  go 
- of  their  trade.  They  arc  a  fine  house 

have  connection  w 
This  paragraph  appeared  in  a  recent  issue 
the  Music  Trade  Review.  We  do  not  know  t 
name  of  our  generous  competitor,  but  we  f* 
glad  to  know  that  our  efforts  arc  so  regard 

Our  aim  first  and  last  is 
improve  the  business  of  our  Jobbers  and  Dc 
ers  and  if  we  fail  at  any  time  it  is  not  bccai 




The  cooperation  of  Jobbers  and  Dealers  is 
asked  in. an  effort  to  make  more  prompt  ship- 

times  in  the  past,  owing  to  a  number  of  causes, 
it  has  been  six  weeks  after  the  new  list  was 
sent  out  to  the  trade  before  the  Records  were 
in  the  hands  of  Dealers.  It  is  now  proposed 

The  last  orders  for  the  Novembcr-Dcccmber 
list  were  shipped  from  the  factory  on  Novem¬ 
ber  2ist.  On  November  23d  copies  of  the  Janu¬ 
ary  advance  list  were  mailed,  to  all  Jobbers, 
with  a  statement  that  samples  would  be  shipped 
November  29th ;  that  Jobbers’  orders  must  be 

on  our  lists.  This  will  be  done  to  enable  .each 
Dealer  to  hang  one  .in  his  show  window,  and 
have  a  second  copy  for  use  inside.  Jobbers 
who  find  an  occasional  Dealer  asking  for  still 
another  copy  may  have  a  small  supply  shipped 
with  their  orders  for  new  Records  each  month 
by  advising  the  Advertising  Department  in 
advance.  Dealers  will  confer  a  favor  by  dis¬ 
playing  one  of  these  bulletins  prominently  in 
the  show  windows  of  their  stores.  Incidentally 
they  will  find  this  an  excellent  means  of  selling 

A  copy  of  the  new  machine  catalogue,  Form 
625,  has  just  been  mailed  to  each  Jobber  and 
Dealer.  The  supply  of  the  previous  catalogue. 


No.  8878,  “The  Darkies’  Dream,”  . 

disou  Alilitnry  Band,  is  a  selection  formerly 
’  the  old  style  Record  and  played  by 

orchestra.  It  is  t  re-listed  because  01 

“The  Darkies’ 

aple  as  flour,  salt  ai 

r  in  a  grocery 

No.  8879,  “Dr.  Jckyll  and  Mr.  Hyde,”  is  a 
liquc  Record  by  Len  Spencer.  In  this  Record 
ic  transformation  scene  of  the  play  is  given 
tie  to  life  and  with  care  to  details,  of  which 
icrc  arc  many.  The  orchestra,  organ  and 
limes  in  the  distance,  the  discovery  of  Mr. 
yde  after  breaking  in  the  door  to  Dr.  Jekyll’s 
boratory  give  great  realism  to  the  scene.  For 

ichard  Mansfield’s  repertoire. 

r  Me,”  “Alexander,”  and  “I’ve  Got  a  Feelin' 
ir  You.”  The  Military  Band  medleys  that 
*  have  listed  from  time  to  time  have  been 
popular  throughout  the  country. 

ccdingly  pi 


a  position  to  deliver  promptly,  ct 
splendidly  organized  factories  < 
three  European  capitals — Berlin 
Brussels— and  Orange,  America, 
sary  features  for  a  pleasant  and  p 
ness  relationship  with  dealers. 

Genuine  Edison  Phonograph 
Moulded  Records  bear  the  reg: 

Catalogues,  prices  and  terms 

Berlin,  Sudufer  23. 

take  pleasure  in  reproducing  t 
argument  from  a  large  advert 
tished  by  the  American  Phonogr 
in  the  Detroit  daily  papers: 


There  is  no  doubt,  nu  - - 

superiority  of  Edison  Phonograpl 
Gold  Moulded  Records.  1  hey 

ttraily  that  you  recognize  at  once 
ing  or  who  is  singing.  Edison  C 
Records  stand  alone  in  the  perfecl 

of  sound.  Be  ita  band  of  sixt 

J ’m 



Phonograph  Monthly 






t  of  Edison  Jobbers  and  Deal- 
ndcr  why  Edison  Phonographs 
1  Moulded  Records  did  not  rc- 
t  award  at  St.  Louis,  we  print 
page  a  reduced  facsimile  of  a 
y  William  E.  Gilmore,  Prcsi- 
itional  Phonograph  Company, 
•ard  bn  behalf  of  our  exhibit 
r  the  purpose  of  showing  that 
the  position  because  the  first 
warded  to  us,  we  desire  to  refer 
its  that  occurred  long  before 
I  been  reached  by  the  jury, 
it  the  Fair  was  in  charge  of 
son.  On  August  18th  at  the 
epartment  officials,  lie  forward- 
re  blank  forms  to  be  filled  out 
)  the  Jury  of  Awards.  To  this 
:plicd  under  date  of  August 

your  favor  of  the  iStli,  it: 
sc  forms  to  be  submitted  tc 
rds,  I  desire  to  say  that  it  is 
to  enter  into  competition  in 
r  form.  If  you  are  approach-  j 
ic  St.  Louis  people,  simply 
is  not  the  intention  of  this 
apparatus  for  t* 

and  arrange  we  do  not  enter 
award.  Never  intended  to  do 
that  rules  compel  us  to  enter." 
line  date  Mr.  Gilmore  tele- 
Madison  : 

2nd  Mr.  Gilmore  received  a 
cs  and  regulations  governing 
Lwards  and  again  telegraphed 

ant  to  avoid  competing.  You 
o  fill  out  form  if  imperative. 
:  about  medals  or  prizes." 
ever,  of  the  protests  of  Mr. 
r.  Pclzer,  the  department  offi- 
on  our  exhibiting  our  appara- 
ione  in  a  perfunctory  manner 
and  Mr.  Madison  before  the 
than  a  half  hour  being  occu- 

points.  It  was  evident,  therefore,  that  to 
received  a  gold  medal  our  exhibit  must 
been  given  more  than  85  points.  Not  li 
our  exhibit  ready  on  the  opening  day  c 
a  loss  of  10  points  which,  added  to  the  nt 
given  us,  would  have  entitled  us  to  a  1 
prize.  This,  too,  notwithstanding  the 

In  view  of  all  that  is  being  said  concc 
the  awards  of  the  St.  Louis  Fair,  we  arc 
than  gratified  nt  our  course  in  not  only  pi 
forth  no  effort  to  gain  prizes,  but  in  pr 
ing  against  rules  which  compelled  us  to 

The  following  matter  is  reprinted  frot 
official  rules  for  the  purpose  of  itiformin 
trade  how  the  awards  were  decided  up 
a— Value  of  the  product,  process,  machi 
device,  as  measured  by  its  uscfulnc! 
benificcnt  influence  on  mankind  i 
physical,  mental,  moral  and  cduca 

Counting  not  to  exceed  25. 
b— Skill  and  ingenuity  displayed  in  th 
vention,  construction  and  applicatk 
Counting  not  to  exceed  25. 
c— Merits  of  the  installation  as  to  th 
genuity  and  taste  displayed,  the  cos 
value  as  an  exposition  attraction. 

Counting  not  to  exceed  10. 
d— ' Magnitude  of  the  business  rcprcscnU 
measured  by  the  gross  sales  durin 
calendar  year  preceding  the  opcnii 
the  Exposition. 

Counting  not  to  exceed  10. 
c— Quality  or  cheapness,  with  reference  I 
possession  by  the  exhibit  of  the  hi 
possible  quality,  or  the  fact  that 
article  is  sold  at  so  low  a  price 
reference  to  its  quality  as  to  make 
valuable  acquisition  to  the  purebas 
Counting  not  to  exceed  10. 
f— For  completion  of  installation  withii 
quired  time  and  for  excellence  of  1 

Counting  not  to  exceed  10. 
time  the  exhibitor  has  be 
showing  whether  c:  ' 

business  __  — . n  .......... 

a  development  of  original  invention 
an  improvement  ' 

Counting  not  to  exceed  5. 









[I:  .. .  : 

m  I 

/ 1 





Phonograph  Monthly 



The  National  Phonograph  Co. 


Trade  Status  . . 

Advance  List  Edison  Gold  Moulded  R 

ords  for-  March,  1905.  — . 

Advance  List  24  Hebrew  Selections... 

Removal  of  New  York  Office . 

Co-operation  Spells  Success . . 

Learn  to  Regulate  Speed . 

Advertising  the  Thing . 

Schedule  for  Record  Shipments . 

Dance  Records  . . . 

Removal  of  Advertising  Department... 

It  Helps  Business . 

Hebrew  Records  . . . . . . . 

Printed  Matter  .’ . . . 

Pask  Not  Finished...' . 

Helps  Sell  Music.  .'. . 

\  Great  Business . 

Phonograph  Publications  in  Mexico.... 

the  custom  of  many  firms  of  taking  account  of 
stock  after  the  holidays,  and  the  general  need 
of  "straightening  out"  store  affairs,  we  rather 
looked  for  a  falling  off  in  the  demand  for 
goods  in  the  early  part  of  January,  but  the 
falling  off  did  not  come.  /  pn  the  contrary,  the 
January  orders  have  exceeded  those  for  De¬ 
cember,  and  they  have  increased  each  week  as 
the  month  progressed.  The  advance  orders 
for  February  Records'  were '  decidedly  larger 
January  Records,  the  average 

for  each  selection  almost  equalling  the  phenom¬ 
enal  sale  of  the  combined  Novcmbcr-Deccmber 
list.  It  is  evident  that  Edison  goods  arc  keep- 

spite  of  the  extravagant  claims  of  others/  the 
merits  of  the  Edison  Phonograph  and  its  won¬ 
derful  Gold  Moulded  Record  arc  universally 
recognized  wherever  they  have  an  opportunity 
of  proving  their  qualities.  The  Edison  Phono- 
asks  for  nothing  more  than  an  oppor¬ 
tunity  of  being  played  against  any  similar  dc- 
ow  made,  and  Sve  hope  that  all  .Dealers 
landlc  any  othej*  line  will  at'  least  play 

Send  Orders  to  New  York . 

Patent  Infringement  in  London.... 

"omments  on  March  Records . 

In  the  Phonograph  Palace . 

Phonograph  Music  by  Telephone. 
V  Remarkable  Occurr<,,,<'<' 
Reproducer  Exchange 

V  Record  Made  by  Australian  Aborigines  13 

Suspended  Dealers,  February  i, 
bbbers  of  Edison  Phonographs  at 

One  of  the  most  gra  .  .  ng  things  in  cotmec- 
on  with  the  business  of  the  National  Phono¬ 
graph  Company  is  the  number  of  firms  who  arc 
taking  up  the  sale  of  Edison  goods.-  Since  the 
conditions  went  into  effect  last  July,  more 
a  score  of  firms  have  :  become  Jobbers 
average  c '  *  * 

done  without  granting -s; 

.one.  In  each  and  in  every  ease  the  goods  have 
been  bought  outright  and  in  accordance  with 
our  agreement..  Every  .one  that  has  become  a 
Dealer  in  Edison  goods  has  been  treated  the 
same  as  all  others,  anil  no  better. 









The  New  York  office  of  this  Company  will  on  February  1 
be  removed  from  83  Chambers  Street  to  31  Union  Square, 
corner  Broadway  and  16th  Street,  (fourth  floor,  Bank  pf  the 
Metropolis  Building.)  This  change  to  larger  quarters  has  been 
made  necessary  by  the  growth  of  our  business.  All  orders 
and  correspondence  intended  for  our  New  York  office  should 
hereafter  be  sent  to  the  new  address. 



lie  ample  facilities  that  wc  now 
;,  N.  J.,  for  the  manufacture  of 
fouldcd  Records,  it  has  become 
duucc  a  definite  and  fixed  sclicd- 
ion  with  the  shipment  of  new 
month.  Unless  otherwise  ad- 
will  he  shipped  on  the  ist  to 
•dering  them.  Advance  orders 
cd  by  the  ioth.  Shipment  of 
at  that  time  will  he  made  about 
late  not  varying  two  days  one 
her.  Those  received  after  the 
jnrdcd  as  second  orders.  Ship- 
;th  will  make  it  possible  to  have 
Is  in  the  hands  of  alt  Dealers  by 
month  given  on  the  supplement, 
u  the  past  three  months  that  it 
tie  to  carry  out  a  fixed  schedule 
d  it  only  needs  the  co-operation 
:o  make  it  a  standard  feature  of 


On  Febru 

Company  at 

its  Advcrtis 
quarters  at  I 
work  of  pla 
carried  on, 
done.  The 
matter  has, 
tory  in  Ora 
made  to  the 

It  has  bc( 
vice  can  be 
Therefore  it 

The  depa 
brick  buitdii 
feet  in  heig 
occupied  by 



the  sale  of  cheap  premium  talking 
make  inroads  on  the  demand  for 
honographs  and  Records,”  we  were 
sked,  and  the  inquirer  was  quite  sur- 
sn  we  informed  him  that  the  contrary 
ase;  that  they  have  been  a  benefit  to 
n  Dealers  in  every  city  where  the 
dan  has  been  carried  on.  These  Deal- 
that  they  have  at  once  increased  the 
Dr  Edison  Records,  and  have  served 
ic  appetite  of  the  owner  for  a  better 
The  premium  machines  arc  so  im- 
id  so  unsatisfactory  that  few  people 
long  without  getting  disgusted.  This 
:tcnds  in  a  large  degree  to  all  ma¬ 
th  c  same  name  and  having  a  stock  of 
Accords,  they  look  around  for  a  bet- 
ne  to  play  them.  Then  the  Edison 
s  an  inning  and  scores  right  along, 
hose  cities  have  not  yet  been  struck 
cmium  scheme  need  not  fear  its 
it  rather  welcome  it,,  for  with  a  little 
advertising  of  their  own  it  will  bring 
!j  business. 

mty-four  Hebrew  selections  listed  on 
'  this  issue  were  made  at  our  New 
ording  plant,  under  the  direction  of 
ts  who  have  made  the  fame  of  the 
old  Moulded  Record,  and  they  arc 
in  every  respect.  The  selections 
a  popular  character.  It  is  certain 
Hebrew  owner  of  an  Edison  Phono- 
want  the  entire  list.  A  limited  edi- 
pplemctUs  for  these  Records  is  being 
t  will  be  Form  No.  6.J9,  and  Jobbers 
■ders  for  the  Records  arc  asked  to 
ew  supplements  shipped  with  them, 
icsc  supplements  to  a  selected  list  of 
1  not  only  sell  Records,  but  induce 
■owners  to  purchase  Phonographs. 




Form  No.  618,  a  hanger  showing 
and  discounts  under  which  Edis 
graphs  arc  sold,  was  recently  inn 

.  We  tr 

hang  this  form  in  a  conspicuous  p! 
they  will  be  able  to  explain  to  thcii 
why  they  arc  compelled  to  sell  E< 
it  uniform  prices.  In  printing  th 
irror  was  made  in  giving  the  price- 
or  Phonograph  as  $60,  when  it  s 
been  $65.  We  will  thank  Dealers  ti 
correction  on  their  copies. 

We  still  have  on  hand  a  quantity 
Louis  Booklet,  Form  550,  and  will 
fill  orders  for  it  from  Jobbers  who 
to  advantage. 

All  orders  from  the  trade  for  pric 
now  being  filled  with  a  new  style  1 
6.|i.  This  card  is  7  1-3  x  9  inches  in 
different  color  is  being  used  for  c 
four  machines.  The  colors  arc  brig 
enhance  the  appearance  of  any  wine 
in  which  they  arc  used. 

A  copy  of  Form  619,  Accessories 
was  recently  mailed  to  the  entire  t 
catalogue  is  intended  only  for  trad 
tion,  and  cannot  be  supplied  to  anyc 

Beginning  with  this  issue,  we 
with  each  copy  of  the  Edison  P 
Monthly  an  order  blank  to  be  use 
ers  in  ordering  new  Records  each  ni 
will  make  it  unnecessary  to  use  the  s 
of  this  Monthly,  or  write  a  lot  0 
Spaces  will  he  left  for  the  names 
and  the  signatures  of  Dealers.  Oi 
will  be  printed  each  month  to  mail  < 
Dealer.  It  will  not  be  supplied  in 


Charles  Mole,  who  made  Edison  I 
8513.  “Le  Trcmelo,”  died  in  New 
on  January  8.  For  two  years  he  h?' 
'  "'ith  Damrosch’s  orchestra 
.  Previous  to  that  he  was 
for  the  Boston  Symphony.  For  tm 
in  the  Paris  Con: 

Music.  - 




A  Dealer  who  has  been  handling  talking 
machines  exclusively  states  that  he  recently 
put  in  as  a  side  line  a  stock  of  sheet  music.  In 
selecting  same,  care  was  taken  to  huy  such 
as  were  popular  in  Records.  The  idea  of  hoar- 

complete  stock  brought  in  mar 
prejudiced  against  a  Phonograj 
surprised  at  the  wonderful  im 


The  following  is  a  report  of  | 
igainst  Messrs.  A.  \V.‘  Gatiiagc,  I 

the  Plaintiffs;  M.  D.  Warmiti 
.  Graham  appeared  for  the  Dcfei 
r.  Walter,  on  behalf  of  the  Plain 

ainst  a  Phonograph  by  dealers  who  handle 
1110s  exclusively,  and,  too,  by  the  belief  that 
c  Phonograph  is  machine-made  music  like 
c  piano  players.— Chandler  Phonograph  Coni’ 


The  following  letter  was  written  from  Bos¬ 
ton  to  the  editor  of  the  Phonocraimi  Monthly 
by  our  New  England  salesman : 

Tn  calling  011  the  Boston  Cycle  and  Sundry 
Co.  yesterday,  they  requested  me  to  point  out 
to  you  the  wonderful  business  that  they  are 
doing  in  Edison  goods.  For  your  information 
they  placed  orders  with  me  on  the  7th  hist,  for 
nearly  19,000  Stock  Records  and  over  17,000 
from  the  February  list.  I  also  received  their 


strains  of 
that  they 

ic  people 
lint  plays 

k*  would 
:aincd  by 
mid  they 
And  you 

ic  Holy 



Sleighing  parties  from  New  Rochelle  and  the 
Bronx  had  an  impromptu  dance  at  a  City 
Island  Bridge  hotel  Christmas  eve,  in  which 
two  mice  and  a  Phonograph  twelve  miles  away 
played  most  important  parts.  Thomas  Jor¬ 
dan,  proprietor  of  the  hotel,  which  is  in  Pel¬ 
ham  Bay  Park,  found  his  house  full  of  gay 
young  people  Saturday  evening,  and  when  they 
suggested  a  dance  he  had  his  dining  room 
cleared,  a  big  fire  started  and  alt  was  in ‘readi¬ 
ness.  Miss  Clara  Forsyth,  of.  New  Rochelle, 
sat  down  to  the  piano  to  furnish  music  for  the 
dancers,  but  her  first  notes  were  discords,  and 
|  were  accompanied  by  a  piercing  squealing  and 
scratching  from  the  interior  of  the  piano. 

‘Rats!”  somebody  shrieked,  and  Miss  For¬ 
syth  climbed  on  top  of  the  pi-  -  *  “ 

the  other  young  women  mounted  chairs  and 
window  sills.  Mr.  Jordan  opened  the  back  of 
the  piano  to  investigate,  and  a  little  mouse 
leaped  out  and  scurried  around  the  floor  to  a 
chorus  of  shrieks.  There  was  another  mouse 
still  in  the  piano,  and  after  cautiously  poking 
around  with  a  stick  among  the  wires,  Mr.  Jor¬ 
dan  decided  not  to  endanger  the  instrument  by  ' 
such  proceedings,  and  went  to  the  telephone  to 
call  up  a  musician  in  Fordham,  not  far  away, 

I  intending  to  order  two  or  three  musicians  sent 
|  to  the  hotel. 

He  g 

graph  m  the  home  of  Albert  E. 
cal  instrument  dealer  at  No.  n 
avenue,  Manhattan,  about  twelve  m 
City  Island.  Mr.  Jordan  broke  in  a 

01  the  march  and  talked  to  Mr.  Lautcn.  As  a 
result  he  made  a  megaphone  of  cardboard  and 
,nc  patrons  danced  to  the  telephone  music  of 
Phonograph  for  two  hours.— Afaw  York 



tes  us,  saying  “he  has  just 
received  one  dozen  Records  and  finds  ‘The  Girl 
I  Love  in  Sunny  Tennessee*  is  broke,  what 
shall  I  do?"  .  Wc  replied,  “If  you  love  her,  send 
some  money.”  What  would  you  do?— Thomas 
C.  Hon  git,  Edison  Jobber  at  Minneapolis, 





Phonograph  Monthly 





crs,  and  copies  will 
v  days.  Under  the 
Phonographs  only 
n  buy  in  quantities 
gc.  The  trade  has 
ic  National  Phono- 
to  adopt  an  entirely 
Windsor  and  Ma- 
lonographs.  It  has 
i-Slot  Phonographs 

iccurcd  by  having 

organized  for  that 
solicit  this  class  of 
machines  with  its 

ivill  not  be  formally 
es  after  they  have 
proper  instructions 
’  operation,  it 

remedy  any  serious 

i  intended. that  Edi- 

warrants  and  the 

decided  not  to  take 
Is  of  the  trade  cn- 
3  that  would  enable 
latidlc  them, 
perated  by  battery 
$80.  The  Majestic 
t  direct  current  and 
prices  will  be  sub- 

5  per  cent,  off  List 
3  per  cent,  off  List 
5  per  cent,  off  List 
tud  Majestic  types 
rs  or  Dealers,  but 

cannot  be  allowed. 

-Slot  Phonographs, 
.otor  tygcs/will  be 

those  of  all  other 


The  Sales  Department  complains  that 
recently  received  several  orders  for  R 
from  Jobbers  that  were  not  signed  ar 
only  identifying  mark  has  been  the  cn 
containing  the  order.  When  the  Wtvclpl 
been  lost  before  the  omission  was  disci 
it  has  been  necessary  to  call  in  the  Sh 
Holmes  of  the  department.  Even  he  foui 
order  too  much  for  him  last  monfh. 
order  called  for  2,525  Records  and  f< 
want  of  a  clue  the  Sales  Department  w 
able  to  acknowledge  or  execute  it.  Til 
ber  sending  it  is  asked  to  "prove  his  pro] 
Others  are  asked  to  see  that  their  sign 
arc  affixed  to  all  orders  before  mailing  tl 


The  advertising  of  the  National  I 
graph  Company  is  now  occupying  full  pa 
most  of  the  prominent  magazines  and  p 
tionatc  space  in  a  number  of  other  pttbli 
of  wide  circulation.  It  is  the  most  ex 
and  at  the  same  time  the  most  profitable 
tising  that  we  have  ever  done.  We  ft 
Iicvc  that  it  has  had  much  to  do  with  th 
growth  of  the  business  in  Edison  Phono 
and  Records  in  the  past  six  months, 
the  object  of  this  advertising  is  to  dire 
attention  of  the  public  to  the  stores 
Dealers  the  latter  will  find  it  profitab 
good  business  judgment  to  do  such 
advertising  as  will  tell  the  people  of  thei 
or  towns  that  they  arc  "the  Dealers”  an 
the  goods.  This  is  now  being  done  by 
Dealers  and  they  report  that  it  is  con 
increasing  their  business;  others  shoul 
no  time  in  following  their  example. 

In  most  places,  space  in  local  papers 
expensive.  It  is  not  always  necessary 
vcrtisc  in  newspapers.  Many  Dealers  g 
ccllent  results  from  mailing  lists,  scndii 
regular  copies  of  the  Record  Supplcm* 
the  Phonogram,  Others  make  up  a  list  c 
spcctive  customers  and  mail  them  lettci 
printed  matter  until  they  get  them  into 
All  of  these  methods  are  genuine  advc 
and  all  will  be  found  profitable.  N 
nowadays  disputes  the  statement  that  ad 

ing  pays.  _ _ 



A  new  colored  hanger,  "A  Message  from 
the  Absent  Lover,”  and  a  pretty  little  book- 
mark  have  just  been  mailed  to  the  entire  trade, 
together  with  the  usual  Record  Bulletins  Re¬ 
cord  Supplements,  and  the  Phonogram. 
Neither  of  these  forms  bear  a  form  number, 
although  the  book-mark  may  be  ordered  as 
No.  205.  A. supply  of  both  forms  will  be  sent 
upon  request  to  Jobbers  and  direct  Dealers. 
Dealers  buying  through  Jobbers  should  ask 
for  a  supply  from  the  latter. 

The  spring  edition  of  the  catalogue  of  do¬ 
mestic  Records  will  be  ready  for  the  use  of  tile 
trade  as  soon  after  the  shipment  of  April  Re¬ 
cords  as  circumstances  will  permit.  It  will  be 


TO  MARCH  15. 

On  page  6  Is  given  a  list  of  222  Record  titles 
that  will  be  omitted  from  all  future  editions  of 
the  Record  catalogues.  The  moulds  of  these 
Records  are  not  in  condition  for  good  work, 
and  as  the  demand  for  these  selections  is  not 
sufficient  to  warrant  the.  expense  of.  making 
new  masters  and  moulds,  it  has  been  decided 
to  discontinue  their  manufacture. 

Jobbers  and  Dealers  having  a  quantity  of 
these  Records  in  stock  may  return  them  under 
the  exchange  proposition  as  contained  in  our 
letter,  Form  646,  to  the  trade,  dated  January 

will  be  omitted  from  this  new  catalogue. 

With  the  appearance  of  the  next  Record 
catalogue,  we  will  have  ready  for  the  trade  a 
new  supply  of  Record  Order  Blanks.  These 
are  being  reprinted  so  as  to  omit  all  the  "cut 
out”  numbers.  Sheets  A  to  D  will  be  con¬ 
densed  into  three  sheets,  A,  B  and  C,  and 
sheet  S  will  be  -added’  so  as  to  include  the 
Mexican  and  Hebrew  Records.  The  plan  of 
assembling  the  sheets  in  sets  will  be  aban¬ 
doned,  and  will  ask  tile  trade,  when  placing 


The  Advertising  Department  is  now  settled 
in  its  new  quarters  at  Orange,  N.  J„  and 
rapidly  recovering  from  the  disturbing  effects 
of  tearing  up  at  one  place  and  locating  at  an¬ 
other  thirteen  miles  away.  As  soon  as  plans 

out  list,”  we  will  extend  the 
exchange  proposition,  referred 
646,  from  February  28  to  March 
Wo  especially  desire  the  trade 
that  the  time  limit  on  the  exchan 
will  positively  close  on  March  i; 
be  allowed  on  all  return  Rccor, 
Jobbers  or  Dealers  direct  to  u 

I  March  15. 
e  trade  to  understand 
exchange  proposition 
rarch  15.  Credit  will 
Records  shipped  by 

joooers  or  ucaicrs  direct  to  us,  and  on  all 
Records  shipped  by  Dealers  to  Jobbers  on  or 
[  before  March  15,  provided  that  in  all  cases 
we  are  furnished  with  bills  of  lading  show¬ 
ing  that  shipments  were  actually  made  on  or 
before  that  date.  This  arrangement  gives 
Dealers  up  to  the  last  day  in  which  to  make 
shipments  to  Jobbers.  It  is  advisable,  how¬ 
ever,  to  make  shipments  as  much  earlier  as 

We  also  want  to  make  it  clear  to  the  trade 
that  this  exchange  proposition  does  not  extend 
to  consumers.  Dealers  taking  back  Records 
on  this  or  any  other  basis  will  be  considered 
as  violating  their  agreement,  and  will  be  sub- 




The  twenty-five  Edison  Gold  Moulded  Re¬ 
cords  included  in  the  April  list  issued  by  the 
National  Phonograph  Company,  will  provide  a 
most  enjoyable  evening's  entertainment  to 

splendidly  balanced  in  instrumental  and  vocal 
selections,  and  both  departments  include  some¬ 
thing  to  suit  all  tastes. 

No.  8953,  "A1  Fresco"  (Intermezzo),  by  the 
Edison  Concert  Band,  is  one  of  Victor  Ilcr- 

order  than  Mr.  Herbert  usually  writes.  A 
sprightly,  tuneful  selection  and  one  being 
played  by  the  best  instrumental  organizations 

H.  Williams.  The  chorus : 

Jol"hnt  Ihenrd/llko  tho  sonur  of  the  bird, 
iMheduJI  bu°* T^the  bee) 

“inwa*  you  snid^to  me, 

. . 

No.  8959,  “Panama  Rag,”  is  a  fine  Record 
by  the  Edison  Symphony  Orchestra.  Not  in  a 
long  time  has  our  Symphony  Orchestra  made 
a  selection  of  this  character.  Numbers  of  a 
heavier  nature  have  seemed  to^be  more  appro¬ 
ve  think!  however,  that  the  bright  catchiness 
of  this  selection  will  appeal  to  all,  including 
those  who  prefer  music  of  a  higher  order. 
"Panama  Rag”  is  of  a  ragtime  character  and 
introduces  castanets  and  orchestra  bells. 

No.  8960,  “Birds  of  a  .Feather  Flock -To- 



Orders  for  the  Phonogram,  either  blank  or 
imprinted,  must  be  filed  in  advance,  five  weeks 
ahead  for  imprinted  lots  and  four  weeks 
ahead  for  blanks.  We  cannot  agree  to  fill 


We  desire  to  acknowledge  .the  receipt  of 
newspapers  and  other  mediums  containing  tile 
advertisements  of  the  following:  Knoxville 
Typewriter  and  Phonograph  Exchange,  Knox¬ 
ville,  Tcnn.i  Hartford  Phonograph  Co.,  Hart¬ 
ford,  Conn.  ;M.  B.  Willis,  Jr.,  Auburn,  Ind. ! 
Peter  Bacigalupi,  San  Francisco;  Eastern 
Talking  Machine  Co.,  Boston;  Stcinhauser  & 
Eaton,  Watsonville,  Cal.;  C.  C.  Mellor  Co., 
Pittsburg;  Emil  Gardnier;  Scott’s  Novelty 
Store,  Menominee,  Wis.;  Fiske  &  Co.,  Los 
Angeles,  Cal.;  Joseph  B.  Cohen,  Providence, 
R.  I.;  0.  K.  Houck  Piano  Co.,  St.  Louis; 






Plalnflc!*-S.  W.  FRUCHT,  or  R.  PRUCHT;  also 

West  Moboken-E.MIL  HOLLANDER^  or  THE  WEST 
GRAPH  CO.,  619  Sprit*  street. 



Phonograph  Monthly 



Why  the  Edison  Business  Grows... 

Cannot  Make  Special  Records . 

Figure  it  Out . 

For  Future  Growth . 

No  Longer  a  Side  Line  Only . 

April  Advertising . . 

Personal  . . . 

Printed  Matter . 

Must  Place  Initial  Order . 

Danced  to  Phonograph  Records.... 

A  Good  Circular . 

The  Phonogram . 

Lew  Fields’  First  Speech . 

Circulate  Printed  Matter . 

The  Exchange  Proposition . 

New  Year’s  in  Jamaica . 

Comments  on  May  Records . 

Rcognizcd  as  a  Musical  Industry... 

Doings  of  the  Jobbers . 

A  Western  Dealer’s  Advertisement. 
National  Phono.  Co.’s  New  Offices. 

A  Follow-Up  Letter . 

Brought  Back  Sad  Memories . 

Both  Equally  Good.- . 

I.  C  S.  Language  System . 

Moulded  Records . '. . 

Come  and  See  Us . 


“To  what  do  you  attribute  the  unusual 
growth  of  your  Edison  business  in  the  past 
year,”  was  a  question  that  we  put  to  one  of  our 
large  Jobbers  when  visiting  in  the  East  re¬ 
cently.  This  Jobber  also  handies  other  makes 
of  talking  machines.  “Has  it  been  due  to  the 
'.lower  price  of  Edison  Records,  a  greater 
amount  of  advertising,  the  prosperity  of  the 
country,  or  what?”  we  continued. 

“All  of  these  have  had  an  effect,  of  course,” 
was  the  reply,  "but  I  think  the  real  reason  is 
the  fact  that  the  public  arc  realizing  to  a 
greater  degree  than  before  the  marked  super- 
iority  of  the  Edison  Phonograph  over  all  other 
kinds  of  talking  machines.  This  is  not  new. 
The  superiority  has  always  existed  and  this 
fact  has  been  known  to  thousands.  People, 
however,  are  becoming  better  posted  on  the 
talking  machine  question,  and  this  knowledge 
is  helping  Edison  goods  more  and  more  all  the 

These  remarks  probably  represent  the  real 
reason  for  the  phenomenal  growth  of  Edison 
business  in  the  past  year.  The  efforts  of  all 
manufacturers  of  talking  machines  to  scl^ 
goods  is  causing  people  to  buy,  and  once  the 
owner  of  any  kind  of  a  machine,  no  matter  how 
cheap  or  poor,  it  becomes  a  simple  matter  to 
.  discover  which  arc  good  and  which  are  indif¬ 
ferent.  Like  the  toy  camera,  the  possession  of 
one  soon  causes  a  desire  for  something  better. 
The  owner  of  a  cheap  talking  machine  is  ready 
to  discard  it  after  a  few  days  and  he  then 
begins  to  look  around  for  another.  Before  he 
buys,  however,  he  gathers  in  all  the  informa¬ 
tion  he  can,  and  this  leads  him  straight  to  the 
Edison  Phonograph.  So,  too,  with  even  the 
expensive  machines  of  other  makes.  If  he 
gets  one,  it  is  because  he  has  not  had  an  oppor- 



OECORDS  listed  below  will  be  ready  for  shipment  as  near  April  25th  as 
possible*  at  which  time  Jobbers’  stock  orders,  if  received  prior' to’  April 
ioth*  will  be  shipped.  May  Supplements  will  be  forwarded  to  Jobbers  with 
their  stock  order  for  Records.  Retail  Dealers  should  place  stock  orders  with  their 
Jobbers  at  once,  to  insure  prompt  shipment  as  soon  as  Jobbers’  stock  is  received. 

8978  Always  Forward  March  (Missmi)  Edison  Military  Band 

8079  Tammany  (Edwards)  Topical  Male  duet,  Orch.  accom.  Collins  &  Harlan 

8980  Just  Like  the  Ivy,  I’ll  Cling  to  You  ( Castling )  Harry  MacDonough 

Descriptive  song,  Orch.  accom. 

8981  Selection  from  Woodland  (Luders)  Edison  Symphony  Orchestra 

Introducing  “If  You  Love  Me  Lindy,"  “Dainty  Little  Ingenue,"  and 
“The  Tate  of  a  Turtle  Dove" 

8982  Heinie  (Vaudeville  Specialty)  Ada  Jones  and  Lcn  Spencer 

IVith  orchestral  incidental  music. 

8983  ’Taint  dc  Kind  o’  Grub  I've  Been  Gatin’  Down  Home  (Smith  &  Brown)  Bob  Roberts 

8984  Professor  and  the  Musical  Tramp  ’( Vaudeville' Musical  /let)  Spencer  and  Hunter 

Introducing  humorous  dialogue,  Ocarina  duct,  Mandolin  and  Banjo  duet, 

Trombone  and  Cornet  duct,  and  orchestral  incidental  music. 

8985  Excelsior  (Balfe)  Anthony  and  Harrison 

Tenor  and  Baritone  duct  set  Jo  Longfellow's  poem,  Orch.  <r~ . 

>  I’ve  Set  My  Heart  on  You  ( Von  Tilcer) 

Descriptive  IValte  song,  Orch.  <i, 
r  Belle  of  the  Philippines  March  (S/omr) 

Byron  G.’  Harlan 

Miss  Ada  Jones 
rt  Benzler 

Talking  and  staging  male  d 
9  You  Ain’t  the  Man  I  Thought  You  Was  (II elf) 

Coon  song,  Orch,  a  1 

0  I-Ic’s  Me  Pal  Medley 

Xylophone  solo,  with  Orch,  accom.,  introducing  “He’s  Me  Pat,”  “Down  at  the 
Baby  Store  ”  “Daddy  Dear,”  and  “In  the  Shade  of  the  Old  Apple  Tree.” 

1  I've  Got  a  Little  Money  and  I’ve  Saved  It  AH  for  You  ( Silver )  Murray  and  Roberts 

Coon  duet,  Orch.  accom. 

2  Murphy  ( Von  Tilcer )  Serio-comic  Irish  sojig,  Orch.  accom.  Edward  M.  Favor 

3  Garry  Owen  Medley  Eugene  A.  Jaudas 

Violin  solo,  Orch.  accom.,  introducing  “ Garry  Otvcn”  Jig,  “17th  of  March” 

Reel,  “Haste  to  the  IVedding"  Country  Dance,  "Reilly’s  Own  Reel, 

"Champion  ”  Jig,  and  “ Killarncy .” 

4  Leaf  by  Leaf  the  Roses  Fall  ( Bishop )  Edison  Male  Quartette 

Male  quartette,  Orch.  accom. 

5  Good  Night,  Little  Girl,  Good  Night  (;l/ac.v)  Song,. Orch,  accom.  Irving  Gillette 

6  Rcligioso  March  ( Chambers )  #  .  Edison  Concert  Band 

Introducing  "Onward  Christian  Soldiers”  and  “Adcste  Fidelcs.” 

7  Just  My  Style  ( Hubbcll )  Miss  Morgan  and  Mr.  Stanley 

Contralto  and  Baritone  duet  from  the  musical  comedy  “Fantana,”  Orch .  accom. 

8  When  Father  Laid  the  Carpet  on  the  Stairs  Comic  song,  Orch.  accom.  Billy  Murray 

9  Yankee  Land  ( Hoffman )  Vess  L.  Ossman 

March  from  “The  Rogers  Bros,  in  Paris,”  Banjo  solo,  Orch.  accom. 

0  Preacher  and  the  Bear  ( Arsoma )  Coon  song,  Orch.  accom.  Arthur  Collins 

1  Oh,  Oh,  Sallie  Medley  Edison  Military  Band 

Introducing  “Oh,  Oh,  Sallie,”  “Farewell,  Mr.  Abner  Hemingway,”  "  When  the 

Edison  Gold  Moulded  Records  are  made  only  in  Standard  Size.  Both  Standard 
and  Concert  Records  may  be  ordered  from  this  list.  Order  by  number,  not  title. 
If  Concert  Records  are  wanted,  give  the  number  and  letter  C. 

the  company,  being  nearly  fifty  per  cent.  urcs  out  tlie  avcra6e  joumng  pronts  on  me  cn- 
.greater  than  the  combination  list  for  Novcm-  tirc  Edison  line.  The  cost,  too,  of  handling 
ber-December.  Nor  is  there  any  apparent  8°ods  on  a  jobbing  basis  is  much  less  propor- 
diminution  in  the  situation,  each  day  bringing  tionatcly  than  a  retail  business. 

its  full  quota  of  new  orders.  - 


CANNOT  MAKE  SPECIAL  RECORDS.  Deeds  were  recorded  in  March  for  a  large 
Requests  ’are  occasionally  made  by  Dealers  plot  of  ground,  nearly  equal  in  size  to  a  city 
to  have  special  Records  made  of  subjects  or  block,  which  has  been  purchased  by  the 
songs  selected  by  them.  They  do  not  seem  to  National  Phonograph  Co.,  at  Orange,  N.  J. 
be  aware  that  the  moulded  process  of  making  The  present  factory  occupies  an  entire  block 

thank  us  for  the  suggestion 

this  issue  we  reprint  our  full 
idvertisement  for  April.  This 


>ear  took  up  a  position  underneath.  The  bear 
leemcd  in  no  hurry  to  depart  so  the  preacher 
■esorted  to  prayer,  concluding  with  Good 
_x>rd,  if  you  can’t  help  me,  for  goodness  sake 
lon’t  help  that  bear.” 

No.  oooi,  "Oh,  Oh,  Sallic  Medley  "by  the 
Edison  Military  Band,  introduces  Oh,  Oh, 
Bailie"  (our  Record  No.  8935).  *ar*wcl^r- 
\bner  Hemingway”  (our  Record  No.  8963), 
‘When  the  Bees  are  in  the  Hive  (our  Record 
No.  8926),  "Jasper,  Don’t  You  Hear  Me 
Calling  You”  (our  Record  No.  8955).  and 
'B'lly'  (our  Record  No.  8964). 


The  Phonograph  and  talking  machine  indus¬ 
try  has  now  been  regarded  by  the  Music  Trade 
Review,  of  New  York  City,  as  of  sufficient 
importance  to  warrant  the  publication  of  a 
paper  entirely  devoted  to  this  rapidly  growing 
business.  This  new  publication  is  called  the 
Talking  Machine  World.  It  made  its  first  ap¬ 
pearance  in  January  and  its  third  issue  was 
published  on  March  15.  It  includes  twenty- 
four  large  pages,  full  of  interesting  trade 
notes,  and  its  modest  subscription  price  of 
fifty  cents  a  year  makes  it  possible  for  every 

Oswego,  N.  V.i  It.  L.  Pcnick,  Montgomery, 
Ala.,  and  the  Household  Furnishing  CO.,  New 
Bedford,  Mass. 

The  Talking  Machine  Co.,  Rochester,  N.  Y, 
will  remove  April  1  from  29  Clinton  Avenue 
S.  to  97  Main  Street  E. 

Acknowledgment  is  made  of  the  receipt  dur¬ 
ing  March  of  advertisements  from  the  trade  as 
follows:  Judd  R.  Miller,  Fast  Spr  gfiel.d, 
Pa.;  M.  B.  Willis,  Jr.,  Auburn,  Ind. ;  J.  E 
Jcrd,  Randolph,  Vt. ;  Malliiot  &  Guillot,  Thi- 
bodaux,  La.;  A.  L.  Thompson,  Mayville,  N. 
D. ;  Hartford  Phonograph  Co.,  Hartford 
Conn.;  Harry  Jackson,  Hartford,  Conn.;  John 
P.  Dougherty,  Chester,  Pa.;  J.  H.  Lcpper; 
Spratt  &  Corcoran,  Watertown,  N.  Y. ;  Texas 
Phonograph  Co.,  Houston,  Texas.;  J.  W.  Jen¬ 
kins  Sons  Music  Co.,  Kansas  City,.  Mo. 
Alonzo  Wilkes,  Amsterdam,  N.  Y. ;  Marlborc 
Rubber  Co,  Marloboro,  Mass. 





Phonograph  Monthly 





occupancy  and  use,  and  in  the  meantime  ivc 
desire  the  trade  to  rest  assured  that  nothing 
will  be  left  undone  to  meet  the  demand  for 
Records.. ..At  times  the  demand  for  Phono- 
graphs  is  heavier  than  we  can  keep  up  with 
when  working  our  factory  regular  hours,  but 
jy  working  overtime  we  can  make  better  head¬ 
way  when  necessary.  Since  the  Record  Dc- 

lot  have  such  an  opportunity  to  catch  up  with 
irdcrs,  and,  therefore,  must  get  a  new  building  j 

m  the  ease  referred  to  wil 
other  Jobbers,  and  that  tin 
it  sample  Records  will  onl; 
vay  which  we  designate. 

- - - -  „„  „„  .  Since  many  Dealers  sell  Phonographs  ai 

lot  have  such  an  opportunity  to  catch  up  with  sl<*<!  bne,  they  do  not  become  familiar  with  i 
irdcrs,  and,  therefore,  must  get  a  new  building  mechanical  construction  of  the  machines,  a 
“fore  we  can  successfully  do  so.  cannot  furnish  information  frequently  isk 

In  planning  for  a  further  extension  of  our  by  their  customers.  One  of  the  things  not  t 
actory  facilities,  we  arc  encouraged  by  the  derstood  by  such  Dealers  is  the  method  of  pi 
eports  that  come  to  us  from  Jobbers  and  *''ng  graphite  in  the  springs,  and  yet  it  is  o 
Jealers  in  all  parts  of  the  country,  to  the  effect  that  many  Phonograph  owners  want  to  km 
hat  the  demand  for  Edison  Phonographs  and  about.  The  proper  way  to  put  graphite 
tecords  is  constantly  on  the  increase.  In  fact,  the  springs  of  the  Phonograph  is  to  allow  t 
hey  report  that  it  has  increased  so  fast  with-  machine  to  run  down,  remove  it  from  the  ca 
11  the  past  year  as  to  make  it  impossible  to  tell  met,  stand  it  on  end  and  sift  dry  powder 
iow  to  order  or  what  stock  to  carry.  They,  graphite  into  the  spring  barrel  through  t 
eo,  arc  planning  to  extend  their  selling  facil-  boles  in  the  end  of  the  same.  About  tv 
lies,  feeling  sure  that  the  demand  for  Phono-  teaspoonfuls  will  be  enough.  Then  put  plcn 
raplis  and  Records  will  not  only  continue  as  of  oil  on  the  spring,  wind  the  machine  up  ai 
reat  as  at  present,  but  will  even  increase  as  allow  it  to  run  down  two  or  three  times  so 
le  months  go  by.  There  can  be  no  better  test  to  distribute  the  graphite  through  all  tl 
f  the  selling  powers  of  Edison  Phonographs  leaves  of  the  spring.  This  applies  to  tl 
nd  Records  than' the  fact  that  many  Jobbers  Standard,  I-Iomc  and  Triumph.  The  Gem  In 
nd  Dealers  who  have  been  handling  other  no  spring  barrel,  and  to  graphite  this  sprir 
nes  exclusively  arc  now  adding  the  Edison  it  is  only  necessary  to  remove  the  base  boai 
nc,  and  m  some  cases  they  arc  dropping  all  by  taking  out  the  four  screws  at  the  botton 
liters  and  will  hereafter  sell  Edison  goods  turn  the  machine  upside  down  and  sift  graphil 
lly-  directly  on  the  leaves  of  the  spring  and  the 

lout.  The  proper  way  to  put  graphite 
ic  springs  of  the  Phonograph  is  to  allow  t 
achine  to  run  down,  remove  it  from  the  ca 
ct,  stand  it  on  end  and  sift  dry  powder 
•apliite  into  the  spring  barrel  through  t 

ng,  wind  the  machine  up  i 
own  two  or  three  times  so 
c  graphite  through  all 



Occasionally  a  Dealer  makes  a  request  to 
have  some  special  local  advertising  done  for 
his  particular  benefit,  pointing  out  that  the 
retail  store  of  some  other  company  is  doing 
business  in  the  same  field  and  is  advertising 
considerably.  They  seem  to  feel  that  we  should 
make  an  appropriation  for  their  special  benc- 


We  take  this  opportunity  of  warning  Job¬ 
bers  and  Dealers  and  the  public  generally, 
from  using  imitation  sapphires  which  hale 
recently  been  surreptitiously  put  upon  the 
market.  These  imitations  are^  made  by  at 

complete  evidence  on  which  to  base  actions 



In  the  February  issue  of  the  Phonograph 
Monthly  we  printed  a  paragraph  to  the  effect 
that  our  manufacturing  facilities  had  made  it 
possible  to  establish  a  fixed  schedule  for 
Record  shipments  each  month.  It  was  stated 


The  Record-making  possibilities  of  the  Edi¬ 
son  Phonograph  are  not  given  the  proper  atten¬ 
tion  by  many  Dealers.  As  a  result,  they  often 
r..i  .  i.  i—  .  natjon  0f  this 

ould  indut 

rs  of  m 




or  the  benefit  of  new  Dealers  and  for  those 
>  have  not  been  sufficiently  impressed  by 
t  has  already  been  said  on  the  subject,  we 
ild  like  to  again  refer  to  the  advisability 
)ealcrs  carrying  at  least  one  of  each  domes- 
Rccord  made  by  this  company.  It  is  the 
stant  effort  of  our  Sales  Department  to 
ice  Dealers  in  towns  and  cities  of  sufficient 
to  increase  their  stock  to  a  point  where 
r  can  announce  to  the  public  that  they 

■c  are  two  or  more  Dealers  in  a  town, 
one  who  can  honestly  make  this  announcc- 
it  will  in  a  very  short  time  be  the  leading 
dcr  in  the  place,  and  will  continue  to  do 
far  the  largest  business,  unless  his  corn- 
tors  do  likewise.  Our  salesmen  have 
need  many  Dealers  to  carry  a  full  stock  of 
son  Records,  instead  of  a  limited  number 
selections,  and  they  all  report  that  without 
option  every  Dealer  who  has  done  this  has 
dc  a  great  success  in  selling  Edison  goods, 
rou  are  a  Dealer  carrying  limited  stock,  give 

these  out  as  fast  as  they  come  from  the  prin 
and  will  continue  to  do  so  until  all  orders  hi 
been  filled.  This  catalogue  has  a  new  litl 
graphed  cover  and  includes  the  April- Rccoi 


Phonogram  is  its  “Questions  and  Answe 
column,  in  which  we  undertake  to  reply  to  si 
questions  as  owners  of  Phonographs  may 

We  believe  that  such  a  department,  conduc 
from  a  trade  standpoint,  would  be  a  valua 
and  interesting  feature  of  the  Piionocr/ 
Monthly.  There  must  be  many  points  ab 
which  Dealers  arc  in  doubt,  and  replying 
questions  furnished  by  them  would  furnish  t 
ful  information  to  other  Dealers  through 
the  country.  We  should  be  glad  to  hear  fr 
Dealers  on  the  subject  and  to  reply  to  si 
questions  along  these  lines  as  they  may  dci 




Fort'worth^Cumml1***”^^*^11  8t-  I  Mllwaukee-M  G  ™5C0NSIN- 



.  ,LUN0,S-  I  PI.lall.W_s,  W. 


Phonograph  Monthly 


Oranoe,  n.  J. 


A  Prosperous  Summer  Assured . 

New  Exchange  Proposition .  - 

Large  Portrait  of  Mr.  Edison  for  "liverv 

Dealer  . . 

1804  New  Dealers  in  Six  Months.....!.! 

Reproducer  Exchange  Proposition . 

Tlie  Ideal  Jobber . 

Foreign  Selections  Dropped  from  Cata¬ 
logues  . 

Printed  Matter  . 

Among  the  Jobbers . 

Points  for  the  Trade . 

Making  Records  Makes  Sales . 

United  States  Law  Upheld . 

Electros  of  the  Monthly  List . 

Notice  to  Jobbers . . 

Notice  to  Dealers . 

Edison  Gold  Moulded  Records  for  July... 

■fio  New  Mexican  Selections .  1 

For  Tuning  Phonograph  Records .  1 

Collins  and  Harlan  at  Milwaukee . .'  , 

t'xn'  °f  *■  F'  .Eas,man.  Lewiston,  Me  ...  t 
Jobbers  of  Edison  Phonographs  and  Rcc- 


the  National  Phonograph  Company  enjoying 
a  volume  of  business  greatly  in  excess  of  any 
anular  time  in  the  history  of  the  company. 
Despite  the  near  approach  of  hot  weather, 
e  when  the  demand  for  all  goods  of  an  indoor 
amusement  character  falls  off,  there  is  as  yet 
little  indication  of  a  considerable  reduction  in 
the  talking  machine  line  as  represented  by 
Edison  Phonographs  and  Records.  The  May 
orders  for  both  were  nearly  as  great  as  in  any 
of  the  three  previous  record-breaking  months 
and  the  orders  for  June  Records  were  only 
ten  per  cent,  less  than  for  May,  when  they 
reached  the  high-water  mark  for  one  month’s  . 
list.  Since  the  June  Records  will  not  bo 
fairly  on  sale  until  the  first  week  in  June  this 
great  business  shows  that  Dealers  are  of  the 

expects  to  sell  as  many  Phonographs  and  Rec¬ 
ords  in  July  and  August  as  in  the  colder 
months,  but  every  one  seems  to  be  counting  on 
a  splendid  summer  business,  and  when  most 
men  count  upon  doing  a  thing  they  generally 
come  close  to  doing  it.  Enthusiasm  is  an 
important  factor  in  business  and  Edison  Deal- 

irtmcnt  been  more  noticeable,  and  it  is  dc 
ll  if  twenty-four  Records  of  equal  r 

the  selections,  but  there  can  be  no  dit 
the  question  of  quality  of  recording. 





On  other  pages  in  this  issue  we  print  in 
full  copies  of  the  letters  that  have  just  been 
mailed  to  Jobbers  and  Dealers  with  reference 
to  returning  cracked,  broken  and  defective 
Records  for  credit.  These  letters  have  been 
specially  mailed,  under  scaled  cover,  to  all  Job¬ 
bers  and  Dealers.  They  should  be  carefully 
read  by  their  recipients.  These  exchange  prop¬ 
ositions  have  been  carefully  considered  and  we 
believe  that  their  provisions  are  fair  and  just 

operative* untTf  ‘’h"'1'''5'.  Tl,is  plan  'vil1  bc 


We  have  just  had  made  a  quantity  of  what 
we  consider  the  most  attractive  show  card  ever 
issued  by  the  National  Phonograph  Co.  It  is 
really  a  steel  sign,  for  it  is  made  of  thirty- 
two-gauge  sheet  steel.  It  is  13x19  inches  in 
size  and  is  lithographed  in  a  handsome  manner. 
In  the  center  is  a  large  and  lifelike  portrait  of 
Thomas  A.  Edison  with  his  characteristic  sig¬ 
nature  below  On  portrait.  The  background 

imitate  mahogany  and  is  so  well  done  as  to 
look  like  the  real  article.  At  the  top,  above 
the  portrait,  arc  the  words  “Edison  Phono¬ 
graphs  and  Edison  Gold  Moulded  Records”  in 
red  and  gold.  A  quantity  of  these  signs  has 
been  shipped  to  all  Jobbers,  the  number  being 
in  proportion  to  their  Dealers.  An  order  has 
been  mailed  to  every  Dealer  entitling  him  to 

Jobber.  ^  We^worc  compelled  to  again  resort 

duplication  owing  to  the  fact  "that  many  Deal¬ 
ers  sign  agreements  with  several  Jobbers.  No 
Dealer  should  fail  to  present  his  order  and  get 
one  of  these  signs.  They  arc  a  work  of  art 
and  a  credit  to  the  Charles  W.  Shonk  Co.,  of 
Chicago,  who  made  them. 

Following  is  a  letter  received  by  the  Na¬ 
tional  Phonograph  Co.,  Ltd,  London,  from 
one  of  its  Dealers: 

.  Lincoln,  April  27,  1905. 

Your  advertisement  in  the  Daily  Mail  is 
already  a  success  and  is  increasing  our  sales 
of  Phonographs  and  Records.  Once  we  have 
supplied  a  customer  with  your  Records  he  will 
not  have  any  other  make.  Last  year  we  stocked 
400  of  your  Records:  this  year  we  stock  5,000 
and  we  are  contemplating  still  further  increas¬ 
ing  our  stock.  We  can  say  that  every  customer  < 
IS  a  satisfied  customer.  No  one  could  wish  ,1 
for  greater  satisfaction  than  this.  1 

A.  C  Smith.  1 



n  July  16,  1904,  new  conditions  concerning 
Edison  goods  went  into  effect  and  all  Dealers 
were  required  to  sign  a  new  agreement.  On 
November  1  the  names  of  those  who  had  not 
signed  were  removed  from  our  files.  All  those 
who  desired  to  become  Edison  Dealers  after 
that  date  were  required  to  sign  the  new  agree¬ 
ment  and  purchase  the  initial  quantity.  Be¬ 
tween  November  1  and  May  1  of  this  year 
1804  firms  in  the  United  States  and  Canada 
became  Dealers  in  this  manner,  an  average  of 
nearly  seventy  a  week.  This  is  a  record  to  be 
proud  of.  Wo  doubt  if  the  history  of  the  talk¬ 
ing  machine  industry  has  ever  seen  its  equal. 
And  yet  the  same  average  continues  practically 
unchanged.  To  have  1804  different  firms  take 
up  the  Edison  line  in  a  period  of  six  months 
speaks  volumes  for  the  merit  and  popularity  . 
of  Edison  Phonographs  and  Records.  It  is  a 
further  evidence  of  the  hold  that  Edison  goods 
have  upon  the  buying  public,  for  most  of 
these  firms  went  into  the  business  because 
they  knew  that  the  demand  existed  for  the 
Edison  product  and  they  wanted  to  get  a 
share  of  the  profits. 


Many  Jobbers  and  Dealers  seem  to  have 
forgotten  the  exchange  proposition  with  ref¬ 
erence  to  old  style  Reproducers.  When  the 
Model  C  was  put  out  an  exchange  proposition 
was  put  into  effect  by  which  any  owner  of 
an  old  style  Reproducer  could  return  it  and 
secure  a  Model  C  by  the  payment  of  $3.  This 
proposition  was  accepted  by  many  owners,  but 
for  some  time  past  the  matter  seems  to  have 
been  overlooked  by  the  trade  generally,  al¬ 
though  old  style  Reproducers  are  still  occa¬ 
sionally  being  returned  for  credit.  Jobbers  are 
allowed  to  return  any  old  style  Edison  Repro¬ 
ducer  to  us  at  $2  each,  less  usual  Jobbers’  dis¬ 
counts,  and  Dealers  may  return  them  to  Jobbers 
on  the  same  basis,  less  Dealers’  discounts.  The 
trade  should  encourage  Phonograph  owners 
to  make  this  exchange  of  Reproducers,  for  it 
makes  Phonographs  more  up-to-date  and  is 
calculated  to  increase  the  purchase  of  addi¬ 
tional  Records.  It  should  be  borne  in  mind, 
however,  that  the  Model  C  Reproducer  cannot 
be  used  on  the  Concert  machine. 


Cody,  Wyo.,  April  27,  1905. 

I  wish  to  buy  an  Edison  Phonograph  and  no 



following  excellent  letter  was  written 
*  Fritchey,  one  of  our  Western  salcs- 
i  response  to  a  request  from  the  editor 
Phonograph  Monthly  for  some  scll- 
gestions : 

arrangement  of  stock  in  a  convenient 
,  making  the  best  possible  display,  is,  I 
e  best  trade-getter  of  all— not  excepting 
sing.  However,  it  certainly  pays  to  ad- 
also.  The  Record  shelving,  or  racks, 
have  been  introducing  through  my  ter* 
have  brought  lots  of  business  to  the 
who  have  them.  I  built  two  of  them 
one  in  Vincennes,  Ind.,  and  one  in 
on,  Ind.  [These  racks  will  be  made  the 
of  an  article  in  the  July  issue.— 

king  to  a  lukewarm  Dealer,  or  a  new 
I  show  them  where  the  retail  customer 
c  nine  and  a  half  dozen  of  the  Edison 

buyers  have  found  the  Edison  Pho- 
>ii  to  be  the  most  economical,  as  well 
only  pure  musical  tone  talking  machine. 

,  A  Dealer’s  first  sale  to  a  custoi 
i  beginning  of  the  profits— the  folk 
months  bring  a  big  fut 
:  purchaser  and  fi 

iends  who  hear  hi 

Edison  outfit  demonstrated  in  the  home 

constant  improvement  in  the  Edison 
itus  and  in  the  purity  of  the  tone  in  the 
ds;  the  up-to-date  monthly  lists  of  Rcc- 
thc  protection  of  prices  afforded  by  the 
nent;  the  exchange  proposition  policy 
will  be  repeated  at  intervals ;  the  clabo- 
iisplay  which  can  so  cheaply  be  made 
th  Records  and  machines,  with  small 

the  goods  when  sold  (or  consigned). 
Edison  Dealer  who  buys  $35  worth  per  mo 
gets  the  same  discounts  and  is - 

per  month.  A  nc\y  Dealer  cannot  do  himst 
or  us,  justice  with  less  than  the  initial  ore 
as  prescribed  in  agreement— cannot  begin 
make  a  creditable  ''trade-getter’  display.  T 
fact  that  a  Dealer  must  buy  full  initial  ord 
have  a  store  and  make  suitable  display  of  t 
goods  at  all  times  is  a  protection  to  li 

etc.,  etc.  The  fact  that  we  arc  mak 
Records  each  week  than  all  other  cc 
panics  combined  is  pretty  good  evidence  as 
which  line  is  the  one  in  demand  by  the  pub 


'The  hanger  'A  Message  From  the  Ahs< 
Lover’  is  quite  a  hit,”  writes  II.  W.  Mosicr 
Dealer  at  Stockton,  Cal.  “Being  in  a  ci 
spicuous  place  it  never  fails  to.  attract,  and 
always  make  it  our  business  to  tell  the  sti 
and  then  record  the  party’s  voice  on  the  PI 
nograph.  What  is  the  result?  The  party 
highly  elated  and  brings  his  friends  in  to  h 
his  voice  and  in  turn  we  record  his  fricn 
voices.  It  docs  not  take  long  in  making 
sale.  Always  depend  upon  me  for  hearty 


On  appeal  to  the  High  Court  of  Great  B 
ain,  the  tribunal  of  last  resort,  the  dccisi 
of  the  Supreme  Court  of  the  United  Sti 
relative  to  the  sale  of  talking  machines  un 
restrictive  conditions  imposed  by  virtue  of 
patent  was  upheld.  The  decree  was  ham 
down  about  six  weeks  ago,  the  ease  involv 
the  sale  of  Edison  goods.  The  English  cc 
ruled  that  patentees  may  prescribe  the  p: 
and  lay  down  the  terms  of  sale  which  tl 
licensees  shall  charge  and  impose  in  sell 
to  the  general  trade  and  patented  articles  c 
|  ered  by  the  patents  under  which  the  liccns 




etters  received  from  v,rL„  ....  |  ,  ^0TICE  T0  DEALERS. 



Milwaukee— McGreaLBroofifj 
II.  M.  Holloman  Co.,  6ij  Fannin  street.  '  ''Toronto— R.  s.  Williams  &  s 

SUSPENDED  LIST,  JUNE  1,  1905. 




Phonograph  Monthly 

the  national  PHONOGRAPH  CO. 



pushing  goods  of  an  out-d 
as  bicycles,  sporting  goods, 
dcuiand  for  Phonographs 

I  Danner  July  . . . 

tdvance  List  August  Records  ' 

tdvnncc  List  Swedish  Records  .......... 

teturn  Proposition  to  lie  Withdrawn..... 

Iccord  Shipping  Memorandum  . 

'wenty-live  Swedish  Records . 

llcctros  of  Monthly  List  . 

[°-  8-71  also  Cut  Out 

o.  Again  Assure  the  Trade . . . 

egins  Its  Second  Year . .  ’ 

ecords  Made  Over  Under  New  Conditions 

rinted  Matter  . 

niong  the  Jobbers  . .’ 

omments  on  August  Records . 

■  on  over  All  Competitors . 

lr.  Collins  not  a  Negro . 

rho  Did. It? . . 

>W  Without  Trying . 

sport  Business  . 

Gbod  Letter  . 

icccss  of  the  O.  K.  Houck  Piano  Co.... 

Bw  Electrotypes  for  Trade  Use . . . 

hbers  of  Edison  Phonographs  and 

Records  . . . . . 

impended  .List  July  i,  1905  ...... . 

Dealers.  It  would  he 
not,  but  the  falling  oi 




CE  LIST  FOR  AUGUST,  1905. 






The  following  letter  has  just  been  mailed  to 
the  entire  trade  in  the  United  States: 

Gold  Moulded  Records  of*  Swedish  sc 
Swedish  instrumental  music.  There 

Notice  to  Dealers. 

New  York,  June  27,  1905- 
We  hereby  notify  you  that  on  July  gth,  1905. 
the  offer  contained  in  our  letter  of  May  ugth, 
Form  702,  relating  to  Return  of  Broken, 
Cracked  or  Defective  Records  will  be  with- 

solos,  2  duets  and  5  baud  selections, 
the  past  two  years  we  have  had  many 
from  all  parts  of  the  country  for  a  list  < 
isli  selections.  Our  Recording  Dc] 
has  been  continually  searching  for  a 

be  such  as  arc  mechanically  defective;  and, 
they  must  not  be  returned  until  you  have 

the  right  ability  to  make  such  a  list 
ords,  and  the  opportunity  came  recent 
they  secured  Magda  E.  Dahl,  soprani 
Aspluud,  tenor,  and  Albert  Arvcschoi 

first  written  us  advising  the  quantity  to  be 
returned,  also  the  nature  of  the  defects,  and 
obtained  our  permission  to  return  them. 

Yours  very  truly, 

C.  II.  Wilson, 

tone,  all  Swedish  singers  of  the  first  r; 
instrumental  selections  were  made  by 
sou  Military  Band,  especial  care  bcii 
to  play  them  in  the  characteristic 

Manager  of  Sales. 

In  explanation  of  this  action  we  would  say 

style.  All  of  the  singers  werc_acco 
by  the  Edison  Symphony  Orchestra.  T 

the  unwillingness  of  the  trade  to  comply  with 

trous  with  the  assurance  that  they  a 

25th  for  the  control  and  regulation  of  the 

our  Recording  Department.  Shiptu 

Dealers  having  Swedish  patrons  shot 

siblc.  We  had  hoped  that  the  plan  would  he 

Jobbers  will  be  supplied  upon  requ 

circumstances  make  its  repeal  necessary. 

these  Records,  which  will  be  shipji 


With  every  shipment  of  Records  now  made 

one-tenth  the  edition  of  regular  sup 
and  Jobbers  should  order  in  about  1 

showing  what  numbers  and  how  many  of  each 


plan  is  apparent  to  every  consignee.  If  he 


factory  he  has  but  to  check  his  shipping  mem¬ 
orandum  against  this  list  to  know  just  what 
Records  arc  due  him,  should  his  order  have 

to  get  out  electros  of  the  monthly  list 
son  Records  as  suggested  by  J.  IT 
last  month,  and  we  have  had  a  quanti 


One  will  be  mailed  to  any  Dealer 
ccipt  of  thirty  cents  in  stamps.  Thos 
open  accounts  need  not  remit.  These 


Edison  Record  now  catalogued  to  : 
"IB  July  and  also  including  the  coni] 
can  list  and  the  Swedish  list  prin 
issue.  From  it  will  he  omitted  a 
selections.  We  may  now  exnlain 

ik  nt'CftlainJly  Farm 
Fate  of  o  llir.f  .aiut^Aiihm 

PRINTED  MATTER.  tirious  manner 

n  to  the  usual  nunilier  of  Record  besides  a  large 
for  July  we  arc  sending  every  arrangements  i 
|ual  quantity  of  a  circular  referring  ‘he  details  of 
list  and  intended  for  general  dis-  Quietly;  a  large 
channels  not  covered  by  the  sup-  at  least  fifty  in: 
"lie  edition  of  these  circulars  is  a  styles  of  bonis 
WC  hope  that  by  July  10th  they  constantly  oh  h: 
a  million  homes  in  the  United  “*>>t  50,000  E< 
tly  asking  their  readers  who  own  wil1  be  kept.  T1 
i  to  hear  the  July  list  and  offer-  Company  has  f 

I  avenue;  Coo  Grand  street,  Brooklyn, 
Alain  street,  Poughkeepsie,  N.  A'.  A 
recently  sold  his  sporting  goods  stor 
iliaica  to  the  J.  B.  Cooper  Phonograp 
The  II.  AI.  Holloman  Co..  Houston 
has  been  succeeded  by  the  Texas  Pile 





•rating  the  ease  with  which  a  Edi- 
igraph  may  be  sold,  one  of  our  salcs- 
has  just  returned  from  the  South, 
interesting  incident  of  his  recent 
■as  exhibiting  a  "Standard"  machine 
rgc-sized  horn,  in  tiic  store  of  a 
in  one  of  tile  Southern  towns  for 
ic  of  inducing  the  merchant  to  he¬ 
aler  in  Edison  goods.  While  he  was 
;  Phonograph,  a  darkey  strolled  into 
attracted  by  the  music,  and  silently 
bile  the  demonstration  was  being 
a  quiet  moment,  he  broke  in  “That's 
tl,  Boss,  how  much  is  that  machine 
He  was  told  that  the  price  of  the 
$25-  He  immediately  left  the  store 
short  time  returned.  Handing  $25 
’man  lie  said,  ''I’ll  take  that  machine, 
was  told  that  that  particular  ma- 
not  for  sale,  hut  that  one  like  it 
urnislied  him  in  a  week.  Upon  the 
agreeing  to  put  in  the  line,  the 






advance  List  for  September,  1905. 







Phonograph  Monthly 




•give  careful  and  serious  consideration  K 
subject,  if  lie  has  not  already  done  so. 
far  as  the  thermometer  is  concerned,  it  is 

Be  Ready  When  Business  Conics . 

Advance  List  of  Edison  Gold  Mould 

Records  for  October,  1905 . 

Mew  Record  Box . 

\n  Attractive  Folder . 

dealers  Should  Advertise. 

Dealers  Must  Get  Printed  Matter  fro 

Jobbers  . 

hnong  the  Jobbers  . .  . 

Printed  Matter  .  ' 

ilusic  Dealers  Injuring  Themselves. . . . 

tecords  and  Copyright  . 

^  Follow-Up  Letter  . 

‘lexical!  Records  . . 

"be  Phonograph  . 

"lie  Phonogram  . . . 

rang  the  Hand  Organ  Played . 

Comments  oil  October  Records . 

"Iionias  Alva  Edison  (An  Interview)... 

“ly.  igai,  Phonogram  Reprinted . 

’honograph  Section  of  Store  of  tl 

Werner  Music  Co.,  Easton,  Pa . 

lotice.  to  the  Trade  .  . 

outhern  Dealers’  Announcement . 

;  for  Edison  goods  that  will  a  tom  li  even  til 
,  most  optimistic.  Aside  from  tile  efforts  bein 
made  by  this  company  to  exploit  its  produc 
tile  Edison  Phonograph  and  Edison  Gol 
1  Moulded  Records  have  jumped  into  a  pope 
larity  that  has  amazed  the  entire  trade.  Th 
peculiar  merits  of  botli  have  swept  aside  muc: 
of  the  prejudices  of  the  past  and  have  cause: 
the  public  to  realize  that  the  Edison  Phono 
graph  is  infinitely  better  than  they  deemed  i 
possible  for  a  "talking  machine”  to  be.  Thi: 
awakening  to  tile  improvements  in  the  Phono 
graph  made  by  Mr.  Ellison  in  the  past  fev 
years  is  responsible  for  much  of  the  presen 
phenomenal  demand  for  Edison  goods,  and  thii 

previously  heard  that  they  cann 
desire  to  own  one.  Every  Dea 
this  happen.  Every  Dealer  kne 
greatest  difficulty  is  to  get  a  pro 
tomcr  to  hear  tile  Phonograph,  fa 
it  will  sell  itself  and  it  is  a  most 

libbers  of  Edison  Phonograi 

Records  . . 

uspended  List  for  September... 

:  in  the  business  to  make  money  should 
the  biggest  month  that  they  have  had 
ir  and  add  fifteen  per  cent,  to  it  as  a 




TDECORDS  listed  belc 
possible,  at  which 
10th,  will  be  shipped. 

dw  will  be  ready  for  shipment  as  near  October  ist  as 
time  Jobbers’  stock  orders,  if  received  prior  to  September 
October  Supplements  will  be  forwarded  to  Jobbers  with 



ire  point  out  to  Dealers 
ig  catalogues  and  printed 
gh  their  Jobbers.  If  the 
it  they  can  at  least  for- 

)uld  have  the  quantities 
antce  to  pay  transporta- 
caler  will  not.  We  will 
ith  printed  matter  direct 
t,  whether  ordered  by  a 
When  Dealers  order 
much  unnecessary  corre- 

tiograph  and  Record  cat- 
sc  quantities  properly  a 
rgc  business  in  Edison 
unvlcdge  of  the  Dealer’s 
her  refer  the  Dealer  to 
:  whom  he  buys  through 
;thcr  the  Dealer’s  busi- 
mtitics  ordered.  If  the 
:o  his  Jobber  he  might 
'  the  thousands,  but  he 
itsiness  warranted.  Job- 
us  by  saying  that  they 



A  new  colored  hanger,  Form  N 
mailed  to  the  trade  with  the  R« 
tins,  supplements,  etc.  It  shows  tl 
a  family  of  four  grouped  around 
Phonograph  and  bears  the  phrase, 
the  Whole  Family.”  One  has  bee 
every  Dealer  but  small  addition.! 
will  be  furnished  to  Jobbers  on  rci 

Copies  of  the  new  Phonograph 
Form  No.  740,  arc  mailed  to  all  J 
Dealers  herewith.  As  stated  I 
there  arc  but  few  changes  it 
scriptivc  matter.  The  cost  of  sp< 
nients  has  been  added,  and  the  11c 
business  blanks  arc  given.  The 
pages  are  devoted  to  a  “talk”  on  th 
the  Edison  Phonograph  and  to  s< 
gested  programmes  for  evening 
ments.  We  believe  that  the  latt 
will  make  the  catalogue  much  mor 
a  means  of  selling  Phonographs.  1 
illustrations  arc  treated  in  .1  new 

several  colors  and  gold,  and  show 
of  Mr.  Edison  on  the  front. 


While  music  dealers  arc  regard 
of  the  natural  agencies  for  the  < 
and  sale  of  talking  machine  pro 
they  do  not  take  hold  of  the  bus 
that  vim  and  activity  so  charactcrist 
lines  handling  these  goods.  The  in 
proper  have  every  facility  for  den 
and  marketing  the  line,  with  store  r 
at  hand  and  customers  who  regard 
ers  as  the  legitimate  representatives 



in  Judge  Hazel,  United  States  Circuit 
New  York  City,  recently  handed  down 
ciston  in  the  White-Smith  Music  P„b- 

mexican  records 

Waiter  Stevens,  manager  of  t 
J  apartment  of  the  National  Piion 

igs  within  tile  meaning  of  tile  eooy- 
statute,  and  therefore  did  not  infringe 
ide  tlic  rights  of  copyrighted  music,  he 
the  talking  machine  record  in  the  same 
ry  by  approving  the  previous  rulings 
h  American  and  English  courts.  That 
1  of  his  opinion  dealing  witii  this  mat- 

,too  Records,  fncluding  the  natio 
dances,  marches,  etc.,  as  renth 
Bandas  Militates  de  Estado  May 
a  military  band  used  solely  for 
si ous  and  functions  where  mam 

Stern  agaiiist  RoVeT  cas<rTi7 
decided  in  1901,  it  was  held 
that  the  ordinary  meaning  of  the  words 
£,£.!«*’  •  C,C;’  c*?nnot  be  enlarged 
.lude  the  reproduction  through  the 
of  the  phonograph  of  the  sounds  of 
I  instruments  playing  the  music  com- 
and  published  by  the  complainants.' 
apparently  is  little  difference  between 
\s.  of  .the  Stern  case  and  the  facts  here, 
that  in  that  case  the  alleged  infringing 
consisted  of  a  disk  or  cylinder  for  re?  1 
mg  sounds  by  means  of  the  phono- 


ED  RECORDS  FOR  OCTOBER  ion?  Clarke  and’  Leo °7ii'i 



>  Milwaukee— McGrean/nw0^1^' 

:1.  I  Toronlo-K.  s.  Wll|l^,%D^ni 
!  Winnipeg— R.'s?  \Vll"Pa,,"& |o„,  c 



Phonograph  Monthly 





inspecting  Mr.  E 
various  buildings 



“fT^J°BBERS-  _ .  Walter  H.  Mi, icr,  Manager  of  on,  Record' 

lialin,  of  Albany,  have  moved  tlicir  mg  Department,  returned  in  the  latter  pari 
ich  from  7  T,lird  street  to  3. Third  of  August  from  a  tour  ,f  tie  re  0  Ins 
their, Schenectady,  branch,  from  456  plants  at  London,  ;Paris,  Berlin  and  Brussels, 
“n,594  State,  street.  ,  Mrs,  Miller,  made  tile  trip  with  him. 

z  ™°n3?o  & oi,  ar;  ^  .<*«* 

oxviile  Typewriter  amI  P  m  '  rcturn-cd  rcc,!ntl>'  from  Europe,  where  he  spent 

noxv  Uc ^  Tenn  have ^moved  ^  "  P"St  l"'°  >“™  '"s'all'"S  Record  moulding 
street  to  ^  Gay  streeL  plants  at  Paris,  Berlin  and  Brussels. 



Following  is  a  list  of  numbers  of  current 
catalogues  anti  other  forms ;  no  other  forms 
can  be  supplied  at  the  present  time: 

378— Order  Book. 

400— Chinese  Supplement. 

464— Japanese  Supplement. 

5 TS— Catalogue  of  Parts. 

55 1— Shaving  Machine  Folder. 

CoS— Jobbers’  Discount  Sheets. 

609—  Dealers’  Discount  Sheets. 

618—  Hanger  on  Prices  of  Machines,  etc. 

619—  Catalogue  of  Accessories. 

635— Dance  Record  Supplement. 

64 1 G— Price  Cards  for  Gem. 

64 1 S— Price  Cards  for  Standard. 

641 II— Price  Cards  for  Home. 

641T— Price  Cards  for  Triumph. 

649—  Hebrew  Record  Supplement. 

650—  Record  Order  Blanks. 

655 — Steel  Portrait  of  Mr.  Edison. 

657 —  Family  Poster. 

658—  Boy  Poster. 

660— Mexican  Record  Catalogue. 

675— Music  in  Every  Home  Folder. 

686— Record  Placard  (35c.). 

713— Swedish  Record  Supplement. 

720— Foreign  Record  Catalogue. 

725— Domestic  Record  Catalogue. 

728— August  Record  Supplement. 

740 —  Machine  Catalogue. 

741—  September  Record  Supplement. 

>  possible  the  use  of  supplements,  it  has 
;cn  decided  not.  to  get  out  a  new  catalogue 
:  Domestic  Records  until  November  1.  This 
ill  include  November  Records.  Jobbers 

>.  409,  the  card  in  colors,  showing 
a  hatchet  “Looking  for  the  Band," 
rint  and  cannot  be  supplied  to  the 


Wc  have  gotten  out  a  special  booklet, 
printed  in  two  colors,  for  use  only  in  replying 
to  inquiries  for  our  catalogues  resulting  from 
our  magazine  advertising.  It  is  called  “Home 
Entertainments  with  the  Edison  Phonograph.” 
It  is  not  intended  to  supply  this  form  to  the 
trade.  The  edition  printed  would  not  make 
it  possible,  even  if  wc  felt  disposed  to  send  it 
out  for  general  distribution.  It  will  be  use¬ 
less,  therefore,  for  Jobbers  or  Dealers  to  re¬ 
quest  quantities  of  it. 

show-cards  that  we  have  had  sent  us  is  that 
recently  published  by  the  National  Phono¬ 
graph  Co.,  Ltd.  It  is  an  oval  portrait  of  Edi¬ 
son,  with  the  famous  trade  mark  signature 
underneath,  and  at  top  the  words  “Edison 
Phonographs  and  Edison  Gold  Moulded  Rec¬ 
ords.”  The  background  of  the  card  is  appar¬ 
ently  of  mahogany,  and  the  graining  of  the 
wood  is  really  wonderfully  well  imitated.  The 
card  is  actually  of  steel,  and  is  nineteen  inches 
by  thirteen.— Talking  Machine  Nczvs,  London. 


g  Dealers  are  cautioned  against  buying  bogus 
11  parts  for  Edison  Phonographs,  reproducers 
ic  and  records.  Order  Edison  parts  and  insist 
upon  having  them.  The  difference  in  cost 
ic  between  Edison  parts  and  imitations  is  trifling 

:c  but  the  difference  in  quality  makes  the  latter 

it  much  more  expensive  in  the  end,  to  say  noth- 


F.  II.  Van  Duzcr,  a  Dealer  at  Port 
mond,  Staten  Island,  N.  Y.,  had  a 
Phonograph  No.  144854  stolen  from  hi 
on  the  night  of  September  14.  I 
Dealer  is  asked  to  buy  it  he  should  h< 

or  the  benefit  of  those  who  do  not  seem 
lave  read  previous  notices  in  the  Phono- 
rn  Monthly,  wc  beg  to  say  that  Forms 
540  and  550  are  now  out  of  print  and  can- 
be  supplied.  They  will  not  be  reprinted. 



“I  am  constantly  using  my  Edison  P 
graph  to  the  great  delight  of  foreigner 
Japanese,  civilians  and  soldiers,  missio 
and  merchants,  adults  and  children,  Ri 
prisoners  and  Japanese  wounded  so, 
Buddhists  and  Christians,  and  the  public 
crally.  It  is  a  great  aid  to  my  missi 




Here  is  a  selling  scheme  til 

consisting  of  twen 



!C  which  member  gets  the  n 

ic  machine  docs  not  draw  again  but  pays  his 

he  has  paid  $20.  The 
“t  on  the  machine  “ 

I  sell  a  Standard 

d  machines,  and  the  members  believe 

have  twenty  weeks 

lOgraph,  but  there  is  w..l<7  „..v  UMi 
'  week  till  every  member  has  a  machine, 
beauty  of  this  plan  is  when  a  member 
for  eight  or  nine  weeks  without  getting 
machine  he  will  come  in  and  pay  the  balance 
ct  his  machine.  The  way  I  manage  the 

id  seal  it  up.  I  draw  one  out  each  week  and 

tc  inclosed  gets  tli 
y  machines  out,  and  < 

;s  who  do  not  belong  to 

is  the  price  of  the  records  was 
lave  got  every  one  Phonograph 
w  and  I  am  expecting  a  large 


Albany,  N.  Y.,  Aug.  31,  1903. 
Your  letter  enclosing  a  reference  to  a  pros- 
ctive  purchaser  received.  I  appreciate  your 
^or  very  much,  and  commend  the  adoption 
your  follow-up  system.  I  think  it  will 
dvc  a  great  benefit  to  Dealers  and  Jobbers 
well  as^  to  the  National  Phonograph  Co.  I 
ve  received  many  favorable  comments  — 

,  few  of  them,  for  the  Edison  Records  ex- 
1  them  all.  I  sell  500  Edison  Records  to 
ury  one  of  the  other  makes.  Many  of  my 
Irons  say,  give  me  the  Edison  Record  or 
ne  at  all,  even  if  the  selection  wanted  is 
ide  by  other  companies  and  not  on  the  Edi- 
1  Record.  When  I  first  started  in  business, 
'  store  was  small,  but  before  long  I  had  to 
:  a  larger  place,  thereby  increasing  my  trade. 


ThCjpeoplc  don't  want  them  after  tl 

Your  Records  as  you  are  now  inakii 
are  smiphr.  wonderful  and  outclass  eve 
line.  I  find  that  it  pays  to  carry  a  < 
assortment,  prominently  displayed.  ' 
rangement  of  record  stock  which  ye 
has-been  ^°U[,sAueust  Phonograph  M 
certainly  fine  and  establishes  the  co 
and  enthusiasm  of  customers  the  mom 
enter  my  store. _ George  D.  Sii 

Foster  &  Foster,  Edison  Dealers  1 
:ane,  Wash.,  scud  the  following  des 

,  Phonoprapli 


ulcr  if°thc 

Brown  Brothers,  of  Great  Eastern 
Umdon,  in  a  recent  advertisement  c 
business  used  this  unusually  strong 
‘Worth  Handling;  Genuine  Edison 
graphs  and  Gold  Moulded  Records ;  ab. 
the  most  perfect  talking  machines  and  1 
yet  introduced.”  The  italics  arc  ours, 
significant  when  a  firm  with  the  statu 
Brown  Brothers,  without  solicitation, 
such  a  sweeping  and  unqualified  endoi 
of  the  Edison  product. 


.  Salem,  Indiana,  Aug.  18, 
Having  noticed  in  this  month’s  i 
tAPii  Monthly  a  description  of  F.  L. 
“step”  shelving  as  applied  and  u 
-jmc  of  the  large  Dealers  of  Edison 
we  thought  possibly  the  readers 
Monthly  might  be  interested  in  the  1 
tion  of  the  plan  to  the  needs  of  the  : 
Dealer  in  a  town  of  2,000  people.  Our 

.  Since  that  ti 

:  a  very  fine  business  and  we  attribu 
method  of  showing  the  goods,  ju 
..^.ertisinc,  and  last,  but  not  least,  the 
ority  of  Edison  Phonographs  and  Rccor 
this  section  of  the  country  we  find  tl 
price  of  the  Edison  Record  as  compare 
the  dollar  records  of  the  other  kind,  is  1 
be  emphasized  in  our  advertising,  an< 




Phonograph  Monthly 




J^ECORDS  listed  below  will  be  ready  for  shipment  as  near  December  ist  as 
possible,  at  which  time  Jobbers’  stock  orders,  if  received  prior  to  November 


into  competition  with  firms  to  whom  figures 
mean  little  when  stating  the  business  that  they 
have  done  or  arc  doing.  We  are  amazed  our¬ 
selves  at  the  magnitude  of  the  business,  and 
we  know  that  the  trade  would  be  equally 
amazed  could  it  realize  the  true  situation. 

Fortunately,  we  ,  have  a  factory  capacity 
largely  in  excess  of  that  of  a  year  ago,  and 
as  it  is  now  being  crowded  to  its  limit,  we 
hope  to  make  steady  progress  toward  shipping 
the  Jobbers  sufficient  goods  to  take  care  of 
their  Dealers,  even  though  we  may  not  be 
able  to  make  complete  shipments.  Jobbers 
may  rely  upon  it  that  in  apportioning  our 
daily  output  of  machines  and  Records,  we  will 
make  shipments  with  equal  fairness  to  ail.  No 
one  will  be  given  any  advantage  over  his  com¬ 
petitor  in  this  respect.  Nothing  will  be  left 
undone  to  keep  the  trade  supplied  and  to  com¬ 
plete  orders  as  near  as  possible  to  the  specified 


The  demand  for  Edison  Records  is  growing  '■ 
so  rapidly  that  the  time  is  at  hand  when  Job¬ 
bers  will  be  compelled  to  change  their  methods 
of  carrying  stocks  and  ordering  Records.  Most 
of  the  time  in  the  past  it  has  been  feasible  for 
a  Jobber  to  wait  till  his  stock  of  Records  ran  ■ 

>f  recording  the  number  of  Records  re- 
I  from  the  factory  and  sold  can  be  kept 
Ml!  tell  by  a  glance  just  how  many  of 

followed  by  all  Jobbers  and  there  is  no  reason 
why  the  same  principle  cannot  be  followed  in 
ordering  Records.  To  do  so  would  greatly  fa¬ 
cilitate  the  task  of  filling  orders  at  the  factory. 
The  advantage  to  the  Jobber  of  always  keep¬ 
ing  a  complete  and  adequate  stock  of  Records 
■s  too  apparent  to  call  for  comment. 



the  Australasian  Colonies  and  the  Republic  of 
Mexico  (both  showing  in  the  past  year  an  in¬ 
crease  of  business  representing  nearly  ioo  per 
cent,  over  the  preceding  year),  it  has  been 
found  necessary  to  open  distributing  depots  at 
Sydney,  N.  S.  W„  and  Mexico  City,  Mexico. 

William  W.  Wyper,  our  Australian  repre¬ 
sentative,  sailed  from  San  Francisco  October 
12th,  cn  route  for  Sydney,  N.  S.  W,  and  as 
soon  as  practicable  after  his  arrival,  will  se¬ 
cure  the  necessary  office  quarters,  also  a  store¬ 
room  for  the  accommodation  of  a  large  stock 
of  Edison  Laboratory  products,  the  shipment 
Of  which  IS  now  in  transit.  It  may  bo  of  in¬ 
terest  to  our  friends  in  the  trade  to  know  that 



Record  order  sheet  D  is  being  printed  and  October  was  a  notable  month  in  the  history 
mil  be  ready  for  the  use  of  the  trade  in  time  of  the  National  Phonograph  Co.,  not  only 

use  it  for  orders  for  December  Records.  because  of  the  truly  remarkable  volume  of 

A  Christmas  folder  is  in  preparation  Single  ori^crs  placed  by  our  regular  Jobbers,  but  also 

pies  will  be  mailed  to  Jobbers  within  ten  {ro™  t.hc  *act. that  f?ur  °f  the  leading  firms  in 







The  letter  printed  below  was  recently  sent 
all  Jobbers.  It  explains  itself  fully.  Its 
uance  was  made  necessary  by  the  abuse  of 
5  privilege  of  splitting  up  orders  for  new 
cords  so  as  to  save  Jobbers  tile  trouble  of 
jacking  for  shipment  to  Dealers. 



:rs,  calls  for  ccrtain^ctivrtira'within8 the  More 



. In  Jonner  issues  we  have  urged  the  neces¬ 
sity  of  salesmen  becoming  acquainted  with  the 
machines,  and  too  great  a  knowledge  cannot 
be  gained  of  this  great  question.  An  intimate 


Phonograph  Co.^Orungo^N.88^  ha 





Phonograph  Monthly 



ciiicaoo  I  30«3wad1sh  avenue. 



Looking  Backward  and  Forward . 

Advance  List  of  February  Records . 

Don’t  Cancel  . 

That  Freight  Allowance  Again  . 

Grand  Opera  Records  . 

More  About  Inferior  Parts . 

Too  Costly  . 

Announcement  to  Trade  Concerning  Grand 

Opera  Records  . 

Concerning  Repair  Parts  . ..  .* . 

No  Exchange  Proposition  for  Customers.. 

Dealers'  Resolves  for  1906  . 

A  Premature  Announcement  . 

An  Advertising  Record  for  the  Trade.... 

Among  Jobbers . 

Numbers  32227  and  12273  to  be  Cut  Out. . 
Comments  on  Edison  Gold  Moulded  Rec¬ 
ords  for  February  . 

For  Lower  Freight  Rates  . 

Edison  Plan  a  Good  Model . 

Publishers  of  January  Music  . 

Piano  Trade  and  Phonographs . 

Printed  Matter  . 

National  Phonograph  Co.’s  Export  Busi- 

Edison  Phonograph  a  Court  Witness . 

A  Dealer’s  View  on  Instalment  Sales..., 

Ball-Fintze  Co . 

•  Jobbers  of  Edison  Phonographs  and 

Records  . . 

Suspended  List,  January,  1906 . 


At  a  time  like  this  it  is  quite  proper  to  cast 
retrospective  and  prospective  glances  at  the 
trade  situation  as  viewed  from  an  Edison 
standpoint.  The  year  1905  was  one  of  un¬ 
exampled  prosperity  to  the  entire  country  and 
great  strides  were  made  in  all  industrial  busi¬ 
nesses.  In  few  other  industries  have  greater 
advances  been  made  than  in  the  manufacture 
of  talking-machines.  The  growth  of  the  busi¬ 
ness  has  been  of  a  phenomenal  character  arid 
quite  beyond  the  expectations  of  even  the 
most  optimistic  men  connected  with  it.  Re¬ 
garded  but  a  few  years  ago  as  a  fad  that  would 
soon  run  it  course,  the  Phonograph  has,  by  its 
rapid  evolutions,  won  widespread  recognition 
as  an  article  quite  as  staple  as  a  piano  and  as 
hkely  to  endure.  Without  desiring  to  be  egotis¬ 
tical  or  boastful,  we  believe  that  the  business 
of  the  National  Phonograph  Co.  has  in  the 
past  year  grown  in  a  grater  ratio  than  that  of 
any  similar  concern  in  the  industry.  We  feel 
assured  that  the  Edison  Phonograph  and  the 
sound  reproducing  principles  hack  of  it  have  to 
a  greater  extent  than  ever  been  accepted  by  the 
world  as  those  furnishing  the  most  natural  re¬ 
production  of  the  human  voice  or  of  any  musi¬ 
cal  instrument,  and  therefore  the  most  desir¬ 
able  instrument  of  its  kind  on  the  market.  The 
business  of  the  National  Phonograph  Co. 
steadily  increased  throughout  the  year.  Each 
successive  month  brought  a  larger  business 
than  its  predecessor,  tile  summer  months  being 
no  exception  to  this  growth,  the  last  four 
months  bringing  a  demand  for  goods  beyond 
our  factory  capacity. 

Looking  forward,  all  conditions  seem  favor¬ 
able  for  a  volume  of  business  as  much  greater 
than  that  of  1905  as  the  latter  was  greater  than 
the  year  before.  Never  before  have  the  rela¬ 
tions  between  the  trade  and  ourselves  been 
--cordial,  and  never  before  have  Jobbers 

bilities  of  the  Edison  product.  Recent  im- 
(Continued  on  page  a.) 




reproducing  devices  of  t 



With  this  copy'of  the  Edison  Phonograph 
Monthly  we  are  mailing  a  blank  entitling  the 
Dealer  receiving  it  to  the  use  of  a  special  ad¬ 
vertising  Record  which  we  are  loaning  the 

C.  A.  Ray,  Louisville,  has  moved  from  640 
Fourth  avenue  to  650-652  Fourth  avenue. 

The  Reading  Phonograph  Co.,  Reading,  Pa., 
are  now  located  at  91 1  Penn  avenue,  have 
moved  from  809  Penn  avenue. 

The  Craig- Jay  Co.,  of  Indianapolis,  have  dis- 


This  February  list  of  new  Records  is  strii 
ly  Edison  in  character— fuH  of  timely  son 

1  in  character— full  of  timely  songs  Again,  is  a  splendid  Record  by  Anthony  and 

abounding  in  variety  and  recorded  Harrison,  of  the  widely  known  sacred  song, 

mcr  that  has  made  Edison  Records  »,c  S'cp  .wl!'1''1  was. written  by,  WHJjam 

ym  for  artistic  excellence  tlirnnclinnt  ,  .  ,lcr _an“  *•“  words  by  the  late  Rev. 

^  world  ^  Clahns for J'™’'1111 . E-  Rankin.  Made  with  orchestra 
re  made  by  everytody  and  ZZ 


aa  welUs  skinful  playing  and  careful  record-  No.  oaiz  ‘^fy  Mother’s  Old  Red  Shawl,” 
i  btfu  ,f  ,YC  ha«  .cver  1'sted  any  sung  by  MacDonough  and  Biehling,  is  a  se- 

™'nl1.1  ,n‘!n’l*'r  fat  will  be  more  gener-  Nation,  which  is  also  known  as  "The  Little 

t&TC  tCd  by  a<1mircrs  °£  this  class  of  pid  Rfd  .Shawl  My  Mother  Wore.”  " 
Records.  .  _  spons"  to*  nurnero  °“r  catal°8ue  an 



C  H.  Wilson,  General  Manager  of  Soles  of 
the  National  Phonograph  Co,  had  the  follow¬ 
ing  to  say  when  the  subject  of  the  influence 
of  the  talking-machine  on  the  sale  of  pianos 


A  new  edition  of  the  Numerical  Record 
Catalogue  will  be  mailed  to  the  trade  in  Jan- 
14  contain  al1  tillcs  listed  to  and 


is  considered  the  only  one  that  will 
law.  (It  is  given  below.) 

G.  W.  HALL  &  CO., 
Bellefonte,  Pa.,  Dec.  7,  1905. 

Uellefonte,  Pa . 

Belgium  and  France.  Mr.  Schermerhorn  1 
tnus  have  an  opportunity  of  organizing  b 
?t  is" safe  to  *p redictCtU Finf  d®j)^rtfJlcnts  w 
to  all  those  who  handle  genuine^disoiTlJ 
ords. — Talking  Machine  News ,  London 


Monroe,  N.  C,  Dec.  8,  190' 
Just  received  your  last  shipment  of  Reco 


Mr.  J.  R.  Schermerhorn  has  been  elected 
Chairman  of  Directors  of  the  National  Phono¬ 
graph  Co.,  Limited,  and  will  take  an  active 
part  in  the  management  of  the  company’s  af¬ 
fairs.  In  addition  to  his  position  on  the  board 
of  the  National  Uhonograph  Co.,  Limited,  Mr. 
Schermerhorn  has  also  undertaken,  on  behalf 
of  the  National  Phonograph  Company  of 
America,  the  control  and  management  of  the 
different  manufacturing  plants  in  Germany, 

lus  mind  to  buy  a  disk  machine.  I  told  h 
that  he  was  making  a  mistake.  He  said  tl 
he  knew  what  he  was  doing;  that  the  dis 
were  the  only  machines.  He  knew  a  good  d 
about  handling  Phonographs, ^and  I  let  h 

in  and  playing  my  machine.  I  said  noth! 
to  him ;  only  greeted  him  kindly.  The  outco: 
of  it  all  was,  I  sold  him  a  Standard,  36-ir 




Phonograph  Monthly 



class  in  carload  lots  and  third  class 
lots.  No  decision 
day  evening  when 

_ _ carload 

was  readied  until  Thurs- 

duction  to*bccoinc  effective  on  March  I,  1906. 
The  novelty  of  the  entire  meeting  and  the 
thing  that  made  the  biggest  hit  was  that  the 
Phonograph  itself  made  part  of  the  plea  before 
the  committee.  A  Home  Phonograph  was  used 
and  two  standard  blanks  which  had  been  dic¬ 
tated  to  a  few  minutes  before  the  meeting. 


The  continued  practice,  month  after  month, 

month,  we  have  no  desire  to  be  arbitr 
the  contrary,  we  are  only  seeking  to  i 
trade  in  a  proper  manner.  The  exte: 
demand  for  the  monthly  supplemen 
no  other  course  open.  The  total  oi 
vance  orders  is  more  than  double  wh 
a  year  ago,  and  is  constantly  incrci 
has  reached  a  total  that  cannot  be 
time  for  shipment  by  the  last  of  th 
unless  Jobbers  will  co-operate  by  g< 
ders  in  on  time.  Jobbers  will  serve  I 
interests  by  giving  us  this  co-opcratic 




Becnuse  of  a  desire  on  the  part  of  some 
Dealers  to  know  in  advance  the  names  of 
music  publishers  whose  compositions  are  rep¬ 
resented  in  our  monthly  list  of  new  Records, 
we  have  decided  to  return  to  the  plan  of 
printing  the  names  of  publishers  a  month  in 
advance.  Consequently  the  February  and 
March  list  is  given  below.  It  is  as  complete  as 
we  can  make  it.  Where  a  publisher  is  not 


A  calendar  for  1906  was  mailed  to  tile  entire 
trade  early  in  January.  Its  principal  feature 
was  a  reproduction  by  the  three-color  process 
of  an  oil  painting  of  an  old  couple  listening  in 
delighted  amazement  to  an  Edison  Phono¬ 
graph  for  the  first  time.  The  original  of  this 
picture  was  painted  by  Massani,  a  noted  Ital¬ 
ian  painter.  It  was  imported  a  year  ago  by 
William  Johnson,  then  of  Fifth  avenue.  New 
York  city.  Its  first  public  exhibition  in  this 
country  was  at  the  Clialfontc  Hotel,  Atlantic 
City,  where  Mr,  Johnson  had  an  ext  ' 


ic  past  two  or  three  months 
i  not  a  violation  of  contract 
'  Phonographs  on  the  mail 
repay  or  allow  transportation 

ords  and  would  sell  machines  on  the  instal¬ 
ment  plan,  they  would  be  able  to  control  all 
the  sales  in  their  territory,  provided,  of  course, 
that  they  took  reasonable  means  to  make  it 
known  that  they  were  in  business.  The  clause 
in  our  contract  preventing  Jobbers  from  al¬ 
lowing  transportation  charges  on  goods  ap¬ 
plies  only  to  the  trade  to  whom  goods  arc  sold 

cn  a  Phonograph  is  bought  from  a 
distant  point  and  charges  are  pre- 
fwed  on  its  delivery,  the  purchaser 
t  it  at  any  less  price  than  he  would 
bought  it  from  a  local  Dealer, 
the  distant  Dealer  is  paining  no 
>vcr  the  local  one.  In  most  cases 
iduals  are  induced  to  buy  a  Phono- 
a  distant  point  it  is  either  because 
)calcr  does  not  carry  a  sufficient 
spcrly  supply  the  wants  of  the  in- 

ritory  is  being  trespassed  upon  by  others  h 
the  remedy  entirely  in  their  own  hands,  i 
will  be  able  to  retain  all  the  local  business 
they  take  the  same  steps  to  secure  it  that  t 


MARCH,  1906. 

The  twenty-four  Records  in  the  March  list 
may  he  had  anywhere  in  the  United  States  for 
?8.40  and  no  other  similar  expenditure  in  the 
whole  wide  world  can  buy  such  a  variety  of 
amusement  and  pleasure.  Twenty  years  ago 
twenty-four  Records  like  these  could  not  be 
had  at  any  price.  How  many  Phonograph 
owners  to-day  appreciate  what  labor,  time  and 
money  lias  been  expended  to  bring  Edison 

The  Record  is  a  "scream”  from  beginning  to 
end.  Many  will  decide  it  to  be  the  artist’s  most 

No.  1)224  "Some  One  Thinks  of  Some  One,” 
py  Irving  Gillette,  is  a  beautiful  ballad  in 
oT  “Mamm°Vs'VBov”  byi'  ^cd  Helf-,comP<»er 

JM.  WS 

our  Record  hThis  Glllcttc  sings  .,h.e  sonB  for 
fed  'S  {’“"''‘I by  the  orchesb?'  MjcGil- 



I  HE  grand  opera  records. 

Announcement  will  be  made  in  the  April  is¬ 
sue  of  tlte  PnoNooiiAPii  Monthly  of  another 
list  of  ten  Edisou  grand  opera  Records  made 
by  the  same  artists  as  sang  for  the  first  list. 
It  has  been  decided  not  to  issue  these  Rec¬ 
ords  more  frequently  than  once  every  three 
months.  This  will  make  the  issuing  dates  for 
1906  ns  follows:  May  1st,  August  tst  and 
November  1st.  Probably  not  more  than  ten 
will  appear  at  one  time.  This  arrangement 
will  enable  the  trade  to  provide  ways  of  carry¬ 
ing  a  stock  without  crowding  their  stores,  and 
it  will  give  ample  time  for  a  thorough  ex¬ 
ploitation  of  eacii  new  list. 

Nothing  that  this  company  has  ever  done 
has  been  such  a  pronounced  success  as  the 
first  ten  of  these  grand  opera  Records  sent 
out  the  latter  part  of  January.  The  judgment 
of  the  Jobbers  and  Dealers,  based  upon  hear¬ 
ing  die  sample  Records,  has  been  amply  con¬ 
firmed  by  the  public.  The  Records  have  now 
been  before  the  public  n  month.  The  new  or¬ 
ders  of  the  trade  in  that  time  have  been 
double  the  advance  orders  and  are  still  com¬ 
ing  in  at  a  rate  that  is  astonishing  every  olfi-' 
cial  of  the  company.  What  the  total  for  the 
first  three  months  will  be  no  one  now  attempts 
to  guess.  Dealers  who  placed  small  orders  arc 
coming  back  for  more  and  Dealers  who  were 
so  skeptical  that  they  would  not  order  cannot 
now  get  them  quick  enough. 

We  have  received  many  letters  from  Job¬ 
bers,  Dealers  and  individuals,  saying  all 
sorts  of  complimentary  things  about  the  grand 
opera  Records  and  congratulating  us  upon 
putting  them  out.  Steps  are  being  taken  to¬ 
ward  having  grand  opera  Records  made  by 
other  noted  singers.  No  expense  will  be  spared 

some  of  these  Records. 


We  are  very  much  pleased  with  the  first  is¬ 
sue  of  the  Grand  Opera  Record  scries.  They 
Ml  a  long-felt  want  among  Edison  patrons,  and 
still  further  enhances  tile  value  of  the  Edison 
Phonograph  as  a  home  entertainer.  The  Na¬ 
tional  'Phonograph  Co.  is  to  be  congratulated 
VP°"  tl!iSctCp  m-.tll.c.r!?hl  direction. — C.  1. 
Hcppc  &  Son,  Philadelphia. 


■  re  purchased  the  e 

I  have  purchased  the  entire  set  of  Grand 
Opera  Records.  I  think  that  these  Records  arc 
hope  that  you  will  continueto’  issue  thcscCR«- 
who  enjoy  these’ Records  "Tmuch^s  Tde 


The  Recording  Department  of  the  National 
Phonograph  Co.  was  on  February  1st,  moved 
from  65  Fourth  Avenue,  New  York  City,  to  79 
Fifth  Avenue,  corner  lGth  Street.  The  new 
quarters  arc  about  twice  as  large  as  the  form¬ 
er  ones  and  provide  much  needed  room  for  the 
work  of  this  important  department.  The  Re¬ 
cording  Department  is  in  charge  of  Walter  H. 
Niftier,  whose  Phonograph  connection  dates 
back  to  the  time  when  Mr.  Edison  built  his 
laboratory  at  Orange.  He  has  since  been 
continuously  identified  with  the  Edison  Phono¬ 
graph  and  Edison  Records  and  has  played  an 
important  part  in  their  present  development. 
Mr.  Miller  has  an  able,  careful  and  painstak¬ 
ing  assistant  in  W.  H.  A.  Cronkhitc,  who  is 
..  trained  musician  and  upon  whom  devolves 

upon  their  musical  rendition  .  on  Edison 


The  publishers  of  the  compositions  made 
for  our  April  list  of  Records  so  far  as  we  can 
obtain  them,  are  given  below.  Where  the  num¬ 
bers  arc  omitted  they  arc  cither  not  published 
or  we  arc  unable  to  give  the  names  of  the  pub- 


Several  correspondents  have  asked  if  the 
Miss  Grace  Nelson,  who  was  killed  in  a  rail- 
load  accident  at  Charlton,  Mass.,  last  Sep¬ 
tember,  was  Miss  Nelson  who  sang  for  the 
Edisou  Phonograph.  We  are  glad  to  say  that 
the  woman  was  not  our  Miss  Nelson.  ' 



IIP . — - - 


that  “Double  Service”  will 
JTIUUr  Increase  YOUR  Business 

EDISON  !i| 

Phonograph  Monthly  | 



;  I] 



\  International  Oorraopondonos  Sohoola,  Lincoln,  neb.  Jan.  9.  1906. 

1  Soranton,  Pa. 


Replying  to  youre  of  5th  lnot.  regarding  my  ouooaoa  In  Belling 
the  I.  C.  S.  language  Outfits  will  eay,  there  is  no  other  phase  of  the 


Orange,  N.  J. 



J.,  APRIL,  1906.  No.  2.  Ill 


no  change  in  the  trade  situation  so  fa^Mh  lilsi 

relates  to  Edison  Phonographs  and  Records.  ;i  !| 

It  has  brouglit  no  relief  to  our  executive,  office  .  j] 

and  factory  force,  all  of  whom  have  worked  !  !i|i! 

at  the  highest  pressure,  early  and  late,  in  their  j>  ;|iEj 

efforts  to  meet  the  demands  of  the  trade.  It  •  j  8 

has  brouglit  no  increase  in  the  daily  and  i  fyj 

weekly  output,  for  every  existing  resource  has  -j  ;  J 

for  months  been  utilized  and  a  further  in-  1  311 




(Contlmiod  from  pago  1.) 



the  extension  of  every  department  of  the  fac¬ 
tory,  cither  by  the  enlargement  of  existing 

The  National  i*lionograpli  Company  is 
ning  to  tender  a  complimentary  entertai: 
to  its  Jobbers  in  the  United  States  and 

DECORDS  listed  below  will  he  rend v  foe  cl.i - .  „„  Mo..  .0. 

Onr  Record  making  facilities,  which  six 

ada  at  New  York  City  on  July  17th,  18th 


AMONG  THE  JOBBERS.  of  the  largest  single  express  shipments  ever 

ice  Phonograph  Co.,  of  Poughkeep-  made  to  such  a  distance  from  the  factory.  Mr. 
removed  on  March  i  to  larger  guar-  Andrews  is  one  of  the  largest  and  most  loyal 
3  Main  street,  that  city.  They  now  Edison  Jobbers  in  the  country. 

ry  handsome  establishment,  contain-  - - - 

Sc  exhibition  room  and  five  new  PERSONAL. 



A  large  size  reproduction  of  Mr.  Edison’s  FACILITIES, 

photograph  has  just  been  mailed  to  the  entire  The  phenomenal  growth  of  the  Edison  bu: 


omcc  nuiming.  it  wl] 
Lakeside  avenue  and  5. 
thoroughly  fire-proof. 

trade  letters  on  new  grand 


Supplement  No.VofTe  EdtaGrand  Opera 
Dcakre '  raV°  J“St  bCCn  mail'd  *°  Jobbcrs  and 

QRAND  OPERA  RECORDS.— Supplement  No.  Z 

The  second  list  of  Edison  Grand  Opera  Records  will  go  out  on  May 
of  the  greatest  single  success  in  the  history  of  the  Edison  Phonograph, 
these  Records  were  fairly  on  the  market  it  was  uncertain  how  the  trade 





that  “Double  Service”  will 
Increase  YOUR  Business 



Phonograph  Monthly 


VOL.  IV,  ORANGE,  N.  J.,  MAY,  1906.  No.  3. 


Orahgs,  N.  J.  The  action  of  this  Company  in  deciding  to 

mew  york  :  377miok  square.  the  Jun«  Est  ?£  Ediso"  Records, 

International  Correspondence  Schools 

Box  920,  SCRANTON,  PA. 


way  (our  Record  No.  9231).  Miss  J01 
sings  the  song  with  orchestra  accompanimen 
.No.  9295,  “Everybody  Gives  Me  Good  A 


Made  with  orchestra  accompaniment. 
t  ?°n  ?3°°V^f  Washington  Should  Come  to 
Life,  by  Billv  Murray,  is  another  one  of 
George  M.  Cohan's  clever  songs  and  sung  by 
him  m  his  well-known  play,  "George  Wash¬ 
ington,  Jr.  The  song  tells  of  the  strange 

"Here  It  Comes  Again," 
a  coon  song  by  Bert  A. 
s  by  Alex  Rogers  and 
5  sung  by  Mr.  Williams  ii 

You  Try?”  by  Mi: 








Supplement  No.  3,  August,  1906. 

Tlic  ten  Edison  Grand  Opera  Records  listed  below  will  be  „ 

with  the  regular  August  selections  and,  all  things  being  favorable,  they  win  rcacn  an  i 
ben,  in  the  United  States  and  Canada  before-  July  27th.  Like  the  regular  list  the  Gr 
Opera  Records  must  not  he  placed  on  sale  by  Jobbers  or  be  re-shipped  to  Dealers  bcforl 
a.  At.  on  July  27th. .  Supplements,  hangers,  etc.,  will  be  shipped  at  the  same  time  and  these  a 

e  shipped  by  freight  from  Oral 

must  not  be  distributed  in  advance  of  Records. 

Jobbers  are  required  to  mail  orders  to  us  on 
^be  considered  as  second  orders  and  filled  later. 

Dealers  should  place  orders  for  Grand  Opera  Records  with  their  Jobbers  before  June  1 

ar  before  June  loth.  Orders  not  so' mailed  1 

re  prompt  and  complete  shipment  when  Jobbers’  stock  is  received. 

The  third  list  of  Grand  Opera  Records  presented  herewith  will  be  even  more  popular  tl 
“  *“ts  Previously  issued.  These  selections  comprise  four  in  Germnn,  three  in  Itali 
'■  French.  Each  is  sung  by  a  different  artist  and  tit 

in  Spanish  and  01 

The  lit 

st  introduces  four  new  artists  in  Mine.  Rappold,  soprano;  Miss  Bessie  Abott, 
prano;  Mine.  Jacoby,  contralto,  and  Alois  Burgstallcr,  tenor.  All  of  these  artists  sang  lead! 
roles  at  the  Metropolitan  Opera  House  last  winter  and  are,  therefore,  singers  of  the  first  rai 
For  artistic  rendition,  natural  and  smooth  reproduction  and  musical  qualities  these  I 
selections  will  be  a  delight  to  all  lovers  of  the  music  created  by  the  great  composers. 
NATIONAL  PHONOGRAPH  Co.,  Orange,  N.  J. 

New  York,  London,  Paris,  Berlin,  Brussels,  Sydney,  Mexico  City. 

Edison  Grand  Opera  Records,  price  73  cents  each  in  the  United  States;  83  cents  each  in  Canal 
SUPPLEMENT  NO.  3,  AUQUST,  1906. 

•Snug  hi  Laim  Orchestra  accompaniment 
B.  22 — “FANGET  AN.”  “Die  Meister- 

By  "heinrich  K^o-ra^Tenor." 

Sung  1,1  German  Orchestra  accompaniment 
B.  23— -L'AIR  DES  BIJOUX, 

“Faust”  . .  Gounod 

By  Miss  Bessie  Anorr,  Soprano. 

Sung  in  French  Orchestra  accompaniment 
B.  24— ERZAHLUN G, 

“Konigin  von  Saba” . Goldmark 

By  Andreas  Dippel,  Tenor. 

Sung  111  German  Orchestra  accompaniment 
B.  25 — ARIA  (“Ein  Band  dcr  Frcund- 

schaft")  "Don  Giovanni”. .  .Mozart 
By  Alois  Burgstaller,  Tenor. 

Sung  in  German  Orchestra  accompaniment 


“Tosca”  .  Pucc\ 

.  By  Romeo  Berti,  Tenor. 

Sung  in  Italian  Orchestra  accompanimc 

B.  27— LOS  OJOS  NEGROS . Alt’** 

„  By  Gustave.  Berl  Resky,  Baritone. 

S ung  in  Span  ish  Orchestra  accompan  ime 
3..  28— ARIA  DEL  PAGGIO, 

“Gli  Ugonotti”  . Mcycrbc 

-*  Mme.  Jacoby,  Contralto. 

Sung  in  Italian  Orchestra  accompanimc 
B.  29— ARIA,  “Wic  oft  in  Mccrcs 
tiefeu  Schlund” 

“Der  FJicgcnde  Hollander”  JVagn 

-  -  . . '  Rooy,  Baritone. 

Sung  in  German  Orchestra  accompanimc, 

l .  30— “M’APPARI,”  “Marta”  . Floto 

By  Florencio  Constantino,  Tenor. 
Sung  in  Italian  Orchestra  accompanimci 





Phonograph  Monthly 




jD  ECORDS  listed  below  will  bo  shipped  from  Orango  in  time  to  reach  nil  Jobbers  In  the 



Jobbers  of  tbo  United  States  and  Canada  by 
the  National  Phonograph  Company  at  New 
York  and  Orange  on  July  17th  to  20th,  will 
be  unique  in  the  history  of  the  talking  ma- 

Erie  Railroad.  On  the  Jers 
ferry  a  special  train  will 
carry  the  party  to  the  Edi' 
factories  at  Orange.  Here 

’f  the  Reception  Com 





,  Form  940,  This  succeeds  No.  840 
ins  all  Records  listed  to  and  includ- 
The  selections  cut  out  in  the  May 
1C  Phonograph  Monthly  have  been 




is  becoming  quite  common  for  Dealers  to 
jnate  themselves  as  Edison  Phonograph 
ii ts  and  generally  making  use  of  the  word  j 
it  in  a  way  to  create  the  belief  that  they  are 

will  be  fastened  to  the  rear  of 
This  crane  will  take  the  place  c 
stand,  now  shown  as  part  of  the  cc 
incut  in  our  machine  catalogue. 

ted  the  Dealer  to  discontinue  su 
but  the  cases  which  come  to  c 
c  probably  few  compared  to  ( 

ay  one  continuing^  the  practice  of  designat- 
makes  himseff  liable  to  suspension  from 


,  Theodore  E.  Wangemann,  who  for  many 
s  had  been  connected  with  Mr.  Edison  in 
irimental  work  on  the  Edison  Phonograph 
Edison  Records,  was  killed  while  attempt- 
to  board  a  moving  train  at  Bath  Beach, 
5  Island,  on  June  2d.  Mr.  Wangemann 
bom  at  Berlin,  Germany,  February  13th, 
.  He  had  lived  in  this  country  many  years. 

near  Cape  Town  on  May  21st.  The  loss  was 
covered  by  insurance.  As  soon  as  our  For¬ 
eign  Department  learned  of  the  loss  it  dupli¬ 
cated  the  shipment. 


A  total  of  1746  cases  of  Edison  Phonographs 
and  Records  were  shipped  to  our  Sydney 
branch  in  May.  This  is  excellent  evidence  of 
the  growth  of  the  Edison  business  in  Australia. 


Following  is  a  letter  being  sent  by  the  Read¬ 
ing  Phonograph  Co.,  of  Reading,  Pa.,  to  pros- 

Records  before  they  are  formally  listed 
his  musical  ability  made  him  a  useful 
iber.  He  is  survived  by  a  wife.  He  was 
umber  of  the  Pleiades  Club,  of  New  York 
which  had  charge  of  his  funeral  in  Brook- 
on  June  5th.  In  accordance  with  his  own 
ics  his  body  was  cremated  at  Fresh  Pond, 

:tions  named  below  and,  when  our  1 
k  of  these  Records  is  exhausted,  v 
inable  to  fill  orders  for  them: 

of  knowledge  to  the  Dealers,  and  I  always 
read  it  from  beginning  to  end.  We  have  been 
selling  the  Edison  Phonographs  and  Records 

iastic  over  our  steadily  increasing  business. 
The  company's  new  plan  as  to  the  time  new 
Records  arc  to  be  placed  on  sale  ought  to  meet 
with  the  approval  of  every  Edison  Dealer  all 




The  new  concrete  office  building  of  the  Edison  companies  at  Orange,  shown  abo’ 
idly  nearing  completion.  The  time  department  has  already  taken  possession  of  iti 
on  the  ground  floor.  The  departments  that  are  to  occupy  the  first  and  second  floors 
move  in  before  August  1st.  The  third  and  fourth  floors  will  be  occupied  later. 

This  building  is  practically  five  stories  high,  for  the  basement  floor  is  almost  entir 
ground.  It  is  137  feet  along  on  Lakewood  avenue  and  50  feet  deep.  A  hallway  rut 
length  of.  the  structure  on  each  floor,  with  offices  on  either  side.  The  building  wi 
complete  elevator  service  and  every  modern  equipment  for  business.  It  is  built  entir 
enforced  concrete,  and  is  absolutely  fire-proof. 


The  publishers  of  the  compositions  made  for 
our  September  list  of  Records,  so  far  as  we 
can  obtain  them,  arc  given  below.  Where  the 
numbers  arc  omitted  they  are  cither  not  pub- 


Indications  would  tchd  to  show 
more  than  half  of  the  Edison  Deale 
country  reach  the  pages  of  the  Pin 
Monthly  and  look  over  the  literatu: 
them  by  this  company  once  or  mi 
month.  This  is  a  serious  mistake 
part  and  one  that  is  undoubtedly  caus 
losses  in  money  and  business  all  t 
Everything  we  send  out  to  the  trade 
"■r - —  instruction  of  unq 

enough  money  in  Edison  goods  tc 
Dealer,  did  so  with  the  idea  of  makir 
on  the  line.  He  cannot,  therefore,  be 
informed  on  the  business  and  cannot 
slight  any  opportunity  to  gain  infom 
ideas  that  will  enable  him  to  become 
ful.  Most  of  the  matter  in  the  Phc 
Monthly  is  dry  reading  and  much  o 

careful  reading  or  inspection  of  every 
will  pay.  Try  it,  Mr.  Dealer,  and  ap 

F.  K.  Dolbecr,  Credit  Manager  of  th 

What  IS  the 

I.C.S.  Language  Outfit?^* 

The  I.  C.  S.  Language  Outfit  consists  of  an  Edison 
Standard  Phonograph  with  I.  C.  S.  repeating  attachment, 
recorder,  special  head-band  hearing  tubes  with  patent 
sound  modifier,  1 ‘1-inch  brass  horn,  brush,  25  conversa¬ 
tional  gold-mould  records,  and  four  textbooks  for  the 
study  of  French,  German,  or  Spanish.  The  records  and 

ciation  guaran-  Complete  I.C.  S.  Language  Outfit 

absolutely  correct.  The  I.  C.  S.  system  is  indorsed  by 
the  French,  German,  and  Spanish  embassies  and  all  the 
leading  educators.  For  you  it  is  a  proposition  that  will 
appeal  not  only  to  new  trade,  and  to  people  who  would 
not  invest  in  a  phonograph  for  amusement 
I.C.S.  LANGUAGE  SYSTEM  purposes,  but  to  every  phonograph  owner 
p  ,  >  in  your  section  as  well,  who  will  be  only 

find  “  we"  asa 

I  pleasurable  use  for  their  phonograph. 

Past  experience  has  proven  that  it  will  increase  your 
business.  For  proof,  ask  the  dealer  who  has  tried  it. 
Write  today  for  particulars  and  prices. 

International  Correspondence  Schools 


Phonograph  Monthly 




If;  ■ 


day.  The  difficulties  of  past  summers  in  lay¬ 
ing  off  part  of  our  force,  cutting  down  the  out- 




up  to  the  capacity  again,  has  this  year  been 


1;  1 

T*  ECORDS  listed  below  will  be  shipped  from  Orange  in  time  to  reach  all  Jobbers  in  tho 

IV  United  States  and  Canada  before  September  27th,  all  things  being  favorable,  but  they 

must  not  be  placed  on  sale  by  Jobbers  or  re-shipped  to  Dealers  before  8  A.  M.  on  ^ 

the  limit  right  through  the  summer. 

We  shall  probably  make  fifty  per  cent,  more 
■Edison  Phonographs .  between  now  and  Janu- 
•  ary  ist,  than  ever  before  in  the  same  ncriod. 

the  United  States  and  Canada  by'  t’li'National 
Phonograph  Company,  at  New  York  City  and 
Orange,  from  July  17th  to  aotli,  has  passed 


To  Whom 
You  Can  Sell 

I.C.S.  Language  Outfits  — 

Any  dealer  who  gives  the  matter  serious  and 
thoughtful  consideration  must  ndmit  that  there  is  an 
enormous  field  for  I.  C.  S.  Language  Outfits.  The  aver¬ 
age  person  who  purchases  a  phonograph  and  records 
for  amusement  purposes  sooner  or  later  becomes  tired 
of  his  fad  and  stops  investing  in  records.  If  he  can 
put  his  now  unused  phonograph  to  some  profitable  use 
by  purchasing  an  I.  C.  S.  Outfit,  he  will  readily  do  so. 
Here  is  one  big  fiejd  for  the  I.  C.'S.  Language  Outfit. 

Next,  there  is  ft  class  of  people,  which  consists  of 
the  wealthy  and  highly  cultured,  whom  you  can  never 
interest  at  all  in  t|ie  phonograph  for  amusement  pur¬ 
poses,  but  who  are  the  easiest  to  sell  I.  C.  S.  Language 
Outfits  to,  since  nearly  all  of  them  arc  desirous  of 
learning  a  foreign  language  either  for  purposes  of  travel 
or  culture.  Here  is  the  second  big  field. 

The  third  fiel^  consists  of  all  present  phonograph 
owners,  including  your  steady  customers,  who  would 
only  be  too  glad  to  find  a  profitable  as  well  as  a  pleasur¬ 
able  use  for  their  phonograph. 

In  addition  tq  this  large  and  ready  market,  you 
have  an  article  to  sell  which  is  of  real  worth,  and  which 
would  naturally  appeal  to  any  person.  The  I.  C.  S. 


(^tomasCl.SdUon^.  is  the  purest  of  native  tongues,  guaranteed 
PHONOGRAPH  to  be  absolutely  correct,  and  indorsed  by  the 

II  French,  German,  apd  Spanish  Embassies.  The  phono¬ 
graph  is  an  Edison  Standard  phonograph  with  the  I.  C.  S. 
attachments  specially  designed  for  Language  study. 

Could  anything  be  more  conducive  to  increased 
business  for  YOU  than  such  a  field,  and  such  a  meri¬ 
torious  article?  Dealers  who  have  tried  them  out, 
heartily  indorse  the  I.  C.  S.  Language  Outfits.  Have 
you  ever  given  them  a  trial?  If  not,  send  now  for 
particulars  and  prices. 

International  Correspondence  Schools 


Phonograph  Monthly 


ORANGE,  N.  J.,  SEPTEMBER,  1906. 


The  Business  Year  Opens . 

Advance  List  of  Edison  Gold  Moulded 

Records  for  November.  1906  . 

At  tile  Factors- . 

The  Phonogram  . "] 

Only  Name  “Edison”  on  Cabinets 

Dealers’  Labels  on  Cartons  . 

Net  Thirty  Days,  Two  Per  Cent  Ten  Days 

Among  the  Jobbers  . 

Six  New  Hebrew  Selections  . . 

Publishers  of  Music  in  November  List. . . 
Mica  Diaphragms  Cannot  be  Furnished.. 

Foreign  Selections  Cut  Out . 

Dealers  May  Now  Get  Printed  Matter 

Ahead  of  Records  . 

Record  Cartons  Five  Cents  Each  . 

Notice  to  the  Trade  Concerning  Phono¬ 
graph  Equipments  . 

Advance  List  of  Supplement  No.  4,  Grand 

Opera  Records  . 

Comments  on  Edison  Gold  Moulded  Rec¬ 
ords  for  November  . 

Offending  Jobbers  'Punished  .  1 

Notice  to  Dealers  Concerning  Edison 

Model  D  Repeating  Attachments .  1 

Full  Page  September  Advertisement .  1 

Complete  List  of  Edison  Jobbers .  1 

Suspended  List  for  September  .  1 



September  is  practically  the  last  call  to  the 
enterprising  man  who  would  plan  to  do  a 
prosperous  business  in  the  coming  fall  and 
"'inter.  The  man  who  docs  not  complete  his 
plans  this  month  may  be  set  down  as  indif¬ 
ferent  to  his  own  best  interests.  To  an  un¬ 
usual  extent  those  engaged  in  the  sale  of  Edi¬ 
son  Phonographs  and  Records  have  been  buy¬ 
ing  goods  and  laying  plans  for  two  months 
past.  I  lley  are  the  ones  who  will  be  found 
doing  the  business  a  few  months  hence.  They 
will  have  the  stock  and  be  taking  good  care 
of  their  trade,  while  others  are  clamoring  for 
goods.  There  are  still  many  others  who  have 
put  off  stocking  up  or  arranging  to  do  so,  be¬ 
lieving  that  they  will  be  taken  care  of  some¬ 
how  if  the  demand  comes,  and  they  continue 
skeptical  as  to  the  demand  being  as  good  as  it 
•vas  last  fall,  winter  and  spring.  To  such,  this 
rticle  is  especially  addressed. 

The  Sales  Department  and  all  others  con- 
ectcd  with  the  National  Phonograph  Com¬ 
pany  can  sec  nothing  in  the  next  nine  months 
but  a  period  of  unexampled  demand  for  Edi- 
con  goods.  Every  indication  points  to  such 
condition.  We  have  kept  our  factories  Tun¬ 
ing  to  their  utmost  limit  right  through  the 
“mmer,  making  more  Phonographs  and  Rcc- 
rds  than  at  any  time  in  the  history  of  the 
company.  The  little  surplus  gained  over  the 
regular  demands  of  the  trade  has  already  dis¬ 
appeared  into  the  stores  of  the  forehanded 
Jobbers  and  we  begin  September  on  practically 
From  now  on  the  weekly  out- 
- of  the  trade.  This  out- 

1  little  later  be  getting  an  increased  output  by 
"•’“on  of  the  new  buildings  being  erected  and 
new  machinery  installed.  Still  we  arc  con¬ 
fident  that  the  demand  will  exceed  the  supply. 
“'Hce  to  the  trade,  therefore,  is  to 
in  advance.  If  you  arc  a  Jobber 




RECORDS  listed  below  will  bo  shipped  from  Orange  in  time  to  reach  all  Jobbers  in  th 
United  States  and  Canada  before  October  27th,  all  things  being  favorable,  but  the 

must  not  be  placed  on  — *—  - —  • - - — ■ - -  * 

shipped  to  Dealers  before  8  A. 
will  be  shipped  with  Records.  1 
not  be  circulated  among  tile  public  uo,u,u 
for  October  Records  on  or  before  September  10th.  Di 
Jobbers  before  September  10th  to  insure  prompt  and  i 

on  sale  by  Jobbers  or  leave  their  places  of  business,  or  .. 
A.  M.  on  October27th.  Supplements,  Phonograms  and  Bullol 
’  ”  "luted  to  Dealers  after  October  aoth,  but  m 

d  place  October  orders  with 


(Continued  from  page  i.)  THE  PHONOORAM. 

arrange  for  periodical  shipments  covering  sev-  There  seems  to  be  no  limit  to  the  popularity 
eral  months  at  least.  If  you  are  a  Dealer  get  of  the  little  PhonoRram  among  Jobbers  and 
your  Jobber  to  promise  you  a  certain  number  Dealers.  Its  monthly  edition  is  rapidly  near- 

of  machines  each  month  and  as  many  Records  mg  the  half  million  mark— a  most  remark- 

as  you  may  need.  At  the  same  time  put  in  a  able  showing  considering  the  circumstances 

stock  as  large  as  you  can  afford.  We  are  under  which  it  is  being  distributed.  For  the 

quite  selfish  in  offering  this  advice,  and  yet  benefit  of  new  Jobbers  and  Dealers  we  print 

the  trade  will  later  find  that  it  will  benefit  below  the  schedule  of  prices  at  which  it  is 

them  quite  as  much  as  it  will  us.  sold  to  the  trade.  These  prices  are  alike  to 

Dont  think,  however,  Mr.  Jobber  or  Mr.  Jobber  and  Deater.  The  former  handle  them 

Dealer,  that  all  you  have  got  to  do  is  put  in  without  a  margin,  realizing  that  the  more 




;  .  ,  .  and  Mrs.  Thomas  A.  Edison  at 

usl  made  six  new  Hebrew  selections  as  named  ily  arc  making  a  five  weeks'  automob 
below.  These  Edison  Records  will  be  ready  i„  Canada.  They  left  Orange  on  Aug 
for  shipment  on  and  after  September  1st.  Ad-  and  will  make  the  entire  trip  be  * 
vancc  orders  may  be  placed  at  any  time  and  automobiles, 
shipment  will  be  made  after  September  .st,  when  too  late  to  note  the  fact  in 
with  other  goods  by  freight,  unless  different  Phonogkahi  Monthly,  a  decision 

shipping  instructions  arc  given.  A  limited  to  retail 
number  of  a  special  supplement  will  be  printed  the  Agr 
and  where  orders  for  them  arc  given  by  Job-  0fl-,ce  j, 
bers  they  will  be  shipped  with  Records.  The  takc  cha 
selections  are  as  follows:  mcrrinl 

retain  Frank  E.  Madison  a; 
Agreement  Department  at  tl 
cf  instead  of  sending  him 


Now  that  the  copper  diaphragm  ha 
adopted  as  the  standard  in  conncctioi 
Edison  Reproducers,  the  trade  is  here 
vised  that  we  arc  unable  to  furnish 
duccrs  equipped  with  mica  diaphragms 
furnish  mica  diaphragms  as  extras,  i 

All  of  these  songs  have  been  selected  be¬ 
cause  of  special  demands,  each  composition 
being  very  popular  among  Hebrews.  Mr. 

Smulcwitz,  who  sings  them  for  our  Records, 
is  very  prominent  in  the  musical  world.  He  is  ! 
the  author  of  about  250  musical  compositions, 
including  three  successful  operettas.  Mr. 
Smulcwitz  is  a  very  fine  tenor  and  his  voice  is  I 
especially  suitable  for  Record  singing. 

selections  named  below  and,  when  our  f 
stock  of  these  Records  is  exhausted,  u 
be  unable  to  fill  orders  for  them : 

The  publishers  of  the  compositions  made  for  I 
our  November  list  of  Records,  so  far  as  we 
can  obtain  them,  arc  given  below.  Where  the 




Albany.  There  may  have  been  s 
pable  of  singing  these  songs,  bt 
h  of  months  and  after  trying  s< 
it  talented  performers  on  the  vat 
he  right  man  was  found  here 
city  of  the  Empire  State,  in  the 
rew  Keefe,  once  a  junk  dealc 
iducting  a  retail  stove  store, 
ssing  a  hearty  laugh  that  is 

gefdrygoods,ltte  tha|  happen  t! 

■cfc  sets  you  laughing  as  he  makes 'the  Y' 

!tnfScr“ClU0Ubj'emP',aSizi',,;it  I  - 

hscovery  off  Keefe  by  the  talking  ma-  Hi 
icn  was  mute  an  accident.  While  a 
v?!>h  traveling  man— Mr.  Ilcddcn— was  111 

W.  J.  Ki Ilea's  store  here,  about  three  1 
.ago,  Keefe  came  strolling  in.  I 


YY'HAT  you  want  is  your  kind 
of  music.  It  may  be  class¬ 
ical  or  it  may  be  “rag-time.”  It 
may  be  the  “hit”  of  the  latest 
musical  comedy  or  it  may  be 
Jm  a  selection  from  “Faust.” 
With  the 

f Edison  Improved 

1  you  can  have  your  kind  of  music 
and  your  friends  can  have  their 
kind.  This  wonderful  music- 
maker  has  no  single  specialty.  It 
is  a  versatile  entertainer.  It  pro¬ 
duces,  with  fidelity,  the  songs  of 
all  singers ;  the  music  of  the  mas¬ 
ters  ;  the  old  tunes  as  well  as  the 
popular  airs  of  the  day. 

National  Phonograph  Co. 

18  Lakeside  Ave.,  Orange,  N.  J. 




To  Whom 
You  Can  Sell 

I.C.S.  Language  Outfits  — 

'  Any  dealer  who  gives  the  matter '  serious  and 

thoughtful  consideration  must  admit  that  there  is  an 
enormous  field  for  I.  C.  S.  Language  Outfits.  The  aver¬ 
age  person  who  purchases  n  phonograph  and  records 
for  amusement  purposes  sooner  or  later  becomes  tired 
of  his  fad  and  stops  investing  in  records.  If  he  can 
put  his  now  unused  phonograph  to  some  profitable  use 
by  purchasing  an  I.  C.  S.  Outfit,  he  will  readily  do  so. 
Here  is  one  big  field  for  the  I.  C.  S.  Language  Outfit. 

Next,  there  is  a  class  of  people,  which  consists  of 
the  wealthy  and  highly  cultured,  whom  you  can  never 
interest  at  all  in  the  phonograph  for  amusement  pur¬ 
poses,  but  who  are  the  easiest  to  sell  I.  C.  S.  Language 
Outfits  to,  since  nearly  all  of  them  are  desirous  of 
learning  a  foreign  language  either  for  purposes  of  travel 
or  culture.  Here  is  the  second  big  field. 

The  third  field  consists  of  all  present  phonograph 
owners,  inclcding  your  steady  customers,  who  would 
only  be  too  glad  to  find  a  profitable  as  well  ns  a  pleasur¬ 
able  use  for  their  phonograph. 

In  addition  to  this  large  and  ready  market,  you 
have  an  article  to  sell  which  is  of  real  worth,  and  which 
would  naturally  appeal  to  any  person.  The  I.  C.  S. 

I  (VC  I  ANCIIACF  SYSTEM  LanEuaRe  system  is  indorsed  by  the  best 
I.L-.A-LAINtjU^j  c,  oYo  L.IVt  educators  in  the  country.  The  pronunciation 
d.£dUon—  is  the  purest  of  native  tongues,  guaranteed 
PH  O  N  O  G  RAPH  to  be  absolutely  correct,  and  indorsed  by  the 

French,  German,  and  Spanish  Embassies.  The  phono¬ 
graph  is  an  Edison  Standard  phonograph  with  the  I.  C.  S. 
attachments  specially  designed  for  Language  study. 

Could  anything  be  more  conducive  to  increased 
business  for  YOU  than  such  a  field,  and  such  a  meri¬ 
torious  article?  Dealers  who  have  tried  them  out, 
heartily  indorse  the  I.  C.  S.  Language  Outfits.  Have 
you  ever  given  them  a  trial?  If  not,  send  now  for 
particulars  and  prices. 

International  Correspondence  Schools 

BOX  920,  SCRANTON,  PA. 


Phonograph  Monthly 


VOL.  IV. 

ORANGE,  N.  J.,  OCTOBER,  1906. _ No.  8. 

Orange,  N.  J. 



Advance  List  of  Edison  Gold  Moulded 

Records  for  December . 

Advertising-Present  and  Future. 

Printed  Matter  . 

Personal  . 

Among  Jobbers  . 

Not  Earlier  than  the  27th . 

.  Dealers  Should  Advertise  . 

Jobbers  and  Phonograms . 

Go  After  New  Dealers  . 

No  More  Framed  Pictures . 

Return  Record  Proposition  . 

Australian  Jobbers  in  New  York . 

Jobbers'  Exchange  Proposition  . 

Dealers’  Exchange  Proposition  . 

Edison  Gold  Moutdcd  Records  for  Dc- 

An  Interesting  Suggestion .  10 

Something  Doing  in  Maine .  10 

Mr.  Sousa’s  Attack . •  10 

Publishers  of  Music  in  December  List....  10 

Factory  Buildings  . 11 

Our  October  Magazine  Advertising .  13 

Jobbers  of  Edison  Phonographs  and 

Records  .  14 

Suspended  List  October  1,  1906 .  15 


October  may  be  set  down  as  the  opening 
month  for  retail  trade  in  Edison  Phonographs 
and  Records,  and  judging  by  reports  from 
Jobbers  and  Dealers  generally,  the  season  is 
beginning  fully  up  to  the  expectations  of  the 
most  sanguine.  It  also  promises  to  be  all 
that  has  been  predicted  for  it,  namely,  the 
greatest  season  in  the  history  of  the  business. 
With  the  retail  season  fairly  opened,  greater 
activity  may  be  looked  for  in  the  entire  trade. 
Orders  thus  far  placed  with  us  for  Edison 
goods  have  been  largely  from  Jobbers  with 
plenty  of  capital  and  ample  room  to  store  a 
large  stock  of  machines  and  Records.  These 
Jobbers  have  exhausted  our  surplus  stock  of 
machines  and  kept  our  Record  making  plant 
on  the  jump  to  fill  their  orders.  Now  will 
come  the  Jobbers,  whose  facilities  will  not 
enable  them  to  carry  a  heavy  stock.  The 
demands  of  the  retail  trade  will  cause  the 
stock  of  these  Jobbers  to  move  quickly  and 
then  will  follow  the  usual  fall  demand  for 

We  never  have  been  in  such  good  condition 
as  at  present  to  meet  the  requirements  of  the 
trade,  and  the  demand  must  be  great  indeed 
that  wc  cannot  handle  reasonably  quickly. 
Both  the  machine  and  Record  making  depart¬ 
ments  are  in  splendid  shape.  They  have  been 
working  up  to  their  capacity  right  through 
the  summer  and  consequently  arc  turning  out 
the  maximum  number  of  Phonographs  and 
Records,  avoiding  the  delays  of  previous  years 
incident  to  putting  on  and  breaking  in  new 
men  and  gradually  working  up  the  weekly- 
output.  The  trade  will  recall  the  delay  of  a 
year  ago,  due  to  the  working  up  process.  The 
output  is  now  and  for  months  has  been  con¬ 
siderably  greater  than  the  best  months  of  last 
year.  For  months  we  have  averaged  over  a 
thousand  Phonographs  a  day.  The  present 
output  is  still  greater.  This  will  be  main¬ 
tained  and  probably  increased  through  the  fall 




must  not  be  placed  on  sale  by  Jobbers  or  leave  their  places  of  business,  or  be  re- 
! nipped  to  Dealers  before 8  A.  M.  on  November27th.  Supplements,  Phonograms  nnd  Bulletins 
will  be  shipped  with  Records.  These  may  bo  distributed  to  Dealers  after  November  20th,  but  must 
lot  be  circulated  among  the  public  before  November  27th.  Jobbers  are  required  to  place  orders 

Wn  O  Leave  Me  Not  Dear  Heart  (7 Ho  Mallei) 

A  standard  sentimental  song.  Always  ut 
2-1 12  He's  a  Cousin  of  Mine  (Smith) 

Marie  Cahill’s  coon  song  hit  from  ‘‘Marrying  Mary."  Orchestra  accom. 

9-1  ij  The  Swan  (Saint-Sacns)  Hans  Kronold 

Cello  solo  from  Camdlc  Saint-Sacns’  “ The  Carnival  of  Animals.”  Piano  accom . 

94  M  I’ll  Do  Anything  in  the  World  for  You  (Cobb  and  Edwards)  Harry  MacDonough 
A  cute  serio-comic  song.  Orchestra  accom. 

9415  Camp  Meeting  Time  (Williams  and  Van  Alstync )  Collins  and  Harlan 

The  nno  coon  song  duet.  Orchestra  accom. 

94*6  Meistcr’s  Musical  Masterpiece  ( Original )  A  humorous  vaudeville  specialty  Len  Spencer 

9417  Iola— Intermezzo  (Johnson)  Edison  Military  Band 

Another  ‘ Hiawatha "  say  its  publishers 

9418  Hottentot  Love  Song  (Hein)  Ada  Jones 

Mane  Cahills  other  song  hit  in  Marrying  Mary.”  Orchestra  accom. 

9419  Norma  Darling  (Ball)  Sentimental  ballad.  Orchestra  accom.  Irving  Gillette 

9420  Two  Little  Sailor  Boys  (Jardon)  Harlan  and  Stanley 

9422  Annie  Laurie  (Dnun) 

The  old  Scotch  song  by  soprano.  Orchestra  ac 
9! 2.1  Abraham  Jefferson  Washington  Lee  (Von  Tiber) 


(Continued  from  page  1.) 

and  winter.  Stock  orders  now  on  file  from 
Jobbers  will  take  about  three-quarters  of  the 
output  till  January  at  the  present  rate  of  man¬ 
ufacture.  The  orders  yet  to  come  from  Job¬ 
bers  must  be  filled  out  of  the  remaining  quarter 
and  the  additional  machines  and  Records 
gained  by  an  increased  output  as  wc  get  pos¬ 
session  of  our  new  buildings.  It  will,  there¬ 
fore,  be  seen  that  in  spite  of  the  greatly  im¬ 
proved  manufacturing  situation  it  is  going  to 
be  a  struggle  to  keep  up  with  the  demand  of 
the  next  six  months  or  more.  It  is  not  too 
late  to  urge  Jobbers  still  hanging  back  to  ar¬ 
range  with  our  Sales  Department  for  periodi¬ 
cal  shipments  of  Phonographs  and  for  sufficient 
Records  to  make  their  stock  complete.  To  de¬ 
fer  it  much  longer  will  be  to  take  chances  that 
may  later  cause  much  regret.  The  Record  ex¬ 
change  proposition  referred  to  on  other  pages 
is  also  going  to  complicate  the  Record  situa¬ 
tion  for  some  time  and  make  it  even  more 
•desirable  to  arrange  for  future  shipments. 


The  advertising  that  the  National  Phono¬ 
graph  Co.  is  now  doing  and  will  do  during  the 
fall  and  winter  is  going  to  be  an  important 
factor  in  creating  a  demand  for  Edison  goods. 
We  shall  not  only  advertise  as  much  as  ever  in 
the  general  magazines  and  periodicals  of  large 
■circulation,  but  wc  shall  also  spend  an  equal 
sum  in  one  of  the  largest  and  most  thorough 
newspaper  campaigns  in  the  history  of  the 
trade.  This  takes  no  account  of  the  many  mil¬ 
lion  pieces  of  printed  matter  that  will  be  placed 
in  the  hands  of  Dealers  for  the  purpose  of  get¬ 
ting  business.  AH  of  this  advertising  is  going 
to  be  so  distributed  that  it  will  benefft  the  en¬ 
tire  trade.  Remote  indeed  will  be  the  Dealer 
whose  business  will  not  be  improved  by  it. 
Dealers  generally  will  benefit  by  it  according 
to  their  preparedness.  If  they  are  carrying  a 
stock  sufficient  in  size  and  variety  to  meet  or¬ 
dinary  demands  it  will  do  them  much  good. 


Dealers  in  the  large  cities,  when 
brews  live,  should  make  an  effort 
snle  of  the  six  now  Hebrew  Rei 
September  ist.  Copies  of  the  I-Icb 
ment  may  be  had  from  Jobbers.  T 
be  mailed  to  special  lists  and  cspcc: 
brews  who  own  Edison  Phonograpl 

Copies  of  a  very  pretty  card  prii 
colors  and  gold  arc  being  mailed  t 
with  this  copy  of  the  Phonograph 
It  is  a  reproduction  of  the  now  fa 
sini  painting  "The  Phonograph,”  s 
old  couple  listening  in  amazed  de 
Edison  Phonograph.  It  is  Form  N< 
ders  from  Jobbers  arc  now  being 
most  of  them  will  be  in  a  positioi 
Dealers  by  October  15th.  This 
nicely  printed  that  it  should  be  usc( 
ter  grade  of  distribution  than  thre 
around  the  street.  We  believe  tl: 
would  get  the  best  results  from  the 
ing  copies  to  prospective  customers 

Between  August  ist  and  Scpti 
nearly  four  million  pieces  of  prir 
were  shipped  by  our  Advertising  ! 
to  Jobbers  for  use  by  Dealers  at  c< 
The  demand  by  Dealers  has  been  cm 
had  exhausted  our  entire  stock  of  fo: 
for  fair  use  by  September  15th. 
readily  have  disposed  of  much  gre 
tity  had  it  been  available. 

No  more  orders  from  Jobbers  cr 
for  Forms  Nos.  635,  690,  746,  825,  8; 
945-  The  editions  are  exhaust  ‘ 
be  reprinted. 

In  ordering  Record  catal 
should  remember  that  a  new  is 
in  November  and  not  order  ; 
longer  than  November  15th. 
will  contain  all  Records  to  an 
November  supplement.  None  c 
will  be  shipped  till  November 
edition  will  be  in  use  till  Marcl 




robber  recently  asked  the  Advertising  Dc- 
lcnt  if  the  giving  away  of  Phonograms 
lalcrs  by  a  Jobber  constituted  a  violation 
reement.  We  replied  that,  although  it  was 
cchnically  a  violation,  the  practice  was 
deplored,  because  if  continued  it  would 
:r  or  later  make  Jobbers  stand  the  entire 
isc  of  furnishing  Phonograms,  or  possibly 
el  its  eventual  discontinuation.  This,  re¬ 
lit.  A  more  careful  consideration  shows 
giving  away  Phonograms  in  quantities  to 
rs  docs  constitute  a  violation  of  that 
raph  in  the  conditions  of  sale  which  fer¬ 
tile  giving  away  of  premiums  of  any 
to  induce  the  sale  of  goods.  When  a 
r  gives  a  Dealer  a  quantity  of  Phono - 
r  without  cost  he  certainly  does  so  as  an 
ement  to  that  Dealer  to  buy  of  him.  If 
obbers  arc  sending  Phonograms  to  Dcal- 
i  quantities  without  making  the  usual 
e  for  them  we  hope  that  they  will  stop  ! 


The  return  Record  proposition,  which  i 
into  effect  October  1st  and  lasts  for  six  cl 
gives  every  Jobber  and  Dealer  a  great  chs 
to  get  rid  of  his  entire  stock  of  surplus,  cut¬ 
out  and  defective  Records  and  to  begin  the 
season  with  a  stock  of  live,  good  selling,  per¬ 
fect  Records.  The  Dealer  who  carries  over 
any  unsalable  stock  has  only  himself  to  blame. 
Dealers  have  but  to  order  two  new  Records  for 
every  one  they  return  and  they  are  given  two 
months  in  which  to  place  orders.  A  more  gen¬ 
erous  return  proposition  has  never  before  been 
made.  All  Jobbers  and  Dealers  should  care¬ 
fully  read  the  literature  on  the  subject  mailed 
to  them.  The  letters  are  also  printed  in  an- 
•  other  column. 


Our  Foreign  Department  was  recently  fav¬ 
ored  with  a  call  from  M.  Francois  Albert,  of 
Albert  &  Son,  Sydney,  N.  S.  W.,  Australia. 
Albert  &  Son  are  important  Jobbers  of  our 
apparatus  in  Sydney,  and  are  veterans  in  the 



e  letter  below  was  mailed  to  every  Jobber  on  September  25th, 


r  ist,  and  until  October  6th,  inclusive,  authorized  EDISON  Jobbers  may 
Surplus,  Cutout  and  Defective  EDISON  Standard  (not  Grand  Opera  or 
dcr  the  following  conditions : 

tout  or  Defective  Records  must  be  packed  in  separate  cases,  barrels  or 
gc  must  be  plainly  marked,  on  the  outside,  with  the  shipper’s  name  and 
scords  contained  therein,  and  whether  they  arc  surplus,  cutout  or  dcfcc- 
morc  than  one  package  in  a  shipment,  they  must  be  numbered  consccu- 
t  up,  and  on  each  individual  package  must  also  be  marked  the  total 
n  the  complete  shipment.  The  wording  of  the  enclosed  form  must  be 

5th.  CREDIT  will  he  given  the  Jobbers  foi 
ediafely  an  Exchange  Certificate  is  sent  the 
cr),  but  credit  will  not  be  given  the  Jobber  fo 
shipped  and  invoiced  to  him  double  the  qua 
7th.  All  shipments  made  from  October  isl 
rs  received  prior  to  or  from  October  ist  to 
>rds  returned,  but  Jobbers  must  send  us  sufii 
oublc  the  quantity  during  that  time. 

3th.  Only  genuine  EDISON  Standard  (not 
med  and  they  MUST  be  in  EDISON  carte 
>rds  will  NOT  be  accepted  under  any  condi 
3th.  GRAND  OPERA  or  CONCERT  Rcc 
ioth.  This  proposition  does  not  include  Rccc 
Innc  Operators  or  Exhibitors,  and  any  Rcco 
rned  to  us,  will  be  absolutely  refused, 
nth.  No  deduction  for  Records  returned  c 
cred,  until  Credit  Bill  covering  the  rcturnc 
12th.  All  Records  returned  will  be  given  a 
ild  any  be  discovered  that  are  not  subject  to 
:  he  any  shortage  in  count,  OUR  DECISION 
51 .  BE  FINAL. 

i.lth.  Any  Records  returned  after  October 
IMPORTANT,  If  all  the  Terms.  Cnmllilnn 


'VT'OU  may  think  you  know  what  a 
A  Phonograph  is  ;  you  may  think 
you  have  heard  one  ;  but  you  do  not 
know  what  a  Phonograph  will  do  — 
you  do  not  know  how  good  it  can  be 
until  you  have  heard  the 

Improved  Edison 

ctober  Mognzlnes.] 

Thomas  Alva  Edison  invented  the  Phon¬ 
ograph  idea.  The  Edison  is  his  own 
best  development  of  the  Phonograph 
idea.  It  possesses  the  marvelous  quality 
of  giving  you  “  your  kind  of  music  ” 
better — that  is  clearer,  more  entertain- 
ingly,  more  musically — than  any  other 
talking,  singing  or  playing  machine. 
“Your  kind;”  that  is  the  keynote  of  the 
Edison  Phonograph.  You  don’t  have  to 
learn  to  like  it.  It  plays  what  you.  like. 

National  Phonograph  Co. 

IS  Lakeside  Ave„  Orange,  N.  J. 






What  the 
“Other  Fellow” 

Is  Accomplishing' 


Phonograph  Monthly 



,  NOVEMBER,  1906. 

No.  9 



Ready  for  the- Holidays? . 

Advance  List  Edison  Gold  Moulded 

Records  for  January,  1907 . 

Give  Phonograph  Concerts  . 

Factory  Building  Progress  . 

About  Special  Outfits . 

Record  Return  Proposition  . 

Printed  Matter  . 

Among  the  Jobbers . 

Reprint  of  Supplement  No.  4,  Grand  Opera 

Records  . 

Our  New  York  Recording  Plant . 

Why  Some  Dealers  Cannot  Sell  . 

Grand  Opera  Records . 

No  Longer  a  Side  Line . 

Publishers  of  Music  in  January  List...... 

Comments  on  Edison  Gold  Moulded 

Records  for  January . 

The  Cry  for  "Brains”  (front  Pearson’s 

Commercial  Department— Representatives 

Appointed  . ;  •  •  • 

Jobber’s  List  of  250  Good  Selling  Edison 


So  smoothly  do  the  orders  come  in  and  the 
Phonographs  and  Records  go  out  that  it  is 
difficult  to  realize  that  the  volume  of  business 
being  done  by  this  company  is  nearly  fifty 
per  cent,  greater  than  it  was  a  year  ago  at 
this  time,  when  we  were  way  behind  on  orders 
and  the  entire  trade  was  clamoring  for  goods. 

irders  for  machines  have  been  running 
ahead  of  the  output  for  several  weeks  but  no 
'ias  yet  been  seriously  inconvenienced. 
The  Record  situation  is  in  good  shape.  Run- 
the  factory  at  its  full  capacity  right 
through  the  summer  and  increased  factory 
room  arc  the  two  important  reasons  for  the 
present  condition  of  affairs. 

With  the  approach  of  the  holiday  season  we 
would  urge  Dealers  and  Jobbers  to  see  that 
their  stock  of  machines  and  Records  is  ade¬ 
quate  to  meet  the  demand.  Bear  in  mind 
that  as  the  weeks  go  on  it  will  be  a  little  more 
difficult  for  Jobbers  to  get  quick  shipments 
from  us  and  for  Dealers  to  get  their  orders 
promptly  filled  by  Jobbers.  It  is,  therefore,  ad¬ 
visable  to  order  somewhat  farther  in  advance 

Suspended  List,  November  1,  1906.  .. 

It  would  seem  as  if  the  demand  for  Edison 
Phonographs  and  Records  would  be  greater 
than  ever  during  the  holiday  season  this  year. 
The  interest  of  the  public  in  “canned  music” 
continues  to  grow  in  spite  of  Mr.  Sousa’s  de¬ 
nouncement,  and  with  our  country’s  present 
great  prosperity  more  Phonographs  than  ever 
should  be  sold. 

Don't  forget  the  trouble  you  had  a  year  ago 
in  getting  machines  and  Records.  Remember  • 
the  sales  you  lost  because  you  did  not  have 
the  goods  in  stock.  Don’t  get  caught  in  the 
same  straits  again.  Add  fifty  per  cent,  to  the 
sales  you  made  in  November  and  December  of 
last  year  and  stock  up  accordingly.  What  if 
you  don’t  sell  out?  The  stock  is  as  salable  as 
I  flour  and  last  January  the  business  was  fully 
as  good  as  in  December. 


PAGE  2. 





One  o!  the  most  effective  methods  of  adver¬ 
tising  and  selling  Records  by  Dealers  is  to  give 
public  concerts  once  or  twice  each  month.  It 


l  of  our  Legal  Department  was 
to  the  advertisement  of  a 
er,  in  which  the  latter  had  in- 
led  to  give  prices  of  several  ac- 
included  in  a  special  outfit  at  a 
ince  this  is  a  feature  of  selling 
not  understood  by  all  Dealers, 
tter  of  our  Legal  Department  in 

small,  will  share  in  its  benefits.  Dealers  them¬ 
selves,  however,  can  get  the  maximum  amount 
of  good  from  it  by  doing  some  advertising  on 
their  own  account  and  otherwise  letting  the 
local  public  know  that  they  have  the  goods,  for 
which  we  arc  creating  the  demand.  Edison 
goods  sell  readily  and  easily,  but  they  will  sell 
even  better  if  the  local  Dealers  will  do  their 

icription  of  the  Gem,  Standard, 
umph  outfits,  you  omit  to  spcci- 

the  prices  of  the  horns  a:.._ 
l  in  the  several  outfits  arc  spcci- 
u  will  refer  the  reader  to  such 
rice  list,  there  will  be  no  objcc- 
dvertisement  as  it  now  stands. 
Df  the  requirement  to  specify  the 
article  included  in  the  outfit  is 
ic  extra  articles  are  included  at 
i  at  which  such  articles  are  sold 
hcrcforc,  if  under  each  outfit 
i  special  catalogue  which  gives 
hese  articles,  this  object  would 
since  the  trade  and  the  public 
tion  to  ascertain  at  what  prices 
les  are  included.” 


our  full  page  advertisement  in 
azincs,  printed  on  page  21,  is  the 
s  that  will  appear  in  magazines 
5  for  the  next  six  months.  The 
ries  is  wholly  unlike  any  other 
ic  advertising  now  before  the 
atter  what  the  first  impressions 
may  be,  we  believe  that  before 
lalf  completed  it  will  be  recog- 
ising  of  unusual  merit  and  value, 
t  it  is  going  to  be  of  great  bcnc- 


The  Record  exchange  proposition  in  effect 
in  this  country  from  October  ist  to  6th  has 
been  universally  proclaimed  by  the  trade  to 
be  the  most  satisfactory  of  any  ever  pro¬ 
mulgated  by  this  company.  The  conditions 
imposed  were  all  that  could  be  expected!  They 
were  easily  understood,  and  compared  to  the 
large  number  of  shipments  the  friction  and 
errors  were  of  no  consequence.  The  number 
of  cut  out,  surplus  and  defective  Records  re¬ 
turned  by  many  Dealers  was  surprisingly 
small  for  each/  The  aggregate,  however,  has 
given  the  specially  created  “Exchange  Depart¬ 
ment”  at  Orange  a  most  busy  month.  Prob¬ 
ably  two-thirds  of  our  9,000  Dealers  took  ad¬ 
vantage  of  the  exchange  proposition  and  made 
shipments  to  Orange.  All  of  these  arrived  by 
freight  within  two  weeks.  With  the  arrival 
of  the  first  shipment  a-  score  or' more  of  trucks 
and  wagons  were  put  into  commission.  Yet 
at  one  time  fourteen  carloads  stood  on  the 
siding  awaiting  tiie  trucks  and  wagons.  For 
a  time  the  local  freight  officials  were  literally 
"up  in  the  air.”  At  the  factory  the  “Exchange 
Department”  worked  like  beavers,  checking 
the  cases,  getting  them  opened,  taking  the 
Records  out  of  the  cartons,  inspecting  them 
and  filling  in  the  necessary  blanks.  It  is  dif¬ 
ficult  to  imagine  in  advance  the  magnitude  of 
a  task  of  this  kind.  It  is  practically  over  now, 
and  since  the  trade  is  so  well  satisfied  we  are 
greatly  pleased. 

An  exchange  proposition  like  this  gives  a 
new  impetus  to  the  Record  business.  It  gives 
every  Dealer  an  opportunity  to  return  all  his 
unsalable  stock  and  put  in  a  supply  of  newer 
and  more  up-to-date  selections,  for  which  there 
is  a  greatpr  demand. 

A  Record  exchange  proposition,  similar  to 



A  Jobber  suggests  that  we  point  out  to 
Dealers  that  numerical  catalogues  should  not 
be  used  as  copy  when  ordering  a  supply  of 
Records.  Numerical  catalogues  are  issued  for 
store  use  only  and,  as  Jobbers  are  held  down 

copies!  The  Record  order  sheets,  printed  espe¬ 
cially  for  the  purpose,  arc  much  more  conven¬ 
ient  for  ordering  Records.  Jobbers  will  sup- 

A  new  edition  of  the  Foreign  Record  Cata¬ 
logue,  Form  No.  990,  has  been  printed  and  is 

the  trade.  Copies  arc  not  being  mailed,  for 
with  the  exception  of  the  addition  of  the  six 
new  Hebrew  selections  and  the  omission  of  a 

cicnt  to  warrant  those  having  a  supply  of  the 

copy  of  a  four-page  folder  printed  especially  j 

two  colors.  On  the  first  page  is  Santa  Claus, 
with  his  reindeer  team,  flying  over  the  house¬ 
tops.  The  most  conspicuous  article  in  his 
sleigh-load  is  an  Edison  Phonograph.  On  the 
following  pages,  under  the  caption  of  “A  Gift 
Worth  While,”  is  an  argument  on  the  merits 
of  an  Edison  Phonograph  as  a  Christmas 
present.  In  order  that  these  folders  may  be  in 
the  hands  of  Jobbers  in  ample  time  to  redis- 

cach  Jobber  without  waiting  for  his  order.  In 
some  cases  these  may  be  shipped  with  the  De- 

Owing  to  a  delay  in  printing  the  new  edi¬ 
tion  of  our  Record  Catalogue  No.  iooo,  we 
shall  be  compelled  to  continue  to  fill  orders 
with  the  present  edition  No.  94°  for  about 
two  weeks  longer.  Those  who  have  been 
waiting  for  the  new  issue  should  order  small 


A  supply  of  supplements  for  List  No.  4  o 
the  Edison  Grand  Opera  Records,  togethe 
with  the  Records  themselves,  arc  in  the  hand 
of  all  Jobbers  in  the  United  States  and  Can 
ada.  Many  Dealers  have  put  in  a  stock  0 
these  Records  and  arc  meeting  with  much  su 
cess  in  selling  them  to  high  class  musical  trad 
All  other  dealers  should  follow  their  cxampl 
They  should  make*  up  a  mailing  list  of  the  be 
people  in  their  towns  and  send  a  Grand  Ope 
supplement  to  each,  putting  in  one  or  more 
each  Grand  Opera  Record  to  meet  the  deman 
No  one  expects  the  sale  of  these  Records 
approach  the  sale  of  regular  Records,  but  eve 
Dealer  should  carry  them  in  stock  and  co 
stantly  use  them  to  gain  the  interest  of  thos 
of  good  musical  tastes.  Following  is  a  n 
print  of  supplement  No.  4: 

George  B.  Dillon,  Edison  Dealer  at  M 
Arthur,  O.,  prints  the  following  at  the  top 

Dear  Friend : — The  clear,  rich  tone  of  a  go 
Phonograph  or  talking  machine  in  your  hoi 


:dison  phonograph  monthly. 


sistant  back  to  the 
mograph  stands  on 
room.  The  horn 
i  the  opposite  side, 
litc  and  his  assist- 
ass  judgment  upon 
lists.  Mr.  Cronk- 
f  the  department, 
y  of  the  company 
nftstcr  record  lias 
manufacturing  dc- 
l  had  his  seal  of 

mean  ability,  and 
:d,  varied  musical 
invaluable  in  his 
t  interesting  theat- 

chinc  shop,  with  lathes  and  other  machinery, 
microscopes  and  a  lot  of  other  paraphernalia 
only  to  be  found  in  a  department  of  this  pe¬ 
culiar  character. 

Our  Recording  Department  came  into  an 
official  existence  shortly  after  the  incorpora¬ 
tion  of  the  National^  Phonograph  D>.  For 

Edison  factories  in  Orange.  This  was  Even¬ 
tually  found  inconvenient  for  the  “talent”  and 
three  years  ago  the  top  floor  of  65-69  Fourth 
avenue  was  leased  and  fitted  up  for  the  work 
of  the  department.  These  quarters  proved 
inadequate  to  meet  the  demands  of  our  rapidly 
growing  business  and  some  months  ago  the 
department  moved  to  its  present  location. 


The  publishci 



;al  representatives  are 


sufficient  will  noti 

prospect,  after  bci 

Sfrom  the  br 
amount  of  ir 

THERE  is  nothing  so  good  for  the  family 
as  laughing.  Anything  introduced  into 
the  family  circle  which  will  increase  the 
number  of  laughs  per  person  per  evening  is  a 
benefit  to  the  health  of  the  home. 

The  Edison  Phonograph  is  able  to  furnish 
good,  hearty,  wholesome  fun.  It  is  not  always 
funny,  but  it  can  be  made  funny  when  you 
like  it  funny. 

The  first  work  of  the  Edison  Phonograph  is  to  amuse.  Some 
people  are  better  amused  by  things  that  are  not  funny.  Music, 
operas,  hymns,  ballads,  old  songs  —  whatever  it  is  that  you  like 
best — that  is  what  the  Edison  Phonograph  can  give  you  best. 
There  are  good  dealers  everywhere  who  show  it  and  sell  it.  Write 
for  the  book  and  you  will  know  why  you  want  the  Edison. 

National  Phonograph  Company 





What  the 
“Other  Fellow” 

Is  Accomplishing* 

prominent  firm  in  Atlanta  is  going  to  open  a  regular  school 
of  language  study  with  the  aid  of  our  phonograph  system. 
They  are  waking  up  all  along  the  line  to  the  possibilities  of 
•  the  language  feature  of  the  business.  How 

I.C.S.  LANGUAGE  SYSTEM  about  YOU?  Do  you  realise  what  I.C.S.Lan- 
PHONOGRAPH  y' "  *  ' ™  k  “ t  n.ln* 

y»“  know  that  with  these  outfits  you  can  reach 
a  class  „f  trade  that  would  not  think  of  using 
a  phonograph  for  ordinary  purposes,  that  you  can  reach'those 
people  who  have  become  tired  of  their  phonographs  as  an1 
amusement  fad,  and  that  you  can  quickly  interest  your 
regular  customers  in  this  PROFITABLE  use  for  the  phonograph? 

the  game  and^et  YOUR  share  of  this  trade.  Write  TODAY 

International  Correspondence  Schools 


Phonograph  Monthly 



two  months  should  elapse  between  each  mail¬ 
ing.  Each  time  a  cordial  invitation  should  be 
extended  to  call  and  hear  a  demonstration.  Or 
still  better,  ask  for  the  privilege  of  making  a 
demonstration  in  the  home  of  the  party  ad¬ 
dressed.  In  nine  cases  out  of  ten  where  such 
consent  can  be  secured  a  sale  can  be  made. 

was  beyond  our  control  we  could  only  explain 

Those  still  waiting  will  appreciate  how  impos¬ 
sible  it  is  to  send  them  the  credit  papers  until 
we  get  the  complete  shipments.  We  are  doing 

Those  who  have  given  mailing  lists  a  good 
trial  find  them  very  profitable  ways  of  increas¬ 
ing  their  Edison  business. 


C.  H.  Wilson,  General  Manager  of  Sales  of 
this  company,  spent  a  week  in  Canada  during 


•Since  January  27th,  1907,  falls  on  Sunday, 
February  Records  cannot  be  placed  on  sale  un¬ 
til  the  following  day,  January  28th.  The  trade 
must  bear  this  in  mind  and  under  no  circum¬ 
stances  permit  February  Records  to  leave  their 

the  early  part  of  last  month  and  established  P,ac«  of  business  on  Sunday  or  earlier  date, 

three  new  Jobbers  of  Edison  Phonographs  and  Such  a  contingency  was  provided  for  in  the 

Records.  Up  to  the  present  time  our  only  original  notice  sent  to  the  trade. 

Canadian  Jobber  was  the  R.  S.  Williams  &  - — - 

Sons’  Co.,  Ltd.,  with  headquarters  at  Toronto  NO  MORE  BRONZE  PAPER  WEIGHTS, 
and  a  wholesale  branch  at  Winnipeg.  The  The  trade  is  .hereby  advised  that  we  have 
growth  of  our  business  in  Canada  made  it  ad-  discontinued  the  sale  of  bronze  paper  weights, 

yisablc  to  have  a  greater  number  of  distribut-  Reference  to  them  will  be  eliminated  from  fu- 

ing  points  than  these  two  cities,  and  it  was  turc  catalogues. 



fcrcncc  represents  one  of  the  reasons  why  Mr. 
Edison  regards  the  cylinder  record  as  the  best 
medium  of  reproducing  sound. 


Florencio  Constantino,  the  famous  Spanish 
tenor,  whose  beautiful  Edison  Records  have 
been  so  greatly  admired,  arrived  in  New  York 
last  month.  He  has  made  a  three  year  contract 

list  of  new  Edison  Records.  At  the  bottom  is 
a  piece  of  sand  paper  for  striking  matches. 
The  printing  is  done  in  two  colors  and  is 
printed  in  such  a  manner  that  a  copy  of  the 
Record  supplement  can  be  pasted  on  each 
month  and  the  whole  mailed  for  one  cent 




1907,  LIST.  Dealers  frequently  complain  that  their  towns 

The  publishers  of  the  compositions  made  for  are  so  small  that  they  cannot  sell  many 
our  February  list  of  Records,  so  far  as  we  can  Phonographs  and  Records.  The  letter  printed 







00 i£“ hYndkrmann”  ’bUshwick' “phonc 

State  Center-ORA  SARGEANT. 

w  Yo^5,te^«TvARM^RONG'  or’  ameri- 
AUTOMATIC°ZITHbR<i CO*  V.'co'hon,  Prop., 


SC»5  Willis  QVO. 

R.  L.  CORWIN  :  also  Newark,  N.  J. 

EMPIRE  PHONO.  CO..  •  W.  i.lh  street. 

S'or«8  CorVlondt'.t,1-  Ri  ^  pV?  fl(d7  Jj*  Jcl*r 

HAWTifoR^EM4rrl?IEBL'E,  .o7  Bco.dwor 
also  Philadelphia,  Pa. 

HOLOBER^BROS.,^0,  <ax  and  491  Weat  at. 




penn<jk?v4l¥y ca,‘« sooth  9tB  it 
PUUburjr— A.  LIPPARD,  «ij  Wjllo  SVo. 


WHEN  the  King  of  England  wants 
to  see  a  show  they  bring  the 
show  to  the  castle  and  he  hears 
it  alone  in  his  private  theatre.  In  this 
country  we  are  all  kings  as  far  as  having 
our  own  private  show  is  concerned.  We 
simply  buy  an  Edison  Phonograph  and 
listen  to  the  latest  popular  song,  to  the 
famous  tenor  opera  singer,  to  a  fine  old 
hymn,  to  a  rag-time  dance  or  to  a  funny 

Anything  that  can  be  spoken,  or  sung,  or  played,  can  be  reproduced  in  the  Edison 
Phonograph  with  great  naturalness. 


What  the 
“Other  Fellow” 

Is  Accomplishing! 

e  line  to  the  possibilities  of 

I.C.S.  LANGUAGE  SYSTEM  atottt“YOU?B"Do“yo”re°ali«  wh  ““ c!s.  Lam 

- with  — ^  guage  Outfits  will  do  for  YOUR  business?  Do 

^OnonUU  y0U  know  that  with  these  outfits  you  can  reach 

PHONOGRAPH  •  „  cla5S  o[  trade  thnt  would  not  think  of  using 

a  phonograph  for  ordinary  purposes,  that  you  con  reach  those 
people  who  hove  become  tired  of  their,  phonographs  as  an 
amusement  fad,  and  thnt  you  con  quickly  interest  your 
regular  customers  in  this  PROFITABLE  use  for  the  phonograph? 
"Dealers  who  have  tried  it"  have  increased  their  business 
from  10  to  80  per  cent,  and  more.  Don’t  be  slow.  Get  lute 
the  game  and  get  YOUR  share  of  this  trade.  Write  TODAY 

International  Correspondence  Schools 

Box  920,  SCRANTON,  PA. 



Phonograph  Monthly 

ORANGE,  N.  J..  JANUARY.  1907. 



About  Trade  in  General . 

Advance  List  of  Edison  Gold  Moulded 

Records  for  March . 

The  Proposed  Copyright  Bill . 

New  German  Records . 

Retrospective  and  Prospective . 

Publishers  of  Music  in  March  List . 

Printed  Matter  . . . 

An  Annoying  Situation . 

Just  a  Little  Patience.. . 

Among  the  Jobbers . 

Building  Progress  . 

Grand  Opera  Records . 

About  Inferior  Parts . 

A  Tip  About  the  Foreign  List..... . 

Advertising  Edison  Goods . 

Edison  Records  for  March .  i 

Edison  Business  Phonograph— How  the 

Trade  May  Handle  It .  i 

Group  of  Stores  of  Edison  Jobbers  and 

Dealers  . I 

January  Magazine  Advertisements.. id  and  t 

A  Thanksgiving  Menu .  l 

A  Good  Soliciting  Letter .  I 

An  Interesting  Contest .  2 

Jobbers  of  Edison  Phonographs  and 


"Oar  general  Phonograph  business  is  above 
the  average  but  our  Edison  business  is  remark¬ 
able,”  is  the  way  an  Edison  Jobber  stated  it  in 
an  interview  in  the  early  part  of  December  and 
this  remark  seems  to  be  typical  of  the  talking 
machine  business  everywhere.  All  makes  of 
talking  machines  have  enjoyed  an  excellent  fall 
and  holiday  trade,  but  the  demand  for  the 
Edison  Phonograph  has  outstripped  them  all. 
The  season  has  been  most  satisfactory  in  more 
ways  than  in  volume  and  profit.  The  ability 
of  our  factory  to  practically  meet  the  require¬ 
ments  of  the  trade  for  Phonographs  and  Rec¬ 
ords,  large  as  they  were,  has  made  the  doing  of 
a  large  business  easy  and  pleasant.  There  has 
been  little  of  the  troubles  of  a  year  ago  in  the 
matter  of  getting  goods.  Few  sales  have  been 
lost  on  this  account.  Much  correspondence 
and  needless  friction  have  been  saved.  What 
has  been  our  gain  in  sales  has  been  our  com¬ 
petitors’  losses,  for  a  year  ago  many  machines 
of  other  makes  were  bought  because  Edison 
Phonographs  could  not  be  had  in  sufficient 

The  trade  must  not  now  look  for  a  falling 
off  in  business  simply  because  the  holiday  sea¬ 
son  is  over.  On  the  contrary,  it  should  pre¬ 
pare  for  a  still  larger  sale  of  Edison  goods. 
In  January  of  last  year  the  demand  for  Phono¬ 
graphs  and  Records,  but  especially  the  latter, 
took  a  tremendous  upward  jump  and  con¬ 
tinued  with  increasing  force  right  into  hot 
weather.  It  behooves  every  Edison  Jobber  and 
Dealer  to  place  orders  at  once  that  will  make 
his  stock  as  complete  as  his  store  or  storage 
facilities  will  permit.  We  are  preparing  at 
Orange  to  take  care  of  the  greatest  business 
in  our  history  as  a  company  but  hardly  expect 
to  be  able  to  fdl  all  orders  complete.  We 
hardly  need  tell  cither  Jobbers  or  Dealers 
that  there  is  absolutely  no  risk  in  carrying  a 






"It  is  too  had  that  so  many  Dealers  knot 
nothing  about  the  Edison  Records  in  the  for¬ 
eign  catalogue”  said  L.  Kaiser,  manager  of  the 
talking  machine  department  of  S.  B.  Davega, 
New  York  City,  to  the  editor  of  the  Phono- 
graph  Monthly  recently.  “There  arc  many 
fine  Records  in  the  foreign  list  that  would  find 
a  large  sale  if  Dealers  knew  more  about  them. 
For  instance,  there  arc  about  a  dozen  of  these 
I  feature  among  my  trade  and  the  order  de¬ 
partment  at  your  factory  will  tell  you  that  I 
order  many  of  these  numbers.  They  are  fine 
and  as  good  as  anything  in  the  domestic  list. 
My  Dealers  arc  playing  them  for  their  cus¬ 
tomers  and  doing  a  nice  business  in  tl 
At  our  request  Mr.  Kaiser  furnished  a  1 
these  Records,  as  follows: 

1=945  Here,  There  and  Everywhere — British 
Military  Band. 

'3»S.  Farewell  March— British  Military  Band. 
13001  Kaiser  Frederick  March— British  Mili- 

18781  Monte  Cristo — Quintctc  Jorda. 

Co.  a 

sells,  Riloitc  Islan.l  anil  Cumicctic'i'itl'''^0'  Massnc,lu* 
'■"'iK- A.  Ileililcn— Vermont  amt  New  York  Stale, 

11^  a*' Turner— "om 'i/*"'*1  t"1!  A  k. 

e.fJt^hijiJ!iTN7r'h'nXi"'  n"t.l.,cn'ns"1'' 

o PK  A  n  Rm  gs-?-r- 

II.  K.  Miller — I  -  ...... 

Idaho,  Nevada  and 


On  pages  iti  and  17  of  this  issue  arc 
copies  of  Edison  advertisements  that  ai 
hearing  in  the  January  issues  of  many  1 
lending  publications  of  the  country.  On 
vcrtiscs  tlie  Edison  Phonograph  and  the 
advertises  Edison  Records.  In  magazine: 
arc  appearing  011  opposite  pages  and  in 
publications  either  side  by  side  or  011c 
the  other.  Each  advertisement  is  stroi 
itself  and  each  must  he  a  potent  factor  in 
mg  sales.  Together  they  will  he  irresi: 
This  plan  of  advertising  in  general  met 
will  he  continued  for  some  time  at  leas 
with  the  newspaper  campaign  being  carrii 
in  jobbing  cities  cannot,  in  our  opinion,  f 
make  the  Edison  business  in  1007  as  mud 
tor  than  that  of  1906  as  the  latter  was  I 
titan  the  year  before.  The  demand  for  E 
goods  is  hound  to  continue  indefinitely,  a 
that  the  trade  should  hear  in  mind  botli  ii 
vertising  and  in  carrying  ail  adequate  s 
ft  will  pay  to  keep  a  full  line  of  machines 
Records  and  it  will  pay  to  advertise  tile 
We  wish  that  space  made  it  possible  to 
even  a  brief  reference  to  tile  many  advei 
incuts  sent  us  during  the  past  month  by 
hers  and  Dealers  in  all  parts  of  the  country 
Canada.  A  mere  list  of  the  names  of  tllcsi 
vcrtisemciits  would  include  a  largo  pcrcer 
of  the  progressive  Jobbers  and  Dealers, 
advertising  proves  that  the  trade  is  keenly : 
to  the  advantages  of  letting  the  people  of  1 
localities  know  that  they  have  Edison  g: 
and  thereby  reap  the  benefit  of  the  general 
vertising  we  are  doing.  A  general  adver 
incut  in  a  general  medium  and  a  local  one 
focal  paper  makes  an  ideal  combination  fi 


Since  January  27th  falls  011  Sunday,  Jobbers 
should  he  careful  not  to  allow  Edison  Records 
to  leave  their  stores  until  8  o’clock  on  the 
morning  of  January  28th.  To  permit  them  to 
go  out  on  the  Sunday  or  Saturday  before  will 
be  a  violation  of  the  rules  laid  down  for  tile 
proper  regulation  of  the  plan  now  being  fol¬ 
lowed.  This  plan  is  working  most  satisfac¬ 
torily  to  all  interested  in  the  business. 




New  Edison  Records  for 


SEND  for  these  three  books  to-day. 
They  are  the  Edison  free  library 
for  lovers  of  the  Phonograph — 
new  every  month;  free  to  every  asker. 
Mailed  December  27th. 

Do  you  remember  to  buy  new  records 
for  your  Edison  Phonograph?  Have  you 

_  forgotten  how  you  liked  the 

!  records  you  now  have  when 
you  first  got  them?  Do  you 
notice  how  entertaining  they 
are  to  your  guests  who  hear 
them  for  the  first  time?  Then 
bear  in  mind  that  every  new 
record  renews  your  interest 
in  your  phonograph.  It  is 

When  you  bought  your 
first  supply  of  records,  you 
possibly  bought  the  things 
you  liked  at  that  time.  There 
are  other  good  things — per¬ 
haps  different  from  what  you 
liked  then,  but  which  appeal 
to  you  now ;  which  appeal  to 
your  friends.  Besides,  there 
The  Edison  Phonograph  is  the 

;  new  records  every  month.  The  Edison  Phono 
me  phonograph.  It  is  the  records  which  change. 
Go  to  your  dealer  and  hear  the  new  records. 

Three  Books  Free— Send  for  the  complete  catalogue  of  Edison 
Records,  the  Supplemental  catalogue  of  Edison  Records  for  January 
and  the  Phonogram,  describing  the  records  for  January.  All  published 
December  27.  They  will  give  you  a  new  interest  in  your  Edison 

National  Phonograph  Company 

Lakeside  Avenue  Orange,  N.  J. 

[Magazine  Advertisement  for  January,  1907] 


EVEN  John  Philip  Sousa,  who  has 
no  use  for  phonographs,  has  been 
forced  to  recognize  the  Edison 
Phonograph  as  a  formidable  competitor. 
The  two-step  king  says  that  people  will 
no  longer  go  to  concerts  if  they  can 
have  music  in  their  own  homes  so  easily 
and  so  cheaply  as  they  can  with  the 
Edison  Phonograph. 

This  is  nil  unwilling  tribute,  but  it  nevertheless  is  a  tribute. 
The  man  who  has  an  Edison  Phonograph  has  a  concert  in  his  own 
home.  Even  a  king  could  not  have  more.  At  a  store  in  your 
town  you  can  hear  the  Edison  Phonograph  right  away. 

National  Phonograph  Company 

Lakeside  Ave.,  Orange,  N.  J. 

[Mogozlnc  Advertisement  for  January,  190S] 



)f  printed  mutter  is  the  "Thanksgiving  Menu” 
,  as  printed  below.] 





November  29,  I  906 

Hotel  Donavin  Block 

Sea  SlicII  waltz 

No.  9106 

No.  8835 

Rabbit  Hash 
No.  8328 

A  Rare  Old  Bird ?  wth  Wings  or  tovi 

No.  8925  No.  8710 

iris"  Canary  Kangaroo  Mr.  Thomas  Cat 

No.  8647  No.  8727  No.  8132 

No.  8748 
Old  Apple  trie  No.  8958 


What  the 
“Other  Fellow” 

Is  Accomplishing; 


f  Correspondence  Schools  of  Scranton,  Pa.,  Is  In 
chargo  of  a  special  brnnch  In  tho  retail  depart¬ 
ment  of  Lyon  &  Healy’s  devoted  to  tho  oxplolta- 

Another  story  of  a  "dealer,  who  has  tried  it.”  And  a 
prominent  firm  in  Atlanta  is  going  to  open  a  regular  school 
of  language  study  with  tho  aid  of  our  phonograph  system. 
They  are  waking  up  all  along  the  line  to  the  possibilities  of 


gunK,e  0l,t",s  "'l"  a°  tor  Y0UR  b“sincss?  Do 

PHONOGRAPH  y0U  kl">w  **’“t  'vlUl  these  outfits  you  can  reach 

-  ■  n  class  of  trade  that  would  not  think  of  using 

a  phonograph  for  ordinary  purposes,  tlint  you  cun  ranch  thoso 
people  who  have  become  tired  of  their  phonographs  as  an 
amusement  fad,  and  that  yon  can  quickly  interest  yonr 
regular  customers  in  this  PROFITABLE  use  for  the  phonograph? 
"Dealers  who  have  tried  it"  hnve  increased  their  business 
from  10  to  30  per  cent,  and  more.  Don’t  be  slow.  Get  into 
the  game  and  get  YOUR  share  of  this  trade.  Write  TODAY 
for  further  particulars. 

International  Correspondence  Schools 

Box  920,  SCRANTON,  PA. 


Phonograph  Monthly 




Tlie  Year  Opens  Well . 

Advance  List  of  Edison  Gold  Moulded 

Moulded  Records  for  April . 

New  York  Phonograph  Co.  Suits . 

Up  to  the  Dealers . 

Go  After  New  Dealers . 

Expensive,  Rut  It  Pays . 

Printed  Matter . 

Among  tlie  Jobbers . "....... 

Not  Merely  a  Talking  Machine . .... 

A  Furniture  Firm’s  Letter . . 

Brooklyn  Eagle  Commends  It..' .  . 

A  Good  Letter  for  Dealers _ ............ 

Doubtful  Points  Legally  Interpreted . 

Why  It  Grows .  , 

Publishers  of  Music  in  April  List.  .  .  .  .  .  .  . 

Foreign  Records . 

Comments  on  Edison  Records  for  April ...  t 
Grand  Opera  Records .  I 

Did  Edison  Invent  the  Talking  Machine. .  ! 
The  Phonograph— My  Pet  Invention  and 
the  Possibilities  I  Sec  in  It  (an  intcr- 

The  Old  and  the  New  Method .  16 

Uncle  John  and  .the  Phonograph .  IS 

Jobbers  of  Edison  Phonographs  and 

Records . . .  !p 

Suspended  List  for  February  (1907) ......  at 


January  lias  performed  its  part  in  miking 
1907  the  greatest  year  in  the  history  of  the 
Edison  Phonograph  and  the  National  Phono¬ 
graph  Company.  It  has  broken  all  past  records 
I1  pai;<!  that  succeeding  months  will  find 
it  difficult  to  keep  up  with.  In  volume  of  orders, 
goods  manufactured  and  shipped,  collections, 
hands  employed  and,  naturally,  in  expenditures 
the  month  of  January  outdistanced  ail  of  its 
predecessors.  December  had  not  closed  before 
Jobbers  began  to  place  unusually  large  orders 
for  stock  Records,  not  waiting  as  heretofore 
until  they  had  taken  the  yearly  or  semi-yearly 
inventory,  and  the  orders  are  still  coming.  The 
increased  business  found  our  factory  force  fully 
prepared  and  waiting.  Some  of  tlie  increased 
facilities  afforded  by  the  new  buildings  came 
mto  play  at  once,  making  it  easy  to  add  to  the 
Record  making  force  and  thereby  increase  the 

before.  We  regret  that  it  is  not  deemed"^ 
policy  to  give  figures  showing  the  January  oi 
put.  It  is  doubtful,  anyway,  if  we  would  g 
credit  for  telling  the  truth,  for  the  actual  fi 

business  in  Edison  Phonographs  and  Records 
is  not  something  for  a  day  or  a  week,  but  for 
an  almost  unlimited  time  to  come.  It  is  a 
|  business  m  which  it  is  as  safe  to  invest  money 
in  as  that  of  a  grocer  or  butcher.  It  has 
grown  and  grown,  is  growing  and  growing  and 
will  grow  and  prow  in  the  future  for  every 
man  with  the  faith  necessary  to  put  his  money 
into  it  and  push  it.  To  the  man  who  doesn't 





Jobbers  and  Dealers  in  the  State  of  New  York,  against  whom  sui 


BROOKLYN  EAGLE  COMMENDS  IT.  ized  that  the  letter  was  an  advertisement,  the 
The  Edison  Commercial  System  for  dictation  effect  was  all  that  the  sender  could  desire: 



>  of  photographs  of  J 



The  operas  represented  in  the  Ed 
of  Grand  Opera  Records  arc  as  folio 

.  Sung  without  accompaniment, 
in,  "My  Mariuccia  Takc-a  Steamboat 
by  the  Edison  Military  Hand,  includes 
nilar  songs,  "My  Mariuccia  Takc-a 
t”  (Record  No.  5430) ;  “In  a  Climi- 


The  letter  given  below  was  written  by  Frank 
L.  Dyer,  General  Counsel  of  the  National 
Phonograph  Company.  It  was  addressed  to 
J.  R.  Schennerhorn,  Chairman  of  Directors  of 
the  National  Phonograph  Company,  Limited, 
If  "don,  and  published  in  the  Loudon  edition 
of  the  Euiso.v  PiioNOcaapn  Monthly  for 
January.  This  letter  will  be  found  very  inter¬ 
esting  by  our  readers.  It  sets  at  rest  a  contro- 
tcrey  that  has  been  carried  on  in  a  London 
talking  machine  publication  and  straightens 
out  some  errors  that  have  found  believers 
through  the  persistency  of  companies  and  indi¬ 
viduals  unfriendly  to  Mr.  Edison. 


fifth  instalment  of  Edison  Grand 
Records  are  now  in  the  hands  of  .all 
Jobbers.  Every  Dealer  who  has  not 
done  so  shoutd  put  in  a  slock  of  the 
arty-fivc  Grand  Opera  Records  thus  far 
;ct  a  supply  of  supplements  and  go  after 
f  the  best  people  in  his  town.  These 
ss  Records  will  aid  in  affecting  the  sale 
-  Phonographs  to  people  who  with  ordi- 

Thc  automobile  show  in  New  York  City 
brings  to  the  city  each  year  a  number  of  Edison 
Jobbers  who  sell  automobiles  (shall  we  say 
as  a  side  line?)  in  addition  to  Edison  goods. 
Poliowing  its  usual  custom,  the  National  Pho¬ 
nograph  Company  became  the  hosts  of  such 
Jobbers  as  could  be  induced  to  attend  an  in¬ 
formal  dinner  at  the  Cafe  Martin,  Broadway 
and  Twenty-sixth  street,  on  the  night  of  Jan¬ 
uary  17th.  Thirteen  Jobbers,  with  ten  of  our 
own  representatives,  sat  down.  A  number  of 
other  Edison  Jobbers  were  in  town  during  the 
week,  but  returned  home  too  soon  to  attend  the 
dinner.  It  was  the  intention  of  President  W. 
E.  Gilmore  to  be  present,  hut  he  was  unavoid¬ 
ably  kept  away.  Those  who  attended  were : 

Representing  the  Jobbers— E.  F.  Taft,  East¬ 
ern  Talking  Machine  Co.,  Boston;  C.  I?.  An¬ 
drews  and  Mr.  Corey,  Boston  Cycle  and  Sun¬ 
dry  Company,  Boston;  T.  II.  Towcll,  Eclipse 
Musical  Company,  Cleveland,  Ohio;  C.  B. 
Haynes,  Richmond,  Va. ;  W.  D.  Andrews,  Syra- 

i'ff  UiaV* ******  a^mpUshHicnl!  sSn^^lhat1'  at 

Phonograph  K 






WHEN  a  man  leaves  home  in  the  even¬ 
ing  it  is  because  he  seeks  amusement. 
The  best  way  to  keep  him  home  is  to 
give  him  the  amusement  there.  Make  home  a 
competitor  of  downtown,  the  club,  the  cafe,  the 
theatre  and  the  concert  hall.  No  one  thing  will 
furnish  so  much  amusement  for  so  many  people, 
so  many  times,  and  in  so  many  ways  as  the 
Edison  Phonograph. 

Talk  about  versatility!  If  you  had  a  brass  band  on  tap  and 
several  leading  concert  hall  singers  on  salary,  and  two  or  three 
funny  men  to  crack  jokes,  and  a  beautiful  soprano  to  sing  ballads, 
you  could  not  give  the  same  amount  of  varied  entertainment  that 
the  hdison  Phonograph  gives  by  simply  changing  records. 

You  can  hear  the  whole  program  at  some  nearby  store  in 
this  town.  1 

National  Phonograph  Company 



THIS  is  the  month  of  grand  o 
greatsingers  of  the  world  has  1 
stein's  Manhattan  Opera  Hoi 
city  in  the  world  where  grand  opera  is 
at  the  same  time.  This  unusual  intere: 

apera  in  New  York.  A  new  interest  in  the 
been  given  by  the  opening  of  Hammer- 
>use,  and  now  New  York  City  is  the  only 
.  given  on  a  grand  scale  in  two  opera  houses 
sst  in  grand  opera  gives  a  special  point  to 

.20  Lakeside  Avenue  National  Phonograph  Company 


Phonograph  Monthly 






cslc  lie  ponders  deeply, 
loro,  gen'rul  manager,  goo,  but  lie  gets 
\  Walter  Stevens  with  an  armful  of  old 
a^s,  can  you  see  mo  now,  I  can't  go  on, 

ore,  Mr.  Gllmoro,  up  In  the  air  you  go, 
vo  your ‘golden  locks 

loro,  tho  Committee,  dli 
ilUo geVlTshlnc, 

er.  Wober,  Pelzor,  Walter  Mlllor, 
rd  and  Len  McChesney  put  It  up 
the  latest  balled,  "Pedro  and  the 

Mexican  business,  and,  until  the  early  part  c 
last  year,  this  was  handled  by  our  Foreign  D< 
partment  at  Union  Square,  New  York.  B t 
Iicving,  however,  that  a  much  larger  trad 
*d  be  secured  by  direct  rcprcscntatioi 
following  out  the  policy  of  extending  on 
business  in  foreign  territory,  a  company  wa 
organized  (the  Mexican  National  Phone 
graph  Company),  and  Rafael  Cabanas  wa 
appointed  Manager.  Immediately  this  con 
pany  was  organized,  quarters  which  wci 
thought  ample  to  meet  their  requirements  wci 
secured  at  Callc  Prolongacion  del  Cinco  c 
Mayo,  67-77  Mexico,  D.  F. 

After  the  lapse  of  a  few  months,  howevc 
it  was  realized  that  the  accommodations  at  tl 
address  above  given  were  inadequate  to  cat 
for  their  constantly  increasing  trade,  ar 
the  matter  of  securing  larger  and  more  con 
modious  quarters  was  given  careful  attentio 
A  thorough  canvass  of  the  City  of  Mexico  r 
stilted  in  our  people  securing  the  greater  pa 
of  a  large  building  on  one  of  the  mai 
thoroughfares  of  tl  ’’  ““  A  ' 

_ _ _  the  city,  No.  117  Avcnu 

Oricntc.  The  several  floors  will  be  utilize 
for  office,  exhibition,  stock,  packing  and  sht| 

Ping  r< 

s  increased  spac 

growing  tr 


The  March  advertising  of  this  compai 
again  comprises  two  full  pages  in  most  of  tl 
monthly  magazines  of  national  circulation  ar 
similar  double  space  in  the  weeklies  lil 

Phonograph  copy  is  another  of  the  silhouet 
scries.  The  Record  copy  gives  the  list 
March  Records.  It  is  reprinted  on  page 
of  this  issue.  This  advertising  is  making  Ec 
son’s  business  greater  every  day  and  the  Dei 
er  who  is  letting  people  in  his  locality  kne 
that  he  represents  the  Edison  Phonograph 


Here  is  an  incident  which  will  of  itself  sho 
the  high  ^regard  in  which  the  Edison  Gol 
Moulded  Records  are  held;  A  customer  in  0 
store  selected  twelve  Records  for  a  disc  ir 
chme  and  stopped  to  listen  to  an  Edison  ir 

;  being  phved  for  a  lady  pi 



&  Chase,  Edison  Jobbers  at  Oak- 
,  have  opened  a  jobbing  branch  at 
tosh.  They  placed  the  same  inf- 
as  now  required  from  all  Jobbers, 
ready  in  the  business  or  not. 

;ina  Company,  of  41  Union  square, 

:  City,  have  become  Edison  Jobbers, 
iglit  the  Edison  jobbing  business  of  - 
,  of  3  East  42d  street. 

:tit,  Edison  Jobber  at  Newark,  N.  J.,  I 
vend  years  has  been  located  at  New  1 
r  streets,  lias  just  moved  to  57  Hal- 
about  100  feet  north  of  bis  former 
At  the  new  number  he  is  occu- 
mtirc  building  and  has  more  than 
space  afforded  by  the  old  quar- 

Tlie  business  will  be  continued 
same  firm  name,  with  Frederick 
manager.  Mr.  Smith  has  been  a 


Our  Sales  Department  has  in  its  pc 
an  order  for  161  records  which  it  has  j 
able  to  identify.  It  was  received  at  our 
in  Orange  on  February  6th.  It  was  ir 
on  regular  Record  order  sheets,  bi 
neither  name,  date  or  location.  Uni 
meets  the  eyes  of  the  firm  sending  the  0 
an  inquiry  Is  made  as  to  why  it  has  n 
filled,  no  attention  can  be  paid  to  it. 
and  Dealers  cannot  be  too  careful  in 
all  orders,  for  an  instance  like  the  abov< 
.much  annoyance  and  trouble.  The  trade 
also  have  in  mind  that  all  orders  sh< 
sent  to  our  New  York  office.  They  a 
acknowledged,  approved  and  forwari 
Orange.  To  send  them  direct  to 
causes  a  loss  of  time  and  not  a  gain,  f 
are  sent  to  the  New  York  office  to 
through  in  the  usual  way,  before  getti 
attention  at  the  factory. 

jobbers  at  our  New  York  office 
ruary  were  the  following:  Harry 
H.  A.  Weymnnn  &  Son,  Phila- 
ir.  Shields,  Denver  Dry  Goods 
Colo.;  W.  O.  Pardee,  Pardce-EI- 
a.,  New  Haven,  Conn.;  Mr.  Colc- 
Williams  Co.,  Toronto,  Canada; 

ndrews,  Boston  Cycle  and  Sundry 


cer,  Credit  Manager  of  the  Nation- 
ill  Company,  left  on  February  13th 
recks  business  trip  in  the  South 

smith  has  been  a  The  trade  is  hereby  advised  that  nc 

manager  for  some  orders  will  be  filled  for  Record  No. 

“Simple  Confession,”  a  violoncello  sc 
New  York  office  Hans  Kronold.  It  will,  however,  be  con 

Following:  Harry  »n  the  Record  catalogue  for  some  time  i 

in  &  Son,  Phila-  the  trade  may  dispose  of  any  supply  tha 

ro  the  rescue. 

er  part  of  January  a 
o  Waterloo,  Iowa,  sp< 
>nc  could  undcstand. 
ind  failed  to  discover 

pondencc  Schools  took  up  the  case.  Hi 
the  old  fellow  tell  his  wants  into  a  Phonoi 
and  the  record  was  forwarded  to  the  I 

a™  the  record  was  forwarded  to  the  I 
....  Office  of  the  International  Correspom 
‘s.  Thomas  A.  Edison  and  family  Schools  at  Scranton,  Pa.  Prof.  Lai 

lary  25th  for  their  annual  visit  after  some  trouble,  discovered  that  the  tc 

2  “,fnta,!°n-  ThCy  Wi"  spoken  byfpe  SLfSSttS 
_  *  WCCKS~  ,n  a  district  in  Austria.  The  old 

JT  FOREIQN  RECORD.  a  3?eo5®?  YoIeb ;  h‘s  ! 



SUPPLEMENT  No.  6.  MAY.  1007. 


»•  ps 

V^.t«.itrilvor^o*if.oSlb^‘^  u'MA'co.^’i'sUliial'  SJ_ 

MICHIGAN,  Portl*°‘ 


5  MISSOURI.  PltHburi 



Buy  the  New  Edison 
Records  for  March 
for  Your  Phonograph  SffiUp 

If  you  haven’t  a  Phonograph,  go  to  some  ‘ 
dealer  and  hear  them.  Then  you  will  want  &$$$$' 
both  the  Phonograph  and  the  Records.  5 

The  March  selections,  a  complete  list  of 
which  is  given  below,  cover  the  whole  field  of  r^ir^ 

entertainment,  from  pathos  to  roaring  comedy. 

Each  is  the  work  of  an  Edison  artist.  Every- 
body  will  enjoy  Ada  Jones’  rendition  of  “  My  •; 

Irish  Rosie,  ’  a  new  song  hit  made  famous  by  v 

Hattie  Williams  in  her  musical  comedy, “The  LittleCherub.”  It’s 
an  I rish  love  song,  catchy  and  bright.  All  New  York  is  whistling 

My  Irish  Rosie 

The  power  of  the  New  Edison  Records  for  March 
Edison  Phonograph  as  On  Sale  February  27th 

taincr  cannot  be  half  2!? Kto*' . .'stagey 

•  ,  EDISON 

Phonograph  Monthly 



N  ATIONAL  PHONOGRAPH  CO.  more  than  fifty  per  cent,  increase. 

Orange,  N.  J.  '  The  final  year  of  the  National  Pho'nograph 

—  ‘  'STT  Cl0S“  0n.the  Iast  day  ot  February 

■  vo«:  a,  50„„,  m  each  year  and  consequently  much  tinie  has 

national  ntomeura  co„  un.,  „ _ '  '  “P  during  March:  in  "footing”  nn 

•oao,  London,  tile.  tbrngs.'  The  factory  at  Orange  was  closed 

national  rnoNooRAM,  co.  or  Australia,  ltd.,  do™.  fromi  the:night  of  February  28th  tb  the 


More  than  Fifty  Per  Cent  Increase.... 
Advance  List  Edison  Gold  Moulded  Rec¬ 
ords  for  June  . . . 

An  Important  Edison  Patent  Sustained!!!! 
Sale  of  Inferior  Parts  not  a  "Square  Deal" 

Printed  Matter  . 

About  Advertising . 

Personal  . ] . 

Publishers  of  Music  injunc  List! 

To  the  Trade .  ”  " 

Grand  Opera  Records..,. . !!!!!!! 

More  Mexican  Records . ....... 

Among  Jobbers . 

Concrete  Work  Again  Under  Way!!!!!!!! 

Mr.  Edison's  *  Playday . 

Comments  on  Edison  Gold  Moulded  Rec- 

A^Scvenieai  Cent  Phonograph  Made  by 

The  Human  Voice  in  Cold  Stora^! ! ! ! ! !  !• ! .  1 
J°bhcrs  of  Edison  Phonographs  and  Rec- 

Suspended  List  for  April!'! !'! ! ! ! ! !  !  !•!  '•’ " 
Group  of  Stores  of  Edison  Dealers;.:.;!'.  1! 
April  Record  Advertisement . .  i. 

m  *.vmiuiL-;nignc.ot  hebruary  28th  to  the 

morning  of  March  4th  to  take  the  annual  in¬ 
ventory,  although  we  could  hardly  spare  the 
time  for  the  task.  Figures  were  not  needed  to 
tell  any  Edison  official  or  employee  that  the 

RDS  ,'yi?  a  Bcncral  wayXtUSthef>rbusTnMs°of 

- -  the  twelve  months  had  been  phenomenal  in  its 

miLv  volume.  It  has  been  none  the  less  gratifying, 
however  to  see  the  exact  figures.  These  have 
=  ,  d  a  fascinating  story,  of  success.  We 

£  thought  that  the  volume  of  business  for  190s- 

_  06  was  a  wonder,  and  it  was.a  record-breaker 

-yet  the  year  1906-07  showed  an  increase  of 

.  1  more  than  fifty  per  cent  over  its  predecessor. 

itill,  many  people  are  surprised  that  Pho- 
■  2  nographs  arc  yet  sold.  Such  individuals 

•  3  would  find  it  hard  to  believe  that  for  every 

4  1,000  Edison  Phonographs  made  ,  in  1905-06, 

•  4  more  than  1,500  had  been  manufactured  in  the 

•  5  past  year.. 

‘  5  ,  ^h,at  ,stiU  morc  interesting  is  the  out- 

•  5  look  for  the  new  fiscal  year.  The  demand  for 

•  &  Phonographs  and  Records  has  greatly  in- 

•  7  creased  in  the  past  few  weeks. .  The  orders 

7  for  Records  have  been  especially. heavy.  Since 
0  March  1st  the  factory  precedents  for  both  ma¬ 
ts  chines  and  Records  have  been  exceeded,*  with 

8  every  prospect  of  hn  equally,  great  demand  for 
months  to  come.  Hands  are  b^ing.added  in 

9  .every  department,  new  machinery  is  being  in¬ 
stalled,  new  buildings  are  bcin^  occupied  and 

n  nothing  else  left  undone  that  will,  assist  in 
'3  meeting  the  demand  for  Edison  goods,  no  mat- 
.  .  terwhat  its  volume  may-be.  ■  •'•  •:  .. 

15  From  a  selling .  standpoint,  the  outlook  is 
17.  none  the  less  rose  tinted;  .'  Applications  from 
Its  firms  who  want  to  become  Edison  Jobbers  are 
19  Dll"!  •  (Continued  on  pace.  ,.)  . .  .. 





constantly  bdng^turncT'dovm  'it  bcin  Judge  Ray  " 


of  the  business  makes  it  desirable  and  nnt  APpea,s  did 
merely  to  sell  goods.  The  report  of  the  Sales  .  TS,,Uch .  *?0' 
Department  on  March  2d  shows  i  ♦fir  fate£!  solely 

keing  our  ££  **  »d  *• P»‘«t  as  being  limited 
jobbing  firms  °  ' ‘f  ™  d'vl«  by  Mr.  Edison 

neral  welfare  AoJ.T  L  ^  bUt  with  this  the  Court  of 
able  and  not  ..i  t  d,d  "ot  asrM'  and  said: 
t  of  the  Sales  i  "°va[1lyJh  J°'yevtr.  cannot  be  predi- 








New  Edison  Records 

sard  the  first  Record  on  your  Edison 
T  new  Edison  Record  that  you  buy. 
Records  are  added  to  those  which 
hey  are  on  sale  at  all  Edison  stores 
scords  for  April  are  especially  good, 
idy  and  hear  them.  You  will  not 
fa  dozen  to  try  on  your  Phonograph 


In  the  Words  of  Others 
Sell  LC.S.  Language  Outfits 


Phonograph  Monthly 


ORANGE,  N.  J.,  MAY,  1907. 

NATIONAL  PHONOGRAPH  CO.T  EVER  growing  in  volume  and 

Orange,  N.  J.  PRESTIGE. 


'  (Con-  of  Letter  being  Moiled  to  the  Trade.) 





MERCIAL  DEPARTMENT.  "  department  she 

The  organization  of  the  Commercial  Depart-  '  ■*'  _ 

ment  in  tlie  large  cities,  containing  an  Employ-  PUBLISHERS  O 

Orange,  N.  J,  April 




■  r  :>.  i 

p  -~i 

W1 bS 

'  (  "~'l  ppsj 

l  Wi 


■l  ■ 

SHHnfigft  • 

I  i  M 

[§  •  «— ™  1  |^§ 

Library  of  Music :  Th 
Phonogram  for  May,  th 
Supplemental  Catafogu 

Five  New  Grand  Opera  Records 





:eet  The  colui 
be  designed  heavy 
idditional  stories, 

ccupants  for  the 
die  completion  of 

firm  of  Grinncll 
.  and  Clayton  A. 
etroit  from  Ann 

have  since  opened 
,  Escanaba,  Flint, 
Fort  Huron,  Sag- 
Traverse  City, 
the  Conroy  Piano 
.ouis,  in  speaking 

ut  Kansas,  Okla- 
i  other  tributary 

and  tlie  demand 
we  carry.”  He 
tmarkable  show- 

°  -rtf* 

in  July,  joining 
in  Berlin. 

The  J.  F.  Schmelyzcr  Sons  Arms  Co.,  Edison 
Jobbers  at  Kansas  City,  observed  the  fiftieth 
anniversary  of  the  founding  of  their  business 
on  April  30th.  They  started  in  business  in 
Leavenworth,  Kas.,  in  1887. 

Koehler  &  Hinriclis,  Edison  Jobbers  of  St 
Paul,  Minn.,  have  found  their  business  increas¬ 
ing  to  such  an  extent  that  they  have  been 
compelled  to  enlarge  their  stock  rooms.  It  is 
their  intention  to  carry  100,000  Edison  Records 
in  stock. 

Visiting  Edison  Jobbers  at  our  New  York 
office  during  May  were:  Thomas  Hcxt, 
Hcxt  Music  Co,  Denver;  R.  Wurlitzer, 
Jr,  R.  Wurlitzer  Co,  Cincinnati;  W.  H. 
Beck,  Eastern  Talking  Machine  Co,  Bos¬ 
ton;  James  Fintze,  Ball-Fintzc  Co,  New¬ 
ark,  Ohio;  C.  N.  Post  and  J.  F.  Bowers,  Lyon 
&  Hcaly,  Chicago;  W.  E.  Henry,  Powers  & 
Henry,  Pittsburg. 


tory  during  May  was  Seligman  Bergmann,  who 
has  had  a  business  connection  with  Mr.  Edison 
or  his  interests  for  many  years.  In  1878,  with 
a  factory  at  Avenue  B  and  17th  street,  New 
York  City,  Mr.  Bergmann  manufactured  a 
quantity  of  the  old  style  tin-foil  Phonographs, 
modelled  after  the  original  Phonograph  in¬ 
vented  by  Mr.  Edison  while  at  Menlo  Park. 
The  original  Phonograph  made  in  the  Edison 
Laboratory  at  that  place  now  occupies  a  place 
in  the  Kensington  Museum  at  London.  The 
numerous  "original”  Phonographs  which  come 

nart  of  the 


William  E.  Gilmore,  President  of  the 
National  Phonograph  Co,  accompanied  by 
Mrs.  Gilmore,  who  sailed  for  Europe  on  the 
Baltic  on  May  8th,  had  the  unpleasant  experi¬ 
ence  of  being  delayed  twenty-four  hours  oil 
Sandy  Hook  by  the  boat  grounding  on  the 
bar.  A  large  party  of  personal  friends  and 
company  officials  were  at  the  pier  when  they 
left  New  York.  As  stated  last  month,  they 
expect  to  return  early  in  July,  accompanied 
by  J.  R.  Schermerhorn,  Assistant  General  Man¬ 
ager,  and  family.  Mr.  Schermerhorn  has  been 
in  charge  of  the  London  office  for  nearly  two 

J.  W.  Aylcsworth,  one  of  the  chief  experi- 
menters  of  the  National  Phonograph  Co., 
sailed  for  England  on  the  Baltic  on  May  8th 

Kauffman  was  well  known  in  the  talking  it 
chine  trade.  He  was  thirty-three  years  c 
and  married. 


C.  Ireton,  Assistant  Sales  Mam 
headquarters  at  31  Union  Square, 
York,  was  on  May  13th  relieved  of  the  v 
that  he  has  been  doing  for  some  time 
in  connection  with  the  correspondence  of 
department,  and  made  general  superinten 

if  the  tr 

.  nave,, ng  salesmen,  retaining  hi 
.ssistant  Sales  Manager.  It  is  the  ci 

le  number  of  salcsi 

covering  the  country  more  c 
ever  before.  Frank  E.  Madison,  neretotor 
charge  of  the  Agreement  Department,  wil 
Chief  Correspondence  Clerk.  E.  E.  Da 
heretofore  in  the  general  correspond! 
e,  will  have  charge  of  the  Agreement 

By  the  recent  transfer  of  the  tit 
!  the  other  80 

Edison  intern 

c  133, 


Jokes,  like  chickens,  sometimes  come  home 
to  roost.  Confirmation  of  this  fact  will  be 
furnished  by  L.  E.  McGrcal,  of  McGrcal  Bros, 
Edison  Jobbers  at  Milwaukee.  The  Phono- 
oaarn  Monthly  for  May  contained  a  para¬ 
graph  to  the  effect  that  Mr.  McGrcal  was  mar¬ 
ried  on  April  2nd  to  Miss  Helen  Gannon, 

■  of  the  entire  block  now  occupied 
—  — Jison  factories.  This  block  is  bourn 
by  Valley  road,  Lakeside  avenue,  Aidcn  str 
and  Watchung  avenue.  It  has  for  years  b, 
owned  and  occupied  by  the  Edison  compan 
with  the  exception  of  the  two  lots  referred 
These  would  have  been  bought  long  ago  I 
for  a  difference  of  opinion  as  to  their  val 
The  dwellings  standing  on  them  will  now 

etc  buiidi 

cd  in  their  stead  in  the  near  futu 

The  publishers  of  the  compositions  made 

'"sa  uuo  DES  IIIRONDEUES,  "MICNON"  A.  Thomas 


17811  UESCHEN  ET  I'RITZCHEtf  (DUO)  Ogtnbach 

:Iow  comprise  a  variety  of  se 




PHONOGRAPHITIS  STILL  SPREADING.”  I  is  an  old  one.  The  militarv  bands  with  the 





SUSPENDED  UST,  JUNE  .1,  1907. 



TO  the  Edison  Phonograph  can  be^  applied  the  old  saying:  “A  pleas¬ 
ure  shared  is  a  pleasure  doubled.”  It  is  the  art  of  entertainment 
expressed  in  tangible  form.  Three  is  never  a  crowd  when  one  of 
Li?  jbree 's. an  Edison  Phonograph.  Love  songs,  dances,  funny 
songs,  ballads,  all  kinds  of  music  in  your  own  home,  with  less  trouble  arid 
greater  enjoyment  than  any  other  form  of  entertainment,  and  especially  than 
any,  form  of  musical  entertainment.  Today  is  the  beSt  day  for  going  to  your 
dealer  s  to  hear  an  Edison.  You  cannot  possibly  know  how  well  the  Edison 
Phonograph  reproduces  by  listening  to  any  other  make  of  talking  machine. 
NATIONAL  PHONOGRAPH  COMPANY,  Lakeside  Ave.,  Orange,  N.J. 

[Phonograph  advertiiement  in  June  Mtgnzinei.] 



A  V  ™  below  and  notIce  how  many  things  there  are  that  you 
27-Jnnw  V  7  ?  y°Ur  °Wn  Edlson  Phonograph.  Then  on  May 
buvTt  fk  f  3  drayjlon8el"T8°  1P  y°ur  dealer’s  and  hear  these  hits  an3 
buy  those  that  you  find  as  good  as  they  promise. 

to  sukevetylSter  “  °f  mUsic  and  the  befl  of  eacb  kind 

9555  ::::::::::: . Edison f on"rt  *and 

9557  ^rA?eU(Durna„7),nCo“°(MaiCa8ni)VOCal 'mi'a"°n °' “ ^ ^ 


956?  UeV^Ma^(Lte°,d  M°,her'5  (M°h0  •  EdW-  jy’-ri 

9562  School  Dnyn  (Cobb  &  Awards)  . o  '  ““°n  biliary  Band 

l5*3.  Retime  Well  Underhand  (cinahan)  ' V. .AnSl pw™ 


9573  Dainty  Dan,en  (Blake)  Bella . .  J°“ 

9574  Lulu  and  He,  La,  La.  La  (Von  Tiber)  . . . ....... V.'.'. . Aiber!  Benzie, 

ne«  Hanagan's  Married  Life  (Original) .  Stev/fWr 

9576  The  Land  League  Band  (J.  W.  Kelly) .  . !  W  Mverl 

9577  Poo,  John  Medley  (Original) . ", . . . 

KEEP  posted  on  the  new  Records  for  the  Edison  Phonograph  as 
well  as  the  old.  There  are  three  books  which  will 
be  sent  free  on  the  27  th  of  May  to  anyone  who 
asks  for  them,  who  cannot  get  them  at  a  dealer’s  or 
who  would  rather  write  than  go  to  a  Store  and  ask  for  them. 

1  hey  are  the  Phonogram,  the  Supplemental  Catalogue  and  the _ 

Complete  Catalogue.  They  are  sent  on  request.  Write  today.  <ZoCjaEiltm. 
NATIONAL  PHONOGRAPH  COMPANY,  Lakeside  Ave.,  Orange, NJf. 


Phonograph  Monthly 

published'  for  trade  use  only  by 






As  we  have  fifteen  concrete  buildings  com¬ 
pleted,  a  sixteenth  in  course  of  construction. 

in  the  proport 

For  the  colun 

ms  the 
ach  col 


it  twenty-five  ce 
‘but  you  haven' 

9018,  “The  Blue  Jay  and  the  Thrush," 
lrlan  and  Belmont,  is  a  singing  and 
tig  duct,  very  pretty  and  tuneful.  Mr. 
1  sings  about  a  bird,  and  what  the  bird 
whistled.  The  effect  is  uncommon  and 
The  orchestra  accompanies 
music  and  w 
timent  March, 
is  a  fine,  swinging 

of  the  brass  in  the  second  movement  is 


almost  as  good  as  carrying  the  complete 
logue  himself. 

In  the  history  of  successful  Edison  D 
it  is  always  the  man  who  carries  th< 
stock  that  has  prospered;  for  once  let  s 

plain  ofnTac^ofhLrtomhaVe  *° 

We  have  recently  made  nearly  four 
dred  Cuban  and  Mexican  Records  • 
should  prove  exceedingly  popular.  So 
interest  is  being  evinced  in  this  country 
cerning  Cuba  and  things  Cuban,  that 
Records  should  prove  quick  sellers.  M 
becoming  each  year  a  more  valuable  e 


Jobbers  of  Edison  Phonographs  and  Records 

Edison  Phonograph 
_ Monthly 

V()L.  V. 

August,  1907 

No.  6 

6  Edison  Phonograph  Monthly,  August,  1907 

Copy  of  letter  just  mailed  to  entire  trade. 

To  the  Trade 

Notice  of  Change  in  Horn  Equipment  and  List  Prices  of  Edison  Phonographs, 
to  take  effect  September  16,  1907 

New  York,  July  S3,  1907. 


Edison  Phonograph  Monthly,  August,  1907  7 

come  in  the  light  of  a  surprise.  Although  we 
have  before  made  no  official  statement  as  to  this 

Edison  Phonograph 

Published  for  die  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.  ,  Orange,  N.  J. 



VOL.  V. 

August,  1907 

No.  6 

About  Our  Advertising  Dealers’  Imprints  on  Posters 

That  an  advertising  campaign  when  thought¬ 
fully  conducted  is  productive  of  definite  re¬ 
sults,  is  a  fact  generally  admitted  by  intelligent 
business  men.  We  ourselves  have  proven  it  to 
our  entire  satisfaction,  and  it  is  on  this  account 
that  we  look  on  our  continually  growing  ad¬ 
vertising  as  a  positive  help  to  Jobb 
Dealers.  The  first  and  foremost  help 
them  is  the  Edison  Phonograph  and  Uold 
Moulded  Record.  These  stand  forth  unequalled, 
and  nothing  can  add  to  or  detract  from  their 
merits.  But,  by  the  world  wide  publicity  we 
/c  them,  we- awaken  interest,  foster  curisoity, 
*'  desire  and  finally  sell  them.  As 
we  ao  not  sell  direct  to  the  public,  it  follows 
that  the  Dealer  gets  the  benefit  of  this.  We 
aim  at  making  our  advertising  national  in  the 
broadest  sense,  so  that  the  man  in  the  small  town 
has  the  Edison  Phonograph  brought  to  his  notice 
as  forcibly  as  the  dweller  in  the  big  city. 
Wherever  the  great  magazines  go,  our  advertise¬ 
ments  go  with  them.  To  people  who  do  not 

stimulate  tl 

because  they  arc  the  largest  Dealers,  or  again  be¬ 
cause  they  alone  of  the  other  Dealers  expend 
a  good  deal  of  money  in  advertising  inde¬ 

Wc  arc  obliged  in  every  instance  to  refuse 
these  requests  because  It  is  part  of  our  carefully 
thought  out  policy  never  to  give  one  Dealer  an 
advantage  denied  to  another.  If  Dealers  would 

tat  our  attitude  is  one  which 
benefits  the  trade  at  large.  Wc  protect  all  our 
Dealers  equally  as  soon  as  they  sign  our  agree¬ 
ment;  and  they  enjoy  advantages  enjoyed  by 
few  in  other  lines  of  business.  If,  however,  we 

10  Edison  Phonograph  Monthly,  August,  1907 

not  feel  offended  nt  being  told  lie  couli 
time  if  he  wanted  to  and  he  might  hi 
glad  to  avail  himself  of  the  installmi 
yery  wisely  a  stamped  envelope  was  sei 
nearly  always  draws*  a  reply  that  m 
atherwise  have  come,  for  happily  the  r 

:haser  or  not  it  would  make  no  difference  to 
Mr.  Ilartez’s  manner  or  that  of  his  assistants. 

In  the  event  that  the  inquiry  was  dictated  by 
mere  curiosity,  and  not  a  desire  to  buy,  as  is 
jften  the  case,  he  could  not  fail  to  be  impressed 
yy  his  townsman’s  way  of  doing  business  and 
would  certainly  buy  from  him,  if  at  a  later  date 
ie  thought  seriously  of  purchasing  an  Edison 
Phonograph.  Honesty  in  business  is  allowed  to 
ie  the  best  policy  and  courtesy  is  a  good  second. 

Among  the  Jobbers 

The  Nebraska  Cycle  Co.,  Edison  Jobbers  of 

e  receiving  and  shipping  departments.  C.  B. 

Phonograph  business,  the  Phillips  &  Crew  Co., 
of  Atlanta,  Ga.,  Edison  Jobbers,  have  moved 
their  retail  sales  department  from  the  second 
floor  front,  to  the  first  floor,  where  several  sound¬ 
proof  booths  have  been  built  for  the  accommo¬ 
dation  of  the  machines.  They  will  be  fitted  up 
with  electric  lights  and  fans,  so  that  every  com¬ 
fort  is  afforded  the  customer  while  he  listens  to 
the  selections  and  makes  his  choice. 

If.  A.  Weymann  &  Son,  of  Philadelphia,  Edi¬ 
son  Jobbers,  are  about  to  vacate  the  premises  at 
323  Market  street  occupied  by  them  for  the  past 

tion  at  1010  Chestnut  street.  The  firm  was 
founded  in  1864  and  has  a  long  and  honorable 

»  the  sociableness  of  music  it  conforms 

iplying  to  improve  that  passion  with 
finds  its  auditors  most  affected. — Fuller . 


Edison  Phonograph  Monthly,  August,  1907  11 


Marks  Silverstone,  of  the  Silverstone  Talking 
Machine  Co.,  an  interior  view  of  whose  store 
we  reproduce,  became  an  Edison  Dealer  on 

come  Edison  Jobbers  grew  daily;  for  the  1 
stone  Talking  Machine  Co.  understood  b; 
what  the  Edison  proposition  meant  to  prog: 
men.  On  March  nth  of  this  year  they  re 
a  letter  from  the  National  Phonograph  Ci 
vising  them  that  they  would  be  taken  on  a 

,  instantly  placed  and  a  vigorous  campaign  w 
were  to-  begun  throughout  the  immediate  States  for  t 
an  Edi-  Dealers1  business.  That  their  success  in  tl 
neighbor,  particular  line  has  been  crowned  with  success 

12  Edison  Phonograph  Monthly,  August,  1907 


The  Silvers  tone  Talking  Machine  C 
sidered  one  of  the  most  progressive  in 
and  is  quoted  as  an  object  lesson  to 
Dealer.  Mr.  Silvcrstonc  says  to  such  : 

It  Need  Not  be  New  to  Win 

IS  machines  and  nearly  i,ooo  Records,  at 
lay  our  stock  always  consists  of  at  leaj 
nachines  and  labeled  boxes  holding  ove 

I  consider  this  our  most  important  line  and 
ill  open  regular  parlors  on  our  second  floor, 
id  hope  to  be  able  to  triple  the  above  in  the 

II  season.” — R.  A.  Kishpaugh,  Fredericksburg, 

>f  one  make  of  rival  machine,  and  one  of  an- 
>ther,  the  latter  being  equipped  with  four  horns 
if  different  size.  The  superintendent  of  the 
cliool,  together  with  one  of  the  directors,  acted 
is  judges.  They  only  allowed  us  to  play  about 
ix  records,  each,  and  told  us  that  the  board  of 
lirectors  would  meet  on  the  following  day  and 
lecide.  After  this  meeting  we  were  called  up 
nd  told  to  order,  them  a  Triumph  machine.  We 
Iso  sold  a  42-inch  horn  and  a  nice1  lot  of 
lecords.”— Pepper  &  Powell,  Salem,  West  Fir - 

The  Small  Dealer 

We  have  recently  had  a  good  deal  to  say  about 

Printed  Matter 

Copies  of  the  Numerical  and  Alphabetical 
Catalogue  of  Records,  Form  No.  2120,  have  just 
been  mailed  to  the  entire  trade.  This  includes 
in  one  cover  the  catalogues  which  have  hereto¬ 
fore  appeared  separately.  It  supersedes  Numeri¬ 
cal  Catalogue,  No.  1020,  and  Alphabetical  Cata¬ 
logue,  No.  1025.  It  contains  all  Domestic  and 
Foreign  Records  listed  to  and  including  July, 
1907,  and  will  be  current  for  six  months.  The 
Domestic,  Grand  Opera  and  Foreign  lists  are 
first  given  in  Numerical  order,  followed  by  the 
Domestic  list  in  alphabetical  form.  This  com¬ 
bined  form  will  be  a  permanent  feature,  for  we 
believe  the  catalogue  will  be  more  useful  in  one 
cover  than  in  two.  This  catalogue  is  intended 

ited  quantities,  and  will  not  be  furnished  for 
distribution  to  the  public.  Jobbers  will  please 

Edison  Phonograph  Monthly,  August,  1907  13 

Our  Exhibit  at  Grand  Rapids  'vere  brous,“  ,0sc,her  at  ‘'>a>  pia«  and  w«e 

The  exhibit  of  Edison  Phonographs  and  Rec-  Scott,  our  > 
ords  made  at  the  Grand  Rapids  Furniture  Ex-  •  has  made  a 
position  during  June  and  July  attracted  much  furniture  in 

the  experience  of  J.  1 
w  England  salesman,  w 
:ess  of  selling  our  goods 

attention  among  furniture  men 
on  the  instalment  plan.  The 
charge  of  B.  R.  Bark  low  and  h< 

The  One-Price  System  in 
Other  Lines 

14  Edison  Phonograph  Monthly,  August,  1907 

rhe  Edison  Phonograph  at  Visiting  Jobbers 

the  North  Pole 

In  the  Words  of  Others 
Sell  LC.S.Lanpage  Outfits 

The  best  proof  that  it  will  pa;  you  to  sell  I.  C.  S. 
Language  Outfits  comes  from  the  statement  of  dealers 
that  have  tried  them.  We  have  published  several  of 
these  letters  before;  here  is  another  one  from  the  Denver 

International  Correspondence  Schools 






September,  1907 


&K  Trade,  use  only  by 
Phonograph  Co..  Oranqe,W.J. 

Jobbers  of  Edison  Phonographs  and  Records 

2  Edison  Phonograph  Monthly,  Sept.,  1907 

The  New  Edison  Gold  Moulded  Records 
Advance  List  for  November,  1907 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  befoiy 
October  28th,  all  things  being  favorable,  but  they  must 
not  be  placed  on  sale  by  Jobbers  or  leave  their  places  of  business, 
or  be  reshipped  to  Dealers  before  8  A.  M.  on  October  28th.  Supple¬ 
ments,  Phonograms  and  Bulletins  will  be  shipped  with  Records. 
These  may  be  distributed  to  Dealers  after  October  20th,  but  must 
not  be  circulated  among  the  public  before  October  28th.  Jobbers 
are  required  to  place  orders  for  November  Records  on  or  before 
September  10th.  Dealers  should  place  November  orders  with  Jobbers 
before  September  10th  to  insure  prompt  shipment  when  Jobbers’  stock 

>  When  Summer  Telia  Autumn  Good-Bye 
'his  descriptive,  sentimental  song,  the  words 
cddcd  “when  summer  tells  autumn  good-bye, 
omain  is  thoroughly  at  home  in  this  type  of 
ecomc  increasingly  popular.  Orchestra  accom 
amb;  publishers,  Helf  &  Hager,  New  York 
i  Oh,  Oh,  Mias  Lucy  Ella 
i  sentimental  coon  duct,  excellently  rendered 
F  work.  The  melody  is  bright  and  the  word 

good-bye,"  is  set  to  fitting  and  melodiou 
is  type  of  song,  and  has  made  a  fine  R 
>tra  accompaniment.  Music,  J.  Fred  lie 

Orchestra  accompaniment.  Music,  S.  R.  Henry;  words,  Alfred  Bryan;  publishers.  Jos.  W. 
Stern  &  Co.,  New  York.  ’  • 

Honey  Boy  .  Reed  Miller  and  Reinald  Werrenrath 

Ihcse  artists,  tenor  and  baritone  respectively,  have  each  made  solo  Records  for  us  previously, 

Edison  Phonograph  Monthly,  Sept.,  1907 

*695  A  Coon  Courtship 

A  really  funny  vaudeville  sketch  by  two  of  the  m 
public,  in  which  Miss  Jones  introduces  the  coon 
Mose  is  supposed  to  be  “a  midget  niggah,”  who  n 
who  is  inclined  to  doubt  his  kissing  capacity.  Sus 

6.  Edison  Phonograph  Monthly,  Sept.,  1907 

AdvanceList  Edison  Grand  Opera  Records 
Supplement  No.  8,  November,  1907. 

RECORDS  listed  below  will  be  shipped  -from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  anrl  Canada  before 
October  28,  1907,  all  things  being  favorable,  but  they 
must  not  be  placed  on  sale  by  Jobbers  or  leave  their 
places,  of  business,  or  be  reshipped  to  Dealers  before  8  A.  M.  on 
October  28,  1907.  Supplements  will  be  shipped  with  Records.  These 
may  be  distributed  to  Dealers  after  October  20th,  but  must  not  be  cir¬ 
culated  among  the'  public  before  October  28.  .  Jobbers  are  required  to 
place  orders  for  Grand  Opera  Records  on  or  before  September  10th. 
Dealers  should  place  Grand  Opera  orders  with  Jobbers  before 
September  10th  to  insure  prompt  and  complete  shipment  when 
Jobbers. stock  is  received. 

B.  55  Steuermann.lied,  (“The'.  Song")  "Dor  Fliagande  Hollander"  Wagner 

liy  HEINRICH  KNOTE,  Tenor,  Sung  in  German,  Orchestra  Accompaniment 
Partly  from  the  legend  of  the  Flying  Dutchman,  which  had  been  told  him  by  sailors  when,  on 
a  voyage  to  England  in  1839,  his  vessel  was  driven  by  storms  to  take  refuge  in  a  Norwegian 
•  fjord,  and  partly  from  Heine’s  “Salon"  Wagner  wrote  this  celebrated  work.  The  Flying 
Dutchman  was  a  sailor,  who,  when  attempting  to  weather  the  Cape  of  Good  Hope,  was 
repeatedly  driven  back  hy  the  winds.  Angered  by  these  vain  efforts  he  cried  out,  “Though 

t  “Martha"  would  have  been  forgotten  long 

8.  57  Quamjjfcro  Paggio  (“When  I 

Ain  B\  flr?N,°  scott1,  Bi1 

sprightly  of  aMiis  many  splendid 
Shakespeare’s  “Merry  Wives  of  Wi 

Vhen  I  was  a  Page")  « Fal.taff”  Verd 

m,  Baritone  Sung  in  Italian,  Orchestra  Accjmpaniment 
written  in  Verdi’s  eightieth  year,  it  is  the  most  vivacious  and 
iplendid  works.  The  libretto  follows^  almost  literally  the  text  of 

>r  of  the  plav  to  perfection. .  “Quand  ’ero  Paggio"  is  sung  by  Sir 

etti’s  last  compositions,  this  opera  contains  the  cleverJJt  music  tl 
in  eight  days.  Don  Pasquale  is  an  elderly  man  whosAnephew 
heiress,  preferring  instead  the  young  and  beautiful  widow  Nor 

ut,  is  so  delighted  at  getting  rid  of  her  that  lie  j 
fortune.  The  very  charming  cavatina  Norina  sin 
a  beautiful  lady  and  the  hold  knight  Richard. 

Edison  Phonograph  Monthly, Sept.,  1907  7 

slightly  in  typographical  make  up,  and  will  he 
The  new  Machine  Catalogue,  prepared  in  view 
go  into  effect  on  September  itf,  will  not  be  avail* 

e  Summer  and  early  Autumn, 
ke  good  use  of  these  two  folders 
in  them  from  their  Jobbers  with¬ 

in  the  new  Accessories  Catalogue,  Fi 
which  we  are  now  distributing,  an  erro 
on  page  xo.  Eight  motor  frame  springs 
motor  frame  screws  are  required  for 
style  Home  Phonograph.  The  list  prici 

them  to  the  trade  by  September  16,  as  we  ex¬ 
pected.  As  soon  as  they  are  ready,  orders  will 
be  filled  without  delay. 

“It  Sounds  Good  to  Me,"  is  the  title  of  a  new 

Thomas  Graf 

,  Calling  at  the  offices  of  the  National  Phono¬ 
graph  Company,  Ltd.,  recently,  we  had  the  pleas¬ 
ure  of  meeting  Mr.  Thomas  Graf,  the  new  man- 

Continent,  in  building  up  and  consolidating  their 
We  do  not  think  the  National  Com- 
jK£  successfully  perform, the  duties^ of  the 

folder  is  a  very  clever  one,  provocative  of  m 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,  N.  J. 


September,  1907 

Grand  Opera  Records 

Although  it  Is  not  likely  that  Grant!  Opera 

of  Phonograph  owners  who  wll 
eagerly.  These  Records  have  done  t 
the  Phonograph  welcome  in  the  In 

The  Value  of  the  Window 

The  value  of  display,  in  attracting  notice  and 
winning  custom,  is  as  old  as  trade  itself.  The 
first  form  of  such  display  took  the  form  un¬ 
doubtedly  of  the  seller  spreading  his  goods  around 
him  as  he  sat  in  an  open  market  or  bazaar.  This 
form  still  survives  and  is  likely  to  do  so  for  a 

to  delicate  wares.  The  old  time  merchant  who 
lived  in  London,  at  Cbeapside,  or  on  old  London 
Bridge  when  that  structure  had  rows  of  shops 

'ow,  and  utterly  unfitted  for  display  purpost 
the  London  merchant  of  Elizabethan  tin 
not  necessarily  ignorant  of  the  value  of  di 

i  lock  securely  the  great  oaken  door, 
^  !t  j“rc<J  111  wi,l,-  ittsrghcrs  if  they 

Edison  Phonograph  Monthly,  Sept. ,  1907  9 

to  the  gaze  of  the  curious,  not  only  prevents  bur¬ 
glary,  but  is  the  grentest  local  advertisement  the 
proprietor  can  have.  When  a  Dealer  takes 

tisement  unskillfully,  that  advertisement  will  not 
have  nearly  the  beneficial  effect  of  one  written  in 
a  clever  style.  Similarly  the  value  of  the  win¬ 
dow  can  be  enormously  increased  by  the  manner 
in  which  it  is  treated;  for  windows,  like  women, 
pay  for  dressing.  In  making  a  display  of  Edi¬ 
son  goods  it  may  be  urged  that  they  are  some¬ 
what  unwieldy  and  do  not  lend  themselves  to 
decorative  effects,  like  millinery  goods  or  the 
myriad  packages  that  come  to  the  grocer's  hand 

We  are  certain  that  with  thoughtful  attention 
Edison  goods  will  make  very  attractive  effects  if 
handled  properly,  and  the  window  space  is  suf¬ 
ficient  and  well  lighted;  and  we  want  to  urge 

dow  displays.  It  is  not  enough  to  have  the  goods 
if  the  passers  by  don’t  know  of  it.  They  must 
find  your  window  attractively  dressed;  so  at-  1 
tractively  dressed  that  they  pause  to  look  in  and  1 
without  knowing  it  get  impressed  with  what  they  J 
see.  Windows  should  be  frequently  re-dressed, 
and  the  ingenuity  of  the  owner  and  assistants  ! 
should  be  brought  to  bear  on  them.  The  Dealer 
who  neglects  his  window  is  throwing  away  the 
best  free  advertisement  it  is  possible  to  obtain; 
and  the  Dealer  who  spends  a  lot  of  thought  and  _ 

results.  In  a  subsequent  issue  we  shall  have  j 
some  hints  on  the  subject  of  window  dressing  that 
may  be  helpful  to  those  Dealers  who  have  been 
content  with  the  usual  mediocre  display  but  be¬ 
lieve  that  they  might  do  better. 

Among  the  Jobbers  ! 

lo.  Mr.  Andrews  has  a  very  attractive  stocl 
machines  and  Records  at  his  Seneca  Strec 
arerooms  in  Buffalo. 

The  Rudolph  Wurlitzer  Co.,  of  Cincinnati,  0. 

so  ago  was  thought  sufficient  for  their  needs  for 
rapidly^  growing  business.  They  have  secured 

of  the  business  will  hove  the  space  it  hos  needed 
for  some  time  past.  One  floor  will  be  given  over 
to  Records  and  another  to  talking  machines. 

The  Conroy  Piano  Co.,  of  St.  Louis,  Mo.,  Edi¬ 
son  Jobbers,  state  that  their  jobbing  trade  on  Edi¬ 
son  Phonographs,  has  been  far  beyond  their  most 
sanguine  expectations,  while  the  retail  trode  in 
July  by  its  volume  was  a  very  pleasant  surprise. 

In  redecorating  their  quarters  on  Fourth  ave¬ 
nue,  Louisville,  Ky.,  the  Montenegro-Riehm 
Music  Company,  Edison  Jobbers,  adopted  an  en¬ 
tirely  unique  series  of  designs.  The  walls  have 
been  stenciled  with  figures  showing  the  various 
parts  of  a  piano  from  sounding-board  to  keys. 
The  colors  are  pink,  green,  silver  and  gold,  and 
all  fixtures  are  of  solid  mahogany. 

Foreign  Records  iCut  Out 

Begging  by  Phonograph 

A  Berlin  (Germany)  deaf  and  dumb  beggar 
finding  business  slow,  has  thrown  away  his  stock 
in  trade  of  pathetic  appeals  hung  around  his  neck 
and  purchased  a  Phonograph.  On  a  specially 

10  Edison  Phonograph  Monthly, Sept.,  1907 

Fo  Add  New  Equipment  to  Those  Foreign  Records 

Present  Machines  For  some  years  now,  enterprising  Dealers  have 

Jobbers  and  Dealers'  are  especially  urged  <o  fou1nd  ".“V  on',of  ,llc  b«t  R'cord5 

aok  for  and  carefully  read  .be  direction  sbee.  ,s  *  Phonograph  concerts  at  winch  the 

ncloscd  with  this  Issue  of  the  Edison  Phono-  lle'v  !s(s  ,ar'  Il  a^ct  ovcr’  ln 

adopt  this  plan  should  never  fail  to  ptay  one  or 
or  two  of  our  Foreign  Records  with  the  usual 
monthly  list.  People  who  hear  them  played  are 
loud  in  their  praises,  and  it  would  undoubtedly 
tend  to  popularize  them  if  a  few  were  played 

f  they  were  pushed.  These  Foreign  Ri 
re  all  exceptionally  good,  being,  indeed,  t 

here  is  a  great  deal  of 
le  of  the  German  and 
nd  some  in  the  lighter 
.  They  arc  made  by 

and  deserve  recognition  as  such 
French,  German  or  Swedes,  as  th 
but  by  all  Edison  Phonograph  01 
preciate  good  vocal  Records. 

What  the  Dealers  Say 

Phonographs  on  Canoes 

wholesale  and  retail.  It  was  during  this  time, 
that  Dr.  McCarthy,  of  Footscray,  Melbourne, 
drew  my  attention  to  an  Edison  Phonograph, 
which  he  had  brought  back  from  the  United 

much  interested  in  it  aiid  its  possibilities  that  I 
wrote  to  the  Dealer  from  whom  the  Doctor’  had 
purchased  his  machine  and  received  full  particu- 

order.  It  called  for  a  Gems,  i 

poorly  represented  in  Melbourne.  The  goods 

Phonographs  and  50,000  Records  in _ ,  . 

shows  to  what  an  extent  my  Edison  Phonograph 
the  four  years  that  have 

The  Australian  public  buys  well  and  ki 
good  things  when  it  sees  them ;  cheap  and  r 
goods  find  no  market,  and  hence  it  is  that 
son  goods  are  foremost  all  the  time.  In 
places  the  Edison  .Phonograph  and  Records 

ir,  this. wonderful  in 

Australian  Appreciation 

14  Edison  Phonograph  Monthly, Sept.,  1907 

Know  Your  Goods 

One  day  I  was  talking  with  a  gentleman  who 
s  a  member  of  a  music  firm.  During  the  con¬ 
versation  he  said:  “The  trouble  with  the  talking- 
nachine  business  is  that  the  people  do  not  realize 
lie  marvelous  strides  that  have  been  made  in 
mproving  them.  Most  people  have  heard  the 
>ld-style  machine,  which  was  uneven  in  tone  and 
very  indistinct,  and  so  hardly  a  single  person 
vill  bother  to  listen  to  an  up-to-date  one.” 

That  evening  I  got  to  thinking  about  what  h» 
tad  said.  The  next  morning  I  went  to  him  with 

The  Phonograph’s  Popularity 

A  curious  case  was  tried  by  a  magistrate  in 
Rochester,  N.  Y.,  last  month,  which  showed  very 
plainly  that  the  Phonograph  has  endeared  itself 
to  many  of  the  good  citizens  of  .  that  city.  Two 
men,  Robert  Burke  and  John  Krell,  were  charged 
with  annoying  a  certain  Johanna  Warren  by 

racket  of  a  Phonograph.”  When  she  had  made 

I  started  to  work,  my  idea  being  "hearing  is 
>elieying.”  I  went  first  to  my  friends,  and  made 

ome  evening.  Of  course  I  assured  them  that 
hey  would  be  under  no  obligations  to  buy.  Out 

Some  “Don’ts”  for  the 

The  following  list  of  "don’ts”  was  compiled  by 
one  of  the  most  successful  talking  machine  men 
in  Canada  for  the  benefit  of  his  staff,  and  is 

to  rend  and  remember  when  a  machine  is  play- 

\  Model  Phonograph  Store 

Edison  Phonograph  Monthly,  Sept.,  1907  15 

New  British  Record  Making 

buildings  which  our  English  branch,  the  Na- 

manufacture  of  Records,  the  demand  for  whicl: 
is  steadily  increasing.  It  is  substantially  con¬ 
structed.  of  brick  with  a  floor  space  of  45,00c 
feet,  the  total  area  of  the  property  being  twe 
acres.  It  has  been  filted  with  the  necessarj 
machinery  by  our  European  Superintendent  of 


Supplementary  to  list  of  Suspended  Dealers  dated  June  1,  1907,  which  is  still  in  force 

16  Edison  Phonograph  Monthly,  Sept,  1907 

An  Unfailing  Source  of 
Real  Entertainment 

START  an  Edison  Phonograph  going  anywhere  and  it  im¬ 
mediately  becomes  the  center  of  interest.  As  an  enter¬ 
tainer  it  has  no  competition — its  fund  of  music,  songs,  or 
stories  is  unlimited.  With  each  new  record,  whether  an  air 
from  the  latest  musical  comedy,  a  waltz  or  two-step  by  band 
or  orchestra,  a  selection  from  grand  opera  or  a  ballad  of  long 
ago,  the  Phonograph  becomes  a  new  pleasure.  A  Phonograph 
in  your  home  means  enjoyment  for  each  member  of  the  family 
and  for  all  occasions.  Hear  it  at  any  Edison  store. 
NATIONAL  PHONOGRAPH  CO.,  Lakeside  Ave.,  Orange,  N.  J. 


Co-operation  and  Enthusiasm  Essential  Fac- 

New  Plan' for  Cash  Diacounts’to  Dealers! ! ! ! 

.  'Advance  List  of  Edison  Gold  Moulded 

Records  for  December,  X907 . 

Differentiation  in  Cash  and  Instalment  Sales. 
Talking  Machine  Jobbers’  National  Associa- 

The  New  Agreement . !.!!!!!• 

Allowance  for  Horn  Crating . 

Making  Room  for  New  Records . . 

An  Annoying  Delay .  1 

No  More  Rough  Bla: 
Among  the  Jobbers. 
List  of  Cut-out  Forei 
List  of  Suspended  De 

Jobbers  of  Edison  Phonographs.  .Cover  pp.* 2 

Published  for  Trade  use  only  by 
Ihe  JVational  Phonograph  Co.,  OrangeMJ. 

Jobbers  of  Edison  Phonographs  and  Records 

3.  Reyn  aids,  167  Dauphin  at 

°lQver0flL>n  CyCl°  &  Sundry  Co,»  48  B 

Edison  Phonograph 

Vol.  V.  '  October,  1907  No.  8 

2  Edison^Phonograph  Monthly,  Oct.,  1907 

The  New  Edison  Gold  Moulded  Records 
Advance  List  for  December,  1907 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
November  27th,  all  things  being  favorable,  but  they  must 
not  be  placed  on  sale  by  Jobbers  or  leave  their  placesof  business, 
or  be  reshipped  to  Dealers  before  8  A.  M.  on  November  27th.  Supple¬ 
ments,  Phonograms  and  Bulletins  will  be.  shipped  with  Records. 
These  may  be  distributed  to  Dealers  after  November  20th,  but  must 
not  be  circulated  among  the  public  before  November  27th.  Jobbers 
are  required  to  place  orders  for  December  Records  on  or  before 
October  10th.  Dealers  should  place  December  orders  with  Jobbers 
before  October  10th  to  insure  prompt  shipment  when  Jobbers’  stock 
is  received. 

9698  Wall*  from  Romeo  and  Juliet  Eduon  Concert  Band 

and  his  droll  fun  rises  above  everything.  Flanagan  introduces  his  mother  into  this  sketch 
and  she  seems  to  be  a  very  industrious  old  lady.  When  he  brought  her  a  pair  of  pants 
that  Ins  thoughtless  tailor  had  left  with  one  leg  longer  than  the  other,  the  old  lady  set  to 
work  to  even  things  up,  and  by.  cutting  a  bit  off  one  leg  and  a  bit  off  another,  reduced 
them  in  time  to  a  necktie.  Flanagan  has  some  funny  things  to  say  as  usual,  and  starts  by  a 
discussion  on  “pants.”  “Now,  what  would  a  man  be  without  a  pair  of  pants?  Why,  he’d  be 
arrested  1”  The  sketch  concludes  with  a  humorous  verse,  sung  to  the  Professor,  on  the  origin 
of  pants.  Orchestra  accompaniment.  Original  sketch  and  not  published. 

J705  Honey  Boy  Medley  Albert  Benzler 

This  medley,  brilliantly  played  on  the  xylophone  by  Mr.  Benzler,  introduces  the  three 
very  popular  Records  in  the  order  named:  “Honey  Boy”  (No.  9679),  “When  Summer  Tells 
Autumn  Good-bye”  (No.  9675),  and  “When  the  Band  Plays  Yankee  Doodle”  (No.  9696). 
Orchestra  accompaniment.  Special  arrangement,  not  published. 

)706  Wouldn’t  You  Like  to  Have  Me  for  a  Sweetheart?  Ada  Jones 

This  is  one  of  the  most  prominent  successes  in  Raymond  Hitchcock’s  musical  farce,  “A  Yankee 

A  diverting  street  scene  of  three  rubes  viewing  New  York  from  a  “rubberneck”  coach  and 
their  amusing  comments  on  what  they  see  and  hear.  Lifelike  effects  are  introduced  from 
the  Grace  Church  chimes  to  a  fire  alarm,  and  the  rubes  are  finally  left  to  walk  home  from 
Grant’s  Tomb  owing  to  the  failure  of  their  automobile.  One  of  the  best  things  our  Vaude¬ 
ville  Company  has  done.  Original  and' unpublished. 

18  I  Get  Dippy  when  I  Do  that  Two  Step  Dance  Arthur  Collins 

Edison  Phonograph  Monthly, Oct.,  1907 

Differentiation  in  Cash  and  5y!lcm-  T1,e  National  Phonograph  co.  ins 

hdmmSab  nothing 'but  prosperity  and"  ' 

The  following  letter,  mailed  to  all  Jobbers  and  lotions  between  itself,  Dealers  and  Jobbers  fol 
Dealers  under  date  of  September  7th,  disposed  of  as  a  direct  result. 

1  5J*  cl,sclIS5cd  ,lJlest,on:  The  proposal,  therefore,  to  place  cash  and 

propowd  alfowaoccTa'  5%  'discoum'fofcaJh  S,almCm  ,Salc!  ,up°n  »  p°°'i"S  was 

on  Edison  machines  sold  at  retail,  we  wish  to  0ur  “I’1"1011  calculalcd  to  destroy  in  a  mom 

state  that  this  proposition  has  received  our  most.  w*,at  ^as  been  lauded  not  only  by  the  Natic 
careful  consideration,  and  we  are  of  the'opinion  Phonograph  Co.,  but  by  its  Jobbers  and  Dea 
that  for  the  best  interests  of  all  our  Jobbers  and  as  a  perfect  protective  system  It  did  *v.i, 
Dealers,  a  discount  for  cash,  or  otherwise,  should  1“  T  ,  evc.n  11 

not  be  permitted  on  retail  sales  of  Edison  Phono-  than  ‘hat.  II  was  ills  thin  end  of  a  wedge, 
graphs,  or  parts,  Records  nr  Blanks.  creation  of  a  precedent  which  could  only  h 

The  success  of  this  company,  and  the  conse-  an  unsteadying  effect  on  the  trade.  It  was 
SSrsUaTl  whole  liaTbecnfduer|o°bh °b*  abandonment  °f  ,he  strongest  position.  In  ( 
lishment  and  maintenance  o'f  the'one-price’sys-  la'"  commercial  crises  suclt  a  sudden  change 
tern,  and  it  is  our  opinion  that  any  deviation  from,  PobPy  might  be  justified.  In  the  event  of 
or  variation  of  the  one-price  svstem,  would,  in  looked  for  trade  depression  there  might  be  si 
the  end,  prove  prejudicial  to  the  interests,  not  justification  for  it.  But  at  a  time  when  ren, 
only  of  this  company,  but  equally  so  to  the  bus  •  r.„m  ,n  .  ..  1 

ness  of  our  Jobbers  and  Dealers.  fT0?  al1  par“  °f  the  country  sndscate  a  pi 

We  have,  therefore,  decided  without  any  Parity  greater  than  ever  before  enjoyed  by 
equivocation  whatever,  that  under  no  circum-  trade,  it  would  be  highly  injudicial  to  run 
”l11  Pfrroit  the  allowance  of  a  dis-  risk  of  dispelling  the  feeling  of  security  whici 
mld  by  thu'^an”.01  raa"ufK1“red  «  now  enjoy,  under  the  one  price  system. 

Yours  very  truly,  _ 

W.  E.  Gilmorb, 

When  ,h.  committee  of  the-  Easternlo^r,-  Machine  Jobbers 

Association  waited  upon  W.  E.  Gilmore.  Preai-  JNatlOnal  ASSOCiatlOIl 

Edison  Phonograph  Monthly,  Oct.,  1907 

The  New  Agreement  b'““se  of  °ay  desi" on  our  p.“" 10  b' arbj,rarj'; 

Edison  Phonograph  Monthly,  Oct. ,  1907 

n-on;,,.and!,r<1  and  ir,fc™r  P»n».  We  have  found  from  i 
',"“y to wte^fcS.nn«'£d  i"maklnB. repair,  (and  thi,  appl 

r  n.on;s,?na!>rd  and  '“«n®r  parts.  We  have  found  from  p 
Uriv  to  B^nw™  f?.d  „d  ,  d  Par»  arc  “Md  tn  making  repairs  (and  this  appli 

'"7  “apphtres,  feed-nuts,  matn-springs,  belts,  etc.),  the  operation  of  the  machine  is 

machine*!,'  condemned  'as  a^  whole^Furt^ermore,  hn  Itli  ^ase^wimK^tm-standard1  o/lnf 
are  employed,  faulty  reproduction  of  the  record  is  the  result,  and  the  user  invariably 
he  record,  and  in  many  cases  accuses  the  Dealer  of  selling  worn-out  rccords  Another 
this  requirement  is  to  prevent  indirect  price  cutting. 

a  5ew  sf,c,io.n'  b“>  '<  defines  a  Practice  heretofore  established  rega 
inS™  r  S!  S'  Hereafter  all  advertisements,  and  particularly  those  advertising  an  oul 
tng  of  an  Edison  machine  and  accessories  of  other  manufacture,  must  state  the  make  of  no 
sdcb  E°°.dsf  arc  s'ml|ar  to  goods  manufactured  and  sold  by  us,  so  that  the  public  will  not 
*J  ZZrrj**  #re,  '.nclutl'd'.  ,Ttm  applies  particularly  to  records,  and  will  prevent 
IwTl  B  complaints,  which,  on  investigation,  show  that  the  Conditions  of  Sal 
violated,  but  merely  that  the  advertisement  misled  the  public  and  the  trade. 

In  the  Dealers*  Agreement  w 
Jobbers  and  Dealers.  At  the  foe 
Jobbers  must  complete. 

(b)  In  the  case  of  an  old  Dealer  the  Jobber  mu 
signed,  the  date  of  the  previous  Agreement,  tu-  -JJ~ 

II  Dealers1  Agreements  must  be  countersigned  by  the  Jobber. 

F.  K.  Dolbi 

Allowance  for  Horn  Cratin 

3  Ldison  Phonograph  Monthly,  Oct.,  1907 

Edison  Gold  Moulded  Records 

Advance  List  of  French,  German,  Norwegian, 
Polish  and  Scandinavian  Records 

The  French,  German,  Norwegian,  Polish  and  Scandinavian  Records  named 
relow  will  be  r'  jhy  for  shipment  from  Orange  between  November  1st  and  10th. 
Samples  of  any!'oVall  of  them  will  be  shipped  October  1st  to  such  Jobbers  as  place 
orders  for  them.  None  will  be  shipped  without  orders.  Jobbers’  stock  orders  received 
>y  October  20th  will  be  shipped  as  fast  as  possible  after  November  1st.  Care  will  he 

42  New  French  Selections 

Making  Room  for  New 

distinct  hardship  to  progressive  Dealers,  who 
want  to  carry  as  large  a  stock  as  possible,  if  we 
allowed  the  list  to  grow  to  unwieldy  proportions, 
either  in  domestic  or  foreign  selections. 

A  much  wider  interest  is  being  taken  by  the 
public  in  foreign  selections.  Dealers  who  have 

10  Edison  Phonograph  Monthly,  Oct.,  1907 

An  Annoying  Delay 

The  following  letter  is  self  explanatory: 

Important  Changes 

Following  la  a  copy  of  an  unusually  in 
ing  announcement  mailed  to  the  entire 
under  date  of  September  10th: 

the  same  list  prices  as  heretofore.  After  October 
ist^  all  ^Edison  ^  Phonographs  must  be  equipped 

list  prices.  Should  you  require  any  machines 
with  the  old  equipment  to  fill  orders  to  Septem- 


Hereafter  please  address  all  orders,  remit¬ 
tances,  telegrams  and  general  correspondence  to 
National  Phonograph  Co.,  Orange,  N.  J.,  instead 

We  also  find  it  will  be  impossible  for  us  to  get 
out  the  new  Agreements  in  time  to  take  effect  be¬ 
fore  October  ist.  They  will  therefore  bear 

Edison  Phonograph  Monthly,  Oct. ,  1907  1 1 

Sign  Now,  Mr.  Dealer — Don’t  Put  It  Off 

Just  as  soon  as  you  have  read  over  the  New  Agreement, 
sign  it  without  delay  and  mail  it  to  your  Jobber.  He  will 
forward  it  to  us.  This  will  keep  you  in  a  position  to  pur¬ 
chase  goods  of  our  manufacture  and  continue  in  good 
standing  as  a  Dealer. 

Do  It  Now,  Mr.  Dealer — Don’t  Delay 

Printed  Matter 

With  this  issue  of  The  Phonograph  Monthly 

The  new  style  Edison  Ideal  Phonograph  appears 
in  this  catalogue  for  the  first  time. 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,  N.  J. 


October,  1907 

Edison  Phonograph  Monthly,  Oct.,  1907 

New  Trade  Prices  on  Records  cnabIe  our  E°°d8  to  marketed  evei 

The  following  is  a  copy  of  a  letter  mailed  to  8  U.nif°rm  pricc'  and  t0  work  ™th 

all  Edison  Dealers  in  the  United  States  under  mainta,n,n6  conditions  that  have  be 

date  of  September  x 8th:  proclaimed  as  one  of  the  best  syste 

business  world  of  to-day.  To  volunta 
To  Retail  Dealers.  our  own  profits  for  the  purpose  of 

...  .  Orange,  N.  J.,  September  x8,  1907.  those  of  our  Jobbers  and  Dealers  can 
bcr  :9LCgioo7n0,«he  n°?  °”  ?*?:  add  \°  our  9trcnBth  with  the  trade,  an 

Moulded  Records  to  DealeriTwill  be  twenty  (20)  fal1  ,n.  ,°ur  cxpcclations  if  Edison  R 

cents  each,  the  list  price  to  remain  as  heretofore  not  so,d  t0  a  Sreater  extent  than  ei 

at  thirty-five  (35)  cents  each,  or  four  dollars 

and  twenty  cents  ($4.20)  per  dozen.  * - 

There  will  be  no  change  whatever  in  the  Tile  Mew  Hnrnc 

price  of  Grand  Opera  or  Concert  Records.  1  •  ^“W  ilOmS 

wWewould  respectfully  advise  that  your  Jobber  .  Every  new  style  Edison  horn  will  b 

18  -Cl Edison  Phonograph  Monthly,  Oct.,  1907 

To  Add  New  Equipment  to  Correction 

Present  Machines  Wt  sometimes  wonder  if  the  trade  reads  the 

We  reprint  below  the  information  published  Ponograph  Monthly  as  it  appears  from  month 
in  the  September  Phonograph  Monthly,  giving  t0,  montI'*  b“t  when  an  crror.  crcePs  int0  ,ts 
instructions  for  adding  the  new  equipment  to  such  co.1"'""s  we  hava  abundanl  eytdence  that  it  is 

Every  Jobber  and  Dealer  knew  that  this  was 
contrary  to  Section  4  of  the  Dealers'  Agreement, 
and  no  inconsiderable  number  promptly  “jumped" 
on  us.  Section  4  covered  the  matter  as  follows, 
and  the  same  sentence  has  been  included  in  the 
new  Agreement : 

“This  does  not  prohibit  the  acceptance  of  a 
talking  machine  at  full  list  price,  if  good  as  new, 
(or  less  cost  of  necessary  repairs  to  make  good 
as  new)  in  exchange  for  an  Edison  Phonograph 
sold  at  full  retail  list  price;  but  does  prohibit 
the  acceptance  of  Records  or  Blanks  of  any  kind, 

No  More  Rough  Blanks 

Up  to  the  Top  Notch 

1;  Home,  754  Phonograph  at  Gospel 

^  To  help  the  Sunday  services  of  the  Gos 

Edison  Phonograph  Monthly,  Oct.,  1907  19 

Among  the  Jobbers  be  fi,,ed  “p  as 

the  past  few  weeks  in  the  appearance  of  the  store 
occupied  by  Louis  Buehn  &  Bro.,  Edison  Jobbers, 
at  45  N.  Ninth  street,  Philadelphia.  New  booths 
have  been  erected  and  the  interior  largely  re¬ 
modelled.  This  has  been  necessitated  by  the 
growth  of  their  business.  For  the  same  reason 
a  third  floor  has  been  added,  which  will  be  de¬ 
voted  entirely  to  wholesale  stock. 

L.  E.  McGreal,  Edison  Jobber  at  Mil¬ 
waukee,  did  an  unusual  bit  of  advertising  last 
month.  He  printed  a  list  of  his  Dealers  in  Wis¬ 
consin  and  the  Northwest,  with  a  caption  stating 
that  the  public  could  buy  as  cheaply  from  them 
from  and  he  distributed  100,000  through- 

□t  his  territory. 

“I  have  never  seen  Dealers  more  enthusiastic 

pect  of  a  fine  fall  trade,”  says  Mr.  Towell,  of 
the  Eclipse  Musical  Co.,  Cleveland,  O.,  who 
has  just  returned  from  a  business  trip.  Mr. 
Towell  declares  that  business  is  50  per  cent 
better  than  it  was  a  year  ago  at  this  time. 

.  About  Our  Advertising 

We  might  be  criticized  for  not  making 

Phonograph  Monthly  about  the  advertising 
being  done  for  the  furtherance  of  our 
business^  and  we  could  hardly  deny  the  impeach- 

The  Eastern  Talking  Machine  Co.,  of  Boston, 
Mass.,  Edison  Jobbers,  has  been  utilizing  the 
quieter  months  to  carry  out  alterations  necessary 
to  steadily  increasing  business.  An  electric  pas¬ 
senger  elevator  is  being  installed  and  the  need 
f  additional  room  has  resulted  in  the  opening 

Mr.  Ketterer,  Manager  of  the  talking  machine 

Jobbers,  St.  Louis,  Mo.,  declares  that  their  fall 
business  has  already  opened  with  such  a  rush 
that  they  confidently  anticipate  that  this  year’s 
business  will  by  a  large  margin  exceed  that  of 
previous  ones.  They  are  adding  more  record 

stock  of  Edison  Phonographs  and  Gold  Moulded 
Records  in  the  history  of  the  firm.  The  new  bins 
have  a  capacity  of  nearly  50,000  Records. 

about  it,  is  because  the  demands  upon  the  col¬ 
umns  of  The  Phonograph  Monthly  every 
month  seem  to  crowd  out  reference  to  it.  The 
work  of  getting  our  catalogues  and  other  printed 
matter  in  editions  that  run  into  millions  goes  on 
quite  the  same  as  if  we  said  more  about  it.  There 
is  no  let  up  in  bill-posting,  railroad  bulletins, 
special  electric  signs,  etc.  The  magazine  adver¬ 
se  publications  named  below^n  the 

e  magazm 

part  of  September  and  October/ 

‘"""t,  Argosy,  Associated  Sunday  Maga- 
ury,  Collier’s  Weekly,  Cosmopolitan, 
*,  McClure’s,  Metropolitan,  Munsey’s, 

The  Boston  Cycle  and  Sundry  Co.,  Edison  Job¬ 
bers  of  Boston,  Mass.,  anticipate  a  splendid  fall 
business.  Manager  Andrews  said  recently,  “I 
think  this  is  going  to  be  a  record  breaker  for  the 
talking  machine  business.  I  find  Jobbers  through- 

....  - „  -  —  „  three  of  the 

ussi  newspapers  in  every  jobbing  city. 

Newspaper  advertising  has  been  a  feature  for 
the  past  two^ears  and  it  will  be  larger  and  better 

said  about  advertising  next  month. 

Additional  Boiler  Equipment 

ditional  boiler  house  was  begun  at  our  Orange 
factory.  It  is  being  built  of  reinforced  concrete, 
like  all  the  other  buildings  now  in  process  of 
erection.  It  will  be.  25x60  feet  in  size  and  about 
40  feet  high.  It  will  be  at  once  equipped  with 

Exhibition,  and  much .  interest  was  aroused 

Harger  &  Blish,  Edison  Jobbers,  of  Dubuque, 
la.,  have  recently  decided  to  lease  the  central 
store  in  the  new  Security  Building.  Extensive 
alterations  are  to  be  made  and  it  is  anticipated 
that  when  finished  it  will  be  one  of  the  finest  -in 
the  State.  On  the  fourth  floor  a  large  room  will 

Record  No.  12896"Cut  Out 

The  trade  is  advised  that  we  have  no  more 
moulds  of  French-Canadian  Record  No.  12896 
“Ayez  ,piti6  d’elle,”  by  R.  Harmant,  and  as  soon 
as  our  present  stock  of  this  selection  is  ex- 

be  omitted  from  the  next  Foreign  Record  Cata-  • 
logue  in  addition  to  the  list  printed  on  another 

20  Edison  Phonograph  Monthly,  Oct.,  1907 

Cut  Out  List 

Edison  Gold  Moulded  Records 
Foreign  Selections 

The  Trade  is  hereby  advised  that  when  our  stock  of  the  following 
Foreign  Selections  is  exhausted  no  further  orders  will  he  filled.  These 
selections  will  he  omitted  from  the  next  edition  of  our  Foreign 

24  Edison  Phonograph  Monthly,  Oct.,  1907 

Hear  The  Edison 

T  TAVJS  you  it  Phouogiaph?  IIow  long  lias  it  Loon  since  you  have 

.  I - 1  critically  listened  to  one  ?  Do  you  know  how  good  The  Edison 

A  .  A  Phonograph  is  today,  how  pure  the  tone,  how  satisfying  the  repro¬ 
duction?  If  you  have  one,  you  know.  If  you  have  not  one,  you  ought  to 
know  it’s  easy  to  know.  Somewhere  near  you  there  is  an  Edison  Store.  Go 
there  and  hear.  Learn  how  inexpensive  it  is  for  a  complete  outfit,  including 
records-and  how  favorable  the  terms.  Then  think  of  the  pleasure  you  can 
give  yourself,  your  family  and  your  friends  with  the  world’s  best  music,  its 
most  catchy  songs  and  the  monologues  and  dialogues  of  its  funniest  com- 
“‘™s-  ^  after  doing  all  this  you’ll  buy  one— you  simply  can’t  help  it. 

NATIONAL  PHONOGRAPH  CO.,  Lakeside  Ave. ,  Orange,  N.  J. 

In  the  Words  of  Others 
"Sell  I.C.S.  Language  Outfits 

The  best'  proof  that  it  will  pay  you  to  sell  I.  C.  S. 
Language  Outfits  comes  from  the  statement  of  dealers 
that  have  tried  them.  We  have  published  several  of 
these  letters  before;  here  is  another  one  from  the  Denver 

■-  _ Dry  Goods  Co. 

!■»_. ,  % au  This  is  piling  up 

t  evidence  that  you 

are  losing  profits  of 

cerit!  on0  Toufbus'- 

iLu-jj™™"*  **  ness  if  y°u  are  not 

SwKfiiSfcS 6W&  .  handling  these  Out¬ 

fits.  The  phono- 
ssalBsnaum  graph  system  is 

fast  becoming  reo- 
ipu«r;'l£  i«iKp7g,ii5MlS3lSi,jkTr.i  ognized  as  the  most 

world  to  teach  for- 
eign  languages.  As 

»« iiu  ir«trVi.uiu.«  tern  has  always  paid 
dealers  well  in  the 
n».nras.Wnooi»-»-.,  past,  and  it  is  grow- 

V. very  rapidly. 

Wouldn’t  it  be  a 
good  idea  for  you 
to  write  us  today  for  full  particulars  of  what  we  can  do 
for  yon?  Let  us  put  our  advertising  to  work  for  you.  It 
will  not' only  bring  you  customers  for  language  work,  but 
will  increase  your  regular  business.  Send  us  a  postal 
card  NOW. 

International  Correspondence  Schools 






Vol.  V 

November,  1907 


le  Exchange  Proposition .  x 

jreign  Selection  Cut  Out .  i 

Advance  List  Edison  Gold  Moulded  Records 

for  January,  1908 .  a 

Advance  List  Hebrew  Selections  and  South 

American  National  Hymns .  5 

The  Stuff  that  Sella  Phonographs .  € 

Separate  Prices  on  Horns  and  Cranes .  7 

No.  a^Bujlding  Being  Replaced .  7 

About  Signing  Up! ! '. ’. ! '. '. '. '. '. '. '. '. j 

Change  in  Record  Selling  Date .  8 

An  Advertising  Suggestion .  8 

A  Letter  to  Dealers  on  Exchan 
Why  Shipments  are  Delayed.. 

Active  Foreign  Records  ... 
Reduced  reproduction  of  doi 

Our  Maga2lne8AdveSskigC 
Andem  Indicted  For  Forger] 

A  New  Edison  Official . 

New  Jobbers . 

What  Dealers  Say. . . 

Mexican  Records  Cut  Out. 

Two  Dealers’  Stores . 

For  the  Special  Attention  of 

Edison  Phonograph 

Vol.  V.  November,  1907  No.  9 

New  Equipments  a  Great 

Many  thousands  of  Edison  Phonographs  with 
the  new  horn  equipment  have  been  shipped  from 

Orange  to  Jobbers,  have  been  passed  along  by 

the  latter  to  Dealers,  and  by  the  latter  have  been 
sold  to  satisfied  patrons,  and  the  success  of  the 
new  outfit  seems  an  assured  fact.  Putting  the 
new  conditions  into  effect,  however,  has  been 
complicated  by  such  a  heavy  increase  in  orders 
that  it  has  not  been  possible  to  supply  the  trade 
with  sufficient  machines  to  know  just  how  great 

From  a  trade  standpoint  its  approval  has  been 
enthusiastic  and  complete.  Considering  the  al¬ 
most  radical  change  in  equipment  and  price,  the 
adverse  opinions  have  been  so  few  as  not  to  be 
worth  consideration.  Even  these  critics  refer  to 
minor  features  of  the  change,  and  not  to  the 

no  trouble  m  filling  them  promptly  and  com¬ 
pletely.  The  factory  output  of  Records  for  the 
past  two  months  has  been  the  greatest  in  the 
history  of  the  business,  but  it  has  been  difficult 
to  accumulate  a  stock  to  take  care  of  the  exchange 
proposition  referred  to  below,  which  is  always 
followed  by  a  large  volume  of  business  in  spite 
of  the  liberal  terms  upon  which  the  exchange  is 
made.  In  spite  of  the  present  great  Edison  busi¬ 
ness,  the  outlook  for  the  future  never  looked 

The  Exchange  Proposition 

The  Exchange  Proposition,  treated  in  detail 
in  another  column,  is  one  of  the  many  features 
of  the  business  of  the  National  Phonograph  Com¬ 
pany  which  makes  it  strong  with  its  Jobbers 
and  Dealers.  It  provides  the  yearly  opportunity 
of  the  trade  of  returning  to  us  all  surplus,  cut 
out  and  defective  Edison  Records  at  no  other 

2  Edison  Phonograph  Monthly,  Nov.,  1907 

The  New.Edison  Gold  Moulded  Records 
Advance  List  for  January,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  Statesand  Canada  before 
-  December  23d,  all  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  December  23d.  They 
must  not.Jhowever,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8.  A.  M.  on  December  24th.  Supple¬ 
ments,  Phonograms  and  Bulletins  will  be  shipped  with  Records. 
These  may  be  distributed  to  Dealers  after  December  20th,  but  must 
not  be  circulated  among  the  public  before  December  24th.  Jobbers 
are  required  to  place  orders  for  January  Records  on  or  before 
November  10th.  .  Dealers  should  place  Januaiy  orders  with  Jobbers 
before  November  10th  to  insure  prompt  shipment  when  Jobbers’  stock 
is  received. 

4  Edison  Phonograph  Monthly,  Nov.,  1907 

Orchestra  accompaniment.  Music  and  words,  Bert  Fitzgibbon. 

™  The  Rotary  Han.  Kronold 

Mr.  Kronold  s  expressive  playing  of  this  fine  selection  for  the  violoncello  will  win  for  him 
many  added  laurels.  “  The  Rosary  ”  is  universally  known  as  a  standard  number— one  of  the 

Edison  Phonograph  Monthly,  Nov. ,  1907  5 

Advance  List  of 

Hebrew  Sele&ions  and  South  American 
National  Hymns 

The  Records  named  below  will  be  ready  for  shipment  from  Orange 
between  December  1st  and  10th.  Samples  of  any  or  all  of  them  will 
be  shipped  November  1st  to  such  Jobbers  as  place  orders  for  them. 
None  will  be  shipped  without  orders.  Jobbers’  stock  orders  received 
by  November  20th  will  be  shipped  as  fast  as  possible  after  December  1st. 
Care  will  be  taken  to  make  shipment  at  one  time  to  all  Jobbers  in  the 
same  city.  Separate  supplements  of  each  list  will  be  shipped  with 
Records  to  all  Jobbers  who  request  a  supply.  State  quantity  required 
of  each  kind. 

These  advance  lists  comprise  the  third  lot  in  the  series  of  Foreign 
Records  being  issued  to  bring  our  catalogue  up-to-date.  All  of  the 
masters  were  made  by  the  best  artists  obtainable.  They  are  high- 
class  Records  in  eveiy  particular. 

12  New  Hebrew  Selections. 

19121  Tanzt  Bridcr  Tanzt,  J .  Brody,  Comic  Song. 

19122  Wciber,  Weibcr,  Louis  Friedsefl,  Comic  Song. 

19123  In  dcin  is  sliildig  nur  mein  iius,  Perlmutter  &  IVohl ,  Comic  Song. 

19124  Schabes  Haltcn,  S.  Smuirzvitz,  Comic  Song. 

19125  Das  Yidisclic  Hcrz,  Perlmutter  &  IVohl. 

19126  Sol  Meins  ibergehn,  S.  Smulnvitz ,  Comic  Song. 

Songs  by  Kalman  Juvelier,  Tenor.  Orchestra  Accompaniment. 

19127  Das  Yidali  in  Cheider,  Mogulescu,  Sentimental  Song. 

19128  Dcr  Talles,  Perlmutter  Gf  IVohl,  Sentimental  Song  from  the  opera  “Der  Yud  in  Sabiesky's  Zeiten. ' ' 

19130  Ben  Hador,  Perlmutter  &  IVohl,  Sentimental  Song  from  opera  “Ben  Hador.M 

19131  Der  Stamm  Davids,  Wolfsthal,  Histone  Song  from  opera  “Bostonni.” 

19132  Das  Ziffcrblatt,  Kopelman ,  Sentimental  Song. 

South  American  National  Hymns. 

By  the  Edison  Military  Band. 

19077  Hinino  National  Cosla-Rica.  .19080  Hinino  National  Venciolano. 

19078  Hinino  National  Blaziltiro.  19081  Himno  National  Repoblica  de  Colombia. 

19079  Himno  National  Argcmino.  19082  Himao  National  Ecuador. 

6  Edison  Phonograph  Monthly,  Nov.,  1907 

The  Stuff  that  Sells  Phono-  sta"  ■  H““*™i*  B°ins-  Most  people  would 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,  N.  J. 

Vol.  V.  November,  1907  No.  9 

Why  Shipments  are  Delayed 

Justice  to  our  Jobbers  demands  that  an  ex¬ 
planation  should  be  made  to  Dealers  as  to  why, 
in  many  instances,  Jobbers  have  been  unable  to 
more  promptly  fill  Dealers’  orders  for  machines 
with  the  new  equipments.  The  principal  reason 

volume  of  business  at  Orange,  which  for  a  time 
at  least  has  made  it  impossible  to  give  the  trade 
the  service  it  should  have.  The  notice  sent  out 
in  July,  fixing  September  x6th  as  the  date  when 
the  new  equipment  would  become  effective,  was 
followed  by  an  immediate  falling  off  in  the  orders 
for  machines  with  small  horns,  just  as  we  in- 

We  have  been  from  seven  to  ten  days  behind 
on  horn  shipments  to  Jobbers,  and  the  latter 
have  for  this  reason  been  behind  in  filling  the 
orders  of  Dealers.  Unless  the  business  doubles 
that  of  the  same  time  last  year  we  will  not  be 

sible  that  the  present  influx  of  orders  can  con¬ 
tinue  indefinitely.  We  feel  confident  that  within 
.  another  month  the  trade  will  have  no  reason  to 
complain  of  delay  in  the  shipment  of  either 
machines  or  horns.  Until  then  we  must  ask  the 
indulgence  of  Jobbers  and  Dealers. 

Record  Carrying  Systems 

12  Edison  Phonograph  Monthly,  Nov.,  1907 

Edison  Phonograph  Monthly,  Nov.,  1907  13 

The  Joys  of, the 

The  Edison 
Records /w’ 

are  better  than  ever 

V  HIS  ,  M 

A-GUia)  fcoc  t/i-* 


14  Edison  Phonograph  Monthly,  Nov.,  1907 

Our  Magazine  Advertising 

ing  the  Edison  Phonograph  there  is  an  implied 
contract  between  yon  and  the  National  Phono¬ 
graph  Company  that  the  latter  shall  do  a  certain 
amount  of  advertising  to  help  make  a  market  for 
the  goods. 

The  selling  of  an  article  of  luxury— that  is,  en¬ 
tertainment— requires  advertising.  People  must 
buy  food,  and  clothing,  and  shelter,  but  after  the 
necessities  of  life  arc  satisfied,  they  turn  to  en¬ 
tertainment,  and  there  is  a  wide  choice.  There¬ 
fore,  the  manufacturers  of  the  Edison  Phonograph 
spend  a  great  deal  of  money  in  teaching  the  peo¬ 
ple  that  there  is  more  entertainment  in  the  Edi¬ 
son  Phonograph  than  they  can  buy  in  any  other 

We  use  large  spaces  in  large  sized  publications 
like  Collier's,  Associated  Sunday  Magazines  and 
Youth’s  Companion,  and  we  have  used  this  fall 
a  two-page  ad  in  the  Saturday  Evening  Post, 
the  largest  single  advertisement  of  any  one 
article  published  in  any  publication  except  a 

Look  over  the  magazines  yourself,  each  month, 
and  see  what  we  say  both  about  Phonographs  and 
Records.  Notice  that  we  are  pushing  Records 
just  as  hard  as  we  are  the  Phonographs.  It  is 

Publications.  Circulation. 

Collier’s  Weekly .  600,000 

Saturday  Evening  Post .  700,000 

Edison  Phonographs  how  much  fun  they  cai 
get  out  of  them.  A  very  large  proportion  of  tin 
money  will  go  into  the  magazines  which  read 
everywhere.  We  are  using  a  list  of  thirty-om 
magazines  having  an  aggregate  circulation  o: 
1  r, 528,378.  In  round  numbers  this  is  over  fiftj 
million  readers,  two-thirds  of  the  population  o: 

Review  of  Reviews . 

Ladies’  Home  Journal . 

Woman’s  Home  Companion 

to  a  special  two-page  advertisement  in  colors  i 
the  Saturday  Evening  Post  for  October  26th  an 
suggesting  that  you  place  a  copy  in  your  sho 

ir  store  is  manifest.  You  can  make  ji 
ch  money  selling  Edison  Phonographs  t 
\  selling  anything.  There  are  a  lot  of 

Edison  Phonograph  Monthly,  Nov.,  1907  15 

Andem  Indicted  for  Forgery  la" **j 

Our  readers  have  been  informed  from  time  to  To  All  Jobbers 

time  of  the  many  attack,  which  have  been  made  0ur  attention  ha,  been  called  to  the  fact  that 
on  tin.  Company  by  James  L.  Andem,  formerly  Jobbber.  have  been  writing  and  tilegraphing 
01  Cincinnati,  Ohio,  on  behalf  of  the  New  York  direct  to  the  Horn  Manufacturers  regarding  ship- 
Phonograph  Company  and  other  licensees  of  the  ™ent5  of  horns,  which  had  been  delayed  in  tran- 
defunct  North  American  Phonograph  Company,  ’"we  would  respectfully  advise  that  although 
So  far,  these  suits  have  been  futile,  and  we  con-  shipments  arc  made  direct  from  the  horn  manu- 
fidcntly  expect  that  they  will  never  in  the  slight-  facturers,  they  arc  made  under  our  instructions, 

est  degree  interfere  with  our  business  or  in  oui 
relations  with  Jobbers  and  Dealers.  We  ar< 
sure  that  our  friends  will  be  interested  in  hear 
ing  that  Andem,  last  month,  was  indicted  bv  tin 
Federal  Grand  Jury  at  Trenton,  New  Jersey,  foi 
forgery  in  connection  with  one  of  these  suits 
The  charge  is  a  most  serious  one.  Andem  is  a 
present  awaiting  trial,  having  furnished  twi 
thousand  dollars  bail.  We  understand  that  tin 
case  will  be  tried  shortly,  before  Judge  Lanning 
of  the  United  States  Circuit  Court. 

A  New  Edison  Official 

E.  H.  Phillips  was  on  October  14th  appoints 
Manager  of  Salesmen  of  this  company.  Mr.  Phil 

i  all  communications  on  the  subject,  or  in  any 
y  relating  to  such  shipments,  should  be  ad- 
rssed  to  the  National  Phonograph  Company, 

tindly  give  this  your  attention. 

National  Phonograph  Co., 

F.  K.  Dolbeer, 

General  Manager  of  Sales. 

New  Jobbers 

Mew  Edison  Jobbers  during  October  were  the 

with  II.  L.  Judd  &  Co.,  of  New  York  City, 
leaves  that  company  to  enter  the  employ  of 
National  Phonograph  Company.  He  had  ch 
of  the  Philadelphia  office  of  Judd  &  Co.  dti 

The  “S”  Sound 

For  a  long  time  Edison’s  Phonograph  refused 
to  say  “spec!  a” — it  dropped  the  “s”  and  said 
“pccia.”  To  produce  that  single  sound  he  needed 
something  delicate  enough  to  receive  impressions 

up  and  down,  exactly  reproducing  the  vibrations 
which  had  made  the  impressions.  The  scientists 
told  him  there  was  no  such  substance  in  existence. 

“Then  we  must  produce  it,”  insisted  Edison. 
They  declared  it  could  not  be  done,  because 
the  qualities  which  he  demanded  were  incon¬ 
sistent  and  exclusive  of  each  other.  He  declared 

city,  and  Report  on  Railroad  Signs 

oy  of  the  Dealers  throughout  the  country  will  do  us  a 
id  charge  grcat  favor  if  t),ey  wju  Write  us  w|,enevcr  they 
o.  during  find  any  of  our  railroad  advertising  signs  down, 
t  time  he  out  0f  rcpajr  or  jn  p00r  condition  generally.  Ad- 
Hc  has  dress -such  letters  to  the  Advertising  Department, 
ssmanship  Orange,  N.  J. 

,ry-  A  Magnificent  Heritage 

“I  want  to  say  that  I  am  very  much  pleased 

fullest  measure  of  happiness  ought  to  be  the 
tion  of  Thomas  A.  Edison  during  the  remai 

in  general  has  had  placed  within  its  reach,  pt 
song  and  melody  even  to  satiety  and  rhythm! 

sales  of  Edison  Phonographs  and  ^Records  i 
standing  still. 

For  the  Special  Attention  of 
Edison  Dealers 

In  getting  out  a  new  Dealers  Agreement  the  National  Phono¬ 
graph  Company  was  actuated  by  a  desire  to  serve  your  interests  as  well 
as  its  own.  The  agreement  contains  nothing  that  is  nbt  designed  to 
maintain  and  improve  the  welfare  of  both.  Its  conditions  are  simply 
intended  to  protect  the  prices  on  Edison  Phonographs,  Records, 
Blanks,  etc.,  and  to  guard  against  infringements  of  the  Edison  patents. 
No  one  in  the  business  doubts  the  wisdom  of  this  policy.  We  know 
that  you  full}'  believe  in  it. 

We  now  want  your  further  co-operation  by  signing  this  new 
Agreement  without  delay.  It  is  necessary  to  do  so  even  though  you 
may  have  recently  signed  the  old  one.  We  want  your  prompt  assent  to 
the  new  conditions. 

If  your  Jobber  has  not  provided  you  with  a  triplicate  set  of  the 
new  Agreement  ask  him  to  send  them  at  once.  Sign  all  three  in  the 
presence  of  a  witness  and  return  them  to  the  Jobber.  He  will  do  the 

A  reasonable  time  will  be  given  Dealers  to  re-sign  and  those  who 
do  not  will  be  considered  as  out  of  business.  Their  names  will  be  re¬ 
moved  from  our  files  and  mailing  lists. 


ORANGE.-  N.  J. 

22  Edison  Phonograh  Monthly,  Nov.,  1907 

A  Kentucky  Dealer’s 

A.  Scott  Haynes,  a  Dealer  at  Owensboro,  Ky., 
published  the  following  advertisement  in  a  local 
paper  recently: 


The  article  is  preceded  by  a  half-tone  of  a 
view  taken  in  Mr.  Haynes’  store,  in  all  produc¬ 
ing  a  most  commendable  advertisement. 

Dealers’  Advertising 

Grinncll  Bros.,  Edison  Jobbers  at  Detroit, 
Mich.,  are  publishing  a  series  of  advertisements 
in  their  local  newspapers,  exploiting  the  new 
equipment  in  a  manner  most  commendable.  The 

in  which  the  new  list  prices  are  announced,  and 
their  free  trial  offer,  combine  to  produce  ads 
which  as  business  producers  are  hard  to  equal. 

Ricker  &  Son,  of  Emporia,  Kans.,  devote  a 
half  page  in  the  Emporia  Gazette  to  the  exploit¬ 
ing  of  Phonographs  and  Records,  and  pay  par¬ 
ticular  attention  to  the  musical  education 
acquired  through  the  purchase  of  one  of  our  in- 



Jobbers  of  Edison  Phonographs  and  Records 

Continued  from  page  2  of  cover 


Jobbers  of  Edison  Phonographs  and  Records 

Edison  Phonograph 

VQL-  V-  December,  1907  No.  10 

Edison  Phonograph  Monthly, Dec.,  1907 

J7S2  Under  Iho  Metro.  Tree  Ada  Jon, 

The  composer call,  this  selection  "A  Ghetto  love  song.”  The  words  are  humorous  and 
the  melody  delightfully  tuneful  and  characteristic.  Miss  Jones  creels  in  the  rendition  of  such 

Orchestra  accompaniment  Words  a 
Publishing  Co.,  New  York. 

1753  The  Girls  of  America  March 

Orchestra  accompaniment  Composer,  A 

it  sellers  in  our  catalogue.  Mr.  Ben; 
Record  by  introducing  well  executei 
lion  Duganne;  publishers,  Keystone 

The  beautiful  song  offered  by  M&. Anthony  as  his  solo  contribution 
question  one  of  tber.  very- best"  he  has  made.  Both  the  words  and  i 

a»ssar  Words,  John  Everett  Fay ;  rnus?c,CJames  RG 

this  selection,  it  is  to  be  inferred  that  “Rain-in-t 

6  Edison  Phonograph  Monthly,  Dec. ,  1907 

Return  Agreement  Under  1°11,V  I7"1^^eint''th-^^rllf:?”1°-”l-.l--atJ-e---i1l 

Sealed  Cover  them  a  chance  to  get  the  new  Recordt  on  their 

Edison  Phonograph  Monthly,  Dec.,  1907  7 

me  Dealers  have  been  taking  adva 


William  Pelaer,  of  the  legal  staff,  was  recently 
elected  Vice  President  of  the  National  Phono¬ 
graph  Company,  a  position  that  has  not  hitherto 

8  Edison  Phonograph  Monthly,  Dec.,  1907 

Our  Newspaper  Advertising 

The  annual  newspaper  advertising  campaign  campaign  is,  therefore,  widespread.  It  gets  into 
For  Edison  Phonographs  and  Edison  Records  c;t;es  arK|  towns  not  on  our  list.  Dealers  in 
was  begun  on  November  tath  and  13th  in  14:  sucb  p|„c„  cim  gtt  „|m0,e  nI  mudl  b^fit  from 
newspapers  published  in  ninety  of  Jhe  largest  it  „  those  in  jobbing  cities  by  doing  some  local 
allies  of  the  country.  The  first  advertisement  advertising  of  their  own. 

was  twelve  inches  deep  and  three  cSIumns  wide.  A  newspaper  advertising  campaign  was  also 
It  was  attractively  illustrated,  the  argument  was  begun  in  Canada  on  November  t«th.  It  has 
tonvincing  and  was  altogether  a  most  striking  b«n  planncd  on  the  same  general  lines  as  the 
advertisement.  On  November  23d  and  25th  a  United  Statra  campaign.  The  same  large  ad- 
larger  advertisement  appeared  in  the  same  papers,  yertisements  are  being  used  in  daily  newspaper;, 
advertising  Phonographs  in  the  main,  but  also  witb  sma|)er  copy  in  a  number  of  weekly  publi- 
lalking  about  the  December  Records  and  giving  Catj0ns  o(  gcnerai  circulation.  The  advertise- 
a  complete  list  of  them.  This  advertisement  was  mtm,  a„  appearing  in  about  eighty  publica- 
fourteen  inches  deep  and  three  columns  wide..  t;ons>  C0Vering  cities  and  towns.  We  look  for 
Following  the  same  plan,  similar  advertisements  a  grgat  business  throughout  the  entire  Dominion 
will  appear  on  December  10th,  nth,,  23d  and  became  of  t)l!s  advertising. 
a4th.  Future  months  will  be  treated  in  the  Sbecls  giving  narocs  0f  Ute  publications  and  a 
same  manner.  .  ...  .  .  sample  advertisement  being  used  in  these  cam- 

We  have  no  hesitancy  in  claiming  that  this  is 
the  best  newspaper  campaign  ever  put  out  for 
talking  machine  advertising.  .  It  covers  more 
cities  and  uses  more  papers  than  any  similar 
campaign  conducted  by  ourselves  or  any  other 
company.  The  advertisements  prepared  for  the 
entire  series  arc  forcefully  written  and  strongly 
illustrated.  We  '  confidently  believe  that  the 
campaign  will  have  a  marked  effect  upon  the 

Danish,  Not  Scandinavian 

The  eighteen  Records  listed  in  the  October 
Phonograph  Monthly  as  Scandinavian  selections 
should  have  been  called  Danish.  They  are  sung 

languages.  The  same  error  was  carried  through 
the  printed  supplement.  The  trade  should  care¬ 
fully  note  this  correction  and  explain  it  fully  to 
their  patrons,  for  many  will  buy  Danish  Records 
who  would  not  know  what  was  meant  by  Scandi¬ 
navian.  We  reprint  the  list  for  the  convenience 

to  it  when  first  published: 



Edison  Phonograph  Monthly,  Dec.,  1907 

Change  in  the  Management  !Upplcrncn“ i«  quantity  from  their  j, 
of  Our  Mexican  Co.  Sou,h  Ameri.can  Hymn.  ar 

«"<  ons!*11  Except  Bfb  h  'n'lbe 

ducted  the  busmen  of  our  Mexican  branch,  the  just  the  same  as  La  in 

Na!ional.  Ponograph  Co.,  at  Mexico  list  They  wet.  made  by  the Vdb 
,  Band  at  our  own  recording  plant, 

> .  be  as  saleable  as  any  Record  in  the  dt 
i  logue.  Dealers  carrying  the  full  ca 

,  Department,  at  to  Fifth  avenue.  L.  L.  Lewis, 
who,  umil  recently,  has  been  connected  with 

Cabanas’  successor.  Mr.  Lewis,  for  the  past 
two  years,  has  had  charge  of  the  I.  C.  S.  Lan¬ 
guage  Study  Department  of  Lyon  &  Ilealy’s  Chi¬ 
cago  store,  and  has  resigned  that  position  to 
accept  the  management  of  our  Mexican  Com¬ 
pany.  Mr.  Lewis  Is  thoroughly  conversant  with 
trade  conditions  in  the  Republic  of  Mexico, 
having  been  in  business  in  Monterey,  Mexico, 
for  some  time  prior  to  his  accepting  a  position 
with  Lyon  &  Healy.  He  has  a  thorough  knowl¬ 
edge  of  the  Spanish  language,  and  we  arc  sure, 
he  will  prove  a  worthy  successor  to  Mr.  Cabanas. 

A  new  edition  of  the  domestic  Record  Cata¬ 
logue,  Form  No.  taao,  is  now  being  shipped  in 
quantity  to  Jobbers  everywhere  in  the  United 
States,  whether  an  order  has  been  placed  or  not. 
A  supply  should  be  in  the  hands  of  every  Job- 

obsolete,  and  we  hope  that  Jobbers  and  I 
to  plan  our  work  of  shipping  printed  mal 

Jobbers  have  been  supplied  with  i 

1180.  It  is  called  “The  Best  Th 
Tree,”  showing  the  children’s  preferi 
Phonograph  over  the  usual  toys.  1 
printed  in  two  colors. 

The  Phonograph  Price  Cards,  ] 
have  been  corrected  and  brought  up 
correspond  with  the  new  list  prices, 
glad  to  fill  Jobbers’  orders  for  a  limil 
of  them. 

Imitation  Parts 

Machine  and  record  manufacture 
ported  as  conferring  on  some  form 

10  Edison  Phonograph  Monthly,  Dec.,  1907 

Cuban  Records  Dropped  From  Catalogue 

Edison  Phonograph  Monthly,  Dec. ,  1907  1 1 

Advance  List  of 

Bohemian,.  German  and  Mexican  Selections 

The  Records  named  below  will  be  ready  for  shipment  from  Orange 
between  January  1st  and  10th.  Samples  of  any  or  all  of  them  will  be 
shipped  December  1st  to  such  Jobbers  as  place  orders  for  them.  None 
will  be  shipped  without  orders.  Jobbers’  stock  orders  received  by 
December  20th  will  be  shipped  as  fast  as  possible  after  January  1st. 
Care  will  be  token  to  make  shipment  at  one  time  to  all  Jobbers  in  the 
same  city.  Separate  supplements  of  each  list  will  be  shipped  with 
Records  to  all  Jobbers  who  request  a  supply.  State  quantity  required 
of  each  kind. 

.  9  Bohemian  Records 

•5»4  “Tece  voda  prod  vode"  n&rodni  piscn  Otaknr  Marik 

IZll  "Huhioka”  O.akar  Marik 

Eg  Viclav  Klimlnt 

Will  Arle^Grerni'na  z'opc:  '-EulTona  in”  vlcllv  Kliment 

7  Club  Verde,  Vais,  ’fl.  Camfioddmco 

o  La  Pnloma,  Danza,  R.  Iradier 
i  Felix  Diaz,  Marcha,  Felt  no  M.  Presa 
x  Soil  an  do,  Vais,  A,  Fega 
3  Ln.TiroIesa,  Variaciones  de  Saxof6n,  Rossini 
4-  El  Toreo,  Paso  Doble  Flamenco,  R.  Gascdn 
S  Machaquito,  Paso  Doble  Flamenco,  R.  Gascdn 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,' Orange,  N.  J. 



Vol.  V.  December,  1907  No.  10 

What  the  New  Horn  Means 
to  Dealers 

A  Good  Opportunity 

14  Edison  Phonograph  Monthly,  Dec.,  1907 

Phonograph  Sketches  by  Dealers’  Advertising 

Prominent  Artists  The  Dixie  Mueic  Co,  of  Winston-Salem,  1 

The  illustrations  now  appearing  in  our  maga-  <=.,  advertise  themselves  as  Dealers  for  "Nos.t 
zine  advertisements  are  reproductions  from  a  Shpargonohp."  These  peculiar  looking  wort 

series  of  drawn  especially  for  us  by  a  «  **  of  their  a  I  roused  con  , 

number  of  leading  artists  of  the  country.  They  «'«>>'«  curiosity,  until  it  was  explained,  "Vr 

arc  the  most  expensive  illustrations  that  have  ™ay  nat  6  0  e  t0  f*a  1  ,s*  ut  1  you  .rea 

ever  been  made  for  talking  machine  advertis-  «  backward,  you  ml  find  on,  .ha.  we  has 

ing  and  are,  in  our  opinion,  the  ra  * 

The  one  shown  in  the  June  and  July  magazines 
was  drawn  by  Charles  D.  Williams,  of  New 
York;  that  in  the  August  magazines  was  the 
work  of  J.  J.  Gould,  of  Philadelphia.  Lucius 
W.  Hitchcock,  of  New  York,  drew  that  used 

I.  C.  Adams,  an  Edison  Dealer  at  Calistoga, 
Cal.,  sends  a  series  of  clever  four  pussy  cat 
post  cards  that  he  is  sending  to  his  prospective 
Phonograph  customers.  One  shows  kitty  in  the 

Jobbers  Must  Ship  Machines 
With  Complete  Equipment 

Some  Jobbers  have  complained  that  Dealers 
have  sent  them  orders  for  machines  without  the 
new.  equipment,  it  evidently  being  the  intent  of 
such  Dealers  to  add  an  equipment  of  their  own 
and  work  off  some  of  the  horns  they  have  in 
stock.  This  is  desirable  from  their  standpoint 

Jobbers  are 
without  the  nt 

chines  up-to-date  may,  however,  be  purchased 
from  Jobbers  at  the  prices  listed  in  the  Piiono- 

the  impossibility  of  maintaining  prices  under  A  FolloW-Up  LettCI* 
such  conditions.  It  would  be  equivalent  to  mak-  The  following  copy  of  a  letter  which  E.  C. 

ing  as  many  different  trade  prices  on  a  ma-  Erickson,  an  Edison  ^Dealer  at  Hornerstown, 
chine  as  there  are  kinds  of  horns.  -  N.  J.,  writes  to  prospective  purchasers,  is  one 

The  attention  of  all  Dealers  is  particularly  0f  the  best  that  has  come  to  our  attention.  It 

directed  .to  paragraph  No.  4  of  the  Conditions  ;s  reproduced  that  Dealers  in  general  may  learn 

of  Sale,  in  the  Dealers’  Agreement,  reading  as  0f  t|lc  interesting  argument  it  is  possible  to  pro- 

follows:  duce  with  but  little  effort. 

Edison  Phonograph  Monthly,  Dec. ,  1907  19 



I  Edison  Phonograph.  How  much 

concerts,  and  otli 
far  less  money  yi 
Phonograph  am 
new  Records, 
and  hear  the  ncv 

George  W.  Hardwick 

Muriel  Instruments 

2 1  Pearl  St.,  Hartford, Conn. 



sell  the  Edison  Phonograph, 
vv  the  most  perfect  sound- 
producing  machine,  Mr.  Edison’s 
favorite  invention,' which  contains  all 

We  arc  now  showing  tte  new  model 
with  the  big  horn,  the  greatest  triumph 
in  Phonograph  making.  Don’t  forget 
that  Mr.  Edison  is  the  inventor  of  the 
entire.  Phonographic  idea,  and  that  the 


National  Phonograph  Co. 


■  Date . 190 . 

Mail  Electros  No... . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  other  electros.  We  intend  running  a . 

inch  advertisement  , 

Name . . 

''  Street..; . . . . 

City  and  State. . 1 . 

We  buy  through.. 

Edison  Phonograph  Monthly, Dec.,  1907 

A  Dealers  Poetical  Ad 

Another  Phonograph 

Edison  Phonograph  Monthly,  Dec.,  1907 

Factory  of  The  National 
Phonograph  Company  at 
Willesden,  England 

Edison  Phonograph  Monthly,  Dec.,  1907 

Df  the  spacious  experimental  room,  in  which  a 
staff  of  experts  will  be  constantly  at  work  seek¬ 
ing  any  possible  improvements  *in  material  ami 
manufacturing  processes. 

It  is  expected  that  the  factory  will  be  in  full 
operation  early  in  the  present  month,  and  we 
must  congratulate  Mr.  Riehl  on  the  rapidity  with 
which  he  is  carrying  the  work  through,  taking 
into  consideration  the  attention  which  has  been 
bestowed  in  securing  perfection  in  every  detail. 

Six  hundred  hands  will,  we  understand,  be  im¬ 
mediately  engaged,  and  the  present  plan  in¬ 
stallation  will  have  a  capacity  of  50,000  Records 
per  day,  an  output  which,  if  required,  can  be 
quickly  doubled,  as  there  is  plenty  of  space  avail¬ 
able  in  the  factory  for  the  necessary  increase  of 

Vibrations  of  the  Voice 

duced  by  sound  vibrating  at  the  rate  of  356  per 
second.  The  farther  a  note  is  removed  on  the 
treble  or  right  hand  side  of  the  piano  from  mid¬ 
dle  C,  the  higher  it  will  be,  and  the  farther  it  is 
removed  on  the  base  or  left  hand  side,  die  lower. 
The  highness  or  lowness  of  a  voice — called  pitch 
—is  regulated  by  the  number  of  vibrations  per 
second,  the  high  voice  being  nroduced  by  the 

Dealers  and  Home  Records 

tition  scheme  to  encourage  home  Record  making, 
have  been  adopted  by  a  number  of  progressive 
Dealers,  who  have  thereby  awakened  a  great 
deal  of  interest  in  it  and  will  ultimately  derive 
considerable  advantage  in  consequence.  It  may 

making  of  home  Records  is  exclusively  a  feature 
of  cylinder  machines,  and  this  ought  not  to  be 
lost  sight  of  when  making  sales. 

M.  L.  Abbey,  Edison  Dealer,  of  Hudson, 

good  results  from  the  form  letter  which  we  print 
Other  Dealers  who  have  thought  less  about  this 
end  of  the  business  than  of  selling  Phonographs 

Edison  Phonograph  Monthly,  Dec.,  1907  23 

Important  Notice! 

On  January  1st,  J  908,  we  will  remove  from  our 
files  and  mailing  lists  ,  the  names  of  all  Edison  Dealers 
who  have  not  signed  the  new  Agreement  and  will  con¬ 
sider  all  such  as  not  entitled  to  Dealers  discounts  and 
as  no  longer  interested  in  the  sale  of  our  goods. 

Active  Dealers  who  have  delayed  re-signing,  should 
sign  at  once.  Not  to  do  so,  will  cause  trouble  and 
annoyance  to  everyone  after  January  1  st. 

Jobbers,  are  urged  to  ascertain  the  names  of  their 
active  Dealers  who  have  not  yet  signed  and  induce  them 
to  forward  new  Agreements  without  delay.  Jobbers 
are  asked  to  send  in  Agreements  as  fast  as  possible. 


In  the  Words  of  Others 
Sell  I.C.S.  Language  Outfits 

The  best  proof  that  it  will  pay  you  to  sell  I.  C.  S. 
Language  Outfits  comes  from  the  statement  of  dealers 
that  have  tried  them.  We  have  published  several  of 
these  letters  before;  here  is  another  one  from  the  Denver 
Dry  Goods  Co. 
~  This  is  piling  up 

evidence  that  you 
are  losing  profits  of 
.  _  .  from  10  to  30  per 

cent,  on  your  busi- 

International  Correspondence  Schools 



Edison  Phonograph 
_  Monthly 

January,  1908 

Vol.  VI. 

No.  1 

2  Edison  Phonograph  Monthly,  Jan.,  1908 

The  New  Edison  Gold  Moulded  Records 
Advance  List  for  March,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
_  February  25th,  1908,  all  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  February  24th.  They 
must  not  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  February  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be  distributed  to  Dealers  after  February  20th,  but  must  not  be  circulated 
among  the  public  before  February  25th.  Jobbers  are  required  to  place 
orders  for  March  Records  on  or  before  January  10th.  Dealers  should 
place  March  orders  with  Jobbers  before  January  10th  to  insure  prompt 
shipment  when  Jobbers’  stock  is  received. 

)  Cavalry  Charge 

in  exceptionally  stirring  military  “charge”  by  the  composer 
vhich  proved  so  popular  when^  this  opera  held  the  attcn 

Edison  Military  Band 
"Prince  of  Pilsen”  music. 

fact  in  itself  is  sufficient  evidence  of  the  high  character 
ns,  with  an  imitation  of  a  cavalry  charge,  are  heard  at 
Composer,  G.  Liiders;  publishers,  The  John  Church  Co., 

1771  When  the  Springtime  Brings  the  Roses,  Jessie  Dear 
This  latest  sentimental  ballad  will  do  much  to  sustain  Mr.  1 
foremost  minstrel  tenor.”  The  tuneful  introduction  to  the  ^ 
Mr.  Romain’s  peculiar  style  of  delivery,  all  will  recall  tl 

te  melody  throughout,  and 
y  similar  successes  which 
rhe  story  is  the  familiar 

rords  of  "Golden  Sails”  tell  a  pretty  story  of  “childhood’s  happy  hour” 
a  storv  books,  of  a  fairy  prince  whose  ship  “would  come  some  day,  it 
l  golden  sails.”  Miss  Hinkle's  ability  to  accentuate  the  composer’s  idea, 
swliat  unusual  way  in  the  words,  will  surely  be  appreciated  by  those  who 
)rchestra  accompaniment.  Words,  Wallace  Irwin;  music,  Alfred  G. 

New  Foreign  Records 

Do  Your  Part 

6  Edison  Phonograph  Monthly,  Jan.,  1908 

Keep  Up  Stocks  The  Use  of  Mr.  Edison’s 

we  do  not  want  to  imitate  -the  hosts  of  advice  Picture  and  Signature 

givers  and  tell  the  Phonograph  trade  that  the  During  the  past  four  months  there-  has  been  a 
way  to  help  restore  business  confidence  is  to  buy  tendency  among  some  of  our  Jobbers  and  Dealers 

more  goods  than  ever,  for  we  cannot  overlook  to  llse  pictures  of  Mr.  Edison  for  advertising 

the  cruel  fact  that  they  will  have  to  be  paid  for,  purposes  in  a  manner  objectionable  to  Mr.  Edi- 

something  that  many  moralists  don’t  seem  to  take  son  nmi  ourselves,  and  so  as  to  make  it  appear 

into  consideration.  At  the  same  time,  there  is  as  if  Mr.  Edison  was  doing  the  advertising  per- 

always  a  danger  in  times  like  these  that  Jobbers  sonally.  Consequently  we  have  decided  not  to 

and  Dealers  will  let  their  stocks  run  down  too  permit  the  use  of  Mr.  Edison’s  photograph  by 

low  and  get  caught  “without  the  goods,”  when  tj,c  trade  jn  any  Way  whatever  different  from 

the  demand  returns;  We  are  not  going  to  buy  t)lc  use  to  which  we  put  it  ourselves.  That  is, 

v  material  that  we  don’t  need  just  be- 
one  tell  us  it’s  the  thing  to  do.  Nor 
ct  Jobbers  to  load  up  just  because  we 
l  goods.  For  the  same  reason  Dealers 
jy  to  relieve  Jobbers  of  their  stock. 

bers  would  lack  business  acumen  if  they  di 
keep  their  stocks  in  shape  to  meet  any  ord: 
y  increased  demand  from  Dealers,  and  th 
:er,  in  turn,  will  lose  money  if  they  do  n< 
ry  such  a  stock  of  Phonographs  and  Record 

only  in  a  way  to  call  attention  of  the  public  to 
the  fact  that  genuine  Edison  Phonographs  and 
Records  bear  this  trade-mark  signature.  We  will 
not  permit  the  use  of  this  signature  in  advertising 
in  a  way  to  make  it  appear  that  the  trade-mark 
is  a  signature  to  some  statement  purporting  to 
come  from  Mr.  Edison  or  this  company.  The  use 
heretofore  made  of  the  full-size  or  three-quarter 
photograph  of  Mr.  Edison  does  not  meet  with 
either  the  approval  of  Mr.  Edison  or  this  com- 

That  business  in  Edison  goods  is  going  to  be  as 
'good  as  ever  after  January  ist  we  feel  assured, 
and  we  arc  going  to  manufacture  to  meet  it.  We 
want  Jobbers  to  place  such  orders  as  will  bring 

Special  Notice  About  Mail¬ 
ing  Phonograms  and 

v  Records  go  on  sale,  so  as 
timers  in  the  first  delivery  on 
lay.  They  must  not  be  mailed 
mers  on  the  day  before.  The 

Volume  6,  No.  1 

Edison  Phonograph  Monthly,  Jan.,  1908  7 

Advance  List  of 
Seven  Selections  by  Harry  Lauder 
The  Great  Scotch  Comedian 

Or,,??6!  I}ecordVn?mecL  below  will  be  ready  for  shipment  from 
Orange  between  February  1st  and  10th.  Samples  of  them  will  be 
stock  odrder1<;Urprr  '  ^  M  “"r  Jobber®  whether  ordered  or  not.  Jobbers’ 
after  Februirv' jan.V,“7  20ljb  Wl11  be  shipped  as  fast  as  possible 
o  all  Tob  P  „\t,5  Wl11.  be>ken  ,t0  shipment  at  one  time 

Record, TomU  1 1  STe  Clty>  Supplements  will  be  shipped  with 

m"  t.  ll'LSl*  ”’h°  req°“  *  *«*•  S““  W 

his  best  manner"  “  T  8  llas  a  rol,icklnB  -r,  which  Mr.  Lauder  handles  in 

19174  She’.  My  Daily. 

ppr choice’oHhe  he?  charm's  1,15  t™"?.  Dai,>r- 

feViliir  °  rs£°;i  jrvis?  ?  ?  *1^  is  c 

fa«.  he  i,  the  thickest  oiVZTa  cbv’eMd."'  a"d  Gen'ra'  are  V'r*  thiak'  in 

19175  Tobermory. 

19179  Slop  Yor  Ticklin’,  Jock. 

^waValwftequVn"  arark  on'a'  °ridina7  Pr0«M  o£ 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,^ N.  J. 





V.AMONTEM^  »«"<»*«» 

January,  1908 

No  Let  Up  of  Any  Kind 

n  *pite  of  the  present  depression  in  business 

Last  Call  for  Unsigned 

om  our  files  the  names  of  all  unsij 
iul  will  deny  such  firms  the  prlvilef 
lison  goods  at  Dealers'  discounts, 
it  to  drop  a  single  name.  We  wai 
firm  now  selling  Edison  Phonogr 

ilans  for  the  coining  year.  We  shall  do 
much  newspaper  advertising,  use  just  as 

periodicals  and  there  will  be  no  less  biil- 
advertising,  no  fewer  railroad  bulletins, 

Our  January  Advertising 

Suspended  Lists 

Edison  Phonograph  Monthly,  Jan.,  1908  11 

Electrotypes  Cut  From  New  Horn  a  Decided  Selling 
Catalogue  Advantage 

."“Jr  Form°8«Vlne  "eC'  WhCn,  8'"  Edis“»  Nil 

o™olc  .  and  r  nr.  iT  '  ■  ■  "Z  ”  C0"i|,'"e  madliac'  for  use.  The  horn 

fnrrhrr  nrdees  fue  them  “ 

No,:  |3f;  IU  533  and  {Ji  ™  lltl  !•  !mrn  mak”  «  soiok  appeal.  It  look,  the  part- 

No,.  535  and  535,  on  page  10,  large,  l’rc,lllJr  8,mped  and  designed  in  every  way 

Nos.  545,  545,  J47  and  548,  on  page  13.  ,0  !e*  'be  Phonograph  off  to  line  advantage. 

N™  pag!  ‘ti  You  need  carr>r  ll0rn  ««*  for  tire  benefit 

No,:  580!  581’  a,f,l  ??,  “5pa» P,T  *5'  °f  Edison  Phonograph  customer,.  The  Edison 

No,.  615,  fii6  and  617,  on  page  24.  horn^  which  they  get  with  the  Phonograph  i, 

No.  539,  on  page  32.  Edison  instrument  in  a  shape  and  size  best  calcu- 

We  have  also  decided  not  to  list  smnller  elec-  baled  to  enhance  its  sweet,  clenr  tones, 
tros  than  .a  single  column  size  of  our  various  ma-  Ti'e  Price  protection  which  Edison  Dealers  have 
chinch,  and  will  nor,  therefore,  be  able  to  fill  '  always  enjoyed  is  now  as  true  of  horns  as  of 
orders  for  cuts  similar  to  Nos.  50:,  521,  541  and  Phonographs.  The  same  prices  for  complete  Edl- 
*“'•  ,ons  prevails  everywhere  and  every  Dealer,  is 

Our  reason  for  discontinuing  the  furnishing  of  »“ured  of  n  good  horn  profit  ns  well  ns  a  good 
.electros  with  fiower  horns  is  that  they  are  prac-  Plionograph  profit.  Taking  it  ail  in  nil,  the  new 
tically  the  same  as  the  horn  now  being  furnished  «|uipment  of  the  Edison  Phonograph  is  the  most 
with  all  our  machines,  and  since  we  are  now  important  happening  in  the  talking  machine 
filling  orders  for  electros  illustrating  the  new  world. 

equipment,  it  seems  unnecessary  for  us  to  carry  - - ' 

'  KS™  ^'P^sM'^ond.  j,  Australian  Comments 

ence  if  they  will  make  note  of  the  above  correc-  “*  G‘  “°“on»  manager  of  the  New  Century 
ttons  in  the  Electrotype  Catalogues  in  their  pos-  Talking  Machine  Company,  Aukland,  N.  Z.. 
session.  We  arc  correcting  all  of  our  originals  writes  the  following: 

fZe  .0  issue  IS; ISZie  ,ln“  in  prai!£  af  *•  Edison  good. 

Catalogue.  P  U  1  E,cctrotype  The  following  unsolicited  testimonials  have 

.  ,  reached  us  lately,  and  no  doubt  may  prove  useful 

c  also  decided  not  to  list  smaller  el 
i  single  column  size  of  our  various  n 
d  will  nor,  therefore,  be  able  to 

Our  Advertising  “Extra” 

Ison's,  so  we  forward- 
le  different  make, 

ly  diabolical,  and  If 

advertising  plans,  especially  when  everybody  Is 
talking  as  if  business  was  going  to  the  demnition 
bow-wows,  and  we  wanted  to  do  it  in  a  way  that 

Another  Dealer  says:  “I  do  not  think 
,,ers£nJ,as  askc,d  ,t0  ,,ear  *he  ‘disc  machine’  si 
jie  Edison  goods  have  been  in  the  store.  We 
hem:  Hens  cackle  when  they  lay  an  egg.'  1 
Dealer,  Edison  goods  are  golden  eggs,  and  wl 
advertiseh 'm  ‘<:!1Ck,',  aDd  ,h'  PUbl,'C 

12  Edison  Phonograph  Monthly,  Jan.,  1908 

Printed  Matter 

Wc  regret  that  the  semi-annual  edition  of  the 
Numerical  and  Alphabetical  Catalogue  for  the 
trade,  due  January  rst,  will  not  be  ready  for  use 
till  February.  Orders  from  Jobbers  will  not  be 
filled  till  after  it  is  mailed  to  the  trade,  and  even 
then  the  orders  must  be  limited.  This  catalogue 
is  for  trade  me  only,  and  as  we  will  mall  one 
copy  to  every  Dealer  there  is  no  occasion  for 
Jobbers  wanting  large  quantities. 

Supplements  of  the  new  Bohemian,  German 

Name  of  “Ideal”  Changed 
to  “Idelia” 

Because  of  the  difficulties  in  some  countries  _ 

nographs,  the  name  of  the  new  Ideal  Phonograph 
has  been  changed  to  "Idelia.”  This  is  a  coined 
word.  This  change  will  be  made  effective  as 
fast  as  catalogues  are  reprinted  and  new  trans¬ 
fers  will  be  placed  on  the  Idelia  horns  as  soon 
as  possible.  The  similarity  in  the  old  and  new 
names  will  prevent  confusion  being  caused  by 

i2Sa,  respectively,  have  just  been  mailed  to  the 
trade.  Jobbers  will  supply  these  supplements  to 
Dealers  stocking  the  Records. 

Quantities  of  a  new  colored  hanger,  Form  No. 
1160,  have  been  shipped  to  all  Jobbers.  It  will 
not  be  mailed.  Dealers  may  obtain  copies  from 
their  Jobbers.  The  hanger  shows  a  charming 

Another  Injunction  Against 
a  Price  Cutter 

We  print  in  full  below  copies  of  an  order  and 
writ  of  injunction  obtained  by  the  National 

Edison  Phonograph  Monthly,  Jan.,  1908  15 

Classical  Music  With  the 

Tl.t  B.  E.  Nelson  Drug  Co,,  Edison  Dealers  at 
Gramte  Falls,  Minn,,  sends  tlite  following  copy 
of  an  announcement  made  in  the  Granite  Falls 
Journal,  of  a  coneert  of  classical  music  given  by 
an  Edison  Phonograph  at  their  store  on  Novem- 
bcr  1 6th.  We  prim  the  programme  as  well  as  the 
announcement,  because  it  is  one  of  unusual  ex 
cellence  and  will  serve  a,  a  model  for  o.hei 
Dealers  who  may  not  be  so  familiar  with  classical  i 
music.  Such  a  programme  would  not  be  possible  i 

Recognizing  the  importance  of  cultivating  a 


Sell  Records  and  Blanks 

The  constantly  increasing  sale  of  Edison  Rec- 
orders  and  Blanks  shows  that  more  and  more 
Dealers  are  recognizing  the  business  to  be  gained 
by  interesting  Phonograph  owners  in  making 
Records  at  home.  Our  business  in  both  Re- 

French  Records 

Edison  Phonograph  Monthly,  Jan.,  1908  17 


A  business  man’s  best 
relaxation  comesin 
the  form  of  music  avail¬ 
able  with  the  least 

effort.  You  want,  in 
two  words,  .the  Edison 
Phonograph.  It  gives 
not  only  the  new  popu¬ 
lar  airs,  but  also  all 
kinds  of  music.  It  can 
be  adjusted  perfectly  to 
your  taste  in  entertain¬ 
ment  just  as  it  can  be 
adjusted  to  3'our  pocket- 
book  in  purchasing. 


23  Ogden  Street 
Denver,  Col. 


National  Phonograph  Co. 


Mail  Electros  No .  Date . . 190 . 

cnnMSniTe,RB'elt0c  USe  tt!Cm  ncwspapcr  advcrtisine  and  to  send  you  copies  of  papers 

inch  adle“  hel”  y°“  °r  °ther  e'eCtr°S'  We  intend  running  a .  .  .  . 

Name. . 

Street . 

City  and  State . 

We  buy  through . 

18  Edison  Phonograph  Monthly,  Jan.,  1908 

Edison  Dealers  who  have  not  signed  the  Agreement 
are  urged  to  do  so  before  January  1st,  if  they  intend 
continuing  in. the  business.  Shortly  after  January  1st 
we  shall  remove  from  our  files  and  mailing  list  the 
names  of  all  old  dealers  who  have  not  re-signed. 


20  Edison  Phonograph  Monthly,  Jan.,  1908 

NOTHING  cun  equal  the  satisfaction  of  offering  your  guests 
delightful  entertainment  that  takes  care  of  itself,  which  does 
not  interfere  with  other  forms  of  amusement,  hut  rather  helps 
them.  Such  an  entertainer  is 

The  Edison  Phonograph 

It  can  amuse  the  guests  by  rendering  music,  popular  or  classic,  or  aid 
them  with  dance  music,  marches  and  other  tilings  played  by  the  best 
orchestras  and  brass  bands.  It  costs  less  than  the  hiring  of  even  a  small 
orchestra  for  a  single  evening’s  entertainment. 


(out  December  24th)— hear  the  song  hits  that  everybody  is  talking 
about — hear  the  best  orchestral  and  band  music  splendidly  performed 
—hear  the  fine  instrumental  solos  by  well-known  virtuosos — hear  the 
talking  records '  of  really  funny  comedians — and  then 
buy  generously  of  the  January  records,  for  in  no  other 
way  can  you  obtain  for  so  little  money  so  much  delightful 
entertainment  for  your  family  and  friends. 

Ask  your  dealer  or  write  us  for  these  three  books.  The  Piioxoouam,  describing 
each  Record  In  detail;  the  SurruEMEKTAt.  Cataeooue,  listing-  the  new  January 
Records  and  theCoMiu.ETECATAi.oouE,  listing  all  Kdison  Records  now  in  existence 

NATIONAL  phonograph  company, 

Edison  Phonograph 

February,  1908 

Plan  for  a  Bigger  Year 
than  Ever 

If  he  has  lost  sales  because  he  did  not  carry  T  ■ 

sufficient  stock,  he  should  arrange  to  increase  it  t-,1111  Cler  ivccorcis  (jOing  Big 

this  year.  If  the  lack  of  a  little  additional  capi-  The  Lauder  Records,  to  be  shipped  to  Jobbers 
to  haa  bMn  a  handicap,  especially  in  making  in-  early  in  February,  are  a  tremendous  success 
stalment  sales,  efforts  should  be  made  to  get  The  advance  orders  from  Jobbers  are  especially 
more  capital-  in  1908.  If  his  business  has  suf-  heavy,  and'  we  believe  that  the  after  orders 
fered  from  lack  of  advertising,  circularizing  or  will  be  even  larger.  Jobbers  who  have  not 

Edison  Phonograph  Monthly,  Feb.,  1908  3 

9799  When  You  Steal  a  Kiaa— or  Two  Ad*  Inn—  nsti  rut 

for  Ihc  January  li.t  by  the  Sami  popular  artists!  The  chorus  T  S  ’  S  ’  Sm‘le'  raade 

Wb!f  r"S  m  1'tflS'  jKlJl”  m  ,!k'  b,"  h“ 1 

c™“m“  a  v-T,Panimcnt-  Music  and  words,  Kenneth  S.  Clark?  Duwi.h™  '  M. 

lon  ina  vvona  uont  iroat  Tou  Kight,  Come  Home  Rnh  Rnk*.-». 

i sjss;sns;s  o&^«^.8»rahS 

song.  Orchestra  accompaniment.  Publishers,  Rose  &  SnyderC^New  Y«k.  d  *  4 
98<An  fntem°*— ^ Inlermezeo  Edison  Symphony  Orchestra 

6  Edison  Phonograph  Monthly,  Feb. ,  l9og 

Our  Selling  Contracts  Sus¬ 
tained  by  England’s 
Highest  Court 

On  December  x8,  1907,  the  Lord  Chief  Justice 
af  England,  Lord  Justice  Buckley  and  Lord 
Justice  Kennedy,  sitting  in  the  Supreme  Court 
Df  Judicature,  rendered  a  decision  in  the  case  of 
National  Phonograph  Company  (Limited)  vs. 
Edison-Bell  Consolidated  Phonograph  Company 
(Limited)  which  is  a  sweeping  victory  for  our 
selling  contracts.  Each  of  the  justices  wrote  a 
separate  opinion,  but  they  all  agreed  in  holding 
that  one  who  causes  a  factor  (Factors  in  England 
arc  what  we  call  Jobbers  in  the  United  States) 
to  break  his  contract  with  the  National  Phono- 

above  stated,  decided  the  suit  in  favor  ^ 
Edison-Bell  Company,  holding  that  the  NtitJoo^S 
Company  was  not  entitled  to  the  relief 
The  National  Company  thereupon  took  dd* 
appeal,  resulting  in  a  reversal  of  the  dech^* 
of  the  lower  Court,  by  the  Court  of  final 
and  in  the  complete  final  vindication  of  Hjj, 
ing  contracts  of  the  National  Phonograph  Qoar 

The  views  of  the  Justices  are  suggested  by 
following  extracts  from  their  opinions, 

Lord  Chief  Justice  says,  after  citing  the 
of  the  contract  above  quoted: 

"It  was  suggested  in  argument  that  thU  ir*“ 
striction  imposed  by  the  plaintiff  upon 
tors  was  open  to  some  objection.  I  am  Uni»,ur 
to  appreciate  upon  what  ground  any  ,Ucj  ^ 

Edison  Phonograph  Monthly,  Feb.,  1908 

National  Phonograph  Company  (Limited).  A 
case  involving  the  same  question  was  before  the 
United  States  Courts  in  Edison  Phonograph  Com¬ 
pany  and  National  Phonograph  Company  vs. 
Pike,  116  Fed.  Rep.  863,  in  which,  as  in  the  case 
in  England  against  the  Edison-Bell  Company, 
an  injunction  was  granted  against  interference 
with  the  carrying  out  of  our  selling  contracts.  It 
is  not  strange  that  this  question  should  be  de¬ 
cided  the  same  way  in  the  two  countries,  for  these 
decisions  arc  not  based  on  statute  law,  which 
varies  in  different  countries,  but*  on  broad,  equit¬ 
able  principles,  which  arc  as  .established  and 
controlling  in  America  as  in  England. 

Meetings  of  the  Selling  Force  D'° 

the  one  in  Chicago.  R.  H.  Veal 
Florida  and  Georgia,  could  not 
salesmen  present  represent  the  f 
Ohio.  Messrs.  Ewan  and  Koc 
Canada.  The  entire  afternoon  v 
with  brief  addresses  by  Mr.  Doll 
Philips,  hearing  reports  from  the  s 
ing  upon  the  condition  of  busii 
outlook  in  their  respective  distrlc 
general  discussion  of  selling  plans 

8  Edison  Phonograph  Monthly,  Feb.,  1908 

New  Prices  on  Horns  and  Cranes 

TO  ALL  DEALERS:  Orange,  N.  J.,  Jan.  27,  i9°8* 

On  and  after  February  1st,  we  will  discontinue  listing  or  supplying  the  standard  finish 
new  style  Edison  horns  and  horn  cranes  in  sets,  as  heretofore,  and  will  thereafter  list  and  supply 


We  will  also  list  and  supply  mahogany  finish  horns  for  different  ty 

manufacturing  cost  of  Phonographs,  w 
considerably  greater  than  when  the  c 
were  fixed.  To  uniformly  maintain 


F.  K.  Doloeer, 

General  Manager  of  Sales. 

Edison  Phonograph  Monthly,  Feb.,  1908  9 

Advance  List  of 

French  and  Holland-Dutch  Selections 

1  .  The  Records  named  below  will  be  ready  for  shipment  from  Oranrre 

i  rdnip:  ,lsrr  oti?-  Tsampies  °f  °r «« °f  them  win  l 

shipped  March  Is  to  such  Jobbers  as  place  orders  for  them.  None 
ieiPPe  ,Thr  0rfers-  j0bbers'  Stock  “*»»  received  by 
Jdll  £  ,2J  h  r  1  b.e  sh,'?ped  as  fast  as  P°ssible  after  April  1st.  Care 
will  be  taken  to  make  shipment  at  one  time  to  all  Jobbers  in  the  same 

S  T  h?aratVUPPlementS  °f  eadl  Hst  Wil1  be  shipped  with  Records 
to  all  Jobbers  who  request  a  supply.  State  quantity  required  of  each  kind. 

15  French  Records 

I7<57  La  Marseillaise 

■7S»7  La  Muette  de  Portid,  Auber  (Dual  M.  Baer 

•7830  Plaisir  d’Amour,  Martini  1  M-  Gluck  M.  Ragneau 

1783a  Louise  (Air  du  Pire),  Charpentier  M'  Gilibert 

■7839  Le  Retour  au  Pay.,  Seipieri  M.  Alber. 

17840  Le.  Mimoirea  de  I’ln.titutrice  M.  B8«rd 

IITT  .  -I  ,,  rca  “e  1 'inilitutrice 

17841  La  F5e  Verte 

•784a  Lakrni  (Stance.),  Lea  Delibes 

W\t  barmen  (Boo  de  MIcaella  et  de  Don  Jos6),  Bine 

17847  La  Pericliole  (Lettre),  Ofenbael, 

.785a  Monsieur  Beautemn.  (Tyrolienne),  Chenllier 

■  7853  Don  Juan  (S6r<nade),  Mozart 

*7855  Le.  bdieux  de  Suzon 

17857  Xaviere  (Duo  de  ia  Grive),  Th.  Dubo'-s 

Will  ^  Petite  Mariie  (Couplet  du  Pode.tat),  Lecoeq 

17860  Musique  d’anticbambre  (Duo),  Brunt  et  Guyon 

M.  Gilibert 
le.  Ida  Vaudere  et  M.  Gluck 
Mme.  Ida  Vaudere 

15  Holland-Dutch  Records 

18448  Loterij,  Paulas 

[8464  Wiihclmina  van  Nassauwe,  Phil. 

J*et  Liedje  can  den  Smid,  A.  Lome, 
■86  f)  ne  MocdcrtaaI»  Brandts  Buys 

•  r,  i  •  ^  ^  II.  M.  Ilollcnian,  President  of  the  Te: 

foreign  belections  Out  Uut  Piano  ft  Phonograph  Co.,  [ISdison  Jobbers 
The  trade  is  hereby  advised  that  we  have  no  Houston,  Texas]  recently  entertained  the  c 
more  moulds  or  masters  of  the  following  selections  ployes  of  the  company  at  his  residence  in  Hj  .. 
and  we  will  discontinue  furnishing  them  as  soon  I*arkt  in  order  to  fittingly  mark  the  close  of  the 
as  our  stock  is  exhausted:  most  prosperous  year  in  the  history  of  the  house 

rc  Licdcr  (German)  .  Porten  £  line  ^musical  program  was  arranged.— Music 

Edison  Phonograph  Monthly,  Feb.,  1908 

liary,  1908.  The  “Foreword”  cn-  Record  Exchange 

catalogue^  gives  some  interesting  Proposition. 

16  Edison  Phonograph  Monthly,  Feb.,  1908 

Remove  Marks  from  Cases 

§13,500  Edison  Business 
in  a  Town  of  5000 

Practical  Gratitude 

Edison  Phonograph  Monthly,  Feb.,  1908 

Catching  the  ( 

18  Edison  Phonograph  Monthly,  Feb.,  1908 

A  “Gem”  Victory  ( 

Louis  J.  Gerson  Succeeds 

Edison  Phonograph  Monthly,  Feb.,  1908  19 

Suggested  “Copy”  for  Dealers’  Advertisements 

f|  ",  ,,e  following  matter  is  printed  for  the  purpose  of  furnishing  Dealers  with  suitable 
copy”  for  changing  their  advertisements  in  local  newspapers  or  to  encourage  them  in 
beginning  such  advertising. 

PHONO  Gil  A  PH  “ COPY ” 




h  |“U  |S  ncw— ;n.0^  *hu  Phonograph. 
!«"l  "lien  you  liuard  it  for  ill.  fin!  Inne!  "KTay  w 

•  h",»  «  “II  the  enjoyment  you  should.  is  to  hear  the 
:w  Records  and  pick  out  those  you  like.  Let  us  help 


. . -  an  ^adaptation  of  Ids  idea.  ^  Conic  in  at 

- "  ™  'Sif  o°L 


The  best  tnlcnt  in  the  land  is  represented  in 

The  Phonograph  may  be  a  plaything  and  amuser,  but 
it  is  neviiriliKlost  »  scientific  article  and  must  be  made 
a  particular  laboratory  which  knows 

with  great - ... 

just  how  to  make  i 

the  fact  that  it  reproduces  perfectly  all  soun Js.  Thus  it 


that  delight  is  to  buy  the  new  Records.  You  would  get 



Edison  Phonograph  Monthly,  Feb.,  1908 

Ready-Made  Ads 

;e  number  of  Dealers  have  taken  ad- 

ins  in  these  ready-made,  ads.  We  arc 
say  that  all  of  them  have  not  complied 
request  to  send  us  copies  of  papers  or 
natter  in  which  the  electros  were  used, 
vho  have  failed  to  do  this  will  not  re- 
y  more  of  these  electros.  If  Dealers 
zomply  with  so  simple  a  matter  as  send- 
evidence  that  they  have  used  electros 
sent  them,  thev  cannot  complain  if  we 

If  there  is  any  one 
class  of  young  men 
who  can  appreciate 
an  entertainer  like 

Edison  Phonograph  Monthly,  Feb.,  1908 

“  store  and 

except  by  older  people,  hear  some  of  them  on  the 
winch  can  be  restored  by  Edison  Phonograph, 
the  Edison  Phonograph.  You  will  never  rest  until 
Look  over  the  cata-  you  own  one. 
logue  and  see  how  many  GEORGE  mac^m 
of  your  favorites  are  to  be  la  Suf°*  L.. 


National  Phonograph  Co. 


Mail  Electros  No . .  . . . " . . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  yob  copies  of  papers 
containing  them  before  asking  you  for  other  electros.  We  intend  running  a 

Name . 

Street . . 

City  and  State. . ... . ^ 

We  buy  through . 

Edison  Phonograph  Monthly,  Feb.,  1908 

Busier  Than  Ever 

24  Edison  Phonograph  Monthly,  Feb.,  1908 


Makes  home  the  most  entertaining  spot  on  earth.  You  can  give  a 
dance  with  an  Edison  Phonograph,  supply  music  at  a  reception, 
accompany  a  singer,  entertain  the  children,  break  the  ice  at  a  party, 
while  away  pleasantly  a  few  hours  when  you  are  alone. 

Put  it  to  the  test.  Go  to  the  nearest  Edison  store  and  hear  the 
new  model  with  the  big  horn.  Let  the  dealer  play  for  you  some  of 
the  NEW  FEBRUARY  RECORDS.  (Out  January  25th.)  / 

If  you  already  own  an  Edison  remember  that  to  get  the  fullest 
enjoyment  out  of  it  you  must  keep  up  with  the  new  records. 

Ask  your  denier  or  write  to  us  for  the  new  catalogue  of  Edison 
Phonographs,  Tim  Phonogram,  describing  each  Itecord  in 
dctnil ;  the  SuiTLKMENTAi.  Catalogue,  listing  the  new  February 
Records,  and  the  Complete  Catalogue,  listing  all  Edison  Records 
now  in  existence.  Records  in  all  foreign  languages. 

NATIONAL  PHONOGRAPH  COMPANY,  Lakeside  Av.,  Orange,  N.  J. 

Advertiaement  in  February  Magazine! 

Edison  Phonograph 

March,  1908 

.  “  'las'  ,lle  I”*'  fcw  months,  undergone  a 
shrinkage  that  ,n  the  aggregate  is  large,  and 
that  lias  varied  considerably,  according  to  the 
character  of  business.  No  one  of  sense  will  deny 
these  facts  and  no  good  will  he  had  by  concealing 
tnem.  The  facts  arc  like  the  proverbial  spilled 
milk,  they  cannot  be  recoiled.  What  caused  the 
trouble  is  now  of  little  moment,  except  to  point  out 
reefs  to  be  avoided  in  the  future.  The  chief  con- 
corn  of  every  business  man  should  now  be:  What 
can  I  do  to  aid  in  building  up  the  financial  anil 
industrial  interests  of  our  great  country?  Every 
man,  with  his  eyes  to  the  future,  should  resolve 
lhat  be  will  strive  to  do  his  full  share  in  restor- 
mg  prosperity. 

Such  will  be  the  effort  of  the  National  Phono- 
graph  Company  and  it  solicits  the  co-operation 
of  every  Jobber  and  Dealer  to  the  same  end.  In 
common^ with  nil  other  manufacturers  we  have 

this  reduction  has  not  been Tything ' like’w'llat' 
some  other  lines  have  suffered.  An  offsetting 

character  of  the  orders  sent  in  by  Jobbers  evi- 
,  ,  nc',s  "  !imi,llr  condition  with  the  latter.  The 

’  rr,0^’  °f  ar'  bul  »  reSection  of 

.  '  •<*  •into  of  business  with  Dealers.  Considering 

'hat  Phonographs  and  Records  are  classed  a.  lux¬ 
uries,  (although  many  thousands  seem  to  regard 
'hem  a,  necessities),  the  talking  machine  trade  i, 
m  splendid  shape. 

The  trade  can  co-operate  in  making  it  better 
by  not  only  puttjng  forth  tl.e  same  efforts  as  they 
formerly  did,  but  by  increased  effort.'  After  oil 
urncty  per  cent  of  the  people  are  as  well  off  os’ 
they  ever  were.  They  have  suffered  no  loss  of 
positions  or  wnges,  and  they  are  jiist  as  able  as 
ever  to  buy  Phonographs  and  Records.  Dealers’ 
advertising,  circularizing,  window  displays,  sales¬ 
manship  and  personal  work  will  make  sales 
almost  as  readily  now  as  at  any  time  |„  ,he  past. 
Hi.  fact  that  we  are  doing  „„  1„,  advertising, 
arc  getting  out  ust  i_..,i _ 

the  re-organization  of  departments  to  a  greatt 
efficiency  at  less  cost.  From  an  organization  an 
expense  standpoint  the  depression  has  b— n  -d 
vantogeouB,  although  we  frankly  admit  that  w 
would  rather  not  have  been  compelled  to  reorgan 
ize  and  reduce.  The  same  conditions  have  pro 
vailed  throughout  the  talking  machine  trade 
All  Jobbers  and  Dealers  have  eliminated  even 
unnecessary  expense  and  are  now  doing  busincs: 
on  a  solid  and  substantial  foundation.  They  arc 
m  splendid  shape  for  the  future. 

f  the  feeling  that  it  won’t  pay;  tl 
n  pushing  things  a  few  months  a 
has  happened  since  has  not  been  s 
make  a  material  change.  ’  Don’t  se 

Keep  Up  Stocks 

Conservatism-  in  ordering  Phonographs  and 
Records  is  a  trait  to  be  commended  in  all  Dealers, 

2  Edison  Phonograph  Monthly,  March,  1908 

The  New  Edison  Gold  Moulded  Records 
Jobbers’  Advance  List  for  May,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
-  reach  all  Jobbers  in  the  United  States  and  Canada  before 
-  April  25th,  1908,  nil  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  April  24th.  They 
riuist  not,  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  April  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be. distributed  to  Dealers  after  April  20th,  but  must  not  be  circulated 
among  the  public  before  April  25th.  Jobbers  and  Dealers  may, 
however,  deposit  Supplements  and  Phonograms  in  Mail  Boxes  or  Post 
Offices  after  5  P.  M.  on  April  24th,  for  delivery  on  the  following  day. 
Jobbers  are  required  to  place  orders  for  May  Records  on  or  before 
'March  10th.  Dealers  should  place  May  orders  with  Jobbers  before 
March  10th  to  insure  prompt  shipment  when  Jobbers  stock  is  received. 

,  A  Record  descriptive  of  daily  life  in  a  co 

Allen  Waterous 
jnded  by  luxury,  the  singer 
■  departure  in  the  following 

“The  Merry  Widow.”  The  Record  begins  as  they  are  leaving  the  thea 

The  Merry  Widow”  has  a  rival  in  the 
s  first  presentation  at  the  Broadway  T 

'•  *" ««  s*  a  aaisvTs 

9823  My  Gal  Irene 

Helfj  publishers,  Helf  &  Hager  Co.,  New  York.  J  J  M*  FuIlon  and  Fred 

9825  La  Papillole  « e  '  ^  , 


DitsonCo.,  R  J  e'm'  ComP°»«|-.  R-  Grucnwald;  publisher.,  Oliver 

26  When  Sweet  Merle  We.  Sweet  Sixteen  Frederic  Ro. 

"l*  ""  Popular, jentimental  ballads,  in  which  a  tale  of  love  is  set  to  enticing  musical 
t  am., .  Its  composer  will  be  remembered  as  the  writer  of  "Sweet  Marie.”  Tile  chorus! 

In  faPryUn?  oVwoLTand  rrecn,!X<C'n’ 

1C  or  love  IS  set  to  enticing  must 
Sweet  Marie.”  The  chorus: 

wiae  popularity  and  his  ballads  are  re 

company.  Orchestra  accompaniment.  Music,  Ernest  R.  Ball:  wort 
lishers,  M.  Witmark  &  Son,  New  York.  ’ 

9827  My  Mother’s  Prayer 

A  sacred  selection  with  solo  by  James  F.  Harrison,  accompanied  by 
the  quartette  of  mixed  voices.  It  is  a  Record  fully  up  to  the  high  stt 
catalogue.  The  hymn  is  a  well-known  favoril 
Music,  W.  S.  Weeden;  words,  J.  W.  Van  de  Venter;  published  in  h 

nied  by  the  organ  and  chorus 
high  standard  of  the  departmc 
a  favorite.  The  rendition  i>  fit 

Charie?HaK“r^enwmYork.M“l'iC’  T°m  L™oinicri  P«nT  B.‘ William."  publisher, 

9829  Under  Freedom’.  Flag  March  •  Editon  Mi|i|ary  Band 

Onfro7fhrrCmarch\X'1‘Par!HiC,Cha-raCI'r|  rc.nd'r'd  precision  by  our  Military  Band, 
une  of  those  march  selections  that  win  a  lasting  popularity.  Composer,  F.  Nowowieski; 

9830  Hanniha.  Hope  Arthur  Collin, 

Hannibal  is  a  moke  who  left  his  Nashville  home  to  go  with  a  circus  show.  The  circus  is  billed 
fol  id,”  a',U.lm°”rrday-|In|d  \  'C  S0!,g  lc  ’  hOT?,.hi>  gir!  Mindy  Green  is  enthusiastically  waiting 
“!■  odven1,-1  Hannibal  plays  the  steam  calliope,  which  according  to  Mandy’s  notion  of  music- 
Mh'janE'  ?  B°l<len  harps  played  lo  a  standstill.  Introduced  into  the  Record  are  the  effects 
of  Mandy  and  a  crowd  of  spectators  waiting  for  the  ci  ■  --  ■ 

Edison  Phonograph  Monthly,  March,  1908 

The  animals  cry,  laugh  and  roar.  Mandy 
the  fearful  music  of  the  calliope  fills  the  air. 
n  exaggerated  burlesque  of  the  calliope.  Or- 

Edward  M.  Favor  and  Chorus 
experience  on  the  comic  opera  stage 
tincl  clearly  enunciated  Record.  The 

to-oo,  Aint  You  Coming  Out  To-Night? 

»ng  will  ttarry  most  men  back  to  the  days  of  their  boyhood,  wl 
:  dusk  in  front  of  their  homes  and  shrilly  cried  out  the  above  t 

Byron  G.  Harlan 
n,  their  playmates  gath- 
e.  Johnny  wants  to  go 

Orchestra  accompaniment.  Music,  Harry  Von  1 

ic  leading  songs  in  the  coming 
y  know  what  they  are  talking 
words,  Jack  Mahoney;  pub- 

Edison  Phonograph  Monthly,  March,  1908  5 

9839  The  Country  Constable  _ 

§S?g 'mmmmm ' 

and  “hand  out"  some  remarks  of  thcFr  own  in  return5’  ZehhnrT  ,q.ucst,on3'  Ect  pwt  replies 


aaAn  cj  „  „  *’  8  °  wonUei'  wl'“t  "as  bccomi:  »f  his  wagon.  A  funny  number. 

6  Edison  Phonograph  Monthly,  March,  1908 

Edison  Phonograph  Monthly,  March,  1908  7 

N„6t  Freight  Rateon  Horns 

day  on  Tuesday,  February  11,  and  in  the  evei  '  '  r  “m,n" 

Phonograph  Works,  Edison  Manufacturing  Co., 
Bates  Manufacturing  Co.,  Edison  Portland  Ce¬ 
ment  Co.,  and  the  Edison  Storage  Battery  Co., 
men  whom  arc  brought  in  contact  with  him  more 
or  less  frequently  in  their  daily  tasks.  They  were: 
R.  A.  Bachman,  VV.  G.  Bee,  F.  A.  Burnham, 
Jr.,  W.  H.  A.  Cronklute,  D.  A.  Dodd,  F.  K 
Dolheer,  N.  C.  Durand,  W.  E.  Gilmore,  J.  E. 
Helm,  A.  M.  Hird,  A.  C.  Ircton,  W.  S.  Mallory, 
L.  C.  McChesney,  H.  F.  Miller,  John  V.  Miller, 
W.  H.  Miller,  J.  H.  Moran,  A.  T.  Moore,  H.  I. 
Moyer,  C.  S.  Osborne,  Fred  Ott,  William  Pelzer, 
E.  H.  Philips,  Edward  S.  Porter,  O.  A.  Rogers, 
Walter  Stevens,  A.  P.  Waterman,  Peter  Weber, 
Alphonse  Westee,  C.  H.  Wilson,  Albert  Wurth 
and  Charles  Wurth.  Messrs.  Weber,  Moore  and 
Durand  had  charge  of  the  arrangements.  The 
Jinner  was  of  the  most  informal  character  and 
he  entertainment  that  followed  was  marked  by 
he  same  lack  of  formality.  A  number  of  songs 
vere  rendered  by  Harry  Anthony  and  Edward 

made  the  subject  of  some  comments  that  greatly 
amused  all  present  because  of  their  familiarity 
with  them.  No  speeches  were  mode.  A  number 
of  late  motion  pictures  were  shown.  Among  them 
was  a  specially  posed  reproduction,  in  colors,  of- 
the  "Old  Couple"  picture  so  familiar  to  the 
trade.  The  "old  couple"  were  shown  bringing 
in  a  Phonograph  and  setting  it  on  a  table.  After 
a  bit  of  by-play  by  the  man  and  a  display  of 
eager  expectancy  by  the  woman,  the  machine  was 
set  in  operation  and  the  couple  dropped  into  the 
pose  shown  in  the  regular  picture.  The  repro¬ 
duction  made  a  great  hit.  The  half-tone  of  Mr. 
Edison  shown  on  the  opposite  page  is  made  from 
one  of  his  most  recent  photographs. 

Edison  Record  Talent 

This  may  be  of  interest  to  people  who  like  to 
lave  the  pictures  of  the  Edison  artists  while  the 
nachine  is  playing.  I  have  cut  the  photos  out 
>f  all  the  Phonograms  I  had,  and  have  pasted 
hem  on  a  board,  and  they  are  always  handy  to 
iee  the  singers. — Adolph  Blumenthal,  Standish, 

■  H\  I:  Tran!c  Manager  of  the  Na¬ 

tional  Phonograph  Co.,  appeared  before  the  West¬ 
ern  Classification  Committee  at  the  Homestead 
Hotel,  Hot  Springs,  Va.,  on  January  ISth  in 

classificationUrf  rlk-0"  f°V  r“l,,':,ion  on  lhe 

the  only  representative  present  interested  in  th”! 
proposition.  Our  petition  was  favorably  acted 
about  Aprii  1st,  the  following 

neJ'd-°f ’d'"  ir°"  amplifyinS  ll0rn3,  first  flats 

be  charged,  minimum  weight  of  16,000  pounds 
The  class. fication  on  brass  and  nickel  plated 
horns  will  remain  the  same  as  her-tofore 
The  advantage  of  the  above  change  to  the 
men'  "  '  n  J°bb'r’  ‘“,d  Dealers  !”  makin6  ship- 

heretofore;  and  first  class  on  shipments  of 'two 
or  more  nested  horns  as  against  one  and  one-half 
times  first  class  charged  formerly. 

It  will  be  especially  beneficial  to  Jobbers 
located  west  of  the  Mississippi  River,  os  it  will 

hers  located  east  of  the  Mississippi.  °  ’ 

Australia.  Reduces  Duty  on 

Australia  has  abolished  the  duty  on  Phono¬ 
graphs  and  Records.  For  several  years,  and  until 
August  9,  1907,  this  duty  was  twenty  per  cent 
ad  valorem.  On  and  after  that  date  this  duty 
was  increased  to  thirty-five  per  cent.  This  in¬ 
crease  in  duty  brought  forth  a  storm  of  protest 
from  the  users,  dealers  and  jobbers,  and  also 
from  the  press,  and  efforts  were  immediately 
made  to  have  the  duty  restored  to  the  old  rate, 
which  resulted  in  a  petition  being  presented  to 
Parliament,  praying  for  a  reduction  of  the  duty. 
The  matter  came  up  for  discussion  on  Friday, 
December  6th,  and  on  that  date  the  duty  on 
Phonographs  and  Records  and  accessories  was 
entirely  removed,  these  articles  being  put  on  the 
,ist-  This  nows  proved  very  acceptable  to 

there  was  an  enormous  sale  of  Edison  Phono¬ 
graphs  in  Australia,  the  removal  of  the  duty 
(which  naturally  means  a  substantial  reduction 
in  the  price  of  Phonographs  and  Records)  will 
still  further  increase  the  sale  of  our  goods  In  that 

The  New  York  Case 

latest  development  in  the  litigation  which 
past  seven  years  has  been  pending  against 
impany,  involving  its  right  to  do  business 
State  of  New  York,  comes  in  the  form  of 
nion  by  Judge  Hazel,  of  the  United  States 
:  Court.  The  immediate  action  in  question 
motion  to  punish  the  Company  for  con- 
of  an  injunction  granted  in  March,  190S. 
time  of  the  injunction  we  were  advised  by 

On  the  whole,  considering  the  persistent  and 
untiring  efforts  of  our  adversaries  to  do  us  harm, 
and  the  proverbial  uncertainty  of  litigation,  we 
feel  that  the  present  situation  is  one  for  sincere 
congratulation,  as  it  would  seem  to  effectively 
put  a  quietus  on  the  avowed  determination  of  the 
New  York  Phonograph  Company  to  control  the 

Pushing  the  Game 

Edison  Phonograph  Monthly,  March,  1908 

,  John  F.  Randolph  ^d^VS  !“  ,wt>  dau6h,e 

t  IS  with  the  deepest  regret  that  we  announce  Mr-  Randolph  was  unassuming  and  retiring 
death,  at  his  home  in  West  Orange,  N.  J,,  on  “  fault-  He  could  not  he  induced  to  join  I 
ruary  17,  of  John  F.  Randolph,  Treasurer  of  f,cllow  °ffi«rs  and  employees  in  the  various  fur 
National  Phonograph  Co.,  and  private  secre-  *'ons  **lat  D<;cur  in  all  large  corporations.  I 

to  Thomas  A.  Edison.  His  death  was  can; 
wound  from  a  shot-gun,  self-inflicted  whi 
orarily  insane.  The  sad  affair  shocked  at 
■cd  his  employers  and  his  business  associatt 
r.  Randolph  was  born  at  Metuchen,  Ne 

was  a  member  of  practically  no  societies  or  o 
ganizatlons.  He  seemed  to  have  no  other  ar 
bition  than  to  perform  the  duties  devolving  upi 
him  by  day,  and  be  with  ids  family  by  nigl 

Mr.  Randolph  was  the  private  secretary  of 
botli  Mr.  and  Mrs.  Edison,  even  their  household 
expenses  being  paid  by  him.  He  was  Treasurer 
of  the  National  Phonograph  Company,  Edison 
Phonograph  Works,  Edison  Manufacturing  Com¬ 
pany,  Bates  Manufacturing  Company,  Edison 
Portland  Cement  Company,  Edison  Storage  Bat¬ 
tery  Company  and  of  several  other  lesser  com¬ 
panies.  He  personally  signed  every  check  drawn 
by  ail  of  these  companies  and  lie  performed  an 

Most  Old  Dealers  Have 

On  February  1  we  removed  from  our  files  ai 
mailing  lists  the  names  of  those  Dealers  who  d: 
not  sign  the  new  Agreement  dated  October 
1907.  This  operation  showed  that  80  per  cei 

10  Edison  Phonograph  Monthly,  March,  1908 

Foreign  Records  Edison  Idelia  Phonograph 

.  Our  repealed  reference!  to  foreign  Record!  ma 

making  opportunity  afforded  by  an  intelligent 
handling  of  some  of  these  Records.  The  foreign 
born  population  of  this  country  is  large.  The 
average  foreigner  has  a  greater  appreciation  of 
music  than  Americans,  and  he  is  more  delighted 
when  he  can  hear  it  in  his  own  language.  With 
the  possible  exception  of  some  parts  of  New 
England  and  the  South,  every  Dealer  Is  located 
in  the  center  of  some  foreign  bom  people.  They 
may  be  German,  French,  Italian,  Hungarian, 
Swedish,  Danish,  etc.,  but  whatever  language 
they  speak,  Dealers  should  find  out  what  it  is, 
put  in  a  stock  of  the  best  Records  in  their  tongues 
and  then  get  some  of  them  to  call  and  hear  them 
played.  The  sale  of  a  machine  or  two  in  an 
Italian  settlement,  for  instance,  would  soon  be 
followed  by  others,  and  in  a  short  time  a  sub¬ 
stantial  trade  in  Italian  Records  would  be  cre¬ 
ated.  Jobbers  who  do  not  carry  foreign  selec- 

A  reproduction  of  the  new  Edison  Idelia 
Phonograph,  printed  in  four  colors,  was  mailed . 
to  the  entire  trade  on  February  15.  The  print 
clearly  brings  out  all  the  colors  of  the  cabinet, 
the  oxidized  finish  of  the  machine  and  the 
mahogany  finish  of  the  horn.  Dealers  are  asked 
to  put  it  up  in  their  stores  and  call  the  attention 
of  their  patrons  to  the  merits  of  the  machine. 
In  every  community,  however  small,  there  are 
people  who  will  buy  a  high-grade  Phonograph 
when  they  would  not  consider  one  of  ordinary 
cost.  The  Idelia  is  fully  described  in  current 

In  printing  the  new  order  sheets  with  numbers 
of  the  foreign  selections  (from  12000  up)  blank 
spaces  were  left  at  the  end  of  each  scries  of  num¬ 
bers  for  such  numbers  as  might  be  listed  later, 
the  idea  being  that  the  trade  would  fill  them  in 
by  hand  when  using  the  sheets  for  ordering. 
Since  but  few  of  the  sheets  are  being  used  in  this 
way,  it  would  look  as  if  the  matter  was  not  so 
understood.  We  prefer  that  Jobbers,  any  way, 
will  use  these  sheets  in  ordering  Records  from  us, 

selection  of  the  best  sellers.  Many  Dealers  are 
now  doing  a  nice  business  in  foreign  selections 
and  many  more  would  do  equally  well  if  they 
gave  the  subject  the  proper  attention. 

No  Flower  Horn  Con¬ 

ill  foreign  selections  listed 

rs  that  would  Numerical  Catalogue, 
sketch.  We  The  German  selection 
e  been  better  by  Rost'sches  Solo-Qua 

Made-Over  Records 

lot  difficult  to  make  sales  in  competition 
sbted*  to  the  National  Phonographs  Co 

Edison  Phonograph  Monthly,  March,  1908  11 

To  the  Trade.  Change  in  Equipment 

h*  b#  *  h°n  *ftCr  F®b^Uary  1*t  a*  «ircum*tance*  will  permit,  we  shall  discontinue  furnishing  a 
a  sample  bottle  of  "3  in  One”  Oil. 

This  change  will  be  effective  when  our  present  stock  of  each  type  of  Phonograph  is 
exhausted  and  the  time  may  vary  with  each  different  type.  No  effort  will  be  made  to  have 
shipments  uniform  in  this  respect— part  may  be  equipped  each  way.  Nor  will  any  attempt  be 
mado  to  change  the  equipments  of  machines  now  in  the  hands  of  the  trade. 

The  principal  reason  for  the  above  change  is 
to  bring  about  the  use  of  a  standard  brand  of  oil 
for  use  on  Edison  Phonographs— a  brand  that 
can  be  had  everywhere.  We  have  found  that 

kinds  that  are  suitable.  “3  in  One”  Oil  is  n 
the  only  good  kind,  but  its  present  universal  di 
tribution  makes  it  the  best  for  our  purpose.  Tl 

i  had  from  all  dealers.  Heretofore  if  a  dealer 
id  not  carry  our  regular  Phonograph  oil,  his 
istomer  used  any  kind  that  came  handy.  ”3  in 
ne”  Oil  is  especially  well  adapted  to  Phonograph 
ork  and  we  believe  that  its  general  use  by  the 
ade  will  be  beneficial  to  all.  It  is  sold  in  two 
zes,  retailing  at  ten  cents  and  twenty-five  cents 
bottle.  Its  price  to  the  trade  will  be:  10c. 
ze  (sold  only  In  two  dozen  packages)  per  dozen, 
I  cents;  per  gross,  $9.00;  2Sc.  size  (sold  only 
one  dozen  packages)  per  dozen,  $1.50;  per 
oss,  $17.50.  It  will  probably  be  carried  by 

Miss  Jones  is  in  Good  Health 

A  report  has  apparently  gained  considerable 
circulation  in  the  Middle  West  to  the  effect  that 

est  regret  should  the  report  be  true.  The  esteem 
in  which.  Miss  Jones  is  held  cannot  fail  to  please 
her,  however  much  she  may  not  relish  the  report 
about  her  health.  Dealers  are  asked  to  deny  the 
report  when  repeated  in  their  hearing. 

Mailing  Supplements  and 

As  stated  in  the  heading  over  the  Advance  List 
on  page  2,  Dealers  arc  now  permitted  to  deposit 
Supplements  and  Phonograms  in  mail  boxes  or 
local  postoffices  after  5  P.  M.  on  the  day  preced¬ 
ing  the  selling  date,  for  delivery  on  the  selling 

Edward  L.  Aiken,  Assistant  Superintendent  of 
the  factory  of  the  National  Phonograph  Co.,  and 
Thomas  J.  Tighe,  foreman  of  the  moulding 
plant,  sailed  on  the  Lusitania  on  February 
8  for  London,  where  they  will  spend  several 
weeks  at  the  Record  moulding  plant  connected 
with  our  London  branch.  They  will  introduce 
some  new  features  of  this  department  that  have 
been  successful  at  Orange. 

F.  K.  Dulbeer,  General  Manager  of  Sales  of 
the  National  Phonograph  Co.,  and  Mrs.  Dolbeer 
will  sail  on  March  7  to  spend  three  weeks  on  the 
Bermuda  Islands. 

Record  No.  12470’ , 'Cut-Out 

Edison  Phonograph  Monthly,  March,  1908  13 

Mr.  Randolph’s  Successors  A  New  South  Wales  Opinion 

1  lie  positions  in  the  various  Edison  companies 
left  vacant  by  the  death  of  John  F.  Randolph 
have  been  filled  as  follows!  Alphonse  Wcstee 
has  been  made  Treasurer  of  the  Edison  Phono¬ 
graph  Works,  National  Phonograph  Co.,  Edison 
Manufacturing  Co.  and  the  Bates  Manufacturing 
Co.  and  some  of  the  smaller  companies,  in  addi¬ 
tion  to  his  former  duties  as  Secretary  of  the  some 
companies;  Harry  F.  Miller  has  been  appointed 
private  secretary  to  Mr.  Edison  and  Assistant 
Treasurer  of  the  above  companies. 

Mr.  Westee  has  been  identified  with  the  Edison 
interests  from  boyhood.  For  the  past  ten  years  he 
has  successively  filled  many  important  positions  in 
the  various  companies.  Mr.  Miller  entired  the 
employ  of  Mr.  Edison  when  he  built  the  laboratory 
at  Orange  in  1888,  and  in  point  of  service  is  now 
one  of  the  oldest  in  Mr.  Edison’s  employ.  For 
several  years  past  he  has  been  cashier  of  the 
Edison  Phonograph  Works,  National  Phonograph 
Co.,  Edison  Manufacturing  Co.  and  the  Bates 
Manufacturing  Co.  The  exigencies  of  business 
made  it  necessary  for  both  Mr.  Wcstee  and  Mr. 
Miller  to  enter  upon  their  duties  the  day  follow¬ 
ing  Mr.  Randolph’s  death.  Walter  Eckert,  for¬ 
merly  Assistant  Auditor,  has  been  appointed 
Cashier  vice  Mr.  Miller. 

Thomas  Alva  Edison 

.Thomas  Alva  Edison  was  sixty-one  ycata  old 
yesterday.  But  if  we  were  to  measure  his  life 
by  what  he  has  accomplished,  we  would  find  him 

South  Wales,  recently  issued  a  circular  to  the 
prospective  patrons  in  his  vicinity,  expressing  his 
views  about  the  Edison  Phonograph  in  the  fol¬ 
lowing  terms: 

All  who  are  acquainted  with  Edison's  Phono¬ 
graph,  and  the  present  day  Gold  Moulded 
Records,  are  of  one  opinion,  that  they  are  without 
doubt  the  best  means  for  home  entertainment 
procurable  and  the  price  is  now  so  reasonable  that 
they  are  within  reach  of  all  classes  of  the  com¬ 

of  the  true  Edison  Phonograph  proven  to  some 
degree  unsatisfactory.  The  Edison  Phonograph, 
which  I  have  in  my  home,  is  one  that  delights 
my  family  and  friends  and  I  have  always  pleas¬ 
ure  in  introducing  it  to  my  visitors.  It  is  an 
endless  source  of  delight  and  merriment,  repro¬ 
ducing  perfectly  the  singing  of  the  best  artists  of 

such  as  the  qua'druplex  and  sextuplex  d 
the  phonograph,  based  on  a  principle  upon 
all  talking  machines  are  constructed;  the 
descent  lighting  system,  the  kinetoscope  ar 
the  simple  megaphone.  The  world  owes 

The  Difference 

been  in  the  Talking  Machine  bi 

A  gentleman  came  into  our  place  of  busiqess, 
lot  to  buy  a  talking  machine,  neither  does  he  own 
me,  but  to  make  inquiries  about'  a  man  who  used 
o^vork  in  the  store.  While  talking  to  the  pro- 

14  Edison  Phonograph  Monthly,  March,  1908 

Gives  Music  With  His 

( From  the  Chicago  Daily  News,) 

Some  of  the  most  even-tempered  postal  patrons 
in  Chicago  belong  to  Winnemac  station  of  the 
Chicago,  postofiicc.  Bowmanvillc  is  the  othei 

even  if  it  has  to  do  so  by  looking  backward. 

And  now  for  the  songs:  Two  riotously  funny 
affairs,  judging  by  Lauder’s  convulsive  laughter, 
interfered  with  his  really  funny  monologue  when 
he  broke  into  the  bill  yesterday  afternoon.  Usually 
when  a  comedian  laughs  at  himself,  you’re  quite 
content  to  leave  it  all  to  him.  Your  shy  smile 
fades  away  and  hides  itself  under— well,  what¬ 
ever  you  happen  to  be  wearing.  But  it’s  different 

and  told  it  to  spread  itself  through  the  horn 
You  may  have  heard  “Stop  Your  Tickling,  Joel 
before  and  thought  it  very  silly,  but  now  y< 
.know  it  is  silly  and  rejoice  in  the  discovery  th 
you  are  equally  silly. 

Lauder’s  next  song,  “I'm  the  Saftest  of  t 
Family,”  was  horribly  funny,  just  as  a  hal 

of  the  money-order  department  the  superintendent 
scans  a  face  as  the.  owner  fills  out  an  application. 

knows  exactly  what  kind  of  music  will  best  please 
the  patron.  While  the  writer  is  still  scratching 
away  on  the  bit  of  blank  on  the  desk,  the  super- 

My  Scotch  Bluebell,”  as  Lauder  sang  a,  with  a  pretty,  light-haired  girl,  v 
ure, .  light-hearted  gay.ety. .  He  pranced  abc 

por^xr  that  Winnemac  is  one  of  the 
best-managed  stations  in  Chicago. 

The  foregoing  clipping  from  the  Chicago 
Daily  News  was  sent  us  by  Mr.  Potter  with  the 
following  comment: 

Easier  to  Keep  Than  to 

Under  date  of  January  15,  F.  K.  Dolbeer,  Gen¬ 
eral  Manager  of  Sales,  sent  a  letter  to  all  Dealers 
In  Cleveland,  Ohio,  reading  as  follows: 

We  have  been  advised  that  some  of  our  Dealers 
in  your  city  arc  still  selling  Edison  Phonographs 
with  the  old  equipment,  notwithstanding  the 
fact  that  you  have  been  notified  that  such  action 
upon  your  part  would  be  considered  a  violation 
in  “IT  cTS  t"d  Contfitlo,njS ,of  SaJ* as  outlined 

We  cannot  believe  that  you  would  place  your- 
.  *elf  >n  a  position  to  be  suspended  for  a  violation 
of  this  nature,  and  we  would  respectfully  re¬ 
quest,  if  you  have  been  disposing  of  Edison 
Phonographs  with  anything  other  than  the  equip¬ 
ment  supplied  by  our  factory,  that  vou  discon- 

Machine  Troubles 

Having  had  a  peculiar  experience  with  a  Home 
machine  I  herewith  write  you  the  way  I  cor¬ 
rected  the  trouble.  This  machine  always  had  a 
peuliar  tremble  or  tremlo  tone  which  I  looked 
long  to  find  the  cause  of.  It  was  in  the  governor 
disc,  which  had  become  untrue  in  the  flat,  and 
each  revolution  the  felt  pads  on  the  friction  de¬ 
vice  would  cause  a  mometary  stop  or  rather  re¬ 
tarding  which  gave  the  tremlo  effect.  To  cor¬ 
rect  this  I  removed  the  disc  and  sleeve  and  put 
in  a  jeweler's  universal  or  bezel  chuck  and  turned 
a  new  face  with  a  slide  rest  and  tool,  after  which 

A  Monster  Newspaper 

The  Knoxville  Typewriter  Sc  Phonograph  Co., 
of  Knoxville,  Tenn.,  broke  all  advertising  records, 
(so  far  as  we  have  any  knowledge)  on  January 

t  is  my  opinion  that  a  Dealer  who  has  no 
e  principle  than  to  violate  any  conditions  of 
Dealers’  contract  should  be  cut  without  delay. 

names  of  those  who  have- purchased  talking  ma¬ 
chines  from  the  firm  in  the  past  four  years,  these 
being  part  of  a  total  of  over  5,000. 

Form  for  Recital  Invitation 

The  form  given  below  is  a  reproduction  of  an 

October  1,  1907,  any  horn  other  than  Edison. 

Hugh  Gulley, 
Prop.  Talking  Machine  C 

Edison  Phonograph  Monthly,  March,  1908  19 

20  Edison  Phonograph  Monthly,  March,  1908 

Ready  Made  Ads 

Judging  by  tl 

ic  demand  f< 

,_rers  that  we  receive  containing 
them,  these  ready-made  ads  have  struck  a  popular 
chord  among  Dealers.  Either  or  both  of  the 
electros  shown  in  the  ads  on  pages  20  and  21, 
either  single  or  double  column,  will  be  mailed  to 
any  Dealer  who  will  comply  with  the  simple 
provision  that  copies  of  papers  containing  them 
shall  be  sent  to  us.  This  must  also  be  done  by 

yet  sent  us  papers  containing  them.  These  elec¬ 
tros  can  be  had  in  no  other  way  than  direct  from 
our  Advertising  Department.  They  will  not  be 
supplied  to  Jobbers  for  redistribution. 

About  Edison  Jobbers 

Charles  C.  Adams  &  Co.,  of  Peoria,  III.,  one 
of  the  largest  music  and  piano  houses  in  the  State 
outside  of  Chicago,  have  become  Jobbers  of 
Edison  Phonographs  and  Records.  The  Peoria 
Journal  on  February  7th  contained  the  following 
reference  to  th'c  fact: 

afternoon,  consigned  to  the  Charles  C.  Adams 
r™*™  on  South  Adams  street.  There  were 
>n  Phonographs  and  15,000  Records,  all 

•n  distributors  of 

A  fire  in  the  establishment  of  I.  Davega,  Jr., 
125  West  125th  street,  New  York,  January  18, 
inflicted  damage  to  stock  to  the  amount  of  $5,000. 
It  was  fully  insured,  and  since  then  the  loss  has 
been  satisfactorily  adjusted.  The  place  has  been 
redecorated  and  rearranged  throughout,  the 
wholesale  talking  machine  department  now  being 
transferred  to  the  basement,  20  x  S5  feet,  which  is 

partment  is  on  the  second  floor,  with  the  sporting 
goods  stock  in  the  store  off  the  street.  Mr. 
Davega  occupies  the  entire  building,  and  reports 

The  Standard  Talking  Machine  Co.,  of  Pitts¬ 
burg,  who  secured  the  business  of  the  Theo.  F. 
Bcntel  Co.,  last  March,  have  recently  purchased 
and  taken  over  the  entire  talker  business  of  H. 
Kleber  &  Bro.,  piano  dealers,  who  have  been 
handling  talking  machines  for  the  past  fourteen 
years.  They  have  also  bought  out  the  Keystone 
Musical  &  Specialty  Co.,  444  Sixth  avenue, 
Pittsburg,  and  have  greatly  increased  their  record 

The  pleasure  of 
the  Edison  Phono¬ 
graph  as  an  enter-l 
tainer  in  the  home] 
cannot  be  guessed. 
You  must  try  it  to 



You  can  hear  an  Edison 
Phonograph  at  our  store  with 
very  little  trouble,  and  you 
can  buy  one  with  very  little] 

Ask  to  see  the  new  model, 
hear  some  of  the  new  Records, 
and  find  out  what 
payment  plan  is. 

John  Palmer  &  Co. 

Elizabeth,  N.  J. 

Edison  Phonograph  Monthly,  March,  1908  21 

For  the  Whole 

''HE  EDISON  Phono- 

_  graph  is  the  greatest 

wonderwork  of  the  Wizard  of  Llewellyn  Park.  It 
is  the  genius  of  Edison  that  has  made  possible  the 
interpretation  of  sound  into  Records,  and  then  of 
Records  into  sound.  All  music  with  perfect  clear¬ 
ness  can  be  had  with  the  Edison. 


44  Wood  Street,  Secremento,  California 


National  Phonograph  Co. 


Mail  Electros  No . 

Date . 

. 190 . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  other  electros.  We  intend  running  a . . 

inch  advertisement. 

Name. . . 

Street . . . . 

We  buy  through . 

24  Edison  Phonograph  Monthly,  March,  1908 


"For  it’s  always  fair  weather  when  good  fellows  get  together 
—particularly  if  that  prince  of  good  fellows,  the 
Edison  Phonograph,  happens  to  be  one  of  the 
crowd.  Never  was  there  a  jollier  companion  or  a 
more  versatile  entertainer.  It’s  a  whole  show  in 
itself.  It  sings  all  the  new  songs,  has  a  wonderful 
repertoire  of  all  sorts  of  good  music  and  can  tell 
a  funny  story  with  the  best  of  them:  You  need 
never  be  lonely  or  blue,  or  lack  for  amusement 
if  you  have  an  Edison  Phonograph  for  company. 

with  the  big  horn,  or  semi  for  booklet  describing  It. 

A  Remarkable  List  of  March  Records 

On  stile  at  all  Edison  stores  February  25th. 

Edison  Phonograph 

Vol.  VI.  April,  1908  No.  4 

More  New  Dealers  Than. 

One  of  the  most  gratifying  features  of  the 
Edison  business  at  the  present  time  is  the  un¬ 
usually  large  number  of  firms  who  are  becom¬ 
ing  Dealers  in  Edison  Phonographs  and  Records. 

Business  Outlook  Bright 

Business  is  coming  back  in  a  healthy  manner; 
steadily,  surely,  and  bearing  with  it  the  un¬ 
doubted  marks  of  general  confidence.  It  is 
healthy  because  conservatism  is  still  the  strongest 
factor  in  the  make-up  of  every  order.  There 

2  Edison  Phonograph  Monthly,  April,  1908 

Advance  List  of  New  Edison  Records 
for  June,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
-  May  25th,  1908,  all  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  May  23d.  They 
must  not,  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  May  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be  distributed  to  Dealers  after  May  20th,  but  must  not.  be  circulated 
among  the  public  before  May  25th.  Jobbers  and  Dealers  may, 
however,  deposit  Supplements  and  Phonograms  in  Mail  Boxes  or  Post 
Offices  after  5  P-  M-.  on  May  23d,  for  delivery  on  the  following  Monday. 
Jobbers  are  required  to  place  orders  for  June  Records  on  or  before 
April  10th.  Dealers  should  place  June  orders  with  Jobbers  before 
April  10th  to  insure  prompt  shipment  when  Jobbers  stock  is  received. 

9842  Thousand  and  One  Nights  Waltz  Edison  Concert  Band 

One  of  the  earliest  and  best  known  compositions  of  the  famous  “Waltz  King.”  It  may  truly 
be  styled  a  dance  classic.  It  was  originally  from  the  operetta  “Arabian  Nights/'  Everyone  who 
has  ever  danced  will  recognize  the  air  as  an  old  friend,  even  though  they  may  not  know  its 

Edison  Phonograph  Monthly,  April,  1908  3 

cha'rra?.  ‘  0«h«tra  Spanimenq  avtoll“o*blta"to  a.  an 
and  words,  Will  R.  Anderson;  publishers,  M.  Witmark  &  Som,  New  York  C’  US‘C 

r,riV"?„  Mixed  Quartette 

Rev.  Robert  Lowry.  Unaccompanied.  Published  in  hymn  bwks  by  th' 

9849  SomebodyLove.  You,  Dear  Anthony 

I™  »!:£;:  teu.wrtowjte.dw. 

chimin  a's^he  wnrd^i!nd.'ii8h,tful  “cn,!ra'”,al  Mlad. ,  Mr  Tjhon*  singing  j,  quite 

ley;  publish™,  M.  Wimar k  &  So^SXr''’''  U,i°  ““d  ™rd"’  A"nie  AndroJ  Ha“- 

9850  When  It’s  Moonlight  on  the  Prairie  Byron  G  Harlan  and  Chb™. 

iisL^ph^i^rcorirY^^ s- R  Hcnry:  words-  R°be« 

■  Humoresque  on  “The  Merry  W 

m  hear  the  Phonograph  public  exclaim,  upoi 
public  once  hears  tills  Record  played  it  wii 
lete  without  it.  It  gives  the  famous  w 

Edison  Phonograph  Monthly,  April,  1908 

A  selection  that  is  brimful  of  darkey  melody  and  dance  nuiafo-quite  typical  of  this  light¬ 
hearted  and  music-loving  race.  Interpolated  in  the  band  music  is  the  chorus: 

It  is  one  of  those  Records  combining  band  music  ond  singing,  so  popular  in  the  past  and  of 
which  we  have  not. made  one  in  some  time.  Composer,  Charles  Lovenberg;  publisher,  Carl 
Fischer,  New  York. 

157  Over  the  Mountain  of  Sorrow  James  F.  Harrison 

It  is  some  time  since  Mr.  Harrison  has  made  a  solo  Record  for  us.  His  rich  baritone  voice  is 
heard  to  excellent  advantage  in  this  sacred  selection,  with  its  sweet  melody  and  beautiful 
words  of  comfort  and  hope.  Orchestra  accompaniment.  Music,  George  Lowell  Tracy;  words, 
Dexter  Smith ;  publishers,  Louis  H.  Ross  &  Co.,  Boston. 

Edison  Phonograph  Monthly,  April,  1908 

9865  Harry  Lauder 

Edison  Military  Band 

The  tremendous  popularity  achieved  by  the  Harry  Lauder  vocal  Records  will  gain  for  this 
medley  a  wide  and  heavy  sale.  It  introduces:  “Tobermory”  (Record  No.  19175)  [  "We 
Parted  on  the  Shore”  (Record  No.  19176);  “Stop  Yer  Ticklin!  Jock,”  (Record  No.  19179); 
I  L"v«  »  Lassie”  (Record  No.  .9,78) ;  “The  Safest  o'  the  Family”  (Record  No.  .9.77)  i 
“She’s  My  Daisy,”  (Record  No.  19174). 

5  Selections  Made  Over 

We  list  below  five  selections  that  have  be. 
printed  matter  prepared  for  retail  use  will  com 
-their  stock  of  the  original  Records  of  these  numl 
14  Bridal  March  from  Lohengrin 
1559  Where  is  My  Wandering  Boy  To-night? 

tin  these  selections.  ■ 

Edison  Phonograph  Monthly,  April,  1908 

Trade  Information  for  Dealers 

We  append  herewith  price  list  for  Edison  H 

Standard,  Home  and  Triumph  chain  rod  and  chain . 

Standard,  Home  and  Triumph  upright  rod  and  thumb  Screw . 

Standard,  Home  and  Triumph  base . 

Standard,  Home  and  Triumph  brace . 

Standard,  Home  and  Triumph  base  holder  and  9 . 

These  prices  are  based  on  the  Triumph  style  of  horn  crane,  which  hn9  nc 

•n  Crane  will  be  just  double  those  of  the  Standard,  Home  and 

Beginning  at  once  all  Phonographs  ordered  with  mahogany  cabinets  will  be  equipped  with  ma¬ 
hogany  finish  horns,  Instead  of  the  regular  black  horns,  as  heretofore.  This  will  change  the  prices  of 
the  complete  outfit,  and  instead  of  quoting  an  extra  price  for  the  mahogany  cabinet  and  horn  (as 
heretofore),  we  will  quote  prices  on  the  outfits  complete,  which  will  be  as  follows: 

Made  Over  Selections 

selections  which  have  recently  been  made  over  by  the  same  or  nc 
pin  last  month,  we  will  print  them  as  part  of  the  June  printed  m 

a!  March  from  Lohengrin  Edison  Concert  Band  • 

re  is  My  Wandering  Boy  To-night?  Reed  Miller 

Formerly  by  Harry  MacDonough 

Edison  Phonograph  Monthly,  April,  1908  9 

If  you  are  not  ordering  these  Records  regularly  and  do  not  exploit  them  among  your  patrons, 
you  arc  overlooking  an  excellent  opportunity  to  increase  your  Record  business.  These  made-over 
selections  are  equal  in  every  way  to  the  new  Records  listed  by  us  each  month,  and  in  reality  should 
be  considered  as  an  addition  to  the  twenty-four. 

German  Selections  Re-listed 

The  trade  is  hereby  advised  that  we  have  obtained  new  moulds  for  German  Records  No.  15x02. 
“Die  Kappellc,”  by  the  Mcistcrsangcr  Quartette,  and  No.  15351,  “O  Susanna,’*  by  H.  Grossman,  and 
are  now  in  a  position  to  fill  orders  for  both  selections. 

Orders  cancelled  in  December  last,  because  of  our  inability  to  fill  them,  due  to  defective  moulds, 
should  now  be  renewed,  and  Jobbers  who  have  not  ordered  at  any  time  should  put  in  at  least  a 

Phonograph  Co.,  Sales  Department,  Orange,  N.  J. 

It  has  been  brought  to  our  attention  that,  in  anticipation  of  a  continuation  of  the  Record  Ex¬ 
change  Propositions  which  have  taken  place  during  the  past  two  years,  certain  Jobbers  are  already 
taking  back  Records  from  their  Dealers  and  storing  them,  with  the  expectation  of  returning  them 
to  us  whenever  the  next  Exchange  Proposition  takes  place. 

If  this  policy  is  being  pursued  now,  it,  no  doubt,  has  been  in  the  past.  Such  methods  are  not 
only  a  direct  violation  of  agreement,  but  are,  and  always  were,  directly  and  absolutely  contrary 
to  the  interest  and  purpose  for  which  our  Record  Exchange  Propositions  were  adopted. 

•  It  may  be  that  such  conditions  do  not  now,  or  never  did.  exist,  but  to  prevent  any  controversy 
or  misunderstanding  arising  later  on,  we  consider  it  advisable  to  now  notify  you  that  there  will  be 

Production  Dept.  Bulletin  No.  1 —March  20th,  19C 


It  is  pleasant  indeed  to  record  the  return 
health  of  that  notable  inventor,  Thomas  A.  E 
son,  of  whom  all  Americans  are  proud.  At 
close  of  last  month,  after  submitting  to  a  di 
cate  operation,  the  life  of  this  grand  old  m 
according  to  medical  experts,  was  for  a  sh 

has  been  steadily  improving  ever  since.  He  is 
now  out  of  all  danger  ana  has  been  removed 
from  the  hospital,  a  statement  which  will  glad¬ 
den  the  hearts  of  thousands  of  World  readers  in 
every  land  on  earth  who  have  grown  to  admire 

The  Alva  a  Wonder 

last  we  have  the  Phonograph,  “The  Alva?' 
;reat,  and  to  say  that  it’s  the  wonder  of  the 
tieth  century  is  expressing  it  very  mildly, 
and  all  of  us  join  me  in  wishing  a  speedy 
n  to  good  health  of  our  dear  friend,  Mr. 
>n,  and  to  you  all,  continued  success. — Sol. 
r,  235  7P.  102nd  St.,  Nnv  York. 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,  N.  J. 

Edison  Phonograph  Monthly,  April,  1908  1 1 

i'n'diarge  Interesting  But  Visionary 

of  the  Mexico  City  office,  but  tvho  has  been  in  Everyone  is  familiar  with  the  legend  “with 
New  York  for  eome  months  past,  returned  to  P^E^P1'5"  which  appears  on  the  title  pages 
Mexico  at  the  same  time.  Mr.  Cabanas  will  of  books'  Some  day  tl,e  ,'E'"d  b'  «- 
shortly  sever  liis  connection  with  the  company  p|,,,dc<1  10  „  read:  "With  Pb°iographa  and 

and  become  a  Jobber  in  Edison  Phonographs  and  PhonoeramJ.  ar.  perchance,  one  may  come  upon 

12  Edison  Phonograph  Monthly,  April,  1908 

Window  Dressing 

Are  you  one  of  the  Edison  Dcnlcrs  who  takes 
advantage  of  the  splendid  opportunity  to  adver¬ 
tise  your  business  by  constantly  keeping  an  at¬ 
tractive  display  in  your  show  window  and 
changing  it  from  time  to  time? 

If  you  are,  then  we  want  to  congratulate  you 
upon  your  enterprise  and  progressivcncss.  You 
doubtless  have  your  own  ideas  about  attractive 
window  displays,  and  do  not  need  assistance 
from  us,  although  you  may  get  some  additional 
ideas  from  this  department. 

graph  of  an  attractive  window  display,  with 
some  comments  on  it  that  will  aid  Dealers  in 
duplicating  it  bo  far  as  the  size  of  their  window 
and  stock  of  goods  will  permit.  The  displays 
will  be  simple  in  character,  care  being  taken  to 
use  only  such  stock  and  material  as  can  be  had 

plays  be  made  that  will  require  unusual  or  diffi¬ 
cult  carpentry. 

Before  dressing  a  window,  the  Dealer  should 
see  that  the  glass  is  clean  and  bright  and 
that  dirt  and  dust  are  removed  from  the  space 

Edison  Phonograph  Monthly,  April,  1908  13 

Having  carefully  cleaned  the  glass  and  display 
space,  tack  up  green  cheesecloth  lengthwise  and 
with  an  occasional  fold,  so  as  to  give  a  draped 
effect  (sec  illustration).  Do  not  tack  it  smoothly 
like  wall  paper.  Next  tack  up  a  festoon  of  white 
cheesecloth  at  the  top  of  the  green  cloth,  to  get 
the  effcct  shown  in  the  picture.  The  rosettes  are 
made  by  gathering  up  the  cloth  at  regular  inter¬ 
vals  and  fastening  it  with  pins.*  Lay  white 
cloth  on  the  floor,  getting  the  same  loose  effect 

A  Compact  Record  Stock 

I  send  a  photograph  of  my  Record  Stock,  the 
feature  of  which  is  the  small  floor  space  and  the 
unusual  capacity  for  the  space  occupied.  The 
floor  space  is  5  feet  4  inches  by  10  feet  4  inches 
and  the  Record  capacity  1,829;  height  of  Record 
shelves,  6  feet  5  inches.  Cost  of  counter  and 
shelving  in  cash,  $4.50.  I  did  my  own  work. 
Your  paste-board  fillers,  or  what  you  pock  Rec- 

“Follow-up”  Letters 

Ready  Made  Ads 

C.  W.  Graves,  Edison  Dealer  at  Logansport,  Whether  or  not  Dealers  use  the  ready  ra 
Ind.,  uses  with  much  success,  in  "following-up"  ads  that  we  are  running  In  these  columns  ii 
prospective  customers,  the  two  letters  printed  be-  Httle  moment,  so  long  as  they  do  some  kina 
low,  the  second  following  the  first  after  a  short  at|vcrtising.  It  docs  not  follow  that  these  sp 
interval:  mens  represent  the  best  advertising  that 

tising  it  is  important  to  change  the  matter  with 
each  insertion.  If  you  cannot  write  an  advertise¬ 
ment  of  your  own,  these  ready  made  ads  will 

Dealers  may  have  an  electro  of  either  or  both 
of  the  illustrations  in  these  ads  on  request  They 
must,  however,  agree  to  send  our  Advertising 
Department  copies  of  the  papers  containing 
them.  If  they  have  had  electros  of  previous  ads 
they  must  send  us  papers  showing  them  or  no 

who  prefer  to  use  an  electro  of  the  Phonograph, 
or  a  combination  of  the  Edison  portrait  and 
signature,  or  any  other  electro  carried  in  regular 
stock  by  us,  may  have  it  mailed  by  stating  type 
of  machine  or  otherwise  designating  electro 
wanted.  Requests  for  electros  must  be  addressed 
to  Advertising  Department,  Orange,  N.  J. 

The  Customer  is  the  One 
You  are  Trying  to 

He  wasn’t  pleased  with  the  old  Edison  Phono- 

Another  Dealer’s  Invitation 

This  is  why  we  brought  out  a  new  Edison 
Horn  with  crane  to  support  it  and  have  included 
this  equipment  in  the  price  of  the  Phonograph. 

Edison  Phonograph  Monthly,  April,  1908  17 


A  t  less  per  week  than  the  price 
of  a  cheap  theatre  ticket 
you  can  put  the  Edison  Phono¬ 
graph  into  your  home.  And  it’s 
a  lot  more  comfortable  and  a  lot 
more  enjoyable  to  hear  good 
music  in  the  easy  chair  at  your 
own  fireside  than  it  is  to  hear  it  in 
a  hard,  uncomfortable  seat  at  the 

F.  K.  SMITH  &  CO. 

No.  57  Henry  Street 
Columbus,  Ohio 


National  Phonograph  Co. 


Date. . 190 . 

Mail  Electros  No . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  other  electros.  We  intend  running  a . 

inch  advertisement 

Name . . 

Street . 

City  and  State . 

We  buy  through.. 

20  Edison  Phonograph  Monthly,  April,  1908 

SOME  music  never  grows  old,  particularly  if  it  recalls 
pleasant  memories.  The  Edison  Phonograph  can 
reproduce  for  you  the  marches,  ballads  and  airs  that 
stirred  you  in  the  old  days,  just  as  well  as  it  can  sing  the 
song  that  is  the  current  hit  in  the  metropolis,  doing  it 
with  a  clearness,  a  fidelity  and  a  beauty  and  volume  of 
sound  that  is  not  to  be  found  in  any  similar  instrument. 

The  Edison  Phonograph  is  all  things  to  all  men  at  all 
times.  Simply  by  changing  a  Record  it  may  be  a  brass 
band  at  one  moment  and  a  violin  virtuoso  the  next,  a 
singer  of  ragtime  or  of  grand  opera,  a  funny  vaudeville 
team  or  a  quartette  singing  a  sentimental’  ballad. 

If  you  haven’t  heard  the  Phonograph  lately,  you’ll  be 
surprised  at  the  wonderful  improvement  in  the  new 
model  Edison  with  the  big  horn.  Ask  your  denier  to 
show  it  to  you  or  send  to  us  for  booklet  describing  it. 

On  March  25th  go  to  the  nearest  Edison 
Store  and  hear  the  April  Records 

The  April  list  of  t>venty-four  assure  you  rare  plcasurein  listen- 

new  Records  is  made  up  of  the  ing  to  them.  And  if  you  hear 

choicest  bits  of  vocal  and  instru-  /  Y  the  April  Records  you’ll  buy — 

mental  music  recently  produced  j  )  there’s  no  doubt  of  that, 

together  with  a  sprinkling  of  V  /  Ask  your  dealer  or  writo  to  us  for  Tint 

things  not  new  but  good.  These  Phonooram,  describing  each  Record  In 

Records  have  been  made  bythe 

best  procurable  talent  with  a  "o  .  Cataiochjb,  listing  nil  Edison  Records  in 

skill  and  artistic  finish  that  &momdb  Ci  £f  WOit%  RcconlB  In  n11  forc|sn  ,nn* 

NATIONAL  PHONOGRAPH  COMPANY,  24  Lakeside  Ave.,  Orange,  N.  J. 


Edison  Phonograph 

Vol.  VI.  May,  1908  No.  5 

Loosen  Up 

If  we  should  ask  every  Edison  Jobber  and 
Dealer  to  raise  his  right  hand  to  the  question: 
‘.‘Are  you  to-day  making  the  same  effort  to  get 
business  that  you  did  six  months  ago?”  we  doubt 
if  one  in  a  hundred  would  put  up  his  hand, 
rully  nine-tenths  would  frankly  admit  that  they 
were  not  doing  so  and  would  defend  their  posi¬ 
tion  with  the  claim  that  business  did  not  war¬ 
rant  their  making  the  effort  or  spending 
the  money.  This  is  one  of  the  great  drawbacks 
of  quiet  times.  When  everything  is  booming 
and  everybody  is  doing  a  big  business,  every 
”'i  advertises,  circularizes  and 

solicitors  and 

Phonographs  and  Records.  It's  a  case  of  “tickle 
me  and  I’ll  tickle  you.” 

But  let  something  happen  to  business  generally 
and  everybody  instinctively  lets  up  in  his  ef-. 
fotts.  Advertising  of  all  kinds  is  cut  down, 

comes  the  cry.  Many  times  this  is  done  before 
a  firm’s  business  shows  any  signs  of  being  af¬ 
fected  and  apparently  only  in  obedience  to  a  cry 
of  “wolf.”  Clerks 

se  for  re 

.  The  n: 

efforts,  the  families  of  salesmen  will  have  more 
money  to  spend  and  before  long  the  wheels  of 
business  will  hum  as  merrily  as  ever.  Put  your 
shoulder  to  the  great  business  wheel  and  do 
your  part  in  making  it  go  round.  Don’t  lie 
down,  crying:  “It’s  no  use.”  That  is  not  the  part 
of  the  up-to-date  American  business  man. 

An  Absurd  Claim 

Our  attention  has  been  called  to  the  fact 
that  the  traveling  salesmen  from  a  competing 
company  are  making  the  statement  that  the  rea¬ 
son  for  the  difference  in  price  between  their 
Records  and  ours,  is  due  to  the  fact  that  we  are 
compelled  to  pay  them  a  heavy  royalty. 

This  statement  is  so  absurd  on  the  face  of  it, 
that  we  have  never  paid  any  attention  to  the 
matter,  but  In  order  that  the  trade  may  be  fully 
posted  on  the  situation,  we  need  only  say  that 
the  report  is  absolutely  false  and  without  any 
foundation,  and  that  the  difference  in  price  be¬ 
tween  the  Edison  Records  and  those  supplied 
by  our  competitors,  is  due  to  the  care  with  which 
our  Records  are  made,  the  special  quality  of 
materials  used,  and  the  high  character  of  labor 

suit  of  such  a  state  of  affairs  is  to  make  business 
poorer  and  times  harder.  The  tickling  game 
once  stopped,  the  volume  of  everyone's  business 
suffers.  Those  who  have  ready  money  hold  on 
to  it  like  grim  death,  fearful  that  it  will  not 

Business  to-day  needs  nothing  but  a  loosening 
up  on  all  sides.  Edison  Jobbers  and  Dealers  can 
do  their  part  by  patronizing  the  printer,  the 
newspaper  publisher,  by  putting  men  on  the 
road  and  doing  all  the  things  they  did  six 
months  ago.  It  may  seem  unprofitable  for  a 
short  time,  but  the  printer  will  put  more  men 
at  work,  the  newspaper  publisher  will  extend  his 

Orders  for  No.  8591  Held  Up 

We  have  no  more  moulds  or  masters  at  pres-, 
ent  of  Record  No.  8591,  “Come  Yc  Discon- 
.sol ate,”  mandolin  solo,  by  Samuel  Siegel.  It  is 
expected  that  we  will  be  able  to  secure  Mr. 
Siegel  some  time  during  the  month  to  make  over 
this  selection,  and  that  we  will  again  be  in  a 
position  to  fill  orders  about  the  middle  of  June* 
In  the  meantime  we  ask  the  indulgence  of  Job¬ 
bers  who  have  orders  on  file  for  this  selection; 

Now  is  the  time  to  sell  Phonographs  to  people 
going  to  the  country  for  the  summer.  They  can- 

get  than  an  Edison  Phonograph. 

2  Edison  Phonograph  Monthly,  May,  1908 

Advance  List  of  New  Edison  Records 
for  July,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
-  Tune  25th,  1908,  all  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  June  24th.  They 
must  not,  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  June  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be  distributed  to  Dealers  after  June  20th,  but  must  not  be  circulated 
among  the  public  before  June  25th.  Jobbers  and  Dealers  may, 
however,  deposit  Supplements  and  Phonograms  in  Mail  Boxes  or  l  ost 
Offices  after  5  P.  M.  on  June  24th,  for  delivery  on  the  following  day. 
Jobbers  are  required  to  place  orders  for  July  Records  on  or  before 
May  10th.  Dealers  should  place  July  orders  with  Jobbers  before 
May  10th  to  insure  prompt  shipment  when  Jobber’s  stock  is  received. 

9866  Poll.h  Danes,  No.  1  Edl.on  Concart  Band 

A  famous  composition  by  a  'amous  composer  and  known  tbe  world  over.  Our  Record  gives 
a  true  interpretation  of  tile  grace,  gay  abandon  and  fire  of  this  national  dance  of  Poland. 

It  is  played  in  mazurka  tempo.  Composer,  X.  Scharwenkaj  publisher,  Carl  Fischer,  New  York. 
9867  Needle,  and  Pin.  Edward  M.  Favor 

In  three  verses  and  three  choruses  the  old  saying,  “Needles  and  pins,  when  a  man  marries 
his  troubles  begins,”  is  made  the  subject  of  a  funny  travesty  on  married  life,  beginning  with 
the  little  hen-pecked  man  who  wrote  “No  Wedding  Bells  for  Me/’  and  ending  with^  Yankee 

J.  Fred  Helf;  words,  Edward  Moran;  publishers,  Helf 
8  Tell  Me  the  Old,  Old  Story 
Few  gospel  hymns  are  better  known  or  more  popular 
Many  hymns  have  been  written  by  Mr.  Doane,  but 
more  admirers  than  "Tell  Me  the  Old,  Old  Story."  T 
Hankey.  The  singers  are  accompanied  by  the  orchestr; 

A  beHs  sob  of^one  of  the  «mgs  ^featured  in  "Playing^  t 

ong  the  dukes  and  counts  and 
’  Orchestra  accompaniment,  h 
fc  Hager  Co.,  New  York. 

tasrve  methods  and  O’Brien  had  changed  the  title  of  the  song.  Orch 
Music,  George  Evans;  words,  Stanley  Murphy;  publisher,  Jeromi 

lemick  &  Co.,  New  York. 

.*’  The  'Record  is  one  of  unusual  attractiveness  and 
whistling  is  clever,  as  usual.  ’  Orchestra  accompani¬ 
st  is  special  and  not  published. 

Edison  Phonograph  Monthly,  May,  1908  3 

Miss  Jones  cleverly  addi  to  the  realism  of  the  song  by  singing 
of  a  five-year-old.  Orchestra  accompaniment.  Music,  Albert  Von 
worth;  publishers,  York  Music  Co.,  New  York. 

1873  Fawn  Eyes 

poser,  Charles  L.  Johnson ;  publisher.,  Charle.  L.  Johnson  1-  Co!,  I 
874  'Parson  Jone.’  Throa  Reasons 

The  parson. also  makes  an  address  between  the  first  and  second  verses.  Orchestra  accompani¬ 
ment.  Music  and  words,  Arthur  Longbrake,  (writer  of  "Brother  Noah  Gave  Out  Checks  for 
Rain,”  our  Record  No.  964a) ;  publisher,  Joe  Morris,  Philadelphia. 

98~, .  Wh‘n  W°  M-A-Double.R-I.E-D  Ada  Jone.  and  Billy  Murray 

iS!iUiT  spelling  duct  Is  one  of  the  successful  songs  in  “The  Talk  of  New  York,”  in 
na  !  ‘'  Nd.  a  BcrSctt  and  Jack  Garden  ar.  The  love  passages  between  the  happy 

pair  as  sung  in  the  chorus  are  particularly  original.  A  witty  dialogue  follows  the  first 
ohorus.  Music  and  words,  George  M.  Cohan;  publisher.  F.  A.  Mill.  New  York 
J876  Queen  of  the  Earth  Alan  Turner 

An  old  standard  song  very  much  admired  by  vocalists  who  cater  to  audiences  that  enioy 
music  of  the  higher  grade.  Mr.  Turner’s  rendition  is  that  of  the  true  artist.  Orchestra  accom¬ 
paniment;  music,  CiroPinsuti;  writer  of  words  unknown;  publishers,  Oliver  Ditson  Co.,  Boston. 
)877  ’  Whistling  Intermezzo  Edilon  Military  Band 

An  intermezzo  full  of  bright  and  catchy  melody,  introducing  a  chorus  of  whistlers,  who 
assist  in  emphasizing  the  principal  theme.  The  whistling  feature  is  n  decided  novelty  in 
band  Records.  It  will  make  the  selection  a  pleasing  and  popular  number.  Composer,  Leon 
Copeland;  publisher,  L.  J.  Scovelle,  Milwaukee,  Wis. 

►878  You  Have  Changed  the  Winter  in  My  Heart  to  Glad  Spring-Time  Manuel  Romain 

The  title  of  this  song  leaves  little  to  tell  concerning  its  character  or  its  sentiment,  just  as  the 

Music  and  words,  Jean  Havez;  publishers,  Helf  &  Hager  Co.,  New  York. 

>879  When  the  Roll  is  Called  Up  Yonder  Ediso 

Another  well  known  sacred  hymn  reverently  and  splendidly  rendered  by  oi 
tette.  Messrs.  Anthony  and  Harrison  sing  the  verses  as  a  duet  and  the  quar 
refrain.  This  makes  a  new  combination  of  duet  and  mixed  quartette.  Orche 
ment.  Music  and  words,  J.  M.  Black;  published  in  hymn  books. 

when  Mr.  Murray  sings.  Orchestra  accompaniment.  Music,  Egbert  Van  Alstyne;  words, 
Harry  Williams;  publishers,  Jerome  H.  Remick  &  Co.,  New  York. 

►881  Medley  of  Irish  Jigs  John  Kimmble 

An  accordion  solo  of  a  number  of  well  known  Irish  jig  airs.  The  large  and  steady  sale 
of  Mr.  Kimmble’s  Records  shows  how  popular  the  accordion  is  throughout  the  country.  This 
selection  b  made  with  a  piano  accompaniment  as  usual,  bands  and  orchestra  accompani¬ 
ments  serving  to  confuse  the  peculiar  melody  of  the  accordion.  Original  and  not  published. 

►882  Topeka  Frederick  H.  Potter  and  Chorus 

A  spirited  song  descriptive  of  Indian  life  on  the  plains  and  telling  of  the  love  of  W  Indian 
brave  for  his  little  maid  Topeka.  The  chorus: 

•This  selection  will  be  illustrated  on  cover  of  the  July  Phonogram. 

Edison  Phonograph  Monthly,  May,  1908 


H,  Remick  4  Co.,  New  York. 

9883  Nothing  Hardly  Ever  Bother.  Mo  ,  Collin,  and  H«rl.r 

°  A  jolly  coon  duct,  full  of  mirth  and  laughter.  This  happy  dusky  couple  never  borrowed 
rid  $  SMS  bved  they  "were 

■Ss.«.,J“ffe.52d  &  9SSLI? -AT!  c'k  NB  mo  p  hi  1  0  Yo  k  TST 

1885  Tho  Rose  of  Mexico  Waltz  Edison  Symphony  rc  es 

J.  Dunn;  publishers,  T.  B.  Harms  &  Co.,  New  York. 

►886  Common  Sense  Bob  RoberU 

AnotlTTong  hhby  the  writers  of  “He's  a  Cousin  of  Mine”  (our  Record  No.  94»»).  J™ 
Green  was  a  Tennessee  coon,  who  was  credited  with  being  the  bravest  ma"  t°wr|; 
dnv  the  dreus  came  to  town  and  Jim  was  offered  one  hundred  dollars  to. lead  the  lion 
around.  Jim  declined,  declaring  that  one  hundred  dollars  wouldn't  be  t0 Jj1™ 

i£ b4tUgdwi,l?',he^nt.Cr,,o 

become  a  target  for  the  enemy.  Orchestra  accompaniment.  Music  and  words,  unris.  am 
and  John  Larkins;  publishers,  Thompson  Music  Co.,  New  lone. 

1887  The  Farmer  and  the  Mode.t  Manicure  Ada  Jone.  and  Len  Spencer 

A  vaudeville  sketch  which  opens  with  a  scene  in  a  barber  shop.  The  futl  begins  there  t  After 
the  Irishman  (who  is  slightly  under  the  influence)  has  been  tonsortly  and  electrically  treated, 

'  friskv  farmer  enters.  Hi  is  at  once  taken  in  charge  by  the  modest  mercenary  manicure, 
who  pro?eedl  to  trim  hi.  nails  and  likewise  hi,  purse  The  dialogue  between  the  farmer 
and  the  manicure  is  extremely  witty  and  the  sketch  concludes  with  Mis,  Jones  singing  The 
Modest  Manicure,”  a  song  from  “The  Hurdy  Gurdy  Girl.”  Orchestra  accompaniment. 

Then  follows  an  exchange  of  compilin' 

ring  strains  and  military  da 
m.  Like  these  champions,  it 
s  F.  Deuther,  Chicago. 

Edison  Phonograph  Monthly,  May,  1908  5 

Advance  List  of  Edison  Grand  Opera  Records 
Supplement  Number  10,  July,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
\onJol?h”  m  ^  UTited  States  and  Canada  before  June 
-  25th,  1 908,  all  things  being  favorable,  and  they  may  be  reshipped 
to  Dealers  at  2  P.  M.  on  June  24th.  They  must  not,  however 
8AeXM  on ’  w  ‘ °£Ttei  °rP,IaCecI  °n  ^  Jobbers  or  Dealers  until 
Th25 th'  Sl'ppl?.me.?ts  T11  be  shipped  with  Records 
•when  otdend.  These  may  be  distributed  to  Dealers  after  June  20th, 
3  nt?tbe  ?lrculat,ed  among  the  public  before  June  25th.  Jobbers 
Miv  ?0thd  n  PlaCe  0IJdel?  for  these  Grand  Opera  Records  on  or  before 
•  1?,?alers.should  place  G«nd  Opera  orders  with  Jobbers 
before  May  10th,  to  insure  prompt  shipment  when  Jobber’s  stock  is 

.  « ,  Sungjn  Itah'ai1,  Orchestra  Accompaniment 

6  Edison  Phonograph  Monthly,  May,  1908 

B.  112  n  fior  che  avevi  a  me  to  dnto,  (“The  flower  you  gave  to  me”)  “Carmen”  Bizet 

By  ANGIOLO  PINTUCCI,  Tenor.  Sung  in  Italian,  Orchestra  Accompaniment 

When  first  the  fickle  Carmen  spies  the  soldier  Don  Jose,  she  begins  to  coquet  with  him  and 
finillv  nlurki  a  flower  from  her  hair  and  throws  it  in  his  face,  while  she  scampers  away#  Don 
Jose  picks  up  the  flower  and  tucks  it  away  in  the  bosom  of  his  military  coat.  It  follows  afterward 
that  Carmen  cajoles  him  to  aid  in  her  escape,  while  on  his  way  to  prison;  then  the  two  meet  again 
in  an  inn,  and  here  she  dances  for  him,  and  makes  him  a  slave  to  her  charms.  He  is  recalled  to 
the  sense  of  duty  by  the  trumpet  signal  of  his  regiment,  and  he  prepares  to  leave.  In  rage,  that 
lie  can  have  thoughts  other  than  of  her,  Carmen  bids  him  go,  and  jeers  at  his  declaration  of 
love  He  protests,  and  taking  the  faded  flower  from  its  hiding  place  in  his  uniform,  he  sings 
is  romance,  which  is  one  of  Bizet's  most  lyric  inspirations. 

Trade  Information  for  Dealers 

Sales  Dept.  Bulletin  No.  5— April  13th,  1908 


Correspondence  concerning  this  Bulletin 

Phonograph  Co.,  Salej  Department,  Orange,  I 

ts  number  and  be  addressed  to  National 

Sales  Dept.  Bulletin  No.  6-April  22,  1908 

Texas  Sentiment 

its  moonlight,  Mary  darling,  ’ne 

>ice  selections  on  the  E 
nothing  catchy  by  Bob  He 
r  or  something  snappy  01 

m  glad  he.  invented  it;  why  life  without 
1  be. as  desolate  as  a  home  without  hap- 
or  its  home  newspaper. — From  the  "Mid- 

Edison  Phonograph  Monthly,  May,  1908  7 

Advance  List  of  New  German,  Polish  and 
Swedish  Selections 

The  Records  named  below  will  be  ready  for  shipment  from  Orange 
between  June  1st  and  10th.  Samples  of  any  or  all  of  them  will  be 
shipped  May  1st  to  such  Jobbers  as  place  orders  for  them.  None 
air  “6  “hipped  without  orders.  Jobbers’  stock  orders  received  by 
May  2Uth  will  be  shipped  as  fast  as  possible  after  June  1st.  Care 
will  be  taken  to  make  shipment  at  one  time  to  all  Job'bers  in  the  same 
Clty-  separate  supplement  of  each  list  will  be  shipped  with  Records 
to  all  Jobbers  who  request  a  supply.  State  quantity  required  of  each  kind. 

10  German  Records 

,  ,  ,  .  Mit  Orchesterbegleitung  Robert  Leonhatdt 

is««4  Ich  bete  an  die  Macbt  der  Llebe,  Bartmamki  Nebe-Quarteit 

uoiatismied,  a  us  Geisha,  Stdney-Jortn  HofopernsBngerin  Gertrud  Runge 

Made!  gib  achtl  Walzerlied,  ' 'U°g.  Opernsangcr  Paul  Biegler 

We„„  ich  ein  Kannibale  war , 

.  Couplet  mit  Orchesterbegleitung 

Piccolo-Duett  aus  Walzertraum”  O.  Strauss  Adelheid  Rubeos  und  Max  Steidl 

Aennchcn  von  Tharau,^.^''  Opernsanger  Car.  Nebe 

.  .  .  M»t  begleitung  der  Billau’schen  Klavier-Orgel 

Zich  hinaus  beim  Morgengrau’n,  Quartett.  Dregert  Nebe-Quartett 

Lehmanns  Hochzeitsfeicr,  Humoreske,.  Original .  Martin  und  Paul  Bendix 

6  Polish  Records 

16  Swedish  Selections 

Pojkar  haVi  smitt  om  Bond-tur,  Comisk  S5ng, 
De  a  synd  om  mSnnisikorny,  Comisk  Sflng, 

Lei  e.  Karl  Johann,  Comisk  Sing, 

Aldng  cn  Fris,  Quartett, 

Gubben  och  Sancte  Per,  Drag  Spel  och  Sing 


.Ljungby  horn, 

Edison  Phonograph  Monthly,  May,  1908 

Stock  Up  and  Advertise  £ 

ur  advertising  campaigns  arc  designed  not  ,omcr  wju  very  little.  It  pays  Dealers  to 
to  cover  the  whole  field  of  magazine  readers  know  ajj  tliey  can  about  t|,c  Rccords  they  sell, 
by  special  advertising  in  local  newspapers  anj  t0  kn0W|  makes  ,|)e  selling  a  hundred  per 
tir  up  a  wide  universal  interest  in  all  parts  ccnt  ea8ier. 
lie  country.  This  great  publicity  will  result  - 

greater  demand  than  ever  before  for 
Phonographs  and  Records.  Every  E 
ler  must  get  the  advantage  of  this,  bi 
who  reaps  the  greatest  profit  from  it 

lys  in  evidence  among  buyers  of  Edison 
lographs.  If  another  Dealer  has  the  machine 
red,  the  purchaser  will  seldom  wait  until 
first  has  stocked  up.  The  small  Dealer  can 
tr  be  expected  to  carry  a  full  stock  of  Records 
i  large  number  of  Phonographs;  but  if  he 
ies  his  customers'  tastes  he  will  seldom  go 
ng  in  ordering  from  the  monthly  list, 
o  Dealer  should  imagine  that  because  we 
d  an  enormous  amount  of  money  in  adver- 
g  and  advertising  literature,  he  is  relieved 
i  doing  any  for  himself.  He  should  sup- 
lent  what  we  do  with  advertisements  in  his 
e  papers,  fitted  to  local  conditions.  If  he  is 
t  district  given  up  to  agriculture,  he  should 
e  special  efforts  to  make  sales  to  farmers, 
should  remember  that  farmers  cannot  always 
e  to  town  as  readily  as  other  people,  and 

Among  the  Jobbers 

The  Pittsburg  Phonograph  Co.,‘  of  937  and  939 
Liberty  aveuue,  Pittsburg,  waft  completely  burned 
out  on  the  night  of  April  9th,  causing  a  loss  of 
from  $20,000  to  $25,000.  covered  by  insurance. 
The  company  occupied  the  two  lower  floors  of 

fixed  at  $15,000.  The  Pittsburg  Phonograph 
Company  have  secured  temporary  quarters,  have 
put  in  a  stock  of  goods  and  are  already  filling 
the  orders  of  their  Dealers. 

The  Utica  Cycle  Co.,  Jobbers  of  Edison  Phono¬ 
graphs  and  Records  in  Utica,  N.  Y.(  have  pur¬ 
chased  the  property  at  xx  and  13  Columbia 
street,  and  will  erect  a  modern  four-story  build¬ 
ing  55x112  feet.  The  site  will  be  completely 
cleared  and  the  work  of  erecting  the  new  block 
will  be  started  about  May  x,  with  the  expecta¬ 
tion  that  it  will  be  finished  about  October  1. 
The  front  and  side  walls  of  the  building  will  be 

Edison  Phonograph  Monthly,  May,  1908 

Grinncll  Bros,  will  have  two  stores  on  Woodward  T  nnrlnn  Dffir'p  Rmran 

avenue,  and  besides  their  establishments  in  De-  ^0110011  UltlCe  KemOVI 

troit,  the  firm  have  seventeen  branch  stores  in  Most  of  ,hc  dcParlmcnts  of  the  Nations 
the  largest  cities  of  Michigan  and  one  branch  "offapl>  Company,  Limited,  London,  havt 

The  corporate  name  of  the  Clayton  Music  Co., 
Edison  Jobbers  at  Salt  Lake  City,  has  been 
changed  to  the  Clayton-Dayncs  Music  Co.  In 
all  other  respects  the  business  is  unchanged. 

R.  C.  Bollinger,  Music  House  of  Fort  Smith, 
Arkansas,  arc  new  Edison  Jobbers.  A  large  part 
of  their  initial  order  for  approximately  $11,000 
worth  of  Phonographs  and  Records  has  already 
gotie  forward.  The  firm  is  one  of  the  largest 
and  oldest  established  in  their  section  of  the 
country,  having  been  actively  engaged  in  the  sale 
of  high  grade  musical  goods  since  1878.  For 
some  years  they  have  had  remarkable  success  as 
Edison  dealers  and  Mr.  Bollinger  has  been  of 
the  opinion  that  they  could  repeat  their  success  in 
the  jobbing  field.  W.  H.  Petrie,  late  of  Lyon  & 
Mealy,  Chicago,  is  to  have  full  charge  of  the 
talking  machine  department,  and  altogether  it 
looks  as  if  the  Bollinger  Music  House  are  to  be 
very  important  factors  in  the  distribution  of 

New  Equipment  a 

vantage  of  its  trade.  Present  trade  conditic 
Great  Britain  are  satisfactory,  all  things  c< 
ered,  and  the  future  holds  out  good  pro: 


F.  K.  Dolbeer,  General  Manager  of  Sales 
Credit  Manager,  spent  three  weeks  during 
on  a  trip  through  the  South.  He  visited  n 
all  of  the  Jobbers  in  the  Gulf  States. 

W.  E.  Gilmore,  President  of  the  Nat 
Phonograph  Company,  with  his  family,  we 

Phonograph,  for  less  money  than  he  or  she  would  Binder  foi*  PhonOglclph 

otherwise  spend. ,  You  are  assured  a  profit  on  the  A/fnnflilv 

horn  as  well  as  on  the  Phonograph,  as  one  can-  _  a  tl  .  7'  „ 

not  be  sold  without  the  other  nnd  the  nr*r  of  ^0U  ”  *  a  numl,ers  the  EDISON  PH 

Idelia  Reproducers  and 

Copyright  Legislation 

When  asked  recently  for  an  opinion  concern¬ 
ing  the  proposed  compromise  copyright  bill  be¬ 
fore  Congress,  Frank  L.  Dyer,  general  counsel  for 
the  National  Phonograph  Co.,  who  has  followed 
all  the  copyright  developments  with  great  inter¬ 
est,  and  who  spoke  at  tiic  hearings,  said: 

“The  National  Phonograph  Co,  have  signed  no 
agreement  providing  for  a  two- cent  royalty.  The 
agreement  to  which  you  refer  does  not  appear  to 
include  any  talking-machine  manufacturer. 

“It  was'  suggested  by  Senator  Smoot  at  the 
close  of  the  copyright  hearings  in  Washington, 
on  March  28,  that  the  conflicting  interests,  if  pos¬ 

ter  this  purpose  should  be  held  in  New  Yc 
“Admitting  that  copyright  protection  cai 
ititutionally  extend  to  talking-machine  r< 

The  New  Phonogram. 

In  accordance  with  our  practice  in  the  past 
we  reprint  below  the  terms  upon  which  Phono¬ 
grams  may  be  had  by  the  trade,  this  information 
being  chiefly  of  value  to  firms  who  have  become 


lor  expedient.  Matters  of  this  sort,  involving 
normous  commercial  interests,  cannot  be  dis- 
losed  of  hurriedly,  but  should  have,  serious 
onsideration  in  order  that  the  rights  of  all  par¬ 
ies  may  be  protected. 

“I  am  willing  at  any  time  to  meet  the  respon- 
iblc  interests  which  favor  the  new  legislation, 
nd  to  discuss  the  question  fully  with  them  with 

Dealers  ordering  Phonograms  sent  by  mail  are 
requested  to  send  cash  or  stamps  with  their  or¬ 
ders.  The  amounts  are  too  small  to  handle  in 
any  other  way. 

Phonograms  must  be  sold  by  the  Jobber  to  his 
Dealers  at  the  prices  quoted  above;  any  reduc¬ 
tion  of  these  prices  will  be  considered  as  a  viola¬ 
tion  of  contract.  The  Jobbey  who  gives  Phono¬ 
grams  away  is  offering  a  special  inducement  to 

Shelving  from  Record  Boxes 

F.  M.  Atwood,  Edison  Jobber  at  Memphis,  Tenn,, 
recently  wrote  to  the  Talking  Machine  World  as 
follows;  “I  have  lately  increased  the  capacity 
of  my  Edison  Record  bins  from  12,000  to  22,700. 

Franklin  E.  Bomberger  went  to  York  City,  Pa., 
a  short  time  ago  and,  representing  himself  as 
an  agent  of  the  National  Phonograph  Co.,  se- 

posc  of  handling  a  line  of  Phonographs  and 
Records.  His  actions,  however,  aroused  suspicion, 
and  the  officers  of  the  National  Phonograph  Co., 
at  Orange,  were  communicated  with.  They  in¬ 
formed  those  interested  that  Mr.  Bomberger  was 
qn  imposter  and  asked  that  he  be  arrested.  Bom¬ 
berger,  however,  fled  the  city.  A  few  days*  ago, 
however,  he  was  captured  in  Lancaster  and  is 
now  in  the  county  jail  in  York  awaiting  a  hear-  . 
ing.  He  is  charged  with  improperly  securing  a 
signature  to  a  lease  for  a  room  and  with  falsely 
representing  himself  as  an  agent  for  the  Na¬ 
tional  Phonograph  Co.  in  making  a  lease  for  a 
Bell  telephone. 

Edison  Phonograph  Monthly,  May,  1908  13 

The  Edison  Won 

A  little  incident  occurred  here  recently  which 
we  thought  you  might  like  to  hear  as  it  is  rather 
complimentary  to  your  Phonograph.  One  of  the 
moving  picture  halls  in  this  city  Is  using  a 

- to  sing  the  illustrated  songs,  and  also 

for  music  during  the  performance.  We,  went 
to  him  at  the  request  of  many  of  our  friends 
enthusiasts,  a. 

Will  Tell  Story  by 

If  what  I  tell  you  here  below  is  of  interest 
to  you,  the  Phonograph  Monthly  can  have  it 
for  what  it  is  worth.  In  1857  a  band  of  Sioux 
Indians  massacred  all  the  settlers  at  Spirit 
Lake,  Iowa,  42  in  all,  and  carried  into  captivity 
three  white  women  and  one  little  girl,  13  years 
old.  In  memory  of  this  event  the  State  of 
Iowa  erected  a  monument  on  the  grounds  of 
the  massacre  and  Spirit  Lake  has  become  one 
of  the  great  summer  resorts  of  the  Northwest. 
The  little  girl  that  was  taken  captive  fifty-one 
years  ago  is  now  the  only  survivor  of  the  Spirit 
Lake  massacre  and  during  the  outing  season 
she  returns  to  her  father’s  log  cabin  on  the 
banks  of  the  lake  in  which  her  father,  mother 

migl-r  / 

system  has  been  wrecked^  by  the  continual  strain. 
0  repeat  the 

honograph,  v 
fimediately  c 

... . .  . ic  for  him 

machine.  He  said  t) 

very  distinctly;  She 
ionograph^  and  will 
rowing  event  of  her  girlhood.  Here  in  SpencerJ 

le  it  in  the  old  log  cabin  tc 
.  jwing  event  of  her 
where  the  Records  w 

long  to  hear  the  Phonograph  story  of  the 
in  massacre.— H.  S.  Jones,  Edison.  Dealer  at 

The  Same  But  Different 

“In  offering  an  Edison  Phonograph  to  the 
public  on  instalments,”  said  an  Edison  Jobber 
recently.  “We  never  quote  the  total  price,  as  for 
instance,  ‘This  Edison  Phonograph  and  six 
Records,  $40.00/  but  placard  the  machine  or 
quote  as  follows:  ‘This  Edison  Phonograph  and 
six  Records,  $3.00  down  and  $1.30  weekly,  for 

play  both  machines,  and  let  the  peopie  decide 
which  was  the  best.  The  majority  decided  for 
the  Edison.  The  good  point,  however,  is  tiiat 
it  created  a  great  deal  of  talk,  and  was  the 
best  advertisement  we  have  had  since  we  have 
b:en  in  business.  As  a  result  we  have  had  an 
exceptibnally  good  sale  on  Phonographs.  We 
sold  every  Phonograph  we  had  in  stock,  and  were 
compelled  to  bring  down  a  Phonograph  from 
home  to  play  Records.  We  have  placed  an 
order  for  more  Phonographs,  and  will  probably 
receive  them  to-day.  Among  the  Phonographs 
sold  in  the  last  week,  was  one  to  another  picture 
parlor  in  this  city.  We  wish  to  say  that  The 
National  Phonograph  Co.  is  the  most  satis¬ 
factory  firm  we  have  ever  dealt  with.  We  are 
putting  out  a  great  many  Phonographs  in  this 
vicinity.— Shaw  Bros.,  Aledo,  III. 

Pertinent  Points  for  Dealers 

Quit  thinking  about  what  this  or  that  comp&l^ 
tor  of  yours  can  seemingly  do  so  much  better 

this  or  that  store  so  much  “bigger”  than  yours. 
Work  your  own  field.  Use  all  your  0 

j - **cr  i,ow  |;tt|e  y0U  ar“  —  * 

Admit  that  you  cannot  advertise  on  the  scale 
of  the  big  fellow.  Don’t  try  to  do  so.  Do  less, 
but  make  that  distinctive.  —  Talking  Machine 

Jobbers  and  Dealers. 

You  Get  the  Benefit 

It  isn’t  enough  that  we  make  the  best 
Phonograph  that  can  be  constructed.  It  isn’t 

best.  It  is  necessary  that  the  user,  the  Phono¬ 
graph  buyer,  should  know.  That  is  why  we 
advertise.  This  trade- will  go  by  your  store  if 

regarding  the  extensive  advertising  in  the  local 
dailies  by  the  National  Phonograph  Co.  Not  only 
is  large  space  being  used,  but  the  text  is  forceful 
and  convincing  and  presents  in  simple  but  strong 
manner  the  advantages  of  owning  a  phonograph. 
A  systematic  campaign  such  as  the  Edison  people 
are  making  along  these  lines  cannot  but  enable 
Edison  dealers  to  make  sales  to  many  people 
whom  they  have  not  hitherto  found  it  possible 
to  interest. — Chicago  Correspondence  of  the  Talk¬ 
ing  Machine  World. 

C  501501! 


1  S|PX0c«shS 

4  Edison  Phonograph  Monthly,  May,  1908 

Edison  Phonograph  Monthly,  May,  1908 

Our  Buenos  Aires  Branch 

Window  Dressing 

A  Good  Reading  Notice 

16  Edison  Phonograph  Monthly,  May,  1908 

A  Good  Store  and  Complete 

Under  another  cover  I  am  sending  you  a 

Ready-Made  Ads  . 

we  began  printing  ready-made 



Edison  Phonograph  Monthly,  May,  1908 






■p\ON’T  let  the  young  folks  get 
into  the  habit  of  seeking 

X^OU  needn’t  be  barred  from 

I  the  fun  of  having  an  Edison 

amusement  outside  of  their  own 
homes.  It’s  so  easy  to  give  them 

Phonograph  in  your  home  simply 
because  you  can’t  afford  to  pay  for 

the  best  sort  of  amusement — clean, 
hearty,  wholesome  fun — in  their 
own  homes  by  means  of  an  Edison 
Phonograph.  It  sings  the  songs 

it  all  at  once.  We’ll  be  glad  to  fix 
it  so  that  by  paying  a  small  amount 
down  you  can  have  the  Phonograph 
delivered  and  begin  to  enjoy  it  at 

they  like  to  hear,  gives  them  the 
monologues  of  clever  comedians, 
plays  the  music  they  arc  fond  of 

once,  paying  the  rest  in  instalments 
that  will  be  less  than  it  costs  you 
for  an  evening’s  entertainment  at 
the  theatre. 

that  set  their  feet  a-tripping. 



409  Pearl  Street 

Duluth,  Minn. 

Toledo,  0. 


National  Phonograph  Co. 


Date . 190 . 

Mail  Electros  No . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  other  electros.  We  intend  running  a . 

inch  advertisement. 

Name. . . • . 

Street . 

City  and  State . 

We  buy  through... 

“One  touch  of  harmony  makes  the  ■ 
whole  world  kin.” 

THE  Phonograph  would  never  have  become  the  great 
popular  entertainer  it  is  but  for  Edison.  He  made  it 
desirable  by  making  it  good;  he  made  it  popular  by 
making  it  inexpensive. 


.has  brought  within  reach  of  all,  entertainment  which  formerly 
only  people  of  means  could  afford.  It  has  even  displaced 
more  expensive  amusements  in  homes  where  expense  is  not 


e  the  work  of  artists  of  reputation.  Each  is  perfect  of  its  kind  and  many  of 
your  kind  are  included.  You  can  hear  them  at  any  Edison  store 
April  25th.  Get  of  your  dealer,  or  of  us,  The  Supplemental 
Catalogue,  listing  all  the  new  May  Records,  ThePhonogram, 
describing  each  Record  in  detail, and  the  CompleteCatalooue, 
which  lists  all  Records  now  obtainable  for  the  Phonograph. 
NATIONAL  PHONOGRAPH  CO..  Lakeside  Avenue,  Orange,  N.  J. 

2  Edison  Phonograph  Monthly,  June,  1908 

Advance  List  of  New  Edison  Records 
for  August,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
-  July  25th,  1908,  all  things  being  favorable,  and  they  may 
be  reshipped  to  Dealers  at  2  P.  M.  on  July  24th.  They 
must  not,  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  July.  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be  distributed  to  Dealers  after  July  20th,  but  must  not  be  circulated 
among  the  public  before  July  25th.  Jobbers  and  Dealers  may, 
however,  deposit  Supplements  and  Phonograms  in  Mail  Boxes  or  Post 
Offices  after  5  P.  M.  on  July  24th,  for  delivery  on  the  following  day. 
Jobbers  are  required  to  place  orders  for  August  Records  on  or  before 
June  10th.  Dealers  should  place  August  orders  with  Jobbers  before 
June  10th  to  insure  prompt  shipment  when  Jobber’s  stock  is  received. 

9890  Sweet  Sixteen  Merch  Edison  Military  Bend 

Kerry  Mills’  latest  march  and  one  of  Ids  best.  To  many  this  is  the  only  recommendation 
IT  Ed:  mt'  °IXln'nH  "0>  lnfcc,]ol!s  .military  running  through  it  and  has  inspired 

Edison  Phonograph  Monthly,  June,  1908 

rlnce,”  the  newest  Cohan  show.  The  breezy  musical  dialogue  as  given  by  Ada  Jones  and 
illy  Murray  will  be  pronounced  O.  K.  from  A  to  Z.  Orchestra  accompaniment;  music, 
id  words  by  Geo.  M.  Cohan;  publishers,  Cohan  &  Harris,  New  York. 

Pm  Savin'  Up  My  Money  for  a  Rainy  Day  Edward  Meeker 

genuine  comic  rag-time  song  that  recalls  the  well  known  “All  In,  Down  and  Out”  (our  Record 
-92)-  Like  his  selfish  predecessor  this  coon  belifeved  firmly  in  holding  on  to  a  dollar  every 
nc  he  got  his  hands  on  one,  only  his  stinginess  carried  him  to  much  greater  extremes,  which 
e  told  about  in  the  song.  The  chorus  has  a  musical  swing.  Orchestra  accompaniment; 
usjc,  Percy  Wenrich;  words,  C.  P.  McDonald;  publishers,  McKinley  Music  Company,  New 

“Dialogue” — Flute  and  Clarinet  <  Edison  Symphony  Orchestra 

imething  decidedly  new:  on  animated  musical  conversation  between  a  flute  arid  a  clarinet 
ith  the  orchestra  “butting  in”  between  times.  A  clever  idea,  which  was  originated  by  a  well 

A  love  song  by  the  compose 
is  Mine”  (our  Record  0371 
Love  of  You,”  but  we  feel 
of  sentimental  ballad  as  its 
chance  to  display  his  sweet 

Harry  Anthony 

t  most  popular  ballad  of  the  day,  “Love  Me  and  the  World 
v  songs  have  been  waited  for  more  eagerly  than  “AIL  for 
will  fully  measure  up  to  expectations,  as  it's  the  same  style 
is  predecessor  and  gives  Mr.  Anthony  equally  as  good  a 

Orchestra  accompaniment;  music,  Ernest  R.  Ball;  words,  Dave  Reed;  publishers,'  M.  Witmark 
&  Sons,  New  York. 

1907  A  High  Old  Time  in; Dude  Collins  and  Harlan 

We  feel  perfectly  safe  in  guaranteeing  a  great  demand  for  this  dandy  negro  duet  by  those 
two  past-masters,  Collins  and  Harlan.  It’s  in  the  same  class  as  “Nigger  Loves  His  Possum” 
(our  Record  9160)  and  “Bake  Dat  Chicken  Pie”  (our  Record  0499).  Rastus  and  his  Mandy 
have  been  north  and  are  “Gwine  Back  to  Dixie.”  A  farewell  committee  of  friends  wait  on 
them  at  the  train  and  there  are  great  doings.  As  the  train  pulls  out  the  clang  of  the  engine  bell 
and  the  toot  of  the  whistle  are  mingled  with  cheering  and  affectionate  good-byes.  Orchestra 
accompaniment;  music,  George  Schlciffarth;  words,  Ben  Lowen;  publishers,  Albright  Music 

Edison  Phonograph  Monthly,  June,  1908 

,  Fun  at  the  Music  Counter 
.  laugh-malting  burlesque  on  familiar  st 
■om  the  saleslady  taking  the  literal  mean 

fVun"!',5hieh°i,%GranH'  irl!hma"'  Rube.  Tough’ n"d  seferal  ^onX 

salcslacty.^Original  vaudev’iUe  Sketch  X'iSsff  "MUC''  °b,iE'd  *  Y°U” ■“«  *  *»' 
*9912  Finnegan’s  Flat  St  P  t 

S  *£!  ’  t-Tu^  f  are  v!X,d  sounds  of  a  free-for-all  fight  and  Mike  returns  to  Marv Ann 
fearful  namesb  but  Mike  caution’,  7h°  on  ”  10Ld  "if  “Du,chraa",”  ®"<l  b'Bins  to  ca^l  him 
original  and  S  no.  pushed.  h'r’  D°n'  >P“k'  ,ho'  way  0  the  d«ad-"  The  sketch  i, 
9913  “Smarty”  Medley  Edi.nn  Mill..™  n. 

^ngBinVh1chdL/ Jones  YcXdTe',?'  S”/'  re“nnl  5m,'8  hi‘V  “Smarty,”  the  dainty  child" 


2  Selections  Made  Over. 

...  ,We  '■«  below  two  selections  that  have  been  made  over  by  the  same  talent  The  Aueo.t 


fS97  Over  the  Waves  Waltz  Joe  Behno 

3838  Jovial  Joe  Edison  Military  Ba, 

Formerly  bjr  Edison  Concert  Band 

•This  selection  will  be  illustrated  on  the  cover  of  the  August  Phonogram.' 


Edison  Phonograph  Monthly,  June,  1908 

Ten  Edison  Records  by  William  Jennings 

WE  take  great  pleasure  in  announcing  ten  Edison  Records  by  William  Jennings 
Bryan.  They  were  made  by  the  "Great  Commoner”  in  tile  library  of  his  home 
in  Lincoln,  Nebraska,  one  of  our  recording  experts  going  there  for  the  purpose. 
They  arc  among  the  plainest  and  most  natural  Records  we  have  ever  turned  out.  No 
one  who  has  ever  heard  Mr.. Bryan  speak  will  fail  to  recognize  all  of  the  wonderful  charm 
of  voice  and  manner  for  which  he  is  famous. 

Mr.  Bryan  needs  no  introduction.  His  prominence  as  the  two-time  and  prospective 
third-time  Democratic  candidate  for  President,  together  with  his  remarkable  gifts  as  an 
orator,  have  made  him  known  everywhere,  while  his  upright,  Christian  character  and  fear¬ 
less  exposition  of  his  political  beliefs  stamp  him  as  one  of  the  foremost  Americans  of 

The  Records  are  composed  of  telling  passages  chosen  by  Mr.  Bryan  from  his  favorite 
orations.  Hearing  one  of  these  tabloid  addresses  produces  the  same  effect  as  a  long 
speech  from  almost  anyone  else,  so  carefully  has  Mr.  Bryan  chosen  his  remarks. 

In  soliciting  trade  on  these  Records,  Jobbers  and  Dealers  should  not  fail  to  make  it 
plain  that  the  Records  arc  made  by  Mr.  Bryan  himself  and  that  they  will  appeal  very 
strongly  to  women  as  well  as  men,  as  women  always  flock  in  large  numbers  to  hear  Mr. 
Bryan  whenever  he  makes  a  public  speech. 

The  Bryan  Record  should  go.  a  long  way  towards  offsetting  the  present  trade  dull¬ 
ness.  We  shall  not  be  surprised  if  they  outsell  any  set  of  Records  we  have  ever  issued, 
owing  to  Mr.  Bryan's  prominence  in  the  current  Presidential  campaign. 


'HE  Bryan  Records  will  be  shipped  from  Orange  to  all  Jobbers 
Canada  as  soon  after  June  1st  as  possible,  and  they  w 
Dealers  as  soon  as  received.  They  may  be  placed  on  sale  at 
ip  Supplements  to  such  Dealers  as  place  orders  for  these  Records 
ired.  Dealers  should  at  once  place  orders  with  Jobbers  to  insure  pr 

-i  the  United  States 
U  be  reshipped  to 
nee .  Dealers  will 
State  number  re - 
mpt  shipment  when 


9914  Swollen  Fortunes 

8  Edison  Phonograph  Monthly,  June,  1908 

Newsy  Notes 

Ross  P.  Curtice  Co.,  Edison  Jobbers  of  Lin¬ 
coln,  Neb.,  are  getting  out  a  house  organ,  which 
they  call  "The  Curtice  Phonometer.”  The  first 
issue  is  highly  creditable  and  contains  much 
interesting  news  matter.  The  Phonometer  will 
be  mailed  free  to  Dealers  in  Phonographs, 
pianos,  small  instruments,  and  sheet-music  In 
the  section  tributary  to  Lincoln. 

Lawrence  McGreal,  Edison  Jobber  of  Mil¬ 
waukee,  Wis.,  has  moved  to  his  handsome  new 
quarters  at  i7»-i76  Third  street.  Saturday,  April 
25th,  was  formal  opening  day  and  zo,ooo  visitors 
including  Mayor  Rose  and  the  city  officials,  call¬ 
ed  to  inspect  the  beautiful  store.  Each  visitor 
received  rose  and  carnation  souvenirs  of  the  oc¬ 
casion.  Mr.  McGreal  was  also  the  recipient  of 
a  large  number  of  floral  offerings  from  Milwau¬ 
kee’s  leading  business  men.  A  feature  of  the 
new  establishment  is  eight  sound-proof  Record 
Parlors.  These  are  octagonal  in  shape  and  are 
finished  in  mahogany  and  French  bevel  plate 
glass.  The  equipment  of  the  entire  store  is  of 
correspondingly  high  grade.  Every  improved 
feature  for  the  conduct  of  the  wholesale  and  re¬ 
tail  Phonograph  business  on  a  large  scale  is  to 
be  found  on  the  four  floors  of  the  building,  which 
makes  one  of  the  handsomest  talking-machine 
establishments  in  the  country.  Mr.  McGreal  has 
been  in  business  in  Milwaukee  since  1902  and 
has  quickly  become  recognized  as  one  of  the  fore¬ 
most  business  men  of  the  city. 

Charles  E.  Robertson,  formerly  a  successful 
Edison  Dealer  at  4223  Lancaster  Avenue,  Phila¬ 
delphia,  has  discontinued  business  at  his  old 
stand  in  order  to  take  charge  of  the  retail  de¬ 
partment  of  Louis  Buehn  &  Brother,  45  North 
9th  Street,  Philadelphia. 

The  Milner  Music  Company,  25-27  West  6th 
Street,  Cincinnati,  Ohio,  have  bought  out  the  Edi¬ 
son  Jobbing  Agency  of  L.  E.  McGreal  of  that 
city,  and  will  succeed  that  firm  as  wholesale 
representatives  of  the  Edison  goods.  The  Milner 
Music  Company  are  widely  known  as  successful 
dealers  in  pianos,  Edison  Phonographs  and  musi¬ 
cal  merchandise.  Joseph  Milner,  President,  and 
Raymond  Strief,  Secretary  and  Treasurer,  are 
excellent  types  of  hustling,  modern  music  trades¬ 
men  and  there  is  no  doubt  that  they  will  make 
a  fine  record  as  Edison  Jobbers. 

Louis  Buehn  &  Brother,  Edison  Jobbers  at 
Philadelphia,  suffered  about  $1,200  water  dam¬ 
age  from  a  fire  on  the  fourth  floor  of  their 
building  May  2nd.  There  was  no  interruption 
of  regular  business. 

sell  as  rapidly  as  have  the  10  German,  16  Swed¬ 
ish  and  6  Polish  Records  announced  in  last 
month’s  Phonograph  Monthly.  They  arc  being 
ordered  out  in  unusually  large  numbers  by  Job¬ 
bers  who  look  for  a  wide  demand.  They  arc 
better  than  any  previous  Records  in  those  lan¬ 
guages.  Jobbers’  shipments  will  go  forward  be¬ 
tween  June  zst  and  10th. 

Jobbers  should  see  to  it  that  their  Dealers  get 
the  benefit  of  the  reduced  freight  rate  on  horns. 
Nested  horns  in  shipments  of  two  or  more  now 
take  first-class  rate,  as  against  1  x/z  times  first- 
class  previous  to  May  zst.  Single  horn  ship¬ 
ments  take  1*6  times  first-class,  instead  of  the 
old  double  first-class. 

The  five  new  Grand  Opera  Records  for  July 
will  probably  prove  to  be  the  most  popular 
we  have  ever  issued.  Jobbers’  orders  are  even 
heavier  than  expected.  Dealers  who  have  not 
already  ordered,  should  do  so  at  once,  or  Jobbers 
may  not  be  in  a  position  to  supply  them  in  time 
for  opening  day,  which  is  June  25th. 

The  fifteen  French  and  fifteen  Holland-Dutch 
Edison  Records  that  went  on  sale  April  zst  are 
having  a  very  gratifying  sale.  Are  there  any 
French  or  Holland-Dutch  people  on  your  list 
of  Phonograph  owners?  They  will  be  greatly 
pleased  with  these  excellent  Records.  Arc  there 
not  a  number  of  families  of  these  nationalities 

music  by  the  best  native  singers? 

A  few  of  the  three-color  prints  of  our  famous 
oil  painting,  “The  Phonograph,”  are  left.  Job¬ 
bers  who  speak  quickly  can  get  them  for  their 
Dealers’  use.  No  charge. 

We  shall  be  very  glad  to  hear  from  Dealers 
who  have  made  a  success  by  putting  in  the  com¬ 
plete  line  of  Domestic  Records,  also  from  those 
who  are  building  up  a  good  trade  on  the  For¬ 
eign  Records.  Address  the  Advertising  Depart- 

Truth  in  Advertising 

The  more  truth  you  put  into  your  advertising 
the  stronger  it  will  be.  A  promise  made  must 
be  .kept,  beeausc  no  business  can  now  be  sus- 

people  may  not  be  abused  without  a  reaction. 
Once  lost  it  is  never  regained.  Some  misstate¬ 
ment  is  made  and  it  will  take  a  generation  to 
kill  that  lie. — Talking  Machine  JPorld, 

Edison  Phonograph  Monthly,  June,  1908  9 

Tolstoy  Uses  the  Phono¬ 

learn  with  interest  that  that  wonderful  old  gen¬ 
tleman,  now  eighty  years  of  age,  has  just  begun 
using  an  Edison  Phonograph  as  a  labor  saving 

Tolstoy  learned  from  Stephen  Bonsai  that 
many  newspaper  reporters  used  Phonographs. 
Bonsai  told  the  story  to  Tolstoy,  while  visiting  the 
grand  old  Russian,  and  the  latter  was  deeply  in- 

Subsequently  ‘Arthur  Brisbane,  of  the  New 
York  Evening  Journal ,  who  had  bought  seven 
of  the  Edison  Phonographs  at  different  times  for 
his  own  use,  sent  to  the  Edison  Business  Phono¬ 
graph  Company  an  order  to  ship  a  Phonograph 
with  full  equipment  of  cylinders,  etc.,  to  Mr. 
Tolstoy  in  Russia,  as  a  present  from  the  Hearst 

The  order  reached  the  hands  of  Thomas  A. 
Edison,  who  insisted  that  he  himself  would  send 
the  Phonograph  to  Tolstoy. 

Tolstoy  got  the  Phonograph,  and  is  using  it,  as 
may  be  seen  from  the  letter  received  by  Mr.  Bris¬ 
bane  some  time  since  from  Vladimir  Tchertkoff, 
Mr.  Tolstoy’s  literary  agent  and  intimate  friend. 
Dear  Sir:— My  ^  friend,  Leo  Tolstoy,  has  ^re- 

received  the  Phonograph  so  kindly  sent  him.  He 
thanks  you  most  cordially  for  your  kind  attention 
anJ  Mh"  ykUft0  tr-ansmit  to  Mr’  Edison  h*9  sin" 

He  does  not  usually  care  about  new  inventions 
of  a  complicated  mechanical  kind,  seeing  that 
their  practical  application  is  as  yet  mostly  con-  ' 
fined  to  the  needs  and  fancies  of  the  wealthy  and  « 
used  for  purposes  of  more  successful  oppression  1 
and  exploitation.  But  in  this  particular  case  he  is 
exceedingly  glad  of  the  possibility  granted  to  him 
of  dictating  into  this  wonderful  instrument  an¬ 
swers  to  the  numerous  letters  he  receives  and  has  1 
to  deal  with  after  his  day’s  literary  work,  when  * 
he  naturally  feels  tired  from  writing  and  desires  j 

I  may  add  that  incidentally  this  instrument  will  1 
be  the  means  of  conserving  his  voice  for  those 
who  are  not  able  to  converse  personally  with  him,'  i 
and  for  future  generations,  which  will  undoubt¬ 
edly  afford  great  pleasure  to  many  and  many. 

1  have  just  come  from.Tasnaya  Poliana,  where, ' 
together  with  another  friend,  I  have  fixed  up  the 
apparatus,  sufficiently  well  to  take  and  reproduce 
his  dictation  and  reading.  But  in  order  to  put 
everything  in  perfect  order  and  give  his  daughter, 
who  is  his  amanuensis,  the  necessary  instructions  N 

kindred  writings  in  English,  issued  under 
forms  of  “The  Free  Age  Press,”  and  beg  you 
Mr.  Edison  to  accept  them  as  a  very  slight  tt 

Yours  very  sincerely, 

Vladimir  Tchertkoff, 
Editor  of  “The  Free  Age  Press.” 

cident  in  its  editorial  columns,  says: 

.  “The  use  of  the  Phonograph  is  perfectly  sim¬ 
ple,  but  it  is  intensely  interesting  to  know  that 
Mr.  Tolstoy,  in  his  old  age,  is  still  young  enough 
to  utilize  this  modern  invention  to  simplify  the 
task  of  communicating  thought  to  the  rest  of  the 

How  beautifully  and  simply  mankind’s  prob¬ 
lems  are  solved  when  human  beings  co-opefate 
to  help  one  another,  instead  of  combining  to  fight 
one  another! 

Here  you  have  the  mechanical  genius  of  an 
Edison  serving  marvelously  the  literary  genius 
and  the  high  conscience  of  a  Tolstoy.  The  fine 
combination  of  two  kinds  of  human  genius  bene¬ 
fits  the  entire  world.  Thomas  A.  Edison  repre- 

’ou  have  so  kindly  given  m 
nlsunderstanding  the  letter 
vithout  having  previously  be 

jar,  been  suffering  from,  I  am 
Yours  very  sincerely, 

Leo  Tolstoy. 

Edison  Phonograph  Monthly,  June,  1908  13 

How  Many  Records? 

way  means  sales  to  that  customer's  friends.  „  ™cre  are  a, 7.0  Record,  listed  in  the  three 

YOU  have  no  idea  how  many  people  there  are  K et  5? 2s£ 

who  are  ready  to  buy  Ed, son  Phonograph,  but  „  6  Forcign,  and  6  Grand  0  4’a.  The 

hold  back  simply  because  they  are  no,  asked  by  Domtstic  ,,  about  al,  divi/d  bmvMn 
some  home  Dealer  to  buy.  In  order  ,0  appreciate  vaca,  and  instrumema,  selections.  There  are  596 
the  impress. on  that  being  made  by  our  adver.  Vocal  Solos,  1C1  Vocal  Duets  and  93  Vocal  Quar- 
tlitng,  winch  reaches  >5,000,000  people  arly  |et  ,  Band  and  ,  Orchestra  Rccord,.  ln  the 
month  after  month,  you  must  do  a  little  adver-  Foreign  Cata,  ,an  are  reprc!e„ted, 

ttstag  yourself,  remtndmgyour  par,  of  the  public  viz..  Bohemian,  British,  Chinese,  Cuban,  Danish, 
that  the  latest  type  of  Ed, son  Phonograph  and  Franch>  p„„Bh.Cnnadian,  German,  Hebrew, 
all  the  new  Record,  are  right  at  their  door,.  Holland-Dutch,  Hungarian.  Italian.  Japanese. 

While  others  are  saying  to  themselves  "What's  Mexican,  Polish,  S.  A.  Bands,  Spanish  and  Swed- 
Ihe  use?”  and  letting  the  cobwebs  grow  on  their  fsls.  The  Grand  Opera  Records  are  sung  in 
stock  and  in  their  doors,  is  the  time  for  you  to  five  different  languages  and  are  divided:  French 
make  a  noise  like  "the  biggest  Edison  Dealer  in  4,  German  21,  Latin  2,  Italian  3C,  Spanish  2. 

your  section.”  You  will  find  the  ready-made  ad: 
that  we  supply  free  of  all  charge  a  very  grea 
help  in  doing  this. 


W.  E.  Gilmore,  President  of  the  Nationa 
Phonograph  Company,  has  returned  from  a  threi 
weeks’  vacation  spent  \vith  his  family  at  Virginu 
Hot  Springs. 

Walter  Stevens,  Foreign  Mnnager,  is  bad 

Our  New  Power  Plant 

Ig  Oil  Steadily  for  some  time  past.  It  Is  now 
it  finished  and  the  long  line  of  white  walls 
ad  out  over  more  than  eighteen  acres  of 
tnd  presents  an  appearance  not  unlike  that 
sme  great  fortress.  One  of  the  last  buildings 

Edison  Phonograph  Monthly,  June,  1908 

Edison  Phonograph  Monthly,  June,  1908 

Edison  Phonograph  Monthlyjune,  1908  17 

Jobbers’  Convention 

The  annual  convention  of  the  National  Associa¬ 
tion  of  Talking  Machine  Jobbers  will  take  place 
at  the  Hotel  Cha'lfonte,  Atlantic  City,  N.  J., 
July  6th  anti  7th. 

^The  committee  of  arrangements  in  charge  of 

Blackman,  proprietor  of  the  Blackman  Talking 
Machine  Co,,  New  York  City  j  C.  V.  Henkel, 

tion  for  membership. 

It  may  be  that  some  of  tl 
demand  the  benefits  of  m 
therefore  well  to  explain  t 
important  features  is  the  sys 

Wu  Ting  Fang  Visits  Mi 

Edison-Phonograph  Monthly,  June,  1908 

Effects  of  Trade  Depression  fr; ,imv°  b'<*.  •hoiiid  fim 

20  Edison  Phonograph  Monthly,  June,  1908 

present  time  to  advertise,  at  cut  prices,  goods  will  be  considered  a  part  of  the  organization 

known  throughout  the  world  as  standard  in  price,  who  has  — . 1  *-  *  - 

therefore  i 
During  the  sumt 

make  use  of  the  present  slackening  of  busine; 
and  prepare  to  stimulate  the  business  with  in 

S  meats  that  will  make  the  talking  machit 
try  as  desirable  as  ever.  The  jobber  w* 
maintains  a  suitable  stock  of  goods  will  hold 
what  trade  he  has  and  probably  draw  trade  from 
others,  who  have  not  had  the  required  amount  of 
optimism  to  keep  them  alive.  The  deal 
maintains  a  suitable  stock  and  puts  in 

porary  for  the  foundation  r _ r„.v  . 

here.  I  believe  it  will  have  a  wholesome  effect 
on  the  country  and  on  every  individual,  employer 
and  employe.  If  he  makes  use  of  the  lesson  it  has 
taught  he  will  realize  (if  an  employer)  that  cer¬ 
tain  methods  which  he  may  have  used  in  com¬ 
peting  are  not  safe,  risks  that  must  not  be  taken 
again,  and  thaHn  time  of  prosperity  his  meth- 

the  inroads  of  adversity.  The  employe  will 
realize  that  when  it  comes  to  the  question  of 
the  supply  being  more  than  the  demand,  it  is 
the  employe  who  has  worked  for  something  more 
than  his  salary  that  will  hold  his  position,  and 

spare  time  in  getting  in  touch  with  everyone  in 
his  territory,  will  be  known  and  remembered  in 
the  fall  when,  I  believe,  everything  will  again 
have  assumed  a  good  momentum/’ 


Dealers  Wanted 

After  three  years  perfecting  the 
Business  Phonograph  and  se¬ 
curing  electric  motors  for  all 
electric  currents,  we  are  pre¬ 
pared  to  appoint  dealers  in 
every  locality  to  sell  the  appli¬ 
ances  at  a  liberal  discount. 
Write  for  circulars  and  terms 
of  agreement  TO-DAY. 

Edison  Business  Phonograph  Co. 

Ct  GJkiotu. 




Mail  Electros  No .  * 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  otht 
inch  advertisement. 

Name. . 

electros.  Wc  intend  n 

We  buy  through.. 

Edison  Phonograph  Monthly,  June,  1908 

New‘  Ready-Made  Ads  T~P =T - 

Here  are  two  more  Ready-Made  Ads  that  we 
furnish  free  for  Edison  Dealers'  use  in  news¬ 
paper  advertising.  Hundreds  of  live  Dealers 
all  over  the  country  are  asking  for  these  electros 
and  using  them  regularly  in  their  local  papers 
with  fine  results.  The  thing  that  pleases  us 
most,  neat  to  seeing  them  advertise,  is  that  they 

the  cuts  we  send  in  preference  to  using  the  talk 
we  print  in  the  Ready-Made  Ads.  This  shows 
that  they  are  going  in  to  win.  They  are  think¬ 
ing  the.  matter  out  for  themselves,  and  the  re- 

heen  doing,  that  part 
We  will  send  you 
illustrations  shown 

include  tlie  illustration  and 
l"  or  "Edison  Phonograph," 
e.  Dealers  then  add  reading 
i  whatever  space  they  wish, 
'ings  from  which  our  electros  ■ 
work  of  the  best  New  York 
ite  costly,  but  we  figure  that 
too  good  for  the  goods  they 
ng  os  they  help  Edison  Dealers 
heir  advertising  as  they  have 
rt  is  all  right. 

u  either  or  both  of  the  electro 




Don’t  make  the 
mistake  of  think¬ 
ing  that  every 
talking  machine 
is  a  Phonograph. 

The  Edison  Phonograph  is  the 
only  one  invented  by  Thomas 
A.  Edison.  It  gives  clearer  and 
better  renditions  of  music  than 
any  other  form  of  sound-repro¬ 
ducing  machine.  Hear  the  new 
model  at  our  store. 

197  North  18th  Street 
New  York  City 

I  (I  I  - rJ  •  ly  an  Edison  Phonograph  to  m: 

CWinn  1 J.  if  things  lively — what  better  combi 

tion  can  be  imagined?  Stop  ; 


hear  the  Edison  Phonograph  and  have  one  sent  home.  A  very  sn 
preliminary  payment  will  make  it  yours. 

L'jW.  MACK 

14  Cosmopole  Street,  Scranton,  Pa. 

2  Edison  Phonograph  Monthly,  July,  1908 

Advance  List  of  New  Edison  Records 
for  September,  1908 

RECORDS  listed  below  will  be  shipped  from  Orange  in  time  to 
reach  all  Jobbers  in  the  United  States  and  Canada  before 
-  August  25th,  1908,  all  things  being  favorable,  and  they  may 
'  be  reshipped  to  Dealers  at  2  P.  M.  on  August  24th.  They 
must  not,  however,  be  exhibited,  demonstrated  or  placed  on  sale  by 
Jobbers  or  Dealers  until  8  A.  M.  on  August  25th.  Supplements, 
Phonograms  and  Bulletins  will  be  shipped  with  Records.  These  may 
be  distributed  to  Dealers  after  August  20th,  but  must  not  be  circulated 
among  the  public  before  August  25th.  Jobbers  and  Dealers  may, 
however,  deposit  Supplements  and  Phonograms  in  Mail  Boxes  or  Post 
Offices  after  5  P.  M.  on  August  24th,  for  delivery  on  the  following  day. 
Jobbers  are  required  to  place  orders  for  September  Records  on  or  before 
July  10th.  Dealers  should  place  September  orders  with  Jobbers  before 
July  10th  to  insure  prompt  shipment  when  Jobber’s  stock  is  received. 

9924  Mexican  Kisses  Ediion  Concert  Band 

lumber  that  has  much  in  common  with  the  ravishingly 
ma I  dance.  It  is  built  upon  a  melody  that  is  as  dreamy 
lanseuse  of  old  Spain  could  wish  for.  As  usual  with 
castenets  are  introduced  with  fine  effect  to  emphasize 
»  J.  Roberts;  publisher,  Carl  Fischer,  New  York. 

Edison  Phonograph  Monthly  July,  1908  5 

2  Selections  Made  Over 

Edison  Phonograph  Monthly,  July,  1908 

Appellate  Division  of  New 
York  Supreme  Court  De¬ 
cides  Davega  Case  in 
Favor  of  the  National 
Phonograph  Co. 

The  decision  of  Judge  Keogh,  in  the  Davega 
suit  in  favor  of  the  New  York  Phonograph  Corn- 

decision  of  the  Appellate  Division  of  the  Su¬ 
preme  Court  of  New  York.  As  several  hundred  ' 

f  expenses  incurred  by  Mr.  Edison  in  mak- 
is  subsequent  experiments  and  in  securing 
itcnts,  and  therefore,  under  the  terms  of  its 
ment  with  him,  acquired  no  right  to  such 
lions.  The  decision  of  the  trial  Court, 

Edison  Phonograph  Monthly,  July,  1908 

J obbers’  Convention 

'  !mf°ihe  cri!Ju:Slre.fVhV'co0„rtrl"'b!  ond T.i  1™  ^“ylWng  ■»  ■'»  readiness  for  the  annual  con- 
depended  on  the  making  of  aubaequent  inventions  by  vent*on  of  the  .National  Association  of  Talking 

iljj,  “'".°.n'.fS’rheiC.llu“'<l  ""n"’r  *l,0“ld  b“°m’  “■  Modline  Jobbers  nt  Atlantic  City,  N.  J,  July 

.Another  contention  which  lie,  n.  the  founda-  t  “d*  C°7;""  °f  ""“”7““ 

tion  of  the  claims  made  by  the  New  York  Pho-  ports  that  thcre  wlI!  be  a  fine  attendance  and 

nograph  Company  was  that  the  National  Phono-  roany  Dealers  will  also  make  the  trip,  as  it  offers 

graph  Company,  which  acquired  a  part  of  the  an  unusual  opportunity  for  combining  business 

assets  of  the  North  American  Phonograph  Com-  and  pleasure.  Atlantic  Cit~‘  - 

1  unusual  opportunity  for  combining  business 
id  pleasure.  Atlantic  City  is  the  nation’s  play- 

8  Edison  Phonograph  Monthly,  July,  1908 

H°W  to  Unpack  and  Set  Up  8Ct 

Jidlson  Phonographs  After  the  strips  are  out  look  out  for  a  parcel 

There  1.  a  right  way  to  unpack  Edison  Phono-  p°"0noaranh  i!  found 'S'tlv^Z.^Vn' ,JJh 

Ed, son  Phonographs  reach  the  Dealer  in  the  left  end  catches  to  hold  it  in  position.  Now  re- 
lame  shape  as  when  they  leave  the  Edison  Phono-  move  the  straw-board  blocking  that  is  under- 
l  ipV  S  iu  t  „rsn?hiy  J"  “  ‘  ■  •'  nM<h  ,l,e  barrel.  [See  illustration  below.] 

Edison  Phonograph  Monthly,  July,  1908 

m  the  Phonograph  cylinder  after  it  is  played, 
t  it  into  the  carton  straight.  Don’t  put  it  in 
a  slant,  knocking  against  the  edge  of  the  box. 

Push  the  Bryan  Records 

What  arc  you  doing  on  the  William  J.  Bryan 

The  question*  is  suggested  by  the  fact  that  the 
Bryan  Records  will  help  you  to  do  a  much  larger 
.  summer  business  if  you  push  them  properly. 
Many  Edison  Dealers  began  advertising  the 

Edison  Phonograph  Monthly 

Published  for  the  Man  Who  Sells  Edison  Phonographs  and 
Records  by  The  National  Phonograph  Co.,  Orange,  N.  J. 

C0"  I,m'  VICT0»I*  «0*^*WII*BSDBH,  LONDON. 

ber  of  Edison  Dealers  who _ _ 

selling  Edison  Phonographs  the  way  sewing _ 

chines  are  sold,  That  is,  they  have  a  light  wagon 
that  will  accommodate  one  of  each  of  the  three 
leading  types  of  Phonographs  and  about  50 
Records.  They  get  up  their  lists  of  prospects  and 
make  regular  rounds  so  as  to  let  the  people  hear 

he  year  1908-09. 

'ecially  in  si 
scattered  t 

:tive  way  of  gi 
all  towns  whei 
rough  the  cou: 
with  an  offet 

This  Really  Happened 

A  Dealer’s  salesman  was  playing  an  Edison 
Phonograph  for  the  benefit  (?)  of  a  customer. 
Tile  Phonograph  was  going  at  a  fierce  clip  that 
ought  to  have  gotten  him  arrested  for  exceeding 

mobile  instead.  The  customer  quickly  left  (with¬ 
out  buying  of  course)  and  the  salesman’s  atten¬ 
tion  was  called  to  the  mistake.  Imagine  the 
surprise  that  resulted  when  he  replied,  "Oh, 
that  was  ail  right.  I  was  hittin’  her  up  to  get 

Are  YOU  studying  your  customers’  likes  and 
playing  the  Records  you  think  will  please  them 
most  so  as  to  make  them  feel  they  simply  must 
own  an  Edison  Phonograph?  Are  you  going 
about  it  as  if  you  really  enjoyed  it  as  much  as 
anybody?  Or  are  you  “Hillin’  her  up  to  get 
through  in  a  hurry?” 


Edison  Phonograph  Monthly,  July,  1908  11 

William  E.  Gilmore  to  go 

William  E.  Gilmore,  President  and  General 
Manager  of  the  Natjonal  Phonograph  Company 
and  the  several  other  Edison  interests,  will  leave 
July  7fh  for  Europe  on  a  year’s  vacation. 
His  family  will  accompany  him.  During  his  ab¬ 
sence  the  executive  management  of  the  Edison 
Manufacturing  Co,  National  Phonograph  Co, 
Bates  Manufacturing  Co,  and  Edison  Business 
Phonograph  Co.  will  be  vested  in  an  Executive 
Committee  composed  of  Frank  L.  Dyer,  Chair¬ 
man)  P.  Weber,  C.  H.  Wilson,  A.  Westee,  F.  K. 

Over  the  Counter 

(The  Dealer  in  EDISON  PHONOGRAPHS, 
w,‘°  Counter  Convocations  regularly 

every  month  it  going  to  get  a  mighty  good  line  on 
"f  Mi  ,ha‘  u,h  EDISON  PHONO¬ 

^  CUSTOMER:  "What  kind  of  talking  ma- 

SALESMAN?  "We  sell  the  genuine  EDISON 
PHONOGRAPH.  But  I  hate  to  hear  it  called  a 
talking  machine.  IPs  considerably  more  than  a 
talking  machine.  It’s  the  greatest  musical  in- 

Dolbeer  and  L.  C.  McChesney.  The  committee 
will  meet  regularly  once  a  week  or  oftener  if 
necessary.  The  report  that  Mr.  Gilmore  had  re¬ 
signed  from  the  management  of  the  Edison  in- 

The  EDISON  PHONOGRAPH  is  the  one  that 
vas  invented  by  Thomas  A.  Edison  and 
lean  his  trade-mark  signature.  Edison  has  been 

Edison  Phonograph  Monthly,  July,  1908 

Ready  for  Your  Scissors 

Order  the  display  ads.  and  sec  that  your  paper  runs  the^eaders  free  as  news’mntter!1  " 
(Advertisements)  The  Genuine  Edison  at  $ta.Sn  and  ! 

•  HAVE  A  TIME  ON  THE  FOURTH  $r.oo-a-week  payments. 

Get  the  family  together.  Call  in  a  few  friends.  C<™'  °"d  h'ar  ‘he  Rccord'- 
Start  up  your  genuine  Edijon  Phonograph  with  (DealePt  name  and  addreu.) 

'Yankee  Doodle,'  ''Dixie,’’  "Stars  and  Stripes  For-  ( Reading  Notices ) 

ever,''  and  "Star  Spangled  Banner”— all  played  WM,  J.  BRYAN  IN  TOWN 

I-  Edison  Phonograph  Monthly,  July,  1908 

Questions  and  Answers  Fourth  of  July  Window 


Magazine  Advertising 

Fourteen  of  the  highest  class  and  most  widely 
circulated  monthly  and  weekly  periodicals  will 
carry  our  advertising  for  July.  The  advertise¬ 
ment,  of  which  a  reduction  is  shown  here,  will 
occupy  full  pages  in  Ainslie’s,  Cosmopolitan,  De¬ 
lineator  (200  lines),  Everybody’s,  Munsey’s,  Re¬ 
view  of  Reviews,  Success,  Sunset  and  World’s 
Work.  It  will  also  occupy  half-pages  In  Col¬ 
lier’s  Weekly  and  Saturday  Evening  Post  and 
quarter-pages  in  Associated  Sunday  Magazines, 

of  the  next  month  is  a  good  time  to  go  doubly 
strong  on  your  newspaper  advertising  and  win- 

Our  national  magazine  publicity  creates  a  de¬ 
sire  for  the  Edison  Phonograph  and  Records, 
but  the  dealer  should  supplement  this  with  re¬ 
minders  to  the  readers  in  his  town  that  his  store 
is  the  place  to  secure  the  goods. 

Newspaper  Advertising 

The  advertisement  above  is  a  reduced  dupli- 

20  Edison  Phonograph  Monthly  July,  1908 


National  Phonograph  Co. 


Date . . 190 . 

'Mail  Electros  No, . 

We  agree  to  use  them  in  newspaper  advertising  and  to  send  you  copies  of  papers 

containing  them  before  asking  you  for  other  electros.  We  intend  running  a . . 

inch  advertisement. 

Name. . 


City  and  State.. 

We  buy  through.. 


VoL  VI- _ AUGUST,  1908  No.  8 

If  the  new,  big,  flat  envelope 
which  carries  this  issue  of  the 
Phonograph  Monthly  has  in¬ 
duced  you  to  look  inside,  and 
the  attractive  cover  of  the 
publication  has  induced  you 
to  investigate  farther,  then  we 
would  like  your  attention 
for  a  minute  to  say — that 

beginning  with  this  number  we  shall  endeavor  to  make  this  little  publication 
more  informing  and  more  helpful  to  you  than  ever  before. 

We  want  you  to  read  every  issiie  for  your  good  and  for  ours.  If  you 
have  been  in  the  habit  of  laying  it  aside  for  future  perusal  and  then  forgetting 
about  it,  or  if  you  have  decided  that  it  contains  nothing  that  will  make  you 
any  money,  then  break  the  habit  or  reverse  your  decision  as  the  case  may  be, 
for  you  arc  wrong  on  both  counts. 

It  is  impossible  to  get  out  a  publication  every  word  of  which  will  be  vital 
to  every  dealer.  But  we  are  positive  that  somewhere  in  each  issue  every 
dealer  will  find  some  bit  of  advice,  some  helpful  suggestion,  some  item  of 
news  that  will  be  worth  the  effort  of  sifting  it  out. 

This  publication  is  our  best  method  of  keeping  in  touch  with  you.  We 
want  to  help  you  all  we  can  and  we  want  you  to  help  us.  We  are  the  pro¬ 
ducing  end  of  the  business;  you  are  the  selling  end.  We  have  experience 
that  you  need;  you  have  experience  that  we  need.  Let  us  swap  this  valuable 

Let  us  consider  the  Phonograph  Monthly  a  Clearing  House  for  ideas. 
Send  us  yours  and  we  will  print  them  along  with  our  own. 

Ask  us  questions  and  we  will  answer  them.  Call  for  our  views  on  any 
subject  and  we  will  give  them.  Thus  we  will  have  a  live  publication  that  will 
help  all  of  us  to  make  more  money. 

2  Edison  Phonograph  Monthly,  August,  1908 

For  the  New  Dealer,  the 
New  Clerk  and  the 
New  Owner 

After  our  advertising  has  created-  an  interest 
—after  your  advertising  has  brought  an  inter- 


The  demonstration  is  the  important  thing.  It 
either  clinches  or  kills  the  sale. 

Most  Edison  Dealers  are  experts  in  the  hand¬ 
ling  of  the  Phonograph.  These  suggestions  on 
how  to  play  a  Record  are  for  Dealers  who  have 

old  Dealer  and  possibly,  for  all  Dealers  to  re¬ 
print  and  give  to  purchasers  so  that  they  may 
get  the  same  results  at  home  as  the  demonstra¬ 
tion  at  the  store  afforded. 

Wind  the  motor  by  inserting  the  winding  crank 
in  its  hole  at  the  right  end  and  turning  it  to  the 
right  with  an  even,  steady  motion.  Be  very 
careful  not  to  over-wind.  Stop  winding  when 
the  spring  seems  to  "give.” 

Open  the  swing  arm  at  the  right  end  of  the 
Record  cylinder.  Put  the  Record  on  the  cylin¬ 
der,  having  the  title  end  next  to  the  swing  arm. 
Push  it  as  far  as  it  will  go  with  a  slight  pres¬ 
sure.  Close  the  swing  arm. 

Make  sure  that  the  horn  is  swinging  just 
right  by  sliding  the  reproducer  to  the  center  of 
the  Record  cylinder  and  regulating  the  length 

swing  arm  and  remove  the  Record  with  the  right 
hand  by  inserting  two  fingers  in  the  end  and 
spreading  them  apart. 

A  “Bryan”  Window 

A  very  clever  and  original  window  display  on 
the  Bryan  Records  was  that  gotten  up  by  the 
Silverstone  Talking  Machine  Co.,  St.  Louis.  A 
Ferris  Wheel  nine  feet  in  diameter  was  made 
of  wire.  Edison  Record  cartons  were  fastened 

inch  horns  were  placed  around  a  smaller  circle 
half  way  between  the  center  and  the  outside  rim. 
“Gem”  machines  where  suspended  from  the  cross 
beams  to  represent  the  cars  of  the  Ferris  Wheel 
and  on  each  was  a  price  ticket. 

In  front  of  the  hub  Bryan’s  picture  and  the 
words,  "Records  by  Win.  J.  Bryan  For  Sale  Here” 
were  shown  on  a  pasteboard  card.  On  the  spokes 
of  the  wheel  were  pasted  strips  with  the  titles 
and  numbers  of  the  different  Bryan  Records.  All 
of  the  lettering  was  taken  from  one  of  the  Bryan 
hangers  sent  out  with  the  Records. 

The  wheel  carried  twelve  red,  white  and  blue 
electric  lights  and  revolved  slowly  so  that  all 
of  the  wording  could  be  read.  Across  the  bottom 
of  the  window  at  the  front  there  were  nine 
Standard  machines  bearing  price  cards. 

A  Fourth  of  July  Float 

Edison  Phonograph  Monthly,  August,  1908  3  jf 

Store  Management 

A  monthly  comment  on  things  Edison  dealers  have  done  with  a  few 
suKCestions  on  what  they  should  do  to  increase  sales. 

s  v; 



Edison  Phonograph  Monthly,  August,  1908  7 

The  Jobbers’  Convention  Repeating  Profits  on  Repeat- 
j  '  n!  ■convl™ion  °f-thc  Tal*i"8  ing  Attachments 

papers  prepared  by  leading  members  on  the 
different  features  of  the  business,  and  to  open 
discussion  of  means  of  fostering  the  growth  of 
the  talking  machine  business. 

The  former  officers  were  re-elected,  as  fol-  | 
lows:  President,  James  F.  Bowers,  Chicago; 
Vice-President,  W.  D.  Andrews,  Buffalo;  Secre¬ 
tary,  Perry  B.  Whitsit,  Columbus;  Treasurer, 
Louis  Buehn,  Philadelphia;  Executive  Commit¬ 
tee,  Lawrence  McGrcal,  Milwaukee;  \V.  E. 
Henry,  Pittsburgh;  Edward  H.  Uhl,  Chicago; 

E.  Percy  Ashton,  Detroit;  J.  Newcomb  Blackman, 
New  York. 

Important  matters  discussed  included  “cut 
outs”  and  defective  Records,  the  convention 
favoring  a  plan  whereby  such  Records  would 
be  exchanged  on  an  even  basis.  Another  sub¬ 
ject  was  that  Dealers  be  required  to  invest  more 

be  limited  in  different  localities.  Disaporoval 

e  purchase  of  a  Phonograph  is  something 

Among  the  temptations  which  the  purchaser 
of  a  Home  or  Triumph  machine  meets  with  is  a 
Repeating  Attachment  which  enables  the  Phon¬ 
ograph  owner  to  hear  a  favorite  Record  over  . 
and  over  without  going  near  the  Phonograph. 

Also  for  dance  music,  when  everybody  wants 
to  dance  and  nobody  wants  to  operate  the  Phono¬ 
graph,  this  device  keeps  the  wait*  or  two-step 
going  indefinitely. 

Model  D  Reproducing  Attachments  for  both 

w-  Gilmore  Sails  for 

on* Jobbers 6  n“f  fU‘UrC  that  Europe 

hairman  of  the  executive  com-  E.  Gilmore,  President  of  the  National  Pho- 

tal  Phonograph  Company,  as-  nograph  Co.,  sailed  for  Europe  July  7th,  on  the 
that  President  Gilmore’s  pol-  Kronprinzessin  Cccilc  of  the  North  German  line 
^  lns^abicnce  Hc  ,vas  accompanied  by  Mrs.  Gilmore  and  tiiei 

TeUCRoya°I  Palace  Hotel,*1  Mr,  atm  aml  daughter.  As  Mr.  Gilmore  was  embark 
from  Mr.  Edison  regretting  h»B  he  was  handed  a  special  delivery  letter  con 
ake  advantage  of  the  invita-  veying  the  good  wishes  of  the  National  Associa 
tonvenion.  ,ion  0f  Talking  Machine  Jobber's,  who  were  hold 

Id  applaud  that  the' National  inS  T"”'  co,,vcn,i°"  at  Atlantic  City 

Edison  Phonograph  Monthly,  August,  1908  9 

To  Help  the  Window  Sell 
the  Goods 

If  the  illustration  is  ri 
is  right,  then  you  have 
large  as  your  window  l 

Window  cards  need  not  be  pretty.  The  most 
effective  window  cards  ever  written  were  done 
with  a  blue  pencil  on  wrapping  paper. 

What  they  need  do  is  say  something  of  interest 

it  in  the  most  legible  way  at  yoi 
We  show  here  some  good  sentence 
in  connection  with  your  window  dis 
will  help  the  window  sell  the  gooc 

xZr'fl.tL 'r^-trr\ 






Your  front  porch  an 

Edison  Phonograph 

Md  iht  New  Aowtl  *ceotd< 

An.  EOliO'N 
|  *PhoNO^rAph» 
It  Keeps  the 
children  happy 
and  heep$  iht 
father  home, 

10  Edison  Phonograph  Monthly,  August,  1908 

12  Edison  Phonograph  Monthly,  August,  1908 

Lessons  for  Dealers 

Lesson  I. 

Our  ad-ver-tis-ing  sends  Pho-no-graph 
buy-ers  to  some  Edison  store. 

Your  ad-ver-tis-ing  should  bring  Edison 
buy-ers  to  your  Edison  store. 

All  we  can  do  is  make  cus-to-mers.  But 
cus-to-mers  do  not  put  mon-ey  in  your  till 
un-til  they  are  your  cus-to-mers. 

There-fore,  you  must  hitch*  your  ad-ver- 
tis-ing  to  our  ad-ver-tis-ing  to  sell  the  goods. 

*  Hitch:  This  is,  of  course,  a  figure  of  speech  referring  to  “  team-work.” 

Edison  Phonograph  Monthly,  August,  1908  13 

This  Big,  Trade- Bringing  Banner  is 
Free  to  Edison  Dealers 

EDISON  ^rnuudSlimL, 



btack  letters  and  you  were 'to  change  it  some 
morning  to  red  with  gold  letters,  more  people 
would  see  the  new  sign  than  ever  saw  the  old. 
That  is  because  we  soon  fail  to  notice  the 
things  we  see  unchanged  for  a  long  time. 
Variety  is  the  ginger  of  business. 

Every  new  way  of  attracting  attention  to 
your  store  is  a  paying  investment  whether  it  Is  a 

Phonograph  in  operation  or  an  advertisement  in 
the  newspaper. 

the  same  whether  you  use  it  for  advertising  pur* 

The  banner  illustrated  above  will  make  your 
store  front  work  for  you.  It  is  made  of  heavy 
muslin,  painted  in  four  colors,  and  will  cover  a 
space  ten  feet  long  and  three  feet  deep. 

Put  it  across  the  front  of  your  store  and  it  will 
reach  the  eyes  of  everybody  on  both  sides  of  the 
street  from  one  end  of  the  block  to  the  other. 

If  you  have  not  already  ordered  one,  fill  out 
and  send  us  the  coupon  below  and  you  will  get 
a  banner  free.  It  would  cost  you  several  dollars 

Send  for  it,  put  it  up  and  make  your  store 
the  most  conspicuous  one  in  the  block. 

National  Phonograph  Company, 

Orange,  N.  J. 

Please  send  me  through  my  Jobber. . . 

one  muslin  banner  as  per  your  offer  in  the  Phonograph 
Monthly.  In  consideration  of  its  being-  sent  me  free  of 
all  cost,  I  agree  to  prominently  display  it  on  the  front 
of  my  store. 


Street ... 



14  Edison  Phonograph  Monthly,  August,  1908 

Advance  List 

New  Edison  Records  for  October,  1908 

tty1,  however ,  deposit  Supplements  and  Monograms  in  Mail  Boxes  or  Post  Offices 
rptember  21th,  for  delivery  on  the  jo  Hawing  day .  Jobbers  are  required  to  place 
Records  on  or  bejore  August  10th.  Dealers  should  place  October  orders  with  Jobbers 
io  insure  prompt  shipment  when  Jobber's  stock  is  received. 

Edison  Phonograph  Monthly,  August,  1908  15 

*  9953  Jubilee  Minstrels  Edison  Minstrels 

The  curtain  rises  on  “College  Life,”  sung  in  real  “rah  I  rah  1”  style  by  the  entire  company. 
Then  follows  a  volley  of  new  and  breezy  jokes  (no  sign  of  a  chestnut  among  them)  by  the 
Edison  Company’s  famous  coterie  of  minstrel  men.  If  there’s  anything  in  the  saying,  “It 
makes  you  smile  to  see  others  smile,”  this  Record  is  due  to  score  a  huge  success.  It’s  one 
endless  succession  of  riotous  fun  with  those  king-pins  of  minstrelsy,  Collins,  Harlan,  Murray 
and  Porter,  “whooping  ’em  up”  to  the  last  strains  of  the  closing  chorus,  “I’m  Happy  When 
the  Band  Plays  Dixie.”  Arrangement  original  and  not  published. 

9954  1  Lost  My  Heart  When  I  Saw  Your  Eyes  Manuel  Romain 

Admirers  of  the  great  minstrel  tenor  (and  their  name  is  legion)  will  enthuse  over  this 

Indeed,  it  is  just  such  a  tenor  solo  as  a  Lew  Dockstade/or  A^g/ Fields would  select*  as^ie 
vocal  center-piece  of  an  old  time  minstrel  performance.  The  title  tells  much  of  the  story,  but 
it  must  be  mentioned  that  the  refrain,  which  is  the  prettiest  part,  is  in  the  ever-pleasing 
waltz  time.  Orchestra  accompaniment.  Music,  J.  Fred  Helf:  words,  Arthur  Lamb;  pub¬ 
lishers,  Ilelf  &  Hager  Co.,  New  York. 

9955  House  Cleaning  Time  Ada  Jones  and  Len  Spencer 

A  thrilling  domestic  episode  that  everyone  knr  ' —  '  '  ‘  ‘  " 

16  Edison  Phonograph  Monthly,  August,  1908 

9961  When  IPs  Moonlight  on  the  Silv’ry  Rio  Grande  James  F.  Harrison 

Here  is  a  song  published  in  far-off  Australia  about  our  famed  Rio  Grande  River.  The  writer, 
it  seems,  is  a  wanderer,  with  memories  of  a  happy  home  there.  The  air  is  one  of  charming 
simplicity,  not  unlike  Record  9428,  “In  the  Evening  by  the  Moonlight,  Dear  Louise.”  A  bells 
oblicato  accentuates  the  effect  of  the  pretty  refrain,  and  Harrison’s  robust  baritone  voice  is 

equally  as  pleasing  as  in  his  best  known  solos,  “Heart 
“In  Old  Madrid,”  (Record  7007).  Orchestra  accompa 
Millwood  and  McAllister;  publishers,  D.  Davis  Sc  Co.,  Sy 

A  new  singer  in  an  old,  old  favorite,  “Ah  l  So  Pure,”  from  the  opera  “Martha.”  Mr.  Frce- 
mantel  has  a  sympathetic  tenor  of  remarkable  range,  his  tones  in  the  upper  register  being 
especially  pure  and  well  sustained.  Ilis  interpretation  of  Flotow’s  classic  is  masterly,  to 
say  the  least,  and  will  serve  to  emphasize  anew  its  depths  of  romantic  tenderness.  Sung  in 
English.  Orchestra  accompaniment.  Composer,  Frederick  von  Flotow. 

9963  Matt  Keefe’s  Yodle  Song  Matt  Keefe  and  George  Stricklett 

Something  new  and  decidedly  different  in  a  yodle  song.  The  song  (by  Stricklett)  and  the 
yodie  (by  Keefe)  alternate  throughout.  There  arc  no  less  than  ten  different  yodling  parts, 
some  of  them  entirely  unique.  The  wide  demand  last  month  for  Keefe’s  first  Edison  Record 
proves  that  yodling  is  as  acceptable  as  ever  when  well  done.  It  is  easy  to  understand  Malt 
Keefe’s  success  on  the  stage  after  hearing  his  latest  yodle.  Ilis  notes  arc  as  clear  as  a 
mocking  bird’s  and  reproduce  perfectly.  Song  and  words,  Matt  Keefe;  not  published. 

9964  Wishes  Collins  and  Harlan 

Collins  and  Harlan  score  again  with  a  new  duct  that  will  fit  right  in  with  the  best  of  their 
old-time  successes.  This  one  is  a  hodge-podge  of  foolishness,  highly  interesting  and  set  to  the 
merriest  tune  imaginable.  There  is  not  very  much  connection  between  the  three  different 
verses  and  choruses  and  the  verbal  tilts  that  are  sandwiched  in  between  them,  hut  there  is  a 
keen  contest  on  all  the  time  as  to  which  will  win  the  most  laughs.  Orchestra  accompaniment. 
Music,  Ben  M.  Jerome;  words,  Irving  B.  Lee;  publishers,  F.  B,  Haviland  Publishing  Co.,  New 

9965  If  You  Cared  For  Me  Frederic  Rose 

A  new  love  ballad  with  an  enticing  waltz  refrain,  by  those  clever  song  writers,  Rose  and 
Snyder.  If  possible,  Rose  sings  it  more  effectively  than  any  of  his  earlier  songs.  His  Record 
will  do  much  to  fulfill  the  prediction  that  the  song  will  eventually  he  heard  from  coast  to 
coast.  In  any  event,  it  represents  an  added  triumph  for  Frederic  Rose,  whose  manly  tenor 
voice  has  won  him  golden  plaudits  since  he  became  a  member  of  the  Edison  staff.  Orchestra 
accompaniment.  Music  and  words,  Rose  and  Snyder;  publishers,  Rose  Sc  Snyder  Co.,  New 

You  Will  Ha 

Edison  Phonograph  Monthly,  August,  1908  17 

O’Brien,  after  it  is  over.  “Not  yit,  I  got  it  on  trial.”  “Then  tell  the  man  we  don’t  care  for  it.” 
Incidental  features  include  numerous  admiring  remarks  by  a  crowd  of  neighbors,  the  turning 
of  various  cranks  and  levers,  the  chug,  chug  of  the  auto  engine,  and  finally  the  head-on  col¬ 
lision  with  an  ice  wagon.  Original  street  scene;  not  published. 

1971  Genee  Waltzes  from  “The  Soul  Kiss”  New  York  Military  Band 

New  York  idolized  Mile  Genfe  in  “The  Soul  Kiss”  last  season.  Genie’9  dancing  was 
the  feature  of  the  production,  which  ran  all  season.  The  bewitching  waltz  melodies  to 
which  she  danced  arc  here  combined  in  a  fascinating  medley,  of  which  the  band  gives  a 
highly  artistic  performance.  The  Record  is  played  in  even  dance  tempo,  so  can  be  used  for 

5  Selections  Made  Over 

l  The  Way  to  Kiss  a  Girl 
\  Nearer  My  God  To  Thee 
>  Home,  Sweet  Home 

Edison  Symphony  Orchestra 
Arthur  Collins 
Samuel  Siegel 
Samuel  Siegel 
Samuel  Siegel 

18  Edison  Phonograph  Monthly,  August,  1908 

Advance  List 

New  Hebrew  and  Norwegian 

rHE  Records  named  below  will  be  ready  for  shipment  from  Orange  between  September 
ist  and  loth.  Samples  of  any  or  all  of  them  will  be  shipped  A ugust  ist  to  such  Job¬ 
bers  as  place  orders  for  them .  None  will  be  shipped  without  orders.  Jobbers*  stock 
orders  received  by  August  aoth  will  be  shipped  as  fast  as  possible,  after  Septetr'  ~ 
ist.  Care  will  be  taken  to  make  shipment  at  one  time  to  all  Jobbers  in  the  same  city.  Sepa. 
supplements  of  each  list  will  be  shipped  with  Records  to  all  Jobbers  who  request  a  supply. 
State  quantity  required  of  each  kind. 

IS  Hebrew  Records. 

21000  Das  Yussemil,  from  “Ben-Ami,”  Goldfaden 

2100 1  Die  Welt  is  Meschuggc,  Friedsell,  Comic  S  mg 

21002  Die  Golclcnc  Hochzcif,  from  “The  Golden  Wedding, ”  Friedsell 

21003  Das  Torale,  from  “Jacob  and  Esau,"  Ferlmutter  &  Il'ohl 

21004  Shulom  a)  Jisruel,  from  “Ben  Hainelcch,"  Ferlmutter  &  U'ohl 

21005  Dus  Vcigele,  from  “Black  Jews,"  Ferlmutter  &  U'ohl 

21006  Jaffc,  from  “Jewish  King  Lear,"  Ferlmutter  &  U'ohl 

21007  Kabet  Es  owicliu,  from  “House  of  David,”  Ferlmutter  &  U'ohl 
2x008  Roscnkcs  mit  Mandlen,  from  “Shulamitli,”  Goldfaden 

21009  Em  AH  Right,  Brody,  Comic  Song 

2x0x0  Das  Kiduschin  Ring,  Smulewitz,  Comic  Song 

2X012  Dus  Ferdil,  from  “Ben-Ami,”  Goldfaden 

2x013  A  Brivcle  dcr  Mame,  Smulcwits,  Sentimental  Song 

Simon  Paskal 
Simon  Paskal 

Kalman  Juvelie 
Kalman  Juvelie 
Kalman  Juvelie 
Kalman  Juvelie 
•  Kalman  Juvelie 
Kalman  Juvelie 

13  Norwegian  Records. 

15768  Maxim visen,  Lehdr 

15769  Af  Maanens  Solverglod,  Kjerulf 

15770  Opslag,  Sfmx 

15771  Ved  Rondarnc,  Grieg 

15773  General  Bomssang,  Offenbach 

1577+  Viljalied,  Lehdr 

15775  Barcarole,  j\/o«  Schjelderup 

15777  Det  var  en  dag,  Sig.  Lie 

15778  Den  forste  manden  min,  Sfinx 

15782  Prinsessen,  Kjerulf 

15783  Min  Elskte  jeg  er  bunden, 

Ingolf  Schanchc 
Fru  Catly  Monrad 
Fru  Else  Frohllch 

Karoline  Mork 
Fru  Gcrda  Danielson 

Fru  Else  Frohlich 

Fru  Gcrda  Danielson 

Edison  Phonograph  Monthly,  August,  1908  19 

Suspended  List,  July  20, 1908 

This  list  is  supplemental  to  the  Suspended  Lists 
primed  in  the  Edison  Phonograph  Monthly  for 
June  and  July,  1908,  which  are  still  in  force  and 
must  be  given  the  same  consideration  by  the  trade 
as  if  reprinted  in  full  herewith. 

CM..,  Chico— MorUa  Kyrous  (or  Kryicua). 

Tho  Poatolllco  Nows  Stand. 

CO  I..,  Ouray — C.  C.  Stratton. 

CONN.,  Ml* ride  11 — J.  F.  Malloy. 

MASS.,  Newlmryjiorl — Per  tucket  Phono.  St 
M.  Ii.  McKinney,  Prop. 

MINN.,  *131  kIii — J.  Wattorson. 

,11  IS.,  *SedoIln — S.  R.  Payne. 

N.  J.,  *  Plainfield— L.  Solacl. 


Canada.  The  United  States  prices  ai 
aaine  as  before,  as  follows: 

For  Home,  Triumph,  Balmoral,  Conqueror 

For  Idelia  . ^12.50 

If  any  of  your  retail  customers  should  discover 
this  error,  kindly  explain  the  matter  as  above. 

National  Phonograph  Co. 

Legal  and  Agreements  Department 
Bulletin  No.  2,  July  16, 1908 
Trade  Information  for  Dealers 

l^Mrm^rnh.SATmAL  matiOGRAm  COMP AAr.  LEGAL 

Please  take  notice  that  we  have  this  day  sus¬ 
pended  A.  J^Dcninger,  345^  North  jttreet,  Roches- 

forming  part  of  our  Jobbers’  Agreement. 

National  Phonograph  Co. 

Legal  and  Agreements  Department 
Bulletin  No.  3,  July  16,  1908 
Trade  Information  for  Dealers 

Sales  Department  Bulletin  No.  13, 
July  3, 1908 

Trade  Information  Jor  Dealers 

Your  attention  is  called  to  an  error  in  the 
prices  of  Model  D  Repeating  Attachments  on 
page  27  of  our  latest  Phonograph  Catalogue, 

Quincy,  III.,  which  firm  name  appears  on  our 
Suspended  List  for  violating  the  Dealers'  Agree¬ 
ment,  are  endeavoring  to  obtain  Edison  goods  by 
offering  in  trade  merchandise  or  goods  of  other 
manufacture  or  nature,  for  Edison  goods. 

We^  herein  notify  all  Dealers  of  Edison  goods 
that  if  they  accept  any  such  proposition,  they 
make  themselves  liable  to  suspension  from  the 
advantages  and  privileges  of  an  Edison  Dealer, 
inasmuch  as  they  woulu  not  only  be  instrumental 
in  making  it  possible  for  a  Suspended  Dealer  to 
acquire  a  stock  of  Edison  goods,  but  the  accept¬ 
ance  of  goods  or  merchandise  of  other  make  or  . 
nature  in  exchange  as  whole  or  part  payment  for 
Edison  goods  is  distinctly  prohibited  by  our 

National  Phonograph  Co. 

rPHE  thing  to  consider  in  purchasing  a  sound-reproducing 
A  instrument  is  the  fidelity  with  which  it  reproduces  the 
human  voice  in  songs  or  speeches  and  the  musical  notes  of 
instruments.  Until  you  have  heard 


you  cannot  appreciate  how  far  Mr.  Edison  has  carried  his  invention  in  this  respect. 

Every  note  of  music  and  every  syllabic  of  a  speech  is  not  only  clear  and  distinct,  but 
also  a  perfect  reproduction  of  the  singer,  band,  orchestra  or  speaker  who  made  the  orig¬ 
inal  Record . 

The  mechanical  excellence  of  the  Phonograph,  its  delicate  reproducers,  sensitive  wax 
cylinder  Records  and  smooth,  indestructible  reproducing  point — all  exclusive  features — 
give  the  Edison  a  richness  of  tone  and  a  faithfulness  of  reproduction  of  all  sounds  not  to 
he  found  in  any  other  type  of  machine. 

National  Phonograph  Co.,  Lakeside  Ave.,  Orange.  ^■^-^Cm^O.GdUo, 

Edison  Phonograph  Monthly,  Sept.,  1908 

Change  of  Officers 

[Cofiy  of  letter  mailed  to  entire  trade.] 
Orange,  N.  J.,  July  29th,  1908. 

At  a  meeting  of  the  Hoard  of  Directors  of 
this  Company,  held  on  July  23d,  1908,  the  fol- 

Frank  L.  Dyer  as  President,  and  Carl  H.  Wil¬ 
son  as  General  Manager. 

Mr.  Dyer  will  continue  to  act  as*  Chairman 
of  Executive  Committee  and  General  Counsel. 

The  other  ollicers  of  the  Company  remain 



..  Dyer,  who  we¬ 
nt  olHcc  on  July  23, 
‘3.  C.,  on  August 
le  public  schools 
c  Columbian  (now 
Jnivcrsity  of  that  city. 

having  charge  of  the  extensive  litigation  in 
which  those  interests  have  been  involved  and  do¬ 
ing  much  of  the  active  work  connected  with  them. 
This  experience  brought  (urn  into  intimate  re¬ 
lation  with  the  commercial  branches  of  the 
National  Phonograph  Co.,  and  the  various  other 

new  duties  with  .i  complete  k  now  ledge  of  the 
entire  machinery  under  his  control. 

Mr.  Dyer  not  only  assumes  the  executive 
management  of  the  National  Phonograph  Co., 
hut  also  of  the  Edison  Manufacturing  Co.,  Edi¬ 
son  Phonograph  Works,  Edison  Storage  Battery 
Co.  and  Hates  Manufacturing  Company.  He 
is  a  Director  and  General  Counsel  of  the  Edison 
Portland  Cement  Co.  and  of  the  Pohatcong  Rail- 

Work  Off  the  Cut-Outs 

The  cut  out  list  printed  in  full  on  pages  27  and 

Edison  Phonograph  Monthly,  Sept.,  1908 

Store  Management 

A  monthly  comment  on  tilings  Edison  dealers  have  done  with  a  few 
suggestions  on  what  they  should  do  to  increase  sales. 

After  all,  there  is  not  a  great  deal  of  dif¬ 
ference  between  managing  a  store  right  and  ad¬ 
vertising.  ’Fite  way  you  manage  your  store,  the 
way  you  and  your  clerks  treat  possible  buyers,  is 
all  advertising. 

You  should  always  act  as  if  you  wanted  to  sell 
an  Edison  Phonograph.  The  Dealer  or  clerk  who 
reluctantly  gets  out  Records  and  plays  them  for 
a  prospective  purchaser,  or  who  is  not  well  posted 
on  his  stock,  and  on  the  subject  of  Records,  who 
doesn't  know  all  about  the  new  Amberol  Records 
and  the  attachment  that  makes  it  possible  to  play 
them  on  the  old  Edison  Phonograph,  who  doesn't 
know  that  Bryan  has  made  ten  Records  and  Taft 
twelve,  upon  subjects  that  everybody  is  talking 
about,  is  not  going  to  sell  Edison  Phonographs 
and  Edison  Records  as  often  ns  he  might. 

Nobody  ever  got  rich  keeping  store  without 
working  for  it.  It  is  not  enough  to  simply  open  a 
store.  There  should  be  an  atmosphere  of  selling 
goods  about  the  store  all  day  long.  You  should 
make  people  who  come  in  so  welcome  that  they 
■will  keep  coming  in.  You  should  take  special 

Surely  you  or  one  of  your  clerks  can  get  time 
each  week  to  spend  two  or  three  hours  in  dress¬ 
ing  up  a  window  that  will  sell  goods.  If  there  is 
not  time  during  the  week,  then  do  it  out  of  hours. 

clerks  something  extra,  and  make  it  worth  Ins 
while  to  study  up  window  dressing— the  kind 
that  sells  goods.  If  you  have  to  pay  a  clerk  a 
dollar  an  evening  extra  to  dress  a  window,  it  will 
be  one  of  the  best  investments  you  ever  made. 

See  that  it  is  done  every  week.  There  should 
be  a  fresh  window  every  Monday  morning.  This 
doesn’t  mean  a  startling  change— just  something 
fresh  and  new  each  time— a  new  arrangement  of 
the  old  goods, Sometimes  a  window  of  Records, 
sometimes  a  window  of  Phonographs,  sometimes 
both.  The  National  Phonograph  Company  sup¬ 
plies  you  with  enough  cards  and  other  things  to 
help  make  your  window  inviting.  We  do'  every¬ 
thing  we  possibly  can  to  help  you,  but  the  rest 
of  it  is.  up  to -you. 

Dealers  Attention 

Edison  Phonograph  Monthly,  Sept.,  1908 

Edison  Phonograph  Monthly,  Sept.,  1908 

lity.  We  do  not  know  everything,  but  pected.  So  he  gave  one  o 
c  clearing  house  for  thirteen  thousand  instructions  to  make  typewritt 
We  have  the  benefit  of  their  experience  marked  portions. 

a  dozen  years,  and  all  this  experience  is  candidate  at  work,”  says  Mr.  ] 

benefit  if  you  will  write  and  ask  for  it.  >»>  the  afternoon  we  had  a  chat 

make  this  department  of  benefit  to  you  Pl»y*  He  was  the  center  of  a 
ery  other  Edison  Dealer.  on  die  lawn  and  was  easily  the 

Every  now  and  then  the  fan 

A.  Dw<nnlg 

his  secretaries 
n  copies  of  the 

hed  Presidential 
filler,  “and  later 

group  of  friends 
jolliest  one  there, 
lous  Taft  laugh 


Selling  the  Goods 

ADVERTISING: — One  of  the  most  important  and  often  one  of  the 
most  neglected  branches  of  a  dealer’s  business. 

Edison  Phonograph  Monthly, Sept.,  1908 

which  play  both  Amberol  and  old  Records;  take 
space  in  the  newspapers;  get  our- window  cards 
and  put  them  in  place,  and  especially  get  up  an 

mg  a  great  deal  of  the  fact  thitfit  is  Mr.  Edi¬ 
son’s  scientific  achievement  that  makes  them  pos- 

If  the  Edison  dealers  understood  the  wonderful 
power  of  judiciously  applied  advertising,  not 
only  would  our  business  be  doubled,  but  so  would 
theirs.  We  cannot  sell  any  mor^  Phonographs 
and  Records  than  the  Dealers  sell..  We  have  no 
other  avenue  of  outlet  except  through' ’’you.  It  is 
up  to  you  to  make  the  most  of  jhc  market,  and 
by  just  so  much  increase  your  prdfits.  .  . 

The  Dealer  who  doesn’t  believe  that  the  Edi¬ 
son  Phonograph  and  Edison  Records  are  a  good 
thing,  and  who  does  not  express , that -belief  in 
every  kind  of  advertising,  will  not 'make  the  sales 
he  could  easily  make. 

Your  business  day  is  just  so  long.  Your  store 
is  open  only  so  many  hours.  You  cannot  add  a 
minute  to  the  working  day,  but  you'  can  make 
each  minute  of  the  working  day  earn  a  better 
profit  by  keeping  your  store  full  of  -buyers,  your 
clerks  busy  and  your  stock  turning  over  fast. 

Nothing  is  so  easy  to  sell-  as  an  Edison  Phono¬ 
graph,  but  to  sell  it  you  must  make  an  effort  and 
you  must  have  buyers  to  work  upon. 

The  only  way  to  get  the  buyers  to  come  to  your 
store  is  by  advertising.  Advertising  and  adver¬ 
tising  alone  has  built  up  the  great  business  of 
such  retailers  as  Marshall  Field,  John  Wnna- 
maker,  Siegel-Cooper  and  others. .  Advertising 

combination  attachments,  and  ask  Dealers  to-  be 
satisfied  with  less  than  the  usual  margins,  so  that 

to  invest  in  the  attachment  without  delay.  That 
will  mean  the  biggest  Record  business  ever 
dreamed  of,  for  the  Edison  Amberol  Record  is 
grand  value  and  everybody  is  going  to  want 

er  the  way 

Doesn’t  it  make  you  feci  good  alt  o\ 

Edison  Phonographs  and  Records  are  pusiung 
ahead  ? 

We  have  given  you  Edison  Records  by  both 
Presidential  candidates,  and  right  in  the  midst 
of  a  red  hot  Presidential  campaign. 

And  both  Messrs.  Bryan  and  Taft  gave  the 
Edison  first  choice  for  introducing  their  personal 
views  into  American  homes. 

Was  ever  such  a  compliment  paid  a  talking 

The  Republican  and  Democratic  campaign 

the  candidates  realize  that  the  Edison  is  “First  in 
the  hearts  and  the  homes  of  the  people.”  And 
they  openly  acknowledge  that  the  Edison  Phono¬ 
graph  and  Records  do  justice  to  Bryan  and  Taft’s 

And  now,  added  to  the  Taft  and  Bryan 
Records  comes  the  Edison  Amberol  Record,  the 
greatest  improvement  since  the  Edison  Gold 

It  looks  as  if  the  Edison  Dealer  will  have  the 
field  all  to  himself  from  now  on. 

Let’s  everybody — Dealer,  Jobber  and.  Manu¬ 
facturer— get  together  now  and  make  all  past 

Edison  Phonograph  Monthly,  Sept.,  1908  9 

Lessons  for  Dealers 

Lesson  II.  ; 

There  is  a  par-a-ble  which  ad-vises  us  not 
to  hide  our  light  un-der  a  bushel.  j 

This  par-a-ble  was  not  spe-cial-ly  writ-ten 
for  the  Pho-no-graph  Month-ly  .as  a  trade  help 
in  sell-ing  Edison  Am-ber-ol  Rec-ords,  but  its 
ap-pli-ca-tion  is  un-ques-tion-able. 

Your  cus-to-mers  will  want  Am-ber-ol  Rec¬ 
ords.  You  will  have  them. 

Light  your  can-dle. 

And  put  it  where  ev-er-y-one  sees  it. 

Edison  Phonograph  Monthly,  Sept.,  1908  11 

Trade  Bulletins 

Sales  Department  Bulletin  No.  13,  ■  'August  1,  1908 

Trade  Information  for  Dealers'. 

...  «nmlvtU.  lulldln  ,h«dd  .....  tti^numltr  and  hdjdm,,dl,Hi  NJTlOtUL  UtOSOGRAVH  COMPANY.  ULUS 

October  ist,  1908,  will  mark  the  beginning  of  a  1 
On  that  date  we  will  put  !“*“  “ - ' - ' 

and  Records  that  will  mc_..  ...  _  . .  ...  _  ...  . . . 

duction  of  the  Gold  Moulded  Record  and  the  Model  C  Reproducer  of  1902.  The  tremendous  increase 
in  the  sale  of  Edison  goods  since  that  time  is  known  to  you  all.  The  improvements  then  intro¬ 
duced  have,  we  firmly  believe,  caused  the  sale  of  more  Edison  Phonographs  and  Records  than 
the  combined  sale  of  all  other  makes  of  talking  machines.  Therefore,  the  changes  atfd  improve¬ 
ments  to  be  placed  before  the  public  on  October  ist  next,  will  start  with  the  prestige  gained  by 
six  years  of  unexampled  success.  When  to  this  success  is  added  new  conditions  even  more  im¬ 
portant  than  those  that  liave  gone  before,  we  confidently  believe  that  you  will  fully  agree  with 
our  optimistic  views  regarding  the  future  of  the  trade  in  Edison  goods.  The  new  feature  will 

1.  A  new  Record  made  of  a  new  composition,  by  a  hew 'process  and  playing  an  average  of 
over  four  minutes,  or  about  twice  as  long  as  our  present  Record. 

2.  A  series  of  attachments  by  which  at  slight  cost  all  present  Phonographs  except  the  Gem 
may  be  equipped  to  play  the  longer  Re:ord  in  addition  to  the  present  one. 

3.  Several  new  types  of  Edison  Phonographs  by  which,  both  the  present  and  the  new  Record 
may  be  played  at  the  pleasure  of  the  operator.  -•  7 

1.  The  New  Recorcb ' 

thread  of  200  lines  to  the  inch,  or  twice  as  fine  as  the  present*  Record  of  too  threads.  By  this 
meahs  twice  the  playing  length  is  secured'  without  increasing:*!);  length  or  diameter  of  the  Record 

. -  - - jful  and  accurate 

tougher  composition,  also  necessitated  changes 

More  than'  two  years  were*  spent  in  experimenting  to -secure  these  results,  the  work  of  several 
being  constantly  directed  and  supervised  by  Mr.  Edison. 

Et  the 

The  present  two-minute  Record  will  be  continued  without  change  until  further  advised. 

2.  The  Attachments 

With  a  Record  of  finer  thread  came  the  problem  of  devising  a'  plan  by  which  the  Record  could 
be  marketed  without  compelling  present  owners  of  Phonographs  to  buy  new  machines.  This  was 
solved  by  the  construction  of  attachments  embodying  the'  principle  of  the  differential  gear  and  in¬ 
cluding  a  new  Reproducer  with  a  smaller  reproducing  point.  Attachments  have  been  made  for 
all  Edison  Phonographs  except  the  Gem.  \UVA 

3.  New  Types  of  Phonographs 

On  October  1st,  we  will  placem  en  die  market,  three^new  types  of  Phonographs  to  be  known 

and  will  have  two  reproducers.  They  will  be  sold  at  slightly  higher  prices  than  d^ present  Stand¬ 
ard,  Home  and  Triumph  machines.  At  the  same  time  we  will  supply  the  IdelitL  Balmoral,  Con¬ 
queror  and  Alva  machines,  equipped  to  play  both  Records,  at  no  advance  over^present  catalogue 

Edison  Phonograph  Monthly,  Sept.,  1908 

Prices,  Discounts,  Etc. 

How  the  Changes  Will  Be  Made 

lesmen  will  leave  our  factory  about  August  15th  and  call  as  rapidly  as  possible  on  all  Jobbers 
r  respective  territories.  They  will  fully  instruct  the  latter  concerning  the  new  attachments,  etc. 
,vill  equip  a  Standard  and  a  Home  Phonograph  in  each  Jobbers’  stock  so  that  Jobbers  in  turn 
:  able  to  fully  instruct  their  Dealers  on  the  subject.  It  is  hoped  in  this  way  to  get  the  entire 
Fully  informed  by  October  xst.  Full  instructions  for  putting  attachments  on  all  present 
;raphs  will  be  included  with  each  attachment.  It  is  also  possible  that  copies  of  these  in- 
m  sheets  will  be  sent  to  the  entire  trade  by  mail. 

How  to  Order 

lie  first  list  of  Amberol  Records  will  comprise  50  selections.  The  advance  list  is  printed  on  page 

12.  This  list  has  been  made  up  of  si 
be  impossible  to  supply  Jobbers  w 
to  place  advance  orders  without  1 

rs  will  change  their  machines  to  play  th 

October  1st  the  Selling  Date 

□1  Records,  Attachments  and  Combination  Type  Phonographs  v 

Sales  Department  Bulletin  No.  15, 
August  20,  1908 

Edison  Phonograph  Monthly,  Sept.,  1908  15 

Your  Campaign  for  Bryan  and  Taft  Record  Sales 

should  Include  two  or  three  ads  in  your  local  newspaper.  We  will  send,  free,  electrotypes  of  these 
portraits  of  Taft  and  Bryan  to  any  Dealer  who  will  insert  an  Edison  Phonograph  advertisement 
in  his  local  newspaper  and  send  us  a  copy  of  the  paper  in  which  it  appears. 

We  have  these  cuts  in  one  and  two-column  widths.  Say  which. 

With  these  "cuts”  in  the  newspapers  and  the  "cut-outs”  in  your  window  you  will  link  our  ad¬ 
vertising,  your  advertising  and  your  store  together  with  a  chain  that  is  bound  to  pull  results  for  you. 
Here  arc  two  advertisements  which  your  newspaper  will  set  for  you  to  use  with  the  electrotypes. 

Taft  and  Bryan 

What  they  say  and  how  they  say 
it  will  be  interesting  to  hundreds  of 
voters  and  to  many  others  who  may 
not  hear  either  of  them  speak  during 
this  campaign. 

might  think  since  you  can  buy  for 
35  cents  at  this  store  Records  made 
by  both  Taft  and  Bryan,  giving  their 
sentiments  on  public  questions  in  their 
own  voices  and  with  their  own  in¬ 
flections.  You  should  buy  both  Taft 
and  Bryan  Records  and  compare  them 
in  your  own  home  and  to  entertain 
your  friends. 

As  the  Campaign 
Grows  Hot 

interest  in  the  two  candidates  for 
presidency  deepens. 

Think  what  it  means  to  offer  to 
your  friends  or  to  enjoy  by  yourself, 

Edison  Phonograph 
and  the 

Taft  and  Bryan  Records 
not  only  the  sentiments  of  the  two 
candidates  upon  public  questions,  but 
also  their  actual  voices  and  inflcc- 

Edison  Taft  and  Bryan  Records 
for  sale  here — 35  cents  each. 

(Dealer’s  name  and  address) 

and  address) 

Edison  Phonograph  Monthly,  Sept.,  1908 

\  suitable  background,  that  docs  not  in  the  leas 
)f  the  strings.  Every  one  who  loves  music  v 
iccompaniment;  composer,  George  Friedrich  H 

Dorothy  Kingsley  and  Edward  Meeker 
call  “A  conversation  with  music.”  An 
pretty  dairy  maid  (Dorothy  Kingsley) 

I  My  Dream  of  the  U.  S.  A. 
'he  latest  addition  to  the  list  < 
iir  past  heroes  who  fought  fc 

crican  liberty  and  the  words  describe  his 
:h  the  orchestra  introducing  short  phrases  oi 
lent;  music  and  words,  Leonard  Chick,  Ch 

Ted  Snyder;  publishers,  Ted  Snyder  Co.,  New  York. 

>991  Dancing  Spirits 

What  a  storm  of  protests  would  be  heard  should  the  Bcnzler  Bells  solos  fai 
regular  intervals]  This  month’s  selection  is  a  favorite  composition  by  Carl  Be 
writer  of  music.  It  is  given  an  entirely  new  and  original  setting,  and  will  u 
a  very  popular  bells  solo.  Orchestra  accompaniment. 

/as  there  a  scene  when  Jim’s  bona  fide  wife  arrived  just  in  time  to  witness  the  "Soul  Kiss?" 
'here  was.  She  leads  her  (?)  Jim  off  a  captive,  but  Jim’s  "t’other  fair  charmer,”  evens  up  by 
nging  "He’s  My  Affinity.”  Original  sketch,  not  published. 

\  Come  Where  My  Love  Lies  Dreaming  Knickerbocker  Quartette 

m  old  standard  song  classic,  by  the  composer  of  "Old  Folks  at  Home”  and  "My  Old  Kcn- 
teky  Home.”  This  entrancing  serenade  as  sung  by  the  Knickerbocker  Quartette,  has  an 
rjginal  four-part  setting.  Each  voice  is  heard  in  delightful  contrast  with  the  other,  ending 

rd  adequately  reproduces.  Composer,  Harry  J.  L 

Edison  Phonograph  Monthly,  Sept. ,  1908  19 

Advance  List 


Edison  Records  by  William  H.  Taft 

WILLIAM  I-I.  TAFT,  Republican  candidate  for  President, 
has  made  twelve  Edison  Records.  The  Records  consist  of 
the  most  striking  portions  of  his  Speech  of  Acceptance, 
which  was  delivered  at  Cincinnati,  July  28th. 

As  Mr.  Taft  says,  the  Records  give  his  “personal  views  on  the 
leading  political  questions.”  And,  ,  we  may  add  that  they  do  this  in  a 
wonderfully  lucid  and  concise  manner. 

They  are  splendidly  recorded  in  Mr.  Taft’s  most  amiable  voice 
and  do  full  justice  to  the  distinguished  Ohioan’s  oratorical  powers. 

Now,  for  the  first  time,  one  can  introduce  the  rival  candidates  for 
the  Presidency  in  one’s  own  home,  can  listen  to  their  political  views, 
expressed  in  their  real  voices,  and  make  comparisons. 

The  National  Phonograph  Company  is  proud  of  having  intro¬ 
duced  this  epoch-making  novelty.  We  are  proud  that  of  all  talking 
machines,  the  Edison  was  the  first  choice  of  . both  candidates  for  reach¬ 
ing  the  American  public. 

Edison  Dealers!  The  Taft  Records,  coming  right  after  the 
Bryan  Records,  present  you  with  a  talking  point  that  should  sweep 
all  before  it.  Make  the  most  of  this  golden  opportunity  to  sell  Edison 
Phonographs  and  Records. 

The  demand  for  the  Taft  Records  is  certain  to  be  enormous.  We 
earnestly  urge  Edison  Jobbers  and  Dealers  to  cooperate  with  us  by 
making  their  first  orders  large  enough  to  cover  their  requirements  up 
to  Election  Day,  Nov.  3rd.  We  shall  do  our  utmost  to  fill  all  orders, 
but'ihe  time  until  then  is  very  brief  and  should  see  to  it  that 
they  do  not  lose  sales  of  either  machines  or  Records  by  running  short 
of  the  Taft  Records. 

Edison  Phonograph  Monthly,  Sept,  1908 

First  Advance  List  1 

Of  Edison  Amberol  Records  to  be 
Issued  Oct.  1st,  1908 

Edison  Phonograph  Monthly,  Sept.,  1908 

dove"  conversation  of  the  coon  and  his  “gal,”  when  she  questions  the  t  • 

8  Vioieu”  WnTtr  C’  a"d  Paltyl  P“bli!l''r5'  R™ick  &  Co.,  New  Yci 

it  W”ldleufeli  l’ubR"keTcarT  FUc'lwrl  New  Y 

28  Edison  Phonograph  Monthly,  Sept.,  1908 


v°l-  VI- _ OCTOBER,  1908  No.  10 

Is  anything  more  needed  to  make 
the  title  of  “Edison  Jobber”  or 
“Edison  Dealer”  a  greater  business 
asset  ? 

First,  Records  by  William  Jen¬ 
nings  Bryan;  Second,  Records  by 
William  H.  Taft;  Third,  Edison 
Amberol  Records,  attachments  to 
play  them,  and  Combination  Pho¬ 
nographs;  Fourth,  a  policy  that  will 
prevent  Dealers  from  being  loaded 
up  with  unsalable  cylinder  goods 
of  other  manufacture;  Lastly,  (so 
far)  a  policy  that  will  protect  Dealers 
in  their  towns  against  the  indiscrim¬ 
inate  establishing  of  other  Dealers 
in  Edison  goods. 

These  advantages  do  not  take  into 
account  the  present  Edison  Records 
and  machines,  all  as  salable  as  ever. 
Are  not  all  of  these  enough  to  make 
every  Edison  Dealer  anxious  to. 
retain  his  privileges  ? 

Edison  Phonograph  Monthly,  Oct.,  1908 

Our  New  Policies 

er  makes  of  cylinder  goods  will  not  be 
:o  sell  Edison  goods,  needs  no  apology 
It  has  been  widely  discussed  in  the 
chine  trade.  The  response  which  has 
both  Jobbers  and  Dealers  has  been 
itaneous  and  enthusiastic,  and  we  have 
is  to  the  complete  success  of  the  new 

ter  of  even  greater  interest  to  Dealers, 
d  in  full  on  another  page.  It  means 
re  going  to  regulate  the  matter  of 
iw  Dealers  and  thereby  prevent  new 
being  established  in  places  already 

roper ly  and  is  carrying  an  adequa 
Jison  goods  will  not  be  disturbed  i 
Seventy  per  cent,  of  our  13,000  Dea 

ket,  and  yet  the  total,  for  a  time,  has  put  us  in  the 
undesirable  position  of  not  being  able  to  make 
more  than  part  shipments.  Our  advance  plans 
had  provided  for  what  we  considered  a  big 
business,  but  we  were  too  conservative.  The  first 
orders  of  Jobbers  were  large  for  a  new  product 
but  before  a  single  shipment  had  been  made 
further  orders  were  received  from  a  large  per¬ 
centage  of  the  Jobbers  and  they  are  still  re-order? 
ing.  As  their  salesmen  and  our  own  salesmen 
get  out  among  the  Dealers  they  are  meeting  with 
the  same  reception  that  was  accorded  us  by  Job¬ 
bers  when  the  announcement  was  made.  The  re¬ 
sult  has  been  a  flood  of  orders  that  bids  fair  to 
swamp  Jobbers  and  demonstrates  that  no  first 
order  placed  by  a  Jobber  will  be  large  enough. 

And  the  factory  at  Orange,  N.  J.  After  sev- 

one  of  the  largest  forces  a 
history.  It  is  sweet  music 
machinery  humming  from  < 

with  their  hundreds  of  thousands  of  fe 
space,  lighted  at  night  from  top  to  boti 
gratifying  not  alone  for  the  profits  to 
and  ourselves,  that  will  result  from  thi 

Success  Assured 

Edison  Phonograph  Monthly,  Oct.,  1908  3 


Store  Management 

A  monthly  comment  on  tilings  Edison  dealers  have  done  with  a  few 
suggestions  on  what  they  should  do  to  increase  sales. 

\  -! 


Edison  Phonograph  Monthly,  Oct.,  1908 

Selling  the  Goods 

ADVERTISING: — One  of  the  most  important  and  often  one  of  the 
most  neglected  branches  of  a  dealer’s  business. 

Tour  Part  in  Our  Advertising 

We  want  to  have  a  few  words  with  the 
Dealer  who  doesn’t  yet  believe  that  advertising 
of  his  own  will  help  to  sell  more  Phonographs. 

Retail  advertising  of  the  Dealer  is  next  in 
importance  to  the  national  advertising  of  the 

printed  matter — and  keep  at  it  until  you  have 
sold  a  Phonograph  to  every  inhabitant  of  your 
town  who  has  the  money  to  buy  one  and  the  in¬ 
clination  to  hear  one.  • 

Have  a  Definite  Plan  for 

Edison  Phonograph  Monthly,  Oct.,  1908 

Launching  the  Amberol 

The  next  big  tiling  for  the  Edison  Phonograph 

Records,  the  longest  R 
Phonograph,  and  the  I 
Our  advertising  for 

your  store.  You  must  emphasize  the  fact  that 
Amberol  Records  are  Edison’s  greatest  discovery 
as  far  as  the  Phonograph  is  concerned,  and  the 
greatest  improvement  in  the  Phonograph  that  has 
been  made  in  years. 

VVe  have  special  advertising  for  your  news¬ 
papers  for  the  Amberol  Records,  as  well  as  mat¬ 
ter  to  be  distributed,  window  cards  and  posters. 

Advertising  made  the  National  Phonograph 
Company  what  it  is.  Advertising  created  the 
Phonograph  habit. 

The  only  way  you  can  get  more  business  for 
Phonographs  and  Records  is  to  advertise. 

Points  on  Selling  Attach¬ 

The  success  of  Edison  Amberol  Records  and 

One  of  the  important  little  points  about  adding 
attachments  is  the  matter  of  adjustment  so  that 
the  machine  will  run  freely.  Unless  rightly  ad¬ 
justed  there  may  be  a  bind  that  will  cause  the 
machine  to  run  slow  and  thereby  reproduce  in¬ 
correctly.  Nothing  will  disgust  a  customer  more 
than  this.  If  his  machine  does  not  run  as  well 
with  the  attachment  on  as  it  did  before  he  will 
be  dissatisfied  and  may  want  the  attachment 
removed.  His  machine  will  run  just  as  well 
with  the  attachment  on,  if  properly  adjusted,  and 
Dealers  should,  therefore,  pay  particular  atten¬ 
tion  to  this  feature. 

Think  what  the  sale  of  attachments  is  going 
to  mean  to  the  trade.  It  will  mean  a  profit  on 
the  attachment  itself,  which,  while  not  large,  is 
worth  having.  It  will  mean  the  immediate  sale 
of  the  Amberol  Records  with  their  handsome 
margin  of  profit.  It  will  mean  a  revival  of  in¬ 
terest  on  the  part  of  those  who  may  have  for 
the  time  lost  interest  in  the  Phonograph  and 
who  are  not  now  buying  Records  of  any  kind. 
With  their  Phonograph  changed  over  they  will 
buy  Amberol  Records  and  will  again  buy  the 
two-minute  Records. 

Then  the  Amberol  Records  arc  going  to 
awaken  a  new  interest  in  the  Phonograph  among 
people  who,  because  of  the  shorter  Record,  have 
never  bought  a  Phonograph  at  all.  They  will 

ting  it  on  that  any  intelligent  man  cannot  do, 
but  he  must  first  be  shown.  Our  Jobbers,  their 
salesmen  and  our  own  salesmen  are  now  doing 
all  they  can  to  inform  the  trade.  They  will  con¬ 
tinue  this  work  as  fast  as  attachments  can  be 
shipped  to  Dealers  by  Jobbers.  Dealers  should 
make  it  a  point  to  take  advantage  of  this  instruc¬ 
tion  whenever  it  becomes  available,  and  if  it 

as  already  felt  a  want  for  a  larger 
:  needs  no  long  explanation  to  con- 
at  the  Amberol  Record  is  a  good 

8  Edison  Phonograph  Monthly,  Oct.,  1908 

Don’t  Blame  the  Jobbers  About  Establishing  Branch 

bera  if  for  the  next  few  weeks  the  latter  cannot 
611  orders  for  Ambcrol  Records,  attachments  and 
combination  Phonographs,  as  they  would  like  to 
have  them  611cd.  Jobbers  will  not  be  as  much 
to  blame  as  we  are.  Like  many  other  important 
changes,  it  is  easier  to  plan  them  than  it  is  to 
carry  them  out  as  planned.  The  new  product 
involves  many  difficulties  and  some  of  them 
have  taken  longer  of  solution  and  to  properly 
work  out  than  we  anticipated.  Because  of  dif- 
6cult  manufacturing  problems  we  have  been  able 
to  only  make  part  shipments  to  the  Jobbers,  the 
total  aggregating  about  twenty-five  per  cent,  of 
the  first  order  placed.  Dealers  will  readily  see, 
therefore,  that  Jobbers  will  not  be  able  to  fill 
more  than  twenty-five  per  cent,  of  their  orders, 
this  assuming  that  the  Jobbers’  first  orders  were 
large  enough,  which  they  were  not,  for  more 
than  half  of  them  have  since  placed  second  and 

About  Establishing  Branch 

The  following  correspondence  passed  between 
a  Western  Jobber  and  General  Manager  of 
Sales  F.  K.  Dolbcer.  It  covers  a  point  that  in¬ 
terests  all  Jobbers  and  some  Dcaters: 

The  Question 

with  your  ruling  that  Dealers  shall  only  handle 
Edison  Goods,  whether  it  would  be  policy  where 
a  Dealer,  who  extensively  dealt  in  the  cylinder 
line  of  other  manufacture  than  yours,  to  organ- 

violation  of  the  terms  o 
is,  provided  such  Dealc 
tempt  to  display  or  sell 
Records  from  the  store  i 
ling  the  other  cylinder  1 

into  the  hands  of  every  Phonograph  owner.  We 
arc  running  the  factory  night  and  day,  and  doing 
everything  possible  to  increase  the  output.  The 
first  partial  shipments  have  been  made  to  all 
Jobbers,  and  some  further  shipments  have  been 

Read  Bulletin  No.  15 

Sign  the  Addenda 

s  just  been  mailed  to  i 
signed  the  Addenda  to 

:  Monthly  will  both 
icr  ist,  and  all  Dealers 
he  Addenda  are  urged 

Edison  Phonograph  Monthly,  Oct.,  1908  9 

Edison’s  Fame  Secure 

[Spokane  Spokesman-Review,  September  7.] 
Thomas  A.  Edison  enjoys  a  privilege  which 
comes  into  the  lives  of  few  men  who  achieve 
an  enduring  place  in  the  Hall  of  Fame.  While 

transmitting  telegrams,  by  which  it  became  the 
practice,  first,  for  four  operators  to  be  employed 
on  a  single  wire  where  previously  only  two 
could  find  employment,  and  later  for  eight  opera¬ 
tors  to  use  instantaneously  a  single  wire,  were 
in  themselves  sufficient  to  give  him  high  rank 

temporary  estimates  of  the  ability  of  genius  of 
generals  and  statesmen  are  frequently  not  the 
verdict  of  history.  Contemporary  enthusiasm  or 
partisanship  may  unduly  laud  the  achievements 
of  mediocrity,  and,  conversely,  contemporary 
rancor  and  prejudice  may  deprive  greatness  in 
these  fields  of  rightful  honors  which  history  will 

And  in  art,  literature  and  music  we  may 
never  be  sure  that  the  tastes  of  one  generation 
will  be  the  tastes  of  succeeding  generations. 

But  when  Fulton  made  a  success  of  the  steam¬ 
boat,  Morse  of  the  telegraph,  Howe  of  the  sew¬ 
ing  machine  and  Edison  of  the  electric  light, 
their  inventions  were  so  revolutionary  and  en¬ 
tered  so  extensively  into  the  lives  and  actions 
of  the  masses  that  it  was  instantly  apparent  that 
their  fame  would  be  secure  through  the  centuries 

Prior  to  Mr.  Edison’s  success,  the  electric 
light  had  been  no  more  than  a  laboratory  ex¬ 
periment.  He  made  it  a  practical,  commercial 
reality.  His  Phonograph  is  another  invention 
that  would  have  given  him  enduring  fame  if 
he  had  contributed  nothing  else  to  the  world’s 

ng  pictures,  the  mimeograph,  and  attach- 

Three  More  Lauder  Records 

An  advance  list  of  three  more  Records  by 
Harry  Lauder,  the  famous  Scotch  comedian,  is 
given  on  page  19.  These  make  a  total  of  four¬ 
teen  Lauder  Records  put  out  by  this  company. 
The  reception  that  has  been  given  the  Lauder 
Records  has  been  of  the  most  cordial  character 
and  none  are  more  popular.  Mr.  Lauder  is  about 
to  make  a  tour  of  the  principal  cities  of  the 
United  States,  and  with  each  appearance  his  Rec¬ 
ords  will  grow  in  popular  favor.  No  Dealer  can 
afford  not  to  have  a  good  stock  of  the  entire  four¬ 
teen  selections. 

An  Interesting  Comparison 

ian  given  here.  Note  that  the  Ambcrol  Record  plays  It 

10  Edison  Phonograph  Monthly,  Oct.,  1908 

The  following  is  a  copy  of  a  letter  just  mailed  to  every  Edison 
Jobber  and  Dealer.  Its  purport  is  of  the  greatest  interest  to  the 
trade,  and  Dealers  especially  should  read  it  with  the  utmost  care: 

To  All  Edison  Jobbers 
and  Dealers: 

In  response  to  what  appears  to  be  a  general  sentiment  in  the 
trade,  we  beg  to  announce  that  commencing  December  1st,  1908,  and 
before  that  date,  if  possible,  we  propose  to  institute  a  new  system  for 
establishing  Dealers  in  the  future,  and  on  the  details  of  which  we  have 
been  working  for  the  past  year. 

When  the  new  arrangement  goes  into  effect  no  Dealer  will  be 
established  in  any  locality  where  our  goods  may  be  already  satisfactorily 

Before  a  new  Dealer  is  established  at  any  point,  a  formal  appli¬ 
cation  must  be  presented,  giving  complete  information  from  which, 
in  connection  with  our  own  records,  we  may  decide  whether  the 
applicant’s  territory  is  or  is  not  properly  represented;  and,  if  not, 
whether  the  application  should  be  granted. 

In  this  way  we  will  be  able  to  prevent  the  indiscriminate  appoint¬ 
ment  of  Dealers  in  localities  that  may  already  be  well  represented,  and 
in  some  instances  over-represented.  At  the  same  time  the  arrange¬ 
ment  will  in  no  way  interfere  with  the  appointment  of  new  Dealers 
in  localities  where  a  satisfactory  field  exists  for  the  exploitation  of  the 
Edison  Phonograph. 

Pending  the  final  announcement  of  the  proposed  plan  we  hope 
that  our  Jobbers  will  co-operate  with  us  to  the  extent  of  not  establish¬ 
ing  new  Dealers  in  localities  where  our  present  Dealers  may  now  be 
handling  our  goods  in  a  thoroughly  satisfactory  manner;  but  in  any 
event,  we  shall  not  hesitate  to  decline  to  recognize  new  Dealers,  who, 
in  our  opinion,  may  be  unnecessary  for  the  good  of  the  trade. 


FRANK  L.  DYER,  PmUmt. 

Edison  Phonograph  Monthly,  Oct.,  1908  11 

The  Muslin  Banners  He  Goes  After  Business 

No  one  is  ns  sorry  as  we  over  the  delay  in  II.  S.  Jones,  Edison  Dealer  at  Spencer,  Iowa, 
getting  to  the  trade  the  large  muslin  banners,  sends  a  neatly  printed  booklet,  containing  a  series 
about  which  so  much  has  been  said.  These  of  arguments  concerning  the  Edison  Phonograph, 

front  of  his  store  by  this  time.  Part  of  the  trade 
have  already  been  supplied  and  we  are  daily 
following  up  the  manufacturers  for  enough  to 
supply  the  remainder.  We  hope  to  fill  all  orders 
within  the  next  two  weeks.  The  trade  may  rest 
assured  that  after  an  experience  like  this  we  will 
not  again  discuss  another  new  piece  of  advertis* 
ing  matter  with  Jobbers  and  Dealers  until  the 

Conservative  shipments  of  printed  matter  in 
connection  with  Amberol  Records,  attachments, 
combination  Phonographs,  etc.,  arc  purposely 

up  with  as  many  Phonographs  as  I  may  deem 
advisable,  and  place  them  on  trial  in  the  homes 
of  those  who  have  received  the  booklet.  I  find 
them  pretty  thoroughly  canvassed  up  in  this  wav 
and  only  too  glad  to  try  the  Phonograph,  which 
they  have  become  interested  in  by  the  time  I  get 
around.  Then  I  go  around  again  about  the  time 
their  enthusiasm  is  at  high-water  mark  and  sell 
the  Phonographs.  During  this  summer  I  have 
only  had  to  take  up  three  Phonographs  and 
carry  them  further  on  for  purchasers. 

Jobbers  are  Requested 

Jobbers  who  may  have  received  from  Dealers 
signed  copies  of  the  Addenda  to  Dealers'  Agree¬ 
ment  are  asked  to  send  them  to  us  at  once.  Not 
to  do  so  may  cause  such  Dealers  much  inconven¬ 
ience.  Jobbers  are  also  asked  to  canvass  their 

through  to  make  sales  to  the  public  possible  there 
will  be  little  use  for  printed  matter.  Jobbers 
arc  asked  to  use  the  quantities  sent  them  in  a 

No  Electros  of  Attachments 
or  Machines 

have  been  supplied  with  a  quail- 
catalogues  of  Grand  Opera  Rcc- 

combination  type  Phonographs  sh 
ciable  difference  from  the  present  r 
differential  gears  are  entirely  c< 

A  Jobbers’  House  Organ 

The  Whittxt  Monthly  is  the  name  of  an 
tractivcly  printed  house  organ  just  issued  by  l 
Perry  B.  Whits  it  Co.,  Edison  Jobbers  at  Colu 
bus,  Ohio.  Volume  i,  No.  i,  which  is  dat 
September,  is  largely  devoted  to  a  statcm< 
about  the  new  Amberol  Records,  attachments,  n 

The  unusual  quantity  of  matter  concerning  th 
new  conditions  and  other  important  subjects  ha 
compelled  us  to  omit  much  interesting  trade  in 
formation  from  this  issue.  For  all  such  short 
comings,  we  ask  the  indulgence  of  our  readers. 

12  Edison  Phonograph  Monthly,  Oct.,  1908 

Our  Advertising  of  Amberol  All  Want  Foreign  Records 

following  standard  magazines  and  weeklies: 
Collier’s  Weekly,  Associated  Sunday  Magazines, 
Youth’s  Companion,  American  Magazine,  Cos¬ 
mopolitan,  Everybody’s,  McClure’s,  Munsey’s, 
Review  of  Reviews,  Ladies*  Home  Journal,  Wo¬ 
man’s  Home  Companion,  Ladies’  World,  Success, 
Pearson’s,  Sunset,  Home  Magazine,  World’s 

Phonographs:  The  privilege  of  hearing  the  best 
music  of  all  nations/ 

Many  of  the  foreign  Records  are  irresistibly 
beautiful,  and  well  they  should  be.  Take  Ger¬ 
many,  Italy,  France,  Spain  or  most  any  of  the 
foreign  countries.  They  were  busy  building  up 
their  musical  literature  centuries  before  America 
and  American  music  were  ever  thought  of. 

interesting  and  educational  to  know  something  of 
the  music  of  the  different  countries  of  the  world 
and  a  rare  treat  to  be  able  to  play  it  for  one’s 

Post  can  fail  to  see  it.  We  would  strongly  urge 
every  Dealer  to  get  a  copy,  open  it  in  the  center 
and  place  it  in  his  window.  Attach  a  card  to  it, 
reading  something  like  this:  “This  advertise¬ 
ment  cost  the  National  Phonograph  Co.  $4,200. 

A  little  later,  as  soon  as  the  trade  have  suffi¬ 
cient  Amberol  Records,  etc.,  to  supply  the  public, 
we  shall  advertise  them  extensively  in  daily 
newspapers  in  most  of  the  big  cities  of  the  coun¬ 
try.  We  also  expect  to  advertise  largely  in  the 
important  agricultural  papers;  also  to  have  a 
campaign  in  Canada  that  will  reach  every  pos¬ 
sible  Phonograph  buyer  in  the  Dominion.  We 
shall  spend  in  the  aggregate,  more  money  for 
advertising  than  ever  before.  We  make  the 

If  the  trade  will  in  turn  advertise  locally,  they 

German  or  French.  But  that  has  never  aff< 
grand  opera’s  popularity. 

The  words  do  not  count  nearly  so  much  as 
melody  to  which  they  are  set.  Take  the  1 
"Miserere”  from  the  opera  “II  Trovatore.” 
body  ever  enjoyed  that  any  less  because  it 

your  Jobber.  Ask  for  the  Foreign  Catalogue 
advice  on  the  best  selling  Records. 

Good  Talk 

lie  Southern  Phonograph  Co.,  Edi 

Edison  Phonograh  Monthly,  Oct.,  1908  13 

What  the  Dealers  Think 

The  letter  printed  below  fairly  represents  the 

Dealers.  It  was  written  by  Henry  L.  D’Entre- 

tnous,  of - >  in  reply  to  an  invitation  to  On 

join  a  Dealers’  association  for  the  purpose  of  you  1 
combatting  our  new  policy,  and  inspired  by  the  Talki 
manufacturers  of  another  cylinder  line:  one  0 

Replying  to  your  circular  letter  of  yesterday’s  Ediso 
date,  I  would  say  that  I  am  not  in  sympathy  With 
with  the  proposed  Talking  Machine  Dealers’  mach 
Association.  As  I  deal  only  in  Edison  goods  sales 
at  present  and  as  they  always  treated  me  fairly  creasj 

Straws  from  Australia 

On  the  arrival  of  the  Massini  picture,  which 
you  forwarded  me  through  the  New  Century 
Talking  Machine  Co.,  Auckland,  I  placed  it  in 

one  of  the  windows  of  my  shop,  along  with  an 
Edison  Phonograph  and  a  lot  of  Edison  Records. 
Within  a  few  minutes  of  doing  so  I  sold  the 

3o  you  know  of  any  Company  that  is  treating 
ir  Dealers  any  fairer  than  the  National  Pho- 
jraph  Co.?  They  make  the  goods  that  sell 
i  will  continue  to  do  so,  notwithstanding  the 
a  conveyed  in  your  letter,  that  other  corn- 
lies  might  place  something  on  the  market  that 
uld  “outdo  the  National.” 
n  conclusion,  I  would  say  that  I  signed  the 

One  Dealer’s  Experience 

W.  Chivers,  Edison  Jobber  at  Christchurch, 
N.  Z.,  sends  a  photograph  showing  a  terrace  of 
six  villas  and  a  motor  car,  purchased,  he  says, 
out  of  the  profits  arising  from  his  business  as  an 
Edison  Jobber.  Mr.  Chivers  is  an  enthusiastic 
Edisonite,  and  pushes  Edison  goods  energetically, 

An  Odd  Incident 

To-day  Mrs.  Glegg  had  to  fill  a  dying  man’s 

urancc.  (It’s  to^  the  Jobber’s  credit 
find^  nothing  to  indicate  but  that  he 
ng  in  good'faith.)'  When  firactically 

14  Edison  Phonograph  Monthly,  Oct.,  1908 

THESE  are  the  rcaily-to-print  newspaper  advertisements  to  be  used  by  you  in 
connection  with  the  Ambcrol  Records.  The  copy  is  set  small  here  for  lack  of 
space.  Give  them  more  room  in  your  newspaper.  They  are  worth  it.  We  fur¬ 
nish  electrotypes  of  the  illustrations  free  on  request.  Order  by  the  numbers. 

tnmm  No.  69»]  [si retro  No.  699] 

Edison  Phonograph  Monthly,  Oct. ,  1908  IS 

THAT  is  what  window  cards  are.  Don’t  look  at  them  from  the 
viewpoint  of  a  millionaire  buying  pictures.  .  You  are  a  seller  of 
Phonographs  and  Records,  not  an  artist.  Between  good  looks 
and  good  talk  in  a  window  card,  good  talk  always  wins.  Both  are 
desirable,  but  because  you  cannot  make  a  card  artistic  is  no  reason  why 
you  should  leave  your  window  speechless.  It  is  what  the  cards  say  that 
counts,  and  here  are  some  counters.  Put  them  on  paper  or  cardboard, 
as  well  as  you  can,  with  brush  or  pencil,  but  use  them.  Display  one 
every  day  in  the  week  and  two  on  Sunday,  when  you  don’t  work  and 
your  clerks  won’t  work,  but  when  advertising  will  work  just  as  hard. 
















FourMinute  Concerts 
ty  New  Stars 



YOU  haven't  heard 





We  have  the 





Amberol  - 





RECORD  at  50  <t 

Gives  the  same  amount 
of  entertain  ment  ai  two 
at  35# 


16  Edison  Phonograph  Monthly,  Oct.,  1908 

Trade  Bulletins 

Sales  Department  Bulletin  No.  16, 
September  24,  1908 
Trade  Information  for  Dealers 


The  attention  of  Edison  Dealers  is 
the  following  information,  the  issuance  of  which 
has  been  made  necessary  by  omissions  from  Bul¬ 
letin  No,  14,  dated  August  x,  1908,  or  by  omis¬ 
sions  and  misunderstandings  that  have  since 
arisen  with  reference  to  the  prospective  changes: 

Some  Jobbers  and  Dealers  have  obtained  the 
impression  that  with  the  issuance  of  the  new 
Record  and  the  new  Machine,  the  present 
minute  Record  and  the  present  types  of  ..... 
chines  will  be  discontinued.  This  is  incorrect. 
The  new  conditions  will  make  no  change  what- 

with  the  present  type  of  Record  or  with 

- ‘  Standard,  Home  or  ^  Triumph  xk~ 


chines.  The 

Jobbers  who  receive  orders  from  Dealers  for 
Amberol  Records  only  should  point  out  to  such 
Dealers  that  they  should  also  order  a  supply  of 
lunents  and  new-style  machines.  Without 
the  Amberol  Records  will  be  useless.  Job- 

It  is  also  important  that  the  four-minute  repro¬ 
ducer  shall  not  be  played  on  two-minute  Records. 

The  Model  B  Attachments  for  Standard, 
Home  and  Triumph  Machines,  now  being 

je  attached  to  the  special  machines  sold 

dered  when  v. _  - - 

This  paragraph  applies  only  to  the  New 
State  trade,  and  to  such  Jobbers  and  Deale 
the  States  bordering  New  York  as  have  bt 
some  of  these  special  machines. 

s  heretofore.  The  present  Standard.  Home  and 

Suspended  List,  Sept.  20, 1908 

18  Edison  Phonograph  Monthly,  Oct.,  1908 

Lessons  for  Dealers 

Lesson  III. 

Get  next,  Ujotve  flea??'™  baCk’  "  "™I 

Can  you  get  next  to  this  e-qua-tion?  It 
means  that  one  Edison  Am-ber-ol  Record  will 
afford  as  much  en-ter-tain-ment  as  two  reg-u- 
lar  Edison  Records. 

Two  reg-u-lar  Edison  Records  sell  for  70c. 
One  Am-ber-ol  Record  sells  for  50c.  This  20c 
come-back  will  tic-kle  the  cus-to-mer. 

Are  you  stung?  Nit.  For  Am-ber-ol 
Records  will  also  tic-kle  the  cus-to-mer. 

Instead  of  sell-ing  one  Am-ber-ol  at  5oc  you 
will  sell  two  at  a  dollar.  This  will  tic-kle  you. 

Edison  Phonograph  Monthly,  Oct.,  1908  19 

Advance  List 

Of  Three  More  Edison  Records  by 
Harry  Lauder 

ZitVDBR  Records  will  be  ready  for  shipment  from  Orange  on  or  about  October  loth. 
Samples  will  not  be  sent.  Jobbers *  stock  orders  received  by  October  $th  will  be 
shipped  flj  fast  as^  possible  after  October  loth. ^  dll  first  orders  will  go  by  freight. 

shipment  to  Jobbers  will  be  reversed,  that  is,  shipments  will  first  be  made  to  Jobbers  nearest 
to  A  ew  York  City,  those  located  jarther  away  getting  attention  later.  Shipments  will  be  made 
at  one  time  to  all  Jobbers  in  the  same  territory  and  it  is  hoped  to  complete  the  shipments  within 
ten  days.  Special  Supplements  and  Bulletins  will  be  shipped  with  Records  to  all  Jobbers 

Harry  ladder,  the  famou 

a  twelve  weeks’  tour  of  tl: 

nth.  This  fact  has  induced  us  to  put  out  three  more  of  his  Records.  These  are  in  ad 
tion  to  the  four  issued  in  September  and  the  seven  put  out  in  February  last.  Mr.  Lauder  is  alrea 
widely  known  in  the  United  States  and  Canada,  both  because  of  his  personal  fame  and  the  prot 
ncnce  gained  by  the  tremendous  sale  of  the  Edison  Records  made  by  him.  His  salary  of  $s,ooc 
week  is  one  of  the  largest  ever  paid  to  a  vaudeville  star.  His  appearance  in  the  principal  cil 
here  is  going  to  create  a  new  demand  for  his  Records,  and  every  Jobber  and  Dealer  should 
that  his  stock  of  Lauder  selections  is  complete  and  ample. 

13757  That’s  the  Reason  Noo  I  Wear  a  Kilt 

This  selection  starts  with  an  explanation  by  Lauder  as  to  the  reason  for  his  wearing  kilts. 
He  admits  that  they  are  not  fashionable,  but  recommends  their  wear  to  married  men  par¬ 
ticularly.  He  says  that  when  he  wore  breeches  the  pockets  were  exposed  to  too  close  inspec¬ 
tion  each  night,  while  he  was  reposing  comfortably  under  the  quilts,  with  the  result  that  he 
was  stoncy-brokc  every  morning.  How  he  made  the  discovery  is  told  in  his  humorous  way. 
The  selection  ranks  as  a  favorite  with  Lauder — and  worthily  so. 

the  same  compartment  of  the  train.  After  asking^her  name,  Lauder  invites  her  to  go'  to 
Inverary.  In  the  first  part  of  the  chorus  he  sings  of  how  he  got  “spoony”  with  Mary  and 
Mary  got  “spoony”  with  him.  Lauder  is  unapproachable  in  the  rendition  of  songs  which 

Lauder  Records  Previously  Issued 

I  She’s  My  Daisy 
>  Tobermory 

5  We  Parted  on  the  Shore 
f  The  Saftest  o’  the  Family 

20  Edison  Phonograph  Monthly,  Oct.,  1908 

Advance  List 

Edison  Phonograph  Monthly, Oct.,  1908  21 

1001S  Fun  in  a  Barber  Shop  Veil  L.  Oilman 

An  original  banjo  conceit  which  presents  Mr.  Ossman  at  his  best.  The  typical  banjo  tune 
is  extremely  infectious  ami  is  full  sure  to  start  a  general  patter  of  feet.  The  “fun”  is 
supplied  by  ludicrous  slide  trombone  effects  introduced  in  the  orchestral  accompaniment. 
Orchestra  accompaniment;  composer,  Jesse  M.  Winne;  publisher,  Walter  Jacobs,  Boston,  Mass. 

22  Edison  Phonograph  Monthly,  Oct.,  1908 

twly  organized  Cohan  k  Harris  Minstrels. 
i*s  idea  of  the  new  and  popular  semi-rag  tun 
Vfr.  Murray  give  it  such  a  snappy  Cohanes 
ry  big  seller.  Orchestra  accompaniment;  i 




are  the  new  Phonograph  Records 
that  play  twice  as  long  as  the  reg¬ 
ular  Edison  Records. 

This  is  not  done  by  making  the  Record  larger  or  longer,  but  by  engraving 
more  than  twice  as  many  lines  to  the  inch  as  on  the  regular  Record. 

Thus  Amberol  Records  can  be  used  in  the  standard  sizes  of  Edison  Phono¬ 
graphs  by  the  addition  of  a  simple  attachment  or  gear. 

These  new  Records  not  only  play  longer  than  any  oilier  Record  now  made, 
but  they  play  better,  their  tone  quality  being  richer,  clearer  and  more  delicate 
than  has  been  possible  in  the  pnst. 

To  Play  Amberol  Records  on  Your  Present  Phonograph 

requires  an  attachment  comprising  a  change  gear  and  a  new  reproducer.  Your 
dealer  lias  this  attachment,  will  put  one  on  your  Phonograph  at  a  moderate  cost, 
and  will  explain  it  to  you. 

We  will  be  glad  to  send  to  anyone,  however,  a  booklet  describing  the  new 
attachments,  describing  the  Amberol  Records,  giving  a  list  of  the  music  now 
available  on  these  Records  and  giving  all  the  other  information  necessary  to  make 
it  possible  for  you  to  get  more  than  twice  as  much  enjoyment  out  of  your  Edison 
Phonograph  as  you  are  now  getting. 


Lakeside  Av 


VoL  VL _  NOVEMBER,  1908  No.  11 

Ts  your  stock  of  Edison  Pho- 
J-  nographs  and  Records  in 
good  shape  for  the  holiday 

Are  you  ready  to  get  your 
share  of  the  purchases  that 
will  be  made  within  the  next 
six  weeks  ? 

If  not,  then  it  is  none  too 
early  to  get  busy.  Christmas 
is  only  seven  weeks  away,  a 
period  all  too  short  for  Dealers 
who  have  not  given  much 
thought  to  the  holiday  season. 

We  have  Riven  up  a  large  part  of  this  issue  to  helpful  holiday  suggestions 
for  Dealers  and  we  commend  them  to  every  Dealer  who  wants  to  increase  his 
business  now  or  at  any  other  time.  These  suggestions,  however,  will  be  worth 
nothing  to  Dealers  who  do  not  have  a  proper  stock  of  Phonographs  and 
Records.  Unless  you  have  such  a  stock  on  hand  or  intend  to  get  it  at  once 
don’t  waste  time  or  money  for  advertising  or  for  any  other  holiday  plans. 

But  bear  this  in  mind,  if  you  are  the  only  Dealer  in  your  town  and  you 
want  to  continue  as  the  only  one,  you  must  do  your  part  in  taking  care  of  your 
locality.  We  are  going  to  make  the  title  of  EDISON  DEALER  worth  more 
and  more  as  time  passes  and  we  cannot  afford  to  have  Dealers  occupy  valuable 
territory  if  they  will  not  carry  an  adequate  stock  and  push  the  business. 

If  you  find  that  the  mail-order-houses  are  selling  Edison  goods  in  your 
vicinity,  be  as  aggressive  as  they  and  you  will  have  no  reason  to  complain.  The 
Amberol  Record  alone  ought  to  wake  you  up  to  the  new  possibilities  of  the 
Phonograph  business.  Besides  the  possibilities  for  heavier  sales  the  increased 
profits  ought  to  appeal  to  you. 

Edison  Phonograph  Monthly,  Nov.,  1908 

Addenda  Must  be  Signed  Going  Some 

Without  Delay  Did  you  ever  see  n  factory  working  with  a 

A  comparatively  small  number  of  Dealers  have  Jai|y  f°rcc  "f  4.5<w  hamls,  running  all  night  in 

failed  as  yet  to  sign  and  send  us  •the  Addenda  department!  and  part  of  the  night  in  many 

to  our  Dealers’  Agreement.  The  elTect  of  this  u,l,tr8?  Uo  you  «»««  number  of  Phono- 
Addenda  is  to  commit  Dealers  to  the  sale  of  SraP><*.  a"d  anacltmenls  such  a  force 

Edison  goods  as  their  only  cylinder  line.  As  '»•  every  week?  Do  you  appreciate 

was  to  be  expected,  a  few  of  these  Dealers  will  w'.at  it  means  to  have  a  weekly  payroll  of 

not  sign  at  all,  preferring  to  handle  oilier  lines,  $S»,«o?  If  you  do  then  you  may  form  an  idea 

hut  the  number  is  much  smaller  titan  we  antics-  of  die  efforts  we  ore  making  to  produce  goods 

paled.  In  fact,  we  hardly  realised  our  full  fa!t  «n““Sh  “Mb’  <''»  w™n  trade.  We 
strength  in  tile  trade,  until  we  found  thousands  ''ave  a  force  of  4,Soo  people;  many  departments 

of  Dealers  eager  to  co-operate  with  us  in  tills  a™  working  night  and  day;  they  are  making 

new  policy.  We  fully  believe  that  nine  out  of  Phonographs  and  Records  at  a  phenomenal  rate, 

ten  of  the  unsigned  Dealers  have  failed  to  send  and  il  ■>  '“sting  $50,000  a  week  to  meet  tile  cost 

as  signed  copies  of  the  Addenda  purely  from  of  lab“r-  Don’t  it  seem  likely  that  such  a  way  of 

lawlessness  or  negligence.  The  following  letter  tunning  a  big  factory  must  in  a  short  time  catclt 

lias  been  sent  to  unsigned  Dealers  and  it  will,  we  “P  wl,h  orders  and  then  keep  up  witlt  the  tie- 

aelieve,  bring  the  signatures  of  all  Dealers  who  mand? 

seriously  intend  continuing  in  business  as  talking  G“d  ProSrcss  was  ma,lc  last  month  toward 
nacliine  Dealers:  catching  up  on  the  first  orders  from  Jobbers 

catching  up  on  the  first  orders  from  Jabbers 
for  Amberol  Records,  combination  Phonographs 
and  attachments.  Second  shipments  were  made 
to  all  Jobbers.  These  in  many  cases  completed 
the  Jobbers1  first  orders.  A  few  unusually  large 
orders  still  remain  to  be  filled.  Many  Jobbers 
have  already  placed  second  orders,  which  ^  in 

ones.  The  second  shipments  will  ease  up  the 
situation  a  little  and  relieve  the  Jobbers  of  some 
of  the  strain  to  which  they  have  been  subjected 
in  the  past  six  weeks  because  of  their  inability 
to  fill  the  orders  of  Dealers. 

Although  we  are  now  making  splendid  pro¬ 
gress  in  manufacturing  goods  it  will  not  he 

Edison  Records  Cannot  Be 
Sold  at  Auction 

Edison  Phonograph  Monthly,  Nov.,  1908 

Store  Manageme 

A  monthly  comment  on  things  Edison  dealers  have  done  with  a  fe\ 
suggestions  on  what  they  should  do  to  increase  sales. 

as  I  thought  they  would  and  I  ha 
they  would." 

Your  holiday  trade  in  Phonograj 
ords  depend  upon  your  belief  in  a  l 
your  energy  in  backing  up  that  bel 
If  you  do  not  expect  an  unusual 

>1 _ I  A  suggestion  for 

helping  holiday  trade 
lot  of  much  value  after  the  holiday  trade  has 

ou  will  probably  do  a  good  holiday  trade 
Itout  making  any  special  effort.  It  is  the  time 
:n  people  spend. 

The  first  step  in  preparing  for 
trade  should  be  to  have  sufficient  g< 
“Sufficient,”  in  this  instance,  mi 

You  will  find  in  this  issue  a  number  of  ideas 
that  will  bring  you  holiday  trade  that  you  would 
not  otherwise  get. 

You  cannot  do  these  tilings  at  the  eleventh 

gested  Christmas  buying  to  them. 

for  hundreds  of  years,  and  yet  most  dealers  have 
never  acquired  the  habit  of  grasping  time  by  the 

the  belief  that  you  intend  doing 
business  of  your  career. 

And  you  will,  if  you  begin  early  i 
it  with  that  determination. 

Holiday  time  is  no  time  to  clean  < 
ends.  People  are  in  a  buying  moc 

4  Edison  Phonograph  Monthly,  Nov.,  1908 

them ;  the  other  is  that  you  adopt  them  promptly. 

As  you  read,  this  Christmas  seems  like  a  future 
event.  So  it  is,  but  right  now  many  people  are 
thinking  about  it  and  trying  to  solve  the  question 

Why  then  wait  until  they  make  up  their  minds? 
Why  not  help  them  in  deciding,  and  thus  get 
the  benefit  of  their  decisions? 

That  is  the  purpose  of  early  holiday  adver¬ 
tising,  and,  in  fact,  the  purpose  of  all  advcr- 

lie  things  you  can  do  will  get. 

Merely  trimming  up  a  window  ai 
;o  at  that  is  like  picking  apples  om 
nstead  of  shaking  the  tree. 

£L-3l i- 

Another  advantage  of  early  publicity  or  early 
effort  of  any  kind  is  that  it  means  a  more  evenly 
distributed  trade,  instead  of  three  weeks  of 
“nothing  doing"  and  three  days  of  grand  last- 

The  Phonograph  requires  attentive,  intelligent 
salesmanship,  it  calls  for  demonstrations,  it  needs 
a  quiet  atmosphere  and  it  takes  considerable  time. 
Cultivating  an  early-buying  habit  is  very  im- 

If  a  certain  scheme  you  work  is  good,  keep  on 
working  it,  but  don’t  work  it  exclusively.  Month¬ 
ly  concerts  arc  very  successful  in  attracting  trade 
to  your  store.  Mailing  out  lists  of  the  new  Rec¬ 
ords  to  Phonograph  owners  also  brings  trade  that 
might  otherwise  become  negligent. 

But  these  trade-bringing  efforts  are  not  inter¬ 
changeable,  nor  are  they  alternatives. 

Each  issue  of  this  publication  aims  to  give  you 
several  good  ideas  for  pushing  your  goods.  It 
isn’t  the  plan  to  give  you  a  choice.  It  is  for  the 
purpose  of  enabling  you  to  have  a  number  of 
things  working  at  the  same  time. 

Lauder  Records 

F  Harry  Lauder,  the  Scotch  comedian,  should 
nvc  attended  the  performances  in  which  he  took 
art  at  the  Lincoln  Square  Theatre,  New  York, 
uring  October.  He  was  kept  on  the  stage  over 
i  hour  every  night,  and  would  have  remained 
vice  as  long  had  it  depended  by  the  demands  of 
is  delighted  audience.  This  is  the  kind  of  re- 

ountry.  It  can  only  mean  a  great  demand  for 
lie  Edison  Records  made  by  him.  Dealers  should 
mt  in  a  good  stock  of  the  Lauder  Records,  get 
lie  latest  Lauder  bulletin  from  their  Jobber  and 
ang  it  up  in  their  windows  or  some  other 
rominent  place.  Then  let  the  public  know  that 
liey  have  Records  by  this  popular  comedian.  In 

this  country  Mr.  Lauder  received  a  “con 
>m  the  King  of  England,  and  for  sever 
•s  delighted  the  King  and  a  party  o 
ests  with  his  talent. 

Edison  Phonograph  Monthly,  Nov.,  1908 

Everybody  Enthusiastic  is!Ucl  win  be  ful|y  «  tMrd  larger,  o 

st  approval  two  months  ago,  when  they  were 
adc  acquainted  with  the  details  and  were 
ven  demonstrations.  The  Dealers  followed 
ith  glowing  letters  of  praise  as  fast  as  they 
ceivcd  the  new  goods  from  Jobbers.  Now 
at  owners  of  Edison  Phonographs  are  equipp- 
g  their  machines  to  play  the  Amhcrol  Records 
id  others  are  buying  combination  machines, 

of  Jobbers  are  doing  a  land  office  bust 
taking  orders  for  the  new  goods  and  the 
they  are  making  to  headquarters  all  tell  tl 
gratifying  story.  The  new  Records  a 

American  Magazine  and  McClure’s  Magazine; 
a  full  page  in  the  Woman’s  Home  Companion; 
double  pages  in  Cosmopolitan,  Everybody's, 
Munsey’s  and  Review  of  Reviews;  full  pa’gcs 
or  proportionate  space  in  the  Saturday  Evening 
Post,  Collier’s,  Associated  Sunday  Magazine, 
Youth’s  Companion,  Ladies’  Home  Journal, 
Ladies’  World,  Outlook,  Argosy,  All  Story,  Rail¬ 
road  Men’s  Magazine,  Red  Book,  Broadway, 
Metropolitan,  Pacific  Monthly,  Human  Life, 
’  National  Magazine,  World  To-Day,  Puck  and 
’  Judge..  We  also  expect  to  begin  the  newspaper 

new  interest,  and  to  a  man  declare  that  if 
can  get  the  goods  they  will  do  a  bigger  and 
profitable  business  than  ever  before. 

A  Phonograph  Debate 

One  of  the  most  unique  affairs  ever  held  in 
this  country  took  place  in  Foster's  Opera  House, 
Dcs  Moines,  la.,  on  October  9th.  It  was  an¬ 
nounced  as  “The  First  Phonograph  Debate  in 
History"  and  was,  in  fact,  a  joint  debate  between 
Mr.  Bryan  and  Mr.  Taft,  carried  on  by  means 
of  Edison  Phonographs.  The  affair  was  ar¬ 
ranged  by  the  Da  Moines  Capital  and  was  car¬ 
ried  out  with  the  co-operation  of  Hopkins  Bros., 
the  Phonographs  being  operated  by  John  Hopkins 
and  D.  F.  I-Iopkins,  of  that  firm.  The  Opera 
House  was  packed  with  an  audience  of  1,500 
persons,  all  of  whom  seemed  much  pleased  with 
the  affair.  The  machines  were  plainly  heard  in 
all  parts  of  the  house.  The  debate  was  inter¬ 
spersed  with  vocal  and  instrumental  music  by 
local  artists.  At  the  close  of  the  affair  a  number 

Phonograph,  including  some  of  the  Amberol 

Amberol  Advertising 

our  big  campaign  for  advertising  Amberol 
Records  and  combination  Phonographs.  The 
cost  of  the  month’s  advertising  was  the  largest 

class  of  mediums,  hut  the  total  for  December 

!  Edispn  Phonograph  Monthly,  Nov.,  1908 

New  Supplements  and  llTtucyl^Teltne  ioman!Pmj!!bbcn  whu?"' 
Bulletins  m  ofy.u°ieSer.0rn.°""  'for  one! 

manner.  Because  of  the  necessity  for  including 
the  ten  Amberol  selections  with  the  twenty-four 
two-ininute  Records,  it  has  been  necessary  to 
enlarge  both  forms.  The  Supplement  will  con¬ 
sist  of  six  pages,  instead  of  four,  and  be  printed 
throughout  in  two  colors.  Small  half-tones  of  a 
number  of  the  Edison  artists  will  be  features  of 
this  and  future  Supplements.  The  Record  Bulle¬ 
tin  will  be  enlarged  to  19  X25.  It  will  be  printed 
in  a  new  form,  in  two  colors  and  on  heavier 
paper.  This  size  will  be  continued  indefinitely 
and  we  would  suggest  that  Dealers  have  frames 
made  for  enclosing  the  Bulletin  as  it  appears 
each  month.  Such  frames  will  not  cost  more 
than  $2,  probably  less,  and  would  last  a  long 
time.  In  such  a  frame  the  Bulletin  will  be  a 
fine  advertisement,  especially  when  placed  in  a 

Jobbers  have  been  supplied  with  Lauder 
Record  Supplements  and  Bulletins  with  their 
orders  for  Lauder  Records,  and  Dealers  who 
carry  these  Records  should  ask  for  a  Bulletin  and 
a  supply  of  Supplements.  The  latter  is  Form 
1432  and  the  Bulletin  is  Form  1433. 

Printed  Matter 

We  have  in  preparation  a  new  catalogue  of 
ison  Phonographs  and  a  folder  illustrating 
d  describing  the  combination  type  Standard, 
ime  and  Triumph  machines.  The  issuance  of 

a  hand  a  quantity  of  hangers  oi 
1  Taft  Records,  Forms  1361  anti 
1  ship  small  lots  to  Jobbers  or 


Eugene  H.  Philips,  who  a  year  ago  became 
Manager  of  Salesmen  for  this  company,  has  been 
promoted  to  the  position  of  Credit  Manager  of 
the  Edison  Companies,  including  the  National 
Phonograph  Co.  The  latter’s  position  has  been 
filled  by  F.  K.  Dolbeer  since  the  establishment  of 

•  T.  Leeming,  formerly  traffic  mant 

le  purchasing  agent,  vice  John  H. 
gned.  John  T.  Rogers,  formerly  a 
lie  manager,  has  been  promoted  to  I: 

Edison  Phonograph  Monthly,  Nov.,  1908 

Christmas  Records  issuei1  'mlu,s!as,ic  J°bb'«  and 

display  the  hanger,  making  sure  in  advance  tli 
they  have  the  Records  in  stock,  so  as  to  meet  a: 

extensively  advertised  the  Amberol  Records  in 
their  local  papers,  some  of  these  advertisements 
filling  a  half  page.  All  of  this  advertising  activ¬ 
ity  on  the  part  of  the  trade  is  a  most  encouraging 
sign  of  the  times. 

The  Phonograph  as  a 
Political  Factor 

It  is  now  too  late  to  accomplish  anything  po¬ 
litically  from  the  sales  of  Phonographs  and 
Bryan  and  Taft  Records,  but  the  following  ex- 

A  Poster  for  Your  Window 

This  advertising  will  appear  around  the  ; 

your  window.  If  you  can  surround  it  1 

m  Phonographs  A  Phonograph,  including  tl 

showing  it  in  the  magazines,  so  that  it  may  con-  Records  can 

Millions  of  people  *viU  wT  the  ^‘Christmas  PhonoSraP)” 
Matinee”  in  the  magazines.  We  want  these  same  In  setlt*'n 
millions  to  see  it  in  the  windows  of  our  Dealers,  Watch  Co., 
so  that  when  our  advertising  reminds  them  of  an  w”te{ 

Ed. ’son  Phonograph  for  a  Christmas  gift,  the  c|jairm«m  to 
poster  in  the  window  will  indicate  a  store  where  i|ar  jctter  ju 
a  Phonograph  can  be  bought.  men.  We  1 

Just  about  everybody  in  your  locality  reads  the  chairman  of 
magazines,  so  that  our  advertising  will  be  seen  Jvrote  thera 
and  read  by  just  about  everybody.  Holiday  shop-  ceiving  orde 
ping  will  bring  them  by  your  window  in  crowds,  are  107  chaii 
The  poster  will  bring  them  in.  altogether. 

Trade Advertisingof  Amberol  \v«  have 
Records  "'re“ 

8  Edison  Phonograph  Monthly,  Nov.,  1908 
Diverting  Footsteps  from  the  Beaten  Path 

With  the  coming  of  the  Holidays  a  throng  of  Christmas  shoppers  will  pass  your  store. 

_  // 

~  ~  *7 

The  second  step  is  to  bring 
through  your  door.  Good  window  cards 
will  do  this,  for  the  Edison  Phonograph 
is  an  ideal  Christmas  gift  for  every  mem¬ 
ber  of  the  family.  It  offers  a  dozen  good 
arguments  that  will  appeal  to  every  Christ- 

Some  need  the  suggestion,  if  they  have 
not  thought  of  the  Phonograph  as  a  gift; 
some  need  only  a  reminder  that  they  want 
a  Phonograph. 


Here  are  seven  pertinent  suggestions 
for  cards  that  you  can  make  yourself  or 
have  printed.  Put  a  different  one  in 
your  window  each  day  of  the  week.  Start 

card  a  day  and  repeat.  Keep  it  up  until 
Christmas  eve  mu!  the  Edison  Phonograph 
will  go  down  on  many  Christmas  lists  that 
would  not  otherwise  have  it. 

- - - 1 - - - 

Edison  Ph'onograpKU  spend  for  trifles''  1 


,  - - - 

'EDISON  Lcishear'y0Uf0,’s^t'u,y 

phonograph  *,sh  y°i[C  family  a 1 

M  md  deprive  if  ofan 

Happy  New  Year  dlS0nMicmoffranU7 


Edison  Phonograph  Monthly,  Nov. ,  1908  9 

Nearly  every  newspaper  runs  a  column  of 
news  items  each  day,  setting  forth  little  local 

Sandwiched  in  between  these  items  are  small 
advertisements  that  arc  usually  pretty  bad. 
Sometimes  newspapers  charge  for  inserting  these 
advertising  items,  and  sometimes  they  arc  given 
free  to  steady  advertisers. 

But  whether  they  are  free  or  paid  for,  they  are 
of  no  value  to  the  advertiser  unless  they  arc  items 
that  have  a  real  news  value. 

They  can  have.  An  advertisement  can  be  just 
as  newsy  as  anything  else  that  happens. 

until  Christmas. 

Make  the  item  a  reminder  that  Christmas  is 

same  heading  and  repeat  in  later  issues,  changing 
the  heading  to  correspond.  Here  are  some  sug¬ 
gestions  for  readers  for  this  purpose. 

One  Edison  Phonograph  and  every  member  of 
the  family  is  remembered. 

What  you  usually  spend  for  trifles  for  each  will 
buy  an  Edison  Phonograph  for  all. 

And  Edison  Phonograph  assures  a  Merry 
Christmas  and  a  Happy  New  Year. 

How  can  you  consistently  wish  your  family  a 
Merry  Christmas  and  deprive  it  of  an  Edison 
Phonograph  ? 

Most  Christmas  presents  are  all  over -on  the 
a6th.  An  Edison  Phonograph  is  just  beginning. 

Give  an  Edison  Phonograph  and  a  Merry 
Christmas  will  follow. 

Every  day  is  Christmas  where  an  Edison 
Phonograph  is  the  gift. 

The  best  Christmas  present  is  something  for 
the  home.  The  best  thing  for  the  home  is  an 
Edison  Phonograph.  Nothing  mokes  home  so  in¬ 
viting  and  so  popular  as  this  great  and  versatile 

The  Christmas  money  goes  farther  if  put  into 
an  Edison  Phonograph — farther  because  the 
Phonograph  goes  farther,  carries  with  it.  more 
pleasure  for  more  people  for  a  longer  time  than 

What  a  lot  of  Christmas  gifts  are  thrown 
aside  on  the  26th.  An  Edison  Phonograph  car¬ 
ries  the  Christmas  pleasure  through  the  year 

Christmas,”  in  your  newspaper  of  December  is 

f  “Lessons  for  Dealers.” 

10  Edison  Phonograph  Monthly,  Nov.,  1908 

Edison  Phonograph  Monthly,  Nov.,  1908 

Tray  System  for  Keeping 

at  which  since  x866  has  kept  the  Old  W 
jorcd  alongside  the  New  by  pulsating  cf 
steel  and  copper— the  “family  ties”  of 

soon  became  generally  known,  and  others  entered 
the  field  of  supplying  the  trade  with  trays.  They 
are  now  made  and  sold  by  various  Jobbers.  Mr. 
Rapke  has,  however,  retained  control  of  the 
labels,  and  is  to-day  supplying  them  to  the  trade 
through  Jobbers.  He  has  sold  thousands  of  com¬ 
plete  sets  and  he  has  a  large  number  of  sub¬ 
scribers  to  his  plan  of  furnishing  labels  each 
month  as  fast  as  new  Edison  Records  are  issued. 
At  a  cost  of  $2  a  year  he  is  furnishing  labels  of 
all  new  Edison  Records,  including  Standard  and 
Atnberol,  as  they  appear.  Dealers  who  arc  not 
carrying  their  Records  in  trays,  properly  labelled, 
should  lose  no  time  in  taking  the  matter  up  with 
their  Jobbers.  The  system  is  worth  many  times 

rise  to  the  height  of  their  responsibilities  in 
Day  of  Electricity. 

There  were  also  two-minute  Phonogr 
speeches  by  Louis  A.  Ferguson,  of  Chicago,  P 
ident  of  the  American  Institute  of  Electricat 
gineering;  W.  C.  L.  Elgin,  President  of  the  i 
tional  Electric  Light  Association;  Vice  Presic 
W.  W.  Freeman,  President  of  the  Associi 
Edison  Illuminating  Companies;  E.  G.  Aches 
President  American  Electrochemical  Associat 
and  H.  A.  Lardner,  President  New  York  Elec 
cal  Society.  Governor  Hughes  addressed 
show  in  a  two-minute  Phonograph  speech. 

The  opening  exercises  were  held  in  the  C 
cert  Hall,  the  Records  being  played  on  an  Edi 
Phonograph,  partly  hidden  by  a  group  of  pal 
It  was  the  first  great  public  function  in  wli 

Mr.  Edison’s  First  Public 

Attachments  for  Concert 

12  Edison  Phonograph  Monthly,  Nov.,  1908 

Our  Advertisement 
and  Yours 

/jl AMBSSil  your  local  newspaper.  The  small 
/  Mff  /:<  /  ad  is  a  reduction  of  the  ad  which  we 

j  mSm]  Si  Ajfifs&W  /  will  run  in  the  Christmas  issues  of 

/  1 iPmyT  /  ail  of  the  leading  magazines.  Run 

/  I  your  ad  about  November  20th — 

/  'v°^ tf~fep4ejt  '"'m'"*'  '  -  /  your  people.  Then  every  bit  of 

interest  that  our  ad  awakens  in 
j  **bef  f^^t's,rj,en'ts  j  your  locality  will  be  centered  on 

The  Edison  Phonograph  a  Christmas  Gift  for  the  Whole 
Family  from  the  Children  Up 

PUSH  &  PROSPER  Symphony  Sf 

Edison  Phonograph  Monthly,  Nov.,  1908  13 

Some  Short  but  Strong  Holiday  Ads 

A  small  ail  can  be  so  set  that  It  will  own  the  whole  newspaper  page.  Here  are  four  that  will  hold 
their  own,  if  the  newspaper  sets  them  as  they  are  set  here.  Take  these  ads  to  your  newspaper  and 
insist  that  the  style  of  setting  be  followed.  The  cuts  show  the  new  Edison  Phonograph  with  all  of  its 
inproveinents.  An  electrotype  will  be  sent  free.  Order  by  the  number.  The  number.  The  copy 
shown  elsewhere  for  window  cards  will  be  equally  forceful  in  your  newspaper  if  this  style  of  setting  is 

The  Great  Difference  between 
sin  Edison  Phonograph  and  anything 
else  you  can  think  of,  as  a  Christmas 
gift,  is  that  people  tire  of  anything 
else  you  can  think  of. 

You  have  a  choice  of  seven  models: 

$12.50  to  $60.00 

The  best  Christmas  present 
is  something  for  the  home. 

The  best  thing  for  the  home  is  an 
Edison  Phonograph.  Nothing  makes 
home  so  inviting  and  so  popular  as 
this  great  and  versatile  entertainer. 


10  Symphony  Street 


$12.50  to  $60.00 


ce,„  Electro 

1 - : - 1 



14.  Edison  Phonograph  Monthly,  Nov.,  1908 

T rade  Bulletins 

Sales  Department  Bulletin  No.  17 , 
October  7,  1908 
Trade  Injormation  jor  Dealers 

Please  file  the  enclosed  Directions  L . . 

adding  the  new  Attachments  to  the  Standard, 
Home  and  Triumph  Phonographs.  It  is  pos¬ 
sible  that  sheets  were  not  included  with  your 
order  for  Attachments  and  you  may  need  them 
for  reference.  If  you  have  not  yet  received 
your  order  for  Attachments  a  study  of  the  Direc¬ 
tion  Sheets  will  make  it  easier  to  apply  the  At¬ 
tachments  when  they  arrive. 

You  will  find  it  profitable  to  learn  how  to 
apply  the  new  Attachments  quickly  and  accur¬ 
ately.  The  work  can  be  done  in  a  few  minutes 
when  you  know  how,  and  it  is  not  difficult  to 
learn.  The  Attachment  yields  a  fair  profit  and 
every  Phonograph  that  you  change  to  play  the 
Amberol  Records,  means  the  sale  of  many  of 
the  latter,  which  net  a  profit  of  22  cents  each,  or 
77  per  cent,  on  the  cost. 

Don't  these  profits  look  good? 

your  vicinity  (perhaps  you  already  have  them) 

her)  Phonograph  with  an  AttachmentPand  thus 
be  able  to  play  Mr.  Edison’s  newest  invention— 
the  Edison  Amberol  Record. 

Don’t  be  discouraged  because  your  Jobbei 

who  order ^  in  advance  v 

—  s  to  buying  Amberol 
ne  they  make  a  weekly  pay- 
""re  Records.  Many  Deal- 


Sales  Department  Bulletin  No.  18, 
October  17,  1908 
^  Trade  Injormation Jor^  Dealers^  ^ 

Reproducers  only  be  used  on  the  Two-Minute 
Records,  and  Model  II  Reproducers  only  be  used 
on  Amberol  Records,  thereby  obtaining  proper 
results  and  avoiding  the  damage  to  Records 
occasioned  by  a  disregard  of  this  suggestion. 

STANDARD  ATTACHMENT .  Users  should 
also  be  instructed  that  in  order  to  piny  the 
Standard,  or  Two-Minute  Record,  the  sliding 
gear  stud  should  be  pushed  away  toward  the 
right,  or  toward  the  cylinder,  and  the  Model  C 
Reproducer  is  to  be  used.  To  nlay  the  Amberol, 
or  Four-Minute  Record,  the  sliding  stud  should 
be  pulled  out  to  the  left,  and  the  Model  H  Re¬ 
producer  is  to  be  used. 

To  play  Standard  Two-Minute  Records,  the 
sliding  clutch  casing  should  be  pushed  close  to 

To  play  the  Amberol  or  Four-Minute  Record, 
the  sliding  clutch  casing  should  be  pushed  as  far 
as  possible  toward  main  shaft,  and  Model  H 
Reproducer  used. 

If  these  instructions  are  carefully  followed, 
no  injury  to  Records  will  result. 

Sales  Department  Bulletin  No.  19, 
October,  25,  1908 
Trade  Injormation  Jor  Dealers 

The  forty-tw_  _  _ _ _ 

will  be  dropped  by  us  on  December  isr,  alter 
which  .€Jjltj;jjve  will  discontinue  their  manufacture 

stock.  They  arc  being  dropped  because  they  have 
been  cut  out  of  our  British  Catalogue  and  we  do 

20  Edison  Phonograph  Monthly,  Nov.,  1908 

on  the  organ,  Ilczekiah  reminds  her  that  he  gave  her  the  book  just  before  they  were  married, 
years  ago.  Then  follows  an  exchange  of  sentiment,  and  they  live  over  again  the  day  of 
their  marriage.  It  is  a  Record  similar  to  “The  Golden  Wedding,”  by  the  same  artists,  which 
made  such  a  hit  on  the  two-minute  Record.  Original  sketch  and  not  published. 

70  Grand  American  Fantasia  New  York  Military  Band 

4  ‘  nc  picture  of  the  North  and  South  and  a  great  favorite  with  the  leading  bands  of  the 
ru  it  fntu  m  »n>l...8iasm  whenever  played,  for  in  it  are  intermingled 

es  of  the  North  and  South.  These  nre  given  in  •**- 

following  order:  “Yankee  Doodle,”  “Maryland,  My  Maryland’”  “Old  Zip  Coon,”  “Tenting 
To-night  on  the  Old  Campground,”  “Dixie,”  “Massa's  in  the  Cold,  Cold  Ground”  and  “The 
Star  Spangled  Banner."  Composer,  Theodore  Bendix;  publishers,  Oliver  Ditson  Co.,  Boston. 

Home  Made  Window  Signs 

ic  pages  fo 

The  suggestions  made  in  : 
past  three  months  about  the  use  of  home-made 
window  cards,  have  induced  many  Dealers  to 
make  and  exhibit  cards  of  this  kind,  and  they 
are  greatly  pleased  with  the  publicity  they  give 
them.  F.  M.  Atwood,  Edison  Jobber  at  Mem¬ 
phis,  Tcnn.,  has  worked  out  some  cards  of  his 
own,  and  in  inclosing  two  of  them,  said: 

I  am  enclosing  you  copies  herewith  two  original 


(X  S-V  v>  wt,  (yr 
V^ouVvavvA  "T  >vwe  ? 

show  cards,  which  have  attracted  considerable 
attention  in  mv  windows.  The  one  in  regard 
to  the  “Two  Bills”  is  displayed  with  one  of  your 
hangers  of  them  on  each  side.  This  is  the  first 

is  displayed  with  one  of  your 

. .  _:i  each  side.  This  is  the  first 

time  I  have  tried  the  roughly  printed  show  cards, 
and  am  almost  convinced  they  attract  more  at¬ 
tention  than  the  artistic  kind. 

We  print  below,  reproductions  of  the  two  cards 
Mr.  Atwood  sent  in,  just  to  show  how  simple  the 

C.  omi  \w 

~\Ve\w  \v. eaVv; 

How  One  Dealer’s  Business 

“It  is  with  considerable  pride  that  I  call  your 
attention  to  my  business,  which  has  been  estab¬ 
lished  now  five  years,”  writes  Fred  Bccht,  Jr., 
of  19  Alabama  avenue,  Brooklyn,  N.  Y.  “When 
I  began,  my  stock  was  about  the  usual  one  that 
the  uninitiated  start  with.  At  the  present  time 
I  carry  the  complete  domestic  list,  as  well  as  all 
the  German  selections,  both  vocal  and  instru¬ 
mental,  also  British,  Cuban,  and  Mexican  instru¬ 
mental  Records.  The  space  I  occupied  at  the 
start  was  not  more  than  25  x  20.  At  the  present 

that  it  was  necessary  to  extend  same,  so  altera¬ 
tions  on  my  building  have  just  been  completed, 
and  I  have,  at  least  for  the  present,  ample  space 

always  been  a  source  of  pleasure  to  me,  as  well 
as  profit,  in  handling  your  product. 

It.  is  never  a  difficult  task  to  impress  the  pros- 

machincs  and  Records  and  attending  the  demands 
of  regular  trade  is  easy  indeed,  when  your  stock 
is  complete  and  you  are  thoroughly  familiar 

That  has  helped  me  build  up  the  business  that 
I  am  proud  of,  and  my  success  is  further  aided 
by  the  broad  and  generous  principles  as  you 
apply  them.  Accept  my  wishes  for  long  and 
continuous  successful  business.  May  the  Edison 
lead  them  all  always. 

If  you  aro  one  of  the  Dealers  who  have  neg¬ 
lected  to  sign  the  Addenda,  don’t  delay  signing 



Published  by  the  National  Phonograph  Co.,  Orange,  N.  J. 

Ml  communications  to  The  Phonograph  Monthly  should  be  addressed  to  the  Advertising  Department,  Orange,  N.  J. 

LJ  care  of  now  that  the  siege  oj  Christmas 
shopping  is  at  its  height— that  is,  if 
your  Christmas  sale  of  Edison  Phonographs  and 
Records  is  to  be  as  large  as  it  should  he.  We,  of 
course,  assume  that  you  arc  well  stocked  with  Edi¬ 
son  goods,  that  you  have  been  doing,  some  adver¬ 
tising  and  that  your  Christinas  window  is  an  Edison 
window  already  performing  its  work. 

Don’t  be  satisfied  to  let  the  Christmas  shop¬ 
ping  whirl  envelope  your  business,  distort  your 
plans  and  smother  your  good  intentions  until  its 
force  is  spent.  That  isn’t  profiting  by  the  expe¬ 
rience  of  former  years;  nor  is  it  benefiting  by 
the  hints  wc  have  given  you  in  regard  to  “Store 
Management”  and  “Selling  the  Goods.” 

These  two  departments  in  the  Phonograph 

now  and  Christmas  fc 
people  to  your  store  foi 
avc  supplied  you  with 

business— to  take  care  of  the  throngs  th 
through  your  store  aimlessly  during  th 
mas  season— the  people  who  do  not  kn 

with  a  corps- of  intelligent,  coi 

to  meet  the  views  of  many  Jobbers  and  Deal- 

ic  advertising  is  aimed  to  make  ers  that  more  business  will  be  secured  for  special 

that  they  want  Edison  Phono-  Records  like  the  three  Lauders  if  included  in  the 

Christmas  magazine  advertising  monthly  list  than  if  put  out  independently.  Ac- 

ike  people  know  that  their  famt-  cording  to  the  theories  of  advertising,  the  trade 

to  whom  they  are  to  make  Christ-  ought  to  be  right  and  the  advance  sale  for  the 

4  Edison  Phonograph  Monthly, Dec.,  1908 

can  convince  him  that  it  is.  You  can  get  him  in 
the  store  if  you  advertise  in  the  newspapers 
or  if  you  reach  him  at  his  home  by  mail,  or  if  you 
slop  him  as  he  passes  by  means  of  a  good  win¬ 
dow  display. 

When  you  get  him  in  you  need  a  well  assort¬ 
ed  stock,  well  arranged;  you  need  at  least  one 
instrument  of  each  price  wound  and  adjusted 
so  that  it  willdo  its  best  work  while  demon¬ 
strating;  you  need  a  supply  of  Records  close  at 
hand,  embracing  every  kind  of  music  and  includ¬ 
ing  selections  or  songs  that  have  received  the 
most  popular  approval. 

Beyond  this  you  should  have  a  store  that  has 
about  it  the  Christmas  spirit;  a  store  whose 
every-day  appearance  has  been  changed  to  that 
which  Christmas  shoppers  expect.  Edison  goods 
properly  demonstrated  amid  such  surroundings 
will  prove  irresistable. 

Inside  the  Store 

Interior  arrangement  should  be  considered  from 
two  points  of  view— convenience  and  effect. 

Convenience  includes  not  only  your  conven¬ 
ience  in  finding  goods  called  for,  but  the  conven¬ 
ience  of  your  customers  in  buying. 

Lack  of  system  in  arranging  Records  means 
lost  time  and  frequent  I  v  lost  sales. 

Poor  facilities  for  demonstrating  Phonographs 
Joes  the  Phonographs  an  injustice  and  discour- 

Effect — that  5s,  the  impression  created  by  a 
well  arranged  stock— is  often  sacrificed  in  the 

Surroundings  often  speak  louder  than  the 
lalesmcn  and  often  more  effectively.  A  poorly 

revising,  good  .window  dressing  and  good  sales¬ 
manship.  We  show  here  some  good  examples 
jf  interior  arrangements.  They  are  splendid 
:xamples  of  convenience  and  effectiveness.  Per-1 
Imps  they  will  serve  as  suggestions  to  other  Edi- 

rangement  and  treatment  that  they  are  satisfied 

Last  Notice  About  Signing 

The  letter  sent  in  the  latter  part  of  October 
to  such  Edison  Dealers  as  had  not  at  that  time 
signed  the  addenda  to  our  Dealers'  Agreement 
brought  signed  copies  from  probably  all  indi¬ 
viduals  or  companies  who  intend  to  continue 
handling  our  goods  as  Dealers.  A  part  of  those 
who  have  not  been  heard  from  doubtless  pre¬ 
fer  some  other  cylinder  line  to  ours  and  intend 
dropping  Edison  goods.  It  would  be  strange 
indeed  if  there  were  not  some  opposition  to  our 
policy  and  if  some  Dealers  did  not  prefer  other 
makes,  although  the  number  of  our  Dealers 
who  have  taken  such  a  position  is  surprisingly 
small.  The  remainder  of  the  unsigned  are  prob¬ 
ably  Dealers  who  have  been  doing  so  small  a 
business  that  they  do  not  intend  to  continue 
with  the  line.  For  fear,  however,  that  there 
might  still  be  Dealers  who  have  not  signed 
through  neglect  or  carelessness  and  who  would 
not  want  to  lose  their  privileges  as  a  Dealer, 
the  following  letter  was  mailed  on  November 
1 8th  to  all  who,  according  to  our  files,  had  not 
sent  in  signed  addenda: 

Dear  Sir New  York,  Nov.  t8,  1908. 

We  find  that  so  far  you  have  not  signed  the 
Addenda  to  the  Dealer’s  Agreement,  to  which 
your  attention  has  already  been  called. 

It  now  becomes  necessary  to  .  * 

you  do  sign  the  Addenda  on  0 

filling  yc 

Hoping  that  you 

that  unless 
granted  1  that 

future  orders  for  Edison  goods  of  all 
make  this  step  neces- 

iot  purpose  signing 
notifying  our  Jobbers  to 

After  December  1 
will  be  considered  a 

those  who  have  not  signed 

the  Drop  on  all  Others 

Edison  Phonograph  Monthly,  Dec.,  1908 

Factory  Activity 

as  to  be  expected,  the  tremendous  efforts 
vc  been  put  forth  at  our  factory  during 

for  combination  Phonographs,  Attachments  and 
Amberol  Records.  The  gain  on  combination 
machines  was  such  that  by  the  middle  of  De¬ 
cember  every  order  received  prior  to  the  first 
of  the  month  will  be  filled  complete.  After  De¬ 
cember  15th  we  expect  to  keep  up  with  machine 
orders  unless  there  should  be  an  unusually  quick 
revival  of  general  business  throughout  the  coun¬ 
try.  Even  then  we  shall  have  little  trouble  in 
meeting  demands.  Our  factory  organization  is 
again  back  to  its  old  efficiency  and  the  weekly 
productions  can  be  largely  increased  at  short 
notice,  if  necessary.  The  trade  will  have  little 
apprehension  about  our  ability  to  fill  machine 
orders  fully  and  quickly,  although  it  will  not  be 
wise  for  any  Jobber  to  let  his  stock  run  low  on 

putting  in  a  complete  stock  of  Amberol  R 
ords  and  by  playing  them  on  their  demonst 
tion  machines  arc  making  much  enthusU 
among  Phonograph  owners.  All  of  this  is  c 
ating  a  demand  for  Amberol  Records  that 
little  less  than  remarkable  considering  the  si: 
time  that  the  Record  has  been  on  the  marl 
Strangely  enough  there  has  as  yet  been  no  f 
ing  off  in  the  advance  orders  for  two-min 
Records.  Judging  by  the  total  advance  ord 
from  Jobbers,  the  new  Record  is  creating  just 
much  new  business. 

The  work  of  manufacturing  attachments 
not  so ‘satisfactory  as  the  machine  and  Amb< 
situation.  It  is  in  this  department  that  the 
tent  of  the  interest  of  the  public  in  the  r 
Record  is  shown.  During  November  as  many 
3,000  attachments  were  made  and  shipped  ii 
single  day  and  the  total  shipment  for  the  mo 
reached  figures  that  would  not  be  credited  if  t 
Yet  the  month  closed  with  as  many  orders  ah 
as  were  on  the  books  November  1st.  This 

Here’s  a  New  Year  Reso 

8  Edison  Phonograph  Monthly,  Dec.,  1908 

Wanted — Assistant  Editors 

This  is  your  paper.  It  hasn’t  any  object  on 
earth  but  to  help  you  sell  Edison  Phonographs 
and  Records. 

Are  you  reading  it  every  month?  Do  you  get 
inspiration  from  reading  of  what  other  Dealers 
in  the  line  are  doing? 

Do  you  notice  the  Trade  Bulletins  and  keep 
posted  on  changes  and  other  important  factory 
news?  Do  you  look  over  the  lists  of  new  Rec¬ 
ords  so  as  to  know  what’s  coming? 

Do  you  cut  out  the  ready-made  ads  to  run  in 
your  newspaper?  In  a  word,  do  you  get  all 
that’s  coming  to  you  in  a  business-helping  way 
from  this  journal  every  month? 

We  want  to  make  every  Edison  Dealer  feel 
that  he  is  a  part  owner  of  the  Edison  Phono¬ 
graph  Monthly  and  to  look  for  it  eagerly  the 
first  of  every  month. 

There  is  a  coupon  at  the  bottom  of  this  page. 
Will  you  fill  it  out  and  mail  it  to  the  Advertis¬ 
ing  Department?  We  are  particularly  anxious 
to  know  what  subjects  you  would  like  to  see  dis¬ 
cussed  in  the  Phonograph  Monthly. 

What  feature  of  the  business  would  you  like 
to  have  some  light  on?  Tell  us  what  you  think 
of  the  paper.  Is  it  good?  Is  it  better  this  month 
than  usual?  What’s  the  best  thing  in  it?  The 
worst?  We  are  just  as  glad  to  get  roasts  as 
compliments.  Both  will  help  us  to  make  the 
Monthly  your  kind  of  a  paper. 

Will  you  not  take  a  hand  in  running  the 
Phonograph  Monthly  by  setting  us  straight  on 


.  We  w 

The  Point  is  There 

Since  we  began  to  fill  orders  for  the  new 
Ambcrol  Records  and  the  new  attachments  by 
which  the  Amberols  may  be  played  on  the  old 
machines,  we  have  had  several  of  the  new 
Model  “H”  reproducers  returned  to  us  with 
statements  that  the  sapphires  were  lacking.  In¬ 
vestigation  has  proved  in  every  case  that  these 
reproducers  were  complete  and  that  the  repro¬ 
ducing  points  were  there. 

To  explain  to  those  dealers  who  have  had 
the  wrong  impression  in  regard  to  these  repro¬ 
ducers,  we  would  say  that  the  new  Model  “H” 
button  is  much  smaller  than  the  one  in  Model 
“C"  and  since  the  settings  differ  it  is  much 
harder  in  the  case  of  Model  “II"  to  discern  the 
sapphire  with  the  naked  eye.  In  cases  of  doubt 
use  a  microscope,  or  better,  try  the  reproducer 
on  an  Ambcrol  Record. 

A  Neat  Illustration 

M.  Atwood,  Edison  Jobber  at  Memphis, 
i.,  uses  the  following  illustration  to  show 
the  size  and  playing  lengths  of  the  Am- 




(Fill mtmd t'ar  cff.) 

Date. . 


Asa  Dealer  in  Edison  Phonographs  and  Records  /  would  like  to  see  you  publish  an  article  on 

. . . in  the  Phonograph  Monthly.  The  things  I  liked 

best  in  the  November  issue  were . . 

Edison  Phonograph  Monthly,  Dec.,  1908  9 

Selling  the  Goods 

ADVERTISING: — One  of  the  most  important  and  often  one  of  the 
most  neglected  branches  of  a  dealer’s  business. 

Making  Concerts  Pay 

tween  the  acts  or  as  they  arc  leaving  the  theatre.  the  list  of  new  Records  to  be  played. 

That  is  the  psychological  moment  to  sell  them,  Let  this  program  suggest  the  purchase  of 

have^ult*  heard EDISON  PHONOGRAPH  .CONCERT  fn'ordt  btankTh" 
enjoyed  them  and  are  Dumber  24,  190S  siKned  and  left  with 

them  m°°d  ^  P°SSCSS  Conducted  by  THE  SHARPS..*  FLAT  CO.  yo^  ghow  ^  a 

Phonograph  Records. 

The  time  to  sell  Rec¬ 
ords  is  when  you  have 
he  people  in  your  store 
listening  to  them. 

10  Edison  Phonograph  Monthly,  Dec.,  1908 

The  Story  of  the 

Good  and  the  Bad 

Window  Card  Window  Card 


\vfat  Wa  vWfa 

White  ft*  nwtt 

InWn  VVve, 

i  \a\\U»  »«»*• 

Ed/50'n  Phonograph 




toil  1 



Edison  Phonograph  Monthly,  Dec.,  1908  11 

Lessons  for  Dealers 

Lesson  IV. 

One  cus-tom-er  sees  things  in  your  win¬ 
dow  that  brings  him  in-side. 

Amother  cus-tom-er  misses  your  win-dow 
but  finds  some-thing  in  your  news-pa-per  ad 
that  brings  him  in. 

Yet  an-other  cus-tom-er  misses  both  your 
win-dow  and  your  ad,  but  gets  your  let-ter  or 
post-al.  And  that  fetch-es  him.  . 

A  nift-y  win-dow,  a  strong  ad  and  a  bright 
line  of  mail  mat-ter  are  all  good  bait,  but  if 
you  use  one  and  neg-lect  two,  you  lose  two 
cus-tom-ers  for  every  one  you  land. 

12  Edison  Phonograph  Monthly,  Dec.,  1908 

Two  Pages  of  Ready-Made  Ads 

Ads  for  Your  Local  News¬ 

Your  newspaper  advertising  between  now  and 
Christmas  is  important.  You  are,  perhaps,  too 
busy  to  give  this  end  of  the  game  the  thought 
and  time  necessary  to  bring  about  the  best  re¬ 
sults.  We  have  anticipated  your  “eleventh  hour” 
needs  in  this  connection,  and  you  will  find  here¬ 
with  some  suggestions  for  your  use.  There  arc 
three  single-column  ads.  which  we  suggest  your 
running  every  other  day  until  Christmas,  and 
a  double-column  ad.  which  we  suggest  your  run¬ 
ning  alternately  with  the  single-column  ads. 
Two  of  the  latter  are  Christmas  ads.,  pure  and 
simple— but  to  the  point— the  others  being  pri¬ 
marily  to  set  forth  the  merits  of  Amberol  Records 
and  to  show  what  they  and  the  boxes  they  come 
in  look  like.  If  you  will  cut  these  ads.  out  and 
take  them  to  your  newspapers,  the  style  of  type 
nnd  display  can  be  accurately  followed.  To 
secure  the  best  results  insist  upon  this.  We  have 
the  electros  all  ready  to  mail  to  you.  We  fur¬ 
nish  them  free.  Order  by  number. 

Have  You  Heard  an  Amberol 

Until  you  have,  you  haven’t  heard  an 
Edison  Phonograph  at  its  best.  The  tone  is 
beautiful  and  the  selections  by  far  the  best 
ever  heard  on  a  talking  machine 

Amberol  Records  play,  sing  or  talk  twice 
as  long  as  the  Standard  Edison  Records  and 
longer  than  any  other  Record  of  any  kind. 

If  you  have  a  Phonograph,  we  can  equip 
it  to  play  Amberol  Records.  If  you  haven't, 
we  can  sell  you  one  on  your  own  terms. 

{.  Dealer's  name  ami  address') 

Four  Minutes  of  Music  Without  Record  Changing 

Amberol  Records  are  the  longest  playing  Records  of  any  kind  yet  pro¬ 
duced.  Their  length  permits  of  music  and  songs  heretofore  impossible.